2014

TechSci Research
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India Automotive Battery Market
Forecast & Opportunities, 2018

India Automotive Battery Market Forecast & Opportunities, 2018 TechSci Research Page 1

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India Automotive Battery Market Forecast & Opportunities, 2018 TechSci Research Page 2

Table of Content
1. Executive Summary
2. India Automotive Battery Market Outlook
2.1. Market Size & Forecast
2.1.1. By Value
2.1.2. By Volume
2.2. Market Share & Forecast
2.2.1. By Type (Lead Acid and Lithium Ion)
2.2.2. By Segment
2.2.3. By Region
2.2.4. By Company
3. India Two-Wheeler Battery Market Outlook
3.1. Market Size & Forecast
3.1.1. By Value
3.1.2. By Volume
3.2. Market Share & Forecast
3.2.1. By Segment (OEM vs. Replacement)
3.2.2. By Type
4. India Passenger Car Battery Market Outlook
4.1. Market Size & Forecast
4.1.1. By Value
4.1.2. By Volume
4.2. Market Share & Forecast
4.2.1. By Segment (OEM vs. Replacement)
4.2.2. By Type
5. India Utility Vehicle (UV) Battery Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.1.2. By Volume
5.2. Market Share & Forecast
5.2.1. By Segment (OEM vs. Replacement)
5.2.2. By Type
6. India Three Wheeler (3W) Battery Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.1.2. By Volume
6.2. Market Share & Forecast
6.2.1. By Segment (OEM vs. Replacement)
7. India Light Commercial Vehicle (LCV) Battery Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.1.2. By Volume
7.2. Market Share & Forecast
7.2.1. By Segment (OEM vs. Replacement)
8. India Medium & Heavy Commercial Vehicle (M&HCV) Battery Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.1.2. By Volume
8.2. Market Share & Forecast
8.2.1. By Segment (OEM vs. Replacement)
8.2.2. By Type
9. India Tractor Battery Market Outlook
9.1. Market Size & Forecast

India Automotive Battery Market Forecast & Opportunities, 2018 TechSci Research Page 3

9.1.1. By Value
9.1.2. By Volume
9.2. Market Share & Forecast
9.2.1. By Segment (OEM vs. Replacement)
9.2.2. By Type
10. India Automobile Battery Pricing Analysis
11. Raw Material Analysis
12. Market Dynamics
12.1. Drivers
12.2. Constraints
13. Market Trends & Developments
13.1. Expanding Automobile Market
13.2. Increasing Penetration of Electric Vehicles
13.3. Technological Development
13.4. Domestic Manufacturing
14. Policy & Regulatory Landscape
15. India Economic Profile
16. Competitive Landscape
16.1. Exide Industries Ltd.
16.2. Amara Raja Automotive Batteries Ltd.
16.3. Su-Kam Power System Limited
16.4. Bosch Limited
16.5. Luminous Power Technologies (P) Limited
16.6. HBL Power Systems Ltd.
16.7. Okaya Power Ltd.
16.8. Base Corporation Limited
16.9. Southern Batteries Pvt. Ltd.
17. Strategic Recommendations
18. Research Methodology
19. Disclaimer


India Automotive Battery Market Forecast & Opportunities, 2018 TechSci Research Page 4

