Professional Documents
Culture Documents
Special Report
FEMIA
Achieving future goals
Mexicos Aerospace
Clusters
Negocios
para
exportadores
VI - 2015
Guest Opinion
18
38
48
FAMEX 2015
An event where business flies
Mexicos Aerospace
Clusters
FEMIA
Achieving future goals
Interview with Benito Gritzewsky Kriger
Cover Feature
photo
archive
11
From
ProMxico
08
07
Mexicos Partner
30
21
25
Airbus Group in
Latin America
32
Safran
Interview with Daniel Parfait
28
Deltaplast Mxico
34
36
Briefs
SIASA Air
16
A&P Solutions
Interview with Mnica Rivera Crdenas
Peasa Autopartes
Interview with Ricardo Navarrete
figures
Guest Opinion
AISG
46
51
UNAQ
53
56
IPN
Interview with scar Roberto Guzmn Caso
The Lifestyle
ProMxico
Francisco N. Gonzlez Daz
CEO
Karla Mawcinitt Bueno
Communication and Image
General Coordinator
Felipe Gmez Antnez
Director of Publications and Content
felipe.gomez@promexico.gob.mx
courtesy of embajada de
mxico en francia
59
Advertising
negocios@promexico.gob.mx
61
Haute
couture
in the air
photo
photo
archive
Paris rises
Cover Photo
Archive
Editorial Council
consejo editorial
Ildefonso Guajardo Villarreal
Francisco de Rosenzweig Mendialdua
Enrique Jacob Rocha
Francisco N. Gonzlez Daz
High-flying
menus
Rodolfo Balmaceda
Guillermo Wolf
Jaime Zabludovsky
Gabriela de la Riva
Adolfo Laborde Carranco
Silvia Nez Garca
Mara Cristina Rosas Gonzlez
archive
Negocios ProMxico es una publicacin mensual editada por ProMxico, Camino a Santa Teresa nmero 1679, colonia Jardines del Pedregal, delegacin
lvaro Obregn, CP 01900, Mxico, DF Telfono: (52) 55 5447 7000.
Portal en Internet: www.promexico.gob.mx; correo electrnico: negocios@promexico.gob.mx.
Editor responsable: Felipe Gmez Antnez (alta en trmite). Reserva de derechos al uso exclusivo No. 04-2009-012714564800-102. Licitud de ttulo:
14459; licitud de contenido: 12032, ambos otorgados por la Comisin Calificadora de Publicaciones y Revistas Ilustradas de la Secretara de Gobernacin.
ISSN: 2007-1795.
66
64
Live it to
believe it
archive
Quertaro
photo
photo
62
The most
sustainable
airport
in the world
Negocios ProMxico ao 8, nmero VI, 8 de junio de 2015, se imprimi un tiraje de 8,000 ejemplares. Impresa por Ca. Impresora El Universal, S.A. de C.V. Las opiniones
expresadas por los autores no reflejan necesariamente la postura del editor de la publicacin. Queda estrictamente prohibida la reproduccin total o parcial de los contenidos
e imgenes de la publicacin sin previa autorizacin de ProMxico. Publicacin gratuita. Est prohibida su venta y distribucin comercial.
ProMxico is not responsible for inaccurate information or omissions that might exist in the information provided by the participant companies nor of their economic
solvency. The institution might or might not agree with an authors statements; therefore the responsibility of each text falls on the writers, not on the institution, except
when stated otherwise. Although this magazine verifies all the information printed on its pages, it will not accept responsibility derived from any omissions, inaccuracies or
mistakes. June 2015.
Download the PDF version and read the interactive edition of
From
promxico
Para exportadores
Mxico y la industria
aeroespacial
una realidad ms all de las
proyecciones
74
breveS
Premio Nacional de
Tecnologa e Innovacin
Impulso al valor agregado
77
70
foto
archivo
De
ProMxico
TechBA
foto techba
84
airbus
infografa
88
DIME
Diseo mexicano llega a Pars
79
Apoyos de
ProMxico
a empresas
manufactureras
83
foto
81
Vanguardia en capacitacin en
una industria creciente
foto
airbus
Centros de
entrenamiento de Airbus
72
up the sector.
Cmara de Comercio
Franco-Mexicana
Un facilitador de negocios
entre Francia y Mxico
Por Alfred Rodrguez
86
BRIEFS
BRIEFS
AUTOMOTIVE
AUTOMOTIVE
www.kinugawa.com.mx
AEROSPACE
photo archive
www.sedena.gob.mx
photo archive
photo archive
www.bosch.com.mx
MANUFACTURING
This company, manufacturer of aluminum lids and bottle caps, announced investments
of 120 million dollars in the construction of its second plant in the state of Nuevo
Len. The company expects to produce 2.3 billion aluminum cans per year, mainly to
supply the brewing industry, which has an annual growth rate of 6%.
The new facility will have two production lines to manufacture 2.3 billion cans of
different sizes that will stock the Mexican market. This plant will generate 160 direct
jobs and over 450 indirect jobs. The company, with headquarters in Monterrey, has
operations in Toluca, State of Mexico (with one of the largest aluminum can plants in
the world); Ensenada, Baja California; Guadalajara, Jalisco; and it has a glass bottle
factory in Orizaba, Veracruz.
www.woodbridgegroup.com
www.crowncork.com
June 2015
June 2015
photo archive
photo archive
Kinugawa Mexico, manufacturer of hoses, seals and gaskets for the automotive industry, announced the expansion of its production plant in Irapuato,
Guanajuato. The Japanese firm began operations in Mexico in 2010 and has
already invested more than 29 million dollars at its Irapuato facility. It has also
generated 460 jobs in the region. The automotive boom that has taken place
in the Bajo region of Mexico has led to the expansion of the installed capacity
of a number of auto parts companies. Kinugawa Mxico has established nine
production lines at its production plant.
photo archive
AUTOMOTIVE
AEROSPACE
BRIEFS
photos
archive
AEROSPACE
www.tarmexico.com
AEROSPACE
THE MEXICAN
AEROSPACE
INDUSTRY
PANORAMA OF
A GROWING
STRATEGIC
SECTOR
photo archive
AUTOMOTIVE
photo archive
coordinator, promxico
photo archive
10
June 2015
June 2015
11
Aerospace clusters
in Mexico
The aerospace
industry in Mexico
is distributed in
eighteen states.
12
June 2015
HUMAN CAPITAL
One of the strategic pillars of the sector is the development of human capital.
In this regard it is important to note that
schools are making great efforts to support
the preparation, training and certification
of young Mexicans at different levels required by the industry: skilled technicians,
engineers, and so on.
Examples of these initiatives are the
creation of the UNAQ, due to the arrival
of Bombardier to the city of Quertaro.
Since this industry is already present in
eighteen states, government strategies both
at the federal and state levels are aligned
with the private sector through various institutions such as the National Polytechnic
Institute (IPN), and the Technological Institute of Monterrey for Advanced Studies
(ITESM), among others.
