PRESENTED BY: "This year's Social Media Week was the most comprehensive discussion of issues, opportunities, and culture relating to connectivity that I have ever attended or been a part of." Ian Schafer, CEO of Deep Focus EVENT REGISTRATION OPENS APR 23 EVENT SUBMISSION DEADLINE AUG 1 CONFERENCE BEGINS SEPT 22 CALENDAR POWERED BY: Social Media Week, powered globally by Nokia, is a leading news and publishing platform and worldwide event that takes place in close to 22 cities each year. Our mission is to capture, curate and share the most meaningful ideas, trends, and best practices with regard to social medias impact on business, society, and culture. The SMW global reach grows on average by 20% each year, with new cities being added all the time. GLOBAL PERSPECTIVES. CAPTURED LOCALLY. SMW REACH SMW hosts two worldwide events each year in February & September, where on average 11 cities participate simultaneously. Social Media Week does not disappoint. It is a real-world manifestation of some of the best that new technology has to ofer - ideas, strategies and insights shared by the people who are shaping the future. Ellen McGirt. Senior Writer, Fast Company Magazine Sponsorship Package Discounts: Save 20% by April 30, and 10% by May 31. *Data includes Social Media Week September 2013 and February 2014 editions mission & global reach ABOUT SOCIAL MEDIA WEEK SO PAULO LOS ANGELES CHICAGO TORONTO NEW YORK CITY MIAMI LONDON PARIS HAMBURG COPENHAGEN BERLIN MILAN ROME LAGOS MUMBAI TOKYO FEBRUARY CITIES SEPTEMBER CITIES BARCELONA SYDNEY ROTTERDAM JOHANNESBURG BANGALORE rst impression SOCIAL MEDIA WEEK FEBRUARY 2014 RECAP The SMW audience is made up of senior marketers, founders & entrepreneurs, influencers, & digitally connected consumers. Entry Level Professional (0-2 years) 18,2% Experienced Professional (3+ years) 32,7% Management (Below C-Level) 14,5% Founder & Investor 13,0% Executive (C-Level) 6,0% Student 10,6% CAREER LEVEL Marketing, Advertising, PR & Communications 32,2% Media & Publishing 13,4% Information Technology & Services 9,5% Arts & Entertainment 4,7% Education 4,2% Non-prot 3,8% Other 32,2% INDUSTRY Represented businesses span most industries and range from small and medium-sized to the worlds largest and most high prole brands. global registrant statistic from February 2014 ATTENDEES 1 - 10 36,90% 11 - 50 6,67% 51 - 200 6,83% 201 - 500 6,87% 501 - 1.000 5,30% 1.001 - 5.000 6,83% 5.001 - 1.0000 3,34% 10.000+ 6,67% Unknown 20,59% COMPANY SIZE OF ATTENDEE Sponsorship Package Discounts: Save 20% by April 30, and 10% by May 31. Rotterdam is the rst city to host Social Media Week in the Benelux since its launch in 2009. The main location will be nhow Rotterdam. The hotel designed by Rem Koolhaas. SMW Rotterdam is considered the Benelux hub of Social Media Week. It attracts some of the worlds most high prole speakers, press, media, and brands, together with a sophisticated audience of hyper-connected inuencers and early adopters. Sponsorship Package Discounts: Save 20% by April 30, and 10% by May 31. a city of contrasts ABOUT SOCIAL MEDIA WEEK ROTTERDAM In a world where we are always on and always connected, we believe passionately that examining the technologies that are changing the ways we work, live, and create will lead us to live better & more productive lives. 