Please note that PRUlink funds are not Shariah-compliant products and the investment performance of the PRUlink

funds are not guaranteed.

Features of Fund
Investment Objective
Investment Strategy & Approach






Asset Allocation
Performance Benchmark

Fund Manager Eastspring Investments Berhad (formerly known as Prudential Fund Management Berhad) (531241-U)
Fees & Charges
Fund Management Charge 1.3% p.a.
Other Charge, if any Nil
PR
U
lin
k fu
n
d
(D
o
m
estic)
PRUlink dana urus ll
All data is as of 31 December 2011 unless otherwise stated
Between 70% to 90% of the assets will be invested in Shariah-approved shares through
PRUlink dana unggul or any other PRUlink funds, which invests in Shariah-approved shares,
which may become available in the future. Between 10% to 30% of the assets will be invested
in Islamic debt securities through PRUlink dana aman or any other PRUlink funds, which
invests in Islamic debt securities, which may become available in the future.
To maximise returns over medium to long term by investing in Shariah-approved shares and
Islamic debt securities through PRUlink dana unggul and PRUlink dana aman and in any other
such PRUlink funds that may become available in the future. The neutral asset allocation ratio
is 80% and 20% with allowable movement from the benchmark of +/- 10%.
Investment Strategy
Invest in Shariah-approved shares and Islamic debt securities through PRUlink dana unggul
and PRUlink dana aman and in any other such PRUlink funds that may become available in
the future
Investment Approach
The Fund Managers believe their disciplined, valuation-driven investment style can generate
superior long-term returns. They aim to exploit opportunities at both the asset allocation and
securities selection levels through active in-house research and portfolio management, with a
focus on maximization of returns at an acceptable level of risks.
Pricing inefficiencies driven by irrational investor behavior can be successfully exploited
through active in-house research and portfolio management. Successful and sustainable
exploitation of security mis-pricing requires the disciplined application of their valuation-driven
approach. Their process seeks to eliminate the behavioral biases that lead to mis-pricing in the
first instance.
The Fund Manager imputes conservative assumptions to their earnings forecasts to ensure
that the in-house valuation target is achievable. At the same time they do not eliminate
potential opportunities by taking calculated risks in periods of volatility that tend to be event
driven.
The Fund Managers aim for a high degree of consistency in long term performance for all
funds, whilst adhering to strict and professional investment guidelines.
80% FTSE-Bursa Malaysia Emas Shariah Index (FBMSHA) + 20% 12 Month Maybank Tier 1
Fixed Deposit Rate
Investment Risks
Please refer to Appendix 2 for the detailed Investment Risks listing below by order of importance:
(1) Market Risk
(4) Stock / Issuer Risk
(3) Interest Rate Risk
(11) Credit / Default Risk
(2) Liquidity Risk
(12) Reclassification of Shariah Status Risk
(5) Country Risk
(6) Risk of Non-Compliance
(7) Concentration Risk
(8) Management Company Risk
(9) Inflation Risk
(10) Investment Managers Risk
PR
U
lin
k fu
n
d
(D
o
m
estic)
PRUlink dana urus ll
All data is as of 31 December 2011 unless otherwise stated
Warning: This is strictly the performance of the investment fund, and not the returns earned on the actual contribution
paid of the investment-linked insurance product.
Source: Lipper Hindsight 5 and Bloomberg, 31 December 2011









Basis of calculation of past performance:
%
= Net Asset Value For Year n
- 1
Net Asset Value For Year n-1
Year
2011
2010
2009
2008
2007
Actual Performance
PRUlink dana urus II
7.3%
15.8%
31.1%
-29.3%
27.9%
Benchmark 80% FBMSHA +
20% MBB 12 Mth Tier 1 FD Rate
2.7%
15.8%
34.9%
-34.1%
35.7%
How the Fund has performed
-20.00
0.00
20.00
40.00
60.00
80.00
A
u
g
-
0
6

