Coventry University FT PG Prospectus 2013-14

POSTGRADUATE
FULL-TIME PROSpeCtuS
2013/2014
www.coventry.ac.uk/postgraduate
Contents
3 Welcome 4 5 6 8 9 Postgraduate Support Global Leaders Programme Campus Support Campus Facilities Teaching Facilities
10 About Coventry 13 Coventry University London Campus 15 Support for International Students 16 Funding your Studies 18 Courses by Subject Group 20 Courses 187 World Leading Research 188 Part-time Courses and CPD 189 Contacting us, Applications, Open Days and Chat Events 190 UK Map
CONTENTS
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Welcome
At Coventry University we have a long tradition of providing postgraduate study and are widely recognised for the high quality of this provision. Whether youre looking for a complete career change or just interested in expanding your knowledge in a particular eld our range of postgraduate education is sure to offer a solution thats right for you. Our dedicated Graduate Centre is a hub for our postgraduate community and demonstrates our commitment to providing you with the best possible experience. It has everything you need under one roof: social facilities, private study areas and trained staff who can offer relevant advice. The diverse and vibrant student population contributes to our vision to become a global enterprising university; at Coventry internationalisation is embedded throughout the curriculum and student experience providing students with a truly international dimension to their studies. Masters programmes are specically designed to develop knowledge and skills that place you at the leading edge of professional practice, or address highly relevant commercial issues. This experience prepares students for senior positions in organisations all over the world. The Universitys partnerships with commercial, academic and governmental organisations are continually evolving which helps to keep our teaching and learning connected to real world issues. Whatever your personal goals, I hope you nd a programme at Coventry University that meets your needs and I look forward to welcoming you to our community of learning.
WELCOME TO COVENTRY
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ays D n e p O in 2013
Professor Ian Marshall Deputy Vice-Chancellor (Academic)
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Postgraduate Support
Coventry University is one of a select few in the UK to provide a dedicated facility for its postgraduate students, giving access to: Well equipped teaching and conference rooms Quiet wi- work areas Computer suites Caf bar, social areas, games room and members lounge A range of free trips and social events Skills workshops Drop-in sessions from Career Advisors A unique Global Leaders Programme (see page 5) Committed and supportive staff To nd out more please visit: www.coventry.ac.uk/postgraduate
pOSTGRADUATE SUPPORT
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The Global Leaders Programme

ThE GlOBAl lEADERS pROGRAmmE
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The Global Leaders Programme is an exciting opportunity available to all our enrolled postgraduate students. The programme aims to strengthen and develop your broader personal and professional skills to prepare you for the challenges of the global employment market Benets include: The opportunity to improve communication skills and training to become a leader Networking with employers Experience of different cultures Visits to industry overseas and in the UK Talks from internationally renowned speakers and employers Practical career workshops
The programme is entirely workshop and session based without additional study. To become a member all you need to do is register and pay a small fee, we will then provide you with all the information you need to start accessing GLP workshops, events and seminars. To nd out more and view our video please visit: www.coventry.ac.uk/glp
LeADeRS PROgRAMMe
The GLP was fantastic - where else would you get the opportunity to meet CEOs of major multinational companies? The whole experience was very enlightening. I truly believe that I am a much more employable person now that I have studied the GLP. Happiness Joseph,
MSc Lean Manufacturing and Engineering Management
Campus Support
Lanchester Library
The library offers a welcome and orientation to all new students. A library induction or information skills session is usually offered as part of each students course of study, and will introduce students to our extensive range of electronic, print and multimedia resources. Our team of Academic Liaison Librarians also offer individual appointments throughout the year and can give you subject specic help.
CAmpUS SUPPORT
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Careers and Employability Service

The Careers and Employability Service has a team of advisers who can help you with a wide range of queries, including getting a part time job, nding a short term or sandwich year placement and deciding which careers might suit you. They can also help you to develop a high quality CV, complete application forms and prepare for interviews.
Centre for Academic Writing

