Who are we?

In this era, accessory is not only the secondary needs, but it has
transformed to be the primary needs. It also has been the standard of
social status. Therefore, market has been competed to invent new
accessory . And the growth of designs and materials of accessory is
coming to the new era, that has never been expected before . it has
happened in watch and eyeglasses.
Since 1957, the use of watch for supporting appearance has been
increasing. A lot of producer enhance the design of watch to meet the
expectation of market. They also improve the quality of watch by using
new materials and exploring new machine. In the begining, watch was
made by metal. And step by step designer starts using accliric, gold and
silver as the part of watch to magnify its prestige. And because of the
excessive conventional materials of watch market has been coming to the
saturation point.
Now, we are coming with an invention about the materials of watch.
We invent an eco design. We are using waste materials of wood to create
an alternative materials of watch. we are also developing unusual
materials to produce our products. So, we conserve the nature too. As well
as improving materials, we also expand new models to spread our product
to take over the market share. We offer new way to look fashion. As
people did before, nature perfects fashion. We process the nature by
hand, so we will never loose the essential part of it, the sense of art. No
matter how sophisticated our models or our materials we always add the
soul of art in the inside of every products. Hence, we can confidently be
convinced that our product will give you a new experience of fashion.
This company is established in 2015. But we has started our
production since 2013. Our company is officiated by young man. It is
affected to our performance. We establish our goal as a market leader in
this business. We commit to expend our creativity, energy and every thing
to rise this company to the peak. We are not only one of the pioneer in our
country, we are also the best in this area. With a team of qualified
designers supported by highly efficient administration and management,
our mixture of experience, youthful energy and total commitment to
quality makes java chronicle the first and the best choice for you.
Where are we?
Situated in kasongan, jogjakarta the place of javanese arts, java
chronicle service both the trade and domestic markets.
If you are a tradesman, youll appreciate our effectivness and
efficiency work, as our tailor-made tradesmans service.
Java chronicle are also very welcome and we are available to discuss
you through our hotlines.
Email
: pilarwood.indo@gmail.com
Phone
: +62896 7233 3183
Instagram : javachronicle_wood

Our product
Java chronicle is a company which concern to recycle the waste
materials. We always explore all possibilities by mixing many kinds of
materials to produce fashionable design. Combining materials is becoming
our strength. Because of our target market is teens nad youth, we give
more attention to the design, and to the materials especially to the
pattern of wooden tissue, knurr, color, and the species. Just like a chef
that combine many ingredient to cook delicious food. Blending various
taste to rich the food. We calculate the cutting angle to obtain the
beautiful pattern of wood, in addition, we add proportional color and using
extraordinary technique to exceed customer expectation.
Wooden watch and wooden eyeglasses are our main product. We
are inspired by the question can we arrange a meeting between nature
and future?. We imagine how we can explore nature to create something
new and something great from environment but without destroying it. And
finally we come up with a wonderful insight to recycle the wooden
materials to be the future of watch and the future of eyeware, and in the
long term it can be the future of fashion.
Wooden watch
This invention watch uses recycled materials. It is the improvement
from conventional watch that contain more art and nature in it. Java
chronicle processes the wood by skillfully hand to enhance the quality.
Therefore it can rise your inner beauty. We are not only using the recycled
materials but also commited to coserve the nature by registering our
product in indonesian authority. We also register our company to get the
SVLK or certificate of wood. So, java chronicle offers you the best choice.
We are using reliable machine and offer an affordable guarantee as
a service. Our designer also combine the wood and metal to give
customer a new experience. By combining silver, many kinds of wood and
metal, we try to mix the majesty of nature and the luxury of modernity. By
doing that we present you a master piece of modern watch.
Wooden eyeglasses
Java chronicle tries to involve new perspective of eyeglasses. We
explore many materials which have never been thought before. We help
other to see that eventhough, it is just trash, we can process it into the
valuable product. We have many models and raw materials, so we are
confident that our product will not be obsolete.
With a motto loving every curves and perfecting every details we
are ready to realize your wildest models. Java chronicle usually explore
many eyeglasses models to catch up with the updated trend, due to teens
and youth is our target market. So by using our products they can express
all their feelings everyday.
We also help other who wants to order customize 1 watch and
eyeglasses. Futher more our designer will be happy to give customer one
1 With some requirements
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or two advices to perfect their design. So, we give not only highly qualified
product but also satisfied service.

