Structure of Pakistans Surgical Instruments Industry

TOP 10 WORLD POTENTIAL MARKETS

TOP 10 EXPORT MARKETS OF PAKISTAN

COUNTRIES
United States of America

EXPORTS FROM
PAKISTAN
56 m

Germany

34 m

United Kingdom

23 m

France

11 m

Brazil

8m

Italy

7m

Japan

5m

United Arab Emirates

5m

Australia

4m

India

4 m

Instruments names

Accessories

Algerbrush

Awls

Bipolar forceps

Calipers

Cannulas

Chisels

Clamps

Clip appliers

Corneal manipulators

Corneal markers

Corneal trephines

Curettes

Diamond knives

Dilators

Dissectors

Drill bits

Electrodes

Electrosurgical cables

Elevators

Endoscopic brow lift

Extractors

Fixation rings

Forceps

Forceps - sponge & towel

Forceps - tissue

Gouges

Graspers

Gyn sounds & dilators

Handles

Hooks

Impactors

Instrument stringers

Irrigation/aspiration

Knives

Knot pushers

Laser - instruments to use with lasers

Leep - insulated instruments

Magnifying loops

Mallets

Markers

Miscellaneous

Nail splitters

Needle holders

Needles

Nucleus manipulators

Ocular lens

Orthopedic k-wire/stein pins

Orthopedic pliers

Osteotomes

Patient positioners

Phaco choppers

Picks and knives

Plastic trays

Probes

Punches

Rasps

Retractors

Retractors - fiberoptic

Retractors - self retaining

Rigid endoscopes

Rongeurs

Rulers

Scissors

Scopes

Screwdrivers

Spatulas

Speculums

Spreaders

Stringers

Suction tubes

Super cut scissors

Tissue nippers

Trays

Trocars

Universal ring retractor

Wire / pin cutters

Mission
Medic aspires to beand to be recognized by the medical profession
as the best orthopedic surgical instrument company. We will achieve
this position by passionately pursuing excellence and by dedicating
ourselves to improving the quality of life of everyone who interacts with
us, particularly those individuals who rely on our products to heal and
to cure

primary emphasis on the promotion of exports of goods and services from the United
States, particularly by small - and medium-sized businesses, and on the protection of
United States business interests abroad.

Our mission is to build a healthcare company based

on integrity, accountability, service, and community
involvement. We believe that it is imperative to
develop strong relationships with our customers and

The Right People... It is the core

of greatness!

Empower Employees... It fosters

accountability and pride of

ownership.

be involved in the communities in which we are

located.

Outstanding Service... It is the

result of humility and attitude.

Pursue Excellence... It is the only

option.

Keep it simple... It makes life

easier.

Customer Service: Serving the needs of

patients, physicians and each other.

Run Lean... Spend wisely to

achieve our mission.

Integrity: Instilling trust in others by doing

the right thing.

Act quickly... Otherwise it may

be too late.

Accountability: Taking personal

responsibility for your actions.

Relationships: Creating and enjoyable

atmosphere through trust and honesty with
others.

Work as a team... The sum is

greater than the individual parts.
There is power in unity and it
breeds success.

Discipline: Doing what needs to be done

when it needs to be done.

Adapt... Be open to new ideas

and embrace change.

Profitability... There is no future

without it.

Results: Performing in the most effective and

efficient manner possible.

Community Involvement... Our

success is multiplied when we
share it with others.

Enjoy Life and Those Around

You... Enjoy your work or try
something new. Life is too short
to spend it on something that
doesnt challenge and excite you.

Perseverance: Try and try again.

In our interaction with patients, we will...

Provide compassionate, prompt, professional care to help heal the sick and ease their
suffering, and to promote health and well-being in a convenient and cost effective

setting.

Provide high-quality healthcare services without regard to race, color, sex, religion,
national origin, age, or disability.

Recognize and respect each patients rights to participate in decisions involving his or
her healthcare.

Protect patient information and maintain confidentiality.

In our interaction with our communities, we will...

Participate and volunteer in community activities.

Provide positive and professional representation of the company, our work and
ourselves.

In our interaction with our suppliers and service providers, we will...

Make decisions based upon what is best for the company. Factors considered include
quality, service, price, reputation and their ability to meet the needs of our patients, our
physicians and our organization.

Treat all suppliers and other service providers objectively, honestly, and fairly.

Adhere to the terms and conditions of contracts with suppliers and other service
providers and keep proprietary information confidential.

Always deal with suppliers and other service providers in a professional manner.

Constant attention to ethical behavior is crucial for the protection of our business environment
and reputation. Your help in ensuring high company standards is expected and appreciated.

NUVOs Mission
NUVO is dedicated to providing the best available medical equipment, primarily for the
operating room market. Best available implies that our equipment must provide superior
features for the intended use, ease of operation (ergonomics) and service, high reliability and the
lowest acquisition and operating costs.

By providing the best, NUVO will actively contribute to improving the provision of medical
services to the national and world population. This contribution cannot be fully achieved without
also establishing a dominant market position and, through competition, obliging others to follow
NUVOs lead.
We are committed to being very aggressive in our attitude towards quality and customer service,
primarily since we want to be ranked as the best in our business. Quality is not just another
goal; it is our strategy for survival and future growth.

NUVOs Vision
Our journey is to fully satisfy our customers requirements through a process of continuous
development in exports. Its a long-term commitment aimed at improving the way we work,
selecting quality suppliers and all kind of standard surgical equipments, providing a safe work
environment for employees, managing our business operations and maintaining clear internal and
external communications. It is our goal to position our company for market expansion, to adopt
new technologies introduced in services and surgical equipments.