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Whats New in

Oracle ATG Web Commerce 10.2


25 April 2013











Whats New in Oracle ATG Web Commerce 10.2

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Table of Contents
Summary of 10.2 Themes .................................................................................................... 3
Commerce Anywhere ............................................................................................................................ 3
Business Tool Experience ..................................................................................................................... 3
Mobile .................................................................................................................................................... 3
Multisite ................................................................................................................................................. 3
Oracle ATG Web Commerce Platform ................................................................................ 4
Additional Localizations of Business User Tools ................................................................................... 4
Site Groups for Personalization Rules ................................................................................................... 5
Profile Realms ....................................................................................................................................... 5
Profile Purge .......................................................................................................................................... 6
Oracle ATG Web Commerce Engine ................................................................................... 8
Extended Inventory Model for Cross-Channel Inventory View............................................................... 8
Order Online/Pickup in store .................................................................................................................. 8
Cross-Channel Returns ......................................................................................................................... 9
Oracle ATG Web Commerce Content Administration ....................................................... 9
Property-Level Conflict Resolution ........................................................................................................ 9
Oracle ATG Web Commerce Business Control Center ....................................................10
Access Control .................................................................................................................................... 10
Emergency Project & Workflow ........................................................................................................... 11
Extended Visual Merchandising Features: Workbench ....................................................................... 12
Text Editing in Preview ........................................................................................................................ 13
Edit Assets while Previewing a Future Date/Time ............................................................................... 13
Usability Enhancements ...................................................................................................................... 13
Promotions Visibility ............................................................................................................................ 14
Non-Discountable Products & SKUs ................................................................................................... 15
Promotion Filters Management ............................................................................................................ 16
Oracle ATG Web Commerce Service Center (CSC) ..........................................................17
Service Enablement ............................................................................................................................ 17
Endeca Guided Search for Product Catalog Search in CSC ............................................................... 17
Support for In-Store Pickup ................................................................................................................. 19
CSC Support for Profile Realms .......................................................................................................... 20
Support for Non-Discountable Products .............................................................................................. 20
CSS Consolidation .............................................................................................................................. 20
Oracle ATG Web Commerce Search ..................................................................................20
Maintenance Update ........................................................................................................................... 20
Oracle ATG Commerce Reporting .....................................................................................21
Data Aggregation ................................................................................................................................. 21
Updated Reports ................................................................................................................................. 21
Oracle ATG Web Commerce Reference Store (CRS) ........................................................22
Product Returns ................................................................................................................................... 22
RightNow Integration ........................................................................................................................... 23
Simplified Checkout Code ................................................................................................................... 24
Build System ........................................................................................................................................ 25
Start and End Dates for Category, Promotion, and Promotional Content Assets ................................ 25
Oracle ATG Commerce Reference Store iOS Universal Application ...............................26
Search Results Page ........................................................................................................................... 27
Category Page ..................................................................................................................................... 27
Multisite Capabilities ............................................................................................................................ 28
Commerce Reference Store (CRS) Mobile Web Application ............................................28
Brand Landing Page ............................................................................................................................ 28
Auto-Suggest ....................................................................................................................................... 29
Search Adjustments ............................................................................................................................ 29
Sorting ................................................................................................................................................. 30
Mobile Preview .................................................................................................................................... 30
Oracle ATG Web Commerce Supported Environments Matrix ........................................31


Whats New in Oracle ATG Web Commerce 10.2

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Summary of 10.2 Themes

Oracle continues to focus its strategic investments in Oracle Commerce (Oracle ATG Web Commerce +
Oracle Endeca Commerce) on critical areas for retailers, distributors, manufacturers, service providers,
and other B2C and B2B businesses that transact online. The Oracle ATG Web Commerce 10.2 release
makes significant steps forward and extends Oracles industry-leading capabilities in areas that matter
most to companies who trust Oracle Commerce to run their businesses. The 10.2 release of Oracle ATG
Web Commerce focuses on the following investment themes.
Commerce Anywhere
Consumers now have the power to determine how and when they interact with a business, blurring the
boundaries of web site, mobile site, service center, or physical stores as separate entities. Consumers
want to interact with the business and the brand and have a consistent experience regardless of how and
when they choose to interact with it.

With a continued focus on enabling a Commerce Anywhere strategy, Oracle ATG Web Commerce 10.2
adds key capabilities to support cross-channel commerce, including an expanded inventory model to
maintain inventory for stores, pickup in stores, and web-based returns.
Business Tool Experience
The shopping, brand, and merchandise experience that shoppers receive is only as good as the inputs
provided by the merchandisers and marketers. These roles define many aspects of how a business
presents itself to its customer base, thereby defining the brand itself. As such, it is essential that those
people who define the brand have the tools and capabilities to execute on their vision and business
planstools that enable and enhance, rather than hinder, their ability to execute. And as the speed of
business continues to increase, merchants and marketers need tools which facilitate and an agile
approach to delivering differentiated customer experiences.

Oracle ATG Web Commerces Merchandising application and other business tools provide intuitive, easy-
to-use (and yet powerful) tools for the business user to manage content and the shopping experience.
Oracle ATG Commerce 10.2 adds to those capabilities with valuable new features including a new
workflow for making emergency changes quickly, increased visibility into promotions rules and eligibility
during preview, and a new flexible workspace capability that merchandisers can use as they manage their
catalogs.
Mobile
Mobile phones, tablets, and high-speed cellular connectivity continue to redefine commerce as shoppers
shop and interact with the brand through their mobile devices. Retailers not only need to support the
mobile channel, but need to leverage it to their advantage.

Adding to the robust set of capabilities delivered through the Commerce Reference Store (CRS)
reference applications, Oracle ATG Web Commerce 10.2 offers a new iPad reference application to
provide a wider range of sample applications for ATG-based commerce providers to use and build their
applications. Oracle ATG Web Commerce 10.2 also features updated versions of the ATG mobile web
reference store and the native iOS mobile reference applications. These updated applications have been
integrated with Oracle Endeca Guided Search, as well as Oracle Endeca Experience Manager to extend
industry-leading search and navigation, page layout, and content targeting to the mobile world.
Multisite
IT and business teams are challenged to do more with less; and as retailers add brands, extend into new
regions, or launch new microsites, teams are challenged to support these endeavors with reduced time
and effort. Oracle ATG Web Commerces multisite architecturefirst introduced in the 10.0 release
enables users to quickly launch and manage multiple sites on the same ATG cluster and share data,
carts, and other components to achieve business objectives.