The Centre for Academic Writing (CAW) offers students individualised advice on writing essays, reports, dissertations, theses, exams and other assignments. Help is available on topics ranging from how to organise an academic argument to how to improve grammar and sentence structure. Throughout the year, CAW also offers a series of workshops specically addressing the needs of postgraduates, including Using Sources: From Article Critique to Literature Review and Writing a Report. Master of Research (MRes) and Doctoral students in all degree programmes may also be interested in CAWs postgraduate module M01CAW: Writing for Scholarly Publication.
Mathematics Support Centre

Sigma, our Mathematics Support Centre is a place where you can come to get help with any aspect of mathematics or statistics. In 2011 they were awarded the Times Higher Award for Outstanding Support for Students for this service.
The Spirituality and Faith Centre

The Spirituality and Faith Centre is a space for social gathering, hospitality and quiet reection serviced by a team of chaplains from a variety of faiths and traditions.
I liked the teaching style at Coventry and the support and facilities provided.
Katharina Birkner,
MSc International Business
International Experience and Mobility Service (IEMS)

IEMS is Coventry Universitys dedicated service that supports students international experience. Whether you are interested in studying abroad or would like to gain some work, volunteering or teaching experience in Europe or beyond, IEMS is here to make it a reality. Students have a chance to work with organisations that aim to make a social impact through the Intrapreneurship at CU (I@CU) scheme launched as part of the Social enterprise for Employability Development (SEED) project. International students can also be supported in gaining work/work-related experience in the UK. Through the UK Work Experience initiative, postgraduate international students in the University can get access to short-term and long-term graduate placements opportunities; Those already working also get a chance to showcase and develop their skills to enhance their competitiveness in the job market. This includes the opportunity to enhance their employability and showcase the skills they have attained through the Advancing Student Skills Employability Training (ASSET) programme. Students work in group sessions and individual appointments to prepare them for the graduate placements and in order to match them to opportunities available, both during their studies and for as long as they need it following graduation. This includes training on professional skills, UK work culture, CV checks, and employability training. Reective practise which is a mandatory requirement within ASSET, gives the students a chance to critically examine and challenge the work done, relate it to theory and demonstrate the skills gained.
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Students who go through the ASSET programme are awarded with a certicate upon completion. Additionally, postgraduates who go through the ASSET programme will also be able to gain points towards the Global Leaders Programme (see page 5). Feedback from past students has been very positive and many have indicated that they valued the chance to relate and enhance the skills gained through doing a real piece of work. IEMS will guide and mentor students at every stage and funding is available notably from sources including the European Unions Leonardo Da Vinci programme and Erasmus in fact, between 2011 and 2012 Coventry University arranged more Erasmus study placements than any other post-1992 University*. You can also apply for nancial support of up to 500** towards any project or placement with an international dimension and we will also provide logistical support to ensure your experience goes smoothly. To nd out more please visit: www.coventry.ac.uk/iems * Source British Council May 2012 ** Terms and conditions apply
CAmpUS SUPPORT
Campus Facilities
Students also benet from excellent facilities. The Lanchester Library is the distinctive turreted landmark on campus, and featured on page 6 under campus support. It is home to almost 1,200 study spaces, over 300 computer workstations, and a wealth of resources to support your studies. This impressive building is an award winning design that makes the most of natural lighting and ventilation. In the centre of campus is a brand new student building TheHub, which provides a vibrant home for our Students Union as well as a range of other services all under one roof. This includes careers and employability, spirituality and faith, a doctors surgery, counselling, welfare and disabilities. The 35 million investment is just one part of a 160 million redevelopment programme at the Universitys city centre campus in Coventry, which also includes the new 55 million home for the Faculty of Engineering and Computing. The University prides itself on its excellent provision for sport and recreation with a wide range of facilities and services. The Sports Centre offers a tness suite, four court hall - suitable for volleyball, basketball, netball, cricket and football, two-court hall suitable for tabletennis and badminton and a dance studio ideal for exercise classes.
CAmpUS FAciliTieS
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The Faculty of Business, Environment and Society aims to provide a dynamic, innovative and enterprising educational experience for all of its students. It has modern and wellequipped teaching facilities and promotes the use of up-todate technology to enhance the learning experience. It is one of the largest Business schools in Europe, with excellent links to major national and international organisations and close partnerships with universities around the world; the Faculty has an international orientation with students and staff from many countries. The Faculty of Health and Life Sciences has developed new and effective learning and teaching approaches aimed at enhancing interprofessional and interdisciplinary working. The quality of the Facultys provision receives consistently high ratings from professional and statutory bodies. There are strong partnerships with employers from a range of sectors including Strategic Health Authorities, NHS Trusts, Social