June 2015
FUTURE OUTLOOK
Pro-Areo 2012-2020
Mexicos Strategic Aerospace Program (Pro-Areo) integrates the strategies and policies to promote the development of the Mexican aerospace industry, with the aim of
placing Mexico among the top ten countries in world sales.
GOALS
Derived from these strategies, these are the proposed targets for 2020:
1) Place the country at an international level within the top ten in terms of exports.
2) Export more than 12 billion dollars worth of aerospace goods.
3) Account for 110,000 direct jobs, including between 30% and 35% of posts with
an engineering degree level or higher.
4) National integration of 50% in elaborate manufactures for the industry.
5) Second place in the manufacturing sector in terms of the value added/sales ratio.
13
14
June 2015
June 2015
PARTICIPATION AT THE
BOEING SUPPLIER SUMMIT
Boeing foreign suppliers
26 companies
32 companies
www.promexico.gob.mx
15
Aerospace Industry
5.040
5.416
4.337
3.266
6.366
5.463
2.656
3.083
4.412
4.287
3.782
2.522
2.865
2.042
2.253
2.432
2.171
1.380
.3767
2007
2008
2009
2010
2011
2012
2013
2014
Imports
2015*
Exports
2006
Source: Ministry of Economy, High Technology and Heavy Industries General Office,
with data from the Electronic Commerce General Office, Banxico.
*As of January.
.4679
Year
Imports
Exports
Balance
2014*
454
470
16
2015*
377
468
91
2015/2014 (%)
-17.0
-0.4
Source: Ministry of Economy, High Technology and Heavy Industries General Office, with data
from the Electronic Commerce General Office, Banxico.
AEROSPACE INDUSTRY
ACTIVITY
Year
+1.7 billion
dollars of direct
foreign investment have
accumulated in the sector
in the last 10 years2.
MEXICAN
EXPORTS
MEXICAN
IMPORTS
0.66% of the
Manufacturing GNP was
represented by aerospace
in 2014; 88% more than
in 2007.
Aerospace & defense, 2012 year in review and 2013 forecast, PWC.
2
With information from the Ministry of Economy, General
Directorate of Foreign Investment, FDI flows branch 3364 SCIAN.
1
80.6%
7.3%
2.8%
2.7%
74.9%
6.4%
3.8%
3.3%
USA
Canada
Germany
France
USA
France
Canada
England
Number of
Companies
Manufactures
(%)
Maintenance,
Repair and
Overhaul (%)
Engineering &
Design (%)
Support
Total Exports
organizations1
(millions USD)
(%)
2006
109
77.1
11.9
11.0
n.d.
2,042.19
2007
150
76.7
13.3
10.0
n.d.
2,656.24
2008
160
78.8
11.3
10.0
n.d.
3,082.65
2009
194
79.4
10.8
9.8
n.d.
2,522.44
2010
238
70.1
12.2
17.7
n.d.
3,266.28
2011
249
68.4
13.3
14.8
3.5
4,337.24
2012
266
70.9
10.6
14.2
4.3
5,040.13
2013
270
71.7
10.7
13.4
4.2
5,463.45
2014
300
72.1
10.9
13.2
3.8
6,365.82
2015
300
72.1
10.9
13.2
3.8
467.99*
1
Includes universities and research centers. * Through January
Source: Ministry of Economy, High Technology and Heavy Industries General Office, Banxico
16
June 2015
June 2015
17
photos
FAMEX 2015
An event where business flies
The success of Famex 2015 as a place for business and educational opportunities has generated high expectations
for Famex 2017.
by promxico with information from famex
According to the institution that organized this event, the Mexico Aerospace
Fair 2015 is a commercial trade show for
civil and military aeronautics. The Fair
occupied an area of over 112,000 square
meters, where large aircraft were exhibited, flight demonstrations were held, and
articles and services on behalf of the participating companies were shown.
Two hundred and five aeronautical companies, and 35 space companies participat-
18
June 2015
June 2015
19
20
June 2015
Airbus Group
in Latin America
With over 1,400 employees located at 17 sites across seven countries (Argentina, Brazil, Chile, Colombia, El Salvador, Mexico and
Peru), Latin America is a region where Airbus Group continues to expand its presence, generating revenues in 2013 of 5 billion
dollars.
by promxico
June 2015
Highlights of Airbus
Groups activities in
Latin America
Airbus
Airbus has become a market
leader in Latin America. In the
last 10 years, Airbus has tripled
its in-service fleet and delivered
more than 60% of all aircraft
operating in the region. With
more than 850 Airbus aircraft
sold and an additional backlog
of almost 400, over 550 Airbus
21
Latin America is one strategic market for the next decade with expected continuous
market growth fueled by both
replacement and fleet expansion. The military sector in the
region holds great potential
and Airbus Helicopters has
successfully secured some important contracts in the last
few years, including the supply
of 50 H225M to the Brazilian
Armed Forces, 15 H225M to
the Mexican Armed Forces,
seven AS350/550 to Ecuador,
six Super Puma AS332 C1e to
Bolivia and recently 10 Panther AS565 MB to the Mexican Navy. There are currently
some important on-going projects for Airbus Helicopters in
the region mainly in Brazil,
Argentina, Ecuador, Mexico,
Peru, etc.
In the civil sector, there are
very good opportunities in the
Oil & Gas sector, particularly
in Brazil and Mexico, where
Key Facts
for Latin America
Airbus Group workforce in Latin America: 1,400*
Over 1,300 Airbus Helicopters aircraft in service
in the region
Airbus Group annual revenues from the region:
c. 5 billion dollars*
More than 500 Airbus passenger aircraft are in
service in Latin America
Based in 7 nations, with 17 offices spanning
from Mexico to Argentina
Latin America will require more than 2,300 new
passenger aircraft in the next 20 years**
* 2013 figures
** 2013-2032 Airbus Global Market Forecast
22
June 2015
June 2015
23
opment of new regional networks in fast-growing economies like Brazil. Latin America
accounts for more than 170
ATR aircraft in service and a
backlog of more than 50 planes,
which represent half of the total
ATR backlog. Among 13 ATR
customers are the carriers like
Azul Linhas Areas, AVIANCA,
Passaredo Linhas Areas, MAP
Linhas Areas or else LIAT.
Azul, with over 60 ATRs in its
fleet, is the largest ATR operator in Latin America.
Offering its operators an
outstanding airfield performance on short, narrow or
unpaved and rough runways,
ATR airplanes have low operating costs and efficiency.