N
o
v
-
0
6

F
e
b
-
0
7

M
a
y
-
0
7

A
u
g
-
0
7

N
o
v
-
0
7

F
e
b
-
0
8

M
a
y
-
0
8

A
u
g
-
0
8

N
o
v
-
0
8

F
e
b
-
0
9

M
a
y
-
0
9

A
u
g
-
0
9

N
o
v
-
0
9

F
e
b
-
1
0

M
a
y
-
1
0

A
u
g
-
1
0

N
o
v
-
1
0

F
e
b
-
1
1

M
a
y
-
1
1

A
u
g
-
1
1

N
o
v
-
1
1

%
P
e
r
c
e
n
t
a
g
e

c
h
a
n
g
e

s
i
n
c
e

i
n
c
e
p
t
i
o
n
Performance Graph
PRUlink dana urus II vs 80% FBMSHA +
20% 12 Month Maybank Tier 1 Fixed Deposit Rate
PRUlink dana urus II
80% FBMSHA + 20% 12 Month
Maybank Tier 1 Fixed Deposit Rate
Notice: The graphs are included for illustrative purposes only. Past performance of the fund is not an indication of its future performance
Date
Risk Management
Other Info
Target Market


Basis & Frequency of
unit Valuation



Exceptional circumstances

PR
U
lin
k fu
n
d
(D
o
m
estic)
PRUlink dana urus ll
All data is as of 31 December 2011 unless otherwise stated
Forecasting Risk
Potential risks are taken into consideration in the process of sector allocation and stock selection based on analysis on various key
factors such as economic conditions, liquidity, qualitative and quantitative aspects of the securities.
System Control
Risk parameters are set internally for each fund, depending on clients risk profile. These risk parameters include limits of issuer bet,
group issuer, sector rating and issue size of the securities held in the portfolio.
A front-end office system is in place to monitor portfolio risks, serving as an auto filter for any limitations or breaches.
Investors who seek capital appreciation and meaningful income distribution.
Moderate to high risk tolerance.
Medium to long term investment horizon
Unit pricing is done daily.
The Unit Price of a particular PRUlink Fund on any Valuation Date shall be equal to the Fund
Value divided by the number of Units in issue on Valuation Date.
The Fund Value is the value of all the assets of a particular PRUlink Fund after the deduction
of expenses for managing, acquiring, maintaining and valuing the assets of that Fund, tax or
other statutory levy incurred by the Company on investment income or capital gains on the
assets of the Fund and any accrued or anticipated income.
The Valuation Date shall be the date as determined by the Company from time to time, but
not less frequently than once a day, for the purpose of determining Unit Prices.
To recoup the cost of acquiring and disposing of assets, a transaction cost adjustment may be
made to the Fund Val ue to recover any amount whi ch the fund had al ready pai d or
reasonably expects to pay for the creation or cancellation of units.
The Company reserves the right in exceptional circumstances (for example, when there is an
unusually volume of sale or liquidation of the assets of any of the PRUlink funds within a
short period) to defer the switching or redemption of Units and/or the surrender of the Policy
for a period not exceeding six (6) months from the date of application.
The Company may suspend unit pricing and policy transaction if any of the exchanges in
which the fund is invested is temporarily suspended for trading. In such event, notice for
suspension may be published and may be communicated to the Assured upon any request for
top-up, switching, redemption or withdrawal to/from any such PRUlink Fund.
APPENDIX 1
Investment Risks for PRUlink Funds
A) Market Risk
This risk refers to changes and developments in regulations, politics and the economy of the country. The very nature of investing in
funds, however, helps mitigate the risk because a fund would generally hold a well-diversified portfolio of securities from different
market sectors so that the collapse of any one security or any one market sector would not impact too greatly on the value of the fund.
B) Liquidity Risk
Liquidity refers to the ease of converting an investment into cash without incurring an overly significant loss in value. If a fund has a
large portfolio of stocks issued by smaller companies, the relatively less liquid nature of those stocks can cause the value of the fund to
drop; this is because there are generally less ready buyers of such stocks as compared with the stocks of larger and more established
companies. The risk is managed by taking greater care in stock selection and diversification.
(Specific for PRUlink managed fund II & PRUlink bond fund)
Should there be negative developments on any of the issuers, this will increase liquidity risk of the particular security. This is because
there are generally less ready buyers of such securities as the fear of a credit default increases. The risk is managed by taking greater
care in stock and security selection and diversification.
C) Interest Rate Risk
Interest rate risk is a general risk affecting the conventional funds. This is so even though conventional funds only invest in investments
that are in accordance with the mandate. The reason for this is because a high level of interest rates will inevitably affect corporate
profits and this will have an impact on the value of both equity and debt securities.
(Specific for PRUlink managed fund II & PRUlink bond fund)
This risk is crucial in a bond fund since bond portfolio management depends on forecasting interest rate movements. Prices of bonds
move inversely to interest rate movements therefore as interest rates rise, the prices of bonds decrease and vice versa. Furthermore,
bonds with longer maturity and lower profit rates are more susceptible to interest rate movements.
D) Stock Risk (PRUlink equity fund), Stock/Issuer Risk (PRUlink managed fund II), Issuer Risk (PRUlink bond fund)