Services, scientic industries, prisons and the independent and charity sectors. These partnerships mean that courses reect the contemporary needs of employers and their staff. There are well-equipped scientic and clinical skills laboratories and multimedia-equipped facilities, and we fully endorse innovative approaches such as the use of mobile devices and other technology-assisted approaches to support students learning. Coventry School of Art and Design is an enterprising and innovative faculty. We have lots of exciting ways for you to learn and high-quality industry networks for you to engage with. Our students can access research that has real impact on the subject areas they study. They enjoy an environment that engages them in a community of learning and practice, and empowers them to become leading independent professionals in their chosen eld. The Schools impressive resources are located in three dedicated buildings and include newly refurbished design studios; a high-tech photography suite; a multi-platform newsroom; radio and TV studios and an impressive new public exhibition space, located next to the Herbert Art Gallery. The School has its own Art Shop, Print Bureau and Media Loan Shop, which are available to all students. The Faculty of Engineering and Computing is a large applied scientic and technological centre for learning and research. Activities range from mathematics to civil engineering and building, computer science to mechanical engineering, engineering and knowledge management to aerospace, to name a few. September 2012 saw the opening of the new 55 million centre for the Faculty of Engineering and Computing. The building is innovative inside and out, using a range of technologies including rainwater harvesting, solar thermal energy and biomass boilers. Internally, the space provides a completely fresh approach to support new ways of learning.
TEAchiNG FAciliTieS
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Image courtesy of Stratford Upon Avon District Council
ABOUT COVeNTRY
About Coventry
The City of Coventry is proud of its reputation as a world leader in peace and reconciliation. This is reected in the cultural diversity of the city and the welcome it extends to visitors. Coventry attracts thousands of visitors each year, but it is also a university city and as such offers a wide range of cultural and social opportunities. There are plenty of restaurants, sport centres, cafs, the Belgrade Theatre, an ice-rink and a multi-screen cinema complex. For visitors who are keen to see the surrounding areas of the city, Warwick Castle, Stratford-Upon-Avon and Coombe Abbey are all within easy travelling distance.
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Coventry was established in 1043 with the founding of a Benedictine Abbey by Leofric, Earl of Mercia and his wife, Lady Godiva. By the thirteenth century it had become a centre of many textile trades and its non-fading blue cloth became highly sought after throughout Europe. Coventry had become the fourth largest English city by the fourteenth century and on several occasions became the second capital of England with parliament moving there. Coventry continued to thrive and in the eighteenth century enjoyed an industrial boom, which led to a massive expansion in its population. In the twentieth century, Coventry had become a centre of the British motor industry, but it also suffered massive devastation during World War II when many of its historic buildings, including the cathedral were bombed. After the war the city was rebuilt, and now it is undergoing more transformation and regeneration in order to create a popular city in the heart of the Midlands.
ABOUT COVeNTRY
Entertainment and Culture The City
Coventry is a lively, multicultural city with a rich history embracing the old and the new. Nowhere is this more evident than in the Cathedral Quarter where the modern architecture and ancient ruins of the two Cathedrals dominate cobbled streets lined with bustling cafes and restaurants. Walk through Coventrys pedestrianised city-centre and youll see over 1,000 years of English history, ranging from the medieval charm of historic Spon Street to the architectural innovation of Millennium Place. Youll nd all the main high street stores and plenty of small specialist shops to cater for your every need.
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Expect world-class entertainment in Coventry. Some of the biggest names in music, including Coldplay, Take That, Oasis, Pink, Beverley Knight, Kings of Leon, Bon Jovi and Rihanna, have performed at the Ricoh Arena and nearby National Exhibition Centre (NEC) to sell-out crowds. Coventrys music credentials are well documented thanks to home grown talent such as 2-Tone band, The Specials and rock band The Enemy. As well as open-air concerts, there are cultural festivals, continental and farmers markets and a range of music and dance events, Coventry is also renowned for the annual Godiva Festival, which attracts thousands of visitors. It also hosts an international Jazz Festival.
Sport
Theres plenty on offer for sport lovers too. The Ricoh Arena is home to the citys football team and is also a major entertainment venue for the Midlands. Thousands of visitors ock to the Arena for major sporting events including Rugby Unions Heineken Cup, the Womens Football FA Cup Final and it will be a venue for the 2015 Rugby World Cup. The Ricoh Arena is also an Olympic venue, hosting early rounds and the Bronze nal for the London 2012 Olympic Mens Football Tournament. The Butts Park Arena is home to Coventry Rugby Club who play in National League 1. For those who prefer the rink to the pitch, Coventry also has a successful ice hockey team, the Coventry Blaze, who regularly play at Planet Ice in the Skydome complex. In addition to this, the campus couldnt be closer to the city sports centre, which is home to the Olympic-sized swimming pool.
Local Links
Birmingham International Airport is 15 minutes away from Coventry and Birmingham, Englands second city, is just 25 minutes away. London, the capital city of England and the UK is only 1 hour away by train and Oxford, another popular destination is about 40 minutes away.
ABOUT COVeNTRY
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Coventry University London Campus

