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BACKGROUND

This spreadsheet contains survey data collected and analysed by YouGov plc. No information contained within this spreadsheet may be published without
the consent of YouGov Plc and the client named on the front cover.
Methodology: This survey has been conducted using an online interview administered to members of the YouGov Plc GB panel of 350,000+ individuals who
have agreed to take part in surveys. Emails are sent to panellists selected at random from the base sample. The e-mail invites them to take part in a survey
and provides a generic survey link. Once a panel member clicks on the link they are sent to the survey that they are most required for, according to the
sample definition and quotas. (The sample definition could be "GB adult population" or a subset such as "GB adult females"). Invitations to surveys dont
expire and respondents can be sent to any available survey. The responding sample is weighted to the profile of the sample definition to provide a
representative reporting sample. The profile is normally derived from census data or, if not available from the census, from industry accepted data.
YouGov plc make every effort to provide representative information. All results are based on a sample and are therefore subject to statistical errors normally
associated with sample-based information.
For further information about the results in this spreadsheet, please contact YouGov Plc (+44)(0)207 012 6231 or email omnibus@yougov.com quoting the
survey details
EDITOR'S NOTES - all press releases should contain the following information
All figures, unless otherwise stated, are from YouGov Plc. Total sample size was 683 SME decision makers. Fieldwork was undertaken between 22nd- 26th
June 2015. The survey was carried out online. The figures have been weighted and are representative of all GB adults (aged 18+).

NOTE: All press releases or other publications must be checked by YouGov Plc before use. YouGov requires 48hours to check a press release unless
otherwise agreed.
- YouGov is registered with the Information Commissioner
- YouGov is a member of the British Polling Council
Any percentages calculated on bases fewer than 50 respondents must not be reported as they do not represent a wide enough cross-section of the target
population to be considered statistically reliable. These have been italicised.

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Organisation size

Base

Small

Medium

683

561

122

ZGE_q5. In general, which ONE, if any, of the following


political parties' policies do you personally most agree
with? (If you do not agree with any political party, please
select the "not applicable" option)
Unweighted base
Base: All GB SME decision makers

683

542

141

Conservative

43%

41%

52%
17%

Labour

17%

17%

Liberal Democrats

8%

8%

7%

UKIP

12%

12%

14%

Green

7%

9%

2%

Other

4%

5%

3%

Don't know

3%

3%

2%

Not applicable - I don't agree with any political parties

6%

7%

3%

122

ZGE_q2. Thinking about the upcoming referendum on


Britain's membership in the EU...
Do you think a British exit from the EU will have a
negative or positive effect on your companys
relationships with its customers/ clients, or will it have no
effect at all?
Unweighted base

683

561

Base: All GB SME decision makers

683

542

141

Very negative

16%

16%

13%

Fairly negative

17%

16%

19%

No effect

46%

47%

43%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Work industry (short list)

Manufacturing Construction

Retail

Financial
services

72

47

Hospitality and
Accountancy
leisure

Legal

ZGE_q5. In general, which ONE, if any, of the following


political parties' policies do you personally most agree
with? (If you do not agree with any political party, please
select the "not applicable" option)
Unweighted base

683

72

73

68

24

41

Base: All GB SME decision makers

683

74

70

73

43

63

21

44

Conservative

43%

49%

45%

37%

60%

57%

52%

56%

Labour

17%

15%

20%

12%

14%

15%

11%

11%

Liberal Democrats

8%

7%

3%

4%

10%

8%

13%

9%

UKIP

12%

24%

9%

23%

6%

6%

5%

8%

Green

7%

1%

5%

6%

6%

4%

5%

Other

4%

10%

6%

1%

5%

5%

7%

Don't know

3%

3%

4%

1%

3%

5%

2%

Not applicable - I don't agree with any political parties

6%

2%

5%

12%

2%

2%

5%

7%

41

ZGE_q2. Thinking about the upcoming referendum on


Britain's membership in the EU...
Do you think a British exit from the EU will have a
negative or positive effect on your companys
relationships with its customers/ clients, or will it have no
effect at all?
Unweighted base

683

72

73

72

47

68

24

Base: All GB SME decision makers

683

74

70

73

43

63

21

44

Very negative

16%

13%

17%

9%

6%

11%

23%

Fairly negative

17%

18%

12%

12%

31%

25%

29%

5%

No effect

46%

44%

53%

40%

47%

46%

43%

53%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total Work industry (short list)

Base

IT & telecoms

Media/
marketing/
advertising/
PR & sales

Medical &
health
services

Education

Transportation
& distribution

Real estate

Other

683

72

71

13

16

98

ZGE_q5. In general, which ONE, if any, of the following


political parties' policies do you personally most agree
with? (If you do not agree with any political party, please
select the "not applicable" option)
Unweighted base
Base: All GB SME decision makers