Our service
As java chronicle is becoming the global company, we expand our service
to cover all consumers enquiries. As our general motto the new
experience of fashion we also provide some service to improve our brand
image among society. We will help you to enjoy our products so you can
sincerely get new experience of fashion.
Watch and eyeglasses are like you want
We give it, because we realize that every people is diferent. We will
always belive that every person is unique and special. so, we will never
reduce peoples free will to explore themselves. We give you a chance to
make watch and eyeglasses models as you want. You can choose every
material. You can design as complicated, as different, as beautiful as you
are.
Guarantee
No matter how good or beautiful a product, guarantee is the
evidence that the producer is reliable. We offer you many kind of
guarantee. You can choose it considering your condition.
What make us better
We believe you have heard it before, but it is true. As we have
alredy discussed it in the Profile below. Due to our target market is a teens
and youth, we have developed system to spread out our product among
this market. We realize that our target market is a dynamic market.
Therefore, our research and development consistently develop new
materials to help our designer involve new models. By doing that we will
always rise our selling growth.
If a product does not stand up to the rigorous testing, you will never
buy it through us. That is our unique guarantee and the only way we can
preserve our brand in this competitive era.
we also offer you service that will be hard to be copied by other
company. We made our product by hand, and our customer can order the
product as they want not only the designs but also the materials. It is very
hard for some company that use machine to process their product.
Strong brand is a guarantee for the customer before they expense
their money to buy a product. We know it... we are doing intensively
branding strategy. We are not focus on quantity but on quality. so we can
improve our brand image. And now, our mission is built a strong brand. So
we carefully choose place to sell our product and consider market
fluctuation to establish price. Then it can be our strength to assure

another company to join us. Because we commit in brand image and

brand awareness development.
With youthfull energy our team created this business. we know it
well what youth and teens need. We have higher creativity, better
competitive spirit and larger chance to grow our skill. We always learn and
grow. That is why we are better than our competitor.
Weve found that our prime strength factors over our competition
are we are young, quality craftmanship and the intensively branding
that underpins our product and service offering.
We are.....
Vision
Improving human resources quality especially youth to inspire other
Being the influential company in fashion industry
Contributing positive impact on answering global problem especially
environmental issues
Mission
Recruiting qualified, skillful, and experienced person
Advancing development human resources system to enhance
employee in many aspects
Implementing ILO agreement in our company
Exploring new materials and new design to heighten the target
market
Adding certificate to legalize our product
Doing intensively persuasive advancement to make brand image
and brand awareness
Business goal
Reaching consumer satisfaction is our important goal. We are
continually perfecting our product and service to achive the custumer
loyalty. Enhancing product, intensive advertisement and qualified
employee are just a facilities to reach it.
To do that we have a master plan to take ove the domestic market
share to be the market leader. Afterthat expand our brand image and
brand awareness overseas. And we commit to be a global company. On
the other word, we want to export our product.
Our business strategy
Product research and development is becoming our priority.
Catching consumer attention throught good service, sophesticated
technique, and highly quality product is our first strategy. We are focusing
our resources in it. We believe that the prime factor to win the market
share is product.
The place where the product is sold, who the seller is, how we sell
it... we also think about it. As we discuss it bellow our target market is
youth and teens who prefere to low price but fashionable product, we
carefully distribute our through popular shop and using e commerce.
Distro, online shop, community, etc are becoming our prime distribution.
Market activation, sharing short movie and picture throught social
media and endorsing events is our adverising strategy. We minimize the
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use of baliho or leaflet because it do not appropiate with our vision

Contributing positive impact on answering global problem especially
environmental issues. It is eyesore. We have found that our strategy is
more effective and affordable than conventional advertisement.
Driving cost to give affordable price is our last strategy. We use
recycled materials which are not only environmental save but also cheap
and abundant. We establish price by considering the price elasticity of
demand, and the price maker. our pricing is affordable. We never sacrifice
the quality to win the war price. It is because we put consumer loyalty on
the first strategy.

Our growth plan

We have realized that our market is fluctuated. So, have arrange
some future action to improve our performance. We will grow our market
share, improve our service and enhance our product by implementing it.
We will heighten our market share by joining some environmental
organization, and registering our product in reliable authority. We are
preparing our product to achive FSC certificate. By doing that we can sell
our product in the new market share.
Prospering local citizen by establishing non profit organization which
consern to the prosperity of local society in bantul. Throught this
organization we provide scholarship and free training to the local society
especially to the youth. We also provide debt for them with low
requirement.
Our marketing also will help other local product to de sold. we help
them to advertise and sell their product. so they have more chance to get
higher income.
We Guarantee You Wont Regret It
When you believe in Java Chronicle, we choose to ensure your satisfaction.
In fact, if you are not satisfied with our service for any reason, we will do
everything humanly possible to correct the situation and we wont give in.
A qualified, profesional, and youthful team with the experience you need.
Java Chronicle is now operated with a team of four fulltime
employees. Gongsor Giriworo as Directors, and Design Manager, with
Thomas Novan Wijaya as the marketing manager and support the
accountant. Ardhito Watno doubling as Projects Manager, and ensuring
quality control. Richo as the Accountant