Professional Documents
Culture Documents
YESTERDAY IN PARLIAMENT
STB pulling out all the stops to woo visitors said assistance for the sand-
wich class will be condition-
al and pegged to the level
the most needy Singapore-
expenses and food, among
other things.
For the retrenched, the
length of assistance under
“For all the resources
that we have given to help
the needy, we will fail if our
debate degenerates into a
By NISHA RAMCHANDANI ans require. the Work Support scheme squabble over how to split
THE Singapore Tourism When people lose their will be doubled to 12 the family fortune into
Board (STB) aims to steer job, the government will months for the 2,400 benefi- handouts and inheritanc-
the industry through the “spare no effort” to match ciaries today, who may es,” he said.
downturn by selling Singa-
pore not just to the region
and the world, but to Singa-
poreans as well.
Free tickets, numbering
2,009, to visitor attractions
Entertainment IE’s iRural
such as Jurong Bird Park
and Sentosa will be up for
grabs on each of the next
design school initiative
three weekends.
And selected retailers
such as Topshop, Robin-
to open in April to help
sons, OG and Metro will of-
fer GST savings on purchas-
By ZEINAB YUSUF
HOLLYWOOD concept de-
puter graphics (CG) and me-
dia landscape.
ICT firms
es.
To attract business from
farther afield, the new $90
signer Feng Zhu will launch
a new school in Singapore –
the FZD School of Entertain-
“Feng brings with him
massive industry experi-
ence at the highest level in
launched
million Building On Oppor- Hollywood. Starting a
ment Design. INTERNATIONAL
tunities to Strengthen Tour- school here will not only
ism (Boost) scheme – un- Enrolment for a diploma Enterprise (IE) Singapore
in entertainment design be- help ensure the long-term
veiled in greater detail yes- officially launched an
gins this month and the sustainability of the labour-
terday – includes market- “iRural Initiative”
one-year full-time pro- force eco system for the me-
ing campaigns aimed at lei- yesterday as part of its
gramme starts in April. dia industry, but also make
sure and business and Mice efforts to help
Singapore a very attractive
visitors. The first-of-its-kind Singapore-based
and viable place for the CG
Under a “2009 reasons school will train students infocomm technology (ICT)
AP and visual effects industry.”
to enjoy Singapore” cam- Must-see: Earlier this week, STB said visitor arrivals this year will come in at 9-9.5m, a number still significantly for the gaming, film and ani- companies expand
Feng Zhu’s credentials
paign, STB will work with higher than the 6.1m arrivals in 2003 due to Sars mation industries. overseas.
include working on block-
airlines, travel agents and Singapore is the perfect busters such as Transform- The initiative promotes
retailers to roll out promo- tor markets. And the key ing ways to partner private STB chief Aw Kah Peng. of allowable costs for certifi- place to set up such a ers and Teenage Mutant Singapore-based ICT
tions from Feb 19 as part of customer segments are free sector players to develop But a third of them did not able training held overseas school, said Feng Zhu. Ninja Turtles. solutions for rural
a global campaign. and independent travellers, cost-competitive tour pack- venture outside. “We have or local training conducted “With 3dense and the Singa- communities in emerging
He also led visual design
This will include online group travellers and Mice ages aimed at intra-Asean to draw them out,” she by an overseas trainer. pore government, we hope for many popular games in- and growth markets such
media channels such as Fa- visitors. travellers,” he said. said. Earlier this week, STB to elevate the design indus- as China, India, Latin
cluding Superman, The
cebook, through which Speaking at the STB STB has also set its In addition, from said visitor arrivals this try here and make a huge America and Vietnam. The
Lord of the Rings and the
500,000 free air tickets to Tourism Industry Confer- sights on stopover traffic March 1, the BE in Singa- year will come in at 9-9.5 impact on the overall educa- James Bond franchise. end goal is to set up
Singapore will be available ence yesterday, Senior Min- passing through Changi Air- pore (BEIS) scheme will be million, a number still sig- tional system.” Industry professionals well-connected wireless
as part of a promotion ister of State for Trade and port, especially from mar- enhanced to allow Mice nificantly higher than the The FZD school will col-
6.1 million arrivals in 2003 are enthusiastic about the networks and IT
called Fly on US. Industry S Iswaran said Sin- kets such as Australia, Ger- companies to defray a larg- laborate with 3dense Me- infrastructure in these
due to Sars. new FZD school, singing its
Regional countries such gapore is working closely many and the UK. er proportion of the cost of dia School to boost training communities.
Asked how the 2015 tar- founder’s praises.
as China, India, Indonesia, with its neighbours to pro- A record 37.7 million projects. For instance, the for the entertainment indus-
get of 17 million tourist ar- Ryan Church, senior art Under the initiative, IE
Malaysia and Vietnam have mote intra-regional travel. passengers passed through convention and exhibition try. FZD will focus on indus-
rivals will be affected by the director and concept design- Singapore will support
been identified as key visi- “We have been explor- the airport last year, said industry can obtain extra trial design and concept
downturn, Ms Aw said STB er for Industrial Light & moves by ICT consortiums
funding support, with up to will have to see how 2009 art, complementing the dig- Magic, Lucasfilm and Pixar, to provide complete
70 per cent support for the and 2010 pan out. ital media and animation said: “Feng is one of the top solutions from Internet
bidding cost of strategic STB will still work to courses offered by 3dense. artist educators in the con-