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157847-43
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Assignment 2:
The essay will establish that there is no perfect answer to the above question, rather
the choice lies on companies to make the right decisions and choices. It will briefly
define recession, expressing its impact on business, government, market, economy,
people and their social well-being. It will explore the importance of training and
development as a gateway to organisational success, development toward employee
retention, and empowerment of the workforce by increase of skills and abilities. It will
look at the importance of attracting, retaining and motivating capable people in the
workforce. It will consider the advancement in technology and the need for strategic
training and development methods for the promotion of business goals and
objectives. It will look into the application of “cost effectiveness and cost benefit” as
a scale of measurement to determine profit or loss for the implementation of training
and development by companies. The nature of the above question requires strategic
management decision by different companies on whether or not to maintain a
continuous employee training and development schemes. The decision will depend
on several factors such as resources, financial strengths, and capabilities. The
essay will also consider other forms of service deliveries and/or training methods that
will be cost effective and beneficial, especially for the survival of the companies.
After the options have been identified, the essay will conclude with openness to
choice by companies, though it will identify people as the greatest asset in the
modern global and competitive market system.
American psychologists and behaviourists working in the late 1940s and 1950s,
realised that the adoption of participative methods to small groups led to attitude
change, with clear evidence on higher performance and greater commitment.
Abraham Maslow stood for the inherent potential of individuals to pursue ‘self
actualisation.’ Organisation theorists such as Chris Argyris and Rensis Likert
recognised individual organisational involvement as a motivating factor that
engenders greater performance. There are also new theories of leadership and
change which argued that different styles of leadership and change would result in
different reactions hence ‘Theory Y’ and ‘Theory X’ which stand for ‘Soft’ and ‘Hard’
approach in Human Resource Management. According to Schramm (2006), to
promote competitive advantage, a key Human Resource role is to identify, design
and implement strategic training and development initiatives. There is the need for
continuous training and development programmes within companies due to several
factors. Investment in human resources is very vital for the survival of companies
due to the nature of the current global market. Opportunities for training and
development within companies will ensure the retention of talents, intellectual capital
and knowledge management. Becker (1964), argued that “Human Capital” is a
means of production whereby additional investment yields additional output.
Becker’s book titled “Human Capital” served as a standard reference book for many
years. Other important factors are globalization and the high rate of competition for
talents and technology. All these require companies to invest in human capital as
asset. A current survey carried out by Learning and Skills Council (2001), confirms
that the British force prefers long term ambition rather than quick attitude. People
chose to improve their skills and knowledge in their existing jobs rather than for new
ones. The research called on the manufacturing companies to ‘train to retain.’
Johnson (2009), founder of CEO Strategist, said, “If you expect your employees to
be able to maximise their effectiveness and reach their potential, you need to provide
them with the appropriate skills and knowledge to be able to successfully accomplish
the goal.” He also argued that while training budgets seem to be the first to be
slashed during economic uncertainty, this may not be the best option for employers,
because employees should be viewed as ‘learning customer’ that brings personal
preferences and motivation to the workplace. Therefore, learning companies ought
to promote such environments that encourage growth for individual capability and
experience, in order to increase business performance and stability. According to
Imhoiz (2007), “Productivity at the end of the day has a multiplier effect. If you hire
good people and give them good training, and combine these with the right
processes, it makes a difference.” Even in the manufacturing industry the increasing
complexity and advancement of machinery advocates for the need for well-trained
and flexible workforce in order to compete effectively in the global economic market.
Covey (2003), in his book ‘Investing in people’ identified people as the greatest asset
in any organisation – private, public, voluntary or academic. He added that training
and talent development shift people’s behaviour toward improved behaviour
including relationships. He argued that organisational success is not due to the
efficiency of organisational structure and management systems, rather it is based on
the effectiveness of the people. He believes that people are the highest value in
business because people produce everything else.
There are both values and spin offs in the whole process. According to Mayo
(1998), Training is concerned with know-how, and should be driven by a clearly
defined need that is about improving a component of capability. Development is a
longer-term investment in people. Development takes time to become effective but it
pays off at the long run. Notwithstanding, there is nothing permanent in
organisational behaviour and companies need to continually learn and adapt to
change. Cullen et al (1978), placed training as an investment. According to him,
money spent now to train someone will keep coming back in future years in the form
of greater efficiency in other ways, though it also requires recurring expenses to
maintain and continue training for good returns, which might be seen as an expense.