2014 THEME: THE FUTURE OF NOW ATTENDEES > 2.500 EVENT SESSIONS > 75 SPEAKERS > 150 EXHIBITORS 20 NETWORKING LOUNGES & CO-WORKING SPACES 3 FOOD VENDORS 4 VIP PARTIES & SPECIAL EVENTS 3 WHAT TO EXPECT + Big Data Analytics + Social Media Measurement + Mobile Advertising + Second Screen Advertising + Storytelling & Content Marketing + Native Advertising + Platforms and Tools + Future of Media & Publishing ADVERTISING & MARKETING SOCIETY & ENVIRONMENT TOPIC EXAMPLES: + Government & Politics + Social Innovation + Charities & Non-prots + Education & E-Learning + Health & Wellness + Design, Art & Photography + Fashion, Lifestyle & Food + Music & Entertainment EVENT FORMATS: + Panels + Interviews + Keynotes & Talks + Debates + Mixers / Networking + Workshops + Masterclasses PAST SPEAKERS: Steven B Johnson, Author Danah Boyd, author, researcher MIT Ester Dyson, Chairman Edventure Holdings David Carr, The New York Times Jennifer Pahlka, Founder Code for America Tonya Surman, Center for Social Innovation Dale Dougherty, CEO, Make Magazine Scott Monty, Ford Motor Company Jonah Peretti, CEO of Buzzfeed + Social Business + Trends & Future Gazing + Early Stage Innovation + Social Recruitment + The Collaborative Economy + Open Innovation + Internet of Things + Open data BUSINESS & INNOVATION TOPIC EXAMPLES: Neil Blumenthal, CEO of Warby Parker David Karp, CEO of Tumblr Ben Kaufman, CEO of Quirky Anne Curry, Anchor, NBC News Dennis Crowley, CEO of Foursquare Beth Comstock, CMO of GE Larry King, Host and Presenter, CNN Kevin Slavin, MIT Media Lab Jessica Jackley, Founder of Kiva theater style sessions, keynotes or masterclass formats CONTENT & PROGRAMMING TOPIC EXAMPLES: WARBY PARKER & GOOGLE+ Eyewear designer Warby Parker teamed up with Google+ to replace the traditional mirror found in eyewear displays. Attendees used Google+ Hangouts, where they were able to get feedback from celebrities, inuencers, and fashion experts. SMW NYC CLOSING PARTY Social Media Week New York Global Headline Sponsor Nokia and Supporting Party Sponsors HouseParty & BuzzFeed, hosted the Ofcial Closing VIP Party at The Angel Orensanz Center for Contemporary Art. CASE STUDIES & TESTIMONIALS stories form brands, agencies, tech companies & industry thought leaders PEPSICO GLOBAL TOUR As part of a global partnership, PepsiCo sent a number of key executives on a tour of three SMW cities, starting in New York, then London and So Paulo. In each city they were able to speak at events and engage with local SMW communities. FORD FIESTA MOVEMENT Kicking of SMW NYC 2013 at Bloomberg, Scott Monty, Global Head of Social Media for Ford, gave a keynote address to launch the new Ford Fiesta Movement, seen by a packed audience of journalists & executives. Social Media Weeks global theme is fully aligned with Nokias mission of connecting people through innovative products and services and encouraging the open sharing of knowledge and information. Craig Hepburn Global Director, Social and Digital, Nokia Michael Lazerow CEO of Buddy Media "Buddy Media is proud to be a partner of Social Media Week. This is one of the few events that enables us to connect with our customers and partners globally. We look forward to continued growth and innovation from the Social Media Week team. FOUNDER & CREATIVE ADVISOR Maarten Reijgersberg ACCOUNT MANAGER Reinier van Vliet COMMUNITY MANAGER Sanne van der Schee EVENT MANAGER Dimitri Hoppenbrouwers ART DIRECTOR Eric Kalsbeek CONTACTS team social media week Rotterdam rotterdam@socialmediaweek.org +31621708278 +31102211470 @SMWRotterdam /SMWRotterdam /SMWRotterdam All pricing in this document is exclusive of VAT and listed in Euros (), except the pricing of the global newsletter which is in US Dollars ($). All pricing is subject to change. We reserve the right to make adjustments to pricing, products, and service oferings for reasons including, but not limited to, changing market conditions, distributor price changes and errors in advertisements. EXAMPLES OF PAST SPONSORS: