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D.

ILAYARAJA
Mobile 99802 25167
Email: ilayaraja79@gmail.com
Seeking assignments in Business Development with a growth oriented
organization of repute in Enterprise resource planning domain.

Summary:

8 years of experience in ERP solution sales.

Overall 11 years of experience in selling to large and medium enterprises

Well versed with South Indian market.

Generated revenue for the organisation by acquiring new customers

Experience in responding to RFP, participated in tenders

Good experience in requirement gathering, documentation, product


demonstrations, preparing proposal, negotiation.

Involved in strategy planning and new market penetration.

Trained on Sales & Distribution module of SAP ECC 6.0

Certified on Microsoft Dynamics AX 2012 T&L

Ability to understand and suggest best solution based on requirement

Excellent presentation, organizational, documentation, and written/verbal


communication skills

Ability to communicate to all levels of organization

Education:

Master of Business Administration in marketing management, IBMR,


Bangalore completed in year 2006

Bachelor in Electronics and communication engineering from Pondicherry


University, in the year 2001

Technical skills:
Operating System
Languages Known
Package
Web Tools

:
:
:
:

MSDos 6.22,Windows 9x,2K,XP


C, C++, Java 2.0
VB, MS Office
HTML

Enterprise tools

: SAP, Microsoft Dynamics NAV & AX

Work Experience

Godrej Infotech Ltd - August 09 to till date


Designation: Deputy manager- Business development
Godrej Infotech, formerly a division of Godrej & Boyce Mfg. Co. Ltd.,
commenced operations as a separate corporate entity on April 1, 1999.
Godrej Infotech is a part of the diversified GODREJ group, established
in India in 1897. A SEI CMM level 4 and ISO 9001 2008 company.

Roles and Responsibilities:

Planning and implementing business strategies to drive revenue and


profitability from license as well as services for Microsoft Dynamics &
SAP.
Driving Microsoft Dynamics & SAP sales directly to customers,
conducting first level presentations and demos to customers
Understanding clients requirements, pains & objectives of going for an
ERP. Collecting information for creation of prototype for customer
presentation, arranging prototype demo to all members of top
management, objection handling, closing the sale, dues collection and
profitability achievement.
Drawing up a strategy for focusing on specific verticals where we can
differentiate ourselves from the competition & our strengths can be
leveraged.
Maintaining relationship with OEM
Managing client relationships at the CXO level.
Responsible for generating new leads by leveraging existing network
of contacts.

Achievement:

Generated revenue to the organisation in the south India region by


acquiring new customers
Responsible for setting up consultants team in south India
Generated healthy pipeline which resulted in bringing new customers
and repeated business.

KLG systel Ltd June 08 to Feb 09


Designation: Business Development Manager
KLG Systel started with a vision of being a 'Knowledge Company'
right from inception. The company drives growth and development of
the Indian economy, by providing solutions for IT enablement to
organisations in the areas of Oil and Gas, Manufacturing, Retail.

Roles and Responsibilities:

Planning and implementing business strategies to drive revenue and


profitability from license as well as services for SAP ECC 6.0, SAP B1,
and SAP A1FS
Driving SAP ECC 6.0, SAP B1, and SAP A1FS sales directly to
customers, conducting first level presentations and demos to customers
Generating partner network and drive sales through them
Manage the partner to generate leads and guide them in revenue
generation.
Understanding clients requirements, pains & objectives of going for an
ERP. Collecting information for creation of prototype for customer
presentation, arranging prototype demo to all members of top
management, objection handling, closing the sale, dues collection and
profitability achievement.
Drawing up a strategy for focusing on specific verticals where we can
differentiate ourselves from the competition & our strengths can be
leveraged.
Maintaining relationship with SAP Partner Account Managers.
Managing client relationships at the CXO level.
Responsible for generating new leads by leveraging existing network
of contacts.
Manage a team of one business development executive and one
telecaller.

Achievements:

Generated healthy partner network and generated business through


partners
Got first SAP A1FS customer in south India

Friendly Advanced Technology P Ltd March 06 to Jan 08


Designation: Business Development Manager
Friendly advanced software technology P Ltd is into enterprise
software solutions developed using rapid application tools. The
company has focus in the discrete manufacturing vertical.

Roles and Responsibilities:

Planning and implementing business strategies to drive revenue and


profitability from license as well as services for SAP B1, Profit 5RM and
SAP ECC 6.0
Driving SAP ECC 6.0, SAP B1, and SAP A1FS sales directly to
customers, conducting first level presentations and demos to customers
Understanding clients requirements, pains & objectives of going for an
ERP. Collecting information for creation of prototype for customer
presentation, arranging prototype demo to all members of top
management, objection handling, closing the sale, dues collection and
profitability achievement.
Drawing up a strategy for focusing on specific verticals where we can
differentiate ourselves from the competition & our strengths can be
leveraged.
Maintaining relationship with SAP Partner Account Managers.
Managing client relationships at the CXO level.
Responsible for generating new leads by leveraging existing network
of contacts.
Manage a team of one business development executive and one
telecaller.

Achievements:

Got first SAP Business one customer in south India in discrete


manufacturing vertical.
Generated revenue to the organisation by acquiring new customers in
Karnataka, Tamilnadu and Pondicherry regions.
Responsible for the company bagging best partner award form SAP in
discrete manufacturing vertical.

Base2Infotech July 04 to Dec 05


Designation: Exe Business Development
Base2 Infotech is an established software services and products development
company specializing in process and office automation, web-based
applications, business applications, ERP custom-based, total IT solutions and
software training. With our total commitment to customers' needs we deliver
quality software products and professional IT services very competitively.
We maximize the benefits of our vast experience and expertise in bringing the
most innovative solutions in all technology domains ensuring adaptability to
individual client's needs.

Roles and Responsibilities:

Understanding clients requirements, pains & objectives of going for an


ERP. Collecting information for creation of prototype for customer
presentation, arranging prototype demo to all members of top
management, objection handling, closing the sale, dues collection and
profitability achievement.
Drawing up a strategy for focusing on specific verticals where we can
differentiate ourselves from the competition & our strengths can be
leveraged..
Managing client relationships at the CXO level.
Responsible for generating new leads by leveraging existing network
of contacts.

Achievements:

Generated revenue to the organisation by acquiring new in Karnataka region


Generated good customer base which helped organisation to build new
solutions
Interacted with more prospects and gained knowledge on multiple verticals
Gained knowledge on ERP concept by interacting with more prospects.
.

Current location: Bangalore


Preferred location: Chennai, Bangalore
Personal details:
Fathers name: K. Dhakshinamoorthy
Date of birth: 28- 04- 1979
Present address:
# 316, thirumala lotus apartment,
Kembathalli road,
Off bannerghatta road,
Bangalore.

Permanent address
40. Bharathi dasan ,
R. K. Nagar,
Ariankuppam,
Pondicherry- 605007.

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