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The multisite capabilities of Oracle ATG Web Commerce have been greatly augmented in 10.2 with
significant enhancements including the ability to partition or share customer profiles, site-based access
controls for business users, and the ability to manage personalization assets by putting sites into
collections called site groups.
Oracle ATG Web Commerce Platform
Additional Localizations of Business User Tools
In the Oracle ATG Web Commerce 10.1, 10.1.1, and 10.1.2 releases, several Oracle ATG Web
Commerce business user administration tools were localized out-of-the-box to include 17 different
locales. In the 10.2 release, these tools have been localized to an additional four languages:
Danish
Portuguese (European)
Finnish
Thai

This is in addition to the 17 languages supported in the
10.1.2 release:
Spanish (International Sort)
French (France)
German (Germany)
Italian (Italy)
Chinese (Simplified)
Dutch (Netherlands)
Portuguese (Brazil)
Swedish
Japanese
Russian
Turkish
Polish
Chinese (Traditional)
Korean
Czech
Hungarian
Greek

The following areas of the UI have been localized:
Administration
Commerce Merchandising
Content Administration (CA)
Site Administration
Commerce Service Center (CSC)
BCC home page

Benefits
No development or customization is required in order for business users to use the applications in
their own language.
With the 10.2 release, ATGs business use tools have now been localized to a total of 21
languages.


Figure 1: BCC applications have been localized to
a total of 21 languages.
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Site Groups for Personalization Rules
The Oracle ATG Web Commerce multisite framework provides powerful tools to manage multiple sites on
the same software stack and hardware cluster. This includes the ability to place one or more sites into
logical site groups. These site groups can be used for sharing datasuch as the shopping cartamong
sites.

Personalization tools such as segments and targeters also enable the tailoring of actions based on the
current site. For example, it is possible to create a segment for Big Spenders where Big Spenders =
Total sales > $1000 on Site A, and Big Spenders = Total sales > $2000 on Site B.

The Oracle ATG Web Commerce 10.2 release has been updated to extend the use of site groups to allow
their use in defining rules for personalization. Rules may now be defined using the group name, and the
rule will be applied to all sites used in that group.

For example, imagine a complex definition of multiple segments where each segment wants to vary the
rule based on sites that are in the US or in Europe. It is now possible to define all the segments using
rules such as For sites in group US Sites and For sites in group EU Sites.... After such definitions,
when creating a site, the user can easily apply all appropriate rules by simply adding the new site to the
US Sites or EU Sites group. Effectively, vast numbers of personalization assets can be applied or not
applied with a simple selection at site creation time, or even at a later date.

Benefits
Simplifies the management of complex personalization rules. By simply adding or removing a site
from a specific group, a wide range of changes to personalization rules can be applied or
removed in a single step.
Profile Realms
The Profile Realms feature allows the partitioning of profiles across sites in a multisite environment. A
realm is a logical grouping of profiles that are treated as a unique database of profiles. Although multiple
realms can exist in the same repository, the Commerce applications will treat them as logically separate.
For example, each realm can have a user with an ID of john.doe, and the profiles will remain completely
separate with different passwords, addresses, credit card information, etc.


Figure 2: Site Groups can be used in Personalization rules.
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When creating a new site using the multisite framework and the Site Administration tool, users can
identify the realm that the site will use for authentication. By selecting the appropriate realm, sites can
quickly share or not share profiles with other sites in the multisite framework.

Other areas of user tools such as the BCC external profile pages and CSC profile pages have been
updated to use realms. For example, when adding a new user in the BCC, the realm must be identified
for which to add the profile. Reporting has also been updated to account for realms.
Benefits
Allows companies to decide how profiles are shared across sites in a multisite environment. For
example, a company may wish to run multiple brands on a single ATG stack and, for legal or
marketing reasons, keep the profiles completely separate. Or, a company may have multiple
international sites and want to maintain separate customer profiles on each site.
Profile Purge
The Oracle ATG Web Commerce 10.2 release adds the ability to purge profiles from the profile
repository. Many ATG systems have been running for years, serving a large number of customers. Over
time, the database can become very large and may contain data that is old and no longer represents a
view of the current customer base.

The Purge tool allows a system administrator to remove profiles from the system. The tool is accessible
from the Dynamo Administrator interface to allow for easy access but also to prevent unauthorized users
from executing purges. Alternately, the tool can be set up as a scheduled service so that an ongoing,
periodic purge policy can be implemented and executed with minimal manual intervention.

The tool allows easy selection of profiles to be purged by multiple criteria: Registered users and/or
Anonymous users, and/or the amount of time (in days) since last activity. If needed, the tool allows more
Figure 3: Installations can have multiple profile realms. Business Users / merchants identify the profile realm a
site uses for authentication in Site Administration.
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complex criteria to be entered via custom RQL. In addition, a Preview capability is available to give
feedback to users about the effects of the purge prior to execution of the purge.

Benefits
Allows customers to periodically purge data that may no longer be of interest and which can
cause the profile database to grow very large.
Users can select the criteria they use to purge the data (e.g., customers who have not logged into
the site for a desired period of time), or they can develop complex criteria to micro target profiles
to remove.









Figure 4: Profile Purge allows users to purge records from the profile repository.
Users can identify profiles to be purged using
multiple criteria or an RQL query.
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Oracle ATG Web Commerce Engine
Extended Inventory Model for Cross-Channel Inventory View
Oracle ATG Web Commerce provides an inventory model and set of data for use by the commerce
application. Most sites use this data to only show products that are in stock or to give feedback to site
visitors so that expectations on product delivery are set. As online commerce evolves, many retailers
strive to offer different delivery models (e.g., order online/pickup in store, ship to store, ship from store,
etc.). These models rely on the ability to understand inventory availability in multiple locations.

The inventory model of ATG has been extended to allow for these complex inventory situations. Multiple
locations can be managed, and multiple location types can be identified. ATG provides location types for
a distribution center and stores out of the box. Additional location types can be added to meet more
complex needs.

In addition to providing the ability to access inventory levels at different locations, the model also allows
multiple inventory values for a given item at a given location, each with an Available to Promise (ATP)
date. For example, for any given SKU, the model will support a different inventory status for a distribution
center (to ship to home) and an inventory for each store. Likewise, multiple ATP dates allows the model
to reflect the current status in each location, as well as expected receipt of new stock. This allows a
commerce provider to show information to a shopper that indicates if a given item is in stock now for ship
to home, or in various local stores, and if not, when it is expected to be received in each location.

With these enhancements, the inventory system can provide very detailed and complex information about
current inventory, current inventory in various locations, and even future availability of inventory.
Benefits
The updated inventory model better reflects complex distribution systems that may include
multiple locations, stores, etc. The inventory data may be used to present information to shoppers
or may be included in complex logic on how to allocate goods for shoppers.
This extended model also serves the foundation for providing alternate shipping models, such as
pickup in store, ship to store, and ship from store.
Order Online/Pickup in store
A key service being offered by many retailers is the ability to order online and pick up items in store. This
service has several variations. One approach requires payment in full by shoppers online. Another
approach enables the shopper to simply request that items be put aside in the store and then paid for at
the time the items are claimed at the store.

ATG Commerce has added key elements to support these models. First, information about the shipping
model can be added to an order through the use of a new shipping group type. Use of the new shipping
group indicates that the items in that group are meant for pickup in store.

