2010 Advertising Media Kit

The Company
ZIONFM is wholly owned and operated by ZION Media Group, Inc. A privately held
Washington State-based company. ZION Media Group was founded in 2005 as a broadcast
media imaging, marketing and production company by Jeremiah St. James. In late 2009, the
company officially launched its pride & joy, ZIONFM. Although privately held, ZMG does
accept proposals from private investors who are interested in becoming a part of the
Christian music revolution.

The Station
Our brand is so unique to the Christian music world, we like to say that we are a new
breed of Faith-based entertainment. ZIONFM does not consider itself in competition with
other Christian stations in the marketplace, but rather a direct competitor of secular Top40
radio. Our format and brand is designed to sound, look and act exactly like a secular hit
station. We maintain all of the fun of a hit music station without all of the filth. Although we
are most definitely more edgy and on the line, we always remain 100% family friendly. Our
goal was never to only serve Christian music fans, but to attract and spiritually engage non-
believers who may never turn to other Faith-based programming. We strike at the hart of
pop culture to attract an audience that truly needs the Word - and we do it in a fun, hip way!

The Leaders
Jeremiah St. James, Station Director jeremiah@zionmediagroup.com
Thomas Richardson, Studio Engineer thomas@zionmediagroup.com
Cyrene Jagger, Music News cyrene@zionmediagroup.com
Administration info@zionmediagroup.com

To reach any staff member by phone, please call 1-888-4-ZIONFM toll free.
 A Letter From The Director
Welcome Friend. You have discovered a new revolution - a new breed
of ministry in the entertainment arts. This is the all new ZIONFM. We are
a Faith-based online radio station founded on Christian fundamentals.
We have created a modern, relevant, pop-culture brand and station that
holds strong to solid morals and ethics while maintaining all the energy,
fun and professionalism of the countryʼs leading secular FM brands!
Our team has developed the ZIONFM brand and broadcast
station to reach the masses in a culturally relevant, yet biblically based
way. Partnered with todayʼs hottest bands, artists and labels, we are
bringing energy, entertainment and the Word of God to a global
audience beautifully packaged in a hip and fun environment. Teenagers
to young adults to experienced professionals across our country are proud to claim ZIONFM as
their own!
As for production, there is absolutely no cookie cutting here. Our team of producers,
engineers, promotors, and sales executives have decades of experience in secular pop radio
and broadcasting from the biggest markets in the country. We have drawn together and
developed the ZIONFM brand to strike at the center point of todayʼs culture. We are able to
connect with teens to adults (16 to 39) in a way that traditional Christian radio has been unable
to do for decades.
Finally, our listeners (your customers) have a witnessing tool they are not ashamed of.
They donʼt turn down the volume out of embarrassment when their friends show up. They tell us
every day they crank us up loud and proud!
As a matter of fact, we have plans in development to bring ZIONFM physically to various
markets around the country in a way that no broadcast media outlet has ever done in the past.
Our team is constantly breaking ground on new ideas and avenues to reach this generation and
create a brand that is constantly in the forefront of their minds every day.
Our efforts over the last few years are not wholly self serving. As an advertiser on
ZIONFM or ZIONFM.net, you will be borrowing our popularity, branding and relationship we have
built with your consumer base. A partnership with ZIONFM signals our audience that you believe
in their lifestyle and more importantly, their Faith.
As you will see in this kit, our audience is comprised of broadcastingʼs most prized
audience (“P1”). We attract males & females age 16 to 39, with above-average household
incomes and premium consumer activity both in-store and online. Our team has the ability to
spotlight your brand/store/company both on the air and on our website for maximum top-of-mind
awareness.

Thank you and Iʼll see you on the other side of the radio,

Jeremiah St. James
Director, ZIONFM
jeremiah@zionmediagroup.com
 of the Christian

71% audience
comprised of the
highly sought after 25-54 media-
is

buying demographic. Basically this

means Christian music listeners are
generally richer than listeners of
secular Adult Contemporary, CHR,
Country, News/Talk, and Oldies
stations.