List of Figures
Figure 1: India Automotive Battery Market Size, By Value, 2009-2012 (USD Billion)
Figure 2: India Automotive Market Size, By Value, 2013E-2018F (USD Billion)
Figure 3: India Automotive Battery Market Size, By Volume, 2009-2012 (Million Units)
Figure 4: India Automotive Battery Market Size, By Volume, 2013E-2018F (Million Units)
Figure 5: India Automotive Battery Market Share, By Type, By Volume, 2012
Figure 6: India Automotive Battery Market Share, By Type, By Volume, 2018F
Figure 7: India Automotive Battery Market Share, By Segment, By Volume, 2012
Figure 8: India Automotive Battery Market Share, By Segment, By Volume, 2018F
Figure 9: India Automotive Battery Market Share, By Region, By Value, 2012
Figure 10: India Automobile OEM Manufacturing Facilities Location, 2012
Figure 11: India Automotive Battery Market Share, By Region, By Value, 2018F
Figure 12: India Automotive Battery Market Share, By Company, By Value, 2012
Figure 13: India Automotive Battery Market Share, By Company, By Value, 2018F
Figure 14: India Two Wheeler Battery Market Size, By Value, 2009-2012 (USD Million)
Figure 15: India Two Wheeler Battery Market Size, By Value, 2013E-2018F (USD Million)
Figure 16: India Two Wheeler Battery Market Size, By Volume, 2009-2012 (Million Units)
Figure 17: India Two Wheeler Battery Market Size, By Volume, 2013E-2018F (Million Units)
Figure 18: India Two Wheeler Battery Market Share, By OEM vs. Replacement, By Volume, 2013E
Figure 19: India Two Wheeler Battery Market Share, By OEM vs. Replacement , By Volume, 2018F
Figure 20: India Two Wheeler Battery Market Share, By Type, By Volume, 2012
Figure 21: India Two Wheeler Battery Market Share, By Type, By Volume, 2018F
Figure 22: India Passenger Car Battery Market Size, By Value, 2009-2012 (USD Million)
Figure 23: India Passenger Car Battery Market Size, By Value, 2013E-2018F (USD Million)
Figure 24: India Passenger Car Battery Market Size, By Volume, 2009-2012 (Million Units)
Figure 25: India Passenger Car Battery Market Size, By Volume, 2013E-2018F (Million Units)
Figure 26: India Passenger Car Battery Market Share, By OEM vs. Replacement By Volume, 2012
Figure 27: India Passenger Car Battery Market Share, By OEM vs. Replacement By Volume, 2018F
Figure 28: India Passenger Car Battery Market Share, By Type, By Volume, 2012
Figure 29: India Passenger Car Battery Market Share, By Type, By Volume, 2018F
Figure 30: India Utility Vehicle Battery Market Size, By Value, 2009-2012 (USD Million)
Figure 31: India Utility Vehicle Battery Market Size, By Value, 2013E-2018F (USD Million)
Figure 32: India Utility Vehicle Battery Market Size, By Volume, 2009-2012 (Million Units)
Figure 33: India Utility Vehicle Battery Market Size, By Volume, 2013E-2018F (Million Units)
Figure 34: India Utility Vehicle Battery Market Share, By OEM vs. Replacement , By Volume, 2012
Figure 35: India Utility Vehicle Battery Market Share, By Segment, By OEM vs. Replacement, 2018F
Figure 36: India Utility Vehicle Battery Market Share, By Type, By Volume, 2012
Figure 37: India Utility Vehicle Battery Market Share, By Type, By Volume, 2018F
Figure 38: India Three Wheeler Battery Market Size, By Value, 2009-2012 (USD Million)
Figure 39: India Three Wheeler Battery Market Size, By Value, 2013E-2018F (USD Million)
Figure 40: India Three Wheeler Battery Market Size, By Volume, 2009-2012 (Million Units)
Figure 41: India Three Wheeler Battery Market Size, By Volume, 2013E-2018F (Million Units)
Figure 42: India Three-Wheeler Battery Market Share, By OEM vs. Replacement, By Volume, 2012
Figure 43: India Three-Wheeler Battery Market Share, By OEM vs. Replacement, By Volume, 2018F
Figure 44: India LCV Battery Market Size, By Value, 2009-2012 (USD Million)
Figure 45: India LCV Battery Market Size, By Value, 2013E-2018F (USD Million)
Figure 46: India LCV Battery Market Size, By Volume, 2009-2012 (Million Units)
Figure 47: India Automotive Battery Market Size, By Volume, 2013E-2018F (Million Units)
Figure 48: India LCV Battery Market Share, By OEM vs. Replacement, By Volume, 2012
Figure 49: India LCV Battery Market Share, By OEM vs. Replacement, By Volume, 2018F
Figure 50: India M&HCV Battery Market Size, By Value, 2009-2012 (USD Million)
Figure 51: India M&HCV Battery Market Size, By Value, 2013E-2018F (USD Million)
Figure 52: India M&HCV Battery Market Size, By Volume, 2009-2012 (Million Units)
Figure 53: India M&HCV Battery Market Size, By Value, 2013E-2018F (Million Units)
Figure 54: India M&HCV Battery Market Share, By OEM vs. Replacement, By Volume, 2012
Figure 55: India M&HCV Battery Market Share, By OEM vs. Replacement, By Volume, 2018F