On the payment side, new payment types for Cash and Pay in Store have been created. While ATG
cannot collect cash for orders originating from the web, this payment type is intended for use by external
systems to indicate that the items have been paid for with cash in a store. ATG will accept this and
provide it to Commerce Service Center agents or make it visible to users reviewing order history.

In addition, Commerce provides a set of rules to govern the use of different shipping groups and payment
options. For example, rules exist to ensure that all items shipped directly to home are paid for in advance
and to ensure that pick up in store items are either paid in full or require full payment upon pickup.

Reports have been updated to allow users to report on shipping methods and storese.g., which orders
and items were selected to be picked up in store and aggregate data about such transactions, including
data for individual stores.
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Benefits
Provides capabilities to allow retailers to easily offer advanced shipping options such as order
online/pickup in store.
Capabilities are now standardized and exposed in the different applications of the Commerce
suite, greatly improving the ease with which to offer such options on commerce sites.
Cross-Channel Returns
Traditionally, the ATG Commerce solution has provided return logic as part of the Commerce Service
Center application, which sits as a layer on top of the core commerce functions.

As retailers look at the full life cycle of an order, including providing customer support, there is a need for
greater access to the return logic.

With ATG 10.2, most of the return logic has been moved out of the Commerce Service Center layer and
down into the core commerce engine. Doing so makes it possible to offer shoppers the ability to initiate a
return via the web channel without placing a more expensive call to the call center channel.

Specific core commerce updates include:
Ability to identify those orders that support returns.
Indicating if the shopper has an existing return request.
Supporting the display of the returns history.
Displaying order details for an order with a mix of returnable and non-returnable items.
Providing the reporting data warehouse with information about returns and their association with
the original and/or exchange orders.

A few elements of the return logic have not been moved for functional and security reasons. For example,
the ability to override prices, which is important for call center agents, is not applicable for shoppers and
as such that logic has not been moved.
Benefits
Makes the return and exchange logic easily available to be exposed on the commerce web site.
Allows the commerce site to offer the shopper the ability to initiate service activities and deflect
calls from a call center to a more cost effective approach.
Improves customer satisfaction by giving shoppers options in how they interact with the retailer
and being able to choose the approach with which they feel most comfortable.

Oracle ATG Web Commerce Content Administration
Property-Level Conflict Resolution
The Content Administration (CA) capabilities of Oracle ATG Web Commerce provide a set of tools to
manage versioning, workflow, and deployment for content items (assets) on a Commerce site. CA allows
multiple users to begin editing the same asset in different projects. Each project gets a copy of the
version that is on the production site and then is allowed to edit it within the projects sandbox. This
allows users to work in parallel on projects that may have different goals or deployment dates. However,
when a given assetsuch as a productis edited in two different projects, the system detects this as a
conflict and asks for manual input as to which of the two projects versions should be used. This situation
holds true even if the properties being changed in each of the projects are different. The conflict is
created because the same asset (in this case a product) is being changed.

As an example:
Commerce.com has a product with the title of Running Shoes on the production site. The
Merchandiser creates a project and edits the title to be New!!! Running Shoes. The Copyeditor
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creates a different project where he adds the description of the product. The first project to be
deployed will deploy without requiring additional user intervention; however, when the second
project is deployed, the system recognizes that changes have been made to the same asset and
asks the user to resolve the issue. i.e., a conflict is created at the asset level (product in this
example), and the user is required to select whether the data from the first project, the second
project, or some combination of the two projects, should be used on the site.

The 10.2 release improves this situation by making the conflict detection occur at a more granular level.
The system now detects what has changed at the property level, such that if the changes in the two
projects are on different properties of the same asset, the system will not request manual input. The
system will only request that the user resolve a conflict when the same property is changed in two
different projects.
Benefits
Greatly reduces the number of conflicts that users must resolve manually in the BCC and
Merchandising.
More closely aligns with how business user want to manage their catalogs.
Oracle ATG Web Commerce Business Control Center
Access Control
Access Rights
Oracle ATG Web Commerce 10.2 introduces Access Rights, which are enhanced tools to control the
content that business users can access in the BCC. Access Rights determine the access level for user
roles, and administrators can use these Access Rights to set the permission level of BCC usersFull,
Read-Only, or No Access.


The following Access Rights ship with the 10.2 release:

ATG Search Full Access
Emergency Workflow Access
External Users Full Access
Internal Users Full Access
Media Full Access
Media Read-Only Access
Preview Users Full Access
Price Lists Full Access
Price Lists Read-Only Access
Promotions Full Access
Promotions Read-Only Access
Promotions Standard User Access
SEO Tags Full Access
Site Administration Full Access
Site Catalogs Full Access
Site Catalogs Read-Only Access
Store Content Full Access*
Store Content Read-Only Access*
Store Locations Full Access
Store Locations Read-Only Access
Targeting and Segmentation Full Access

*CRS-specific roles

Customers can use these access rights as is, extend them, or create their own to suit the needs of their
businesses.


Limit Access by Site
With the 10.2 release, customers also have the ability to limit a users access to products and promotions
by site. This enables businesses to manage multiple sites and assign specific users or organizations to
each site. Users can be limited to see and edit only the content to which they are assigned to work.
Benefits
Simplifies control of users access rights in the BCC.
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Enables customers to restrict users and teams to access and work on specific sites.
Emergency Project & Workflow
The Emergency Project provides BCC users with a new out-of-the-box project type that has two workflow
steps: Author and Deploy to Production. This feature was created to enable users to make critical
changes to their site quickly and easily. The Emergency Project will move to the front of the deployment
queue ahead of any projects that are currently in the queue.

Please note: This new project type should only be used in emergency situations and not as the
regular, daily workflow.











User Role & Access Right
A new Emergency Project role was added that gives users the Emergency Workflow access right. The
role can be combined with any existing user role. For example, a digital merchandiser can be assigned
the Emergency Project role, in addition to the Merchandising role. Once the Emergency Project role is
assigned, she is able to create Emergency Projects and will see the Emergency Project option on the
BCC homepage.

The project name, date, time, and name of the user who created it are automatically filled in when the
Emergency Project is selected.

Some things to note:
Users cannot deploy an Emergency Project if a deployment is currently underway.
The Emergency Project can be used only in environments with switched data sources.
The following are the steps that the Workflow goes through during deployment:

Deploy > Check for running deployments > Lock assets > Resolve
Conflicts > Deploy to Offline data source > Run CMS > Refinement
config generation (only if running ATG Search) > Switch Data Sources >
Deploy to (newly) Offline data source > Run CMS > Refinement config
generation (only if running ATG Search) > Check in assets

If assets in the Emergency Project are locked, the system will unlock the assets in the locking
project and set the workflow for that project to the task that invokes conflict checking (e.g.,
Figure 5: The Emergency Project is a new workflow that has two steps: Author and Deploy to Production.
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Approve for Production Deployment). The locking projects name, creator, and start date are
then recorded in the Reset Projects List. Projects that are reset must be redeployed.
Benefits
Provides a new workflow that enables users to make mission-critical changes to the site quickly
and efficiently.
Enables business users to make emergency changes without having to rely on IT.
Extended Visual Merchandising Features: Workbench
The 10.1 release introduced Visual Merchandising features and functionality in the Merchandising
application in the BCC. As part of this feature set, Workbench was used to perform multi-edit functions.
Workbench functionality has been extended in the 10.2 release beyond multi-edit to enable users to edit
single assets, move more seamlessly between the Layout and Data views, and manage catalog
relationships among assets. Located above the Browse panel and property editors in Data View and
above the preview of the site in Layout View, Workbench is a persistent area that enables business users
to bookmark assets for current or future work.

