>

LOGO DESIGN HOW TO

65 expert logo design tips

Jun 10, 2014 12:49 pm
>Be the first to comment (http://www.creativebloq.com/graphic-design/pro-guide-logo-design21221#disqus_thread)
4,996
Tw eet

9rb
Suka

Here's everything you need to know to take your logo design

skills to the next level.
Logo design is all around us. To the general public, logos serve as an
instant reminder of a company or a product; to the client they're the
point of recognition on which their branding
(http://creativebloq.com/tag/branding) hangs; and to us designers they
represent the challenge of incorporating our clients' ideologies into one
single graphic.
No wonder, then, that logo design features so prominently in our lives.
In an age where everyone must have a website to support their product,
service or the company behind it, the demand for a top-class logo has
never been higher.

968

1,003
Share

Check out the 100 best free fonts to download now

(http://www.creativebloq.com/graphic-design-tips/best-free-fontsfor-designers-1233380)
More logo designs are out there than ever before, and with that comes
the challenge of being different. How do you create something original
that stands out in a sea of identities? And how do we create something
quickly while retaining quality?
In this article, we'll first look at the basic principles of designing a logo
and share some pro tips for finessing your process...

Want A VB Alternative?
xojo.com
Create Software For OS X, Windows, Linux & Web, Get Real Code Faster

Before you start

>

01. Online design sites

> Don't just visit logo galleries but more general design sites like Dribbble

Inspiration can come from anything, anywhere. The obvious resources

are sites like Logo Gala (http://www.logogala.com/) and Logo Moose
(http://www.logomoose.com/), but if you're a full-time logo designer
you'll probably be familiar with them already. Widen your research to
include other graphic design sites, and art and design sites in general,
like Dribbble (http://dribbble.com/) or Deviant Art
(http://www.deviantart.com/). Explore further down the results pages
to visit sites you haven't seen before and also narrow your search to put
the spotlight on logos in the same industry or belonging to companies of
similar size, aspirations and values.

>

02. Learn logo 101

> Effective logo designs: I Love NY, Apple, London Underground, CBS, WWF,

Woolmark

An effective logo is distinctive, appropriate, practical, graphic, simple in

form and conveys an intended message. In its simplest form, a logo is
there to identify but to do this effectively it must follow the basic
principles of logo design:

A logo must be simple. A simple logo allows for easy recognition and
allows the logo to be versatile and memorable. Effective logos feature
something unexpected or unique without being overdrawn.
A logo must be memorable. Following closely behind the principle of
simplicity is that of memorability. An effective logo should be
memorable and this is achieved by having a simple yet appropriate logo.
A logo must be enduring. An effective logo should endure the test of
time. The logo should be 'future proof', meaning that it should still be
effective in 10, 20, 50+ years time.
A logo must be versatile. An effective logo should be able to work
across a variety of mediums and applications.
A logo must be appropriate. How you position the logo should be
appropriate for its intended purpose. For a more detailed explanation
see: What makes a good logo?
(http://justcreativedesign.com/2009/07/27/what-makes-a-goodlogo/)

>

03. Establish your own design process

> The brand identity design process

Every designer has his or her own process, and it is rarely linear, but in
general this is how the branding process
(http://justcreativedesign.com/2008/02/01/logo-design-process-oftop-graphic-designers/) is completed, which can be used as a guide to
establish your own.

Design brief. Conduct a questionnaire or interview with the client to

get the design brief.
Research. Conduct research focused on the industry itself, its history,
and its competitors.
Reference. Conduct research into logo designs that have been
successful and current styles and trends that are related to the design
brief.
Sketching and conceptualising. Develop the logo concepts around
the brief and research.
Reflection. Take breaks throughout the design process. This allows
your ideas to mature and lets you get renewed enthusiasm. Receive
feedback.
Presentation. Choose to present only a select few logos to the client or
a whole collection. Get feedback and repeat until completed.

