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Who We Are
HOME > About Us > Who We Are

Mu Sigma, one of the worlds largest Decision Sciences

and analytics firms, helps companies institutionalize
data-driven decision making and harness Big Data
Analytics and data-driven decision making have been well recognized as a distinctive competitive advantage in a world
of Big Data and increasing business complexity. However, organizations are challenged with scaling the use of
analytics and making it an integral part of all business decisions. Mu Sigma addresses this critical need and enables
organizations to institutionalize analytics and Decision Sciences in a sustainable manner.
We work with market leading organizations across multiple industry verticals solving high impact business problems in
key horizontals such as Marketing, Risk and Supply Chain. We provide our clients with a holistic ecosystem of
proprietary technology platforms, processes and people, which scales the use of our unique interdisciplinary approach
to Decision Sciences. We believe that leveraging data effectively to enable Decision Support requires a combination of
Data Engineering, Data Sciences and Decision Sciences. Data Engineering is the application of technology for
collecting, storing, processing, transforming and structuring of data. Data Sciences refers to the application of math and
technology to solve focused business problems with well-defined scopes. However, the dynamic nature of business
requires Decision Sciences, an interdisciplinary approach of business, applied math, technology, design thinking and
behavioural sciences, to solve constantly shifting and ill-defined business problems.

Testim onial

Mu Sigma's bottoms-up analytical solution

identified a number of directly translatable
media allocation learnings that have greatly
influenced how, when and where we will
allocate future advertising budgets. One of the
most telling aspects of their value-add was that
everything the models came up with made
perfect intuitive sense - a testament to the
quality and integrity of their efforts.
VP - MARKETING EFFECTIVENESS,
WORLD'S LARGEST ADVERTISING COMPANY

Want to know more?

Contact us at
T: +1 847 919 0445 (USA)
+91 80 4054 9100 (IND)
E: info@mu-sigma.com

We help organizations traverse the journey from Data Engineering to Data Sciences and Decision Sciences thereby
institutionalizing Decision Support.

We establish ongoing relationships with our clients in a white box and collaborative manner to create a better art for
problem solving. Our integrated DIPP approach and close engagement with our clients empower them to not only
scale the creation of analytics, but also facilitate the translation and consumption of insights to maximize ROI from
analytics initiatives.
Our expertise and experience cut across multiple and disparate verticals such as CPG & Retail, BFSI, Pharma,
Healthcare, Technology, Media and Telecom (TMT) and many more. We believe that in a world of blurring value-chain
boundaries and continuous transformation, organizations can profit from cross industry / domain expertise. Over the
years, we have leveraged this experience to enable innovation and convergence for our clients.
Mu Sigma is a category defining Decision Sciences and Big Data analytics company helping enterprises institutionalize
data-driven decision making. Mu Sigmas unique interdisciplinary approach and cross-industry learning drive
innovation in solving high-impact business problems across marketing, risk and supply chain. With over 3500 decision
scientists and experience across 10 industry verticals, Mu Sigma has been consistently validated as the preferred
Decision Sciences and analytics partner. Mu Sigma provides an integrated decision support ecosystem of products,

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11/12/14

Decision Sciences | Data Sciences | Big Data Analytics | Mu Sigma

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services and cross-industry best practice processes transforming the way decisions are enabled in enterprises for
more than 140 Fortune 500 clients.

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