Drag and Drop
Users can drag and drop assets from the Data and Layout views to the Workbench. Users can drag one
asset to the Workbench or multiple assets to create a bucket where multi-edit functions are still available.
Workbench is available in both
Data and Layout Views. Users
can drag and drop single assets
or create a bucket of assets.
Figure 6: Workbench persists among sessions and enables users to bookmark single assets or create buckets of
assets.

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In addition, users can drag and drop assets and buckets of assets within the Workbench to link items and
establish catalog relationships.
Benefits
Extended tool provides new capabilities for Merchandisers to manage catalog relationships,
perform multi-edits, and create buckets of assets.
Offers users an additional way to interact with the Layout and Data views.
Text Editing in Preview
This feature enables users to access a context menu via right-click on a text asset in Layout View and
edit the text with a pop-up text editor. Text must be configured to be available on the site via an ATG
repository in order to enable this feature. Examples of editable text are provided in the Commerce
Reference Store and include:

About Us
Careers
News
FAQs
Privacy
Terms
Shipping
Returns

Benefits
Extends the Visual Merchandising capabilities so that users can edit text assetsin addition to
catalog assetswhile in Preview.
Edit Assets while Previewing a Future Date/Time
This enhancement makes it possible for users to make changes in Layout View while previewing a site at
a future date and time. Prior to the 10.2 release, users could only make changes to catalog assets while
previewing the site in the present.
Benefits
Users can preview the site at a Future Date/Time and use the Visual Merchandising functionality
to make changes to assets rather than having to make all changes to assets that are scheduled
to appear at a later date in Data View.
Usability Enhancements
The 10.2 release includes a number of enhancements to the BCC UIs that improve the efficiency and
experience for users.

BCC Home
Click on the name of projects for one-click access.
Reduced the amount of browsing required to create new projects.
The right-hand side of the BCC Homepage now shows more projects by default so users can find
projects to work on more easily and without having to page through project lists.


Merchandising UI
Reduced visual clutter by removing unnecessary UI chrome
Improved text, icon, and button contrast levels for improved readability and accessibility
Reduced dependence on custom Flex skins and increased the use of CSS in the styling of some
UI elements for sharper graphics, more contrast, and a more consistent and predictable UI.
Split compound UI elements into more granular and easy-to-understand components (e.g., back
button and ancestor menu, project widget and project action menu).
Increased the size of work areas by implementing a more compact layout with less white space
Implemented user-resizable modals.
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Promotions Visibility

The Promotions Visibility feature was added to the Layout View and offers business users insight into
how their promotions are functioning. The feature, which includes a new promotions button on the
Preview toolbar, shows the user the shopping cart total price, as well as the number of promotions that
have been applied to the cart.

As the business user navigates the site, she can add items to her cart to check that promotions are being
applied as desired. Users can click on the promotions button to get more information about available and
applied promotions.

Users can see which promotions have been applied and how the promotions engine has evaluated the
promotions and the items that are in the cart. Details about stacking rules, conditions, and offers are
included to help users double-check promotions and troubleshoot if they encounter a discount they were
not expecting.

Benefits
Provides valuable insight into how promotions are being applied.
Enables a user to test and troubleshoot Promotions in Preview.


Users can see more projects listed.
One-click access to projects through
the project name.
Re-grouping of applications
and assets for more intuitive
locations.
Figure 7: Usability enhancements and improvements were made to areas of the UI including the BCC homepage.
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Non-Discountable Products & SKUs
The 10.2 release adds a new property
within the Merchandising UI that enables
users to designate product and SKUs as
non-discountablei.e., they cannot be
used in a promotion and are unavailable
for discount. After a user has selected
No on the Discountable property
(located on the Advanced tab), the user
will get a warning if she tries to use the
product or SKU as part of the Offer when
creating a promotion. Products and SKUs
designated as non-discountable can be
used as qualifiers when in a promotions
Condition.
Benefits
Enables users to indicate that a product or SKU should not be discounted.
The UI notifies the users if any non-discountable product or SKU is in a promotion.
Figure 9: Promotions Visibility gives users the ability to troubleshoot how promotions are working in Preview.
Figure 8: The promotions button on the Preview toolbar indicates the cart total and how many promotions have
been applied.
.
Figure 10: Select No to make Products or SKUs non-discountable.
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Promotion Filters Management
This feature enables business users to make changes to Condition and Offer Filters on the Advanced tab
in the Promotions UI. The Condition and Offer Filters are part of the Qualifier Service, which is used to
determine if anything qualifies for the discount (Condition) and which pieces should receive the discount
(Offer). The default setting is inherited from the corresponding global filter setting (i.e., applies to all
promotions) within the Qualifier Service properties file. With this feature, users can now override those
global settings for an individual promotion.

Condition and Offer Filters, which are found on the Advanced tab, and vary according to promotion type,
can be changed by the business user. Each filter offers users the choice of using the default setting or
including or excluding the items described in the filter. For example, a user could set up a promotion that
grants 15% off the Home Accents category. The default condition filter for this type of promotion excludes
items that are on sale from being included as part of the Condition. With this feature, the user can
override the setting so that sales items are evaluated as part of the Condition.

Item Discount
Condition Filters
Discounted Items (Any Promotion) Exclude/Include items discounted in any promotion
Discounted Items (Current Promotion) Exclude/Include items discounted in the current promotion
Items on Sale Exclude/Include items on sale
Items with Zero Prices Exclude/Include items with zero prices
Items with Negative Prices Exclude/Include items with negative prices
Offer Filters
Qualified Items Exclude/Include qualified items
Discounted Items (Any Promotion) Exclude/Include discounted items (any promotion)
Discounted Items (Current Promotion) Exclude/Include discounted items (current promotion)
Items on Sale Exclude/Include items on sale
Items with Zero Prices Exclude/Include items priced as zero (0)
Items with Negative Prices Exclude/Include items with negative prices
Items with Price Lower than Promotion
Price (Fixed Price Promotions Only)
Exclude/Include items with a price that is lower than the
promotion price

Order Discount
Condition Filters
Discounted Items (Any Promotion) Exclude/Include items discounted in any promotion
Items on Sale Exclude/Include items on sale
Items with Zero Prices Exclude/Include items with zero prices
Items with Negative Prices Exclude/Include items with negative prices

Shipping Discount
Condition Filters
Discounted Items (Any Promotion) Exclude/Include items discounted in any promotion
Items on Sale Exclude/Include items on sale
Items with Zero Prices Exclude/Include items with zero prices
Items with Negative Prices Exclude/Include items with negative prices


Benefits
Allows business users to make changes to promotion filters for each promotion.
Enables business users to be less dependent on IT to make changes to promotions.
Figure 11: List of condition and offer filters available by discount type.
Whats New in Oracle ATG Web Commerce 10.2

17
Oracle ATG Web Commerce Service Center (CSC)
Service Enablement
Oracle ATG Web Commerce customers are increasingly using Representational State Transfer (REST)
Web Services to integrate with backend enterprise systems. To enable customer applications to more
easily integrate Oracle ATG Web Commerce functionality with other applications and systems, significant
improvements have been made to the REST-based framework and Web Services in the 10.2 release.

