SERVICES & SUPPO RT PROCESSES & IN ITIATIVES

A u to mo ti v e

SOFTWARE PRODUC TS INDUSTRY SOLU T IONS

Dynamic Publishing Software

Deliver Higher Qualit y Information Faster – at a Lower Cost
SERVICES & SUPPORT PROCESSES & INITIATIVES

A u to mo ti v e

SOFT WARE PRODUCTS INDUSTRY SOLUT IONS

Develop Innovative Products Profitably

Through an Integral Product Development System
Rapid Innovation Under Hyper - Competition

Automotive development today is defined by the complexity of both products and

processes within a globally distributed value chain. The challenge in automotive product
development is to do more with less: develop more vehicle models to cover a wider
range of market segments; adhere to higher quality and emission standards; continually
develop and integrate new innovations – and do all this while reducing development
times and costs. The key factors for success today are product modularization, efficient
program and project management, global collaboration and the ability to integrate
mechanical, electrical and software design disciplines into one streamlined process.

The solution:

By focusing on key automotive development processes, such as concept design, detailed design, variant design, and verification
and validation, PTC is uniquely positioned to provide a competitive advantage in achieving these goals.

›› How can you reduce development times while increasing product quality?

›› How can you innovate while minimizing risk to development schedules?

›› How can you comply with a proliferation of global safety and environmental regulations?

›› How can you reduce the number of physical prototypes?

›› How can you manage the integration of mechanical, electronic and software modules?

These are just a few of the challenges PTC is addressing with our Product Development System for Automotive manufacturers.
PTC Solutions – Preferred by the World’s Top Automotive OEMs & Suppliers

PTC’s Product Development System gives you the digital design, global collaboration, Customers include:
and process and project management tools you need to implement a highly efficient • ArvinMeritor, Inc.

Automotive Product Lifecycle Management (PLM) solution. • AUDI AG

• Ballard Power Systems, Inc.

Its key capabilities include a holistic, systems approach to product development; a • BMW AG
front-loaded development process; synchronized processes for simultaneous execu-
• Bosch
tion; and rigorous standardization for strategic flexibility. No other company offers
• Cooper-Standard Automotive Group
the PLM solutions you need to create innovative products that meet your stringent
• DaimlerChrysler Corporation
quality, regulatory and profitability goals.
• Dallara Automobil S.r.l.
PTC’s Product Development System for the Automotive industry is targeted on six key initiatives: • Dana Corporation
• Vehicle and System Development Management • Eaton Corporation
• Automotive System Design and Mechatronics • FAW
• Regulatory Compliance and Fuel Efficiency • Federal-Mogul Corporation
• Manufacturing Process Management • Ferrari
• Vehicle Owner’s Manuals and After-Sales Service Documentation • GKN Automotive
• Design, Supplier and Manufacturing Collaboration • Harley-Davidson, Inc.

• Harman/Becker Automotive Systems, Inc.

• Hella KG Hueck & Co.

• Hyundai Motor Company

• INA-Schaeffler KG

• ITT Industries, Inc.

• KTM Sportmotorcycle AG

• Kwang Yang Motor Co., Ltd

• Leyland Trucks

• Mando

• Michelin

• Penske Racing

• Peterbilt Motors Company

• Piaggio Group

• Porsche

• Siemens VDO Automotive AG

• SKF Group

• Toyota Motor Corporation

• Toyota Racing Development, Inc.

• Trelleborg Wheel Systems UK Ltd.