Every 15 seconds, an ATR turboprop takes off somewhere
around the world. N
www.airbus.com
SAFRAN
Trust and investment in Mexico
Safran currently has ten facilities in Mexico, in states like Chihuahua, Estado de Mxico
and Quertaro. This year the French company expects to start operations on two new
plants and increase its production capacity in the older ones.
interview with daniel parfait, president, safran mxico, by promxico
photo
24
June 2015
June 2015
25
photo
photo
26
Innovation, a constant
engine
Safran has reason to believe
that the groups growth in
Mexico will continue in the
coming years. The reason is
the new arrival of the LEAP
engineheir of the legendary CFM56 engine, whose
unique characteristic is that
every two seconds an airplane
in the world takes off using
these engines, a product of
a joint-venture with General
Electric. Airline assemblers
have already signed firm orders for 8,500 of these new
engines, confirming the future
growth of the company and
the industry.
Safran is already working
on orders for the coming years.
Says Parfait: This work is centered around innovation, the
main foundation of the groups
strategy.
In terms of innovation,
Safran daily explores new
high-tech projects such as the
June 2015
June 2015
27
DELTAPLAST MXICO
ACCELERATING AEROSPACE DEVELOPMENT IN MEXICO
The company received the AS9100 certification and will open a plastics manufacturing plant to ensure development
within the aerospace industry.
interview with gerard didienne, general director, deltaplast mxico, by rodrigo cansino
28
June 2015
June 2015
29
SIASA AIR
EXPERTISE AS A BUSINESS OPPORTUNITY
More than certifications, the development of human capital is a matter of utmost importance. It allows the
acquisition of skills to manufacture, maintain or repair components. Then come the certifications.
interview with felipe briones soto, ceo, siasa air, by raquel rivas
30
June 2015
June 2015
31
open to internationalization.
All of our customers are important, says Mr. Teodoro.
The company has partnerships with the Technological
University of Quertaro and
the National Aeronautical
University in Quertaro so
that students have the option
to carry out their professional
practices at AISGs facilities.
With ProMxico, AISG
participated in a trade mission to investigate the possibility of starting businesses in
the Dominican Republic. The
company discovered opportunities that it might explore in
the future.
Mexico has trained personnel and government facilities for
doing business and investing.
Thanks to this, our country is
very attractive for this sector,
concludes the Vice President of
AISG. N
www.aisg.com.mx
AISG
THE IMPORTANCE OF CERTIFICATION
Over sixty airlines are AISG customers. Their biggest challenge is to meet the certifications and requirements of the
aeronautical authorities, especially in Europe.
NETWORK
Hermosillo
interview with juan antonio teodoro mndez, vice president of aviation integrated services group, by luis fernando teca
32
Mechanics International Services and AIS. Both offered similar services and worked for the
same airports. Hence, to provide
a complete service, they decided
to merge.
MORE THAN NINE CERTIFICATIONS
AISG basically offers three
services:
Line Maintenance
Consulting
Training
Their Line Maintenance service is the most profitable. Airlines are required by aeronautical authorities in their respective
countries to regularly inspect
22 Locations
Loreto
June 2015
Culiacn
La Paz
On-call service
Monterrey
Mazatln
Los Cabos
Guanajuato
Puerto Vallarta
Guadalajara
Manzanillo
Cancn
Mrida
Quertaro
Cd. de Mxico
Puebla
Ixtapa Zihuatanejo
Acapulco
Cozumel
Veracruz
Oaxaca
Huatulco
June 2015
33
photos archive
A&P Solutions
How to diversify the market
From the union of two companiesPlsticos Automotrices de Sahagn and Aksys de MxicoA&P Solutions was
founded in 2012 to serve the automotive market. Now the company has three productive plants and employs 800
workers and is leading the plastic manufacturing in Mexico.
interview with mnica rivera crdenas, leader of aerospace project and marketing manager, a&p solutions, by luis fernando teca
34
June 2015
June 2015
www.apsolutions.com.mx
35
PEASA AUTOPARTES
The aviation sector, the biggest challenge
In parallel were working to enter other automotive and aerospace markets to initiate our diversification, expand our knowledge
and create the necessary links with academic institutions and government.
interview with ricardo navarrete, new business manager, peasa autopartes, by raquel rivas
36
June 2015
June 2015
the demand of Peasa Autopartes. Well also expand operations in San Luis Potos. Weve
been growing at levels of 30%
in recent months. We are in a
very demanding time; everything is happening very fast. We
will get through with businesses
we already have, but in parallel were working to enter other
automotive and aerospace markets to initiate our diversification, expand our knowledge
and create the necessary links
with academic institutions and
government.
The company has developed
in-house equipment and special
processes, ranging from stamping and die-cutting to weldingassembly processes, rolling tubes
with TIG welding, pipe bending,
etcetera.
We also have assembly processes like mufflers or silencers,
and components to assemble
complete exhaust systems. We
also sell directly to customers as
part of a complete assembly operation, says Navarrete. N
www.peasa.com.mx
37
photos
archive
38
the country. Finally, as for MROs, the talent gathered in Baja California has a high
level of technical expertise that supports
MRO operations nationwide, says Sibaja.
Baja California harbors OEMs such as
Gulfstream and Tier 1 companies such as
Honeywell and UTC Aerospace Systems.
There is a wider base for Tier 2 companies,
such as Eaton, Esterline, GKN, TE, CST-Kavlico and Cobham, to name a few. And Tier
3 include Zodiac, Triumph, Hutchinson,
CPP and Lockheed Martin, among others.
June 2015
June 2015
39
THE CHIHUAHUA
CLUSTER
AEROSPACE
photo
40
Metal Finishing Co., Lisi Aerospace, Nordam, SOISA Aerospace, Altaser Aerospace
and many others.
This cluster represents a success story
of the triple helix working together, where
the alignment of industry with Government and the Academia has benefited the
achievement of objectives of its members
in the fields of technology, education, supply chain, infrastructure and promotion.
We have strategic projects: we are
working with each of our companies in
order to fulfill specific requirements, we
are planning the establishment of a Maintenance, Repair and Operations (MRO)
center near the airport and create a wide
range of aviation services around this site,
says Mnica Vega Ocaranza, manager of
the cluster.
The CACh has a relevant number of
large companies. In Chihuahua we are
linked with different organizations, companies and research centers, we strongly
believe in global alliances, triggering joint
efforts to deploy growth strategies for all
parties involved, she says.
Chihuahua is strong in different capabilities like turbines, aerostructures, wiring harness, composites, special processes
and treatments, high precision machining,
sheet metal, engineering and design.
Among the companies that have been
successful, Vega mentions Soisa Aerospace
as a local success story, which distributes
seat covers to more than 60 airlines around
the world and has a significant market
share. Altaser Aerospace from Copachisa
Group (better known in the construction
sector) is another local company that has
invested in the aviation industry and all
foreign companies who established operations in the state and have been transferring new processes and expanding their
companies throughout this time.
CACh has grown steadily and step by
step. The most recent OEM that arrived
(in 2013) is EZ Air, a company that incorporated from the merger of Embraer
and Zodiac Aerospace, and is focused on
aircraft interiors with composite materials
(panels, floors, galleys and overhead compartments, among other products), now
producing the 100% of interiors for some
of the Embraer aircraft models.
