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1/19/2015

MBD2015OpenConfPeerReview&ConferenceManagementSystem

OpenConfPeerReview&ConferenceManagementSystem
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Submission
Thankyouforyoursubmission.YoursubmissionIDnumberis97.Pleasewritethisnumberdownandinclude
itinanycommunicationswithus.
Belowistheinformationsubmitted.Wehavealsoemailedacopytothesubmissioncontact.Ifyounoticeany
problemsordonotreceivetheemailwithin24hours,pleasecontactus.
SubmissionID:97
Title:Equilibriummodelofbusinessarchitectureusingpremisesofagentbasedmodeling
Author1:
FirstName:IoanaFlorina
LastName:Coita
Organization:UniversityofBabesBolyai,ClujNapoca
Country:Romania
Email:popovici.florina@yahoo.com
ContactAuthor:Author1
AlternateContact:+40744369226
Topic(s):
businessstrategy
knowledgemanagement
Keywords:strategicmanagement,risk,agentbasedmodeling,fractals,propensitytoconsume/invest,budgetconstraint
Abstract:Businessstrategycorrelatedwithmarketingandmanagementactionsaretestedonthemarket.Theirefficiency
canbemeasuredbylookingatfinancialindicators.Inordertobecompetitiveonthemarketfirmsarestrivingtoensure
valuesoffinancialresultsgreaterthantheminimumthresholdlevelofprofitability.Onewaytoachievethisgoalisby
correlatingorganizationalstructureofthebusinesswithitsfinancialarchitecture.Theneedtofindnewwaysofenterprise
managementthatbestfitthecurrenteconomiccontextneedstocreatealinkbetweenfinancialstructureofthebusiness
anditsdevelopmentalgoals.Inthissense,thepaperanalysestheuseofimplementingprojectmanagementasasolution
toensurecompanysperformancebyadaptingfinancialarchitecturetobusinessstrategicgoals.Businessesareseenasa
fractalstructuremadeupofprojectsdevelopedaccordingtoobjectivesplanned.Firmshavetheirownpropensityto
consumeortoinvest.Eachpropensityhasitsownspecificimplementationstructure.Dynamicequilibriumofthefirmis
ensuredbetweenitsinvestmentprojectsandrepetitivetasksthatensurecontinuityandsurvivalofthebusiness.Anyrisk
appearingatmicrolevelduringprojectimplementationischanneledintothebusinessenvironmentthroughagents
constraint.Accordingtoagentbasedmodelinganorganizationalenvironmentismadeupofvariousagentsplaying
differentroles.Theirdecisionsaffectequilibriumofthefirm,actinginaccordingtovariouscriteriaandrestrictions.
Agentsdecisionsarecorrelatedtotheirobjectivesanddegreeofrisktolerance.Elementsoffractaltheory,game
theory,econophysics,behavioralfinanceandagentbasedmodelingarepowerfultoolstomeasureandestimatethe
optimalbusinessstrategytogettingsoundfinancialresults.Thepaperdevelopsamathematicalequilibriummodelofa
businessthatconnectsstrategicandoperationalleveltofinancialarchitecturetakingintoaccounttheagentsattitudeto
risk.
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1/19/2015

MBD2015OpenConfPeerReview&ConferenceManagementSystem

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