Western Reserve Land Conservancy

OUR LAND, OUR LEGACY

Enduring
and
Prosperous
2
From the City to the
Countryside, we
provide our region
with natural places
that
nourish and support
enduring and
prosperous
communities
Prime Soils, Working Lands
Urban revitalization
Removal of Toxins
Urban Revitalization
Remove Toxins, Add Nutrients.
Natural areas and biodiversity
Historic preservation
and restoration
harmony
community
10
Natural assets
give rise to
Enduring
Prosperity; they
are like
Golden Geese.

They provide
year in and year
out so long as
they exist in a
natural state
Thriving Communities Institute
FROM VACANCY TO VITALITY
11


Re-establish
Cleveland and
NE Ohio as

The Forest City

Our vision
12
Wisdom is always the Middle Path.
Not all Green: a wilderness without people.
Healthy Wealthy and
Wise
Not all
grey,
a toxic
wasteland
The foundational nature of our work
Healthy places are enduring & prosperous
Top 5:
Chagrin Falls 77%
Bentleyville 74%
Gates Mills 73%
Moreland Hills 70%
Hunting Valley 70%
Bottom 5:
North Randall 10%
Brook Park 18%
Warrensville Hts 19%
Cleveland 19%
Linndale 20%
Every city could
achieve 70% or
more Tree
Canopy
Cuyahoga County
Tree Canopy by
Municipality
17
today, the forest city is Denuded
CURRENT TREE CANOPY
City of Cleveland 18%
Cuyahoga County 38%
Vancouver and Vienna The epitome of Enduring and
Prosperous. The Common Denominator?
Trees and Parks
19
Cleveland has so FEW trees that city boundaries can be
easily seen on google earth!
Opportunities in Cleveland nearly half the
land could be suitable for planting

Urban living on the rise here and nationally

Trees are THE key to neighborhood
revitalization

Demolition creates new opportunities

City does not have the capacity to do a
major tree-planting program without help

Millions available in potential funding sources
Re-forestation: The TIME is now
21
Assisted Cleveland
with applications for
$2 million in grants

Launched pilot program in
Central neighborhood

Heavy involvement in
revitalization & reforestation
We are playing
a key role
22
Many potential partners
OTHER SUCCESSFUL MODELS


Seattle




23
Pittsburgh
Chicago
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Step one creating a master plan
Use AI to describe a
shared vision to inspire
and engage
stakeholders in caring
for and protecting
trees?
An urban forestry master plan is a road
map to a healthy canopy and an
enduring and prosperous community
25
ReForest our City. Were Cleveland, and you cant see
us from Google Earth anymore!
Enduring and Prosperous Communities








Are always the result of
appropriate natural assets
that support life
7/29/2014
Utica Point Pleasant Strategy
The greatest threat is the greatest
opportunity
Dutch Disease
You cant give away a fight;
you always get a fight back.
Adrenaline and Cortisol: the
enemies of creative and
constructive behavior
Invest fleeting profits in
an enduring future
identify and preserve
essential natural
endowments
urban revitalization
invest in the future education,
innovation, commercialization
Appreciative Inquiry gets everyone to focus on whats possible through
interactive discovery and design sessions. The output has been amazing.
-- Jim Staley, President, Roadway Express
AI changed the entire
culture of our company.
The positive change
process works better than
any other change
methodology we have
ever used. Fairmount
Minerals
How to engineer a
benevolent dictator
Working
together
gives rise to
our most
rewarding
and virtuous
behaviors.
Dopamine (energized, aspirational, delighted)
Oxytocin (bonding, trust, nurturing)
Serotonin (happy, calm, creative)
You cant give away a smile;
you always get one back.
The sources of
creative and
constructive
behavior.
Okay, but investing in new
energy? Ill believe it when I see it.
The oil and gas industry may
help foot the bill for enhanced
geothermal technology. The
DOE says, We know that has to
tie into what we do.
Towers. Generators. Power Controls. Turbines.
Lets
design,
make,
and
maintain
all of this
stuff

We revolutionized energy and
manufacturing between 1850 and 1925
Feedstock:
Butane.
Pentane.
Binary Geothermal Power Plant





Inspired to Dream together
Preserve Essential Enduring Assets
Restore historic towns
Invest in our future