MODULAR CONSTRUCTION

FOR RESIDENTIAL AND COMMERCIAL BUILDINGS

Moving towards smarter design and effective modular concepts

Prefabricated homes present a viable and fast solution for an

industry plagued by rising building material costs and acute
shortage of labour

-(April 2013, New Straits Times)

WHY YOU CANNOT MISS THIS EVENT

In Asia Pacific region, many developers with tight budgets have already benefited from the new generation of modular and prefabricated
techniques in order to cater to the need of affordable housing and elegant commercial developments. No doubt with minimal human
labor, time-efficient completion and cost-effective project, timely delivery of properties is becoming a reality with modular construction.
With its limitless potentials, modular construction can offer practical alternative to execution challenges of your traditional brick and
mortar project.
Currently, we are seeing a trend of proven and successful case studies of modular and pre-fabricated materials already manufactured in
factories and ready to set up on site. As pre-fabricated dwellings are faster to build, modular methods can be utilised to tailor-made
modern, economical and practical design for buildings to the new generation of Asian population with shoestring budget to suit all
lifestyles. In addition, constructing mega-cities within months rather than years might not be a distinct possibility in the future. In short,
the sheer amount of money to be made is unlimited if you play your cards right.
Modular Construction for Residential and Commercial Buildings is a cutting edge platform to unleash the forefront of technology in
construction. Like it or not, modular construction is a science and with every great science, there is an art to it.

WHAT IS DIFFERENT THIS YEAR:

2014

2013

Concept
Type of modular
housing
Building materials

For further details, contact

Noor Fadzilah
T: +603 2781 1561 | F: +603 2781 1555 | E: fadzr@trueventus.com

Cost effective design for modular buildings

Latest pre-fabricated building techniques
and technology
Supply Chain and Logistic Strategies
Growth opportunities and strategies
The next buzzword- Affordable modular
housing

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MODULAR CONSTRUCTION

FOR RESIDENTIAL AND COMMERCIAL BUILDINGS

Moving towards smarter design and effective modular concepts

Facts and Figures from 1st annual

Modular for Housing Conference
TESTIMONIALS FROM 1ST ANNUAL
MODULAR FOR HOUSING CONFERENCE IN
BANGKOK, 2013

Number of participants: 103

Number of presenting countries: 19

Malaysia
25%

Others
33%
India
13%

ASEAN
29%

Very insightful. I am excited about the

possibilities of modular housing in Southeast
Asia.
Athecor Development Corporation,
Philippines

Participating countries

Head & Senior

Managers
19%
General
Managers
14%

Speakers quality is good as I learn new and

interesting business concepts in building
construction for affordable housing. This
conference is awesome and I definitely will
attend again.
Housing Development Corporation,
Malaysia

CXO
38%

Director & VP
29%

Participants

KEY BENEFITS TO ATTEND THIS CONFERENCE:

Keeping abreast with the latest design of green and sustainable concepts of modular homes
and commercial buildings
Reaping the benefit of modular construction as an innovative alternative to traditional
construction
Winning government and public support with modular construction as the future role
model of affordable housing
Engineering international prefabrication technologies to overcome technical and logistical
challenges in large scale projects
Driving success in modular construction projects with real life and successful case studies

For further details, contact

Noor Fadzilah
T: +603 2781 1561 | F: +603 2781 1555 | E: fadzr@trueventus.com

There are infinite possibilities that normal

people can own cheap and affordable house in
such a short time. Please do this event again.
The National Housing Corporation, Papua
New Guinea

WHO SHOULD ATTEND:

This conference is designed for Government
Authorities, CEO, General Manager, VPs,
project & construction director, head of
departments, project manager, contractor,
sub-contractor , architects and executives
from:
Property and Planning Development
Aordable Housing/Public Housing
Project Management
Commercial Buildings
Planning & Design
Manufacturing
Marketing
Residential Township Planning
Housing & Planning
Materials & Procurement
Master Planning
Architectural and Design Firms
Civil Engineering
Logistic & Planning
Local Government Councils

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2

MODULAR CONSTRUCTION

FOR RESIDENTIAL AND COMMERCIAL BUILDINGS

Moving towards smarter design and effective modular concepts

FEATURING KEYNOTE PRESENTATIONS AND CASE STUDIES BY:

ER Lau Joo Ming Senior Advisor
Housing & Development Board, Singapore
*Pinnacle @ Duxton - Winner of 2011 Urban Land Institute (ULI) Global Awards for Excellence
Speaking on: Benchmarking Blueprints for world class public housing modular construction in Singapore & Conquering the challenges of building
the tallest Public Housing Development in Singapore: A case study of Pinnacle @ Duxton
ER Lau is the current senior advisor of Housing & Development Board, Singapore. He is President of Singapore Professional Engineers Board and Adjunct
Professor at Nanyang Technological University.

