Professional Documents
Culture Documents
Ma r c y S te in , P h .D.
Un iv e r s ity o f Wa s h in g to n , Ta c o m a , US A
C a r o l S tu e n , Ed .D.
S e a ttle P a c i c Un iv e r s ity , US A
Do u g la s C a r n in e , P h .D.
Un iv e r s ity o f Or e go n , US A
R o g e r M. Lo n g , M.Ed .
S e a ttle P a c i c Un iv e r s ity , US A
Address correspondence to Marcy Stein, Univers ity of Was hington, Tac oma, B ox
358435, 1900 Commerce Street, Tacoma, WA 98402-3100. E-mail : mstein@
u.was hington.edu.
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6 M. S te in et a l.
However, the dis cus s ion of the textbook adoption and evaluation pro-
ces s es pertains to other content areas as well.
Es timates vary regarding the current us e of commercially devel-
oped ins tructional materials in American clas s rooms . Indeed, es ti-
mates s ugges t that textbook s s erve as the bas is for 75 to 90 percent of
clas s room ins truction (Farr, Tulley & Powell, 1987 ; Miller 1986 ;
Tyson & Woodward, 1989). Chall and Squire (1991) reported that
expenditures for bas al reading programs accounted for at leas t two-
thirds of the total dollars allocated for reading ins truction, and that
bas al reading programs were us ed in more than 95 percent of all
s chool dis tricts . At that time, the authors ack nowledged that the
wides pread acceptance of a whole language approach to beginning
reading might have reduced teachers Ä us e of bas al programs . More
recently, in a s urvey of 1000 members of the International Reading
As s ociation, B aumann and Heubach (1996) found that only 12 percent
of the 563 res ponding members held a philos ophical orientation that
precluded the us e of publis hed bas al reading materials . These nd-
ings s upport thos e of Canney and Neuenfeldt (1993), who found that
des pite the movement toward more literature-bas ed clas s room
ins truction in reading, 66 percent of the (pr edominantly elementary)
teachers s urveyed preferred to teach reading us ing a combination of
bas al materials and trade book s .
In light of recent educational reform movements , many educators
are reexamining the role that commercially developed materials play
in the clas s room (B all & Cohen, 1996) and the role of bas al reading
materials in particular (B ak er, KameÄenui, Simmons , & Stahl, 1994).
The above evidence s uggests that commercially developed materials
remain predominant in mos t clas s rooms today.
It s hould be noted that this article is not written with a s peci c
s tudent population in mind. However, readers s hould unders tand that
an as s umption underlying our work is that better des igned ins truc-
tional materials would mos t lik ely have their greates t impact on low-
performing s tudents or thos e s tudents with dis abilities who are
receiving mos t, if not all, of their ins truction in the general education
clas s room. While we unders tand that no program will meet the needs
of all s tudents , we feel s trongly that teachers s hould have acces s to
ins tructional materials that as s is t them in being e ective with all of
their s tudents , not jus t the average and high-performing ones .
On the following pages , we rs t outline what is k nown about how
mos t textbook adoptions are conducted and provide recommendations
for improving the process . We then dis cus s at length the critical
components of any textbook adoption, that is , the ins tructional
evaluation.
Te x tb oo k Ev a lu a tion a n d A d o p tio n P ra ctices 7
Relatively little res earch has been conducted on the textbook adop-
tion proces s , which is s urpris ing given that commercially developed
ins tructional materials have an impact on a large number of teachers
and s tudents acros s the United States . We found that mos t res earch
about the adoption proces s was written between 10 and 15 years ago.
However, our more recent experiences with local textbook adoption
committees s ugges t that ndings from that res earch literature are
cons is tent with current practice.
The adoption of ins tructional materials is partially dictated by the
policies of individual s tates and local dis tricts. Currently, 22 s tates
conduct textbook adoptions at the s tate level, which involves a cen-
tralized evaluation and s election proces s , while 28 s tates are con-
s idered ÃÃfree.ÄÄ That is , individual s chool dis tricts are free to s elect
textbook s they deem to bes t meet the needs of their local com-
munities . While adoption procedures at the s tate and local levels
vary cons iderably (Tulley & Farr, 1990), the impact of s tate-level
adoptions on the development of ins tructional materials s hould not
be minimized. In particular, California and Texas , the two larges t
adoption s tates , together account for 11% of the total amount s pent
on textbook s and related materials in the United States (American
As s ociation of Publis hers , 1987). The s igni cance of two s tates
holding s uch a large s hare of the mark et is widely recognized. Publi-
s hers have been k nown not only to time the production of the newes t
editions of their textbook s to coincide with the adoption cycles of
Texas and California, but als o to des ign their ins tructional programs
to align with the curriculum objectives or s tandards identi ed in
thos e s tates .