A new Model View Control (MVC) architecture has been designed for 10.2. This new framework uses
chain-like controller components that process multiple portions of a REST request and render a single
response. The new framework aggregates data from one or more controllers such as droplets, form
handlers, other Nucleus components, and/or JSP pages. These controllers, in turn, generate a model
(map of maps). A separate view layer (response generator) then renders that model in a UI-neutral format
such as JSON or XML. Controllers and controller chains are defined in XML files. Definitions can be
altered and extended using XML-combine.

The new framework provides a configurable XML-based filtering definition that enables customers to
declare which properties should be returned in the response of a REST Web services call. These XML
filters can be XML-combined to extend or restrict the view. With this capability, customers can maintain a
single controller with multiple views or filters and define what type of data to return based on who is
issuing the request. For example, on an iPad product detail page, customers may want to return more
product details or a bigger image, and the new framework can easily support this configuration. The view
layer also supports the ability to transform values (e.g., return the last four digits of a credit card number).

A number of Web Services have also been created as part of this REST framework redesign. These
include core CSC functions such as updating profiles and assisted shopping. Complete details about
these Web Services can be found in the product documentation.
Benefits
The Web Services and REST framework make it easier for customers to implement many of their
cross-channel initiatives.
The new framework aggregates data from multiple sources into a single request, therefore
requiring fewer requests to the server. Services can also be configured to return the smallest
amount of data needed to further enhance performance, especially on mobile devices.
Because the view layer is decoupled from the controllers, filtering can be applied to content from
any type of controller including JSP pages or droplets. This greatly simplifies the controller code
by deferring rendering to the view layer.
Customers can now also define different filter definitions for the same object, such that different
applications or different parts of the same application can retrieve different views of the same
object (e.g., to get a summary versus detailed view of the order). The new framework enables
customers to reuse existing droplets, form handlers, and components. For example, customers
can reuse the custom code that was written for their desktop site in a RESTful way without having
to write new Java code.
With the new Web Services and filter definitions, developers now only need to modify the
configurations for their needs, rather than being required to create new Web Services from
scratch, thus shortening the development time required to get an initial version of a new service
up and running. Because the framework and Web Services use known Oracle ATG Web
Commerce design patterns, a developers dont have to learn new coding patterns.
Endeca Guided Search for Product Catalog Search in CSC
CSC now uses Oracle Endeca Guided Search for product catalog searches and browsing. Endeca
Guided Searchbased on the Endeca MDEX Engineis a powerful technology that not only provides
agents with the results of their query, but also guides agents to the correct set of next steps, while
eliminating the frustrating response of No Results Found. Next steps are re-ranked and re-organized
with each click, creating a much more productive and satisfying navigation experience for CSC agents.
Whats New in Oracle ATG Web Commerce 10.2

18

Prior to 10.2, CSC provided only a basic SQL search for the product catalog. The Endeca Guided
Search-driven page that ships as part of this feature is an alternative to the current SQL-based product
browse and search pages. The existing pages remain to support customers who do not use Endeca
Guided Search. A CSC configuration determines which search page(s) are displayed.



The updated version of CSC:
Provides a new Endeca Guided Search-driven search page (titled Product Catalog) and queries
the same Endeca MDEX Engine configured for search on the front-end website.
Displays the search results and ordering (including dimensions or facets) that the front-end
shopper would see given the same search context.
Uses CSC-specific renderers for the page display (e.g., dimensions, search box, breadcrumbs,
and search results).
Supports site-based catalog configuration so that it can return only results associated with the
current site or a list of sites.

Note that CSC 10.2 continues to use ATG Search for order and profile searching. CSC will cease to use
ATG Search for orders and profiles in an upcoming Oracle ATG Web Commerce release.

Benefits
Enables customers to provide their CSC agents with the same market-leading search experience
as shoppers, allowing agents to explore the catalog data more interactively and easily with the
shopper in real time.
Eliminates the need for CSC customers to have to implement the search solution that matches
the front-end as a customization.
Endeca Guided Search improves the performance and usability of CSC by providing agents with
a search technology that responds intelligently to their current navigation state, guides them
along valid paths, and eliminates invalid choices.

Figure 12: Endeca Guided Search now powers product searches and browsing within CSC.
Whats New in Oracle ATG Web Commerce 10.2

19
Support for In-Store Pickup
Providing a seamless purchasing experience is now considered a key capability for cross-channel
retailers. To support the cross-channel experience, retailers offer shoppers the popular option of ordering
online and picking up-in-store. As explained above, Release 10.2 provides support for the cross-channel
experience by enhancing the current Oracle ATG Web Commerce inventory system to accommodate
multiple inventory records per location per SKU, and by offering additional shipping and payment group
options.

The CSC application supports this Commerce feature by offering the following capabilities:

Provides a mechanism that enables an agent to search for a store and provides a display of in-
store inventory for a SKU.
Displays multiple Available to Promise (ATP) dates for when the item will be available for pickup.
Enables agent to select and checkout using in-store pickup as a fulfillment method/delivery
option. If in-store pickup is chosen as a delivery option, CSC allows the payment to be identified
as to be paid in the store.
Provides support for the cash payment group for display only purposes.
Benefits
Provides cross-channel support for customers who want to unify the online and offline purchasing
experience for their shoppers, ensuring that their agents can also provide the shopper with the
same cross-channel buying capabilities.
Supports a seamless cross-channel experience by optimizing the in-store pickup process for
agents.