India Automotive Battery Market Forecast & Opportunities, 2018 TechSci Research Page 5

Figure 56: India M&HCV Battery Market Share, By Type, By Volume, 2012
Figure 57: India M&HCV Battery Market Share, By Type, By Volume, 2018F
Figure 58: India Tractor Battery Market Size, By Value, 2009-2012 (USD Million)
Figure 59: India Tractor Battery Market Size, By Value, 2013E-2018F (USD Million)
Figure 60: India Tractor Battery Market Size, By Volume, 2009-2012 (Million Units)
Figure 61: India Tractor Battery Market Size, By Volume, 2013E-2018F (Million Units)
Figure 62: India Tractor Battery Market Share, By OEM vs. Replacement , By Volume, 2012
Figure 63: India Tractor Battery Market Share, By OEM vs. Replacement, By Volume, 2018F
Figure 64: India Tractor Battery Market Share, By Type, By Volume, 2012
Figure 65: India Tractor Battery Market Share, By Type, By Volume, 2018F
Figure 66: India Battery Market, By Segment, By Battery Type, By Volume, 2012
Figure 67: Raw Material Share in Automobile Battery Manufacturing, By Volume, 2012
Figure 68: India Lead Metal Average Price, 2009-2013E (USD Per Metric Ton)
Figure 69: India Oil (USD per Barrel) and CNG (USD per 100 KG) Prices, 2008-2012
Figure 70: India Automobile Production & Sales, By Volume, 2006-2012 (Million Units)
Figure 71: India GDP, 2010-2017F (USD Trillion)
Figure 72: India GDP Growth Rate: 2010-2017F (%)
Figure 73: India GDP Per Capita, 2010-2017F (USD)
Figure 74: India GDP Per Capita Growth Rate: 2010-2016F (%)
Figure 75: India GDP Per Capita, 2010-2017F (USD)
Figure 76: India GDP Per Capita PPP Growth Rate: 2010-2017F (%)
Figure 77: India GDP Composition by Sectors: 2010-2016F (%)
Figure 78: India Inflation Rate by Consumer Price Changes, 2010-2017F (%)
Figure 79: India Population, 2010-2017F (Million)
Figure 80: India Population Growth Rate: 2010-2016F (%)
Figure 81: India INR V/S USD Exchange Values: January 1, 2005-2013


India Automotive Battery Market Forecast & Opportunities, 2018 TechSci Research Page 6

List of Tables

Table 1: Three-Wheeler Sales, By Volume, 2007-2012
Table 2: - Domestic Commercial Vehicle Sales , By Volume, 2007-2012
Table 3: India MSME Enterprises, By Fixed Asset, By Output, 2008-12 (USD Billion)
Table 4: India Commercial Vehicle Sales, By Volume, 2007-2012 (Units)
Table 5: India Electric Vehicle Sales Projection, By Vehicle Segment, By Value, 2020F (Million Units)
Table 6: Company Profile Exide Industries Limited
Table 7: Company Profile Amara Raja Automotive Batteries Limited
Table 8: Company Profile Su-Kam Powerc System Limited
Table 9: Company Profile Bosch Limited
Table 10: Company Profile Luminous Power Technologies (P) Limited
Table 11: Company Profile HBL Power Systems Ltd.
Table 12: Company Profile Okaya Power Limited
Table 13: Company Profile Base Corporation Limited
Table 14: Company Profile Southern Batteries Pvt. Ltd.



India Automotive Battery Market Forecast & Opportunities, 2018 TechSci Research Page 7

Executive Summary
An automotive battery is used to supply electric energy to an automobile, which is used for
starting, lightning and ignition of a vehicle engine. XXXXXX automobile sector and the
XXXXXXX requirement of power back up are augmenting the demand for automotive batteries.
The Indian automotive battery market is dominated by two major players, XXXXXXX and
XXXXX. The key reason for their dominance can be attributed to their XXXXXX investment on
branding and marketing strategies.
XXXXXX has played vital role in educating customers across the country through its innovative
marketing initiatives. One of the major campaigns of the company has been the XXXXX in
2010, which has significantly helped the company in XXXXXXX considerable market share in
India.
The marketing strategies of XXXXXX were quickly imitated by other battery manufacturers in
the country. Moreover, the Indian automotive industry for the first time witnessed the
introduction of XXXXXXX marketing strategies to alter customers perception about an
automotive battery. XXXXXXX also followed XXXXX strategy by organizing various media
campaigns like sponsoring XXXXXX series in India with the campaign XXXXXX.
India is one of the largest automotive markets across the globe and was XXXXXX largest in
Asia after Japan and China in 2012. However in 2012, the Indian automotive market witnessed
a XXXXXX in terms of sales as well as in production. The total automobile sales in India
XXXXXXX by about X% as compared to X% in 2011. This is further anticipated to impact the
automotive battery replacement market in the next XXXXX to XXXXX years.