683

66

66

16

19

112

Conservative

43%

36%

33%

43%

20%

71%

43%

33%
26%

Labour

17%

14%

18%

10%

25%

Liberal Democrats

8%

16%

10%

14%

15%

7%

4%

UKIP

12%

7%

7%

10%

28%

7%

21%

11%

Green

7%

7%

19%

10%

8%

13%

12%

Other

4%

10%

3%

5%

1%

Don't know

3%

2%

7%

7%

3%

Not applicable - I don't agree with any political parties

6%

8%

3%

27%

15%

9%

ZGE_q2. Thinking about the upcoming referendum on


Britain's membership in the EU...
Do you think a British exit from the EU will have a
negative or positive effect on your companys
relationships with its customers/ clients, or will it have no
effect at all?
Unweighted base

683

72

71

13

16

98

Base: All GB SME decision makers

683

66

66

16

19

112

Very negative

16%

18%

22%

20%

16%

37%

22%

Fairly negative

17%

22%

25%

11%

20%

22%

10%

No effect

46%

44%

42%

60%

45%

43%

78%

43%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Finance and
Accounting

683

71

ZGE_q5. In general, which ONE, if any, of the following


political parties' policies do you personally most agree
with? (If you do not agree with any political party, please
select the "not applicable" option)
Unweighted base
Base: All GB SME decision makers

683

64

Conservative

43%

57%

Labour

17%

13%

Liberal Democrats

8%

11%

UKIP

12%

6%

Green

7%

6%

Other

4%

2%

Don't know

3%

2%

Not applicable - I don't agree with any political parties

6%

3%

71

ZGE_q2. Thinking about the upcoming referendum on


Britain's membership in the EU...
Do you think a British exit from the EU will have a
negative or positive effect on your companys
relationships with its customers/ clients, or will it have no
effect at all?
Unweighted base

683

Base: All GB SME decision makers

683

64

Very negative

16%

4%

Fairly negative

17%

31%

No effect

46%

45%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Company annual turnover

Base

First year of
trading

Less than 1
million (NET)

1 million -
9.9 million
(NET)

10 million or
more (NET)

Don't know

Prefer not to
answer

683

26

368

163

70

21

35

ZGE_q5. In general, which ONE, if any, of the following


political parties' policies do you personally most agree
with? (If you do not agree with any political party, please
select the "not applicable" option)
Unweighted base
Base: All GB SME decision makers

683

28

342

171

78

24

39

Conservative

43%

28%

38%

52%

50%

46%

40%
15%

Labour

17%

32%

15%

19%

12%

18%

Liberal Democrats

8%

6%

8%

10%

7%

UKIP

12%

4%

15%

5%

21%

12%

Green

7%

24%

9%

5%

11%

5%

Other

4%

6%

4%

4%

4%

4%

11%

Don't know

3%

2%

3%

2%

5%

9%

Not applicable - I don't agree with any political parties

6%

2%

8%

3%

3%

16%

7%

35

ZGE_q2. Thinking about the upcoming referendum on


Britain's membership in the EU...
Do you think a British exit from the EU will have a
negative or positive effect on your companys
relationships with its customers/ clients, or will it have no
effect at all?
Unweighted base

683

26

368

163

70

21

Base: All GB SME decision makers

683

28

342

171

78

24

39

Very negative

16%

17%

16%

19%

9%

13%

11%

Fairly negative

17%

23%

13%

20%

22%

27%

20%

No effect

46%

44%

48%

41%

53%

28%

45%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Where in Britain do you MAINLY work?

Base

North East

North West

683

24

55

Yorkshire and
East Midlands West Midlands
the Humber

East of
England

London

48

116

ZGE_q5. In general, which ONE, if any, of the following


political parties' policies do you personally most agree
with? (If you do not agree with any political party, please
select the "not applicable" option)
Unweighted base

67

48

50

Base: All GB SME decision makers

683

25

51

66

45

54

50

122

Conservative

43%

48%

37%

51%

33%

44%

39%

45%

Labour

17%

23%

31%

18%

20%

7%

16%

17%

Liberal Democrats

8%

5%

4%

5%

6%

2%

4%

11%

UKIP

12%

13%

13%

13%

12%

24%

16%

6%

Green

7%

6%

2%

5%

19%

9%

7%

12%

Other

4%

3%

1%

4%

Don't know

3%

4%

3%

4%

5%

2%

Not applicable - I don't agree with any political parties

6%

5%

8%

6%

4%

13%

9%

7%

ZGE_q2. Thinking about the upcoming referendum on


Britain's membership in the EU...
Do you think a British exit from the EU will have a
negative or positive effect on your companys
relationships with its customers/ clients, or will it have no
effect at all?
Unweighted base

683

24

55

67

48

50

48

116

Base: All GB SME decision makers

683

25

51

66

45

54

50

122

Very negative

16%

15%

20%

14%

17%

10%

10%

17%

Fairly negative

17%

11%

24%

13%

15%

10%

14%

20%

No effect

46%

59%

40%

49%

47%

47%

51%

47%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Where in Britain do you MAINLY


Total work?

