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BUS 3059 Week-1 Assignment-3- Research Process

Research Process
A company is considering creating and selling a new soda. Create a report explaining the
research process that should be used by the company to make this decision.
Your report should answer the following questions:

What is the research question?

Whats the proposed research?

How would you design the research project?

What data would you collect and how would you prepare that data?

How would you analyze and interpret the data?

How would you report the results?

Submit your report in a three- to four-page Microsoft Word document.

BUS 3059 Week-1 Assignment-5 Final project part-1


Research and identify a publicly-traded company that is a leader in its industry. Using the six
stage research process, explain how you decided on that company.
Review and critique at least 10 of the companys financial ratios over the past five years and
compare these to the relevant industry averages.
Submit your answers in a two- to three-page Microsoft Word document.
Submit the financial ratio analysis in a Microsoft Excel sheet.

BUS 3059 Week-2 Assignment-2 Survey Analysis


A companys cereal is not selling well. Create a 1015-question survey that measures customers
preferences for the companys cereal product. Then, answer the following questions:

How many scale items will you put in the survey? Justify your answer.

Will you use multiple-choice questions? Why or why not?

How many scale items will you use in the survey?

Why did you select that number of scale items?

How many scale points will you use in the survey? Justify your answer.

What data type will be used in the survey? Justify your answer.

BUS 3059 Week2 Assignment-3 Questionnaire


Assume that you sell cars. You are attempting to measure how customers perceive the quality of
the cars that you sell.

Create three survey questions with simple category scales. Justify why you selected those
questions and scales.

Create three survey questions with multiple-choice, single-response scales. Justify why
you selected those questions and scales.

Create three survey questions with multiple-choice, multiple-response scales. Justify why
you selected those questions and scales.

Create three survey questions with Likert scale summated ratings. Justify why you
selected those questions and scales.

BUS 3059 Week2 Assignment-4 Final Project part-II


Based on the company that you selected in Week 1, create a 10-question scale including, but not
limited to, the following areas:

Companys goods/services compared to its competitors

Financial performance relative to its competitors

Geographical location

Chief executive officers (CEOs) tenure

Number of employees

Industry

Complete the survey assuming the role of an outside company analyst. Justify why you asked the
questions that you did and why you answered the survey as you did.
Submit your answers in a four- to five-page Microsoft Word document.

BUS 3059 Week-3 Assignment-1 Discussion Question 1

Its important for a researcher to conduct an accurate test of data.

How does a parametric test differ from a nonparametric test?

How does a null hypothesis compare with the alternative hypothesis?

How does a Type I error differ from a Type II error?

How does an acceptance region compare with a rejection region?

How does a one-tailed test differ from a two-tailed test?

BUS 3059 Week-3 Assignment-1 Discussion Question 3


What is the test procedure for a two-tailed test?
What are the various formats of hypotheses?
Name and describe the various test statistics for the following situations: known variance,
unknown variance (assumed equal), and unknown variances (assumed unequal).

BUS 3059 Week-3 Assignment -2 Hypothesis Testing

Calculate the return on equity (ROE) for a sample of 20 banks for the year before the SarbanesOxley Act was enacted. For the same sample of banks, calculate the ROE for the year following
the enactment of the Sarbanes-Oxley Act.
Then, answer the following questions:

Was the average banks ROE lower following the enactment of the
Sarbanes-Oxley Act than before the act? If so, why do you think that was the case?

Whats the null hypothesis for this hypothesis test?

Whats the alternative hypothesis for this hypothesis test?

Choose at least three different significant levels to conduct the hypothesis test. Is it
possible that a Type I error occurred with the hypothesis test? Why or why not?

Is it possible that a Type II error occurred? Why or why not?

BUS 3059 Week-3 Assignment 3 Additional Hypothesis Testing


Locate 15 publicly traded retail firms. Consider searching for these retail firms using the
following keywords: retail firms, retailers, and publicly traded companies.
Calculate the current ratio for each of the firms.
Then, answer the following questions:

Is the average current ratio for the sample of 15 firms greater than 2.0?

Whats the null hypothesis for this hypothesis test?

Whats the alternative hypothesis for this hypothesis test?

Choose at least three different significance levels to conduct the hypothesis test. Is it
possible that a Type I error occurred with the hypothesis test? Why or why not?

Is it possible that a Type II error occurred? Why or why not?

Submit your answers in a three- to four-page Microsoft Word document.

BUS 3059 Week-3 Assignment-4 Hypothesis testing- Amazon


Based on the company that you selected in Week 1, compute the companys daily stock returns
over the past year.
The null hypothesis is that the stocks daily return over the past year is equal to 0 percent. The
alternative hypothesis is that the stocks daily return over the past year is not equal to 0 percent.
Make a decision on whether or not the stocks daily return over the past year is equal to 0 percent
and report your findings.
Explain the steps you conducted in completing this assignment.
Submit all your answers in a two- to three-page Microsoft Word document and the computations
for the hypothesis test in a Microsoft Excel sheet.

BUS 3059 Week-4 Assignment-2 Correlation Analysis


For the period 1995 through 2008, obtain data on the average annual returns for U.S. stocks
(represented by the S&P 500 Index) and long-term U.S. Treasury bonds. You can search this data
from the Internet.

Create a scatter plot of the average returns for U.S. stocks (represented by the S&P 500
Index) and long-term U.S. Treasury bonds.

