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  • Honda Marketing Strategy

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    Eka Darmadi
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    Author: Eka Darmadi About: Honda Marketing Strategy

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    Author: Eka Darmadi About: Honda Marketing Strategy

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    © All Rights Reserved
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    77 views38 pages

    Honda Marketing Strategy

    Uploaded by

    Eka Darmadi
    Author: Eka Darmadi About: Honda Marketing Strategy

    Copyright:

    © All Rights Reserved
    Flag for inappropriate content
    of 38

    Honda

    The Power of Dreams

    Honda
    The Power of Dreams

    Honda
    The Power of Dreams

    Honda
    The Power of Dreams

    Product

    Promotion

    Price

    Producer

    Share holder Retailer


    Customer

    Place

    90%

    Honda Yamaha
    2005 39% 39% 2006 55.30% 42.70% 2007 58.96% 44.50% 2008 73.96% 50.60%

    80% 70% 60% 50% Honda 40% 30% 20% 10% 0% 2005 2006 2007 2008 2009

    Yamaha

    2009 78.76% 58.60%

    Honda
    The Power of Dreams

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