Andrew Bartolini, Chief Research Officer Ardent Partners July, 2013
Built to Last: Procurement Transformation Part 2
2013 Ardent Partners, Ltd. www.ardentpartners.com
1 REPORT SPONSORSHIP The sponsor named below commissioned Ardent Partners to write this report. While the report topic was agreed upon in advance, Ardent singularly determined the research approach taken and the reports final content including its ideas, strategies, case studies, and recommendations. The views and opinions in this report represent those of Ardent Partners at the time of publication. The contents of this research report are the exclusive property of Ardent Partners. Please direct any comments or questions regarding our research approach and sponsorship policy to Ardents Chief Research Officer, Andrew Bartolini at abartolini@ardentpartners.com and/or 617.752.1620. Sponsor:
At Zycus, we are 100% dedicated to positioning procurement at the heart of business performance. For more than a decade we have been the world's most trusted leader in Spend Analysis. With our spirit of innovation and a passion to help procurement create even greater business advantages, we have evolved our portfolio to a full suite of Procurement Performance Solutions including Spend Analysis, eSourcing, Contract Management, Supplier Management, and Financial Savings Management. www.zycus.com Contact: For further information, please email information@zycus.com.
Built to Last: Procurement Transformation Part 2
2013 Ardent Partners, Ltd. www.ardentpartners.com
2 There are many ways to begin a procurement transformation - an initiative may start with a focus in either strategic sourcing or operational procurement, or it may pursue a Big Bang strategy that pushes forward all components of the function at once. But, no matter the chosen plan, one unifying characteristic of all successful procurement transformations is the holistic, long-term view of its systems, people, and processes that was taken from the start. This report will help enterprises build a strong foundation to transform their procurement departments into Best-in-Class operations by analyzing three current state situations that these groups commonly face. Over the past five years, the vast majority of procurement professionals have strived to thrive in less-than-ideal global economic conditions, forced to do more with less while pressured to constantly rationalize and evaluate their existing sourcing, contracting, and procurement strategies and tools as a means of delivering increased value across the full scope of their operations. Within this business landscape, the importance of procurement transformation and continual improvement to the larger enterprise is as great as it has ever been. This Ardent Partners research report is the second in a two-part series developed to help procurement organizations design, plan, build and execute a proper procurement transformation program and utilize leading-edge strategies to broaden their scope of influence and deliver greater value to the enterprise. The Journey Begins: You Are Here For most Chief Procurement Officers and their teams, transforming the procurement department is more of a journey than a destination. And, while the timing of when a transformation begins and what strategy will be pursued each fall within the control of the procurement team, the actual starting point (or where) for a procurement transformation journey literally depends on where the department is today - its "current state." The variety and complexity of the procurement function and where it sits within the larger enterprise give rise to dozens if not hundreds of unique current state situations. For the purposes of this report, Ardent Partners will review three common current state scenarios and discuss and present a recommended path for each. Paths of Glory Within each scenario described below, there are a series of key considerations which must be reviewed and several critical decisions that must be made to ensure that the full procurement transformation not only starts on the right path, but also, maintains its course and speed. The Greenfield Scenario Current State: This is the very straightforward scenario where there has been little-to-no focus or investment in the procurement function. In this situation, the procurement department may be centralized or decentralized, but it operates primarily as a tactical back-office function devoid of
Built to Last: Procurement Transformation Part 2
2013 Ardent Partners, Ltd. www.ardentpartners.com
3 any strategic engagement or process automation. The catalyst for change in this situation is often the hiring of the enterprise's first Chief Procurement Officer ("CPO"). Key People Considerations: Since the department has never had an experienced procurement executive at its helm, it is highly likely that the sourcing and procurement competencies of the staff are, in general, lacking and substandard to a Best-in-Class operation. A staff that has only ever functioned in the background will not be brimming over with strong leaders. Key Process Considerations: Lack of visibility across the operation and limited collaboration within it will mean that most department processes will lack standardization and that "best practices," where they exist, will not be current to the times. Slow adoption of any new processes should be expected. Key Technology Considerations: The procurement organization will be manually-driven and largely lack the skills and experience needed to properly select, deploy, use, and optimize