January 2016

Kalampusan January 2016

DTI Central Visayas Performance Magazine

KALAMPUSAN

DTI Central Visayas

anuary flitted in with Negosyo Centers in the

region buzzling with activity and businessminded individuals availing of its services.
With more to be established nationwide, the DTI continues to encourage micro, small and medium enterprises
to take advantage of Negosyo Centers service packages.
Meanwhile, DTI RO7 continues to extend its full assistance to the two provincial offices in Region 18 as they
formally join Negros Island Region (NIR) in 2016.
Planning and industry cluster coordination workshops
were organized as the DTI personnel gear up for more
activities ahead.
The Sinulog Fiesta Fair in Cebu once again facilitated
the marketing of local products. The bazaar featured
processed food, health and wellness products, gifts,
decors, houseware, and fashion accessories produced
by 52 exhibitors from Cebu, Bohol, Davao City, Baguio
City, Manila, Dumaguete City, Leyte, Palawan, and
Zamboanga.
.

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INSIDE:

Sinulog Fiesta Fair

2016
Sweet Success: The

Jagna Calamay
Story
DTI favors women

economic
empowerment
DTI welcomes

revised UN
guidelines for
consumer
protection

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News Bite

The activity was participated by 52 exhibitors

showcasing the Filipinos ingenuity and craftsmanship through quality yet affordable products.
Most of the exhibitors were Cebu enterprises
while others came from neighboring provinces
like Bohol, Davao City, Baguio City, Manila,
Dumaguete City, Leyte, Palawan, and Zamboanga. They showcase product lines such as
GDH (Gifts, Decors, and Housewares), fashion
accessories, processed foods, and health and
wellness products.
Cutting of ribbon during the launching of the Sinulog Fiesta Fair at SM City Cebu
with (center) Mayor Michael Rama, DTI Regional Director Asteria Caberte and
newly installed Assistant Regional Director Nelia V.F. Navarro

The Department of Trade and Industry formally

launched its Sinulog Fiesta Trade Fair on Friday, 8th
January 2016 at SM City Cebu.
The exhibit was organized by the Department of
Trade and Industry-Cebu Provincial Office in collaboration with the Cebu City Government and the Sinulog Foundation, Inc.

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DTI Central Visayas Assistant Regional Director Nelia V.F. Navarro said that the exhibit was
organized to support the MSMEs need to develop new markets and to participate in the
celebration of the Sinulog which attracts both
domestic and international tourists, a perfect
opportunity for producers and manufactures to
meet new buyers and establish possible linkages with other suppliers.
The exhibit was mounted at SM City Cebu Atrium A and D until the 18th of January.

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Activities in Photos

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NEWS BITE

Women entrepreneurs can look forward to more competitive businesses and better lives with the implementation of
the GREAT Women-2 or the Supporting Womens Economic Empowerment (WEE) in the Philippines Project this
year.
The Department of Trade and Industry, Philippine Commission on Women (PCW) and Canadian International
Development Agency, along with partner agencies Department of Agriculture (DA), Department of Labor and Employment (DOLE), and Department of Science and Technology (DOST), will hold a convergence conference on
January 14. 2016 in Cebu City.
The Philippine Government believes that addressing the
constraint to womens economic empowerment is fundamental to sustainable economic growth, poverty reduction,
and food security, and to the achievement of gender
equality. It has identified the micro, small and medium
enterprises (MSMEs) as a promising growth area and a
gateway towards a more inclusive and sustainable economic growth.
Data from DTI revealed that 99.6% of Philippine businesses are categorized as MSMEs, accounting for 61%-70% of
employment.
A recent study by the Asian Institute of Management (AIM)

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showed that 63% of managers/owners of businesses

they surveyed were women. Of this 63%, 52% were micro-entrepreneurs while the remaining 48% were owners
of small and medium enterprises.
The Gender-Responsive Economic Actions for the
Transformation of Women (GREAT Women) Project is a
governance and capacity development project that aims
to promote and support a gender-responsive enabling
environment for women's economic empowerment, particularly those in microenterprises.

