Professional Documents
Culture Documents
Contents
Product Redesign
Logo
Flat Package
Product Photography
Magazine Ad
Product Redesign
Fonts: Marketing
Chopin Script
Logos and taglines will use the decorative font - Chopin Script
Gill Sans light for nutritional facts and ingredients etc.
Gill Sans regular where emphasis is needed.
Bright Red
hex: #BE263B
rgb: 190.38.59
cmyk: 17.99.82.7
pantone: 187c
Silver
hex: #E5E4E2
rgb: 229.228.226
cmyk: 9.7.8.0
pantone: 427c
Aqua
hex: #06C6DE
rgb: 6.198.222
cmyk: 69.0.13.0
pantone: 311c
Chocolate
hex: #4E2E28
rgb: 78.46.40
cmyk: 47.72.72.58
pantone: 4625c
Logo
Symphony
Symphony
Logo
I plan on putting a violin directly under
the Symphony logo.
I changed to a font that does not have
a sweeping y underneath the name.
I was looking for something elegant and
musical.
Size recommendations:
Large lettering for Symphony
Other information will be no larger
than 11px.
Placement recommendations:
wwwThe logo will be the centered on
the candy bar.
31k09121
88 02 2015
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www.askhershey.com or 800-468-1714
visit us at www.hersheys.com
0 34000 040301
Flat Package
Symphony
% Daily Values*
18%
35%
3%
2%
Daily Values*
7%
3%
2%
Product Photography
Savor it
www.HERSHEYS.com
Symphony
redesign by