Professional Documents
Culture Documents
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App Marketing Networks 2014
NativeX Put your app in front of over 165M Unique MAUs
NativeX will help you quickly build a healthy user base for your app, and you will only pay when
users act on your offer. We have driven over 1 billion app downloads across our network of
over 165 million Unique Monthly Active Users. We use algorithmic targeting to serve the right ad to
the user with the highest propensity to act on it
Campaigns are optimized on the y with A/B experimentation.
Our Creative Services team knows what drives downloads and will help develop creative
that will get your ad noticed.
We work with developers and publishers to incorporate native ad units into the user
experience so that ads are served at the right time and not disruptive.
For more information, visit www.mobyafliates.com/mobile-app-marketing/nativex-2/
Contact contact@nativex.com
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App Marketing Networks 2014
AppLift Mobile games marketing platform
AppLift is a mobile games marketing platform. The company was founded in August 2012 by
Kaya Taner, Tim Koschella and Hitfox Group. AppLifts platform helps mobile game advertisers
acquire loyal and paying gamers at scale on a performance basis. Via its proprietary Customer
Lifetime Value Optimization Technology for user acquisition, AppLift focuses on tracking and
maximizing the lifetime value of the users delivered to optimize campaign ROI and achieve the
most efcient allocation of marketing budgets across trafc channels. On the supply side, media
partners can easily and effectively monetize all their mobile trafc with relevant game offers, on both
iOS and Android. Through non-intrusive and engaging native ad formats as well as a proprietary
eCPM optimization algorithm, developers can maximize revenue while preserving their apps user
experience.
AppLift offers its partners extensive and personalized support in order to deliver the highest
performance
AppLift partners with 200+ quality game publishers such as King, Wooga and EA and with
1500+ Media Partners to deliver high-quality trafc
The company currently employs 80 people from over 25 nationalities and is headquartered in
Berlin with further ofces in San Francisco and Seoul
For more information, visit www.mobyafliates.com/mobile-app-marketing/applift-2/
Contact advertiser@applift.com
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App Marketing Networks 2014
Jampp Put your app on the radar
Jampp is a leading data-driven mobile app promotion platform. Through a combination of smart
optimisation technology, different trafc sources and publishing partners that range from local to
global, Jampp helps companies acquire quality mobile app users on a performance (Cost Per
Install) basis. The company works with Android, iOS and Windows Phone applications and can
provide competitive CPIs in most markets.
only pay for installs, not impressions or clicks and set a maximum price per install
reach millions of users in 50 different countries
track every source and campaign using a single platform and create a funnel for your users
For more information, visit www.mobyafliates.com/mobile-app-marketing/jampp/
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App Marketing Networks 2014
Chartboost The leading cross promotion exchange
Chartboost is a mobile app promotion network and platform thats 100% self-service with a range
of APIs and platforms. The service matches mobile apps and games with partners for selling
mobile ads, exchanging ad space and enabling cross promotion across your own internal network.
The Chartboost elements can be customized and skinned to match your own themes and colours.
The service provides real time analytics and data, full control over campaigns settings including
frequency capping and there is full information and data provided on the number of ads served
and their performance. Developers can also buy additional promotion on top of the ads that are
exchanged.
Charboost is used by over 15k games across the iOS, Android and Amazon platforms with over 6m
sessions per month and serving ads in 150 countries worldwide. They recently raised a large round
of funding from Sequoia Capital to expand the services that they offer to developers. The company
is based in San Fransisco USA. The key services that it offers are:
Internal Cross-Promotion cross-promote your other games and create a powerful promotion
network that can make each new game a success from the start
Direct Deals sell trafc to other developers and advertisers in the way you want with no
commission
Buy Extra Trafc purchase additional clicks, installs, downloads and users
For more information, visit www.mobyafliates.com/mobile-app-marketing/chartboost-2/
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App Marketing Networks 2014
Playnomics Personalised marketing for apps and games
Playnomics is a mobile app marketing platform for apps and games based around predictive
data and personalisation. The basic premise of Playnomics is that app developers and marketers
can earn from everyone via its suite of predictive marketing tools, which generate marketing
intelligence for mobile app and game developers based on specic user segementation.
Deeper user insights are available based upon behaviour (including spend and lifecycle), location
and historical data and trends. Data points can be combined and customised to accurately
pinpoint the most receptive and valuable user audience for app marketing. Playnomics incorporates
predictive metrics into its solution to promote positive future user behaviour an increase user
rention, engagement and monetization.