GREAT-2 Project
focuses
on
women
microentrepreneurs and establishing linkages with selected
small and medium enterprises (SMEs) for markets and
technical partnerships compatible with value chain development approaches.
The DTI believes that with the business sector expected
to be the main engine of growth, enhancing womens
economic
empowerment
through
the GREAT Women project becomes indispensable to
achieving more inclusive and sustainable economic
growth.
For more information on the services of the DTI visit
http://www.dti.gov.ph

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Activities in Photos

(Photos above) The Department of Trade and Industry Bohol Provincial Office conducted a convergence meeting with
staff of the Bohol Business One Stop Shop (BBOSS)/Negosyo Center member agencies at DTI Bohol Conference Room
on January 6, 2016. Present were representatives from SSS, Pag-ibig, Philhealth, BIPC and LGU Panglao, Bohol and
SEEM Cluster of the Provincial Government of Bohol.
(Photos directly below) DTI Negros Oriental conducted in January this year a skills training on making of banana chips
in Bais City.

(Photos below) Some products featured at the Sinulog Fiesta Fair held at SM City Cebu on January 818, 2016 . The
trade fair was participated by 51 exhibitors showcasing the Filipinos ingenuity and craftsmanship through quality yet
affordable products.

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NEWS BITES

The Department of Trade and Industry (DTI) welcomes the

new United Nations (UN) Guidelines for Consumer Protection as an opportunity to put consumers at the heart of business and development.

Consumers International, the world federation of consumer organizations, calls for governments to update their consumer protections in line with the new UN Guidelines and challenges businesses to ensure their practices are compliant.

The adoption of the revised guidelines was made through a

resolution last 22 December 2015 in New York City.

The Guidelines give governments, business and civil society high

level guidance on issues including the recognition of new consumers legitimate needs, promotion and protection of consumers
economic interests, standards for the safety and quality of consumer goods and services to redress and coordination of enforcement efforts between consumer protection agencies around the
world. If implemented globally the revised Guidelines would extend protections for consumers everywhere

The highlights of the revised guidelines include:

First comprehensive revision of the United Nations

Guidelines for Consumer protection (UNGCP) since 1985
addresses gaps in financial services, privacy, energy, travel
and tourism.

Access to essential goods and services, and the protection of vulnerable and disadvantaged consumers are
recognized as new consumer legitimate needs.

The DTI is a Member of Consumers International, the international federation of consumer organizations.

Updated UN Guidelines can play an important role in

achieving the Sustainable Development Goals by protecting
and empowering consumers in developing nations.

For more information, call the DTI-Consumer Protection Group at

751.3236.

Recognizing the Philippine printing and publishing industries

potential to greatly contribute in the countrys economic
growth, the Department of Trade and Industry (DTI) remains
supportive in enabling the sectors to be more globally competitive.

ers in the industry are casting their net wide to acknowledge

weak linkages that need calculated actions and interventions.

The Philippine Board of Investments (BOI), the industry development and investments promotions arm of the DTI, assisted
in crafting industry roadmaps for the printing and publishing
sectors that will chart the directions, goals and strategies the
industries will be heading to sustain development and
growth.
We have come up with a collective vision that will allow these
industries to further grow locally and eventually become a
major participant in the international marketplace most especially now that the global market is evolving, says BOI.
DTI says the book publishing industry posted a gross domestic product (GDP) growth of .98% or PhP88.32 billion in value
added (VA) in 2010. In 2014, output of the printing industry
accounted for .30% of the total manufacturing output, or an
average of .33% over the last ten years. These two industries
have contributed significantly in generating employment in
recent years. Core copyright industries (CBIs) generated 109,
654 jobs or 2.76% in 2010 alone.
Mr. Rolando Allan Asi, President of Social Studies Publishing
Incorporated, revealed in a sectoral workhop that, from 20092012, the printing industrys trade-related activities consistently rose. From 112,663 and 29,622 in 2009, the figures went
up to 128,737 and 30, 813 in 2012 for both imports and exports, respectively. Impressive as it may seem, the stakehold-