SUBSCRIPTION OFFER

(http://www.myfavouritemagazines.co.uk/design/computer-artsmagazine-subscription/?
utm_source=creativebloq&utm_medium=inlinead&utm_campaign=coa)

>

04. Price your work accordingly

"How much?" is the single most frequently asked question and it cannot
be easily answered because every company has different needs and
expectations. You have to take a number of factors into consideration

when designing a logo/brand identity, such as how many concepts need

to be presented, how many revisions will be needed, how much research
is required, how big the business is and so on.
The best approach is to draw up a customised quote for each client and
to do this you should learn how to price your designs
(http://bit.ly/designpricing), which is another topic in itself.
Jeff Fisher (http://justcreativedesign.com/2008/05/03/logo-designtips-process-jeff-fisher-interview/), a notable designer and author, had
this great point in his article How Much Should I Charge
(http://creativelatitude.com/articles/article_1004_fisher.html): "The
major point I wish to convey here is that all designers need to work
smarter in independently determining what their talent, skill and
expertise are worth and charge the client accordingly without question
or apology. Being smart in determining what you should charge for your
work will hopefully allow you to 'work less, charge more' in the future."

>

05. Learn from others

> The Nike swoosh is a highly successful logo design

By knowing what other brands have succeeded in and why they have
succeeded gives you great insight and you can apply that attained
knowledge to your own work.
For example, let's look at the classic Nike Swoosh (above). This logo was
created by Caroline Davidson in 1971
(http://www.dailymail.co.uk/news/article-2004273/Woman-designedNike-swoosh-explains-story-inception-40-years-ago.html) and it's a
great example of a strong, memorable logo, being effective without
colour and easily scalable.
Not only is it simple, fluid and fast but it also has related symbolism; it
represents the wing in the famous statue of the Greek Goddess of
Victory, Nike, which is a perfect figure for a sporting apparel business.
Nike is just one of many great logos, but think about other famous
brands that you know and check out their logos - what makes them
successful?

> Effective logos: Shell, Volkswagen, NBC, ABC, Chanel, Rolling Stones

For more quality logos, check out Logo Of The Day

(http://logooftheday.com/) or go to your local library/book store and
check out some branding books. Also be sure to check out some of these
logo design process case studies
(http://www.thedesigncubicle.com/2009/05/16-unveiled-logo-designprocesses/).

Sign up below to get the latest from Creative Bloq, plus exclusive special offers, direct to you
inbox!
Your email address

>

06. Avoid the clichs

> Examples of effective logotypes: Federal Express, IBM, Coca-Cola, CNN,

Disney, NASA

Light bulbs for 'ideas', speech bubbles for 'discussion', globes for
'international', etc. These ideas are often the first things to pop into one's
head when brainstorming, and for the same reason should be the first

ideas discarded. How is your design going to be unique when so many

other logos feature the same idea? Stay clear of these visual clichs and
come up with an original idea and design.
With this said, please do not steal, copy or 'borrow' other designs.
Although, this shouldn't have to be said, it happens too often. A designer
sees an idea that he likes, does a quick mirror, colour swap or word
change, and then calls the idea his own. Not only is this unethical, illegal
and downright stupid but you're also going to get caught sooner or later.
Do not use stock or clip art either the point of a logo is to be unique
and original.

Preparation

>

07. Research your audience

> Good logo design doesn't just create something that looks nice - it has to

communicate a brand message

Creating a logo isn't just about creating a pretty visual. What you're
doing, or taking part in, is developing a brand and communicating a
position. It makes sense, then, that the first step in creating a logo
should be to research these concepts.
Involving the client at this early stage is advised, as your interpretation
of their brand may be different from theirs, and it's essential that the
message is clear before any actual designing takes place.

>

08. Immerse yourself in the brand

> Hark back to the past, urges Martin Christie of Logo Design London

Before even beginning to sketch out ideas for a logo, spend some time
compiling the equivalent of an M15 dossier on your client's brand: who
they are, what they do and what their demographic is.
Look at previous iterations of their logo and ask yourself what doesn't
represent the brand on these. Then compile a 'dos and don'ts' checklist
before your creative work starts.
"Check out all the various logos your client has employed since their
company was founded," advises Martin Christie of Logo Design London
(http://www.logodesignlondon.co.uk/). "This can be particularly
interesting if they go back for many decades. You may be able to hark
back to the past, if they would like to position themselves as a heritage
brand, or you might be able to radically overhaul their original logo into
something fresh and futuristic. This has the advantage of built-in
continuity even as you present a new image."