Base

South East

South West

Wales

Scotland

Elsewhere (i.e.
outside of
Great Britain)

683

108

58

26

77

ZGE_q5. In general, which ONE, if any, of the following


political parties' policies do you personally most agree
with? (If you do not agree with any political party, please
select the "not applicable" option)
Unweighted base
Base: All GB SME decision makers

683

104

58

27

76

Conservative

43%

52%

42%

36%

36%

31%

Labour

17%

11%

15%

24%

12%

39%

Liberal Democrats

8%

7%

11%

4%

11%

21%

UKIP

12%

18%

11%

10%

4%

10%

Green

7%

4%

11%

6%

1%

Other

4%

10%

29%

Don't know

3%

1%

6%

4%

Not applicable - I don't agree with any political parties

6%

6%

4%

10%

2%

ZGE_q2. Thinking about the upcoming referendum on


Britain's membership in the EU...
Do you think a British exit from the EU will have a
negative or positive effect on your companys
relationships with its customers/ clients, or will it have no
effect at all?
Unweighted base

683

108

58

26

77

Base: All GB SME decision makers

683

104

58

27

76

Very negative

16%

13%

19%

16%

22%

30%

Fairly negative

17%

16%

18%

14%

21%

10%

No effect

46%

45%

41%

50%

43%

29%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Region mainly work

Base

North

Midlands

East

London

South

Wales

Scotland

683

146

98

48

116

166

26

77

ZGE_q5. In general, which ONE, if any, of the following


political parties' policies do you personally most agree
with? (If you do not agree with any political party, please
select the "not applicable" option)
Unweighted base
Base: All GB SME decision makers

683

142

99

50

122

162

27

76

Conservative

43%

45%

39%

39%

45%

48%

36%

36%

Labour

17%

23%

13%

16%

17%

13%

24%

12%

Liberal Democrats

8%

5%

4%

4%

11%

9%

4%

11%

UKIP

12%

13%

18%

16%

6%

16%

10%

4%

Green

7%

4%

13%

7%

12%

7%

6%

1%

Other

4%

2%

4%

10%

29%

Don't know

3%

3%

2%

5%

2%

3%

4%

Not applicable - I don't agree with any political parties

6%

7%

9%

9%

7%

5%

10%

2%

77

ZGE_q2. Thinking about the upcoming referendum on


Britain's membership in the EU...
Do you think a British exit from the EU will have a
negative or positive effect on your companys
relationships with its customers/ clients, or will it have no
effect at all?
Unweighted base

683

146

98

48

116

166

26

Base: All GB SME decision makers

683

142

99

50

122

162

27

76

Very negative

16%

16%

13%

10%

17%

15%

16%

22%

Fairly negative

17%

17%

13%

14%

20%

17%

14%

21%

No effect

46%

47%

47%

51%

47%

43%

50%

43%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Region mainly work

Total

Gender

Age

Base

Elsewhere (i.e.
outside of
Great Britain)

Male

Female

Under 35

35-44

45-54

55+

683

500

183

62

119

189

313

ZGE_q5. In general, which ONE, if any, of the following


political parties' policies do you personally most agree
with? (If you do not agree with any political party, please
select the "not applicable" option)
Unweighted base
Base: All GB SME decision makers

683

508

175

65

125

187

307

Conservative

43%

31%

44%

39%

25%

44%

43%

46%
13%

Labour

17%

39%

17%

16%

31%

16%

18%

Liberal Democrats

8%

21%

7%

8%

13%

10%

5%

7%

UKIP

12%

10%

13%

9%

5%

6%

13%

16%

Green

7%

6%

11%

11%

16%

6%

4%

Other

4%

4%

4%

8%

4%

3%

5%

Don't know

3%

2%

6%

4%

3%

4%

2%

Not applicable - I don't agree with any political parties

6%

6%

7%

3%

2%

8%

8%

313

ZGE_q2. Thinking about the upcoming referendum on


Britain's membership in the EU...
Do you think a British exit from the EU will have a
negative or positive effect on your companys
relationships with its customers/ clients, or will it have no
effect at all?
Unweighted base

683

500

183

62

119

189

Base: All GB SME decision makers

683

508

175

65

125

187

307

Very negative

16%

30%

17%

11%

17%

20%

15%

15%

Fairly negative

17%

10%

16%

20%

32%

19%

17%

13%

No effect

46%

29%

45%

47%

26%

44%

45%

52%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Political Party most agreed with

Base

Conservative

Labour

Liberal
Democrats

UKIP

Green

Other

Don't know

683

305

111

51

82

47

27

22

ZGE_q5. In general, which ONE, if any, of the following


political parties' policies do you personally most agree
with? (If you do not agree with any political party, please
select the "not applicable" option)
Unweighted base
Base: All GB SME decision makers

683

293

114

52

83

50

29

20

Conservative

43%

100%

Labour

17%

100%

Liberal Democrats

8%

100%

UKIP

12%

100%

Green

7%

100%

Other

4%

100%

Don't know

3%

100%

Not applicable - I don't agree with any political parties

6%

22

ZGE_q2. Thinking about the upcoming referendum on


Britain's membership in the EU...
Do you think a British exit from the EU will have a
negative or positive effect on your companys
relationships with its customers/ clients, or will it have no
effect at all?
Unweighted base

683

305

111

51

82

47

27

Base: All GB SME decision makers

683

293

114

52

83

50

29

20

Very negative

16%

9%

32%

27%

3%

27%

33%

13%

Fairly negative

17%

15%

25%

28%

4%

19%

31%

22%

No effect

46%

55%

31%

35%

47%

36%

30%

41%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Political Party most agreed with

