Professional Documents
Culture Documents
1
What is Communication?
An idea have no matter how great, is unless until it is transmitted and understood by
others.
OR
If we communicate effectively in speaking and writing. We have a highly valued skill.
In numerous surveys, business executives rank the ability to communicate first among
the personal factors necessary for promotion.
Types of Communications?
There are three types of communication.
1. Internal Communication.
2. External Communication.
3. Interpersonal communication.
1. Internal Communication.
When an organization communication in side the organization this types of
communication is called internal communication.
1. Upward Communication.
2. Downward Communication.
3. Lateral Communication.
1. Upward Communication.
Flow of documentation upward direction from sender to reviver inside the
organization is called upward communication. E.g staff communicates with his
management.
2. Downward Communication.
Flow of documentation downward direction from sender to receiver inside the
organization is called downward communication. E.g Management communication
with there employees.
3. Lateral Communication.
Means transfer for or sharing of information between co. Equal Authorities or in the
same agencies in side the same organization is called lateral communication.
2. External Communication:-
When an organization communication out side the organization this types of
communication is called external communication it is also called public relationship
the excellent Example of external communication is advertising.
3. Interpersonal Communication:-
Way of interpersonal communication is called the informal communication
in which different individual’s communication to each others examples.
Interests groups friendship groups.
Components of communication.
MEDIA
NOIS
E
FEEDBACK RESPONS.
1. CONTEXT
2. SENDER-ENCODER
3. MESSAGE
4. MEDIUM
5. RECEIVER-DECODER.
6. FEEDBACK.
1. CONTEXT.
Every message, whether oral or written, begins with context. Context is a broad field
that includes country, culture, organization and external and internal stimuli. Every
country, every culture and every company or organization has its own conventions for
processing and communicating information.
2. SENDER-ENCODER.
Sender is the person who communicates the idea, information, material, etc. He acts
in the capacity of speaker, writer, or encoder.
3. MESSAGE.
The message may be in the form of order, opinion, advice, suggestion, instruction,
question answer or material. It is necessary and important that idea or message
received be identical to the idea or message sent. It is possible only when both
communicators sender and receiver are skillful in communication and its language.
MEDIUM
Medium of communication includes letters report telegrams fax mailgrams cables
telefax postals telephones charts pictures or any other mechanical device. Medium
may be a person as a postman. It may be a device as a telephone. It may also be an
organization as a post office or news agency.
4. RECEIVER-DECODER.
The receiver is the decoder. He when receives decodes or interprets the message.
Since perfect communication is not possible, there is deviation between the idea sent
and the idea received or interpreted. If the receiver is skillful in communication then
the deviation will be small.
5. FEEDBACK.
Feedback can be an oral or a written message, an action or simply silence.
Verbal Communication.
Those communication is in word form it may be in oral or in written.
Non-verbal communication.
Those communications with out words is called nonverbal communication.
There are seven kinds of non-verbal communication as shown below.
1. Facial Expressions.
2. Gestures, Posture, and Movement.
3. Smell and Touch.
4. Voice and Sound.
5. Silence
6. Time.
7. Space.
Chapter.-2
1. Correctness
2. Conciseness
3. Clarity
4. Completeness
5. Concreteness
6. Consideration
7. Courtesy
Correctness:-
To be correct in communication the following principles should be borne in mind.
Conciseness:-
Business exectives are dead-busy. They don’t have time to go through unnecessarily
lengthy messages. The writer is also a loser if he writes wordy messages
because it involves more time and money to type and read. Conciseness
makes the message more understandable and comprehensible
Clarity:-
Clarity demands that the business message should be correct concise complete
concrete and with consideration
Concreteness:-
The business writing should be specific definite unambiguous and vivid rather than
vague and general The following guidelines lead to concreateness.
Consideration:-
Consideration refers to you attitude sympathy the human touch and understanding of
human nature. Consideration means the message with the receiver in mind. You
should try to visualize your readers their desires problems emotions circumstances
and possible reaction to your request.
Courtesy:-
Courtesy is more important and advantageous in business writing than it is in face to
face communication or conversation. Courteous message strengthen present
relations and make new friends. It is a goodwill building.
1. Wrong assumption
After one has sent the message he assume that it would reach the destiny. He may be
wrong.
2. Lack of planning
Haphazard Communication will bring no better results. You must plan before you
communicate.
4. Poor listening
Talker are more than listeners. People like to talk more than listen. They find it
difficult to concentrate. When they listen they tend to judge approve or
disapprove what the other person says, rather than trying to understanding the
viewpoint of the speaker.
5. Organize ideas :
Once the ideas have been jotted down , they should be properly arranged and
organized . Failing to organize will fail the objectives of the message .