June 2015
June 2015
photo
In Chihuahua, a technological
road map was traced and in 2014
they aligned all the requirements
demanded by the leading
companies. They conducted an
educational study and identified
supply chain and integration
requirements that will strengthen
the Aerospace Industry.
41
Nuevo Len is a state with lineage and industrial tradition, particularly in the metalworking segment. The work culture is
very similar to the USA. The people are
very hardworking and employers and their
employees can easily adapt to the aviation
industry, says Pauline Medori, CEO of
the Monterrey Aerocluster (ACM).
The state also ranks fifth in the number of companies and jobs in the aviation
sector (after Baja California, Chihuahua,
Quertaro and Sonora), and third in investment in aeronautics research and development.
Maintenance, Repair and Operations
(MRO) in this sector is equally important: the state ranks second in terms of
42
SUCCESSFUL SMEs
The ACM has 26 affiliated companies, of
which only three are foreign, along with
four universities, a technical school, a research center and two state government
institutions. In 2014 it created more than
3,000 direct jobs with sales of over 900
million dollars, while exporting 99% of its
production.
Medori stresses that the ACM is not
a maquila operation. We develop suppliers. All companies that we affiliate are of
Mexican capital and the vast majority are
SMEs. Only two are large organizations,
she says.
The main challenge is for companies
in the region to supply large aerospace
organizations. Ten years ago, the Mexican supplier did not meet the requirements of the aerospace industry. Today
things have changed. In Nuevo Len
she exemplifiesthere are companies
with 30 to 35 employees that are selling
directly to Boeing.
June 2015
June 2015
photo
photos
43
would translate into action during his administration. Promise number 17 referred
to the construction and operation of the
National Center for Research and Certification of Composite Materials for the Aerospace Industry in Quertaro. Gobenceaux
says that this commitmentwhich will become a reality in the coming monthswill
give a new and very positive dimension to
the aerospace sector in Mexico.
DEMAND FOR TIER 2 AND TIER 3
The President of the Quertaro Autocluster foresees a great development of the
aerospace sector in Mexico, thanks to the
combined work of businesses, academic
institutions, government and research centers. In his view, the current challenge lies
in the supply chain. Today there are many
Tier 1 OEMs, but what we need most are
Tier 2 and Tier 3, that is, small and medium enterprises (SMEs) willing to venture
in aerospace, says Gobenceaux.
The entry of these companies in the
sector would speed up the market in the
country. Growth today is due to Tier 1
OEMs (large companies). But tomorrow,
these companies will require more resources for Maintenance, Repairs and Operations (MRO) or engineering, he says.
Unlike clusters in other states, Sonora decided to concentrate its efforts on one segment of the aerospace industry. Through the
44
Copreson
Founded in 1997, Copreson is a decentralized public agency dependent on the states
Secretariat of Economic Development, integrated by companies, unions, state government and academic sector. Its primary function is to promote foreign direct investment,
but also has the task of attracting investment
from Mexican companies to Sonora.
Copreson has offices in Ciudad Obregn,
Hermosillo, Navojoa, Nogales and San Luis
Ro Colorado. As part of its activities, the
organization also encourages the growth
of companies, by helping them acquire new
processes or technologies, or by expanding
their facilities. We also invite companies
with specific capabilities to enrich the business range in Sonora, says Ruiz.
Companies specializing in the manufacture of turbine parts have come together in Sonora. For example, companies
devoted to casting and machining metal
parts. Recently, other specialized firms
have also joined the supply chain for essential turbine components.
A successful association
In Sonora there are 64 companies based
in cities like Ciudad Obregn, Guaymas,
Hermosillo, Navojoa and San Luis Ro
Colorado, and each has specific capabilities and certifications. While there are no
aeronautical OEMs in the state, there are
more than 60 Tier 1 and Tier 2 companies,
each with more than 300 employees. The
largest is Williams Internationala manufacturer of turbines for private jetslocated in Guaymas since 2007.
In April 2012, Rolls Royce opened
an office that brings together the largest
group of companies that tend to the supply
chain in Mexico. Among those 64 companies at least 10 are SMEs that are suppliers
to Tier 2 companies. They are located in
Guaymas, Hermosillo and Nogales.
One of the advantages of Sonora, in
addition to the companies based there, is a
workforce of over 10,500 in the aeronautical industry alone. The business fragmentation in the state generates low employee
turnover, and it is rich in certifications, materials, equipment and processes.
June 2015
The challenges
Copreson is working with Tier 1 and Tier
2 companies in aligning Mexican SMEs
to become able suppliers. It has been a
long and complex path, but very positive,
says Enrique Ruiz. Once these companies
achieve certification, they can fulfill their
ulterior objectives.
In Sonora there is excitement on behalf
of the local entrepreneurs that are seeking
photo
June 2015
45
The Aerospace
and Defense Sector
in Mexico
Key Facts
CHIHUAHUA
Focus
Industrial and advanced manufacturing. Innovation capacities in
the design, engineering, manufacture and assembly of fuselages,
aerostructures and their parts (airplanes and helicopters),
engine and their parts, electrical wiring systems, high-precision
machining, interiors, seats and their components, landing gear
parts and emergency systems such as chutes and life rafts,
among others.
Companies
An often-overlooked segment that has a strong presence in the
state is the defense industry. This industry has been leveraging
the advantages of working in the state for many years. With
the Wassenaar Agreement, ITAR and BASA (Bilateral Aviation
Safety Agreement) this industry is expected to continue its
growth.
Baja California
Focus
Baja Californias manufacturing industry
is recognized mainly for its innovation
in aircraft design interiors and complete
integration tests. In manufacturing, the
state specializes in precision machinery,
electric and power systems, hydraulic
and interior systems, and metal plaque
conformation processes for the A+D market.
Some companies have the internal capacity
for special processes, thermal and surface
treatment, and perform MRO motor part
activities.
Quertaro
Focus
Appropriate infrastructure and optimal business conditions, particularly those intended
to complement the supply chain for complex machining processes, surface coatings, heat
treatments, sheet metalworking, forging and casting. The main aerospace products and
processes in the state:
Machining of complex components
Aerostructures
Landing gear components and MRO
Composite components
Propulsion engines MRO
Components for braking systems
Sonora
Focus
Center of excellence for manufacturing blades and engine
components, and the availability of special processes. Investment
casting, die casting, sand casting, heat treatment, vacuum heat
treating, passivation, brazing, sintering, CAD plating, surface
treatment, HVOF spray, VPA, plasma spray, platinum plating, gold
plating, sulphuric anodize, chromic anodize, priming, and painting.
Companies
30 aerospace companies.
Exports
1.1 billion dollars. The state exports mainly goods for the assembly or manufacture of
aircraft and aircraft parts, turbojets with thrusts in excess of 25 KN, landing gear and parts
and goods for aircraft or aircraft part repair or maintenance.
