You are on page 1of 32

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Week 1

Content :
Introduction to
What is
management ?
Who are
managers ?

management

&
organization

What is
an organization ?
Why study
management ?

Gading Serpong, February 2009

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

What is Management ?
Content :

What is
management ?

Management is

The process of coordinating and overseeing


work activities of others
so that they are completed efficiently and effectively
with and through other people
(Robbins, Management)

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Key Aspects of the Management Process

Content :

What is
management ?

Source: Kreitner, Management.

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Effectiveness and Efficiency in Management

Content :
Doing
things
right

Doing
the right
things

What is
management ?

Source: Robbins, Management.

Exhibit 1.2

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Balancing Effectiveness and Efficiency

Content :

What is
management ?

Source: Kreitner, Management.


Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Identifiable Functions in the Management Process


Content :

What is
management ?

Source: Kreitner, Management.

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Who are Managers ?


Content :

What is
management ?
Who are
managers ?
What is
an organization ?
Source: image by www.fotosearch.com

Why study
management ?

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Manager is

Content :

What is
management ?

Someone who works with and through other


people by coordinating and integrating their
work activities in order to accomplish
organizational goals.
(Robbins, Management)

Who are
managers ?
What is
an organization ?
Why study
management ?

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Managerial Levels
Content :

What is
management ?
Who are
managers ?
What is
an organization ?
Why study
management ?

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Classifying Managers
Content :

What is
management ?
Who are
managers ?
What is
an organization ?

First-line Managers
Are at the lowest level of management and manage the
work of non-managerial employees.
Middle Managers
Manage the work of first-line managers.
Top Managers
Are responsible for making organization-wide
decisions and establishing plans and goals that affect
the entire organization.

Why study
management ?

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Management Functions
Content :

What is
management ?
Who are
managers ?
What is
an organization ?

Source: Robbins, Management.

Why study
management ?
Exhibit 1.3
Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Mintzbergs Managerial Roles (a)


Content :

What is
management ?

Interpersonal
roles

Who are
managers ?
What is
an organization ?
Why study
management ?

Source: Adapted from Henry Mintzberg, Managerial Work: Analysis from Observation, Management Science, 18
(October 1971): B97-B110.

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Mintzbergs Managerial Roles (b)


Content :

What is
management ?
Who are
managers ?
What is
an organization ?
Source: Adapted from Henry Mintzberg, Managerial Work: Analysis from Observation, Management Science, 18
(October 1971): B97-B110.

Why study
management ?

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Mintzbergs Managerial Roles (c)


Content :

What is
management ?
Who are
managers ?
What is
an organization ?
Why study
management ?

Source: Adapted from Henry Mintzberg, Managerial Work: Analysis from Observation, Management Science, 18
(October 1971): B97-B110.

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Skills Needed at Different Management Levels

Content :

What is
management ?
Who are
managers ?
Source: Robbins, Management.

What is
an organization ?
Why study
management ?

Research by Robert L. Katz found that managers need 3 essential


skills/competencies:
Conceptual skills
Human skills
Technical skills
Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Skill Approach
Content :

What is
management ?
Who are
managers ?
What is
an organization ?

Technical skills
Knowledge and proficiency in a specific field
Human skills
The ability to work well with other people
Conceptual skills
The ability to think and conceptualize about abstract
and complex situations concerning the organization

Why study
management ?

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Conceptual Skills
Content :

Using information to solve business problems


Identifying of opportunities for innovation
Recognizing problem areas and implementing solutions

What is
management ?

Selecting critical information from masses of data


Understanding of business uses of technology

Who are
managers ?

Understanding of organizations business model

What is
an organization ?
Why study
management ?

Source: Based on American Management Association Survey of Managerial Skills and Competencies, March/April 2000, found on
AMA Web site (www.ama.org), October 30, 2002.

Exhibit 1.6a

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Communication Skills
Ability to transform ideas into words and actions

Content :

Credibility among colleagues, peers, and subordinates


Listening and asking questions
Presentation skills; spoken format

What is
management ?

Presentation skills; written and/or graphic formats

Who are
managers ?
What is
an organization ?

Source: Based on American Management Association Survey of Managerial Skills and Competencies, March/April 2000, found on
AMA Web site (www.ama.org), October 30, 2002.