Generally, s tate adoptions involve two tiers of review and s elec-
tion. The rs t is by members of a s tate level panel who review the
s ubmitted materials and s elect a limited number for inclus ion on an
approved lis t. Since local dis tricts mus t choos e ins tructional
materials from this lis t, a s econd tier of review and s election is con-
ducted by an adoption committee at the dis trict or s chool level. This
adoption committee reviews textbook s on the lis t and s elects thos e
materials that bes t meet dis trict or s chool needs . Local adoption in
free s tates , on the other hand, is a one-level proces s in that dis trict
adoption committees s elect materials without the res triction of a
s tate-impos ed lis t.
Over the years , proponents of s tate adoptions have o ered s everal
arguments in s upport of a s tatewide s ys tem of textbook evaluation
and adoption. Thes e advocates s ugges t that purchas ing ins tructional
8 M. S te in et a l.
A do pt io n Tim e lin e
Figure 1 pres ents an example of the s equence of events compris ing
a textbook adoption. Note that a s ubs tantial amount of planning
Te x tb oo k Ev a lu a tion a n d A d o p tio n P ra ctices 11
occurs prior to the establis hment and work of the committee. For
example, budget cons iderations , adoption timeline, criteria for com-
mittee members hip, communication procedures , and ground rules for
work ing with publis hers are determined before the committee begins
its review.
Committee members mus t be given adequate releas e time to review
the materials . Without s uch provis ions , teachers are often forced to
examine materials in a hurried and haphazard fas hion. Recommen-
dations bas ed on s uch reviews are certainly s ubject to ques tion and
may have a negative impact on the nal adoption decis ion. One
recent elementary reading adoption in which two of the pres ent
authors were involved included s ix days of releas e time for teachers
and adminis trators s peci cally intended for the review and evalu-
ation of materials (s ee Figure 2).
The number of days varies depending on the s ubject being evalu-
ated. Review of textbook s for a phys ics , foreign language, or health
clas s , for example, will involve fewer choices , and therefore fewer
days for evaluation. However, it mus t be noted that meaningful
examination of materials requires large block s of uninterrupted time.
Such an allocation of time by the dis trict s ugges ts a s erious com-
mitment to the review proces s and to the e orts of committee
members .
Co m m it t e e Me m be r s h ip
Adoption committee members are often s elected on the bas is of
years of experience and are us ually grouped according to grade level.
