Professional Documents
Culture Documents
Student Signature:
Date:
Programme : BA Business
Level : 6
Assignment no. : 1
Electronic copy of assignment must be submitted through the Turnitin software no hard copies.
This assignment will be marked electronically and results available online through Grademark in Turnitin.
10% of marks are awarded for satisfactory use of language and/or good presentation.
5% of marks are awarded for satisfactory referencing and/or presentation of a bibliography where either is
required. Note that all referenced work should be obtained from credible sources.
5. Students should ensure that they comply with Glyndwr Universitys plagiarism policy.
Overall Comment :
Mark (%)
Would students please note that achievement of the learning outcomes for this assessment is demonstrated
against the assessment criteria shown below (which are not necessarily weighted equally). All marks/grades
remain indicative until they have been considered and confirmed by the Assessment Board
Using the attached proforma, a Project Proposal must be prepared and submitted for approval before the
commencement of the Project. The proposal requires a provisional title with terms of reference, as well as
outline details of the context, rationale and proposed methodology of the project. These should be discussed
with the project supervisor prior to submission. In addition, students should agree an action plan for their
projects with their supervisors and agree the dates of their supervision meetings in advance.
BA BUSINESS PROGRAMME
PROJECT PROPOSAL GUIDANCE (PROFORMA)
Name of Student
Student ID Number
Project Supervisor (If Allocated)
Declaration of
Originality &
Authorship of the
work
PART-A
Universities develop links with industry through several avenues, one is known as Knowledge Transfer (KT).
You are a projects director in your business organisation.
Your managing director has briefed you on a pressing business problem that your organisation is facing. You
are required to prepare a call for bids, suitable for one or a group of final year undergraduate business
student(s) to conduct.
The following is the call for bids that you have prepared:
1.0 Title of Project (20 words)
This needs to be well defined, precise and clearly written. It may well contain phrases such as;
An investigation into ;
A critical analysis/appraisal of . ...
An investigation to establish/analyse the impact of
A comparison between
2.0 Terms of Reference (250 words)
We recommend three terms of reference. One which states the purpose, one which states and justifies the
method(s) and one which draws conclusions from the findings and makes recommendations.
2.1 Purpose:
Academic significance of topic area, (up to two sentences
Business context where the problem resides, (up to three sentences)
Aim of the research project, (end the purpose section with):
Therefore, the aim the proposed study is
to investigate ...,
to research ...
to analyse/evaluate/compare
to critically evaluate , or
to survey or to assess or a combination of the
above
2.2 Methods:
State and justify the data collection and data analysis methods;
Data will be collected using a quantitative questionnaire data will be analysed using SPSS v19
results
will be presented in the form of graphs and tables
Data will be collected by interviewing interview data will be analysed for major themes quotations
will be used to illustrate the findings.
2.3 Expected outcome:
State the expected outcome significantly making recommendations to the briefing organisation
Results from the study will be compared with findings contained in the literature this will enable the
research to draw conclusions from the findings and make recommendations ...
you may state the nature of the recommendations you propose to make and who to direct these at
PART-B
You are an undergraduate business student at a University that has Knowledge Transfer links with the business
organisation that has sent out the call for bids detailed in PART-A.
You are required to prepare a project proposal in answer to the call for bid. Your proposal should contain an
appropriate introduction and clearly set out the theoretical underpinning of the study and the methodology of the
study. The proposal should also include a project management plan. All evidence used to underpin the study
should be presented using the Harvard referencing format.
If at all possible include a detailed account or outline of the data collection tool you propose to use
1.0 Title of Project (20 words)
Insert the same title as given in PART-A
2.0 Background and Context (385 words)
You are advised to start with an introductory section which sketches in issues which form the background
of the topic/the organisation/ the type of problem. You can then outline the purpose of the study, what you
are seeking to investigate, why you are doing the study and why it is worth doing.
You need to justify what you are doing.
2.1 Academic topic area and general business context of the problem
An explanation of the general and specific academic areas in which the problem is situated and the
general significance and impact of the problem on business operations in general.
2.2 Specific business context of the problem (this may be a business organisation)
Background of the business/organisation and how the problem manifests and why it is important
to
find an answer to the problem this defines the type of management decision that should follow
from the research
2.3 Purpose of the proposed study
2.3.2 Research question (this is a restatement of the project title (note: Title < -- > Question < -- > Aim))
2.3.1 Research aim (state the aim of the study / this is a restatement of the research problem. This forms the
basis of the recommendations that you would make following completion of the study)
2.3.3 Subsidiary Questions and/or Objectives (1-3) (that when addressed answer the research question)
2.4 Significance of the proposed study
An explanation of why the proposed study is significant both to the current business, business in
general and may be also to academic understanding in the topic area of study
3.0 Summary of Relevant Theory (385 words)
A summary of theory, and key factors arising from theory, relating to the area of the research. It is important that
you link different areas of literature / comment showing a consistent thread of logic connecting the different
sources you use.
You need to cite a minimum number of references (between six and ten will be appropriate).
It is prudent to link defined literature to each of your subsidiary questions and/or objectives.
4.0 Methodology (400 words)
This is a critical part of the proposal ( and project report): NO DATA = NO PROJECT REPORT
You must justify your suggested methodology by reference to appropriate theory.
4.1 Introduction
Re-state the subsidiary questions and/or objectives (you may have up to 3 sections for a maximum of 3)
Then consider data collection, and data analysis and presentation of findings for each subsidiary question and/or
objective.
4.2 Research design (Quantitative (objectives) or qualitative (subsidiary questions))
This section should refer to the research design and the reasons for the research.
