The Competition:

1.1.The competition is being organised by Proximo Spirits (the Organiser) and is being run by Cow,
2nd Floor 15 Bermondsey Square, London, SE1 3UN (the Agency).
1.2.The competition will take place between 5 February 2016 and 14 February 2016. By entering
the competition, the participant expressly accepts these terms and conditions. Participants can
enter the competition by sending a direct message to Kraken UK on Twitter, Instagram or by
sending an email to lovethekraken@proximospirits.co.uk.
1.3.The Organiser and the Agency are making the competition available on Twitter and Instagram
in the UK. Internet access is required to participate.
1.4.Participation is free of charge and independent of the purchase of goods or services. The
judges decision is final. No correspondence will be entered into concerning the competition.
Who can enter?
2.1.Any person who is over the age of 18, is able to supply proof of ID and is a resident in the
United Kingdom is eligible to enter.
2.2.Employees of Proximo Spirits and affiliated companies, freelance contractors and agents and
their immediate family members, the Agency and its employees, freelance contractors and agents
and their family members and other persons who are professionally connected with this
competition are not eligible to enter.
2.3.Participants may enter the competition more than once.
2.4.The close of entries for the daily prize is at 11.59 p.m. (GMT +1) on the 8th of February. To
enter, participants need to send their Twitter / Instagram handles, two lines of Valentines Verse,
the Twitter / Instagram handle of their Valentine and the appropriate postal address.
How can I enter?
3.1.During the promotional period, each participant has the chance to win a black rose, packaged
with two mini bottles of Kraken, a handwritten note and a cocktail recipe book. Each participant
may only win one prize. To enter, the participant must send the requisite information to the Kraken
UK Twitter / Instagram account or email lovethekraken@proximospirits.co.uk. The task is deemed
to be completed if the participant submits an email that corresponds to the information needed.
3.2.The Organiser and the Agency reserve the right to exclude submissions from the competition
and to delete them if they do not fulfil the task or if they contain insults, inaccuracies, infringements
of competition, trademark or copyright law, violence, threats, self-harm, bullying, harassment, hate
speech, explicit content, nudity, the intellectual property of third parties or content that poses a risk
to safety. In such cases, prizes may also be disallowed in retrospect.
3.3.The participant indemnifies the Organiser and the Agency from all claims arising in connection
with such non-permitted entries.
3.4.Email messages will be checked prior to publication for possible obscenity or other undesired,
e.g. discriminatory, content. The Organiser and the Agency reserve the right at their sole discretion
not to publish these contents. If this happens, the participant will be notified by e-mail and barred
from entering the competition with this email.
3.5.The participant who uploads an image affirms that he/she is the sole creator of this image or
holds all the necessary usage rights for the purposes of the competition. If the text depicts other
persons or property in addition to the participant in recognisable form, the participant affirms that
he/she has the consent of such persons to freely dispose of the text for the purposes of the

competition and in particular to disseminate it to third parties and publish it on the Internet. In
general, the participant affirms that he/she has respected all relevant usage rights, ancillary
copyrights and other rights relating to the text and that the text is free of third-party rights.
3.6.By entering this competition, the participant transfers all transferable usage rights to the text
submitted, unlimited in time and without geographic or content-related restrictions, to the Organiser,
particularly the right to publish the text on The Kraken UKs Twitter and / or Instagram account, or
make it otherwise publicly available, the right of duplication and the right to give third parties usage
rights for the photo produced. No payment shall be due. The participant will take all necessary
steps and obtain all necessary documents to assert the rights promised here to the Organiser. In
particular, the participant may be required to personally assert the rights of the Organiser. The
participant indemnifies the Organiser and the Agency from all claims arising against the Organiser
or the Agency in connection with the uploaded image.
3.7.Participation via competition services and automated competition procedures (or similar) is not
permitted. The Organiser and the Agency reserve the right to remove or exclude participants from
the competition without stating reasons. Participants who try to disrupt the competition or give
themselves an unfair advantage by using prohibited tools shall also be excluded from taking part.
3.8 The Organiser cannot be held accountable for entries submitted via social media platforms
which are not visible or searchable due to users social media privacy settings.
What is the prize?
4.1.Throughout the promotional period, one black rose enclosed with two mini bottles of Kraken
Rum, a handwritten note and a cocktail recipe book will be offered as a prize. Prizes may not be
exchanged or paid out in cash.
4.2.If a prize (or part of the prize if applicable) is no longer available for reasons beyond the
Organisers control, the Organiser reserves the right to offer alternative prizes of the same value at
its own discretion.
How will the winner be selected and notified?
5.1.Thirty (30) submissions will be drawn at random from all eligible entries.
5.2.Winners will be notified by e-mail after the draw. If a winner cannot be contacted using the email address provided, or if he/she fails to confirm his/her address details during this period, the
prize will be forfeited.
5.3.The the winners first name/s and a photo of their note will be published on the 14th of February
on Twitter and Instagram.
5.4.The Organiser and the Agency accept no liability if the winners notification is lost when
electronically sent and/or does not reach the winner for reasons beyond its control.
6. How will I receive my prize?
Winners are requested to send their address by e-mail. The prize will then be sent by mail to the
postal address provided. The notified winners are responsible for providing the correct names and
addresses. The Organiser and / or the Agency accept no responsibility if a prize cannot be
delivered for any reason or is lost in the post.
7. Miscellaneous
The Organiser hereby makes it known that the availability and functioning of the competition cannot
be guaranteed. If the competition has to be ended or removed due to external circumstances or

constraints, e.g. technical problems, rule changes or decisions by platforms such as Twitter or
Instagram, participants shall not be entitled to make any claims against the Organiser or the
Agency. If any individual provisions of these terms and conditions are or become ineffective, the
effectiveness of the remaining provisions shall not be affected. The Organiser shall not accept any
contractual, non-contractual or other liability as far as this is legally admissible, particularly any
liability connected in any way with the prize.
8. Changes to the terms and conditions
The Organiser reserves the right to change the terms and conditions at any time if there are good
reasons for doing so. The Organiser will make every effort to ensure that any changes do not affect
participation in the competition. If any individual provisions should be or become invalid, the validity
of the remaining terms and conditions of use shall not be affected.
9. Contacting the Agency
If participants have any questions, comments or complaints about this competition, they can
contact the Agency at kraken@cowpr.com.