COvENTRY UNivERSiTY lONDON cAMPUS
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At Coventry University London Campus we believe there is no better place to learn about business than at the heart of the worlds business and nancial centre - the City of London. Coventry University London Campus is less than one mile from The Bank of England, Stock Exchange and the historic Tower of London. This great location offers access to global businesses whilst exposing students to the diverse cultures and rich heritage of London. Employability is our priority and we are committed to offering postgraduate students real work experience in the form of internships, consulting projects or global business simulations, alongside an excellent study programme. This unique offering can enable students to graduate with substantial insight into a business organisation as well as an impressive qualication from a Top 50 UK university*.
*Guardian league table (2012)
Guaranteed work experience*

Employability is our priority at Coventry University London Campus we are committed to offering students the opportunity to apply for real-world work experience as part of the study programme. We understand how challenging the marketplace can be for a graduate and thats why we have embedded employability skills throughout the curriculum.
*subject to meeting threshold criteria
COvENTRY UNivERSiTY lONDON cAMPUS

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Learning at the London Campus is underpinned by the latest developments in technology from our Learning Resource Centre, unique simulated trading oor and a range of in-class technology. Our innovative postgraduate courses have been developed specically for students at the London Campus with input from renowned industry experts. We are focused on equipping students with skills, such as CV writing, presentation skills and interview technique, needed to launch a successful international business career. Our industry connections with leading global brands, and programmes infused with work related activity, all make Coventry University London Campus the denitive place to gain real business experience. For more detailed information relating to Coventry University London Campus, its postgraduate courses, work experience and placement opportunities, as well as the varied support services and facilities available download a copy of the London Campus prospectus at: www.coventry.ac.uk/londoncampus
CULCs dedicated Careers and Employability team works closely with industry and employers, ensuring we deliver graduates with the key skills that employers require in the fast-paced world of global business. Jo Blissett,
Careers Advancement Manager
The opportunity to undertake an internship where I have been able to lead a project, put my theory into practice and see my recommendations adopted by my client have been really rewarding. Michael Happ,
Global Business MBA, Germany
Support for International Students