Figure 13: CSC supports in-store pickup selling scenarios.
Whats New in Oracle ATG Web Commerce 10.2

20
CSC Support for Profile Realms
CSC provides support for the Platform profile realms feature. CSC determines which profile realms can
be accessed by an agent using any site/site group constraints. The application provides the ability:
For a CSC agent to search for a profile within the context of a given site, select a profile, and take
action on behalf of that profile.
To create a profile that is associated with a given site thus putting that profile automatically into
the appropriate realm.
For an agent to select a default realm when creating a profile.
Benefits
CSC provides support for the profile realms Platform feature by enabling agents to work on
profiles that are partitioned based on certain site-based criteria.
Support for Non-Discountable Products
CSC has been updated in 10.2 to support the new Merchandising feature that enables customers to
specify that certain products or SKUs should be restricted from qualifying for a promotion. CSC ensures
that an agent is aware that a product is non-discountable by showing this property in areas of the
application including the product page, SKU picker, shipping pages, cart page, order view page, etc.
However, an agent may still override prices and apply order adjustments.
Benefits
The CSC application has been updated to ensure that agents understand that certain products
are flagged as non-discountable in the product catalog. With this feature, customers can ensure
that their agents are not inadvertently providing discounts on products that have been designated
as non-discountable by the merchandisers.
By extending support for this new feature, CSC also ensures that all returns and exchanges are
processed correctly for an order that contains non-discountable products.
CSS Consolidation
In 10.2, a certain amount of Cascading Style Sheets (CSS) consolidation was done within the CSC UI.
The goal of these improvements was to separate the ability to control and manipulate the UI from CSS
files and to separate the CSS from the JSPs, scripts, and other inline elements. Furthermore, CSS has
been better annotated so it is now easier for customers to understand.
Benefits
Some aspects of the CSS used in the CSC UI have been consolidated and optimized to ease the
implementation and customization efforts of CSC customers.
Enables CSC to reduce code complexity and enables the UI to be easier to install, customize,
and upgrade.


Oracle ATG Web Commerce Search
Maintenance Update
The 10.2 release of ATG Search is a maintenance release and contains bug fixes.

All development efforts associated with search will be focused on the Endeca Guided Search product
moving forward. The 10.2 release will be the last release of ATG Search. Current ATG Search
customers should be making plans to move to Oracle Endeca Guided Search.

Whats New in Oracle ATG Web Commerce 10.2

21
Oracle ATG Commerce Reporting
Data Aggregation
Oracle ATG Web Commerce collects a wide range of data for reporting purposes and provides out-of-the-
box reports to enable customers to monitor key performance indicators (KPIs) for their commerce
business. In order to provide such insight, data is collected at a fairly fine grain to allow analysts to view
the data from many perspectives. While this granularity provides users with tremendous flexibility, it can
also result in report generation taking longer than desired.

The Data Aggregation feature allows certain pieces of data in the reporting data warehouse to be
aggregated over a period of time and then used in reports. This allows the report generation to process
fewer rows of data in order to generate reports that use the aggregated items. At the same time, the
original data is still available for users if they want to analyze it at a more granular level.

By default, aggregation is enabled on data such as site visits, sales, promotions usage, etc. Simple
configuration options allow administrators to indicate which items are aggregated.
Benefits
Enables reports that rely on granular data to be executed much more quickly, using fewer
resources on the database and BI servers.
Updated Reports
A number of updates have been made to improve the readability and usability of ATG reports.
Across many reports, the trend line graphs have been updated to use a new style. This new style reduces
the screen real estate needed and therefore allows more information to be presented for the user.
Likewise, the new graphs provide additional information such as high and low marks to assist readers in
extracting key data quickly.

Dashboards have also been updated to fit better in common screen resolutions without requiring
horizontal scrolling, making more data visible to users in a single glance.
Benefits
Reports are clearer, provide additional data, and are simpler to navigate.

Whats New in Oracle ATG Web Commerce 10.2

22


Oracle ATG Web Commerce Reference Store (CRS)
Product Returns
The CRS returns feature builds on the core Commerce returns functionality to enable a shopper to easily
initiate a return on orders (both as an order as a whole, or as individual returnable items contained within
the order) within the account management area. The order history and order details pages have been
updated to show information on previous returns associated with an order and to allow a shopper to
initiate a return on any returnable items contained within an order.

Figure 14: Many of the dashboards have been reoriented to fit better on typical screen resolutions without requiring
horizontal scrolling, making them more usable and easier to navigate. Trend lines are more compact and show high/low
marks for quick understanding of the data.
Whats New in Oracle ATG Web Commerce 10.2

23
A new area has been introduced for registered shoppers where previous returns can be viewed. To
enable a shopper to initiate the return of items, the CRS returns feature introduces functionality to enable
the shopper to:
Select an order and return the full order or items from within that order.
Receive either a store credit or a refund to the credit card used for the order payment.
View further details of previous returns (returns history).
View details of any exchanges made on an order. Note that only an agent in the CSC application
can initiate exchanges; exchanges cannot be done by the shopper directly in CRS.
Benefits
Provides a best practice example of how a shopper can quickly and easily initiate a return directly
on the website.
RightNow Integration
Oracle RightNow Cloud Service combines web, social, and contact center experiences for a unified,
cross-channel service solution. To demonstrate integration between Oracle RightNow and Oracle ATG
Web Commerce technologies, CRS embeds relevant and contextual support information from RightNow
in the CRS product detail pages. The goal of providing this additional product information on the product
detail pages is to validate a shoppers need, address research needs, and help the shopper select the
right product, thereby increasing the likelihood of a purchase.

In this integration, Oracle ATG Web Commerce manages the majority of the shopping experiencefrom
the display of the products on the storefront to the process by which those products can be purchased.
Oracle RightNow manages the Knowledge Base where additional information can be retrieved about or
related to the product(s) being displayed and provides the widget syndication capabilities to allow that
content to be broadly distributed.

At a high level:
CRS has embedded the RightNow Knowledge Syndication Widget in each product detail page of
the CRS application. This is an optional add-in that can be enabled for joint Oracle ATG
Commerce and Oracle RightNow customers.
RightNow provides contextual and customized knowledge content that matches the existing CRS
sample data.
Figure 15: Customers can initiate a product return on CRS.
Whats New in Oracle ATG Web Commerce 10.2

24
RightNow hosts the fully re-skinned sites with this customized knowledge content to match the
CRS user experience.
The integration supports the differentiated experiences of users coming from ATG Store US, ATG
Home, and ATG Store Germany.
The RightNow site maintains context of where the user came from and provides navigation URLs
back to the calling (ATG) page.


Benefits
CRS 10.2 demonstrates an integrated solution between Oracle RightNow and Oracle ATG Web
Commerce.
This integration provides customers with reference-quality code that demonstrates how to provide
contextual, relevant information in CRS from RightNow. This integration can be used as a starting
point to display knowledge content from RightNow for any page that is powered by Oracle ATG
Web Commerce.

Simplified Checkout Code
One of the goals of CRS is to demonstrate advantages of the Oracle ATG Web Commerce solution and
best practices on how to implement features provided by this solution. Developers can also use CRS as a
starting point for their custom applications. As such, CRS demonstrates the usage of ATG Core
Commerce APIs including checkout.

Checkout is a complex API that includes order items manipulations (add items to order, remove items
from order, and change items quantity), order shipping groups manipulations (split order items to the
different shipping groups and use different shipping methods), and pricing operations (promotions,
stacking rules, coupons, and fulfillment). Furthermore, every modification of the orders content requires
an additional re-pricing operation to keep pricing information up to date.