>

09. Keep all your sketches

> Old sketches can be a source of new inspiration, suggests Martin Christie

"It's probably a fair guess that for every logo you design you probably
come up with a couple of dozen sketches before you decide which one to
develop further," adds Martin Christie. "Never throw away these early
ideas; they form a valuable resource.
"Just because one of your early sketches didn't work for another client,
it doesn't mean it won't work at all. Go back through what you've done
and you may find the seed that, with a bit of nurturing, could grow to
become the logo you're looking for.

>

10. Do your online research

> Logo Moose is a great research resource for logo design

Two great starting points for online research are Logo Moose
(http://www.logomoose.com/) and Logo Gala
(http://www.logogala.com). One thing to be mindful of is knowing when
to stop your research. It's best to look at what did and didn't work out of
10 relevant logo designs than swamp yourself with 50 extraneous ones.
If you're struggling for ideas, try looking up key words in a dictionary or
thesaurus or searching Google images for inspiration. If you keep a
sketch book then look at previous drawings you're bound to have
unused ideas from previous projects, so you may already be sitting on
the perfect solution.

>

11. Fight the temptation to imitate

We all have our design heroes and sometimes we love them so much we
want to imitate their styles. Well, they do say imitation is the sincerest
form of flattery. However, in the real world it's just a lazy way to solve a
creative problem.

Ask yourself whether the style you're using is appropriate for the client's
needs. Do they really want a logo that has the same typeface Saul Bass
used for Quaker Oats in the '70s?

>

12. Don't let clients dictate

Point 2 does not equate to doing what the client tells you. Look through
the brief from your client and begin to ask questions about any
vagueness or lazy brief writing you might find there. 'The logo should be
iconic' and 'The logo should be memorable' are two extremely clichd
phrases you need to pull your client up about.
A man kicking a chicken dressed as Father Christmas is memorable but
for the wrong reasons. So, as with all commissioned design work, you
need to manage your client's expectations, set realistic goals and find out
what exactly your work needs to convey. Logo designs become iconic
and memorable: they're not created that way.

>

13. Mind mapping and mood boards

>

Use on
mind-mapping
organise
your
thoughts
We use cookies
this website. Bytechniques
using this site,to
you
agree that
we may
store
more coherent

and access
cookies
on your
Find out more
and setthis
yoursite,
preferences
here
We use
cookies
on device.
this website.
By using
you agree

into
something

that
we may store and access cookies on your device. Find out more
and set your preferences here
(http://w w w .futureplc.com /cookies-policy/) .

(http://w w w .futureplc.com /cookies-policy/) .

These (http://www.futureplc.com/cookies-policy/)
sorts of tools can help you straighten out your thoughts and mix
up different images and ideas. Play with keywords and synonyms and
gather a multitude of inspirations from different sources onto a single
mood board (http://www.creativebloq.com/graphic-design/moodboards-812470) to see how they combine.

>

14. Create a board and rip it up

You could research logo designs all day as there are books and websites
by the score containing examples of them. Only make mood boards
(http://www.creativebloq.com/graphic-design/mood-boards-812470)
out of ones that share similar values. Look at your mood board and
analyse what isn't successful about these logos. Then rip those boards up
and use these rules as a guide for your own unique creation.
Next page: initial design work and the typography

1
2 (/graphic-design/pro-guide-logo-design21221/page-2)
3 (/graphic-design/pro-guide-logo-design21221/page-3)
4 (/graphic-design/pro-guide-logo-design21221/page-4)
5 (/graphic-design/pro-guide-logo-design21221/page-5)
6 (/graphic-design/pro-guide-logo-design21221/page-6)
>