Companies
More than 50
Exports
Close to 250 million dollars
46
Companies
28 companies and 22 DGAC-certified maintenance, repair
and overhaul (MRO) workshops serving 12% of the
Mexican fleet.
Exports
651 million dollars per year.
Companies
80
Focus
Creation of high-level technical talent for the aerospace
industry with high-level academic institutions integrated to
the sector in addition to the integration of local suppliers
to the value chain of the national aviation industry
through the development and conversion of suppliers with
manufactured high added value pieces. Finally, Nuevo Len
specializes in MRO services for civil aviation.
Exports
More than 1 billion dollars a year
Exports
1.8 billion dollars a year
Nuevo Len
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photos
FEMIA
Achieving future goals
The Mexican Federation of the Aerospace Industry (FEMIA) is a private non-profit association that brings together most of
the aerospace companies operating in Mexico. FEMIA, established in 2007, currently has 87 members, and in 2012, jointly
with Mexicos Ministry of Economy it defined a comprehensive strategy with clear objectives for the sector to fulfill by 2020.
interview with benito gritzewsky kriger, chairman of the board, mexican federation of the aerospace industry (femia), by raquel rivas
48
courtesy of femia
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49
photos
courtesy of unaq
UNAQ
Strength through academic,
entrepreneurial and governmental unity
The idea for the Aeronautical University of Quertaro (UNAQ) emerged between 2005 and 2006, when specific needs
for highly qualified Mexican human capital resources for the aerospace industry were identified.
interview with jorge gutirrez de velasco rodrguez, rector, aeronautical university of quertaro, by raquel rivas
The UNAQ has over 1,100 undergraduates and about 550 technicians
whose training focuses on both manufacturing aeronautical components
and maintenance.
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51
photos
52
tion Safety Agency (EASA) has already certified the Franc-Mexican Campus. As a
project, the Campus will conclude in 2016
but the operation will remain indefinitely.
More academic offerings
The UNAQ also provides technical training
programs that can last hours or months,
tailored specifically for the companies that
require them. As for the universitys cur-
June 2015
archive
June 2015
53
a country that is
connected to the world
76 airports
Mexico has a network of
free-trade agreements that
grant preferential access to 45
countries. (1.143 billion people).
Source: Communications and Transportation Sector Statistics
Yearbook 2013, SCT
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June 2015
Freedom of the airlines of each contracting party to operate air services between
any points in the countries of the contracting states3.
In Latin America many countries have
executed open skies agreements with the
USA: Costa Rica, Guatemala, Honduras,
Nicaragua, Panama, Uruguay, Paraguay,
Chile, Brazil, Argentina, Colombia and
Per. Surprisingly, as of the date of this
paper, Mexico has not yet signed an open
skies agreement with the USA.
Certainly, Mexican airlines and cargo
carriers would benefit from the execution
of an open skies agreement between Mexico
and the USA. More domestic airlines will be
designated by the Mexican government to
operate air services between points of the
contracting parties (with certain restrictions
such as cabotage). This will be an important
incentive for private investors to participate
in the Mexican air transport industry, because they will be confident that as the USAMexico air market would be opened up, then
more business opportunities would arise.
The Mexican tourism industry would be
enhanced as well by offering American and
Mexican passengers more options of transportation to visit emblematic places on Mexican soil. This, of course would create more
job opportunities for Mexican citizens. Ultimately, passengers would be the main receiv-
55
photos
School of Aeronautical
Engineering at the IPN
The strength of the school
lies in its graduates
This career in Aeronautical Engineering is the only one in the country with
CACEI certification, the national accreditation body for engineering careers.
interview with scar roberto guzmn caso, dean of the school of aeronautical
engineering at the national polytechnic institute (ipn), by raquel rivas
ally all the companies in the aerospace sector, including several from abroad.
Guzmn believes the work of these
graduates has been crucial for the school.
They have definitely contributed to the
development of aeronautical companies and activities. Demand for them has
grown exponentially. We have approximately 1,500 students, and every year 300
new engineers graduate. We offer a wide
range of seminars and graduate diplomas
to train them in specialized fields such as
airports, manufacture, design and maintenance, as well as two masters degrees,
in Aerospace Engineering and Aeronautic
and Space Engineering Sciences, currently
listed in the Conacyt National Register of
Quality Postgraduates.
Highly trained graduates
This career in Aeronautical Engineering is
the only one in the country with CACEI
certification, the national accreditation
Today, 78 years after the adventure that began at one campus, located at
Allende 32 (in downtown Mexico City), and through the efforts of Mr.
Mijangos and Mr. Brelivet, the strength of the school lies in its graduates,
who now work in virtually all the companies in the aerospace sector,
including several from abroad.
body for engineering careers. The institution seeks that highly trained professionals graduate with a comprehensive view of
aeronautical activities. The aeronautical
engineer is a knowledgeable professional.
He knows how to design, manufacture,
operate and maintain an aircraft and, since
the profession is multidisciplinary, he also
knows how aeronautical systems work
(airlines, airports, air traffic, maintenance
shops, factories, design organizations and
regulatory bodies).
The Dean explained that, in general,
engineering in Mexico is backed by prestigious institutions with the equipment, laboratories and workshops that contribute
to the formation of the students, guaranteeing a balance between theory and practice. On the other hand, these students
have a great desire to develop in the field
of work they have chosen.
To train these young people, teachers
are mostly aeronautical engineers, although
there are also members of the academic
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57
The Lifestyle
Young Originals
Designer Christian Vivanco combines his
vocation with the academic world, as the
director of the Industrial Design Department at the Center for Advanced Studies
in Design in Monterrey. In 2009 he cofounded The Emotion Lab, an initiative
designed to promote research on the value
of emotions as part of the creative process.
Vivancos inspiration comes from the history of Mexico and elements of Mediterranean everyday life, as well as Japanese
culture and its proximity to nature. At the
exhibition, Vivancos proposal included a
predominant use of materials like wood
and splashes of color.
The Paul Roco workshop, created by
Rodrigo Berrondo and Pablo Igarta, is
devoted to the design and manufacture
59
62
High-flying menus
Great chefs in the worlds airlines
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Haute couture
in the air
64
Quertaro
Live it to believe it
By Mexico Tourism Board
photo courtesy of
photo
archive
June 2015
59
HAUTE COUTURE
IN THE AIR
Gone are the stereotypical stiff and formal suits and uniforms for airline staffs;
now they are wearing more relaxed clothes, in some cases unique creations by
renowned designers.
photos courtesy of
by lizbeth gutirrez
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archive
photos
of furniture. Their most recent developments show a balance between functionality and aesthetics. The intention is to
create objects that will last in time, with
a unique, elegant and understated design,
by using materials like leather and huanacaxtle, a resistant tropical wood. Their
Greta lamps and Dante y Cuna chairs
amazed the audience.