India Automotive Battery Market Forecast & Opportunities, 2018 TechSci Research Page 8

Moreover, automobile production increased by only X% in 2012 as compared to about X% in
2011. This muted XXXXXX in the automobile production significantly affected the demand for
automotive batteries from the XXXXXX in 2012. However, the Indian automobile sector is
expected to XXXXXXX recover in the forecast period as a result of various initiatives taken by
the government. Few of such expected measures are XXXXXX and XXXXXXX, XXXXX,
XXXXXX, etc. Also, National Electric Mobility Mission Plan, 2020 (NEMMP) targets XX-XXX
million electric vehicles by 2020, which is anticipated to significantly boost the XXXXXX
automotive batteries market in India during the forecast period.
Additionally, XXXXXX availability of credit in the country is significantly supporting the sales of
XXXXXX and XXXXXXX vehicles, which is consequently boosting the demand for automobile
batteries.
Furthermore, with the introduction of new advanced technologies, the Indian automotive battery
manufacturers are continuously trying to XXXXXX their market share by offering technologically
superior products to the Indian customers. XXXXXX was the first battery manufacturer to launch
XXXXXXX under the brand name XXXXXX. As a result, most of the battery manufacturers in
India are focusing on XXXXXX their research and development (R&D) activities in order to offer
technologically superior products.
The battery manufacturers in India, in order to tap the replacement market, are also
aggressively working on extending their reach by expanding their distributor and dealer
networks.



India Automotive Battery Market Forecast & Opportunities, 2018 TechSci Research Page 9

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Research Methodology
With the top management of more than 20 years experience in developed and emerging
markets, TechSci Research methodology tender an exceptional combination of connoisseur
industry knowledge and in-country local research expertise. TechSci Research move towards
building market consensus view of size, shape, structure, environment and trends across each
category.
Our dedicated team of industry experts intensively monitored and analyzed various aspects
governing the performance of the Indian automotive battery market. The team has analyzed the
constructive outlooks of various segments and speculated a positive future of the industry
ahead. Taking in to consideration, various government initiatives, private investments and
regulatory involvement, our team of analysts have provided a prudent analysis of the industrys
performance in future. This would facilitate our clients in planning their investment decision and
explore several growth opportunities in this field.
For our study, we have gathered information through primary research surveys with vendors,
channel partners and customers followed by an exhaustive search of credible paid databases
such as LexisNexis, EIU, Hoovers, etc. Our team of experts have been prudently evaluated all
the collected information and personated them in chronological order to depict a meaningful and
clear picture of the Indian automotive battery market.
It is worth to mention here that while compiling the data, we have also crossed checked all the
collected information from multiple sources and data warehouses, so that we can present the
most accurate and precise information of the concerned industry to the user of this report.

India Automotive Battery Market Forecast & Opportunities, 2018 TechSci Research Page 11

In addition, we have also identified and analyzed all emerging trends including the important
drivers and challenges that the industry is confronting. Along with this, we have also identified
the possible growth areas in terms of expected sales in the country. With the coordination of
these factors, we have presented a coherent analysis of the performance of Indian automotive
battery market in detail. We have also presented various forecasts for the industry. The
forecasts are based on our economic and judgmental analysis on the basis of analyzed drivers,
challenges and opportunities prevalent in the industry. Most importantly, while forecasting, we
have given due consideration to the R&D investments, sector demand and developments which
are essential in determining the prospective growth potentials of the sector. Thus, our report has
intended to depict the most unbiased picture of the Indian automotive battery industry that will
prove decisive to our clients.






India Automotive Battery
Market Forecast &
Opportunities, 2018
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