Prior to 10.2, CRS re-priced an order multiple times from the Add to Cart operation to order confirmation
and placement. Because order re-pricing is an operation requiring substantial calculations, significant
Figure 16: The RightNow Knowledge Syndication Widget has been embedded on the CRS product detail page.
Whats New in Oracle ATG Web Commerce 10.2

25
effort has been made in this release to simplify the checkout code and reduce the negative impact of re-
pricing on checkout performance.

Throughout the cart/checkout JSP code, improvements were done to bring the code up to Oracle ATG
best practices standards. More comments were also added to the CRS checkout related Form
Handlers/Droplets/Helpers.
Benefits
As a result of this work, CRSs checkout code has become much easier to understand, extend,
and maintain. The checkout code and process has been simplified on the backend to improve
performance. Developers can now more easily understand the checkout code and can work more
effectively with the CRS code base.
To enable customer developers to effectively use CRS as a basis for their own custom
implementations, more comments were added throughout the code to enable customer
developers troubleshoot issues more quickly and easily.
Build System
As part of the 10.2 release, CRS ships with build scripts that are based on the Apache Ant tool. The
features available are:
Modular structure: The build environment has a modular structure that enables customers to
execute the main build script that in turn builds all its child modules. This modification should
result in a significant time saving for customers who make modifications only in one individual
module and hence dont need to rebuild CRS.
Easy configuration: The CRS build system provides convenient one-place configuration of build
environment located in the main CRS directory.
Exclusion of particular modules from the build process: Customers can add a configuration option
to indicate which modules they want to exclude from the main build process.
Benefits
Customers can now easily configure and use the new build system. CRS now provides a build
environment that can be used or easily modified and replaced by customers.
Enables customer developers to more easily modify CRS classes, JSPs, or configuration files
and easily rebuild CRS using the newly provided build system.

Start and End Dates for Category, Promotion, and Promotional Content Assets
CRS now applies logic to category, promotion, and promotional content assets so that they are displayed
using start and end date properties (if specified).

Assets that have defined start and end dates are filtered in CRS production mode and in preview mode
regardless of the source of the datawhether the assets are read via Repository Search, or the
Enhanced Sorting dropdown control, or whether the system is querying the ATG Repository or the
Endeca MDEX Engine.

To support this feature, CRS applies time-based filters to the results coming back from the Endeca MDEX
Engine. It is recommended that queries submitted to the MDEX Engine not use the current time, but
truncate that time to the current day to ensure that queries are adequately cached. A production site may
experience a reduction in performance if implementers apply time-based filtering of less than a day.
Customers should work with their implementers to find an acceptable tradeoff between system
performance and timeframe accuracy. If customers want to filter on a timeframe of less than one day,
they may want to push the time-based filtering to be a part of the data ingest process (for example,
possibly assign additional date/time based dimension values/attributes to product records so the MDEX
Engine doesn't have to filter the records directly).

Whats New in Oracle ATG Web Commerce 10.2

26
Benefits
Allows merchandisers who often merchandise products and categories in advance of when they
go live and to see what their site will look like at a future date when the promotions or the new
category have been activated.
Merchandisers can create a new category that will be available on the production site at a future
date (e.g., a category that is available only for the holiday season). The merchandiser has the
ability to create this new category in the BCC, add existing and new products to it, and set the
start date on the new category to a future date. The merchandiser is able to preview this category
from the BCC using the date/time picker.

Oracle ATG Commerce Reference Store iOS Universal Application

Release 10.2 marks the first release of the integrated ATG-Endeca Commerce Reference Store iOS
Universal application that serves both the iPhone and iPad devices from a single download or binary.
The previously released 10.1.1 Oracle ATG Web Commerce iPhone application has been transformed
into the iOS Universal application. The specific changes made for the iOS Universal (iPhone and iPad)
application in 10.2 are:
ATG Search has been replaced with Oracle Endeca Guided Search.
Business users can drive the page content management and layout of the search results and
category pages through Oracle Endeca Experience Manager.
Business users can drive additional storefront elements such as categories, facets/dimensions,
and breadcrumbs through the Oracle Endeca Commerce products.
The usage of core Endeca-, as well as ATG-specific cartridges, is demonstrated. (Refer to the
Oracle ATG Web Commerce 10.1.2 Whats New document for a complete list and description of
the Endeca and ATG-specific cartridges that are demonstrated in the 10.2 release.)
Shoppers can browse the product catalog in addition to searching.

The CRS iOS Universal application includes a server module that extends the existing Commerce
Reference Store (CRS) backend. The CRS iOS Universal application provides a working example of a
client that consumes data provided by this server module.

The CRS iOS Universal application has rewritten the existing iPhone application to take advantage of the
newly redesigned Oracle ATG Web Commerce 10.2 REST framework. This application also provides a
working example of how customers can leverage the Endeca Assembler to make Oracle Commerce data
available to an iOS client application and extend this application to meet their specific requirements.

The CRS iOS Universal application has also been designed and built in a modular manner to allow
Endeca-only customers to use key components, such as the Experience Manager framework and
cartridges that use MDEX Engine data. This functionality is mainly provided by the
EMAssemblerConnection class and a separate Xcode project called the EMMobileClient. The
EMAssemblerConnection class allows the iOS client to make a connection to the assembler, query it for
data, and parse the response from the assembler into useful objects. The EMMobileClient holds Endeca-
specific manager classes, utilities, and Objective-C model objects (e.g., an object representation of a
Main or Secondary Content Slot, etc.) which is very useful functionality for integrations.

The iOS Universal application also provides a useful example of how to render Oracle Endeca
Experience Manager cartridges in a native application, providing design patterns and best practices for
development of custom cartridges. Additionally, the same cartridges are used and shared across all CRS
reference applicationsdesktop, mobile web, and iOS Universal application.



Whats New in Oracle ATG Web Commerce 10.2

27




Search Results Page
As in the 10.1.2 CRS mobile web and desktop applications, the search results page in the CRS iOS
Universal application is now controlled within Experience Manager, enabling the business user to manage
the layout of this page without ongoing support from IT or the need to republish the app through the Apple
Store. The search results page may be driven by the same configuration and cartridges as used by the
desktop CRS application for when a shopper enters a search term, as well as whenever a shopper
selects a facet or dimension refinement during the browse experience.
Category Page
As demonstrated in the 10.1.2 CRS mobile web and desktop applications, the category page in the iOS
Universal application is also controlled within Experience Manager. The category page may use the same
configuration as used by the desktop CRS application for when a shopper enters category-only inputs.