a suite of supply management solutions. While resistance to new technology may be seen within the business, the heaviest resistance to new technology may arise, surprisingly, from within the department. Key Stakeholder Considerations: Unless they have other external experiences, the entire enterprise hierarchy from the executives on down have never seen a high-functioning procurement operation at work. The concept of a procurement transformation may resonate, but there will be greater need to "see" the proof in actual results like savings and quality gains. Critical Decision Points: Since there are so many areas in need of major improvement, the critical decision is not deciding what to do (everything!), but rather, in which order to do them. The prioritization of focus, energy, and resources on the areas that will provide the greatest near-term impact without undercutting the long-term vision will be critical in earning the trust of the organization and building momentum over time. The marriage of new processes with a new technology suite and a capable staff can take time. In the Greenfield scenario, procurement leaders must be able to perform a quick diagnostic of the entire organization to determine the best strategy to improve and/or rationalize the staff while maintaining current operating levels. They must establish whether or not the current staff is equipped to drive the transformation or if a third-party partner is needed. Understanding the required budget as well as the level of executive and business support that exists for the initiative will help determine how aggressive the team can be and how many phases should be planned. Typical CPO Path: The new Chief Procurement Officer in this scenario will typically choose one of two paths to start, either: (1) Start with an investment and focus on strategic sourcing solutions and processes to drive savings that will fund the ongoing initiative and drive engagement with the larger enterprise which will build credibility. After sourcing is in good shape, the enterprise is ready to tackle operational procurement, or, (2) Start with a move to clean up operational procurement and gain visibility into spend and processes and drive compliance with the launch of
Built to Last: Procurement Transformation Part 2
2013 Ardent Partners, Ltd. www.ardentpartners.com
4 a procure-to-pay (P2P) system. Once visibility has been established, the team can focus on smarter sourcing. The "Stalled Initiative: Substandard Suite" Scenario Current State: In this scenario, a procurement transformation was begun, but is now fully stalled. Procurement was able to invest in and launch a suite of solutions, but, for a variety of reasons, the suite was not well-utilized and the early momentum of the initiative has faded. Procurement is no longer advancing; it may be treading water, but is, in all likelihood, eroding support and value. Key People Considerations: Many in the department will be familiar with basic source-to-settle solution functionality, but, they will have been burned by the investment of their time and energy into learning and using sub-optimal technology. Once bitten by poor technology, they will be twice as shy to support, deploy, use, and optimize a new suite of solutions. Key Process Considerations: With a solution suite in place, the organization has been through a process-mapping exercise that has not yielded positive results. Process owners will likely blame the technology for the issues, however, this does not mean that the processes cannot be improved. Key Technology Considerations: A major investment in a supply management solution suite did not yield the desired results. One likely culprit is that the solutions did not do what they were expected do from a functionality, integration, and usability standpoint. The technology market has seen dramatic innovation in all of these areas in just the last few years: a clean break is needed. Key Stakeholder Considerations: Whether there is a new procurement leadership team or not, the procurement department expended significant political capital to get executives and the larger end-user base behind a solution suite roll-out, with poor results. The stakeholders will wonder why this time will be any different. Critical Decision Points: There can be any number of reasons why the launch of a source-to-settle solution suite failed the first time. It will be critical for the Chief Procurement Officer to have a very clear understanding of what went wrong and why and develop a plan that addresses each of the issues head-on. The CPO and department must now prove to the key stakeholders that there were significant lessons that were learned and that this time will be different. When identifying the root cause of an unsuccessful transformation/technology launch, the CPO must be careful to avoid casting full blame in any specific direction. All of the groups that "failed" last time should not be alienated and must be fully-engaged with the new initiative. While it may be difficult to "walk away" from a major (and possibly recent) technology investment, those costs are sunk, and there is no benefit to throw good money after bad into a poor system and failing program. Typical CPO Path: Once the decision has been made to move in a different direction and "rip and replace" the current system, many CPOs will choose to replace the entire current system in one fell swoop. The new and improved solution suite will have to match and improve upon all of what the
Built to Last: Procurement Transformation Part 2