Why study
management ?
Exhibit 1.6b

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Effectiveness Skills
Contributing to corporate mission/departmental objectives

Content :

Customer focus
Multitasking: working at multiple tasks in parallel
Negotiating skills

What is
management ?
Who are
managers ?
What is
an organization ?
Why study
management ?

Project management
Reviewing operations and implementing improvements
Setting and maintaining performance standards internally and
externally
Setting priorities for attention and activity
Time management
Source: Based on American Management Association Survey of Managerial Skills and Competencies, March/April 2000, found on
AMA Web site (www.ama.org), October 30, 2002.

Exhibit 1.6c

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Interpersonal Skills
Coaching and mentoring skills

Content :

Diversity skills: working with diverse people and cultures


Networking within the organization
Networking outside the organization

What is
management ?

Working in teams; cooperation and commitment

Who are
managers ?
What is
an organization ?

Source: Based on American Management Association Survey of Managerial Skills and Competencies, March/April 2000, found on
AMA Web site (www.ama.org), October 30, 2002.

Why study
management ?
Exhibit 1.6d

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Management Skills and Management Function Matrix

Content :

What is
management ?
Who are
managers ?
What is
an organization ?
Why study
management ?
Source: Robbins, Management.

Exhibit 1.7
Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

How The Managers Job is Changing


The Increasing Importance of Customers

Content :

Customers: the reason that organizations exist


Managing customer relationships is the
responsibility of all managers and employees.

What is
management ?
Who are
managers ?

Consistent high quality customer service is essential


for survival.
Innovation

What is
an organization ?

Doing things differently, exploring new territory, and


taking risks

Why study
management ?

Managers should encourage employees to be


aware of and act on opportunities for innovation.

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Changes Impacting the Managers Job

Content :

What is
management ?
Who are
managers ?
What is
an organization ?
Why study
management ?
Source: Robbins, Management.

Exhibit 1.8
Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

What is an Organization?
Content :

What is
management ?
Who are
managers ?
What is
an organization ?

An Organization defined
A deliberate arrangement of people to accomplish
some specific purpose

Common Characteristics of Organizations


Have a distinct purpose (goal)
Composed of people
Have a deliberate structure

Why study
management ?

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Characteristics of Organizations
Content :

What is
management ?
Who are
managers ?
What is
an organization ?

Source: Robbins, Management.

Why study
management ?
Exhibit 1.9

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

The Changing Organization


Content :

What is
management ?
Who are
managers ?
What is
an organization ?
Source: Robbins, Management.

Why study
management ?
Exhibit 1.10

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Why study management ?

Content :

What is
management ?
Who are
managers ?
What is
an organization ?
Why study
management ?

Source: image by www.fotosearch.com

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Why Study Management?


The Value of Studying Management

Content :

The universality of management


Good management is needed in all organizations.

What is
management ?
Who are
managers ?
What is
an organization ?
Why study
management ?

The reality of work


Employees either manage or are managed.

Rewards and challenges of being a manager


Management offers challenging, exciting and creative
opportunities for meaningful and fulfilling work.
Successful managers receive significant monetary rewards for
their efforts.

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Universal Need for Management


Content :

What is
management ?
Who are
managers ?
What is
an organization ?
Why study
management ?

Source: Robbins, Management.

Exhibit 1.11
Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Rewards and Challenges of Being A Manager

Content :

What is
management ?
Who are
managers ?
What is
an organization ?
Why study
management ?

Source: Robbins, Management.

Exhibit 1.12
Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

References :
Content :

Stephen P. Robbins and Mary Coulter, Management, 9th ed.

Angelo Kinicki, Brillian K. Williams, Management: A practical


introduction, 3rd ed.

What is
management ?
Who are
managers ?

Kreitner, Management.

Richard L. Daft, Management, 9th ed.

Henry Mintzberg, Managerial Work: Analysis from Observation,


Management Science, 18 (October 1971).

American Management Association Survey of Managerial Skills and


Competencies, March/April 2000, found on AMA Web site

What is
an organization ?

(www.ama.org), October 30, 2002.

Image by: www.fotosearch.com

Why study
management ?

Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

Universitas Multimedia Nusantara (UMN)

www.unimedia.ac.id

Content :
Download :

www.natriumz.wordpress.com

What is
management ?
Who are
managers ?
What is
an organization ?
Why study
management ?

thank you
Exclusively prepared & presented by: Anna Riana Putriya, SE, MSi

e-mail: anna@unimedia.ac.id

You might also like