• TRW Automotive

• Visteon Corporation

• Volkswagen AG

• Wabco

• Webasto AG

• ZF Friedrichshafen AG
Meeting the Unique Needs of Automotive OEMs and Suppliers
Vehicle and System Development Management
Developing a vehicle or vehicle system is a complex process involv-
ing many participants from different disciplines across the extended
enterprise. Designers and stylists; mechanical, electronic and software
engineers; manufacturing and purchasing; suppliers and design part-
ners, all must work together to efficiently design, engineer and build
innovative and high-quality products on schedule.
However, isolated systems and processes make it difficult to obtain a
complete and transparent view of the entire vehicle or system being
developed and the progress of the development process itself. Incom-
plete, inconsistent or out-of-date information leads to costly errors that
are only identified late in the process, leading to cost over-runs, quality
problems, and the worst case: delays bringing products to market.
Using PTC’s Product Development System (PDS) for vehicle and system
information enables the efficient management of the development pro-
cess, product structures and documents, options and variants, and con-
figurations across the extended enterprise. Solutions from PTC integrate
product information from multiple sources and disciplines, enabling total
vehicle and system confidence, from the first design iterations to SOP.
Supported Processes:
• Concept Development
• Detailed Design
• Variant Design and Generation
• Verification, Validation and Prototyping
• Change and Configuration Management
Key Capabilities and Benefits:
• Work with a ‘single point of truth’ for all product information
throughout the development process, including CAD data from
Pro/ENGINEER®, CATIA® and other systems
• Manage options and variants typical for cars and trucks
• Manage mechanical, electronic and software components in a
single structure, thus reducing inconsistencies
• Control change management across all information and applications
• Increase product quality by ensuring virtual and physical prototypes
are built with the correct product configuration
• Reduce the number of physical prototypes required
Automotive System Design and Mechatronics
Automotive product development, in the past dominated by mechanical
engineering principles, is undergoing massive changes, with electron-
ics and software engineering playing an ever more significant role in
vehicle and system development.
A major challenge in the system design, concept development, change
management, verification and validation processes is that individual
development disciplines often collaborate insufficiently, resulting in
inconsistencies being discovered late in the development process,
which, in turn, leads to cost and quality problems.
PTC’s holistic approach to product development minimizes inconsis-
tencies by ensuring multi-discipline collaboration, with all develop-
ers sharing a common process and information environment for the
synchronization of design data.
Supported Processes:
• System Design
• Concept Development
• Detailed Design
• Change and Configuration Management
• Verification, Validation and Prototyping
• Quality Management
Key Capabilities and Benefits:
• Establish a single product structure spanning mechanical,
electronic and software components
• Integrate change management across all product information,
regardless of discipline
• Exchange geometric information between electronic and
mechanical applications
• Integrate leading MCAD, ECAD and software development tools
• Increase project transparency, enabling early discovery and
resolution of problems
“PTC’s technology guarantees efficient management and execution of our
development projects by providing capabilities for real-time monitoring
and effective change and program management throughout the business.”
Marek Neumann,
Director Program Management Europe,
HARMAN/BECKER Automotive Systems
Regulatory Compliance and Fuel Efficiency
Environmental concerns and government regulations are increasing
the need for greater fuel efficiency, reduced emissions and associated
reporting. With requirements increasing dramatically, often with glob-
ally inconsistent regulations and standards, companies face a growing
array of compliance-related risks.
Efficient and clean engines are critical to environmentally friendly
vehicles that comply with global regulations. PTC’s parametric-based
solutions are best-in-class for the development of these engines, sup-
porting all phases and aspects of the development process.
In a modern engine, electronics and software are critical to maximiz-
ing fuel efficiency and minimizing emissions. PTC’s ability to manage
all development information across multiple disciplines is critical to
optimizing the complete engine.
Additionally, PTC supports the management and reporting around
all forms of regulations, standards, and compliance validation and
documentation.
Supported Processes:
• Concept Development
• Detailed Design
• Verification and Validation
Key Capabilities and Benefits:
• Highly optimized, parametric-based powertrain development, from
engineering calculations through digital modeling to verification
and validation
• Powerful analysis capabilities integrated in the engineer’s desktop,
enabling modifications to be rapidly verified
• Single product structure containing all mechanical, electronic
and software components eliminates costly data inconsistencies
Manufacturing Process Management
To win, automotive companies need to create and manufacture innova-
tive products at the component, system and vehicle level, within ever-
tighter cycle times. With PTC solutions, industry leaders are achieving
this goal by digitally managing their manufacturing process concurrently
with concept development and detailed design. Concurrent design/
manufacturing is critical in today’s environment, where products and
components are being built using modular product architecture concepts
at manufacturing plants all over the world.
PTC solutions enable design and manufacturing engineers to continually
reconcile their different professional perspectives. Together, they can
proactively validate the manufacturability of product designs and
reduce errors between engineering and production. The result: a
much shorter development cycle.
Supported Processes:
• Manufacturing Process Management
Key Capabilities and Benefits:
• Leverage 3D designs, both downstream into the manufacturing
domain and across organizations
• Embed manufacturing operations knowledge directly into 3D
product designs and components
• Create and manage process plans as a sequence of operations,
simulating line balancing and integration, and providing shop
floor feedback
• Implement Design Anywhere/Build Anywhere initiatives by providing
a multi-plant process planning environment that integrates heteroge-
neous CAD/ PDM/ERP systems

• Management of all documentation related to standards

and certification

“Bringing engine design and engineering together with prototype

development, manufacture and testing, within one centralized
Product Development System, has enabled us to improve the
quality of all our products.”