Figure 17: The CRS iOS Universal binary can be used for both iPad and iPhone devices.
Figure 18: The CRS iOS Universal application shows how to use Experience Manager to manage the shopper
experience.
Whats New in Oracle ATG Web Commerce 10.2

28
On this page, CRS demonstrates how business users can use data from the ATG repositories and
continue to use ATG Visual Merchandising (Light Table) capabilities to manually curate and merchandise
the experience of the category landing pages. As shipped, the category page uses the ATG Category
Products Grid cartridge that returns products and their sequence as defined by the business user in the
BCC. Business users can also place the Endeca Results List core cartridge on the category page as well.
Additionally, the category page on iOS Universal application demonstrates the usage of the Endeca
Horizontal Records Spotlight cartridge.
Multisite Capabilities
As demonstrated by the CRS mobile web and desktop applications, the CRS iOS Universal application
provides shoppers with the ability to switch between the ATG Home and ATG Store US sites and share a
shopping cart between sites that are a part of the same cart-sharing group.
Benefits
By using the iOS Universal app, customers can reduce the time to market of their own custom
iOS applications and increase efficiencies by maintaining only a single code line.
Demonstrates how customers can write one application with custom-designed iPad and iPhone
UIs and avoid writing duplicate backend code for the overlapping elements, greatly reducing
development time.
The iOS Universal application uses Oracle Endeca Guided Search to enable shoppers to explore
the storefront to find relevant and desired items quickly.
Business users can use Experience Manager for granular control over the customer experience
and the ability to tune and optimize content targeting and personalization on dynamic pages
within the iOS Universal application.
Demonstrates how customers can use the Endeca Assembler to share core cartridges across
desktop and mobile channels thereby making it easier for the merchandiser to manage cross-
channel configuration and support a responsive design framework.
Commerce Reference Store (CRS) Mobile Web Application

The primary focus of enhancements to the 10.2 version of CRS mobile web application is to continue to
demonstrate how customers can add Experience Manager capabilities to an existing Oracle Commerce
mobile web storefront. Additionally, it provides a best practice example of how customers can unify the
ATG and Endeca Commerce functionality in an integrated mobile web application.

Note that all features described below are demonstrated by both the iOS Universal and mobile web
applications in 10.2.
Benefits
Provides implementation guidance for joint ATG-Endeca deployments.
Offers reference-quality integration code that customers and partners can reuse as-is or use as
an accelerator in their own applications to speed time-to-market and shorten development cycles.
A user interface (UI) that uses existing form handlers and provides the ability to easily change the
branding and look-and-feel of an application.
A mobile-optimized UI that supports mobile browser detection and automatic redirection to any
WebKit-enabled mobile-browser.
Built on market-leading technologies such as CSS3 and HTML5.
Brand Landing Page
The 10.2 release of the CRS mobile web application adds a brand landing page managed through
Endeca Experience Manager. Experience Manager provides business users with the ability to quickly and
easily create such landing pages and enables business users to manually optimize a high-value page in
their site and modify it from the default experience for that page.
Whats New in Oracle ATG Web Commerce 10.2

29
For example, the Style By Zhanna brand landing page is triggered only if shoppers select the Style by
Zhanna brand dimension or search on the brand name via the search box. This page demonstrates the
use of a custom media banner cartridge that returns media content from the ATG repository, a Results
List cartridge that renders the result set horizontally, and a custom order for the standard Guided
Navigation cartridge.
Benefits
Provides a working example of a brand landing page created and managed using Experience
Manager.
Auto-Suggest
The CRS iOS Universal application and the CRS mobile web application demonstrate the use of the
Endeca Guided Search Auto-Suggest capabilities. Auto-Suggest (also known as Type Ahead) search
results display as the site visitor types in the search box, rather than displaying after the visitor has
completed the search. Business users can now configure the Auto-Suggest feature on the Search Box
cartridge in CRS mobile.
Benefits
By implementing the Auto-Suggest feature on their storefronts, customers can help shoppers
avoid spelling mistakes, provide appropriate query suggestions, and provide immediate feedback
about which queries are possible. Additionally, the presence of a suggestion indicates that the
search system is able to provide a useful response to the query.



















Search Adjustments
The CRS iOS Universal application and the CRS mobile web application demonstrate the use of the
Endeca Guided Search Adjustments capabilities through the use of the Search Adjustments cartridge.
These capabilities include automatic spelling correction, automatic phrasing, and Did You Mean
functionality. The Search Adjustments cartridge enables business users to specify whether or not search
Figure 19: Auto-Suggest has been added to the CRS mobile web and iOS Universal applications.
Whats New in Oracle ATG Web Commerce 10.2

30
adjustments messaging displays on a page; however, this cartridge does not have any configuration
options in Experience Manager.
Benefits
The Oracle Endeca Guided Search product provides many search-related features such as
spelling correction and Did You Mean. These capabilities are now demonstrated in the CRS
mobile web and iOS apps.
Sorting
Shoppers now have the ability to sort their results on both the
iOS Universal and mobile web applications using the same
criteria that is provided on the CRS desktop storefront. The
criteria are:
Top Picks: results are sorted by merchandiser-defined
margin criterion.
Name: ascending and descending.
Price: high to low, low to high.

Business users have the ability to specify in Experience
Manager, for both mobile web and desktop applications, which
sort option should be applied by default when a shopper
arrives on the site as the result of a search.


Benefits
Provides site visitors with the ability to sort the results by a variety of popular and widely used sort
criteria.
Mobile Preview
Business users can now preview the CRS mobile web application in Experience Manager and in the
BCC. The 10.2 release extends the preview capabilities provided for the 10.1.2 desktop application to the
mobile web application.

Through Experience Manager, the business user can now audit the rules that were considered and which
ones fired on the mobile web application pages.

The timing of when data will be available for preview still depends on from where the information being
displayed is coming (ATG Repository or MDEX Engine). That is, no enhancements have been made to
the overall preview capabilities over and above what was provided in the 10.1.2 release. The 10.2 release
extends these existing preview capabilities to mobile.

The following is a high-level summary of how preview works in 10.2:
ATG and Endeca both keep their own, separate previews and workflows.
Preview capabilities in the BCC are in the context of a CA project.
Preview capabilities in Experience Manager are in a shared authoring context.
As of Oracle ATG Web Commerce 10.1.1, an ATG deployment typically kicks off an index for the
MDEX Engine.
In Experience Manager, users can only view content that has been deployed from ATG and
indexed in the MDEX Engine.
In the BCC, an un-indexed, new category can be previewed.
In the BCC, all changes made in Experience Manager may be previewed.

ATG assets continue to use Content Administration for workflow, versioning, and deployments.
Whats New in Oracle ATG Web Commerce 10.2

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Oracle ATG Web Commerce Supported Environments Matrix

Please refer to the Oracle ATG Web Commerce Supported Environments Matrix located here:

https://support.oracle.com/epmos/faces/ui/km/SearchDocDisplay.jspx?_afrLoop=312645634602651&reco
mmended=true&type=DOCUMENT&id=1345041.1


All product documentation is located here:

http://www.oracle.com/technetwork/indexes/documentation/atgwebcommerce-393465.html




























Whats New in Oracle ATG Web Commerce 10.2

32













































Oracle ATG Web Commerce 10.2
Whats New Reference Document
April 2013

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Worldwide Inquiries:
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