2013 Ardent Partners, Ltd. www.ardentpartners.com
5 current system supports. CPOs may choose a single "cut-over" from the old system to the new but maintain both during a period of transition. Additionally, the "cut-over" process may be rolled out by region or business unit. The "Slow Initiative: Death by A Thousand Point (Solutions)" Current State: In this scenario, a procurement transformation was begun, but has failed to achieve its initial goals. The procurement department has generated some success via the deployment of one or more point solutions but ultimately, the department lacks cohesion and appears unable to get to the next level of value. All of the considerations are likely to be much more complex since failure and success are likely interwoven across each area. Key People Considerations: There will be top performers and laggards on the same team working on the same things and managing the same processes and stakeholders. The power users are being slowed by those resistant to change. One issue may be the lack of a clear and shared vision for the department. Key Process Considerations: The process problems may not be global in nature, but rather at the sub-process and user level. While every process should be streamlined in the new program, the emphasis should be on improvement and not simply change for change's sake. Key Technology Considerations: The issue is not whether or not a point solution can drive value, but rather, can it add value to entirety of the source-to-settle process. A lack of cohesion across the current systems (something that often stems from a lack of transformation planning) is now or soon will be a major hurdle to driving more value. It is an issue that should be addressed head-on. Key Stakeholder Considerations: The stakeholders will likely have very mixed experiences. Some will be very pleased with the current program and confused as to why a change is needed, while others will be frustrated by the current program and disinclined to engage on a new initiative. Critical Decision Points: In this scenario, the procurement department in all likelihood does not need to conduct a major departmental overhaul. Rather, the leadership must surgically strike to identify and eliminate the negative, invest in the worthwhile all while leveraging the positive (to lessen the amount of perceived change) into the "revitalization" effort. A holistic view across processes and systems will likely result in the move to a single solution suite. There may be a short-term erosion of the strongest areas, but the overall long-term gain in value should more than outweigh that. Typical CPO Path: This is a challenging situation for any Chief Procurement Officer, particularly those who have tenure and ownership of the original transformation effort. The CPO will effectively choose to go "all-in" with a single solution provider, requiring proper diligence and analysis. The procurement leadership with executive support will also develop and enact a sophisticated communication plan that applauds the program's many successes, but challenges the organization to do more. GREEN FIELD SCENARIO STALLED INITIATIVES SLOW INITIATIVE Lack of visibility and collaboration Manually driven Oblivious to what procurement automation can do To decide in which order to do things as against what all to do Skeptical towards new technology Lacks extensive process mapping Automated but lacks integration, usability and function Skeptical towards new technology Understanding what went wrong Lacks cohesion and is not streamlined Automated, but no synergy Resistant to change, either because of comfort zone or because of skepticism How to revitalize the existing set-up Current Situation Whether to use internal resources or external ones for procurement transformation Whether to walk away from or to improve the existing set-up Whether to switch to a single suite or not Downstream: Get house in order Upstream: Drive savings that will fund the initiative Root cause analysis What went wrong Why Who What will be different Sophisticated messaging Surgical strike Eliminate the negative Revitalize the positive Go All-in with a provider People Technology Critical Decision Points Stake- holders CPO Path Processes Lack sourcing or procurement competency Lack of vision to reach next level of procurement performance The Journey: Procurement Transformation Scenarios Some success achieved but full potential not realized Little-to-No investment in procurement function Existing suite does not deliver on key objectives
Built to Last: Procurement Transformation Part 2
2013 Ardent Partners, Ltd. www.ardentpartners.com
6 Conclusion As a procurement transformation initiative advances and matures, the benefits gained from an expansion of the initial program including investments in additional resources and technology can deliver accelerated returns and help enterprises ultimately achieve procurement excellence. Enterprises that craft the right procurement transformation blueprint and build the right foundation increase the speed and likelihood of their success. The realization of a Best-in-Class procurement department that is "built to last" requires sponsorship, effort, collaboration, vision, expertise, and a holistic view of processes and systems with a technology infrastructure that can support that view. And, as Ardent's research has shown, time and again, a successful procurement transformation can have a lasting, positive impact on business operations and results. If you build it, build it to last.
