Professional Documents
Culture Documents
We offer affordable and budget friendly food. Despite the affordable price, the
taste of the food we offer is still remarkable.
products, services, or features to consumers that competitors are not yet offering or are
unable to offer. This gives a direct advantage to the company which is able to provide a
unique product or service that none of its competitors is able to offer.
We are the only restaurant that offers wide variety of bagnet dishes. Customers
will be able to taste different dishes with bagnet as the main ingredient. For
example, Kare-kareng bagnet.
Innovation Strategy - The goal of Innovation Strategy is to leapfrog other market players
via the introduction of completely new or notably better products or services. This
strategy is typical of technology start-up companies which often intend to "disrupt" the
existing marketplace, obsoleting the current market entries with a breakthrough product
offering. It is harder for more established companies to pursue this strategy because
their product offering has achieved market acceptance.
to perform internal business activities better than competitors, making the company
easier or more pleasurable to do business with than other market choices. It improves
the characteristics of the company while lowering the time it takes to get the products on
the market with a great start.
Our restaurant is located at the heart of Ilocos Norte which is Laoag City. It will be
easier for the locals and the tourists to find and visit our restaurant because we
are located at the bayan of the city. Our restaurant has enough space to
accommodate customers. We also have smoking and non-smoking areas where
customers can stay. We also have free wifi in the restaurant.
LA PRECIOSA
The 1950's proved to be an era where small businesses started to open and thrive in
Laoag City, Ilocos Norte. Such prompted SEVERA ABLAN VENTURA to open
MODERN KITCHENETTE which was then located at Laoag City. The kitchenette
offered Ilocano cuisine and catered to the many Ilocanos who wanted to eat regular
home cooked food prepared with a twist. Severa's knowledge for practical cooking was
passed on to her daughter PRECIOSA ABLAN VENTURA PALMA. As a young wife and
mother, Preciosa was tasked to manage and operate PEPPERMINT KITCHENETTE
which was established in the late 70's.
its new location located in Rizal, Street, Laoag City. Continuing Preciosa Palma's good
will, good food and good service, La Preciosa is truly a dining pleasure worth
experiencing.