While experience is certainly not a factor to be ignored, we have
identi ed s everal additional criteria to cons ider when s electing com-
mittee members . Firs t, committee members s hould not only have an
academic interes t in the curricular area being addr ess ed, but they
s hould als o exhibit excellent interpers onal s k ills , including the
ability to communicate e ectively and hones tly to the group they rep-
res ent. Additionally, it is important that committee members under-
s tand, s upport, and tak e res pons ibility for group proces s activities
and decis ions . Moreover, the committee s hould be repres entative of
the entire s chool/dis trict s tudent and s ta population in terms of
gender, ethnicity, experience, s pecial populations (e.g., s tudents with
dis abilities or s pecial talents ), and community members , when appr o-
priate. Finally, the work of the committee is enhanced when members
are given the opportunity to dis cus s s peci c as pects of the adoption,
both within and acros s grade levels . When this k ind of dialogue is
encouraged, is s ues s uch as development and s equencing of s k ills can
12 M. S te in et a l.
1995–96–S ch o o l Yea r
Day 1 : Octo b e r 27
· Review of district curriculum process
Þ B oard policies
Þ State laws
Þ Time al locations
· What our dis trict students are expected to learn
Þ Ess ential learnings—state as sess ment
Þ Grade level objective
· Discuss ion of research and instructional methodologies
Þ Invited Guest(s): research-based practices
· Completion of District Survey/Questionnaire
Day s 2–3 Dece m b er 5–6
· Review Day 1
· Review s urvey results
· Establish à rs t draftÄ of s creening criteria
Day 4 Dece m b er 20
· Finalize screening criteria
· Field test screening criteria
Day s 5–6–7 Ja n u a ry 22–24
· Initial s creening of 13 programs
· Identify no fewer than 2 or more than 5 Ã nalistsÄ programs
· ÃFirst draftÄ of evaluation tool
Day s 8–9–10 F eb ru a ry 12–14
· Evaluate 2–5 Ã nalistÄ programs
· Reach tentative decision on dis trict adoption
· Correlation of grade level objectives to s elected program
Day 11 F eb ru a ry 28
· Invite à nalistÄ consultants to work with committee
Day s 12–13 Ma r ch 12–13
· Finalize Ãoriginal draftÄ of grade level of objectives to à nalistÄ
program
· Develop communication plan to announce recommendation
to s ta
· Prepare for s chool board presentation/adoption
Day s 14–15
· Develop individual school orders
· Develop sta development program
· Develop plan for program implementation
· Oth e r A ctiv ities
· 3 sta /community open houses for public review of
recommendations
· Community Curriculum Advisory Council (CCAC)—
mid-April
· Cons ultants with Title I teachers —early April
· Cons ultants with special education/k indergarten teachers—
early April
· School B oard—April 22
· Purchase orders prepared—May 1
· Sta development plan nalized—May 15
· Implementation of new adoption—September, 1996
· Summer sta development days —August 27 and August 28
Co m m it t e e R e s po n s ib ilit ie s
A critical component of the adoption proces s is the direction pro-
vided by the chairpers on. The work of an adoption committee can be
s everely jeopardized without s trong, res pons ible leaders hip. Such
leaders hip includes clearly de ning the res pons ibilities of the com-
mittee at the beginning of the process , de ning parameters for the
committee in terms of dis trict policies , community politics , outlining
budget cons traints , and es tablis hing the lines of authority, that is ,
articulating the decis ion-mak ing proces s . We agree with Tulley and
Farr (1990) that the s election decis ion s hould res t with the adoption
committee. Furthermore, we believe that if appropriate training is
provided and s ufficient time is allowed for review of materials ,
members of the committee will be prepared to mak e an informed
decision.
Tulley and Farr, among others , have emphas ized the need for
improving s election criteria and evaluation procedures . In the next
s ection, we provide s peci c recommendations for evaluating the
ins tructional integrity of the textbook s and ins tructional programs .
in the targeted content area who als o has experience reading and
interpreting research literature. Moreover, the cons ultant s hould
unders tand that his or her role is that of an impartial participant
available to help committee members review the res earch and impli-
cations of res earch ndings on the des ign of the content of ins truc-
tional materials and clas s room ins truction.
Name of Program
B. Decoding Instructions
15
16 M. S te in et a l.
content area reading, as well as the balance of ction and non ction
text s elections . As a res ult of their dis cus s ions , thos e teachers
des igned a s creening ins trument that included examining the avail-
able ins truction in the areas of s tudy s k ills and content area reading
(s peci cally, vocabulary and main idea ins truction). In addition, the
intermediate teachers counted the number of ction and non ction
s elections at a given grade level to determine balance of text s elec-
tions . Since mos t major bas al reading programs have a general des ign
for the introduction and review of s k ills , teachers predicted that the
examination of these carefully s elected s k ills would lik ely re ect how
other s k ills were addres s ed in the program. (See Figure 4 for an
example of an initial s creening ins trument us ed by intermediate
grade teachers in a reading curriculum adoption.)
F IGURE 4 Sample textbook adoption initial s creening ins trument for intermediate grades.
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18 M. S te in et a l.
tively s elect thos e materials that will be the mos t us eful, requiring
the leas t amount of modi cation and change.