Liliana Ovalle was the third designer
chosen within the Talents la Carte framework. This Mexican-born London designer
creates custom-made pieces for her customers, and works with international firms such
as Plusdesign Gallery, Nodus and Anfora.
Her creations, which address the issue of the
unresolved and the spontaneous in urban
environment, have been shown at Design
Miami, the MoMA Store, Gallery Libby
Sellers, and the Poldi Pezzoli Museum.
David Pompa Alarcn, who studied
product design in London, heads the Studio Davidpompa, based in Mexico and
Austria. Through his collections, the designer rethinks and reinvents Mexican arts
and crafts. He strives to reveal the surprising magic of Mexican traditional materials, combining them with new techniques
and ideas for a more contemporary use.
Cooperativa Panormica is a group of
young Mexican designers who seek to discover new territories in their field of work.
For them, design is a means of meaningful
and collaborative expression that opens a
June 2015
61
photo
archive
62
June 2015
photos
More and more international airlines are offering their passengers dishes prepared
by top chefs.
archive
HIGH-FLYING MENUS
GREAT CHEFS IN THE WORLDS AIRLINES
SOME DISHES
TO CHOOSE FROM
Air France
Puy green lentils with prawns
Braised shoulder of lamb with figs
Chicken with black morels
Sauted calamari with parsley
British Airways
Flying Burger, a burger designed to
maintain freshness in the air. It consists
of 100% British beef, Monterey Jack
cheese, gherkins and tomato relish, all
in a brioche.
Aeromxico
Shrimp scampi
Beef steak with pico de gallo sauce
world to passengers of Aeromxicos medium and long range flights. It is now possible that the next time you take an international flight, you can taste food designed
by one of the best international chefs. N
63
Quertaro
Live it to believe it
If your business takes you to the city of Quertaro, youve arrived in one
of the most interesting cities in Mexico, and with so much to do that you
cannot have enough of it in just one visit. Quertaro, one of the most
beautiful treasures of the Mexican Bajo region, is an ideal weekend
destination.
by mexico tourism board
Here you can relive the history of Mexico, full of attractive colonial buildings, a
unique cuisine and recreational activities
that make it a fascinating destination for
your friends and family.
You can start with a walk through the
historic center of the state capital, designated a World Heritage Site by UNESCO
in 1996. Its spacious walkways and picturesque squares invite you to stroll and delve
into seventeenth and eighteenth century
architectural jewels that retain their colonial warmth.
64
The city has preserved its historic center and has taken further steps to embellish it.
Its inscription by UNESCO was based
on cultural criteria that consider its universal value due to the significant historic
events that occurred here.
In this city you will find marvels carved
in stone and baroque altars, nineteenth
century neoclassical buildings and colonial houses. You cant miss the Church
of San Franciscoone of the oldest constructions in Mexico, the Acueducto
June 2015
June 2015
65
archive
photo
photo
archive
Norman+Partners and FR-EE are the architectural firms that have designed the
new Mexico City International Airport
(AICM). Their goal is to create the most
sustainable airport in the world, under the
Leadership in Energy and Environmental
Design (LEED) Platinum label. The construction will take advantage of sunlight,
harvest rainwater and use natural ventilation systems. Moreover, there will be no
air conditioning on site because the wind
will refresh the corridors and, in the pas-
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Negocios ProMxico
photo
archive
Para Exportadores
68
foto techba
TechBA
Una aceleradora con xito
Cmara de Comercio
Franco-Mexicana
84
86
Breves
DIME
para exportadores
72
79
Mxico y la industria
aeroespacial
Centros de entrenamiento
de Airbus
81
74
Premio Nacional de
Tecnologa e Innovacin
APOYOS DE PROMXICO
a empresas manufactureras
83
77
Oportunidades de exportacin
de Mxico a Francia
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June 2015
de
promxico
Mxico tiene la tarea fundamental de acentuar sus vnculos con sus numerosos socios
y aliados. Este ao hemos reafirmado nuestros vnculos con
diversas naciones; ste ha sido declarado el
Ao Dual Reino Unido-Mxico y en el marco
de esta celebracin bilateral el Presidente de la
Repblica realiz una Visita de Estado a dicho
pas; tambin ha sido el ao en que recibimos
la visita de la Presidenta de Brasil, Dilma Rousseff, y prximamente participaremos con ms
de veinticinco empresas de la industria en la
feria aeroespacial Paris Air Show en Le Bourget. La diversificacin y consolidacin de los
mercados es una misin fundamental para dar
solidez a la economa de las naciones, permite
el intercambio no slo de bienes y servicios,
tambin de manifestaciones culturales, ideas
y formas de vida. Los empresarios mexicanos
deben estar preparados para enfrentar este panorama rico en oportunidades de negocios, en
un mundo en el que Mxico es reconocido por
la diversificacin de su talento.
Durante los ltimos aos Mxico ha trazado una slida ruta para el desarrollo de la
industria aeroespacial. Esta edicin de Negocios ProMxico es una celebracin que permitir transmitir los importantes avances que se
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Junio 2015
breves
breves
AGROALIMENTARIO
ALIMENTOS
foto archivo
www.sagarpa.gob.mx
MODA Y DISEO
www.ciceg.org / www.cicej.com.mx
LOGSTICA
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Mxico, como Brasil, es un pas en transformacin que busca elevar la calidad de vida de
su poblacin. Dos naciones como las nuestras, unidas en cultura, en principios y en una
larga tradicin de amistad, deben mantenerse cerca la una de la otra, dijo el presidente
Enrique Pea Nieto durante la bienvenida a Dilma Rousseff, su homloga brasilea.
Ambos mandatarios atestiguaron la suscripcin de varios acuerdos de inversin, turismo,
pesca, agricultura y ecologa.
Estoy seguro que con este esfuerzo vamos a generar desarrollo, prosperidad y bienestar
para nuestras sociedades; se es el alcance ms importante de estos acuerdos, aadi el
presidente mexicano.
La presidenta de la Repblica Federativa de Brasil respondi, Tenemos la responsabilidad
del liderazgo para que esta coincidencia de intereses se refleje en acciones coordinadas a
favor del estrechamiento de los lazos polticos, econmicos, sociales y culturales de nuestra
Amrica Latina.
Relacin bilateral
foto archivo
www.bimbo.com.mx
COMERCIO EXTERIOR
foto archivo
Bimbo Regin Sur, subsidiaria de Grupo Bimbo, dio a conocer que se hizo acreedora
al Premio Nacional de Calidad 2014 por lograr los mejores indicadores de calidad,
competitividad y sustentabilidad en las operaciones de sus cuatro plantas de produccin.
