Professional Documents
Culture Documents
pple Inc
1 Infinite Loop
CUPERTINO C 95014-2083
P: +1408.9961010
softwre. The Compny's primry products include iPhone, iPd, Mc, iPod, iTunes, Mc pp
Store, iCloud, Operting System Softwre, ppliction Softwre nd Other ppliction
Softwre.
iPhone
iPhone combines mobile phone, n iPod, nd n Internet communictions device in
single hndheld product. Bsed on the Compny's Multi-Touch user interfce, iPhone fetures
desktop-clss emil, Web browsing, serching, nd mps nd is comptible with both Mc nd
Windows-bsed computers. iPhone utomticlly syncs content from users' iTunes librries, s
well s contcts, bookmrks, nd emil ccounts. iPhone llows customers to ccess the iTunes
Store to downlod udio nd video files, s well s vriety of other digitl content nd
pplictions. In September 2012, the Compny lunched iPhone 5, its ltest version of iPhone. In
ddition to the Compny's own iPhone ccessories, third-prty iPhone comptible ccessories re
vilble through the Compny's online nd retil stores nd from third prties.
iPd
iPd is multi-purpose mobile device for browsing the Web, reding nd sending emil,
viewing photos, wtching videos, listening to music, plying gmes, reding e-books nd more.
iPd is bsed on the Compny's Multi-Touch technology nd llows customers to connect with
their pplictions nd content in more interctive wy. iPd llows customers to ccess the
iTunes Store to downlod udio nd video files, s well s vriety of other digitl content nd
pplictions. In Mrch 2012, the Compny lunched the iPd, its third genertion iPd, nd in
October 2012, the Compny nnounced its fourth genertion iPd nd iPd mini. In ddition to
the Compny's own iPd ccessories, third-prty iPd comptible ccessories re vilble
through the Compny's online nd retil stores nd from third prties.
Mc
The Compny offers rnge of personl computing products, including desktop nd
portble computers, relted devices nd peripherls, nd third-prty hrdwre products. The
Compny's Mc desktop nd portble systems feture Intel microprocessors, the OS X operting
system nd the iLife suite of softwre for cretion nd mngement of digitl photogrphy,
music, movies, DVDs nd Websites. The Compny's desktop computers include iMc, Mc Pro
nd Mc mini. The Compny's portble computers include McBook Pro nd McBook ir.
iPod
The Compny's iPod line of portble digitl music nd medi plyers includes iPod
touch, iPod nno, iPod shuffle nd iPod clssic. ll iPods work with iTunes. In ddition to the
Compny's own iPod ccessories, third-prty iPod-comptible ccessories re vilble through
the Compny's online nd retil stores nd from third prties.
The iPod touch, bsed on iOS, is flsh-memory-bsed iPod with widescreen Retin disply,
Multi-Touch user interfce, nd built-in iSight cmer. iPod touch llows customers to ccess the
iTunes Store to downlod udio nd video content, s well s vriety of digitl pplictions.
The iPod nno is flsh-memory-bsed iPod tht fetures the Compny's Multi-Touch interfce
llowing customers to nvigte their music collection by tpping or swiping the disply nd
built-in Bluetooth for wireless listening. The iPod shuffle is flsh-memory- bsed iPod tht
fetures clickble control pd to control music plybck nd VoiceOver technology enbling
customers to her song titles, rtists nd plylist nmes. The iPod clssic is hrd-drive bsed
portble digitl music nd video plyer.
iTunes
iTunes is n ppliction tht supports the purchse, downlod, orgniztion nd plybck
of digitl udio nd video files nd is vilble for both Mc nd Windows-bsed computers.
iTunes fetures integrtion with iCloud, irPly wireless music plybck, Genius Mixes, Home
Shring, nd syncing functionlity with iOS devices. iTunes is integrted with the iTunes Store,
service tht llows customers to discover, purchse, rent, nd downlod digitl content nd
pplictions.
The iTunes Store includes the pp Store nd iBookstore.
Mc pp Store
consumer-oriented softwre ppliction tht enbles customers to turn iMovie files, QuickTime
files, nd digitl pictures into interctive DVDs. GrgeBnd is the Compny's consumeroriented music cretion ppliction tht llows customers to ply, record nd crete music. iWeb
llows customers to crete online photo lbums, blogs nd podcsts, nd to customize websites
using editing tools.
iWork is the Compny's integrted productivity suite designed to help users crete,
present, nd publish documents, presenttions, nd spredsheets. iWork includes Pges for word
processing nd pge lyout, Keynote for presenttions, nd Numbers for spredsheets. The
Compny lso hs Multi-Touch version of ech iWork ppliction designed specificlly for use
on iOS devices.
Other ppliction Softwre
The Compny lso sells vrious other ppliction softwre, including Finl Cut Pro,
Logic Studio, Logic Pro, nd its FileMker Pro dtbse softwre. The Compny mnufctures
the pple LED Cinem Disply nd Thunderbolt Disply. The Compny lso sells rnge of
pple-brnded nd third-prty Mc-comptible nd iOS-comptible peripherl products,
including printers, storge devices, computer memory, digitl video nd still cmers, nd
vrious other computing products nd supplies. pple TV llows customers to wtch movies nd
television shows on their high definition television. Content from iTunes, Netflix, YouTube, nd
Flickr, s well s music, photos, videos, nd podcsts from Mc or Windows-bsed computer
cn lso be wirelessly stremed to television through pple TV.