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Strategic Management

Guideline for Presenting Strategic Management Case


Analysis
Introduction 2 minutes
Introduce members of the group and their position in
the company
Introduce the company and its products / services
( company background and brief history)
Show outline of presentation and tell who will be
doing each part
Vision / Mission Statements 3 minutes
Show existing vision and mission statements for the
company
Show the modified vision / mission statements
Compare the modified vision and mission statements
to that of a leading competitors vision and mission
statements
Comment on the modified vision and mission in terms
of how they support the strategies envisioned by the
company being reviewed
Internal Assessment 5 minutes
ive the financial ratios analysis! "ighlight
especially good and bad ones(do not give definitions
nor discuss all the ratios)
Show the firms organi#ational chart$ highlight the
good and weak ones
%resent the improved chart and give reasons for the
improvements compared the companys existing
chart
&ist at least '( of the companys strengths and
weaknesses and make brief comments on each
Show and explain the Internal )actor *valuation
+atrix ( I)*)
Eternal Assessment 5 minutes
Identify and discuss ma,or competitors! -se charts.
maps. tables etc! to show the intensity of the
competition in the industry! /iscus the relevance of
%orters )ive )orces +odel!
Show the Competitive %rofile +atrix (C%+)! Include
at least '( factors and 0 competitors
"ighlight key external trends as they impact the firm.
in areas such as economic. social. cultural.
demographic and environmental forces
Show and explain the *xternal )actor *valuation
+atrix ( *)*)
Strategy !ormulation "# minutes
Show and explain the S123 +atrix. highlighting
each of the strategies listed
Show the Internal4*xternal +atrix (I*) and briefly
comment on it
Show the 5uantitative Strategic %lanning +atrix
(5S%+) and briefly discuss
%resent recommendations! 3his is the most important
section the presentation
6e specific in terms of both strategies and the
estimated costs! 3otal the costs! 3here should be at
least 7 strategies! Strategies should be divided into$
(a) existing strategies to be continued and (b) new
strategies to be started!
Strategy Im$lementation % minutes
Show and explain the *%S / *6I3 8nalysis to reveal
whether the stock. debt or a combination is best to
finance the recommendations
Show the pro,ected income statement! 9elate changes
to the items in the recommendations
Show the pro,ected balance sheet! 9elate the balance
sheet to the recommendations! Show the retained
earnings to the calculations and the results of the
*%S / *6I3 decisions
Show the pro,ected financial ratios and highlight
several key ratios to show benefits of the strategic
plan
Strategic E&aluation 2 minutes
%resent a balanced score card to show expected
financial and non4financial ob,ectives and
recommendations for the firm
Conclusion 2 minutes
Compare and contrast the strategic plan with the
companys plan for the future
3hank the audience for their attention. seek and
answer :uestions
'(is outline may )e modified as t(e lectures $rogress

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