Michael Argyrou Managing Director

Hickory Group, Australia
*Top 50 most Innovative Companies in Australia by Business Review Weekly
Speaking on: Using prefabrication technology in recent and ongoing high-rise projects: A case study of erecting a 9 storey in 5 days
Michael is the Managing Director of Hickory Group, a world class leader and developer in modula construction based in Australia. With over 20 years of experience in
conventional construction, Hickory has now developed patented technology to deliver many award winning residential and commercial high profile developments
around Australia.

Juliet Jiang Senior Vice President

BROAD Group, China
* T30 hotel- Winner of Council of Tall Buildings and Urban Habitat (CTBUH) Tall Building Innovation Award 2013
Speaking on: Comparing sustainable technologies in designing steel frame in constructing high rise buildings

Juliet Jiang is the Senior Vice President of BROAD Group, a sophisticated high tech prefab and modular structure company which grabbed world headlines for
building a 30-story hotel in 15 days. She joined BROAD and founded BROAD International in 1998, and was its CEO for 12 years.

Yasutaka Yoshimura Director

Yasutaka Yoshimura Architects, Japan
*JCD Award Grand Prix 2011
Speaking on: Creating comfort, space efficient and homey feel of modular homes for Asian family: A Case study of EX-Container and EDV-01 house
& Looking at evolution of pre-fab Architecture in Japan: A case study of Bayside Marina Hotel in Kanagawa, Japan
Yasutaka Yoshimura is the founder and principal modular architect of Yasutaka Yoshimura Architects in Japan. As credited by KOMA and inHabitat, his
design of Bayside Marina Hotel has been credited as one of the top 10 modular constructions in the world.
Chutayaves Sintuphan Founder
Site Specific, Thailand
*His modular home design has been featured on Save My Planet documentary on Live Well network
Speaking on: Delivering pre-fabricated housing A case study of Amphibious House funded by National Housing Agency, Thailand
Chutayaves Sintuphan is the founder and architect of Bangkok-based firm Site-Specific. He graduated from Columbia University School of Architecture,
Planning and Preservation with over 13 years of experiences in pre-fab architecture in New York,America. His latest pre-fab design for Amphibious House in
Ayuthaya which is funded by National Housing Agency of Thailand has garnered international acclaim.
Chen Yao Ran Chairman and Managing Director
Foshan CBM Co. Ltd , China
*Labor Medal and The Workers Pioneers Award from Government of China-Installing 3000 pre-fab relief homes for Sichuan Earthquake victims
Speaking on: Using prefabricated steel construction for wind and fire resistance: A case study of residential and affordable housing project in China
Chen Yao Ran is the Chairman and Managing Director of Foshan CBM Co. Ltd, the largest green modular home manufacturer in China. With over 25 years
of modular and prefabricated industry, he has assisted many developers and governmental authorities to develop green and affordable housing in
America, China, Germany and Hong Kong.

Ir Dr Zuhairi Abd Hamid Executive Director

Construction Research Institute of Malaysia(CREAM), Malaysia
Speaking on: Using prefab housing as a role model of affordable housing in Malaysia
IR Dr Zuhairi is the Executive Director of Construction Research Institute of Malaysia (CREAM). With more than 30 years of experiences in construction industry, he is
widely requested construction advisor for governmental authorities and United Nation Support International Research Council on Industrialised Building System
(IBS) and prefabricated building construction.

For further details, contact

Noor Fadzilah
T: +603 2781 1561 | F: +603 2781 1555 | E: fadzr@trueventus.com

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MODULAR CONSTRUCTION

FOR RESIDENTIAL AND COMMERCIAL BUILDINGS

Moving towards smarter design and effective modular concepts

FEATURING KEYNOTE PRESENTATIONS AND CASE STUDIES BY:

Thantip Cherdchoochart Managing Director
C&T Modular, Thailand
Speaking on: Identifying the possibilities of using type of sustainable materials for pre-fab residential and commercial buildings with low
maintenance and long life span
Thantip Cherdchoochart is the Managing Director of C & T Modular, one of the largest modular manufacturers in Southeast Asia. With architecture
training from Parsons School of Design (New York), she has been involved in overseeing many international large scale modular housing, hotel and
convenience store projects in Thailand, Japan, France and Australia.
Chang Keng Sing Managing Director
Lifesbox Modular Venture, Malaysia
Speaking on: Accelerating the delivery of affordable housing with effective modular and construction prefabricated technology from a project
management perspective: A case study of Reem Village-912 modular apartments in Abu Dhabi,UAE
Chang Keng Sing is the Managing Director of Lifesbox Modular (M) Sdn. Bhd., the developer and modular building manufacturer under Lifesbox Modular
Co. Ltd, in Thailand. With over 15 years of project and construction management experiences, he has been involved with many housing and commercial
projects, especially modular building project in Middle East region. Prior to joining Lifesbox Modular, he has taken leadership role in Zelan Middle East
development projects.
Vivien Leong Principal Architectural Associate
CPG Consultants, Singapore
*Learning Hub at South Spine , Nanyang Technological University (NTU), Singapore - Winner of BCA Green Mark Platinum Award, 2013
Speaking on: Constructing Green Buildings in Singapore: A Case Study of the Learning Hub at South Spine, Nanyang Technological University
Vivien Leong, Principal Architectural Associate of CPG Consultants has amassed over 13 years of experience in the field of architecture. Her portfolio
encompasses a series of projects in Singapore, Malaysia, United Arab Emirates and the United Kingdom, of which include: Setia Sky 88 and Setia Eco
Cascadia in Malaysia, Central Market Mixed Used Development in United Arab Emirates and the Ram Brewery Regeneration in United Kingdom.
Vivien and team are currently collaborating with Heatherwick Studio (based in London) on the Learning Hub, which is slated for completion in the later part
of this year.

Dani Yuliadi Founder

PT Bali Prefab, Indonesia
Speaking on: Strategising supply chain and quality control strategies of pre-fab buildings: A case study of 4 Seasons hotel in Tahiti
Dani Yuliadi is the founder of PT Bali Prefab, island-based manufacturer which create prefabricated wooden buildings in Indonesia. His combination of Bali
traditional designs combined with innovative prefabricated materials can be seen in many top commercial hotels such as 4 Seasons Hotel (Tahiti), Sardejna
hotel (Italy) and Surfers Resort(Hawaii).

Chee Yoong Choong Senior Project Director

IKhasas, Malaysia
Speaking on: Panel Discussion-An analysis of growth opportunities for pre-fab housing and commercial developments in Asia
Chee Yoong Choong is a Senior Project Director of iKhasas, Malaysia. With over 32 years of experience in the property development and construction
industry, he has been involved with billion dollar projects such as KK Times Square II, Jade Hills and Shangri-La Fijian International Resort. Prior to joining
iKhasas, he has held leadership position such as General Manager of Capital Land S/B and Gamuda Land ( Jade Hills S/B).

Gidgetelena Ong Senior Vice President (Architecture)

Surbana, Singapore
*Surbana- Winner of Construction Productivity Award 2013 by Building & Construction Authority (BCA), Singapore
Speaking on: Linking pre-casting and prefabrication: A case study of high-quality affordable homes in Singapore
Gidgetelena Ong is Senior Vice President (Architecture) of Surbana, Singapore. Heading a studio of 30 people, Gidget is responsible for overall project delivery of large
scale residential township developments, masterplans and HDB buildings in Singapore and Malaysia such as Sembawang Town, Antara Gapi Town and Telok Blangah.

Dr Ruffinaa Thilakaratne Director of Sustainability

Grid Consortium, Hong Kong
Speaking on: Cutting-edge modular: A case study of sustainable, affordable and innovative Yang Pu Knowledge Community in Shanghai, China
DrRuffinaThilakaratne is the Director of Sustainability at Grid Consortium, Hong Kong. With over 18 years of experiences in the construction industry and research
institutes, her passion for sustainability has lead to her involvement in a number of modular development projects primarily in China, India and Cambodia.
Ruffina is a LEED Accredited Professional, a HK BEAM Professional and an accredited CSR trainer.

For further details, contact

Noor Fadzilah
T: +603 2781 1561 | F: +603 2781 1555 | E: fadzr@trueventus.com

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MODULAR CONSTRUCTION

FOR RESIDENTIAL AND COMMERCIAL BUILDINGS

Moving towards smarter design and effective modular concepts

DAY ONE | WEDNESDAY, June 18, 2014

0800

Registration and coffee

1240

0845

Opening address from the Chairperson

Speaker to be advised

1400

0900

Session One
Delivering pre-fabricated housing: A case study of Amphibious
House funded by National Housing Agency, Thailand
Winning government support in funding to modular dwellings for
affordable housing project
Using innovative prefabricated floatation systems, panels and steel
frames that are lighter but stronger than traditional construction in flood
prone area
Combining traditional ideas of having houses on lightweight stilts with
green and sustainable concepts
Merging Thailand historical design aesthetic with prefab house
Chutayaves Sintuphan Founder and Architect
Site Specific, Thailand