Drag-and-drop campaign builders for individual segmentation targeting (choose from push,
notication, video, third party or static ads)
Dynamically segment users based on patterns in demographic and behaviours
Gain deeper understandings of user behaviour to inuence future outcomes
For more information, visit www.mobyafliates.com/mobile-app-marketing/playnomics
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App Marketing Networks 2014
Maudau Cross-promotion done right
Maudau is a cross-promotion, cross-platform network for social apps and mobile games,
available to developers on both IOS and Android networks. Using Maudaus network of web apps,
developers can exchange trafc between the two platforms and grow their user base and their
business. The network itself is entirely based on the needs of developers and mobile/social game
users and as such provides free trafc with efcient top conversion rates.
Maudaus showpiece service is its 360 game consulting and budget management offering, and
its tool kit includes an advanced cross-promotion bar, Promo-Box and access to the Maudau
Facebook community. Developers can quickly and easily integrate Maudau into their games and
webpages via simple HTML code, and within minutes they can start trading clicks with other
developers across the network.
Maximize user acquisition and retention with cross-promotion, cross-platform network
Congure page URLs and set up ads within moments
Suitable for IOS and Android developers
For more information, visit www.mobyafliates.com/mobile-app-marketing/maudau/
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App Marketing Networks 2014
AdColony The only instant-play HD mobile video ad network
AdColony produce the worlds highest quality mobile video advertising experience. Their expertise
in development & innovation brought by consumer insights delivers the best results for publishers
& advertisers alike. With ofces in Los Angeles, San Francisco, Seattle and New York, this well
established company has built a great reputation delivering mobile video campaigns for major brand
advertisers.
There are many companies out there that can provide mobile video advertising but the difference
that AdColony brings is the level of quality and success rates. In fact, purchase intent metrics
multiply up to 5 times when using AdColony to produce video campaigns. AdColony is the only
instant-play high denition video ad network, which speaks for itself in terms of how innovative this
company is. This is the video ad network for you if you want to really get ahead of the rest of the
market with cutting edge technology that will wow consumers and put users just one tap away from
downloading your app. AdColony can help you to:
Connect mobile users with your brand
Acquire 100% loyal users with no need for incentives
Through instant-play video HD you can maximise monetization
For more information, visit www.mobyafliates.com/mobile-app-marketing/adcolony-2/
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App Marketing Networks 2014
Applier Boost your consumer volume
Applier helps app developers to boost the volume of their users and also helps to monetize your
existing apps through cross-promotion of games. Using Applier can ensure your costs remain low
when acquiring users for Facebook and web games. You will probably already know how expensive
it can be to attract and engage new users but with Applier, you can let them do the hard work,
taking advantage of the benets of cross-promotion. With over 150 million active users per month,
Applier are the team to boost your user volume.
Applier have performed extensive research into the methods that really drive user acquisition and
will produce a fantastic game trailer for you to attract new users, by rewarding them in other games
that they are using in exchange for watching your engaging game trailer. Here are some of the great
benets offered by Applier:
Keep existing users happy with Everyplay which allows sharing of great game moments
Get new users for FREE through cross-promotion
The massive network gives you access to over 150 million qualied users
Quick and easy to integrate into your game
For more information, visit www.mobyafliates.com/mobile-app-marketing/applier-2/
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App Marketing Networks 2014
Flurry Appcircle app promotion
Flurry offers a wide range of services guaranteed to improve app success. With ofces in New
York, San Francisco, London and Mumbai, the company has helped over 95,000 companies to
easily measure audience reach, engagement, retention, conversions and revenue through the use of
Flurry Analytics.
Flurry AppCircle enables companies to easily identify and engage with high-quality audiences for
their apps. Using consumer insight from Flurry Analytics based on over 850 million mobile users
per month, Flurry AppCircle will ensure that you effectively target the right audience for your app
and also to make sure that they continue to return to the app. Whichever service it is that you are
looking for, AppCircle has a wide range of benets including:
Reach more than 250 million mobile users each month
Target and keep high-quality users
Pay for consumers
Maintain engagement way past the rst app launch using AppCircle Re-Engagement
Provides a selection of ad formats including video, banner and interstitial
Quick start-up with fantastic campaign management tools plus self-serve ad-building
Cross-channel ad effectiveness measurement to maximize marketing ROI
For more information, visit www.mobyafliates.com/mobile-app-marketing/urry/
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App Marketing Networks 2014
360 Dialog Mobile app CRM
360 Dialog is a German app marketing engine that aims to completely integrate web and mobile
marketing. This promotional network aims to help developers achieve four key goals: Monetization,
Retention, Analysis and User Acquisition, and offers a range of services in order to do so from user-
specic campaigns to multi-channel cross and up-selling.
Effectively monetize apps with multichannel cross and up-selling
Improve app marketing transparency with user specic campaign or lifetime tracking
Integrate deep link conversions and retargeting for email/mobile advertising campaigns
For more information, visit www.mobyafliates.com/mobile-app-marketing/360-dialog/
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App Marketing Networks 2014
Appsre App discovery & developer tools
Appsre is a mobile app promotion and discovery platform helping developers better market
their apps and helping users better discover new apps. Appsres platform lets you publish in-app
notications to collect feedback and track how your apps are performing across app stores. The
user end of the platform is basically an app that recommends other apps across various categories,
offers a fun search function and promotes apps of the day. The company is based in Paris, with
headquarters in Tel Aviv, Israel.