Dr. Frank Metzner,

Manager Powertrain Modules,
Volkswagen AG
Vehicle Owner’s Manuals and After-Sales Service Documentation
When building complex products, such as vehicles and vehicle systems,
manufacturers struggle to produce accurate technical documentation
like owner’s manuals and service documentation.
In many companies, the technical documentation process is only
partially automated. Changes to the original product data require that
manual changes be made to illustrations and documentation, costing
time and money. The problem becomes compounded when documen-
tation must be published in many languages, as every product change
ripples through multiple documents in numerous languages.
Further, technical documentation, such as owner’s manuals and
after-sales service documentation, needs to reflect the most up-to-date
information for specific vehicle configurations, and be available in
print and electronic media in multiple languages. Failure to provide
accurate technical documentation leads directly to reduced customer
satisfaction, as owner’s manuals that contain incorrect information
cause repairs to take longer than necessary.
Supported Processes:
• Technical Publications
Key Capabilities and Benefits:
• Improve information quality and accuracy by working from a single
source of product information
• Make technical documents available as early as possible by largely
automating the documentation and illustration process
• Tailor owner’s manuals to reflect the specific vehicle purchased
by the owner
• Configure service documentation to reflect the vehicle being
repaired, thus improving the quality of service in the repair shop
• Improve process efficiency by reusing modules of text, thus
eliminating unnecessary authoring, editing and translation
Design, Supplier and Manufacturing Collaboration
Vehicle development today requires close collaboration between
design partners, suppliers and manufacturing. Processes, such as
concept development, detailed design and change management,
no longer take place within the walls of a single company.
Development team members in multiple companies and sites around
the world need concurrent access to the correct version of up-to-date
product information. Collaboration needs to take place in a secure
environment to protect intellectual property and ensure that up-to-date
product information is being used.
PTC solutions provide distributed users with a secure, easy-to-use
collaboration environment, enabling efficient, concurrent development
around the globe.
Supported Processes:
• Concept Development
• Detailed Design
• Change and Configuration Management
• Quality Management
Key Capabilities and Benefits:
• Provide a secure collaboration environment that fully protects your
intellectual property
• Track project tasks and milestones, ensuring all team members know
what is expected of them, and provide management with transpar-
ency on project maturity
• Provide easy visualization of all product data for all
collaboration partners
• Eliminate redundant modification of designs by using check-in/
check-out functionality
• Enable a consistent change management process across all sites
and data to eliminate design inconsistencies
“Thanks to Windchill , we have easy access
®
to all information created during the product
development process.”
Claudio Berro,
Technical Director,
Maserati Corse
Product Lifecycle Management (PLM)– Not Just Another Enterprise Application

To be competitive, automotive OEMs and suppliers must con- designers the tools needed to make better decisions up front,
tinually provide the market with innovative, high-quality enabling true “Design for X” capabilities, such as design for
products at a favorable price. Over the past 10–15 years, the manufacturing.
industry has focused on improving its manufacturing and
supply chain processes. Yet, a company’s ability to execute PTC Value Roadmap Charts the Course
against these business objectives and drive corporate value is
dependant upon their proficiency in product development. Based on decades of experience in the automotive industry,
and an unparalleled body of intellectual property, PTC has
Now, automotive companies are turning their attention to the developed the PTC Value Roadmap to help customers identify
dramatic cost and innovation improvements available in up- and realize value from PLM. Using this roadmap and its associ-
front product development. To deliver new models and products ated, industry-specific process landscapes, PTC helps automo-
to market more quickly, it is imperative that processes be rede- tive companies align and prioritize business goals with product
signed to effectively resolve problems early in the development development process improvements. The result is a rational
process, at the point where quality, costs, or release deadlines technology adoption path tailored to each individual organi-
are at risk. To make this happen, key automotive processes, such zations’ objectives, and delivered via a dynamically created,
as concept development, detailed design, and verification and customer-specific report.
validation, must be reengineered. In doing so, cross-discipline
issues, such as MCAD-ECAD-Software integration, must be To schedule a PTC Value Roadmap consultation, please go to:
addressed. Automotive companies must focus on giving their www.PTC.com / go / roadmap

PTC’s Process Landscape for Automotive: A comprehensive view of critical

development processes, end-to-end, and across all organizations.

