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PROJ ECT 03 | I NTRODUCTI ON
Project 03 | Type Specimen
I NTRODUCTION
First we will create a list of words to be used as
options for the typogram. According to Nicole
Nugent, a typogram is when you take a work and
try to express the meaning of that word by changing
the position, size, and/or arrangement of the letters.
You also want to make sure there isnt much if at
all any illustration at all. What we frst had to do
was to create a list of about 25-50 words; it could
be verb, nouns, etc. Then we would have to make
about 15 hand drawn sketches of those words into
typographic compositions. Once that was complete,
we would choose 4 that we thought were the best
and make digital sketches. After we have found the
one we like, we continue to refne that idea till we
come up with a product that meets the criteria.
I NTRODUCTION
This part of the project was to write
down about 25 to 50 words to be
used as options or ideas for writing a
typogram.
LEARNI NG SUMMARY
I have learned that its best to fnd words you can almost think of the
word already but has not been portrayed yet on Google images or
even Behance. Obviously the easier route would be to use the simple
words, but the better ones are those less thought of.
I like ones that have more simplicity in the design. For example, the
conversation one, I like how just two letters are forms and/or shapes of
talking bubbles. This keeps it easy to read but with a little decoration
to it.
However, ones that use the whole word as a design, I think its best to
go all out. So instead of manipulate a lot of one letter, manipulate all
of them. Like with the stand one, I put the s on the ground and all the
other ones progressively rising up.
Easy to read but with a little decoration.
CONCLUSION
It takes a while to get the ideas rolling, but when they do, great
concepts are created. The main thing I got from this is to take time and
think of logical yet comprehensive words that can be portrayed by
itself.
WORD LIST (25 MI NI MUM)
1. contained
2. interaction
3. conversation
4. liquid
5. light
6. power
7. clean
8. crisp
9. digital
10. fakey
11. classy
12. combine
13. nestle
14. ergonomic
15. pattern
16. aim
17. fashion
18. produce
19. gear
20. pinpoint
21. precise
22. locate
23. detect
24. accurate
25. scrupulous
26. nothing
27. facet
28. errand
29. distinguish
30. dirt
31. toxins
32. spotless
33. gutless
34. fresh
35. lack
36. chill
37. commotion
38. direction
39. discover
40. clock
41. desceptive
42. missing
43. investigate
44. stand
45. courage
46. pop
47. allure
48. between
49. internal
50. typography
Mark your three favorite sketches
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PROJ ECT 03 STEP 01 | THUMBNAI LS (15 MI NI MUM) PROJ ECT 03 STEP 01 | PROCESS BLOG POST / WORD LI ST
I NTRODUCTION
This part is to take 4 of your favorite
hand drawn sketches and create 4
digital sketches of them. The reason
is to test our idea and see if it will
translate well into a typogram.
LEARNI NG SUMMARY
I have learned that not all of you had drawn sketches work well in a
digital format. When I did my standing one, it seemed to not work as
well, nor did it portray the way I really thought I could get it to.
Another thing I have found is that I am getting a little more used to
typography, and fguring out which typeface works better for each
monogram. Some san serifs work really well with certain words and
making it fow, while some serifs make it smooth and go with other
words.
The key to this part is to actually think and ponder your ideas and not
just throw them on the program. I got stuck a lot, but with breaks and
reviewing others, ideas would come and come again.
Lastly I have discovered that manipulating the type is way more harder
than using a short cut like making a shape to create what you want.
Think and ponder your ideas
CONCLUSION
Overall, this was a great exercise to help me realize that sometimes
you need to start over to get better ideas. Also I found that the fow of
words with diferent typefaces is very important.
Mark your favorite sketch
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PROJ ECT 03 STEP 02 | REVI SED SKETCHES PROJ ECT 03 STEP 02 | PROCESS BLOG POST
I NTRODUCTION
The word I choose to go with is
Nestle, which means to settle or
lie comfortable within or against
something.
SERI F
I decided to go with a serif font because it allowed more of a smooth
comforting feeling with the glyph in the composition. I used the glyph
N as a container or padding/wall for the rest of the glyphs. This also
created a little size variation and depth for the overall monogram.
Containment was a key to this design, but I also used movement and
visual pace by having the letters contained within the N, by frst
letting you see the N then the contents with in it. Which in turn
creates a almost focal point in that section of the glyph.
Because of the positioning of the estle, that created asymmetrical
balance and grouping, which helps with a little isolation of those
letters.
Containment was a key to this design.
CONCLUSION
This experience was overall pretty fun. Learning how to create the
meaning of the word visually only with the word makes you think of
text a little diferently.
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PROJ ECT 03 STEP 03 | FI NAL PROJ ECT 03 STEP 03 | PROCESS BLOG POST
PROJ ECT 01 STEP 00 | PROCESS BLOG POST
Project 03 | Typogram
CONCLUSION
This project was really fun to get involved in.
I learned to go farther with words and how to
manipulate glyphs to formulate whats in my mind
into digital composition.