Appsre features a trusted app discovery platform offering developers a user base actively
searching for quality apps.
Features ranking intelligence letting you track your own apps and competitor apps.
Used by a number of big name clients such as EA Mobile, Atari, Spotify and Red Bull.
For more information, visit www.mobyafliates.com/mobile-app-marketing/appsre/
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App Marketing Networks 2014
AdDash iOS self promotion & analytics
AdDash is an app marketing solution with an emphasis on promoting beautiful and well developed
apps and mobile sites. Headed up by experienced web developers, AdDash delivers mobile app
promotion, tracking, analytics and a full advertising platform. The company bills itself as a virtual
Chief Marketing Ofcer, aiming to help developers create the right content and get their apps to
market.
On the app marketing side of things, AdDash offers a full service from cross-promotion via current
apps to interactive ads, conversion tracking and customer insight. Advertising new apps on current
app real estate is as simple as adding a single line of code via downloadable SDKs, the same SDK
that enables developers to monitor and manage application lifecycle events.
Advertise new apps on current app real estate with AdDashs dynamic advertising engine
Full ad click conversion tracking offered
Manage and amend ad schedules and content direct from browsers
Access customer behavior insights including app downloads, new installs, upgrades and
usage stats (active customers, daily usage etc)
For more information, visit www.mobyafliates.com/mobile-app-marketing/addash/
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App Marketing Networks 2014
Tapgen Effective marketing for mobile
TapGen is one of the more unusual app promotion services available to developers on a global
basis. Basically, TapGen provides developers with a way to access thousands of users via
sponsoring a contest on its FreeAppWin service. Promoting a contest on FreeAppWin takes a few
moments to set up, and any contests with a value of $500 or more will automatically be promoted
with a push message to all the users signed up to the network. TapGen aims to provide an instant
burst of new users for apps to improve App Store rankings as well as general app downloads and
sales.
Push-app promotion service
Set up promotions in les than 5 minutes and reach thousands of new app users
Improve App Store rankings with contest sponsorship
Pre/Post entry download ad service available
For more information, visit www.mobyafliates.com/mobile-app-marketing/tapgen/
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App Marketing Networks 2014
AndroidPIT Gain more users for Android apps
AndroidPIT is one of the leading independent mobile appstores for Android and the worlds
largest Android community with over 6m visitors a month and 1.8m members and 50m mobile
ad impressions a month. The marketplace operates across 8 languages (English, French, Italian,
German, Spanish, Portuguese, Russian and Turkish). Developers can upload their app to their
platform and it is distributed across their store as well as via a number of partner sites. AndroidPIT
also offers a variety of advertising services to clients including leading brands such as Expedia,
eBay and major games publishers. With AndroidPIT developers do have the potential to access the
benets of advertising to an audience that includes 7.5 million new members per month with a tech
orientated target group. As far as advertisements go, AndroidPIT offers the following CPM, CPD
and CPC campaign opions:
CPM Banner placements (various sizes from medium rectangle to billboard and wide
skyscraper)
Targeted mobile banner placements (including GEO, location, country, device, network speed
and day/time)
10-15 Apps are included per day in the Recommended Apps Pool (the most visited page on
the AndroidPIT App) with placement available on a CPD (cost per download) basis
Typically 50-100 downloads per day are delivered for each country where the app is featured
For more information, visit www.mobyafliates.com/mobile-app-marketing/androidpit/
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App Marketing Networks 2014
AdDuplex Cross-promotion for Windows Phone
AdDuplex is a cross-promotion network specically for Windows 8 and Windows Phone apps and
games. AdDuplex essentially offers two routes for app marketing free cross-promotion and paid
app marketing campaigns across the impressions-based network. The network has headquarters in
Lithuania, but provides app marketing solutions to developers and publishers across the globe.
AdDuplexs free app cross-promotion works on a simple premise, promote and market your apps
by helping other developers. The networks AdControl ad server can be added to applications,
empowering users to serve ads for other apps and receive the same in return from other
developers. The exchange ratio for cross-promotion on AdDuplex is 8:10, meaning that for every
8 out of 10 ads displayed in an app the same promotion will be received from other developers.
AdDuplex helps developers utilise 100% if their ad space and is also compatible with monetization
from other ad networks.
Free cross-promotion network specically designed for Windows 8 and Windows Phone apps
and games
Exchange ratios of 8:10
Utilise 100% of ad space, and receive free app promotion in addition to monetization
For more information, visit www.mobyafliates.com/mobile-app-marketing/adduplex/