PITCHBOOK 2015

WHAT IS BUSINESSONE?
BusinessOne is a student driven organisation, focusing on
providing pro bono student consultancy services to small
enterprise clients, within the University of New South Wales.

OUR MISSION
BusinessOne seeks to nurture the next generation of business leaders by placing
our consultants in challenging business environments designed to foster
business acumen, professional problem solving and leadership development.

BusinessOne

What we do

How we win

Our Growth

Clients

Contact Us

OUR VISION
As part of our vision, we aim to be a full-spectrum professional services
start-up providing a range of solutions to small enterprises clients such
as consulting, internship placement and general social infrastructure.

OUR VALUES

Professionalism
Results and
excellence orientation
Intellectual culture
Caring meritocracy
BusinessOne

What we do

Inclusiveness
Collaborative
Learning
Diverse perspectives
Mutual respect
How we win

Our Growth

Innovation
Individuality
Creativity
Ingenuity

Clients

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WHAT WE DO
We work closely with aspiring businesses with the goal of providing value
through developing effective business strategies to achieve long-term success.
STUDENT NEEDS

BUSINESS NEEDS

Create Impact and

Value

Strategy

Professional
Development

Functional Expertise

Skills Development

Time and Resources

Business leaders of
tomorrow

Continual Innovation

As an integrated skills development hub we build students up professionally

and provide our clients with the technical, human and professional services they
require.
BusinessOne

What we do

How we win

Our Growth

Clients

Contact Us

OUR CAPABILITIES

Marketing

IT

Design

Business Strategy

Identifying target market

and segments.
Strategies and campaigns
tailored to client budgets.
Innovative methods to
build brand awareness.

Co-creation of web
material, including
websites, e-commerce
and social media.
Educating clients for long
term IT maintenance.

Working with clients to

improve visual
representation.
Includes but not limited
to logos, products and
media design.

Comprehensive Business
Analysis reports to
highlight current
situation and offer
growth solutions.
Insight into potential
areas of improvement
and future challenges.

IMPLEMENTATION

BusinessOne

What we do

How we win

Our Growth

Clients

Contact Us

HOW DO WE WIN?
Pro Bono Student Consultancy

SME Clients
Social Enterprises, Tech Start Ups & NGOs
Critical Growth Stages

Strategy & Implementation

Strategy Recommendations
Organisational Implementation
Innovation Consulting
Functional Expertise

Connectivity Hub

Consulting Training Hub

Deloitte & Sageflow Workshops

Internal Workshops B1 Curriculum
BusinessOne Shark Tank Exhibition

BusinessOne

What we do

How we win

B1 Alumni Network
B1 Pitch

Our Growth

Clients

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BRIDGING THE CONSULTING GAP AT UNSW

We place emphasis on building students up professionally by putting them in
real and tangible challenging business circumstances as a consultant where
their skills can be further refined.

Consulting
Fundamentals

Case Study
Practice

Competitions

Theoretical
Frameworks

BusinessOne

What we do

Full-Spectrum
Professional
Development
and Client
Services

How we win

Practical Client
Experience

Practical
Application

Inductive
Reasoning

Structural
Approaches

Our Growth

Clients

Contact Us

Exponential Growth

S1 2015
- 8 clients
- 65 members

S2 2015
- 10 clients
- 85 members

S2 2014
- 5 clients
- 40 members

BusinessOne

What we do

How we win

Our Growth

Clients

Contact Us

FUTURE DEVELOPMENT PLANS

Expanding Our Reach
Establishing a BusinessOne branch at UTS.

Fee Service
Floating consultancy fees based on performance and payment ability.
Fees will be used to finance intern remuneration.

Internship Placement Opportunities for Consultants

A 13 week placement at a small enterprise which may be a start-up, social enterprise or NGO.
A structured learning pattern determined by agreement between both the enterprise and
intern.

BusinessOne Alumni Network

Linking networking, training and consultancy services to members.
Maintaining ties with previous clients and consultants.

BusinessOne

What we do

How we win

Our Growth

Clients

Contact Us

PAST CLIENTS

CURRENT CLIENTS

BusinessOne

What we do

How we win

Our Growth

Clients

Contact Us

CLIENT IMPACT
AFTER

BEFORE

With hardly any capital

they helped me gradually
increase my businessmy
output has tripled and I am
making twice as much
money with half the effort!
Tania (Chocolate Pizza)

Tribal Tea was a new manufacturer looking to enter

the Australian tea market:

We provided a situational analysis thereby

determining the target market and distribution
methods.

Tanias Handmade Chocolate Pizzas was unable to

effectively market their product:

We re-designed the logo and website enabling

the company to be more marketable.

We assisted in developing a strong marketing strategy

and business plan.

BusinessOne

What we do

How we win

Our Growth

Clients

Contact Us

CONTACT US

Sun Yong Kim

Richard Guan

sun-yong.kim@enactusunsw.org

richard.guan@enactusunsw.org

Project Leader

Vice-Project Leader (External)