Professional Documents
Culture Documents
STORE
1. Gender
(a) Male
(b) Female
2. Age:
a) Below 20
b) 20-30
3. Martial status
a) Married
b) Single
4. Monthly Income
a) Below 10000
d) 30000-40000
c) 30-40
b) 10000-20000
e) 40000-50000
d) 40-50
e) 50-60
f) Above 60
c) 20000-30000
f) Above 50000
Bsc/BCA/B.com/BBA/BBM/BA
MBBS / BE / BL
MBA/MCA/M.sc/M.com/MA
M.Phil/Phd
ICWA/ACS/CA
(b) four-wheeler [
] (c) None
10. Which organized retail store do you visit :( Kindly select the below)
Description
Most visited
Visited
Least Visited
Never visited
Spencers daily
More
Heritage Fresh
Reliance fresh
11. Reason for purchasing at an organized retail store?
(a) Convenient location (b) prestige
(d) High Quality
(e) Time Saving
(g) Ambience
(h) Easy to choose
12. What would be your approximate monthly expenditure for purchasing things in an organized
retail outlet?
(a) 2000-4000
(d) 8000-10000
(b) 4000-6000
(e) >10000
(c) 6000-8000
13. How long do you spend for purchasing things in an organized retail store?
(a) Less than 30 mins (b) 30 mins-1 hour
14. Kindly state your level of satisfaction towards the following services provided by your
frequently visited retail store. [Please tick]
Description
High Satisfaction
Neutral Satisfaction
No Satisfaction
Parking
Availability of Products
Staff Co-operation
Discounts and Offers
Home delivery
Location
15. According to you what are the reasons for purchasing things at the Maligai kadai located near
your House?
(A) Available in loose
(d) Located close your house
(b) On Credit
(e) Daily Needs
16. No of times on an average you would normally visit an organized retail store in a month.
(a) 0-3 (b) 3-6
(c) 6-9
(d)9-12
(e) 12-15
(f) More than
15
17.
18. How long have you been a customer of your retail store?
a) 1-6months b) 6-10months c) 10-12months d) More than 1 year
19. I would purchase things in an organized retail outlet when coming back home from office.
(a) At all times (b) Most of the times (c) Sometime (d) At rare times (e) Never
20. I visit an organized retail store by allocating a specific time.
(a) Always
(d) Rarely
(e) Never
21. Please tick the items you would normally purchase when you visit a retail outlet.
Fresh fruits and vegetables
Grocery
Cleaning aids
General merchandise
Processed food
Bakery
Dairy
Beverages
Frozen food
22. Mark your level of importance on the following criteria that is expected from your retail
outlet.
Description
Price
Quality of products or services
Brand name recognition
Customer service
Friendly staff attitude
Discounts and sales
Convenience of store location
Guarantees/Warranties
Flexible payment terms
Very
Important
Somewhat
Important
Not
Important