You should present a summary of your data collection and data analysis techniques together with how the
results will be presented.
Data collection approach and techniques will be underpinned by the research question and hence the Research
Philosophy (Positivism (objectives) or interpretivism (subsidiary questions) or a mixture)
By considering the research question and related objectives or subsidiary question you will state whether the
question will be answered using qualitative methods or quantitative methods or a mixture of the two.
interpretivism when you want to understand the feelings, perceptions or experiences of research participants
Positivism when you want to measure (and compare) aspects or characteristics of participants
Note whether and if so what type of secondary or primary data you propose to use and why.
You should have a maximum of three subsidiary questions and/or objectives and have a heading for each; i.e.
4.3.2 &/or 4.3.3.
If possible, you need to limit yourself to using one research approach; i.e. either Quantitative or Qualitative
4.4 Conclusion to the methodology section
5.0 Project Management (75 words)
5.1 Introduction
You need a realistic and achievable schedule; this may commence as early as the close of the Project Proposal
semester and conclude with submission of the final project report at the close of the Project semester.
You may wish to include a Gantt chart as an appendix to the proposal
5.2 Time management plan: Timing of major project events and processes
A Gantt chart for the proposed study may be included as an Appendix.
5.3 Cost management plan: Costing of major project events and processes
A costing of materials and activities may be included in a Table
5.4 Risk management plan: Contingency plan
A contingency plan outlining how you propose to mitigate/ account for risks to successful conduct and completion
of the research project.
5.5 Conclusion to the project management section
References
You need to include some evidence of preliminary reading for this proposal although it is expected that this will
be extended for the literature review within the Project Report.
Cited works should be flagged and listed using the Harvard style of referencing
Appendices
You may want to include appendices such as the Gantt chart/ timeline and the proposed data collection tool viz.
survey questionnaire or semi-structured interview schedule
BA BUSINESS PROGRAMME
BUS602 ASSIGNMENT 1: PROJECT PROPOSAL
Name of Student
Student ID Number
Project Supervisor (If Allocated)
Declaration of
Originality &
Authorship of the
work
PART-B: Proposal (Bid for the Knowledge Transfer project with ToRs given in PART-A)
1.0 Title of Project (20 words (Same as PART-A))
Research aim
4.3.2 Objective 2 if any (Use actual title of objective 2); repeat process as for objective 1
4.3.3 Objective 3 if any (Use actual title of objective 3); repeat process as for objective 1
4.4 Conclusion to the methodology section
5.0 Project Management (75 words)
5.1 Introduction
5.2 Time management plan: Timing of major project events and processes
5.3 Cost management plan: Costing of major project events and processes
5.4 Risk management plan: Contingency plan
References
Agreed Mark
(2014-15)
Student Name
Student Number
Markers Name
Centre Name
Date
Provisional Title and Terms of Reference: ( 300 words)
Clarity and precision of title.
Precision of terms of reference
Unclear or poorly
defined research
question and terms of
reference statements of
purpose; methods;
recommendations)
There is no title, or if
present, it is incoherent
Appropriate basic
description of research
question and terms of
reference. The title has
some weaknesses but
expresses some of the
essence of the
proposed study
Clearly defined
research question and
terms of reference. The
title captures most of
the essence of the
study
Under 30%
30 39%
40 59%
60 69%
04
5- 6
6- 9
9 10
11 15
07
30 39%
8 - 10
Reasonably structured
explanation of the topic,
the organisational
context and the
problem.
Partly. Well-structured
explanation of the topic,
the organisational
context and the
problem.
40 59%
60 69%
10 - 15
15 17
18- 25
10
Under 30%
30 39%
0-6
6-8
40 59%
60 69%
8 - 12
12 - 14
Literature Review
30 39%
0-6
6-8
40 59%
60 69%
8 - 12
12 - 14
Methodology
Under 30%
0-3
30 39%
3-4
40 59%
4-6
60 69%
6-7
7 - 10
11
Ability to discuss ideas accurately and succinctly, avoiding repetition and waffle
Incoherent. Limited or
no originality.
Serious inadequacies
where the meaning is
unclear. May be overly
repetitive
Under 30%
0-1
Some coherence.
Limited originality.
Report may have
satisfactory depth when
re-visited. May be
repetitive. May have
some deficiencies in
English, but is not
incomprehensible.
Coherent throughout
with some attempt at
originality. Project of
satisfactory depth.
Few and minor
deficiencies in English.
Little or no repetition
Good standard of
coherence with
elements of originality
presented in a
combination that
provides insight and
depth.
High standard of written
English.
Highly coherent
throughout. Proposal
has clear originality and
depth and incorporates
creativity and
innovation.
Excellent standard of
written English.
30 39%
40 59%
60 69%
1-2
2-3
4-5
Referencing
Accurate referencing using the Harvard Reference System.
Suitable use of referencing throughout the report.
Both in-text flagging
and references listing
formats have significant
deviations from Harvard
conventions.
Under 30%
0-1
30 39%
1-2
Harvard referencing is
accurate but there are
some discrepancies
between in-text
citations and the
references listing
Harvard referencing is
accurate throughout but
there are minor
discrepancies between
in-text citations and the
references listing
Harvard referencing is
complete and accurate
throughout. All in-text
citations are listed
60 69%
40 59%
2-3
4-5
Referencing
Assignment 1, (Project Proposal) contributes the other 20% of the module marks for BUS602
Assignment 2, (Project Report), Contributes the other 80% to the total marks for module BUS602
2nd Marker:
Date
Date
:
1st Moderator:
2nd Moderator:
12