Total

Base

Not applicable
- I don't agree
with any
political
parties

683

38

Base: All GB SME decision makers

683

43

Conservative

43%

Labour

17%

Liberal Democrats

8%

UKIP

12%

Green

7%

Other

4%

Don't know

3%

Not applicable - I don't agree with any political parties

6%

100%

38

ZGE_q5. In general, which ONE, if any, of the following


political parties' policies do you personally most agree
with? (If you do not agree with any political party, please
select the "not applicable" option)
Unweighted base

ZGE_q2. Thinking about the upcoming referendum on


Britain's membership in the EU...
Do you think a British exit from the EU will have a
negative or positive effect on your companys
relationships with its customers/ clients, or will it have no
effect at all?
Unweighted base

683

Base: All GB SME decision makers

683

43

Very negative

16%

8%

Fairly negative

17%

6%

No effect

46%

59%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Organisation size

Base

Small

Medium

Fairly positive

6%

6%

9%

Very positive

9%

9%

9%

Don't know

6%

6%

7%

Net: Negative effect

33%

33%

32%

Net: Positive effect

15%

15%

18%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Work industry (short list)

Manufacturing Construction

Retail

Financial
services

Hospitality and
Accountancy
leisure

Legal

Fairly positive

6%

14%

3%

13%

7%

3%

8%

6%

Very positive

9%

10%

9%

14%

4%

8%

15%

13%

Don't know

6%

2%

6%

12%

5%

6%

5%

Net: Negative effect

33%

30%

29%

21%

38%

36%

29%

28%

Net: Positive effect

15%

24%

12%

26%

10%

12%

23%

19%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total Work industry (short list)

Base

IT & telecoms

Media/
marketing/
advertising/
PR & sales

Medical &
health
services

Education

Transportation
& distribution

Real estate

Fairly positive

6%

5%

2%

5%

6%

Very positive

9%

6%

4%

8%

11%

Other

Don't know

6%

5%

5%

20%

14%

7%

Net: Negative effect

33%

39%

47%

20%

27%

57%

22%

32%

Net: Positive effect

15%

12%

6%

13%

18%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Finance and
Accounting

Fairly positive

6%

7%

Very positive

9%

8%

Don't know

6%

5%

Net: Negative effect

33%

35%

Net: Positive effect

15%

15%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Company annual turnover

Less than 1
million (NET)

1 million -
9.9 million
(NET)

10 million or
more (NET)

Don't know

2%

7%

6%

9%

5%

4%

4%

11%

7%

6%

5%

11%

Base

First year of
trading

Fairly positive

6%

Very positive

9%

Prefer not to
answer

Don't know

6%

11%

5%

7%

1%

22%

9%

Net: Negative effect

33%

39%

29%

38%

30%

41%

31%

Net: Positive effect

15%

5%

18%

13%

15%

9%

15%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Where in Britain do you MAINLY work?

Yorkshire and
East Midlands West Midlands
the Humber

East of
England

London

12%

3%

3%

18%

13%

7%

8%

2%

10%

7%

27%

32%

20%

23%

36%

17%

12%

30%

16%

10%

Base

North East

North West

Fairly positive

6%

4%

2%

11%

6%

Very positive

9%

2%

5%

6%

6%

Don't know

6%

9%

8%

8%

Net: Negative effect

33%

26%

44%

Net: Positive effect

15%

6%

7%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Where in Britain do you MAINLY


Total work?

Base

South East

South West

Wales

Scotland

Elsewhere (i.e.
outside of
Great Britain)
-

Fairly positive

6%

8%

9%

4%

6%

Very positive

9%

14%

8%

10%

7%

Don't know

6%

5%

5%

6%

1%

31%

Net: Negative effect

33%

29%

37%

30%

43%

40%

Net: Positive effect

15%

22%

17%

14%

13%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Region mainly work

Base

North

Fairly positive

6%

6%

Very positive

9%

5%

Don't know

6%

8%

Net: Negative effect

33%

Net: Positive effect

15%

Midlands

East

London

South

Wales

Scotland

9%

3%

3%

13%

13%

7%

8%

4%

6%

12%

10%

5%

10%

7%

5%

6%

7%
1%

33%

26%

23%

36%

32%

30%

43%

11%

22%

16%

10%

20%

14%

13%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Region mainly work

Total

Gender

Base

Elsewhere (i.e.
outside of
Great Britain)

Fairly positive

6%

Very positive

9%

Age

Male

Female

Under 35

35-44

45-54

55+

7%

4%

7%

5%

8%

6%

10%

7%

6%

5%

7%

13%

Don't know

6%

31%

4%

12%

12%

7%

9%

3%

Net: Negative effect

33%

40%

33%

31%

49%

38%

31%

27%

Net: Positive effect

15%

17%

10%

12%

10%

15%

18%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Political Party most agreed with

Liberal
Democrats

UKIP

Green

5%

16%

1%

3%

4%

30%

2%

6%

8%

Base

Conservative

Labour

Fairly positive

6%

7%

Very positive

9%

8%

Other

Don't know

Don't know

6%

6%

4%

5%

14%

16%

Net: Negative effect

33%

23%

58%

56%

6%

47%

64%

35%

Net: Positive effect

15%

15%

8%

4%

47%

3%

6%

8%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Political Party most agreed with