Tags: Logo design (/tag/logo-design), Branding (/tag/branding),

Graphic design (/tag/graphic-design), Tips (/tag/tips), How to (/tag/how-to)

ola_utm_content=ab_hybrid-thumbs-2r_international:Below Article Thumbnails:)

ola_utm_content=ab_hybrid-thumbs-2r_international:Below Article Thumbnails:)
YOU MAY LIKE
(h t t p://w w w .t h eblea ch er sea t s.com /som e-of-t h e-m ost -sex iest -m in d-blow in g -m om en t s-in -spor t s/2 /?u t m _ca m pa ig n =T BS2 -P2 5 T 2 3 -r u n n er -sex y m om en t s&u t m _sou r ce=t a boola &u t m _m ediu m =cpc&u t m _t er m =fu t u r eplc-cr ea t iv ebloq)

15 SEXY Pictures You CANT Miss

TheBleacherSeats.com

(h t t p://w w w .t h eblea ch er sea t s.com /som e-of-t h e-m ost -sex iest -m in d-blow in g -m om en t s-in -spor t s/2 /?u t m _ca m pa ig n =T BS2 -P2 5 T 2 3 -r u n n er -sex y m om en t s&u t m _sou r ce=t a boola &u t m _m ediu m =cpc&u t m _t er m =fu t u r eplc-cr ea t iv ebloq)
(h t t p://w w w .bu sin essin sider .com /v ir t u a l-r ea lit y -h ea dset -sa les-ex plode-2 0 1 5 -0 4 ?
u t m _sou r ce=t a boola &u t m _m ediu m =cpc&u t m _con t en t =t a boola &u t m _ca m pa ig n =t a boola &u t m _t er m =fu t u r eplc-cr ea t iv ebloq)

THE VIRTUAL REALITY HARDWARE REPORT: Forecasts, market size, and trends
Business Insider

(h t t p://w w w .bu sin essin sider .com /v ir t u a l-r ea lit y -h ea dset -sa les-ex plode-2 0 1 5 -0 4 ?
u t m _sou r ce=t a boola &u t m _m ediu m =cpc&u t m _con t en t =t a boola &u t m _ca m pa ig n =t a boola &u t m _t er m =fu t u r eplc-cr ea t iv ebloq)
(h t t p://w w w .sa v e7 0 .com /h ot els/?

u t m _sou r ce=t a boola _sa v e7 0 _h ot els&u t m _m ediu m =cpc&u t m _ca m pa ig n =sa v e7 0 _h ot els&u t m _sou r ce=t a boola &u t m _m ediu m =fu t
cr ea t iv ebloq)

That's How You Find Awesome Hotel Deals!

Save70

(h t t p://w w w .sa v e7 0 .com /h ot els/?

u t m _sou r ce=t a boola _sa v e7 0 _h ot els&u t m _m ediu m =cpc&u t m _ca m pa ig n =sa v e7 0 _h ot els&u t m _sou r ce=t a boola &u t m _m ediu m =fu t
cr ea t iv ebloq)
(h t t p://w w w .ca r oph ile.com /1 0 -ca r s-m en -lu st /?u t m _sou r ce=t a boola &u t m _m ediu m =r efer r a l)

10 Super Cars Every Man Wants

Carophile

(h t t p://w w w .ca r oph ile.com /1 0 -ca r s-m en -lu st /?u t m _sou r ce=t a boola &u t m _m ediu m =r efer r a l)
(h t t p://w w w .ca r oph ile.com /t op-sellin g -ca r s-2 0 1 4 /?u t m _sou r ce=t a boola &u t m _m ediu m =r efer r a l&u t m _t er m =fu t u r eplccr ea t iv ebloq)

The Best Selling Cars of 2014

Carophile

(h t t p://w w w .ca r oph ile.com /t op-sellin g -ca r s-2 0 1 4 /?u t m _sou r ce=t a boola &u t m _m ediu m =r efer r a l&u t m _t er m =fu t u r eplc-

cr ea t iv ebloq)
(h t t p://w w w .lifeg oor oo.com /be-t ech -sa v v y /ea sily -bu ild-y ou r -ow n -w ebsit e?
u t m _sou r ce=t a boola &u t m _ca m pa ig n =1 1 1 8 9 9 &u t m _m ediu m =fu t u r eplc-cr ea t iv ebloq)

