Professional Documents
Culture Documents
Walmart1 on Washington, DC
Walmart at 99 H St. NW
January 2015
Table of Contents
Introduction 2
Executive Summary 5
Background 10
Key Findings 14
INTRODUCTION
About HR&A
HR&A Advisors, Inc. (HR&A) is an industry leading real estate,
economic development, and public policy consulting firm based in
New York City, with offices in Washington, DC, and Los Angeles.
The firm has worked with numerous public agencies, non-profit civic
organizations, and private sector corporations across the country to
assess the economic and fiscal benefits of business operations, real
estate developments, tourism, infrastructure projects, and public
policies.
EXECUTIVE SUMMARY
Executive Summary
The District of Columbia has long lacked sufficient retail options for its diverse and
growing base of residents. For years, District residents have had to travel to
surrounding jurisdictions to shop for basic goods, costing the District lost sales taxes
and undercutting the Citys efforts to support more vibrant, mixed-use
neighborhoods. Unmet retail potential in Washington, DC is estimated at over $3
billion per year.
Walmarts arrival in the District in December 2013 is stemming that negative trend,
while delivering an array of other benefits to the District and its residents. One year
after the first two Walmart stores opened in the District, a study commissioned by
Walmart and conducted by HR&A Advisors defines these benefits.
Executive Summary
Walmart can save a DC family of four approximately $1,300 per year 18% of
the average DC households annual grocery store bill on food and other typical
grocery store items.1 In addition, each District Walmart will bring fresh food at
affordable prices to areas identified by the U.S. Department of Agriculture as
food deserts. Every District Walmart store is or will be in locations where healthy
food shopping options make up less than 10% of the current neighborhood retail
offerings.
Walmart will generate more than $6 million in taxes to the District this year based
on the operations of its 2 open stores. These net new revenues can help the District
meet a wide array of needs. By way of example $6 million in District revenue
could support the annual costs of:
Salaries for nearly 120 teachers or police officers;
Refurbishments of 6 playgrounds; or
Debt service on bonds for the construction of 6 new or significantly
modernized community centers.2
1 - Based on HR&A analysis of industry benchmark market comparison data published in 2013.
2 - Assumes a level-debt service payment over a 20 year period with a 5% interest rate.
Executive Summary
Construction of the first two stores and the Fort Totten store, which is currently under
construction, supports 630 direct and multiplier jobs. In addition to direct
construction industry employment, ancillary jobs are supported in the architecture,
engineering, food service, and health care industries.
Walmarts two stores employ more than 700 people, of which 65% are District
residents. Walmart is responsible for half the growth in retail jobs in the District in
2013. Walmart stores in the District hire more people per foot of store space than
other grocery or convenience stores on average. A higher percentage of Walmart
employees live in the same ward as the store than is typical for all employment in
the 2 wards with open stores.
810 total jobs (direct employment by Walmart plus multiplier jobs) are supported
by Walmarts first two stores. In addition to direct retail industry employment,
ancillary jobs are supported in the real estate, food service, and health care
industries.
Executive Summary
Walmart and the Walmart Foundations support for District community-based social
service organizations has also generated significant economic and fiscal benefits for
the city. HR&A estimates that Walmart and the Walmart Foundations $14 million
philanthropic investment in the District between FYE 2010 and FYE 2014 has
generated 160 jobs and $16.5 million in total compensation at more than 200
organizations.* These organizations generate additional benefits to the District
through their activities.
*Note: Walmart's fiscal year starts Feb. 1 and ends Jan. 31.
HR&A Advisors, Inc.
BACKGROUND
Georgia
Ave
Fort
Totten
H St
Skyland
62% of
the City
Trade areas cover 42 of
the Districts 68 total
square miles.
Capitol
Gateway
57% of
the Residents
370,000 of the 647,000
DC residents live in these
trade areas.
Economic Impacts of Walmart on Washington, DC 12
Average
Trains/Hour
Georgia Ave, DC
22
H St, DC
61
Fort Totten, DC
46
14
Capitol Gateway, DC
10
Skyland, DC
31
Landover, MD
Alexandria, VA
Walmart Location
Urban Locations
Georgia
Ave
Fort
Totten
H St
Suburban Locations
Capitol
Gateway
Skyland
KEY FINDINGS
$6 B
$3 B
Lost
Spending
$3 B
Potential Spending
Current Spending
Note: A 2008 study by Social Compact estimated that the District misses out on $1 billion per year on retail spending. Publically available
information on this study does not describe the methodology employed by this study. A similar recent study has shown a retail gap estimate of
$2.8 billion for the District (DC Development Report, Washington, DC Economic Partnership, 2014).