This risk refers to the individual risk of the respective companies issuing the securities. Specific risk includes, but is not limited to
changes in consumer tastes and demand, legal suits, competitive operating environments, changing industry conditions and
management omissions and errors. However, this risk is minimized through investing in a wide range of companies in different sectors
and thus function independently from one another.
E) Country Risk
This risk refers to changes and developments in regulations, politics and the economy of the country. The investments may be affected
by uncertainties in the investing country such as domestic political developments, restrictions on foreign investment and currency
repatriation, changes in governmental policies, changes in taxation and other developments in the laws and regulations. In addition,
the reduced availability of public information, the legal infrastructure and the lack of uniform accounting, auditing and financial
reporting standards or other regulatory practices and requirements may reduce the degree of investor protection afforded. Some of the
securities may also be subjected to government taxes or incur higher custodian expenses which may reduce the yield on such securities.
F) Risk of Non-Compliance
Non-adherence with laws, rules, regulations, prescribed practices, internal policies and procedures may result in tarnished reputation,
limited business opportunities and reduced expansion potential for the management company. Investors investment goals may also be
affected should the fund manager not adhere to the investment mandate. Such risk is mitigated by the compliance unit of the
management company which oversees the entire compliance matters of the management company.
G) Concentration Risk
This is the risk of a fund focusing a greater portion of its assets in a smaller selection of investments. The fall in price of a particular
equity and/or fixed income investment will have a greater impact on the funds and thus greater losses. This risk may be minimised by
the manager conducting even more rigorous fundamental analysis before investing in each security.
APPENDIX 1
H) Management Company Risk
There is risk that the management company may not adhere to the investment mandate of the respective fund. With close monitoring
by the investment committee, a back office system that is being incorporated with limits and controls, and regular reporting to the
senior management team, the management company is able to manage such a risk. This risk is also mitigated by the existence of the
custodian. Poor management of the fund may also jeopardise the investment of investors through the loss of the capital invested in
the fund.
I) Inflation Risk
Inflation risk can be defined as potential intangible losses that may arise from the increase in prices of goods and services in an economy
over a period of time. Inflation causes the reduction in purchasing power and if the rate of inflation is constantly higher than the rate
of returns on investments, the eventual true value of investments could be negative.
J) Investment Managers Risk
Poor management of the Fund due to lack of experience, knowledge, expertise and poor management techniques would have an
adverse impact on the performance of the Fund. This may result in investors suffering loss on their investment of the Fund.
K) Credit / Default Risk
Bonds are subject to credit / default risk in the event that the issuer of the instrument is faced with financial difficulties, which may
decrease their credit worthiness. This in turn may lead to a default in the payment of principal and interest.
The above should not be considered to be an exhausted list of the risks which potential investors should consider before investing in
the Funds. Potential investors should be aware that an investment in the Funds may be exposed to other risks of exceptional nature
from time to time.
APPENDIX 2
Investment Risks for PRUlink Dana
1) Market Risk
2) Liquidity Risk
Liquidity refers to the ease of converting an investment into cash without incurring an overly significant loss in value. If a fund has a
large portfolio of stocks issued by smaller companies, the relatively less liquid nature of those stocks can cause the value of the fund to
drop; this is because there are generally less ready buyers of such stocks as compared with the stocks of larger and more established
companies. The risk is managed by taking greater care in stock selection and diversification.
(Specific for PRUlink dana aman & PRUlink dana urus II)
Should there be negative developments on any of the issuers, this will increase liquidity risk of the particular security. This is because
there are generally less ready buyers of such securities as the fear of a credit default increases. The risk is managed by taking greater
care in stock and security selection and diversification.
3) Interest Rate Risk
Interest rate risk is a general risk affecting Shariah-based funds. This is so even though Shariah-based funds only invest in investments
that are in accordance with Shariah requirements. The reason for this is because a high level of interest rates will inevitably affect
corporate profits and this will have an impact on the value of both equity and debt securities.
(Specific for PRUlink dana urus II)
This risk is crucial in a sukuk fund since a sukuk portfolio management depends on forecasting interest rate movements. Prices of sukuk
move inversely to interest rate movements therefore as interest rates rise, the prices of sukuk decrease and vice versa. Furthermore,
sukuk with longer maturity and lower profit rates are more susceptible to interest rate movements.