This Is How You Can Build Your Own Site Easily

Wix.com via Lifegooroo

(h t t p://w w w .lifeg oor oo.com /be-t ech -sa v v y /ea sily -bu ild-y ou r -ow n -w ebsit e?
u t m _sou r ce=t a boola &u t m _ca m pa ig n =1 1 1 8 9 9 &u t m _m ediu m =fu t u r eplc-cr ea t iv ebloq)
(h t t ps://w w w .a t u r du it .com /a r t icles/a la sa n -m en g a pa -k a r t u -k r edit -in don esia -t ida k -ba ik /?
u t m _sou r ce=t a boola &u t m _m ediu m =pa id-con t en t &u t m _ca m pa ig n =A t u r du it -T a boola )

9 Alasan Mengapa Kartu Kredit Indonesia Tidak Baik Untuk Anda

Atur Duit

(h t t ps://w w w .a t u r du it .com /a r t icles/a la sa n -m en g a pa -k a r t u -k r edit -in don esia -t ida k -ba ik /?

u t m _sou r ce=t a boola &u t m _m ediu m =pa id-con t en t &u t m _ca m pa ig n =A t u r du it -T a boola )
(h t t p://w w w .r esh a r elist .com /best -dog -g ifs/?u t m _sou r ce=t a boola &u t m _m ediu m =r efer r a l&u t m _ca m pa ig n =a n im a ls)

The Best Dog GIF Post in the History of Dog GIFs

ReshareList

(h t t p://w w w .r esh a r elist .com /best -dog -g ifs/?u t m _sou r ce=t a boola &u t m _m ediu m =r efer r a l&u t m _ca m pa ig n =a n im a ls)
(h t t p://w w w .a llm y fa v es.com /blog /ph ot os/3 0 -a m a zin g -ca k e-idea s-a -fea st -for -t h e-ey es-a n d-belly /?
u t m _sou r ce=t a boola &u t m _m ediu m =r efer r a l&u t m _ca m pa ig n =w or ldh ca k es)

30 Amazing Cake Ideas: A Feast for the Eyes and Belly!

All My Faves

(h t t p://w w w .a llm y fa v es.com /blog /ph ot os/3 0 -a m a zin g -ca k e-idea s-a -fea st -for -t h e-ey es-a n d-belly /?
u t m _sou r ce=t a boola &u t m _m ediu m =r efer r a l&u t m _ca m pa ig n =w or ldh ca k es)
(h t t p://w w w .4 a llm in dsa n dbodies.com /1 5 -w a y s-celebr it ies-u se-cocon u t -oil-t o-look -fa bu lou s/?
u t m _ca m pa ig n =A LLoil&u t m _con t en t =P1 1 7 5 -T 7 -g w y n et h celebcocon u t oil&u t m _sou r ce=t a boola &u t m _m ediu m =cpc&u t m _t er m =fu t u r eplc-cr ea t iv ebloq)

15 Surprising Ways Celebs Use Coconut Oil

4 All Minds and Bodies

(h t t p://w w w .4 a llm in dsa n dbodies.com /1 5 -w a y s-celebr it ies-u se-cocon u t -oil-t o-look -fa bu lou s/?
u t m _ca m pa ig n =A LLoil&u t m _con t en t =P1 1 7 5 -T 7 -g w y n et h celebcocon u t oil&u t m _sou r ce=t a boola &u t m _m ediu m =cpc&u t m _t er m =fu t u r eplc-cr ea t iv ebloq)

102 Comments

CreativeBloq

Login


Recommend 8

Share

Sort by Best

Join the discussion

Kati

a month ago

Hi guys! I would like to share our studio projects with you on https://www.behance.net/platea... If
you need an awesome logo design, branding identity or to develop any online application, we will be
happy to help you with it, just leave us a message on our website http://plateastudio.com
1

Reply Share

Advertising Agency

6 months ago

This is wonderful. Definitely avoid the cliches but more so because you don't want to be a copycat.
People will see that and hate your logo. As a Chicago graphic design agency , we draw inspiration
from other logos but never duplicate.
1