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Atty. Andrea Pasion-Flores of Book Development Association of

the Philippines disclosed that the Philippines placed 8th in the
ASEAN region in producing new titles published per million people per year.
Flores identified the growth drivers for the publishing industry
which include education, demand and readership, and technology; adding that with the implementation of K-12 program for
basic education there will arise a tremendous opportunity for the
printing and publishing sector in the Philippines.
Flores noted that demand and readership has not dropped despite the fact that books and printed materials are faced with
more competition such as electronic form or e-books and other
digital formats. Technology, despite posing threats in the production of physical books, becomes another form of marketing and
selling publications that it introduced new platform for publishers.
BOI Supervising Director for Industry Development Ma. Corazon
Dichosa has advised the stakeholders to designate their respective industry champions to whom an equivalent BOI sectoral
champion to implement the roadmaps. With this setup, we can
eventually create technical working groups that will coordinate on
the activities and workplans to be implemented based on the
roadmaps, she said adding that funding support can also be
provided under the BOIs Manufacturing Resurgence Program.
For more information on the services of the DTI visit http://
www.dti.gov.ph

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Focus

Before leaving for

home, local passengers at the port
bound for Visayas or
Mindanao usually buy
the Calamay, a sticky
sweet delicacy made
from ground glutinous
rice, brown sugar and
coconut milk thatis slowly cooked in a vat then packed
in coconut shells, and sealed with a red Japanese paper.
Calamay-making is one of the oldest and biggest cottage industries in Jagna, a municipality located in the
southeastern part of Bohol.
As early as 1980s the Jagna Calamay Makers and
Vendors Association (JACAMAVEA) was established.
However, calamay-making was not seen then by most
Jagna-anons as a viable business enterprise. Initial
attempts were made by the local government unit to
improve calamay making but these were not readily
welcomed by producers and vendors.
There are approximately two-hundred (200) calamay
makers, also commonly known as calamaderas, from
five (5) barangays namely, Can-upao, Looc, Pagina,
Bunga Ilaya and Canjulao. In recent years, these calamay producers have diminished in number, with less
than a hundred remaining.
In 2001, a policy was issued stating that all vendors
must be registered to a cooperative otherwise, they will
not be given the permit to operate. Instantly, the Jagna
Calamay Makers Cooperative (JACAMACO) was
formed, not because of the members willingness to
have a cooperative but only because of the policy. It
was a struggle to organize members who were competitors among themselves. For a couple of years or more,
the cooperative was inactive.

In 2009, upon the entry of the Gender-Responsive Economic Actions for the Transformation of Women
(GREAT Women) Project of the Philippine Commission
on Women, the members of JACAMACO were gathered and were asked on their willingness to collaborate
for the improvement of the calamay industry. There
were hesitations from the members but in the end, 43
out of 60 members declared their commitment and
made a coalition of the willing.
During the implementation of the project, collaborative
efforts were made by the LGU to support the small calamay industry. One of these is the creation of the Calamay Convergence of Partners of which the Department
of Trade & Industry (DTI) has been actively participat-

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ing. The convergence aims to provide an integrated support mechanism that will ensure and sustain product
quality and production efficiency to enhance product
competitiveness resulting to better incomes and expanded capabilities and life opportunities for microentrepreneurs, farmers and their families.
A common processing center was built and basic equipment were provided to jumpstart the calamay production
as a cooperative, not as individual producers. For a couple of months or so, business was slow. Along the way,
there were problems in the production that needed to be
addressed such as short-shelf life and bottleneck in
packing the calamay.
It was then that the Shared Service Facility (SSF) Project of DTI was introduced. Several consultations were
made with JACAMACO as the cooperator of the project.
On August 30, 2013, the Shared Service Facility for Calamay Processing in Jagna was launched and the following equipment were turned over to the cooperative:
* High Pressure Steamer
* Sticky Rice Mill
* Trolleys
* Stainless Racks with Trays
* Stainless Tables
* Digital weighing scales
* Heat Gun
With these came new technologies being applied that
helped increase the shelf life of the product from 3 days
to 12-14 days. In addition, it lightened up the load of the
calamaderas during production with the help of the trolleys and racks. All production and processing materials
are made of food grade stainless steel that conforms to
FDA requirements for food safety.
Today, the SSF is fully operational, employing all 38
remaining members plus 6 more persons outside the
cooperative, producing more or less 24,000 pieces of
calamay each month with an average sales of
PhP180,000.00, and reaching more markets in Tagbilaran City.
The success of the calamay making industry would not
have been possible without the willingness of the calamaderas to work together for the common goal of earning for their families.
For the DTI, it the SSF in Jagna is a perfect opportunity
to deliver the departments commitment to provide technical and consultancy services in the areas of productivity and efficiency to the calamaderas. The DTI SSF Project helped a simple cottage industry transform into a
real community based business ---truly a sweet success.

