Digital Photography

ReCAP
To date.....

set the unit outcomes - choose CORE

SUBJECTS and keep a blog &/or
sketchbook

Join Unit Blog - http://

dphot.tumblr.com/

Group practical sessions

Assignment 1 - 4 set
Sessions on

Various core subjects like portrait,

documentary etc

editing and capturing

behind the scenes / past work

marking criteria

promotion and presentation of work

lectures on technical / guest lecturers

go through these
again on the
module blog
http://dphot.tumblr.com/sessionsworksheets
http://dphot.tumblr.com/handbook
http://dphot.tumblr.com/assignments
http://dphot.tumblr.com/task
Portrait Task
Portrait task
RESEARCH Photographers for examples of
portraits and techniques.
Take Portraits of you and 1 other person.
Resources:
http://www.day19.com/v6/ - superb site
http://www.herbritts.com/
http://photo.net/gallery/ - do a search on portraits
http://ickr.com/groups/phot - join
http://phot.posterous.com/ - Module blog - join
THINK OF: Framing, light, close-ups, viewpoint,
angles, shadows
NOTE: look at abstract angles and
placement of subject / location.
GET IN CLOSE TO YOUR SUBJECT
ITS IMPORTANT THAT YOU CREDIT YOUR
RESEARCH SOURCES
Note : These Mini Tasks are designed to help you during this module.
They will help you gain confidence and start to build up a library of images to work with.
TO BE PRESENTED IN CLASS AT YOUR NEXT
SESSION - PLEASE UPLOAD THE FINAL PHOTOS
TO YOUR BLOG / ONLINE
Assignment 1
GROUP WORK
PHOTOGRAPHY
MAGAZINE
1st Assignment ! 10 weeks Digital Photography Module 2013/14
Photography Magazine Publication
BRIEF
In groups of 4 form a magazine company, create an identity/
brand/mission statement and identify a subject matter in the city to
deliver a photo essay in 10 weeks. The outcome must include at
least 20 final photographs that act as a narrative for the subject
matter. The style of the final images must also include text and be
formatted to work as an editorial and presented either online or in
printed format. Magazines could compete against each other for
the best read. Gain sponsorship?
Open for business.
Explore your neighbourhood ! shop keepers, workers, transport,
the docks, sports, dog walkers, tattoo parlours, coffee shops,
music venues or students? ! could choose a fine art or illustration
student in their studio ! photograph the processes.
Intense detail required in your subject.
OUTCOME ! PDF (Printed or Online)
TOOLS & SKILLS ! Camera, lenses, editing packages like
photoshop, gimp, lightroom, design editing ! indesign for
layout and illustrator ! text and vector graphics (logo
creation)
RESEARCH
The weekend Guardian newspaper, Sunday Times, magazines
like Local Quarterly, Refueled, Huck Magazine
Photographers ! Todd Selby, Jason Travis
http://www.huckmagazine.com/
http://www.refueledmagazine.com/current!issue.html
http://localmag.us/
http://blog.noplasticsleeves.com/?tag=self!promo
http://www.selfpublishbehappy.com/
http://arkitip.com/magazines/
http://www.japancamerahunter.com/2013/06/photography!zines!and!
books/
http://www.stackmagazines.com/featured/we!are!here/
http://www.itsnicethat.com/publications
http://www.coolhunting.com/culture/open!book!tbw!books.php
http://issuu.com/
http://www.blurb.co.uk/
http://www.magcloud.com/
http://www.newspaperclub.com/
http://www.jasontravisphoto.com/
http://theselby.com/
Note : These Assignments are designed to help you during this module.
They will help you gain confidence and start to build up a library of photographs to work with for your final hand!in.
Remember to document your role, progress
and add this to your blog or sketchbook.
Assignment 2
2nd Assignment ! 4 weeks Digital Photography Module
Interview & Photograph a Photographer
BRIEF
As individuals interview and photograph a photographer
about their work in your home town. Make sure you start
your planning early in the module and DO your research.
Please do not leave this until last minute.
We will need their contact details from you by
week 9 18th November.
You can present the outcomes however your want ! blog,
printed, video. You are also allowed to use students on BA
Photography. You will need to ask them questions about their
work, how they started, techniques, equipment, subject
matter, tips for starting out. You could ask them if you could
help out or watch them during a shoot?
Ideally have 5!10 questions to ask them. You will need to research
them and their work. It would look very unprofessional if you
turned up without doing this.
Plan your photoshoot with them ! think of location. Do they have a
studio? or perhaps a special location?
OUTCOME ! Photo Essay style ! on blog, printed, video
TOOLS & SKILLS ! Camera, lenses, editing packages like
photoshop, gimp, lightroom, design editing ! indesign for
layout
RESEARCH to get you started
http://www.thisisthewhat.com/category/interview/
http://www.interviewsbycrashtaylor.com/interviews/
http://www.popfoto.net/
http://www.globalyodel.com/
http://photo.net/photographer!interviews/
http://www.andrewsgibson.com/blog/category/
interviews!photographers/
http://photographerswiththeircameras.tumblr.com/
http://behindphotographs.com/
http://www.camerabag.tv/index.php
Note : These Assignments are designed to help you during this module.
They will help you gain confidence and start to build up a library of photographs to work with for your final hand!in.
Remember to document your role, progress
and add this to your blog or sketchbook.
Assignment 3
|O /|_OmOI 4 w|
Digital Photography Module
BRIEF
Develop a series of experiments with both your camera
and settings, editing and showcasing your final results.
Please come out of your comfort zones and be brave.
Do not use automatic modes or adjustments in
camera or software.
Ideas ! depth of field, aperture, lenses and Freelensing,
ISO Film Speed settings, lighting, Multiple Exposure,
old and new cameras elements combined, editing
experiments ! digital darkroom.
Please make sure that you document behind the scenes
processes of how you achieved the final 3
photographs.
You can present the outcomes however your want ! blog,
printed, video.
Hand!In Date by Friday 14th February.
OUTCOME ! 3 Final photographs with 3 different
techniques. Photo Essay style ! on blog, printed, video
TOOLS & SKILLS ! Camera, lenses, lighting, editing packages
like photoshop, gimp, lightroom,
RESEARCH to get you started
Selective Focus / Depth of Field
http://photospot2004.blogspot.co.uk/2004/07/depth!of!field!
third!dimension.html
http://learnmyshot.com/how!to!photograph!using!selective!focus/
General
http://www.photographymad.com/
http://www.popphoto.com/tags/shooting
http://content.photojojo.com/diy/create!in!camera!white!
balance!experiments/
http://digital!photography!school.com/adding!randomness!to!
your!photos
http://petapixel.com/2013/04/30/a!photographers!
guide!to!freelensing!the!poor!mans!tilt!shift!lens/
Note : These Assignments are designed to help you during this module.
They will help you gain confidence and start to build up a library of photographs to work with for your final hand!in.
Experiments
Assignment 4
Promoting & Presenting
your work as a photographer
Research how photographers advertise themselves. Provide
examples on your blog or in your sketchbook. Learn from this
research and look at the various formats for advertising your
photography.
The hand!in for this assignment is 30 final photographs
presented in a professional way with a supporting blog or
sketchbook. You can use work already done
in other assignments.
Your starting point should be researching photographers and
other creatives for inspiration.
How do they market themselves?
How do they present their work?
Write a short biography about yourself & style of work
What can you learn from this?
What have you learnt from other assignments?
Look at the different formats available to you:
website, printed, video, exhibition.
What is your best plan of action?
How can you best display your work?
Make sure you choose categories as specified in
the handbook.
HAND!IN ! Friday 25th April by 3pm
Resources:
http://blog.noplasticsleeves.com/category/
digital_portfolios/
http://www.jasontravisphoto.com/
http://www.day19.com/
http://www.simonhoegsberg.com/
http://theselby.com/
www.moo.com ! business cards
http://www.flickr.com/groups/artofthebusinesscard/
http://thephotographersgallery.org.uk/home
THINK OF:
Quality of photographs, Layout, colour, font, logo.
Typography is very important.
Look at the resources and be inspired = learn
BE CONSISTENT WITH YOUR PRESENTATION OF
WORK.
Put your website url and contact details on the card/s.

