Shopping mall

A shopping mall is a modern, chiefly North American, term for a form of shopping
precinct or shopping center, in which one or more buildings form a complex of shops
representing merchandisers with interconnecting walkways that enable customers to walk
from unit to unit. A shopping arcade is a specific form serving the same purpose. Many
early shopping arcades such the Burlington Arcade in London, the Galleria Vittorio
Emanuele II in Milan and numerous arcades in Paris are famous and still trading.
However, many smaller arcades have been demolished, replaced with large centers or
"malls", often accessible by vehicle. Technical innovations such as electric lighting and
escalators were introduced from the late 19th century. From the late 20th century,
entertainment venues such as movie theaters and restaurants began to be added. As a
single built structure, early shopping centers were often architecturally significant
constructions, enabling wealthier patrons to buy goods in spaces protected from the
weather.
In Mumbai
The mall culture in Mumbai has developed in the recent years, thanks to modernization
which led to the emergence of malls throughout the globe. The concept of malls in India
is recent, and most of the major ones are located in the prime cities, Mumbai being one of
them. They have succeeded to attract a large crowd with attractions like gaming,
shopping, food courts and various other entertainment activities. As ladies get busy with
their shopping, men can happily look around for the latest technology in the electronics
section. Those who come for shopping here are satisfied with the available varieties and
collections. The number of shopping malls in the city increased to a great extent and the
trend still continues. These malls have turned into major hangout places and are perfect
places of entertainment for groups of friends and even families. Be it a weekend or a
weekday, people throng the malls for their favorite movie shows in the in-house theatres.
In order to get an idea of available options of shopping malls in Mumbai, scroll further.
Famous Shopping Malls in Mumbai
Inorbit Mall
Location: Link Road, Malad (outer western Mumbai)

Inorbit in Malad, Mumbai was the first Inorbit mall to be established in India. The mall
was inaugurated in 2004 and is now considered one the biggest malls in Asia. The mall's
ground floor houses a number of British departmental stores over and above the plenty
national and international clothing brands, music stores, book stores, etc that the mall
boasts of. The topmost floors have provision for food and entertainment.
Stores: Shoppers Stop, Lifestyle, Spencer's, Crossword Bookstore, Provogue,
Adidas, Marks & Spencer, Body Shop, Fame Multiplex
Components
Food court
A common feature of shopping malls is a food court: this typically consists of a number
of fast food vendors of various types, surrounding a shared seating area.
Department stores
When the shopping mall format was developed by Victor Gruen in the mid-1950s,
signing larger department stores was necessary for the financial stability of the projects,
and to draw retail traffic that would result in visits to the smaller stores in the mall as
well. These larger stores are termed anchor store or draw tenant. In physical
configuration, anchor stores are normally located as far from each other as possible to
maximize the amount of traffic from one anchor to another.
Stand-alone stores
Frequently, a shopping mall or shopping center will have satellite buildings located either
on the same tract of land or on one abutting it, on which will be located stand-alone
stores, which may or may not be legally connected to the central facility through contract
or ownership. These stores may have their own parking lots, or their lots may
interconnect with those of the mall or center. The existence of the stand-alone store may
have been planned by the mall's developer, or may have come about through
opportunistic actions by others, but visually the central facility the mall or shopping
center and the satellite buildings will often be perceived as being a single "unit", even

in circumstances where the outlying buildings are not officially or legally connected to
the mall in any way.
1. High Street Phoenix
The tall chimneys at the High Street Phoenix mall complex, conveniently located in
central south Mumbai, give away the fact that this area used to be full of textile mills
before it was redeveloped. This diverse mall, which now measures 3.3 million square
feet, was launched in 2008. It's grown to incorporate the new high-end Palladium Mall
and luxury Palladium Hotel, swanky Skyzone shopping space with national and
international brands, and Grand Galleria Zone that's designed to lure impulse shoppers.
You'll also find a courtyard containing food shops, bowling alley, gaming arcade, and
sports bar. After shopping in the evening, head to nearby Blue Frog to hear some
excellent live music.
Address: 462 Senapati Bapat Marg, Lower Parel, Mumbai.
Opening Hours: 11 a.m. until midnight daily.
2. Phoenix Market City
One of Mumbai's newest mega malls, Phoenix Market City launched in late 2011. In
contrast to the crowded area that it's located in, this cavernous mall is serene and spacious
-- so much so that it often feels deserted. Measuring around 4 million square feet, it
houses over 300 Indian and international stores, 55 food and beverage outlets, an 8 screen
cinema, and a massive family entertainment area. Its aim: to provide the best ever
international brand mix.
Address: L.B.S. Marg, Kurla West.
Opening Hours: 10.30 a.m. until midnight daily.
3.
DB City Mall (1.35 million square feet) - Bhopal
The DB City Mall is the largest & first shopping center in Madhya Pradesh, Bhopal. Fun
Cinemas, Shoppers Stop hyper city, McDonalds, Domino's Pizza, Panties, Amer Bakery
Hut, great life, Nike, Puma, Adidas, Reebok, Max, Westside, Amoeba, John players, Levi

Future of Shopping Mall

Officially shopping malls are defined as one or more buildings forming a complex of
shops representing merchandisers, with interconnected walkways enabling visitors to
walk from unit to unit.1 Unofficially, they are the heart and soul of communities, the
foundation of retail economies, and a social sanctuary for teenagers everywhere. In recent
decades, the concept of the shopping mall, which has its origins in the U.S. and became a
full-blown modern retail trend there in the post-WWII years, has proliferated across the
globe. The five largest malls in the world now reside in Asia. Chinas New South China
Mall in Dongguan stands at the top of the heap with 2.9 million square meters of space.
Despite its ubiquity, the mall as its been conceived for the last half century is at a critical
inflection point. A storm of global trends are coming together at the same time to cause
malls to change the role they play in peoples lives. No longer are they primarily about
shopping. Now, when consumers visit malls, they are looking for experiences that go well
beyond traditional shopping.
When todays consumers visit malls, they are looking for experiences that go well beyond
traditional shopping.
The trends helping to create this change include changing demographics, such as an aging
population and increased urbanization, which means more people living in smaller spaces
and a greater need for public spaces in which to socialize and congregate. In this
environment, malls offer a welcome watering hole, especially in cities where other public
spaces are not safe. Sustainability concerns are causing some consumers to prefer mixed
use developments where they can live, shop and work all within walking distance
instead of having to get into a car and drive to a crowded suburban mall. The growing
middle classes in Latin America and Asia maintain a strong association between
consumption and pleasure, driving the need for more engaging shopping experiences.
And finally, the e-commerce revolution and the rise of digital technologies are
fundamentally reshaping consumer expectations and shifting the function of stores
toward useful and entertaining customer experiences.