Constituida en 2002, Bimbo Regin Sur comprende las operaciones de la empresa en
los estados de Campeche, Chiapas, Oaxaca, Puebla, Quintana Roo, Tabasco, Veracruz y
Yucatn. El director general adjunto de la compaa, Javier Gonzlez Franco, resalt que
las fortalezas que han caracterizado a esta zona son la incorporacin de nuevas tecnologas
y comunicaciones en las operaciones, el desarrollo de categoras en el mercado y el apoyo
al crecimiento de los clientes en el canal de detalle.
Esta planta tambin ha recibido otros quince reconocimientos en materia de sustentabilidad, operaciones y acciones comunitarias, como parte de la iniciativa Buen Vecino
de su programa de responsabilidad social.
La edicin XXV del Premio Nacional de Calidad cont con la presencia del presidente
Enrique Pea Nieto; el secretario de Economa, Ildefonso Guajardo; el Presidente del
Instituto Nacional del Emprendedor, Enrique Jacob Rocha, y el presidente del Consejo
Directivo del Instituto para el Fomento a la Calidad Total, Carlos Shapiro Kudler.
Junio 2015
foto archivo
foto archivo
Junio 2015
73
fotos
Mxico y la industria
aeroespacial
Introduccin
A tres aos del inicio de operaciones del
Programa de Competitividad e Innovacin
Mxico-Unin Europea (PROCEI), impulsado por ProMxico en conjunto con la
Unin Europea, ya son quince los proyectos en dieciocho sectores productivos que
han recibido este apoyo, localizados en
veinte estados de la Repblica Mexicana
que benefician a ms de 750 pymes mexicanas hasta ahora.
Estos proyectos han supuesto mejoras
en sectores agroindustriales tradicionales,
como caf, miel, tequila y aguacate; en
sectores industriales tradicionales, como
plstico, calzado, textil, joyera y moda;
as como en nuevos sectores con uso intenso de tecnologa como automotriz,
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procei
Junio 2015
Junio 2015
Proyecto en Chihuahua
El tercer proyecto corresponde al Desarrollo Econmico de Chihuahua (DESEC),
llamado Mejoras de las capacidades de
manufactura avanzada del Estado de Chihuahua.
ProMxico, a travs del PROCEI, en
conjunto con la Unin Europea y Desarrollo Econmico del Estado de Chihuahua,
desarrollaron este proyecto con el objetivo
estratgico de reforzar las capacidades de
manufactura avanzada de las pymes del
estado, para contar con facilidades de diseo y produccin de prototipos.
El proyecto cont con dos vertientes:
a) Creacin de un laboratorio de manufactura flexible (Fab Lab)
El 19 de noviembre de 2014 se inaugur
oficialmente el primer laboratorio de manufactura flexible del tipo Fab Lab, con
infraestructura y equipamiento de alta tecnologa para la creacin de prototipos.
Se eligi un sitio estratgico para el Fab
Lab, pues gracias a un acuerdo con el ITESM,
ste se ubic en el Parque de Innovacin y
Transferencia Tcnica y Tecnolgica (PIT3),
cuyo objetivo es el desarrollo de recursos
humanos profesionales en la industria localregional; el ofrecimiento de herramientas
tecnolgicas de ingeniera y administracin
e integracin de clsteres en la regin con
un centro de desarrollo de la industria aeroespacial y un centro de desarrollo de la industria automotriz, que apoyan el desarrollo
de proveedores de la industria local-regional
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76
Para concluir
De este modo, el PROCEI tiene una importante relevancia dentro del desarrollo
integral del sector aeroespacial en Mexico, ya que al atender una serie de necesidades por medio de acciones cuantitativas y cualitativas permite a las empresas
aumentar su nivel de competitividad e
incrementar su presencia en la industria
de alta especializacin. N
www.procei.mx
Junio 2015
Premio Nacional de
Tecnologa e Innovacin
Impulso al valor agregado
Junio 2015
de la Transformacin (CANACINTRA), de la
Fundacin Mxico-Estados Unidos para la Ciencia (FUMEC) y de la Fundacin Mexicana para
la Innovacin y Transferencia de Tecnologa en la
Pequea y Mediana Empresa (FUNTEC).
A lo largo de estos diecisis aos, 92 organizaciones han sido reconocidas con el Premio
Nacional de Tecnologa e Innovacin (PNTi) por
sus logros en desarrollo tecnolgico e innovaciones y 1,027 organizaciones han implantado su
modelo de gestin de tecnologa e innovacin.
Los beneficios
Algunas evidencias de que el modelo funciona son
los casos de xito de organizaciones que lo han implantado (los 92 casos estn disponibles en www.
fpnt.org.mx y su acceso es gratuito) obteniendo
como resultado la generacin de ventas sostenidas
o crecientes por nuevos productos o servicios, el
desarrollo constante de nuevos procesos que generan ahorros o ganancias por licenciamiento o
ambos y transferencia de tecnologa, el incremento
en la generacin de empleos y en la inversin para
investigacin y desarrollo, entre otros.
Al respecto, una amplia comunidad de empresarios, tecnlogos, acadmicos y consultores
representados por la Fundacin Premio Nacional de Tecnologa e Innovacin, A.C., considera
que la implantacin de estos sistemas debe ser
una prioridad de las polticas pblicas y de los
esfuerzos empresariales que buscan el desarrollo
del pas, ya que proporciona a las empresas las
siguientes ventajas:
Incorporar procesos para aprovechar los recursos tecnolgicos y, con ello, incrementar
la capacidad innovadora y competitiva.
Adaptar y adelantar a los cambios disruptivos generando valor a los clientes, mercados
y accionistas.
Dar orden y disciplina para saber dnde est
la tecnologa, como apropiarla y eventualmente como transferirla.
Conocer mejor las fortalezas pero sobre
todo las debilidades, tomar acciones correctivas y redefinir los procesos estratgicos de
negocio.
Dar orden, sistematizacin, visin y capacidad de aprendizaje para poder, literalmente,
llevar ciencia bsica a los mercados, proveyendo a clientes o consumidores de productos o servicios de alto valor agregado.
Estar atentos a las tendencias del mercado y
tecnolgicas, para luego dar pie a la oportuna creacin de nuevos productos y servicios,
a partir de una adecuada planeacin y proteccin de soluciones tecnolgicas.
Incrementar la certidumbre de los inversionistas y clientes sobre la sustentabilidad de la
organizacin, permitiendo incursionar en nuevos mercados nacionales e internacionales.
77
DIME
78
Pars. Desde el 18 de junio hasta el 19 de julio, tanto los turistas que visitan la Ciudad
Luz como sus residentes podrn acercarse
a un lugar que, ms que una tienda tradicional, propone crear un espacio en donde
se pueda vivir la experiencia del Mxico
contemporneo y sus visitantes se beneficien adquiriendo productos de alto diseo
mexicano. N
www.fpnt.org.mx
Un pas innovador
De esta forma, las organizaciones ganadoras han demostrado que la innovacin,
clave de la competitividad de las empresas, tiene una base tecnolgica, gracias a
la cual han reportado incrementos en ms
de 25% en ventas de nuevos productos;
ms de 10% en generacin de empleos; y
ms del 7% en inversin en investigacin
y desarrollo, asegura Javier Lpez Parada, Director Ejecutivo de la FPNT.
