Professional Documents
Culture Documents
The new strategic planning process differs from the old one in that now:
A)
only top management is involved.
B)
it is a company activity done in seclusion.
C)
the process is described as "groupthink."
D
)
C)
world-wide sources of cheap raw materials.
D
form strategic alliances with competitors.
)
B)
define the company's business and mission.
C)
set corporate objectives.
D
all of the above.
)
10 According to a survey taken of 9,000 American managers, the most commonly used
management tool is:
A)
the mission statement.
B)
the customer satisfaction survey.
C)
total quality management.
D
competitor profiling.
)
C)
fifteen years.
D
all of the above.
)
12 The planning process that begins at the highest level in the organization and
continues downward is known as:
A)
executive planning.
B)
upper-level management planning.
C)
top-down planning.
D
corporate planning.
)
13 Repetition of the bottom-up or top-down planning process until all differences are
reconciled is known as:
A)
repetition planning.
B)
iterative planning.
C)
reconciliation planning.
D
repeat planning.
)
14 Planning during the 1960s and 1970s commonly consisted of a company's CEO and
the head of planning getting together to devise a corporate plan. Changes in the
business environment, however, caused changes to be made in the area of:
A)
who does the planning.
B)
how the planning is done.
C)
contents of the plan.
D
all of the above.
)
C)
both "a" and "b".
D
none of the above.
)
17 An organizational form in which product divisions have been defined as though they
were distinct, independent businesses is known as:
A)
a matrix overlay.
B)
a strategic business unit.
C)
an independent business unit.
D
none of the above.
)
20 With less than 50 percent of the voting stock and even with no voting stock an IC
can maintain control by:
A)
a management contract.
B)
control of the finances.
C)
control of the technology.
D
all of the above.
)