Session Five
Identifying the possibilities of using type of sustainable materials
for pre-fab residential and commercial buildings with low
maintenance and long life span
Determining the temperature and humidity for green building materials
which can withstand extreme conditions
Overcoming challenges of fulfilling demand from design and building
materials that meet local building standard in Japan and Australia
Quality control: Preparing factory to manufacture pre-fabricated
building panels and tool kits
Thantip Cherdchoochart Managing Director
C&T Modular, Thailand

1445

Session Six
Using prefabricated steel construction for wind and fire resistance:
A case study of residential and affordable housing project in China
Using steel as an ideal material that complies with specifications of
efficient building envelopes
Taking advantage of the benefits of using prefabricated steel construction
Revolutionising prefab designs to utilise steel as a structural system
Chen Yao Ran Chairman and Managing Director
Foshan CBM Co. Ltd , China

0945

Session Two
Looking at evolution of pre-fab architecture in Japan: A case study
of Bayside Marina Hotel in Kanagawa, Japan
Overcoming challenge of expensive labour cost and building materials
Incorporating sustainable construction technologies for design flexibility
and cost savings
Using innovative method to combat against sound insulation usually
restricted in container module
Achieving the Zen design with multiple usage of space with nature
continuality
Yasutaka Yoshimura Director
Yasutaka Yoshimura Architects, Japan

1530

Networking session

1600

Session Seven
Linking pre-casting and prefabrication: A case study of highquality affordable homes in Singapore

1020

Networking session

1110

Session Three
Using prefab housing as a role model of affordable housing in
Malaysia
Gaining private sector and government involvement through measureable
planning for the success of affordable housing project
Using modular prefabrication techniques in the construction of residential
properties
1645
Looking at the benefit of modular homes for affordable housing
Preparing for the future of prefabrication in Southeast Asia
Ir Dr Zuhairi Abd Hamid
Construction Research Institute of Malaysia (CREAM), Malaysia

1155

Session Four
Creating comfort, space efficient and homey feel of modular homes
for Asian family: A case study of EX-Container and EDV-01 house
Utilising ecient spaces for modern living in Asia
Tailor-made prefab design that matches lifestyle for family
Matching lifestyle for family: Venturing into tailor made prefab design
Creating space with true privacy and access to sunlight for modular
homes within self-contained boxes
Yasutaka Yoshimura Director
Yasutaka Yoshimura Architects, Japan

For further details, contact

Noor Fadzilah
T: +603 2781 1561 | F: +603 2781 1555 | E: fadzr@trueventus.com

Networking Luncheon

1730

Keeping abreast with the latest prefabrication techniques and precast

To precast or not: Overcoming challenges to achieve desired design
Overcoming the challenges of construction in city centres and highly
populated areas
Gidgetelena Ong Senior Vice President (Architecture)
Surbana, Singapore
Session Eight
Strategising supply chain and quality control strategies for pre-fab
buildings: A case study of 4 Seasons hotel in Tahiti
Incorporating traditional Balinese building system to eclectic design of
prefab house which can withstand extreme condition
Aligning pre-fab product development division at targeted cost, time
and quality
Final stage of logistic: Testing the modules before sending it to the
developer
Dani Yuliadi Founder
PT Bali Prefab, Indonesia

End of Day One

PagePG.1
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MODULAR CONSTRUCTION

FOR RESIDENTIAL AND COMMERCIAL BUILDINGS

Moving towards smarter design and effective modular concepts

DAY TWO | THURSDAY, JUNE 19, 2014

0800

Registration and coffee

230

0845

Opening address from the Chairperson

Speaker to be advised

1400

Session Five
Accelerating the delivery of affordable housing with effective
modular and construction prefabricated technology from a project
management perspective: A case study of Reem village-912
modular apartments in Abu Dhabi,UAE
Reducing the cost of construction by instilling modular building
technology
Developing a successful transport and logistics strategy for
pre- assembly projects for major projects
Re-engineering modules to withstand the structural impacts of
transport and lifting by crane
Chang Keng Sing Managing Director
Lifesbox Modular Venture, Malaysia

1445

Session Six Panel Discussion

Analysing growing opportunities for pre-fab housing and
commercial developments in Asia
Forecasting the trend of modular and prefabricated technology in Asia
Gaining insight into industry changes required to consistently complete
successful modular projects
Developing proper marketing and sales strategies to create rising
demand from local market
Moderator:
To be advised