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Activities in Photos

(Photos above) The Department of Trade and Industry Negros Oriental Provincial Office conducted a skills upgrading
activity on meat processing in Mabinay on Dec 14 - 18, 2015
(Photos directly below) DTI Negros Oriental conducted a skills training on the making of camote candy and squash
noodles in Bais City on Dec. 9-11, 2015

(Photo below) DTI Negros Oriental Provincial Office conducted a Packaging & Mandatory Labeling & Product Clinic at
Plaza Maria Luisa Suites Inn on December 17 to 18, 2015

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Activities in Photos

December 18 20, 2015, Alona Central Parking Area, Tawala, Panglao Island, Bohol

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Focus

The Little Children of the

Philippines Foundation Incorporated (LCPFI) is an organization which aims to
alleviate poverty among its
members. It sees the importance of creating sustainable projects which have
a positive impact on communities and individuals as
well as providing an income
source that can be used to
support other much needed
projects.
LCPFI was established in 1989 as a subsidiary of
Little Children of the World. There are about 780
families (5000 people) who are members, spread
over 14 communities within the City of
Dumaguete, Negros Oriental and surrounding
municipalities.
One of the not-for-profit projects run by LCPFI is
the Little Children of the Philippines Embroidery
Products (LCPEP) which is the recipient of the
P436,890.00 worth of Brother PR-650e, a six needle portable single-head embroidery machine with
software, under the DTIs Shared Service Facility
project.
The embroidery machine was first used to create
quality greeting cards for the export market. An
initial order of more than 200 cards was received
and negotiations have been made with a chain of
11 stores in Ausralia (Berkelouw Books) to stock
the cards. Each card was sold for $5 to $6 (200http://kalampusan.weebly.com/

240 pesos) overseas. The

products are currently promoted to LCPFI sponsors and
their networks that are based
in the US. In fact, some of the
sponsors come to the Philippines and buy 100 to 200 embroidered greeting cards to
bring back to the US twice a
year.
The money raised from the
embroidered greeting cards
was channeled back to produce other product lines such
as sunglasses case, clutch
bags and organizer bags, all featuring unique high
quality embroider designs that suit the Dumaguete
tourists, many of whom represent the scuba diving
community from nearby resorts and around the
world. To date, LCPEP is in different agreements
with 5 Resorts (permanent clients) in the province
namely, Liquid, Atmosphere, Dauin Dive Resort,
Harolds Mansion and Silaya.
It is anticipated that within the next 2 years at least
14 community members will be gainfully employed,
helping them and their families move out of extreme
poverty.
Moreover, the income
generated
from this project is
helping
support
LCPs other community
development
ventures and creating new livelihoods.

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NEWS BITE

The Department of Trade and Industry (DTI) welcomes the

new United Nations (UN) Guidelines for Consumer Protection
as an opportunity to put consumers at the heart of business
and development.

of enforcement efforts between consumer protection agencies

around the world. If implemented globally the revised Guidelines would extend protections for consumers everywhere.

The adoption of the revised guidelines was made through a

resolution last 22 December 2015 in New York City.

The highlights of the revised guidelines include:

The new UNGCP key additions are:

Recognition of access to essential goods and services,
and the protection of vulnerable and disadvantaged consumers as new consumer legitimate needs;

First comprehensive revision of the United Nations Guidelines for Consumer protection (UNGCP) since 1985 addresses
gaps in financial services, privacy, energy, travel and tourism.