Compute the Pearson product-moment correlation coefficient (sample correlation


coefficient) between these sets of returns.
o Interpret the Pearson product-moment correlation coefficient.

Test the hypothesis that the null hypothesis is that rho (the population correlation
coefficient) equals zero.
o What does the test statistic equal?
o Is the null hypothesis rejected?

Submit your answers in a two- to three-page Microsoft Word document and the scatter plot in a
Microsoft Excel sheet.

BUS 3059 Week-4 Assignment 3 Multiple Regression Analysis


You have been assigned the task of creating a multiple regression equation of at least three
variables that explains Microsofts annual sales.
Consider using a time series of data of at least 10 years. You can search for this data using the
Internet.

Before running the regression, predict what sign each variable will be and explain why
you make that prediction.

After running the regression, interpret the regression.

Does the regression fit the data well?

Does each predictor play a significant role in explaining the significance of the
regression?

Are some predictors not useful?

If so, did you consider removing those and rerunning the regression?

Are the predictors related too significantly to one another?

Submit your answers in a three- to four-page Microsoft Word document.

BUS 3059 Week-4 Assignment 4 Final Project Part IV - AMAZON


Based on the company you selected in Week 1, conduct a linear regression to compute the
stocks beta over the past year, relative to the S&P 500 Index.
Explain the steps you conducted in completing this assignment.

Is beta an accurate measure of risk? Why or why not?

Is the Fama-French model a better model in explaining securities returns? Why or why
not?

Submit your answers in a three- to five-page Microsoft Word document and a Microsoft Excel
sheet.

BUS 3059 Week-5 Assignment-1 Discussion Questionx


Discussion-1

How does an additive model compare with a multiplicative model?

Regarding a time series, how does a cycle compare to a seasonal effect?

What are the various phases of a business cycle? Which part of the business cycle is the
U.S. economy currently in?

What types of businesses face seasonal cycles? Name at least two.

Discussion Question 3

How can trendless data be evaluated?

How does a trailing-moving average compare to a centered-moving average?

When should exponential smoothing be used for data? Explain with an example.

In exponential smoothing, what type of smoothing constant should be chosen for little
smoothing compared with moderate smoothing?

BUS 3059 Week-5 Assignment 2 Moving Average


Obtain daily price data over the past five years for three different stocks. Data can be obtained
from the Internet by using the following keywords: stock price data, return data, company data,
and stock returns.

Create trend-moving averages with the following values for m: 10, 100, and 200. Graph
the data with Microsoft Excel.

Create centered-moving averages with the following values for m: 10, 100, and 200.
Graph the data with Microsoft Excel.

How do the moving averages for the same values of m compare between a trend-moving
average and a centered-moving average?

Explain how these moving averages can assist a stock analyst in determining the stocks
price direction.

BUS 3059 Week-5 Assignment-3 - Trend Modelx


Obtain Home Depots annual sales for the past 10 years. You can obtain this data from the
Internet.

Create a linear trend model of that data.

Calculate the coefficient of determination.

Interpret the coefficient of determination.

Forecast Home Depots annual sales for next year.

Would an exponential model be a better model to use here than a linear trend model?
Why or why not?

Submit your answers in a two- to three-page Microsoft Word document and a Microsoft Excel
sheet.

BUS 3059 Week-5 Assignment 4 Final Project Part V- AMAZON


Based on the company that you selected in Week 1, forecast the companys sales, earnings, and
cash flows each year for the next five years.
Justify your results and explain which models you used to make the forecasts.
Submit your answers in a two- to three-page Microsoft Word document and a Microsoft Excel
sheet.

BUS 3059 Week-6 Assignment 1 Discussion Questions


Discussion Question 1

What are the six stages in the research process?

Which stage is the most difficult to complete? Why?

Which stage is the most important? Why?

How important is it to have accurate data?

Justify your answers using examples and reasoning.


Discussion Question 3
Its important to create a high-quality final report. However, there are budgeting constraints that
companies face. There may be valuable data available to conduct a study; however, the data may
be extremely expensive.
Provide an example of how a company can legally still conduct a viable research study even
though its budget for a particular project is reduced.

What changes would you make to conduct a viable research study?

Would you select a reduced sample size for the research study? Would you utilize less
expensive software for the research study?

Would you delay the research study until you are provided with a larger budget?

Justify your answers using examples and reasoning.

BUS 3059 Week-6 Assignment 2 Correlation Analysis of Wal-Mart vs. Sears

Using Microsoft Excel, create a correlation analysis of Wal-Marts annual net income
over the past 10 years compared with Searss annual net income over the past 10 years
and interpret the results.
o Do both companies net incomes fall during a recession?

Using Microsoft Excel, create a multiple regression equation that explains Wal-Marts
annual net income and interpret the results.

Using Microsoft Excel, create a multiple regression equation that explains Searss annual
net income and interpret the results.

Submit your answers in a two- to three-page Microsoft Word document and a Microsoft Excel
sheet.

BUS 3059 Week-6 Assignment 3 Final Project Part VI


Final Project Wrap-Up and Submission
By the end of this week, you should assemble all the documents you have created for the course
and compile them into a portfolio. Add a cover page and a one-page summary of all the write-ups
you have done on the project over the six weeks.
Compile the final projects from Weeks 1 to 6 in a Microsoft Word document.

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