Since it is beyond the s cope of this article to dis cus s the res earch
literature in s peci c content areas , we will dis cus s ins tead a s et of
guidelines for evaluating materials that are bas ed on empirically
derived principles of ins tructional des ign (Stein, Carnine, & Dixon,
1998). Thes e guidelines include content organization around big
ideas ; the pres ence of explicit, generalizable s trategies ; opportunities
for s ca olded ins truction ; the s trategic integration of s k ills and con-
cepts ; and judicious review. On the following pages , we dis cuss each
of thes e guidelines , as well as provide examples of how to apply them
to evaluating ins tructional materials in s peci c content areas .
has been that s k ill ins truction is often pres ented in an is olated, frag-
mented manner. In res pons e to this criticis m, many educators have
chos en to teach s k ills only in the context of a more wholis tic
approach. In s ome mathematics programs , for example, computation
s k ills are taught only in the context of word problems that depict
real-life s ituations . In s ome written express ion programs , grammar is
introduced during the writing proces s , and only as needed. In s ome
reading programs , word identi cation is taught only in the context of
reading literature. A s erious problem with providing only contex-
tualized ins truction is that the nature of that ins truction is not
always s ufficient to ens ure that s tudents will s ucces s fully learn the
concept or s trategy being presented.
An alternative to teaching s k ills only in context is teaching the
s k ills as prerequis ite k nowledge that is later integrated into the
appropriate context. Few advocates of s k ill-bas ed ins truction have
ever cons idered s tudent performance in is olated s k ill exercis es as a
nal s tudent outcome. Thes e educators ack nowledge that s k ills are of
no us e to s tudents if s tudents are not taught explicitly when and how
to apply them in the appropriate context. We have found that the
primary problem with mos t s k ill ins truction is that while the ins truc-
tion is initially pres ented in is olation, the textbook s or ins tructional
programs provide very few examples of teaching s tudents how and
when to appropriately integrate their s k ills .
Sound ins tructional des ign s hould follow a s equence of ins truction
that includes teaching prerequis ite k nowledge, teaching explicit s tra-
tegies that integrate k nowledge and s k ills , and providing
opportunities that encourage s tudents to become automatic in the us e
of the s trategies . A good example of s trategic integration can be
found by examining writing ins truction. B efore s tudents can apply
s elf-editing s trategies , they mus t have the prerequisite k nowledge
that allows them to identify problems with their own writing. Self-
editing is a s trategy that allows the integration of both creative
e orts (i.e., s tructure and organization of content) and more mechani-
cal s k ills (grammar , punctuation, and s pelling). As s tudents begin to
acquire thes e s peci c writing s k ills , they are encouraged to evaluate
their own work by examining the extent to which they have us ed
both creative e orts and mechanical s k ills during their compos ition.
To read expos itory text critically, s tudents mus t integrate numer-
ous as pects of comprehens ion, including determining what the author
wants the reader to unders tand, s earching for evidence that what the
author s ays is true, as s es s ing the credibility of the author, and iden-
tifying contradictions in the text. A s trategy for reading critically
that involves a proces s of s elf-ques tioning can be taught fairly eas ily
Te x tb oo k Ev a lu a tion a n d A d o p tio n P ra ctices 21
C ONC LUSION
Given the prevalence of thes e materials in the clas s room, the impact
of the us e of commercially developed materials on s tudent achieve-
ment is es timated to be quite s ubs tantial. The textbook adoption
proces s is the primary means educators have of ens uring that they
have acces s to well-de s igned ins tructional materials . In this paper, we
have s ugges ted that prior to participating in s uch a proces s , educa-
tors cons ider how that proces s might be organized to yield the bes t
pos s ible s election of ins tructional materials for the s tudents they
s erve.
Central to the implementation of an e ective adoption process is a
procedure for evaluating commercially developed materials . We have
s ugges ted that evaluation criteria us ed in reviewing thes e materials
re ect the current educational res earch literature as well as s ound
principles of ins tructional des ign. We als o s ugges ted that adoption
22 M. S te in et a l.
R EFER ENC ES
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op m e n t in Ed u ca tion , 20(4), 60–72.
Miller, J . (1986). Evaluation and selection of bas al reading programs. Th e R e a d in g
Tea ch e r, 40, 12–18.
Porter, A. (1989). A curriculum out of balance : The cas e of elementary school mathe-
matics . Ed u c a tio n a l R e se a r ch e r, 18(5), 9–15.
Ros s, E. (1989, April). A m o d el fo r b a s a l r ea d er a d o p tio n . Paper presented at the annual
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Stanovich, K. E. (1993/94). Romance and reality. Th e R e a d in g Te a c h er , 47, 280–291.
Stein, M. L., Carnine, D., & Dixon, R. C. (1998). Direct instruction : Integrating curric-
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227–234.
Tulley, M., & Farr, R. (1990). Textbook s and s chooling in the United States. In Elliott,
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