As before put all ideas and processes in
your blogs/sketchbooks.
PLAN OUT YOUR CAMPAIGN CAREFULLY
Put your website address and contact details
on any printed work.
Websites MUST be LIVE!
!""#$%&'%( *
All photographers advertise themselves and their services. It is vital that a photographers work is
seen in as many places as possible both online and offline. Even if they have a website they still
require offline advertising. Examples are ! websites, business cards, flyers, photo!books, prints,
exhibitions, connecting with social media ! e.g. Twitter, Facebook, Linkedin, Instagram, Flickr
Learning
Outcomes
Hand In April 25th by 3pm
100% Coursework -
Working Journal +
Presentation of
Photographs
REMEMBER - Professional
Presentation of core
subjects
Digital Photography
DPHOT HEMIS Code U20192
ABSTRACT
This course introduces the underlying principles of digital photography. Students will learn how digital cameras work
and how to create digital images, appreciate experimental, abstract and traditional photographic techniques and
learn how to display, compress and store photographs on a variety of platforms.
AIM
1. To enable students to appreciate the fundamental principles, the technical resources and the creative potential of
digital photography.
LEARNING OUTCOMES
On successful completion of this unit, students should be able to:
1. Demonstrate an understanding and appreciation of the application of Digital Photography as an integral element
within design
2. Understand the physical technology and methods responsible for creating digital images
3. Identify how digital photography benefits the industry and aids the print process
Hand In Date: April 25th by 3pm
ASSESSMENT PATTERN
Coursework (100%) The students will produce an evaluative, working journal and a presentation of photographs.
The work will be unsupervised and tutor assessed. You must choose and present your work with close attention to the
relationship/theme. There will be a series of assignments which all relate to the unit aims and generate content for
your final body of work.
Students MUST select core subjects from the 18 listed in the handbookt.
Students will then produce photographs from their selected core subject areas. (a max of 30 photographs)
Delivery
1. A working journal (blog or sketchbook)
2. A presentation of final images either printed, exhibition or online.
Students are expected to produce a portfolio of photographic work and associated journal of process experiments,
image plans, drawings, written and visual material, demonstrating both thematic and technical research and
experimentation in technique, format and media.
This needs to be completed either in a blog or a sketchbook format.
Completed photographic prints and online showcases should be executed with high regard
to presentation and photographic convention and wherever appropriate work should be
fully edited and presented in a professional manner.
NAME !