#1
Faith-based media
and entertainment
has exploded with
the #1 best selling fiction books being
written by church pastors! Christian
radio has grown from 20 stations
years ago to an amazing 1,600
today! After the success of the
Chronicles of Narnia, Hollywood has
recognized the buying power of the
Christian community , and you can
tap into that same market with
ZIONFM!

$1,000,000,000
The Christian music industry has
grown from being seen previously as
an “alternative”, to a leading industry
and genre by recording companies,
radio stations by having more than
$1 billion in annual sales... and
growing!

Yo u c a n a d v e r t i s e o n
ZIONFM knowing that your

:)
business and team will
never be put on a station or
show that would embarrass
you as a Christian as all
content is monitored and
reviewed for ethics and
moral value.
 Listener Profile

Total Time Spent listening

Internet Radio: 4 hours

FM/AM: Less than 14 minutes

Gender 51% 49%

Due to higher average incomes, Faith-based
consumers are typically leaders in modern
0 25 50 75 100 electronics, technology and innovative product
purchases throughout the year.

Above Average Education Higher household Incomes

Data source: NAB, US Labor & Statistics and US Census Reports

70,000

78%
Christian
52,500

USA 35,000

17,500
78% of Faith-based persons have
acquired at least a 4 year bachelors
degree, far above the national average. 0
 Station Programming
ZIONFM has been years in the making for founder Jeremiah
St. James. Jeremiah and his team of producers, air talent,
engineers, designers and volunteers have labored countless hours
to develop what you now know, see and hear as ZIONFM.
The idea to launch a new type of modern Christian station
came when the team realized that there were not many other
stations out there willing to go to the edge and spotlight new, hip
and relevant music in the Christian music industry. We believe that
faith-based media can be, and should be, just as powerful as our
secular counterparts. This is the mission of our station, staff and
supporters; to become a power house with modern and relevant
Christian media and entertainment. It’s our goal to provide a positive
counterpart to secular media for
young and old alike, across the “Faith-based

“
country and around the world!
Christian music has come a
media can be,
long way the last few years. We and should be,
know this is the time to launch our
station and online community. We’re just as powerful
excited to see where God will take
our station, the Christian music as our secular
industry and all our friends in the
near future!
counterparts”
As a Christian CHR, music rules the airwaves in our studio.
We focus every hour on spotlighting modern, new music from
various genres of the Christian music industry. Listeners get a taste
of Pop, Rock, Hip-Hop, R&B, Contemporary, Worship and more
every day.
In addition to modern music, listeners are provided with daily
music news updates from our Music News department. Their
segments feature stories and updates regarding artist careers,
personal lives and walk of Faith.
Our talent has been hand chosen based on their experience
in the broadcasting and music industry. They are each challenged to
consistently provide engaging, fun and entertaining on-air shifts to
maximize the value of our brand.
ZIONFM also connects with artists, management and
promoters throughout the year to bring concerts and events to our
audience as often as possible.
 Advertising Options

On-Air Commercials

30 Second Full Spot

15 Second Half Spot

5 Second Teaser Spot

8, 13 & 26 week contracts available.

Music News Sponsorship

Expose your brand to our audience all day - every day, guaranteed! Our music
newscast runs seven days a week. Included is two host mentions and a 15-second
spot coming out of the newscast. 8, 13 & 26 week contracts available.
See ʻMusic Newsʼ online for details: zionmediagroup.com

$250 - $1,500

Website Co-Sponsorship

The ULTIMATE listener exposure available! We incorporate your companies

artwork into the main website along side our own. Design work is included. Your
logo and company displayed on the header, HD Radio Player & More! Not eligible
for price promotions. See “Co-Sponsor” online for details: zionmediagroup.com