Reply Share

One Line Studio

6 months ago

This is fantastic. Do you know of any similar articles when it comes to considerations for packaging
design...?
1

Reply Share

Michael de Kooter

7 months ago

#25 was debunked several times on Art School in Holland. Turns out that no matter if you grew up
in a rainforest, in china or in england doesn't change some visual interpretations we make. This
includes notions such as that left is the past, right is the future. Although popularly believed to be a
'western' thing related to our reading/writing style, it turns out that when applied it was interpreted
universally similar. Same goes for up/down, by the way.
1
Sue

Reply Share

7 months ago

Thanks for such an informative and well-written article. I used it this morning with my students and
they found it easy to follow with excellent examples.
1
Kate

Reply Share

7 months ago

Wyatt, Cass, and Kitney,

Thank you for the extremely useful content on logo design. I have been looking to redesign a logo for
my company and this article was incredibly easy to navigate, well-written, and will be used in my
attempts.
I especially liked sections 6, 7, 8, 24, 26, and 58. Not only will they help me create and adapt a logo
for my brand, but they have shown me to create my logo for not just my company but my audience
as well. If you have any other tips and tricks to share, please reach us at jtechcommunications.com.

Thanks again for your help!

Kate
1

Reply Share

Addiesina Join

7 months ago

A bunch of useful creative logo design tipis for the beginners as well as for the professionals.
Presentation of the brand identity process is pretty impressive..
Custom Logo Design
1

Reply Share

alexclark512

8 months ago

Excellently written article, if only all blogger offered the same level of content as you, the internet
would be a much better place. Please keep it up!.Great tips, I would like to join your blog
anyway.Waiting for some more review.Thank you. https://www.logoring.com/custo...
1

Reply Share

Akhazhu

a year ago

great article! It really help me. Thank you

1

Graphic

Reply Share

a year ago

Well written. The logos are very unique and very useful. Very inspiring steps. Thanks for sharing.
Looking forward for your next post.
1

khsana04

Reply Share

a year ago

It is Great steps thank you so much, I do some graphic design tips channel on youtube and how to
use illustrator for doing logos, I just start it my channel is: www.youtube.com/khsana04
1

Dany

Reply Share

a month ago

Awesome article, i recently try http://www.logogenie.net to design a profesionnal logo. the easiest
way to design a logo in less than 5 minutes
2

Reply Share

Ahmad Bilal

2 months ago

Affordable logo design work as low as $5 here: https://www.fiverr.com/mrahmad...

1
OlgaG

Reply Share

5 months ago

Great article! Everything you need to know about logo. Y ou can find a lot of efficient logo design
examples here.
1

Reply Share

Oleks > OlgaG

5 months ago

I like it!

Maier Daniel

Reply Share

6 months ago

Wow! This article is awesome and cover all what you need for a professional logo design. Anyway, I
have my own freelancer for creating logos for me but some extra information are always welcome :)
If you need a logo and you have a low budget I can recommand this guy:
https://www.fiverr.com/greatf/...
1

Reply Share

smith neves

6 months ago

Great and professional article, hope readers like to read more articles like this,check this
link,http://logounivercity.blogspot... Great blog that contain good post about logo designing.
1

Reply Share

smith jurk

3 days ago

The all improved and best range of SEO services for use :The lightest at Cheap SEO service london the side of the most point based on topic of object or goods
on the subject of the working have been to Social media marketing london make sure all are fixed at
the side of with digital marketing london the goal to be all based on the facts in addition are given a
Cheap printing London try in the course of correct ways.

Reply Share

csnyder82

5 days ago

Great article! Just and FY I the link in #62 is heading to the same photoshop template as #61

Reply Share

Inalen Anna

10 days ago

IF you need a free best logo design software, you

should try here http://goo.gl/EHari3 to get this software free

Reply Share

Daniel Tamp

10 days ago

I love NY , it is the shitties "logo" i've ever seen yet you so called fake designers like it.. what the fuck
is wrong with you

Reply Share

Rachel Art

a month ago

Need a logo to be designed for you? Check out https://www.facebook.com/logod....