Assignments ! Have these all been completed to a professional standard?

Magazine Publication | Interview | Techniques | Promotion (40%)
References / URLS / Credits for inspiration / Research / Production & Processes.

Blog / Sketchbook ! Is the Production / Ideas Process clear? (20%)

Screengrabs (video and/or still) / Idea Process / Behind the scenes / Planning /
Editing / Subject Analysis & Feedback / Software Use.
Use of blog /sketchbook to present the above effectively.

Presentation / Evaluation ! Is the final presentation of photographs

suitable for display as a showcase? Have you evaluated your final photographs?
(40%)

Presentation
Quality of work / Relevance / Advertising ! online & offline / Display options and
professional presentation of work / Flow

Evaluation !
Have you described your subjects processes clearly and concisely ?
Have you considered and examined the merits and problems of the subjects?
Have you evaluated your subject matter, equipment and editing?
What you would do differently?
OVERALL MARK
FEEDBACK
Claire Sambrook / Gary Bown 2013
DIGITAL PHOTOGRAPHIC IMAGING
ASSESSMENT 2013/14
Last weeks.....

Important to . .

decide on how you will be presenting your

work - prints, books etc will need 2-3 weeks to
ship etc or websites designed?

choose your final images

think about the core subjects

edit photographs

finalise your blogs and/or sketchbooks

Evaluation

Go through the checklist

http://www.dannyjack.co.uk/
HTTP://PIKCHURSUNIT.BLOGSPOT.CO.UK/
Examples - blogs
http://sd-digialphotography.tumblr.com/
Examples - blogs
http://jack-daly.tumblr.com/
This Session
Show and Tell your best photos
Checklist & Swap for feedback
GET READY WHEN WE COME AROUND TO
ASK YOU
What Core Subjects?
How will you be presenting
your final 30?
DIGITAL PHOTOGRAPHY - CHECKLIST
Assessment - choose up to 5 core subjects = 30 final photographs | Blog /
Sketchbook that shows the following below.
ACTION DONE YET TO DO
TO PUT IN BLOG / SKETCHBOOK TO PUT IN BLOG / SKETCHBOOK TO PUT IN BLOG / SKETCHBOOK
Evidence of research - Assignments.
Have you provided evidence of URLs, credits
Evidence of research - camera. settings, software
Evidence of research - core subjects
Production Process - including screengrabs (video / still),
behind the scenes, planning, editing, software
Assignments x 4 - All completed to a professional standard?
Software Analysis
Evaluation of final images.
Have you described your subjects processes clearly and
concisely?
Have you considered and examined the merits and
problems of the subjects?
Have you evaluated your subject matter, equipment and
editing?
What you would do differently?
Final presentation planning and implementation
Evidence of Testing your final photographs
Do your final 30 photographs have a flow to them and
relevant to the subject?
Blog / Sketchbook - Regular updating. Clear headings.
HAND-IN 25th April by 3pm - CT ADMIN OFFICE.
GO THROUGH
IN SESSION TODAY
- SWAP
HAND-IN 25th April by 3pm
CT Admin Office, Eldon
contact
Gary & I will both be in marking mode so please
bear this in mind.
Please try to see us about your work in class set
sessions only.
LAST SESSIONS ARE EITHER 27th or 28th March