$ 500/month

For detailed information on advertising

with ZIONFM, please visit our Online Ad
Center for rates, packages, options, as
well as educational documents, articles
and more!

www.zionmediagroup.com
 Music News Sponsorship
BE HEARD ALL DAY - EVERY DAY, GUARANTEED! ZIONFM
produces Music News segments that air every day of the week, featuring
stories and updates on artist careers, personal lives and walks of Faith.
We also cover mainstream entertainment news with a Faith-based
prospective. Currently, we are offering Music News sponsorship
packages as a way of partnering with ZIONFM on a regular basis. Itʼs one
of the most affordable ways to expose your brand to our audience.
Our News Director, Cyrene Jagger (pictured right), works with artists,
management, Christian music labels and promotional companies to bring our
audience the most up to date and compelling news segments on the radio today.

We have also developed a relationship with Music News service,

StereoTruth.net and others to provide access to artist updates on a national and
international scale.

As a sponsor of music news, your brand will be given host mentions at the beginning and end of
each newscast as well as a professionally produced fifteen second commercial at the end of each
newscast for the duration of your sponsorship.

Sponsorship Availability

Monday & Tuesday Wednesday-Thurdsay Friday-Sunday

96 Open & Closing Billboards 96 Open & Closing Billboards 114 Open & Closing Billboards

48 Fifteen Second Spots 48 Fifteen Second Spots 72 Fifteen Second Spots

Website Banner Link Website Banner Link Website Banner Link

Rate: $250/week Rate: $250/week Rate: $375/week

$1,000/month $1,000/month $1,500/month

An audio Music News demo is available on the www.zionfm.net advertising page or on CD/E-mail by request.

Cyrene Jagger Packages available in 1, 8, 13 & 26 week rates.

ZIONFM Music News Discounts available for first-run advertisers.
P.O. Box 219 Basic production available on request.
Richland, WA 99352
zionmediagroup.com Contact Cyrene for info: Cyrene@zionmediagroup.com
 Website Co-Branding

Expose Your Brand.

Full Website Co-Branding

Our designers will incorporate

your brand and message into the
format of the ZIONFM website! Your
logo and slogan will be displayed
prominently on the top header of all
pages and an artful, modern design
incorporated into the background of
the site.

Your brand will also receive

various links throughout the site
leading directly to your website or
landing page of your choice.

Also included in the package

is an ad placed within the LIVE HD
Radio player itself as well as a
browser billboard for the duration of
your sponsorship.

This package also grants an

additional 50% spot rate discount on
on-air commercials for the current
month. Co-branding package does
not include independent spots.

Monthly investment: $500

(Artwork Included)

Browser Billboard
Quarterly Investment: $1,200
(Save $300)

In-Player Ad (linkable to your website!)

 Church & Non-Profits Program

ZIONFM is aware of the need to bring churches and

non-profit organizations together with the communities they
serve. This is why we have made our station available as
an outlet to connect with your congregations and
supporters.
Now, churches and non-profit organizations have a
modern, new music station in your own community! Our
audience is quite frankly, your congregation.
Because we acknowledge your mission and support
your goals, ZION Media has set up promotional and
advertising ideas specifically designed to benefit both your
organization and our listeners. Expose your event, concert,
service and more to our audience!
Contact our team for more information on partnering with ZIONFM! Best of all, our NPO
Program is completely free! There is no monetary requirements to take advantage of our NPO
Program.

For further information, contact our Station Director (jeremiah@zionmediagroup.com) or call

1-888-4-ZIONFM toll free.

Hosting a Concert?

Is your church hosting a Christian music artist or band? Contact our team about partnering
with ZIONFM and exposing your event to our audience at no charge! We work with churches in
bringing in artists and bands, negotiating riders, costs and can even consult on event logistics and
promotions. After all... Music entertainment is what we do!

Special Services
Holiday events
Music Concerts
Plays & Productions
Seminars
& More...