In order to tackle the present economic condition employees should earn their
training and development opportunities through performance, so that companies are
able to focus on other areas that are vital to their survival. Capps, in his contribution
paper ‘two fold paradigm’ in Human Resource Planning, stated that: Organisations
need to direct their limited Human Resource training investment effectively to best
develop their human capital. He argued that top evaluated jobs are strategically
important to the survival of the organisations and need to be current to the fast
changing events. Secondly, high-performing employees should receive
developmental opportunities as a reward, in order to encourage goal fulfilment for
both the employees and the organisations. “The primary goal is to invest in training
that benefits an employee’s career as well as the organisation.” On the other hand,
according to Davis, the vice president of ‘Development Dimensions Internal,’ the
present economy has forced organisations to focus more on profits and forgot about
the importance of also focusing on their employees. Stopping training and
development will put the companies at risk for high turnover, poor performance, and
low engagement. This will also cause employee stagnation and frustration which
could lead to migration of experienced employees to other companies. Also, the
tragic lack of few technical skills can lead to a vital mistake by an employee that can
cause the demise of the company.
There are other alternatives to training and development. Ryan (2009), emphasised
the need for employers to put their mentoring programmes on track and make it
count. There is no reason why mentoring should not be counted as part of training
and development and included as part work requirements; after all managers talk
about the work during mentoring sessions, she added. Another aspect is
understanding the next generation needs and addressing them, because they are
eager to learn and grow. She also stated the need for recognition for career
counselling and advice. Employees can be guided through these schemes because
they are very good ground for learning and acquiring new skills and knowledge.
Companies should also acknowledge these skills and attribute the success to the
skills’ providers in their performance review. She added that mentoring should not
be a cover-up for poor management, rather it should be seen as part of
organisational development. Another area of interest that can serve the purpose of
training and development is in-house training provision. Anderson (2009), recorded
sharp fall in outsourcing training. He stated that “The challenging economy is
probably a significant component of this shift, as internal training resources are being
pushed to a higher utilization in order to curtain spending on external providers. This
is a significant shift as part of the efforts of companies to cut costs in order to remain
competitive. Another aspect is self-assessment of skills shortage and development,
and making individual efforts to fill the gap by undergoing a part time training or e-
learning programme.
On the whole, the impact of recession goes beyond employees training and
development. Drastic measures such as downsizing and redesigning are being
applied. According to Cameron et al. (1991), on certain conditions employee
involvement becomes necessary in order to ensure the organisational survival.
Strategic downsizing is viewed as rightsizing. The purpose is to reshape the
organisation by establishing core and peripheral employees. Two types of workers
will emerge – core workers with guaranteed job security and flexible workforce
thereby redesigning the ‘flatter structures’ to ‘flexible structures.’ Thompson and
Davison (1995), expressed the implications as follows: Breaking bureaucracies into
smaller units. Disaggregate to increase ‘flexibility.’ Rational strategic planning to
deal with unpredictable environments. Downsizing to the essential core by removing
layers of middle management. Kanter (1989), referred to these as “disorganisation
with tactical planning.”
The actions of British Telecom to its workforce since 1992 demonstrates the above
paradigm. BT applied the method of downsizing on its workforce between 1992 to
1996, though it was a voluntary downsizing exercise but the scale was enormous.
According Doherty et al (1996), between July 1992 to March 1996, BT cut its
workforce from 244,000 in 1989 to 120,000 at a cost of £24 billion. This made an
enormous impact on the lives of those who lost their jobs as well as the survivors.
The survivors expressed decrease in motivation and lack of confidence in the
company. Their loyalty to the company diminished as job insecurity increased.
Again, in May 2009, BT announced its plan to lay off 15,000 employees after a loss
of £134 million. Donoghue (2009), in his BBC report, stated that BT suspended its
graduate recruitment activity in light of the current economic environment and
headcount pressures. Though on 24th August 2009, David Woods, announced that
BT will resume recruitment in due course. Woods (2009), stated that, as part of its
drive for cost-cutting, BT offers its staff a year sabbatical leave with quarter of their
annual salary upfront. All these actions are strategically oriented to cut costs.
In conclusion, the essay recognised that the principle goal of any company is
survival. It is obvious that companies are being faced with unforeseen threats in the
global market behaviour more than ever. BT’s decisions for downsizing, suspension
of graduate recruitment, sabbatical leave and flexibility work scheme, have the
interest of both the company and its employees at heart, but it has to survive. Of
course BT was not alone in its actions, several other companies are taking the same
measures. Most companies could go out of business if strategic measures are not
taken on time, and the impact will be detrimental to the national economy. BT in its
fight for survival also applied the flexible working option which has enabled up to
4,000 employees since 1980s, Higginbottom (2001). This option benefited several
workers on part time and contract schemes. The present economic situation has put
demand on companies to prioritise their needs in order of preference. In an answer
to the above question, the primary goal for any company should be to embark on the
training that will benefit both the company and its employees. On the other hand, as
stated above, there are several other approaches to training and development,
including valuable methods of effective service delivery that should be encouraged.
Most importantly, any preferred option by companies should be based on ‘cost
effectiveness’ and ‘cost benefits’ in order to prioritise needs.
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