A chief executive officer (CEO) is the highest-ranking corporate officer (executive) or

administrator in charge of total management of an organization. An individual appointed as a

CEO of a corporation, company, organization, or agency typically reports to the board of
directors. In British English, terms often used as synonyms for CEO include managing
director (MD) and chief executive (CE).
How To Be A Good CEO ?

I.

Have A Good Leadership

The ability to lead effectively is based on a number of key skills. These skills are highly
sought after by employers as they involve dealing with people in such a way as to motivate,
enthuse and build respect.
Leadership roles are all around us, not just in a work environment. They can be applied to any
situation where you are required to take the lead, professionally, socially and at home in
family settings. Ideally, leaders become leaders because they have credibility, and because
people want to follow them.
Along the way to achieving the vision the leader will come upon many problems. Effective
problem solving is therefore another key leadership skill. With a positive attitude, problems
can become opportunities and learning experiences, and a leader can gain much information
from a problem addressed.
Leaders also need to be very organised on a personal level, and able to manage themselves
and their time, so that they can spend time doing what they need to do, and not on other tasks.
As well as organising their time and their teams, leaders need to spend a bit of time on
themselves, and particularly on their self-motivation. A leader who lacks self-motivation will
struggle to motivate others, as people are quick to detect a lack of sincerity.

II.

Have A Good Persuasive Skills

Persuasion is the ability to influence.

According to Tony Robbins, persuasion is the most important skill you can develop. Why?
Because without it, your ideas wont get traction. Without influence, you wont get the

resources or support you need. Without influence, you wont be able to communicate your
unique value to the world.
If you can communicate what you have to offer, you can create great change. Tony Robbins
writes:
Power today is the ability to communicate and the ability to persuade. If youre a
persuader with no legs, youll persuade someone to carry you. If you have no money, youll
persuade someone to lend you some. Persuasion may be the ultimate skill for creating
change. After all, if youre a persuader whos alone in the world and doesnt want to be,
youll find a friend or a lover. If youre a persuader with a good product to sell, youll find
someone wholl buy it. You can have an idea or a product that can change the world, but
without the power to persuade, you have nothing. Communicating what you have to offer is
what life is all about. Its the most important skill you can develop.

III.

Straight To The Time - Management

How do CEOs manage their time? Do they always prioritize? Are they procrastinators? Not
the CEOs Ive known. I once read an interview of Ben Kugler on how he managed his time.
In Success Magazines article, Time Management 3 Tips from a Successful CEO (and
Father, and Husband): How Ben Kugler Makes Time Work for Him, Kugler offers three tips
on time management. Unfortunately, the article was never available online, but below are his
tips with my commentary:
Determine what your goals are: we all have goals. Some goals feel big. I was once asked
create a sales operations function, adding to my marketing departments responsibilities.
Rather than feel the pressure of the goal, I reframed it, by thinking about this goals in
manageable bites. One step led to another and then another. Before I knew it, I had the sales
operations plan, with job functions, each jobs responsibilities, and reports ready for my
CEOs review.
Learn to prioritize: when I fail to prioritize, I become unfocused on how to approach the
goal, project, or task. I find, that when I fail to define the requirements of what needs to done,
Im unable to prioritize. I start there, at the scope of work or requirements definition, so I can
then determine whats a priority or what istnt one. I become focused again, after this step, at

times, Ill started on some easy steps that are a lower priority. This allows me to build up
energy, so I can work on the larger, more high priority stuff. This approach allows me to get
over any mental blocks. I still know what my priorities are, but I just needed momentum.
Always have a plan of action: action plans are simple. Theyre just lists of tasks that
need to be done to get the object of the plan done. How can you manage your time, if you
dont have the steps defined on how to accomplish the goal? Your actions may become
chaotic or out of sequence, without an action plan. Its like not having a grocery list when you
need to buy groceries. You go into the store, you cant remember what you needed, you wind
up picking stuff you dont need. All the while, youre wasting time by browsing around,
when you could have know which departments you needed to shop in. A lack of an action
plan wastes time.

IV.

How a CEOs Focus on Organizational Purpose Elevates

Performance

For many companies, purpose is defined at inception. Often, the purpose of an

organization is its story, noted Laura Garnett of Garnett Consulting, who cited Starbucks and
Zappos as examples. Why was the company started? Who was the founder? What was the
founders passionhis or her personal storyand then that lives on as the purpose of the
organization for the next CEO and the next after that. When companies start without that
original purpose or story, then they lose out because they have to manufacture it later on.
While the road to establishing an organizations purpose, aligning employees behind it and
sustaining that alignment over time can be arduous, the benefits are well worth the journey.
A clear and compelling, heartfelt purpose becomes a magnetic north to align people around,
and then you all move in the same direction, who notes that companies that have a defined
and well communicated purpose enjoy many benefits, including improved financial
performance, customer trust and brand reputation. A clear purpose inspires employees
increasing their engagement, satisfaction and productivity reduces turnover and attracts the
best talent.

V.

Have A Good Plan For The Future

In order to become a champion, you have to think like one. When Muhammad Ali beat
George Foreman in their classic fight, "The Rumble in the Jungle", everyone thought that Ali
would get murdered by Foreman. But Ali saw things differently; he thought like a champion,
talked like a champion and was the true champion. He won by knockout in the 8th round in
one of the greatest fights of all time.
My point is that you need to have the right attitude and frame of mind if you want to achieve
CEO-like success. Basically, you need to think like a CEO from day one. Once you learn a
job, it becomes fairly simple. Thus if you learn the job you aspire to, it will be much easier to
get because it will have become more simple in your mind (and in practice).
Most people will not become CEOs until much later in their careers, if at all. Furthermore,
you don't need to become the CEO in order to be successful. However, you do need to think
like a CEO in order to become someone powerful in this world.