Total

Base

Not applicable
- I don't agree
with any
political
parties

Fairly positive

6%

7%

Very positive

9%

6%

Don't know

6%

14%

Net: Negative effect

33%

15%

Net: Positive effect

15%

13%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Organisation size

Base

Small

Medium

122

ZGE_q3_rc. To what extent, if at all, do you think a British


exit from the EU will make it more or less difficult for your
business to hire staff from outside of the UK but within
the EU or do you think it will make no difference? Please
select the option that best applies (If your business does
not hire staff from outside the UK but within the EU,
please select the "not applicable" option)

Unweighted base

683

561

Base: All GB SME decision makers

683

542

141

More difficult

17%

13%

30%

Less difficult

2%

1%

3%

No difference, it is not difficult to hire staff from outside the UK


and still wont be

18%

14%

33%

No difference, it is currently difficult to hire staff from outside


the UK and still will be

2%

2%

2%

Dont know

4%

4%

6%

Not applicable - my business does not hire staff from outside


the UK (within the EU)

58%

66%

25%

Net: More difficult

18%

14%

34%

Net: Less difficult

6%

6%

8%

Unweighted base

683

561

122

Base: All GB SME decision makers

683

542

141

ZGE_q4_rc. Do you think a British exit from the EU will


increase or decrease the general level of skill and ability
of the workforce in your business?

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Work industry (short list)

Manufacturing Construction

Retail

Financial
services

Hospitality and
Accountancy
leisure

Legal

ZGE_q3_rc. To what extent, if at all, do you think a British


exit from the EU will make it more or less difficult for your
business to hire staff from outside of the UK but within
the EU or do you think it will make no difference? Please
select the option that best applies (If your business does
not hire staff from outside the UK but within the EU,
please select the "not applicable" option)

Unweighted base

683

72

73

72

47

68

24

Base: All GB SME decision makers

683

74

70

73

43

63

21

41
44

More difficult

17%

25%

12%

7%

27%

22%

16%

10%

Less difficult

2%

4%

3%

1%

1%

3%

No difference, it is not difficult to hire staff from outside the UK


and still wont be

18%

26%

21%

13%

22%

17%

13%

13%

No difference, it is currently difficult to hire staff from outside


the UK and still will be

2%

1%

4%

3%

6%

2%

5%

Dont know

4%

1%

5%

4%

11%

6%

4%

Not applicable - my business does not hire staff from outside


the UK (within the EU)

58%

44%

55%

72%

33%

54%

64%

73%

Net: More difficult

18%

29%

15%

7%

28%

22%

18%

10%

Net: Less difficult

6%

1%

9%

7%

17%

8%

5%

4%

Unweighted base

683

72

73

72

47

68

24

41

Base: All GB SME decision makers

683

74

70

73

43

63

21

44

ZGE_q4_rc. Do you think a British exit from the EU will


increase or decrease the general level of skill and ability
of the workforce in your business?

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total Work industry (short list)

Base

IT & telecoms

Media/
marketing/
advertising/
PR & sales

Medical &
health
services

Education

Transportation
& distribution

Real estate

Other

ZGE_q3_rc. To what extent, if at all, do you think a British


exit from the EU will make it more or less difficult for your
business to hire staff from outside of the UK but within
the EU or do you think it will make no difference? Please
select the option that best applies (If your business does
not hire staff from outside the UK but within the EU,
please select the "not applicable" option)

Unweighted base

683

72

71

13

16

98

Base: All GB SME decision makers

683

66

66

16

19

112

More difficult

17%

27%

21%

19%

15%

13%

10%

Less difficult

2%

1%

2%

No difference, it is not difficult to hire staff from outside the UK


and still wont be

18%

18%

22%

20%

17%

37%

7%

11%

No difference, it is currently difficult to hire staff from outside


the UK and still will be

2%

2%

6%

2%

Dont know

4%

6%

6%

13%

2%

Not applicable - my business does not hire staff from outside


the UK (within the EU)

58%

46%

50%

80%

58%

35%

80%

72%

Net: More difficult

18%

28%

21%

19%

15%

13%

12%

Net: Less difficult

6%

8%

6%

6%

13%

5%

Unweighted base

683

72

71

13

16

98

Base: All GB SME decision makers

683

66

66

16

19

112

ZGE_q4_rc. Do you think a British exit from the EU will


increase or decrease the general level of skill and ability
of the workforce in your business?

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Finance and
Accounting

71

ZGE_q3_rc. To what extent, if at all, do you think a British


exit from the EU will make it more or less difficult for your
business to hire staff from outside of the UK but within
the EU or do you think it will make no difference? Please
select the option that best applies (If your business does
not hire staff from outside the UK but within the EU,
please select the "not applicable" option)

Unweighted base

683

Base: All GB SME decision makers

683

64

More difficult

17%

23%

Less difficult

2%

2%

No difference, it is not difficult to hire staff from outside the UK


and still wont be

18%

19%

No difference, it is currently difficult to hire staff from outside


the UK and still will be

2%

6%

Dont know

4%

7%

Not applicable - my business does not hire staff from outside


the UK (within the EU)

58%

43%

Net: More difficult

18%

25%

Net: Less difficult

6%

13%

Unweighted base

683

71

Base: All GB SME decision makers

683

64

ZGE_q4_rc. Do you think a British exit from the EU will


increase or decrease the general level of skill and ability
of the workforce in your business?