Reply Share

Lewis Moore

a month ago

Some absolutely fantastic insights here! I recently turned to the team at http://rare-design.com/ to
rebrand out entire organisation and I'm pleased to say they introduced some of these within our

rebrand out entire organisation and I'm pleased to say they introduced some of these within our
overall branding. What changes will you be making to your branding following reading this article?

Dragos

Reply Share

a month ago

This is one to be bookmarked! :) IDBurlacu Logo design.

Reply Share

Victoria Nahley

a month ago

Great tips! I'm currently trying to make a logo for my blog.

Reply Share

ebaqdesign

a month ago

A solid logo design cant be rushed, and because it cant be rushed, it therefore makes sense that it
cant cost next to nothing.
Use professional logo designer:
http://ebaqdesign.com

Reply Share

FullMart - One Stop FullMarket

a month ago

Probably the most complete logo design guide I've read in a while. Some really good points not
covered by other logo design articles. :)
Best Website Design And Development Company Indore, India

Reply Share

Richard Thompson

2 months ago

Great tips! I like what you said about keeping it simple and clean! If you ever need help designing a
clean logo all your own: http://www.alphagraphics.com/c...

Reply Share

free ebooks design

3 months ago

LogoLounge: 2,000 International Identities by Leading Designers

http://www.ebookdesigner.tk/20...

Reply Share

free ebooks design

3 months ago

http://www.ebookdesigner.tk/20...
Y our Logo Is Irrelevant?

Reply Share

Inkable Label Co.

3 months ago

Very comprehensive. Based on experience, people often forget about #34. A branding manual/brand
identity sheet is important--some of our customers come to us with events and need their logo on
seals, switching backgrounds, and don't have versions that can be used on dark colors.
Especially if you're in a hurry getting print collaterals, this is a good thing to keep in mind since
you're going to be placing a lot of effort into your branding early on :)

Reply Share

Jennifer Parkin

3 months ago

Amazing Article,I found here some few tips,it's genuinely facile to learn. Thanks!keep posting like
that and if anyone is probing for Logo Design visit to One Logo Design

Reply Share

ebaqdesign

3 months ago

Weve developed a new product and it needs a name and a logo yesterday.
Use professional services: www.ebaqdesign.com

Reply Share

Jennifer Parkin

3 months ago

This is great article. I found here some few tips, it's really easy to learn. Thanks!keep posting like that
and if anyone is looking for Logo Design visit to One Logo Design

Reply Share

ebaqdesign

3 months ago

great article
If you are in search for a logo designer check this out
www.ebaqdesign.com

Reply Share

Ubaid Badshah

3 months ago

How about this article here??

https://www.linkedin.com/pulse...

Reply Share

henry Joseph

3 months ago

Logo represents your business and its brand. Every business owner looks to make its
brand identity captivating, appealing and unique. Thanks for sharing logo design tips.

Reply Share

Reply Share

jamilaliahmed

4 months ago

Logo Design is something which every business owner is looking for to make a brand or product
have an identity. I agree with all your logo design tips. Simplicity and less colors is what really get
your brand going.

Reply Share

Myranda Wicks

4 months ago

So informative! Amazing.
I have some of my own tips on what makes a great logo!

Reply Share

Justin Robinson

4 months ago

Please help me eliminate my logo design choices - its almost @ the final stage:
http://goo.gl/TCl9WT many thanks :)

Reply Share

soma

4 months ago

nice...

rurushx

Reply Share

4 months ago

"Fight the temptation to imitate" nice one, but I don't think designers are trying to imitate, but
almost everytime I try to create something, in the process of drawing ideas go through some existing
concepts. Maybe it's my unconsciousness, or just "ideas are already taken". One last thing that people
probably already know, it's easier to create a good logo if the brand name have a signification, I used
to create logos for some weird names, even after searching a lot i can't find a meaning for that name,
So if someone want to create a company you have to pick a meaningful name to get the best logo
possible.
A good name make a good logo.

Reply Share

Yusef Noden

4 months ago

Really great piece. Thank you.