Source: ESRI, 2013; ICSC; U.S. Census Bureau LEHD; HR&A
HR&A Advisors, Inc.
Billions
Like many, but not all, other cities, the District is experiencing a
shortage of retail options.
$30
$12.6 B
$25
$20
$4.6 B
$15
$7.3 B
$10
$2.2 B
Surplus
$2.2 B
$5
$0
Washington, DC Charlotte, NC
Chicago, IL
Potential Spending
San Francisco,
CA
Seattle, WA
Current Spending
Millions
$2,000
$1,500
$1,000
$500
$Grocery
Health &
General
Personal Care Merchandise
Current Spending
Clothing
Electronics &
Appliances
Potential Spending
Economic Impacts of Walmart on Washington, DC 20
Strengthening the citys retail base at both the citywide and local scale;
Promoting vibrant commercial districts with a broad range of retail
businesses;
Creating expanded opportunities for small and local retailers.
Economic Impacts of Walmart on Washington, DC 21
Disposable Income
Housing Cost1
2010
2011
2012
2013
Source: Housing Prices - HFHA House Price Index; Disposable Income - Bureau of Economic Analysis, Disposable Income Summary, DC; HR&A
HR&A Advisors, Inc.
CITY CENTER
GEORGETOWN
14th STREET
PENN QUARTER
Items for sale at Walmart are more affordable than in most grocery
stores in the District.
In a comparison of a basket of off-brand items, Walmart offered the lowest price
when compared to the largest competitors in the DC market.
$54
$75
$83
$88
$93
$94
$95
0%
+11%
+17%
+24% +25%
+27%
Source: Estimates are based on 2014 HR&A analysis of October 2013 industry benchmark data from Checkbook.org, Super Market Comparison
as reported in "Guess Which DC Grocery Store is Cheapest and Which is Most Expensive", Anthony Sodd, October 2013, Streetwise Media.
http://dcinno.streetwise.co/2013/10/24/guess-which-dc-grocery-store-is-cheapest-andwhich-is-most-expensive/; HR&A.
HR&A Advisors, Inc.
$7,300
18%
$1,300
Source: Estimates are based on 2014 HR&A analysis of October 2013 industry benchmark data from Checkbook.org, Super Market Comparison
as reported in "Guess Which DC Grocery Store is Cheapest and Which is Most Expensive", Anthony Sodd, October 2013, Streetwise Media.
http://dcinno.streetwise.co/2013/10/24/guess-which-dc-grocery-store-is-cheapest-andwhich-is-most-expensive/;Washington, DC Economic
Partnership; HR&A.
HR&A Advisors, Inc.
The construction of 3 Walmart stores will support 630 jobs over the
construction period.
630
Jobs
480
Direct
Jobs
150
Multiplier
Jobs
The two open Walmart stores currently support 810 jobs in the District
from direct and multiplier impacts.
810
Jobs
740
Direct
Jobs
70
Multiplier
Jobs
$6.4 Million
Annual Tax Revenues
Sales
Tax
Property
Tax
Corporate
Business
Tax
Personal
Income Tax
$6.4 Million in taxes can fund a range of ongoing District costs and
initiatives.
For example:
6 playground renovations
Debt service on bonds for the construction of 6 new or
significantly modernized community centers*
Note: *Assumes a level-debt service payment over a 20 year period with a 5% interest rate.
Source: Walmart; IMPLAN; DC Office of Tax and Revenue; Alex Waza (Icon); DCPS; MPDC; HR&A
HR&A Advisors, Inc.