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Company annual turnover

Base

First year of
trading

Less than 1
million (NET)

1 million -
9.9 million
(NET)

10 million or
more (NET)

Don't know

Prefer not to
answer

35

ZGE_q3_rc. To what extent, if at all, do you think a British


exit from the EU will make it more or less difficult for your
business to hire staff from outside of the UK but within
the EU or do you think it will make no difference? Please
select the option that best applies (If your business does
not hire staff from outside the UK but within the EU,
please select the "not applicable" option)

Unweighted base

683

26

368

163

70

21

Base: All GB SME decision makers

683

28

342

171

78

24

39

More difficult

17%

6%

9%

28%

32%

27%

3%

Less difficult

2%

1%

3%

3%

No difference, it is not difficult to hire staff from outside the UK


and still wont be

18%

4%

12%

24%

39%

19%

8%

No difference, it is currently difficult to hire staff from outside


the UK and still will be

2%

2%

3%

3%

5%

3%

Dont know

4%

2%

4%

5%

5%

5%

5%

Not applicable - my business does not hire staff from outside


the UK (within the EU)

58%

89%

72%

38%

19%

45%

80%

Net: More difficult

18%

6%

10%

31%

35%

27%

3%

Net: Less difficult

6%

2%

6%

7%

8%

9%

8%

Unweighted base

683

26

368

163

70

21

35

Base: All GB SME decision makers

683

28

342

171

78

24

39

ZGE_q4_rc. Do you think a British exit from the EU will


increase or decrease the general level of skill and ability
of the workforce in your business?

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Where in Britain do you MAINLY work?

Base

North East

North West

Yorkshire and
East Midlands West Midlands
the Humber

East of
England

London

ZGE_q3_rc. To what extent, if at all, do you think a British


exit from the EU will make it more or less difficult for your
business to hire staff from outside of the UK but within
the EU or do you think it will make no difference? Please
select the option that best applies (If your business does
not hire staff from outside the UK but within the EU,
please select the "not applicable" option)

Unweighted base

683

24

55

67

48

50

48

116

Base: All GB SME decision makers

683

25

51

66

45

54

50

122

More difficult

17%

8%

25%

21%

11%

3%

18%

26%

Less difficult

2%

2%

2%

1%

3%

0%

No difference, it is not difficult to hire staff from outside the UK


and still wont be

18%

18%

23%

24%

13%

23%

8%

21%

No difference, it is currently difficult to hire staff from outside


the UK and still will be

2%

7%

2%

2%

2%

3%

Dont know

4%

7%

3%

5%

8%

1%

7%

Not applicable - my business does not hire staff from outside


the UK (within the EU)

58%

60%

45%

48%

66%

72%

68%

43%

Net: More difficult

18%

8%

27%

21%

13%

4%

21%

26%

Net: Less difficult

6%

13%

5%

7%

8%

1%

2%

10%

Unweighted base

683

24

55

67

48

50

48

116

Base: All GB SME decision makers

683

25

51

66

45

54

50

122

ZGE_q4_rc. Do you think a British exit from the EU will


increase or decrease the general level of skill and ability
of the workforce in your business?

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Where in Britain do you MAINLY


Total work?

Base

South East

South West

Wales

Scotland

Elsewhere (i.e.
outside of
Great Britain)

ZGE_q3_rc. To what extent, if at all, do you think a British


exit from the EU will make it more or less difficult for your
business to hire staff from outside of the UK but within
the EU or do you think it will make no difference? Please
select the option that best applies (If your business does
not hire staff from outside the UK but within the EU,
please select the "not applicable" option)

Unweighted base

683

108

58

26

77

Base: All GB SME decision makers

683

104

58

27

76

More difficult

17%

17%

11%

4%

14%

30%

Less difficult

2%

2%

4%

3%

No difference, it is not difficult to hire staff from outside the UK


and still wont be

18%

17%

12%

16%

15%

22%

No difference, it is currently difficult to hire staff from outside


the UK and still will be

2%

3%

2%

4%

1%

10%

Dont know

4%

3%

3%

5%

Not applicable - my business does not hire staff from outside


the UK (within the EU)

58%

58%

72%

72%

62%

39%

Net: More difficult

18%

19%

11%

8%

17%

30%

Net: Less difficult

6%

6%

5%

4%

6%

10%

Unweighted base

683

108

58

26

77

Base: All GB SME decision makers

683

104

58

27

76

ZGE_q4_rc. Do you think a British exit from the EU will


increase or decrease the general level of skill and ability
of the workforce in your business?