Reply Share

Damian Majkut

4 months ago

#3 has always been a struggle for me. Some of ny clients want to get their logo done in minutes and
to charge on hourly rate [Loll]. Generally, if I like the project a lot , I just take it, no matter the price,
just because I love designing. Otherwise i tell my clients that if they want to get their job done fast,
they should use some express logo design websites like e.g. Logo123. Actually, they say that the
average turnaround is about 30 minutes for the whole process. That's pretty fast and I haven't found
the other logo design contest website capable of doing this, so if you don't want to lose your client,
but you are unable to fit in their budget and deadline at the moment, you can just suggest them such

a solution.

Reply Share

48hourslogo

4 months ago

Probably the most complete logo design guide I've read in a while. Some really good points not
covered by other logo design articles. :)

Reply Share

UI Cubic

4 months ago

Nice Tips. It will help too I guess.

http://www.uicubic.com
IOS application development

Reply Share

Moldovan Nicolas

5 months ago

Professional Logo Design http://www.logoxid.com

Hiroki

Reply Share

5 months ago

good article!

Reply Share

Nick Burress

5 months ago

Hey, I was hoping to use a quote from the article, but not sure which one of contributers to attribute
it to. The quote is "A man kicking a chicken dressed as Father Christmas is memorable but for the
wrong reasons"

Reply Share

Mark Gorman

6 months ago

Did you consider that the reason many of these logos seems to be great is because the companies are
successful in the first place. Especially ones that is just a name of the company. The only reason you
remember these is because the company is dominant in its field. Not the other way around.

Reply Share

Load more comments

WHAT'S THIS?

ALSO ON CREATIVEBLOQ

Design jargon explained: functional

minimalism

New Corel releases are set to redefine digital

art

1 comment 12 days ago

1 comment 11 days ago

AvatarBillPosters Its bad advice to say a site risks

falling behind unless it has animation. Unless it
suits the content

AvatarEmiliano Molina Particleshop seems to be a

must! Worth to but it as soon as possible.

15 social media trends that defined a

generation

Font of the day: Zefani

2 comments 7 days ago

AvatarGo Rich I can get you blog traffic ------ 30,000

hits/m for $20/m j.mp/adventureadvertising

1 comment 6 days ago

AvatarCharles Been What about 2020 ?? We

discussed recently at
http://www.adelaideseoservices... it

Subscribe

Add Disqus to your site

Advertising (/Advertising)

About Us (/About-Us)

Privacy

Contact (/Contact)

Future is AOP & PPA Digital Publisher of the Year and BMA Media Company of the Year.
This site is part of Future plc, an international media group and leading digital publisher. We produce content across four core areas:
Technology

Entertainment

Music

Top

Creative

TechRadar (http://w w w .techradar.com/)

GamesRadar+ (http://w w w .gamesradar.com/)
MusicRadar (http://w w w .musicradar.com/)
Creative Bloq (http://w w w .creativebloq.com/)
Maximum PC (http://w w w .maximumpc.com/)
PC Gamer (http://w w w .pcgamer.com/uk/)
Mac|Life (http://w w w .maclife.com/)Kotaku UK (http://w w w .kotaku.co.uk/)
T3 (http://w w w .t3.com/)
Digital Camera World (http://w w w .digitalcameraw orld.com/)
Gizmodo UK (http://w w w .gizmodo.co.uk/)
Lifehacker UK (http://w w w .lifehacker.co.uk/)

About Future (http://w w w .futureplc.com/home/about-us/)

PR (http://w w w .futureplc.com/home/new s/)

Jobs (http://w w w .yourfuturejob.com/)

Advertising (http://w w w .futureplc.com/advertising-solutions/)

Digital Future (http://w w w .digitalfuture.com/)

Privacy Policy (http://w w w .futureplc.com/privacy-policy/)

Cookies Policy (http://w w w .futureplc.com/cookies-policy/)

Terms & Conditions (http://w w w .futureplc.com/terms-conditions/)

Subscriptions (http://w w w .myfavouritemagazines.co.uk/)

Investor Relations (http://w w w .futureplc.com/home/investors/)

Contact Future (http://w w w .futureplc.com/home/contact-us/)

Future Publishing Limited, Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number
2008885.