INTRODUCTION

1.0

Introduction

1.1

Background of Study Nowadays, people engaged and participated in volunteering for variety reasons, even for intent to learn skills related, enjoyed the course or to change something. According to Loius A. Penner 2002, volunteerism is defined as long term, planned, prosocial !ehaviors that !enefit strangers and occur within an organi"ational setting. #n some societies, volunteering is viewed as work done to help others with no concern for monetary gain while other societies view volunteer work as a form of low wage employment or a means to more su!stantial employment. $here may !e no distinction !etween low paid or non paid work %&erill, 200'(. )olunteering has

traditionally !een dichotomi"ed as *formal,+ where an individual volunteers through a formal organi"ational structure to !enefit strangers, or *informal,+ helping friends or family mem!ers outside a formal organi"ational structure %&esch et al., 200'(. )olunteers are important to organi"ations !ecause they are the cheap la!or that the organi"ation can get and their manpower is important to propel the process of the organi"ations, event. )olunteering as an economic activity has ac-uired a prominent role in government strategies and

population surveys %.arron / 0ihova, 2011(. .eyond just the economic impact and num!ers, it is important to consider the social impact of volunteers on not only the event !ut also, to the larger community %Pauline, 2011(. According to .ang and 0oss 2002, volunteers have !ecome a valua!le set of human resources in many sectors of society3 especially the sport sector relies heavily upon volunteers !ecause a large num!er of individuals are often necessary for creating and delivering sports services. #t is reasona!le to presume that sport organi"ations need to or are looking to recruit volunteers from a wide sector of society to sustain their current offerings %4oe!er, 2010(.

People volunteered can !e personal, altruism, !ut majority for an intention or purpose. $he functionalist perspective on volunteer motivation posits that people volunteer in order to fulfil psychological functions, and volunteer satisfaction can only !e achieved if volunteers, roles and activities are in line with their personal motivations %.arron / 0ihova 2011(. 5onse-uently, it will lead to the satisfaction of the volunteers. $here is evidence that satisfaction is multi faceted and can !e tied to6 commitment, motivation, intrinsic and e7ternal !enefits, as well as organi"ational management elements %Pauline, 2011(. Pauline and Pauline 2002, also agreed where one predominant theory, the functional approach, suggests that volunteers can !e recruited and sustained !y appealing to and satisfying their

psychological gain. #n that case, to attract and get attention of volunteers, event organi"ers especially, need to e7plore and understand the volunteers, intention and purpose.

$he present study e7plored the motivations of volunteers at an event associated with the &alaysian 8port %89:&A( 2012. &alaysia 8port is defined as a competition a wide variety of sports or multi sports event that contested !etween states in &alaysia. &alaysian 8port is a national event organi"ed under the National 8ports 5ouncil of &alaysia and will !e held every two years alternatively with 8ea ;ames. $his event will !e held on <1 &ay until 02 =une 2012. 1> contingents all over the states include .runei ?arussalam will !e involve in this sport game where it takes 2@ events and take place at Pahang ?arul &akmur as the 89:&A host.