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Region mainly work

Base

North

Midlands

East

London

South

Wales

Scotland

77

ZGE_q3_rc. To what extent, if at all, do you think a British


exit from the EU will make it more or less difficult for your
business to hire staff from outside of the UK but within
the EU or do you think it will make no difference? Please
select the option that best applies (If your business does
not hire staff from outside the UK but within the EU,
please select the "not applicable" option)

Unweighted base

683

146

98

48

116

166

26

Base: All GB SME decision makers

683

142

99

50

122

162

27

76

More difficult

17%

20%

7%

18%

26%

15%

4%

14%

Less difficult

2%

1%

2%

3%

0%

1%

4%

3%

No difference, it is not difficult to hire staff from outside the UK


and still wont be

18%

23%

18%

8%

21%

15%

16%

15%

No difference, it is currently difficult to hire staff from outside


the UK and still will be

2%

3%

2%

3%

3%

4%

1%

Dont know

4%

5%

4%

7%

3%

5%

Not applicable - my business does not hire staff from outside


the UK (within the EU)

58%

49%

69%

68%

43%

63%

72%

62%

Net: More difficult

18%

21%

8%

21%

26%

16%

8%

17%

Net: Less difficult

6%

7%

4%

2%

10%

6%

4%

6%

Unweighted base

683

146

98

48

116

166

26

77

Base: All GB SME decision makers

683

142

99

50

122

162

27

76

ZGE_q4_rc. Do you think a British exit from the EU will


increase or decrease the general level of skill and ability
of the workforce in your business?

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Region mainly work

Total

Gender

Age

Base

Elsewhere (i.e.
outside of
Great Britain)

Male

Female

Under 35

35-44

45-54

55+

313

ZGE_q3_rc. To what extent, if at all, do you think a British


exit from the EU will make it more or less difficult for your
business to hire staff from outside of the UK but within
the EU or do you think it will make no difference? Please
select the option that best applies (If your business does
not hire staff from outside the UK but within the EU,
please select the "not applicable" option)

Unweighted base

683

500

183

62

119

189

Base: All GB SME decision makers

683

508

175

65

125

187

307

More difficult

17%

30%

18%

14%

21%

26%

21%

10%

Less difficult

2%

2%

2%

4%

1%

2%

1%

No difference, it is not difficult to hire staff from outside the UK


and still wont be

18%

22%

20%

11%

12%

16%

21%

17%

No difference, it is currently difficult to hire staff from outside


the UK and still will be

2%

10%

2%

2%

3%

1%

1%

3%

Dont know

4%

4%

5%

11%

4%

4%

3%

Not applicable - my business does not hire staff from outside


the UK (within the EU)

58%

39%

55%

67%

49%

52%

51%

66%

Net: More difficult

18%

30%

19%

15%

25%

27%

23%

10%

Net: Less difficult

6%

10%

6%

7%

14%

5%

5%

6%

Unweighted base

683

500

183

62

119

189

313

Base: All GB SME decision makers

683

508

175

65

125

187

307

ZGE_q4_rc. Do you think a British exit from the EU will


increase or decrease the general level of skill and ability
of the workforce in your business?

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Political Party most agreed with

Base

Conservative

Labour

Liberal
Democrats

UKIP

Green

Other

Don't know

22

ZGE_q3_rc. To what extent, if at all, do you think a British


exit from the EU will make it more or less difficult for your
business to hire staff from outside of the UK but within
the EU or do you think it will make no difference? Please
select the option that best applies (If your business does
not hire staff from outside the UK but within the EU,
please select the "not applicable" option)

Unweighted base

683

305

111

51

82

47

27

Base: All GB SME decision makers

683

293

114

52

83

50

29

20

More difficult

17%

16%

29%

36%

8%

16%

21%

Less difficult

2%

1%

3%

2%

3%

4%

No difference, it is not difficult to hire staff from outside the UK


and still wont be

18%

22%

8%

17%

33%

6%

7%

20%

No difference, it is currently difficult to hire staff from outside


the UK and still will be

2%

3%

2%

2%

2%

Dont know

4%

5%

6%

2%

10%

3%

Not applicable - my business does not hire staff from outside


the UK (within the EU)

58%

54%

54%

41%

62%

74%

72%

56%

Net: More difficult

18%

17%

32%

39%

3%

8%

20%

21%

Net: Less difficult

6%

8%

6%

4%

2%

12%

3%

Unweighted base

683

305

111

51

82

47

27

22

Base: All GB SME decision makers

683

293

114

52

83

50

29

20

ZGE_q4_rc. Do you think a British exit from the EU will


increase or decrease the general level of skill and ability
of the workforce in your business?

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Political Party most agreed with

Total

Base

Not applicable
- I don't agree
with any
political
parties

38

ZGE_q3_rc. To what extent, if at all, do you think a British


exit from the EU will make it more or less difficult for your
business to hire staff from outside of the UK but within
the EU or do you think it will make no difference? Please
select the option that best applies (If your business does
not hire staff from outside the UK but within the EU,
please select the "not applicable" option)

Unweighted base

683

Base: All GB SME decision makers

683

43

More difficult

17%

5%

Less difficult

2%

No difference, it is not difficult to hire staff from outside the UK


and still wont be

18%

8%

No difference, it is currently difficult to hire staff from outside


the UK and still will be

2%

5%

Dont know

4%

2%

Not applicable - my business does not hire staff from outside


the UK (within the EU)

58%

80%

Net: More difficult

18%

5%

Net: Less difficult

6%

7%

Unweighted base

683

38

Base: All GB SME decision makers

683

43

ZGE_q4_rc. Do you think a British exit from the EU will


increase or decrease the general level of skill and ability
of the workforce in your business?