New guidance on e-commerce, parity of treatment between online and offline consumers and protection of consumer privacy;

New guidance on financial services, public utilities, good

business practices and international cooperation;
A new Intergovernmental Group of Experts (IGE) on consumer protection law and policy to monitor the implementation of
the Guidelines, serving as a forum for exchange.

The UNGCP were first adopted in 1985 and have acted as a

blueprint for consumer protection around the world. They are
estimated to have guided the development of consumer protection in more than 100 countries.

The UNGCP are a powerful tool to help governments implement many of these goals. Adequate consumer protection can
directly support the achievement of SDGs relating to ending
hunger and encouraging healthy diets by supporting access to
safe, affordable and nutritious food; to health and well-being
by protecting consumers from unsafe products that cause
illness or injury and expanding access to effective pharmaceuticals. In addition, sustained and inclusive growth is supported
by ensuring consumers, as the largest group in the economy,
are empowered and well represented.

Access to essential goods and services, and the protection of vulnerable and disadvantaged consumers are recognized as new consumer legitimate needs.
Updated UN Guidelines can play an important role in
achieving the Sustainable Development Goals by protecting
and empowering consumers in developing nations.
Consumers International, the world federation of consumer
organizations, calls for governments to update their consumer
protections in line with the new UN Guidelines and challenges
businesses to ensure their practices are compliant.

The Guidelines give governments, business and civil society

high level guidance on issues including the recognition of new
consumers legitimate needs, promotion and protection of consumers economic interests, standards for the safety and quality of consumer goods and services to redress and coordination

The DTI is a Member of Consumers International, the international federation of consumer organizations.
For more information, call the DTI-CPG at 751.3236.

http://youtu.be/N5vj8Osfrqk

OTOP STORETINDAHANG PINOY CEBU.

OTOP Store, Cotcot, Lilo-an, Cebu, Philippines.

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Philippines

KALAMPUSAN
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EDITORIAL BOARD

Executive Editor
Asteria Caberte
DTI 7 Regional Director

Writer / Editor
Lay-out Artist
Jojisilia Villamor

I.T. Support
Jerome Elarcosa &
Bernard Cabasisi

Contributors
Krystle Jade Bato
Yoradyl Israel
Mary Grace Cutin
Mark Aristotle Cabagnot
Shirelyn Villamor
Jose Hibaya

REGIONAL OFFICE
Regional Director ASTERIA C. CABERTE 3rd Flr,
WDC Bldg.,Osmena Boulevard, cor. P.Burgos, Cebu City
Tel. # (63)(032) 255-0036 / 255-0037
Fax # (63)(032) 253-7465
email: dti_7@yahoo.com / dticentralvisayas@gmail.com
http://www.facebook.com/dtiregion7
http://dti7updates.tumblr.com/
REGIONAL DIVISIONS
Business Development Division (BDD)
Victoria Diaz, Chief
Tel. Nos. 2550036 / 412-1989 / 412-1868 loc. 601
Consumer Welfare and Business Regulatory Division (CWBRD)
Rose Mae Quinanola, Chief
Tel. Nos. 2550036 / 412-1989 / 412-1868 loc 301
Industry Development and Investment Promotions Division (IDIPD)
Minerva Yap, Chief
Tel. nos. 412-1944 / 4121945 / 255-6971 / 255-3926

BOHOL PROVINCIAL OFFICE

Provincial Director MA. ELENA C. ARBON
2F FCB Bldg., CPG Ave., Tagbilaran City
Tel. # (63) 038-501-8260
Fax # (63) 038-412-3533
email: dtibohol@yahoo.com
CEBU PROVINCIAL OFFICE
Provincial Director: NELIA V.F. NAVARRO
DTI Building, Osmena Boulevard, corner Lapulapu Street, Cebu City
Tel. # (63)(032) 255-6971 / 255-3926
(63)(032) 412-1944 / 412-1945
email: dticebuphil@yahoo.com / dticebuphil@gmail.com
SIQUIJOR PROVINCIAL OFFICE
Provincial Director NIMFA M. VIRTUCIO
CF Bldg., Legaspi St., Siquijor, Siquijor
Tel. # (63)035-480-9065
Fax # (63) 035-344-2238
Email: dtisiquijor@yahoo.com

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