Cuando las organizaciones toman la
decisin de someterse al proceso de evaluacin obtienen los siguientes beneficios:
conocimientos necesarios para adoptar/madurar sus sistemas de gestin de tecnologa
e innovacin; generar ventajas competitivas a travs de la gestin de la tecnologa
e innovacin mediante el aprovechamiento
ptimo de sus recursos; recibir retroalimentacin relativa a las reas slidas y de opor-
Junio 2015
Junio 2015
79
fotos
cortesa de airbus
Estudio Vctor Alemn. Un innovador estudio de diseo industrial centrado en las relaciones entre procesos digitales y analgicos para crear piezas hermosas.
80
Ricardo Seco. Considerado como uno de los diseadores ms influyentes del panorama mexicano, Ricardo Seco ofrece piezas nicas
caracterizadas por los detalles y la sofisticacin.
Junio 2015
Yakampot y Arroz con leche. Dos marcas de lujo, una para mujer
y otra para nios, tuteladas bajo la atenta mirada de Concha Orvaanos quien busca preservar la cultura mexicana pero alejndose de los tradicionalismos.
Junio 2015
81
Airbus se encuentra sumamente orgulloso de brindar empleos altamente calificados y de realizar esta inversin en la Ciudad
de Mxico. No cabe duda que Airbus y sus
clientes se beneficiarn de la altamente calificada industria de la aviacin en el pas.
Cmo son los centros de entrenamiento?,
a quines estn dirigidos, cul es el pblico objetivo?
En los distintos Centros de Entrenamiento
de Airbus se ofrecen ms de mil cursos para
todos los modelos de aviones y todos los
perfiles de personal: pilotos, miembros de
la tripulacin, ingenieros, staff de mantenimiento y especialistas en estructuras y reparacin. Los centros de entrenamiento comprenden diferentes servicios de capacitacin;
por ejemplo, el Centro de Entrenamiento de
Miami el ms prximo a Mxico, en el que
pilotos de aerolneas como Volaris y VivaAerobus se entrenan en lo que concluye la
construccin de los centros de entrenamiento de Mxico cuenta con simuladores de
vuelo completo de A320 y cursos de vuelo
para operadores, ingenieros, tripulacin de
cabina y personal de mantenimiento.
Cmo se compone el programa de entrenamiento de los centros y cules son los
procesos bsicos?
En Mxico ofreceremos cursos certificados para la tripulacin, validados por la
Direccin General de Aeronutica Civil
(DGAC), un tipo de calificacin para el
A320, con entrenamiento continuo, as
como mecnica bsica y mantenimiento,
entre otros. Dicha certificacin permitir
al staff de Mxico sellar y validar su licencia ante la DGAC. Adicionalmente, Airbus
brindar cursos de operacin de vuelo y de
familiarizacin en general.
Los centros de entrenamiento proporcionan una amplia cartera de competencias para la operacin de aeronaves de
forma segura y confiable. Con el fin de
mejorar la oferta a nuestros clientes y sus
tripulaciones habr aviones A320.
El Centro de Entrenamiento en Miami donde aerolneas de EUA, Canad,
y Amrica Latina entrenan a sus pilotos
cuenta con setenta especialistas de Airbus
que brindan capacitacin para las tripulaciones de vuelo y cabina de los clientes, as
como para su personal de mantenimiento.
En el caso de Mxico contemplamos que
ambos centros se apoyen en el talento de
los especialistas en la industria aeroes-
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Algunos apoyos de ProMxico para la mejora de la industria manufacturera incluyen certificaciones internacionales,
asesoras y estudios de mercado.
Certificacin internacional
Implantacin y certificacin de normas y requisitos internacionales de exportacin y de sistemas de gestin de proveedura para
exportadores.
Descripcin: Este apoyo econmico est diseado para favorecer a las empresas en la contratacin de consultora especializada para
la implantacin y certificacin de normas y requisitos internacionales de exportacin y de sistemas de gestin de proveedura para
exportadores. Es un apoyo a reembolso y est condicionado a que el beneficiario logre la certificacin.
Costos: El importe mximo es de 150,000 pesos, y pueden solicitarse tambin hasta 75,000 pesos para recertificaciones (auditora de
certificacin). El beneficiario nicamente puede solicitar este apoyo una vez al ao.
Quin debe tomarlo: El apoyo debe ser solicitado por empresas con potencial exportador, exportadoras e internacionalizadas.
Implantacin, auditora externa y certificacin (es necesario finalizar el proceso integral para
Criterios de otorgamiento
recibir el reembolso).
Junio 2015
Implantacin.
Certificacin.
Recertificacin.
Consultoras
Asesoramiento tcnico en procesos productivos o desarrollo de nuevos productos.
Descripcin: Este apoyo econmico est diseado para impulsar la competitividad internacional de las empresas mexicanas y el incremento
de su productividad a travs de la transferencia de conocimientos y metodologas de tcnicos especialistas y expertos en tecnologas,
procesos y herramientas de clase mundial.
Costos: Es un apoyo a reembolso, con un importe mximo de hasta 200,000 pesos.
Quin debe tomarlo: El apoyo debe ser solicitado por empresas con potencial exportador, exportadoras e internacionalizadas, as como
organismos empresariales.
Algunos criterios de otorgamiento
Ms informacin en:
http://promexico.gob.mx/es/mx/certificacion-normas-exportacion
Junio 2015
83
fotos
TechBA
84
cortesa de techba
Junio 2015
Junio 2015
85
86
fotos archivo
Junio 2015
Junio 2015
87
Oportunidades de exportacin
de Mxico a Francia
Aeroespacial
Bebidas alcohlicas
Agroalimentos
Preparacin de legumbres, hortalizas y frutas
En 2014 el tamao de mercado de preparaciones de
legumbres, hortalizas y frutas en Francia
ascendi a 6,157 millones de dlares (mdd), se
estima que esta cifra crezca a una Tasa Media de
Crecimiento Anual (TMCA) de 3.5% en el periodo
2014-2019.
Confitera
Industria extractiva
Manufacturas de plstico
Carbonato de Calcio
Esprragos Congelados
Las dems frutas y otros frutos, sin cocer o
cocidos en agua o vapor, congelados, incluso con
adicin de azcar u otro edulcorante
Las dems frutas u otros frutos, secos, mezclas
de frutas u otros frutos
Mangos Frescos
Recolector de leche
Polietileno de densidad superior o igual a 0.94
Papayas
Alimentos Procesados y bebidas
Aloe Vera
88
Esprragos Congelados
Hierba de Cebada
Junio 2015
Source: Aerospace & defense, 2012 year in review and 2013 forecast, PwC