This is the second and final installment of the "Built to Last" series focused on helping enterprises build a strong foundation to transform their procurement departments into Best-in-Class operations.
Built to Last: Procurement Transformation Part 2
2013 Ardent Partners, Ltd. www.ardentpartners.com
7 APPENDIX ABOUT ARDENT PARTNERS Ardent Partners is a Boston-based research and advisory firm focused on defining and advancing the supply management strategies, processes, and technologies that drive business value and accelerate organizational transformation within the enterprise. Ardent also publishes the CPO Rising and Payables Place websites. Register for exclusive access (and discounts) to Ardent Partners research at ardentpartners.com/newsletter-registration/. ABOUT THE AUTHOR Andrew Bartolini, Chief Research Officer, Ardent Partners Andrew Bartolini is a globally-recognized expert in sourcing, procurement, accounts payable, and supply management. Andrew focuses his research and efforts on helping enterprises develop and execute strategies to achieve operational excellence within their procurement and finance departments. Andrew is also the publisher of CPO Rising, the first independent media site written for and about Chief Procurement Officers and other supply management executives (www.cporising.com). Advisor to CPOs and leading solution providers alike, Andrew is a sought-after presenter, having lectured and presented more than 140 times in seven different countries. Over the past seven years, Andrew has benchmarked thousands of enterprises across all facets of their sourcing, procurement, accounts payable, and supply management operations and his research is currently part of the Supply Chain/Management curriculum at several US universities. He actively covers the technology marketplace as well as trends in sourcing, procurement, supply management, and accounts payable and has been published or quoted in leading business publications including The Wall Street Journal, Business Week, Investors Business Daily, Forbes, and Fortune, as well as the major trade publications focused on supply management. Prior to becoming an industry analyst in 2006, Andrew developed, packaged, deployed, and used supply management solutions on behalf of enterprises in the Global 2000 while working for Ariba and Commerce One. Additionally, his experience in strategic sourcing (where he managed sourcing projects totaling more than $500 million in aggregate client spend), business process transformation, and software implementation provides a real-world context for his research and writing. Andrew has been named a Pro to Know by Supply and Demand Chain Executive three times and holds a B.A. in Economics from The College of the Holy Cross and an M.B.A in Finance from Indiana University. He welcomes your comments at abartolini@ardentpartners.com or 617.752.1620.
Built to Last: Procurement Transformation Part 2
2013 Ardent Partners, Ltd. www.ardentpartners.com
8 REPORT METHODOLOGY Ardent follows a rigorous research process developed from years of experience conducting research on the supply management market. While the report topic was agreed upon in advance with the sponsor, Ardent singularly determined the research approach taken and the reports final content including its ideas, strategies, case studies, quotes, and recommendations. The views and opinions in this report represent those of Ardent Partners at the time of publication. The contents of this research report are the exclusive property of Ardent Partners. Please direct any comments or questions regarding our research approach and sponsorship policy to Ardents Chief Research Officer, Andrew Bartolini at abartolini@ardentpartners.com and/or 617.752.1620. For more information on this and similar topics, please visit www.cporising.com and the research library at www.ardentpartners.com.
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