(Specific for PRUlink dana aman)
This risk is also crucial in a Sukuk fund since Sukuk portfolio management depends on forecasting interest rate movements. Generally,
demand for Sukuk moves inversely to interest rate movements therefore as interest rates rise, the demand for Sukuk decreases and vice
versa. Furthermore, Sukuk with longer maturity and lower profit rates are more susceptible to interest rate movements. Sukuk are
subject to interest rate fluctuations with longer maturity and lower profit rates, Sukuk being more susceptible to such interest rate
movements. To address the interest rate risk, we will seek to diversify the Funds portfolio in Sukuk with varying maturity periods.
4) Stock Risk / Issuer Risk (PRUlink dana unggul & PRUlink dana urus II), Issuer Risk (PRUlink dana aman)
This risk refers to the individual risk of the respective companies issuing the securities. Specific risk includes, but is not limited to
changes in consumer tastes and demand, legal suits, competitive operating environments, changing industry conditions and
management omissions and errors. However, this risk is minimized through investing in a wide range of companies in different sectors
and thus function independently from one another.
5) Country Risk
This risk refers to changes and developments in regulations, politics and the economy of the country. The investments may be affected
by uncertainties in the investing country such as domestic political developments, restrictions on foreign investment and currency
repatriation, changes in governmental policies, changes in taxation and other developments in the laws and regulations. In addition,
the reduced availability of public information, the legal infrastructure and the lack of uniform accounting, auditing and financial
reporting standards or other regulatory practices and requirements may reduce the degree of investor protection afforded. Some of the
securities may also be subjected to government taxes or incur higher custodian expenses which may reduce the yield on such securities.
6) Risk of Non-Compliance
Non-adherence with laws, rules, regulations, prescribed practices, internal policies and procedures may result in tarnished reputation,
limited business opportunities and reduced expansion potential for the management company. Investors investment goals may also be
affected should the fund manager not adhere to the investment mandate. Such risk is mitigated by the compliance unit of the
management company which oversees the entire compliance matters of the management company.
7) Concentration Risk
This is the risk of a fund focusing a greater portion of its assets in a smaller selection of investments. The fall in price of a particular
equity and/or fixed income investment will have a greater impact on the funds and thus greater losses. This risk may be minimised by
the manager conducting even more rigorous fundamental analysis before investing in each security.
This risk refers to changes and developments in regulations, politics and the economy of the country. The very nature of investing in a
fund, however, helps mitigate the risk because a fund would generally hold a well-diversified portfolio of securities from different
market sectors so that the collapse of any one security or any one market sector would not impact too greatly on the value of the
fund.
APPENDIX 2
8) Management Company Risk
There is risk that the management company may not adhere to the investment mandate of the respective fund. With close monitoring
by the investment committee, a back office system that is being incorporated with limits and controls, and regular reporting to the
senior management team, the management company is able to manage such a risk. This risk is also mitigated by the existence of the
custodian. Poor management of the fund may also jeopardise the investment of investors through the loss of the capital invested in
the fund.
9) Inflation Risk
Inflation risk can be defined as potential intangible losses that may arise from the increase in prices of goods and services in an economy
over a period of time. Inflation causes the reduction in purchasing power and if the rate of inflation is constantly higher than the rate
of returns on investments, the eventual true value of investments could be negative.
10) Investment Managers Risk
Poor management of the Fund due to lack of experience, knowledge, expertise and poor management techniques would have an
adverse impact on the performance of the Fund. This may result in investors suffering loss on their investment of the Fund.
11) Credit / Default Risk
Bonds are subject to credit / default risk in the event that the issuer of the instrument is faced with financial difficulties, which may
decrease their credit worthiness. This in turn may lead to a default in the payment of principal and interest.
12) Reclassification of Shariah Status Risk
The risk that the currently held Shariah-compliant securities in the portfolio of Shariah-based funds may be reclassified to be Shariah
non-compliant upon review of the securities by the Shariah Advisory Council of the Securities Commission performed twice yearly. If
this occurs, the value of the fund may be adversely affected where the Manager will take the necessary steps to dispose of such
securities in accordance with the Shariah Advisory Councils advice.
The above should not be considered to be an exhausted list of the risks which potential investors should consider before investing in
the Fund. Potential investors should be aware that an investment in the Fund may be exposed to other risks of exceptional nature from
time to time.