0900

Session One
Comparing sustainable technologies in designing steel frame in
constructing high rise buildings
Using diagonal bracing and lightweight combination technology for
steel structures
Implementing project execution plan by using sustainable and latest
technologies for T-30 Hotel
Looking at future trends of modular buildings in Asia
Juliet Jiang Senior Vice President
BROAD Group, China

0945

Session Two
Using prefabrication technology in recent and ongoing high-rise
projects: A case study of erecting a 9storey in 5 days
Alleviating environmental burdens associated with conventional
construction
Looking
at prefabricated buildings and prefabricated building
components such as modular bathrooms in tackling concerns of
populated areas
Collaborating with clients, architects, consultants and subcontractors in
the early stages of a project
Maximising the use of prefabrication eectively in all major components
of the construction process
Michael Argyrou Managing Director
Hickory Group, Australia

1030

Networking session

1100

Session Three
Benchmarking Blueprints for world class public housing modular
construction in Singapore
Gaining an overview of development of prefab housing and buildings in
the region
Developing and harnessing precast and prefabrication technology for a
buildable and modular design and construction
Leveraging on advanced technology for productivity and delivery
Updating with latest research and development towards creative
innovations and sustainability
ER Lau Joo Ming Senior Advisor
Housing & Development Board, Singapore

1145

Session Four
Conquering the challenges of building the tallest Public Housing
Development in Singapore: A case study of Pinnacle @ Duxton
Integrating use of buildable design and precast technology for complex
design and large scale development
Utilising of integrated engineering software tools such as SECAD and
wind engineering for risk mitigation
Adopting sophisticated monitoring system to further reinforce
structural safety
ER Lau Joo Ming Senior Advisor
Housing & Development Board, Singapore

For further details, contact

Noor Fadzilah
T: +603 2781 1561 | F: +603 2781 1555 | E: fadzr@trueventus.com

Networking Luncheon

Panelists:
Chee Yoong Choong Senior Project Director
IKhasas, Malaysia
Thantip Cherdchoochart Managing Director
C&T Modular, Thailand
Dr Ruffinaa Thilakaratne Director of Sustainability
Grid Consortium, Hong Kong
1530

Networking session

1600

Session Seven
Constructing Green Buildings in Singapore: A case study of South
Spine Learning Hub at Nanyang Technological University (NTU),
Singapore
Using environmentally sustainable products and pre-fabricated
elements
Eliminating the need for extensive interior decoration with o-form
finishes, reducing the usage of construction materials
Applying modular construction methods and technology
Vivien Leong Principal Architectural Associate
CPG Consultants, Singapore

1645

Session Eight
Cutting-edge modular: A case study of sustainable, affordable and
innovative Yang Pu Knowledge Community in Shanghai, China
What is'green' about modular? Reaching sustainability and affordability
of modular construction based on cradle-to-cradle analysis
Creating social norms of living in shipping containers: West vs East
perspective
Capitalising on modular construction design versatility:commerical vs
residential projects
Thinking outside the 'square'modular: Innovative design case studies
Dr Ruffinaa Thilakaratne Director of Sustainability
Grid Consortium, Hong Kong

1730

End of Conference

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MODULAR CONSTRUCTION

FOR RESIDENTIAL AND COMMERCIAL BUILDINGS

Moving towards smarter design and effective modular concepts

DAY THREE | FRIDAY, JUNE 20, 2014

SITE VISIT

Sime Darby IDEA House is a South-East Asias first carbon neutral home, featuring an array of innovative design elements that can be
employed in future sustainable community developments in the region. By using Modern Method of Construction (prefabrication
and modularisation), it enables a speedier construction process, saving time and therefore financial resource burden.
Idea House has won the following list of international awards:
Winner of BCI Asia Green Leadership Citation Award 2011
Awarded BCA Green Mark Platinum Rating 2011
Winner of Best Green Development (Future) at the Cityscape Asia Awards 2010
Winner of Cityscape Dubai Environmental Award 2009
Shortlisted for the prestigious World Architecture Festival awards 2011
Gold Certificate for Green Building Index (GBI) 2011
*Limited seats for participants on first come, first serve basis
ITINERARY
0930

Meeting point at Ritz Carlton Hotel, Kuala Lumpur

1030

Introductory talk on SIME DARBY IDEA House by ocial

1100

Site Visit

1200

Refreshment and networking session

1230

End of site visit

For further details, contact

Noor Fadzilah
T: +603 2781 1561 | F: +603 2781 1555 | E: fadzr@trueventus.com

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MODULAR CONSTRUCTION

FOR RESIDENTIAL AND COMMERCIAL BUILDINGS

June 18-19, 2014
Ritz-Carlton Hotel, Kuala Lumpur, Malaysia

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