ASSIGNMENT

DRIVE FALL 2013

PROGRAM/SEMESTER MBADS - (SEM 3/SEM 5) / MBAN2 / MBAFLEX (SEM 3)
PGDOMN (SEM 1)
SUBJECT CODE & NAME SC0001/OM0012 SUPPLY CHAIN MANAGEMENT (4
CREDITS)
BK ID B1542
MARKS 60


Q.No Criteria Marks Total Marks
1 Analyse the key issues in Supply Chain Management
A Identification the various of issues(configuration,
inventory management, distribution strategy, supply
chain integration, product design , customer value)

3 10
Describe how the issue affects the SCM 3


Connect how the issues affect the competitiveness
of the firm

3
How these issues can be avoided 1
2 Managers usually do not prefer a single best purchasing strategy. As there are many options and
variables, managers try to design the best-fit strategy based on the requirements of the project.
Evaluate this
A Describe understanding and analyzing business
objectives

Is this statement logical/valid from the point of view
of designing a strategy (understanding and
analyzing business objectives) defend or criticize

What value the analysis adds?
5


2.5




2.5
10
3 How does a company select a 3 Party Logistics company


A
1. Sending Request for Quotation (RFQ) and
Request for Information (RFI) to the 3PL
companies
2. Receive bids
3. Evaluate bids(pre-defined criteria for
evaluation)
7(1 mark for each
point)







10
4. Select top 3 PL companies and conduct
meetings
5. performs detailed review of the financial
standing of the 3PL companies
6. select the best suitable company to fulfil
requirements,
7. Negotiate the contract terms and arrive
upon a final agreement.
Advantages of 3PL












3
4 What are the strategies used for the risk mitigation of controllable risk?
A 1. Speculative strategy
2. Hedge strategy
3. Flexible strategy
9(3 marks for each
point)
10
Conclusion 1
5 Discuss the impact of e-commerce on SCM
A E-commerce impacts SCM in the following ways
1. Cost efficiency
2. Flexibility in distribution system
3. Customer orientation
4. Shipment tracking
5. Shipping notice
6. Freight auditing
7. Reduced shipping documentation
8. Online shipping inquiry
9. Reduced order cycle time
Conclusion
9 (1 mark for each
point)













1
10
6 What are the reasons for the bullwhip effect and what methods may be employed to reduce it?
A Reasons
Demand forecasting
Lead time
Batch ordering
Price fluctuation
Inflated orders
5 10

The methods employed to reduce or eliminate the
bullwhip effects are:
Reducing uncertainty
Reducing variability
5
Lead-time reduction
Strategic partnership


*A-Answer

Note Answer all questions. Kindly note that answers for 10 marks questions should be approximately of
400 words. Each question is followed by evaluation scheme.





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