19%
20%
14%
15%
10%
11%
10%
9%
8%
5%
5%
5%
10%
6%
0%
Ward
4
Workers
in Ward
Ward 4:
Brightwood
Crestwood
Fort Totten
Petworth
14,930
Ward
6
123,952
Ward 6:
Capitol Hill
Capitol Riverfront
NoMa
Southwest Waterfront
Ward
1
Ward
2
Ward
3
Ward
5
23,312
369,258
37,102
48,386
Ward 1:
Adams Morgan
Columbia Heights
Howard University
LeDroit Park
Ward 2:
Downtown
Dupont Circle
Georgetown
West End
Ward 3:
Cleveland Park
Friendship Heights
Tenleytown
Woodley Park
Ward 5:
Bloomingdale
Brookland
Eckington
Trinidad
Ward
7
5,461
Ward 7:
Benning
Capitol View
Hillcrest
Skyland
Ward
8
11,953
Ward 8:
Anacostia
Congress Heights
Douglass
Washington Highlands
Walmart accounted for over half of the growth in retail trade jobs in
the District of Columbia due to its two store openings in 2013.
Percentage Change in Employment, Retail Trade, 2013
5.3%
3.4%
Walmart
Employment
2.2%
1.1%
-3.8%
Total
Retail
Jobs
2009
2010
2011
2012
2013
17,800
18,400
18,600
19,000
19,300
Jobs at the open stores contributed to the retail trade sector outpacing
total job growth by almost 4x in 2013.
Employment Changes
5.3%
3.4%
1.5%
2.2%
2.0%
1.1%
1.2%
1.4%
-0.3%
-3.8%
2009
2010
2011
Total
2012
2013
Retail Trade
2.0
1.1
Walmart DC Store
Notes:
Buildings used for retail or wholesale of food: grocery store or food
market, gas station with a convenience store, convenience store.
The average grocery store is 33,000 SF
Data include all jobs, full time or part time, not full time equivalents.
Convenience Store
(Grocery, food mart, &
convenience store)
Source: Walmart, Progressive Grocer, U.S. DOE Commercial Buildings Energy Consumption Survey; HR&A
HR&A Advisors, Inc.
Between FYE 2010 and FYE 2014, Walmart and the Walmart Foundation
have awarded over $14 million to not-for-profit organizations in DC.
Community
Development
$0.4 M
Environment &
Sustainability
$0.2 M
Education
$0.9 M
Other $2.3 M
Workforce
Development
$6.6 M
Health &
Wellness
$3.7 M
185
$16.5 M
Jobs
Employee Compensation
140
45
+
Direct
Multiplier
$13.0 M
$3.5 M
+
Direct
Multiplier
$197,000
Tax Revenue1
$93,000 $104,000
+
Direct
Multiplier
Source: Walmart; IMPLAN; HR&A
HR&A Advisors, Inc.
1 Sales + income tax. Income tax from employees and sales tax from multiplier activities.
Economic Impacts of Walmart on Washington, DC 41
1,047
Program Graduates
739
Individuals
Improved their
Basic Skills
618
Job Placements
464
Earned a
Credential
370
Enrolled in PostSecondary
Education or
Training
30
Earned a Promotion
Note: Education and employment results as reported by The Community Foundation for the National Capital Region. The Community Foundation
received $1.5 million from the Walmart Foundation. The University of the District of Columbia (UDC) also received $1.5 million. The numbers
reported above do not include data from UDC's grant award.
Source: The Community Foundation for the National Capital Region
HR&A Advisors, Inc.
Walmart Washington@Work
Additional Grants
Ward 1:
62%
Ward 2:
52%
Ward 5:
69%
Ward 6:
43% Ward 7:
86%
Ward 8:
76%
Non-grocery
Sales
Grocery
Sales
41%
59%
Freestanding along
a retail corridor.
Georgia Ave NW
Fort Totten
Integrated within a
mixed-use building.
H St NW
&
Fort Totten
Capitol Gateway
Anchoring a large
scale development.
HR&A Advisors, Inc.
Skyland
&
Capitol Gateway
Economic Impacts of Walmart on Washington, DC 50
Benefits are derived from the construction of Walmart stores, but also
as anchors to larger developments.
Georgia
Ave
Fort
Totten
Columbia
Heights
H St
Capitol
Gateway
Skyland
Number of Stores
Columbia
Columbia
Heights
Heights
H St.
Georgia
Ave
Ft. Totten
Skyland
Captiol
Gateway
99 H St. Walmart
The Fitness
Factory
Decadence
Restaurant
B Forever
Flawless Salon
CH Brite
Cleaners