Process Landscape

Production
Plan Concept Design Validate Support
Ramp Up

Po r t f o l i o M anag e m e nt

P r ogr am Man ag e m e nt

R e g u l ator y Co m pl i ance

Q u al i ty M anag e m e nt
Management
Chang e and Co nf i g u r ati o n M anag e m e nt

P r opos al Res pons e

R equ i r em ent s C apt u r e and Managem e nt

Sales & Mktg. Pr o du c t M ar k e ti ng Pu bl i c ati o ns

C oncept Dev elopm en t

Sys t em Des i gn
Det ai led Des i gn

Ve r i f i c a t i o n , Val idation and Prototy ping

Engineering
Var i ant D e si g n and Ge ne r ati o n
Des i gn Ou t s ou r ci ng

Co m po ne nt and S u ppl i e r M anag e m e nt

Adv anced Sou r ci ng

Sourcing

M anu f ac tu r i ng Pr o c e ss M anag e m e nt

Too l i ng and Fac to r y Equ i pm e nt D e si g n

Manufacturing M anu f ac tu r i ng O u tso u r c i ng

Te c hni c al Pu bl i c ati o ns

S e r v i c e Pr o g r am M anag e m e nt

Equ i pm e nt M anag e m e nt
Ser vice
Pe r f o r m anc e Anal y si s
The Power of PTC

PTC provides leading Product Lifecycle Management (PLM) solutions to more than Complete Product Development System
50,000 customers worldwide. PTC’s integral Product Development System
delivers the key capabilities manufacturers
need to realize more value from product
Software Products
development. And our proven, incremental
• Broadest integral suite of solutions that enable companies to:
implementation approach can help com-
–– Create product information panies of any size accelerate adoption,
–– Collaborate in a globally distributed environment minimize risk, and speed time-to-value.

–– Control product development processes

–– Configure product content

–– Communicate product information to multiple systems and audiences

• Rigorous testing to ensure that products work together – and work for you

• Designed for incremental deployment to ensure successful adoption

Product Development Processes and Initiatives

• Unique process-oriented approach to product development to deliver maximum value

• Technology-enabled process optimization to advance defined customer business initiatives

• Product Development System supports end-to-end processes to accelerate deployment time

and reduce cost

Industry Solutions
• Extensive expertise across a broad range of industries

• Demonstrated customer success in providing tailored solutions for specific industry needs
Pro/E N G I N EER ®
• Solutions support industry-specific business processes both within the enterprise and across
Integrated 3D CAD/CAM/CAE Software
the supply chain
Windchill ®
Services & Support
Content and Process Management Software
• Product development consulting to define and develop best-in-class processes

• Assessments and implementation services to deploy technology with minimum disruption Arbortext ®

• Education curricula to accelerate adoption and boost productivity

Product Information Delivery Software

• Global maintenance support that delivers the right team, tools and technology – available Mathcad ®
anytime, anywhere you need them for product development success Engineering Calculation Software

ProductView ™
Visual Collaboration Software
To learn more about how PTC’s Product Development System optimizes the product development
processes of leading automotive manufacturers, please visit:
CoCreate ®
www.PTC.com / go / automotive Explicit CAD, PDM & Collaboration Software

Copyright © 2009, Parametric Technology Corporation (PTC). All rights reserved. Information described herein is furnished for informational use only, is subject to change without notice, and
should not be construed as a guarantee, commitment, condition or offer by PTC. PTC, the PTC logotype, The Product Development Company, Arbortext, Pro/ENGINEER, Wildfire, Mathcad,
ProductView, Windchill, CoCreate and all PTC product names and logos are trademarks or registered trademarks of PTC and/or its subsidiaries in the United States and in other countries. All
other product or company names are property of their respective owners.
2661-AUTO-0509-EN
 SERVICES & SUPPORT PROCESSES & INITIATIVES

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SOFTWARE PRODUCTS INDUSTRY SOLUT IONS

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