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Organisation size

Small

Medium

Increase

5%

4%

11%

Neither increase nor decrease

49%

46%

62%

Decrease

14%

12%

22%

Don't know

4%

3%

6%

Not applicable - we don't have a workforce

28%

35%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Work industry (short list)

Manufacturing Construction

Retail

Financial
services

Hospitality and
Accountancy
leisure

Legal

Increase

5%

14%

8%

2%

4%

4%

7%

1%

Neither increase nor decrease

49%

65%

51%

41%

67%

48%

75%

49%

Decrease

14%

12%

14%

12%

25%

18%

5%

13%

Don't know

4%

7%

9%

1%

3%

5%

5%

Not applicable - we don't have a workforce

28%

8%

20%

37%

4%

27%

8%

32%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total Work industry (short list)

Base

IT & telecoms

Media/
marketing/
advertising/
PR & sales

Medical &
health
services

Education

Transportation
& distribution

Real estate

Other

Increase

5%

1%

5%

30%

5%

Neither increase nor decrease

49%

54%

54%

33%

49%

34%

50%

29%

Decrease

14%

22%

18%

11%

15%

13%

10%

Don't know

4%

3%

3%

7%

15%

2%

Not applicable - we don't have a workforce

28%

19%

19%

59%

41%

21%

21%

55%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Finance and
Accounting

Increase

5%

5%

Neither increase nor decrease

49%

70%

Decrease

14%

18%

Don't know

4%

2%

Not applicable - we don't have a workforce

28%

5%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Company annual turnover

First year of
trading

Less than 1
million (NET)

1 million -
9.9 million
(NET)

10 million or
more (NET)

Don't know

Prefer not to
answer

Increase

5%

2%

4%

6%

11%

5%

Neither increase nor decrease

49%

19%

43%

62%

65%

42%

38%

Decrease

14%

5%

9%

25%

19%

27%

3%

Don't know

4%

2%

3%

5%

4%

14%

3%

Not applicable - we don't have a workforce

28%

72%

41%

1%

13%

56%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Where in Britain do you MAINLY work?

North East

North West

Yorkshire and
East Midlands West Midlands
the Humber

East of
England

London

Increase

5%

4%

6%

10%

2%

9%

5%

5%

Neither increase nor decrease

49%

45%

54%

57%

55%

45%

43%

44%

Decrease

14%

13%

15%

16%

7%

3%

9%

22%

Don't know

4%

7%

9%

2%

7%

2%

2%

4%

Not applicable - we don't have a workforce

28%

32%

15%

14%

28%

41%

41%

26%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Where in Britain do you MAINLY


Total work?

Base

South East

South West

Wales

Scotland

Elsewhere (i.e.
outside of
Great Britain)

Increase

5%

7%

2%

4%

1%

Neither increase nor decrease

49%

53%

56%

45%

43%

41%

Decrease

14%

15%

10%

6%

21%

21%

Don't know

4%

4%

4%

3%

10%

Not applicable - we don't have a workforce

28%

21%

32%

41%

31%

29%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Region mainly work

North

Midlands

East

London

South

Wales

Scotland

Increase

5%

8%

6%

5%

5%

5%

4%

1%

Neither increase nor decrease

49%

54%

49%

43%

44%

54%

45%

43%

Decrease

14%

15%

5%

9%

22%

13%

6%

21%

Don't know

4%

5%

5%

2%

4%

2%

4%

3%

Not applicable - we don't have a workforce

28%

18%

35%

41%

26%

25%

41%

31%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Region mainly work

Total

Base

Gender

Elsewhere (i.e.
outside of
Great Britain)

Male

Age

Female

Under 35

35-44

45-54

55+

Increase

5%

6%

3%

8%

5%

5%

5%

Neither increase nor decrease

49%

41%

49%

48%

42%

45%

52%

50%

Decrease

14%

21%

16%

11%

15%

22%

19%

9%

Don't know

4%

10%

3%

7%

11%

3%

4%

3%

Not applicable - we don't have a workforce

28%

29%

26%

32%

24%

25%

20%

34%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Total

Base

Political Party most agreed with

Conservative

Labour

Liberal
Democrats

UKIP

Green

Other

Don't know

Increase

5%

8%

2%

2%

12%

2%

Neither increase nor decrease

49%

58%

41%

43%

58%

30%

31%

57%

Decrease

14%

13%

23%

37%

1%

14%

20%

10%

Don't know

4%

3%

4%

2%

2%

4%

Not applicable - we don't have a workforce

28%

18%

30%

15%

30%

54%

43%

32%

Gravy Train
EU Exit
SME Sample : 22th - 26th June 2015

Political Party most agreed with

Total

Base

Not applicable
- I don't agree
with any
political
parties

Increase

5%

Neither increase nor decrease

49%

31%

Decrease

14%

Don't know

4%

18%

Not applicable - we don't have a workforce

28%

51%

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