Coventry is an ethnically diverse city and we are condent you will feel at home on our campus. The University welcomes more than 5,000 international students, from more than 130 countries and there are over 1,000 international students undertaking postgraduate studies. The International Ofce ensures all students settle into the University and life in a new country as quickly as possible. The team includes multilingual staff, many possess personal experience of living and studying abroad, and they will manage your detailed induction process. Our support starts from the moment you consider studying here. We are on hand to answer any questions you may have about studying at Coventry University. We will keep in contact with you throughout the year by sending updates to make sure you have all the information you need to start your course. Throughout your time with us, the International Ofce will be happy to answer your questions about employment regulations, accommodation, immigration, nance or travel.
English Language Support

The Pre-Sessional English Language Programme is for students who would like to enter a degree programme at Coventry University and need to improve their English Language skills to meet the entry level criteria for English language. It offers students: On-campus facilities Highest levels of personal care and support Much more intensive tuition than typical courses Small classes, allowing more individual tutor-student attention Pre-sessional English course lengths range from 4 to 20 weeks depending on your current English language level (IELTS) and chosen degree course start date. Postgraduate students are usually required to have a minimum of IELTS 6.5. See entry requirements within individual course pages. For further details please visit: www.coventry.ac.uk/Englishlanguagesupport If you do not currently meet the academic entry requirements for our postgraduate programmes, Coventry Foundation Campus offers masters qualifying programmes to international students with progression to a number of Coventry University postgraduate programmes. Visit www.foundationcampus.com/coventry For further information visit: www.coventry.ac.uk/international
SUppORT fOR iNTeRNATiONAl STUDeNTS

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I chose Coventry University because it is an international university. I wanted to meet people from different countries, learn from others and to work with different people.
Gabriel Domingo Da Silva,
MSc Supply Chain Management
Funding your Studies

The two primary costs for students undertaking postgraduate study are academic fees and living expenses. Fee levels vary depending upon your chosen programme of study and the fee status. The cost of living will depend upon your individual lifestyle and spending patterns.
Full Payment Discount

International students who pay their tuition fees in full before or at enrolment will be offered a discount of 5% of the tuition fee.
Alumni Discounts
If you are a graduate of Coventry University you will be eligible for a 500 alumni discount towards your course fees.
International Merit Scholarship Scheme

Merit scholarship scheme for international students: 1,000, in year one only and based on academic performance. Available to all international students applying for full-time undergraduate and postgraduate programmes at Coventry University; Scholarships are allocated on the basis of academic merit. (Postgraduate applicants must hold 2.1 or equivalent) There is no separate scholarship application process: all undergraduate applications from self-funded international students from any non-EU country and postgraduate applications from international. You will not have to do anything, if you are successful you will be notied in due course by the International Ofce.
FUNDiNG YOUR STUDieS

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Pay As You Go Scheme (PAYG)

If you are a UK or EU applicant you will be eligible for our Pay As You Go Scheme, which is designed to help you spread the cost of your course fees: Full Payment Scheme If you make full payment of your annual tuition fee at enrolment then you will receive a 5% credit against your tuition fees or added to your University Phoenix Card to spend on services (if available at the time). We accept payment by direct debit, debit card and credit card. Two Instalment Scheme Under this scheme you pay 50% of your annual tuition fee at enrolment and the nal 50% in December*. We charge no arrangement fee or interest for this facility providing the payments are made on time. You can pay by debit card or credit card. E ight Instalment Scheme Using this scheme spreads your annual tuition fee over the academic year. We take a deposit of 1,000 and a 250 administration fee at enrolment. This is then followed by eight equal monthly instalments payable by direct debit or recurring debit card or credit card transactions starting in October and ending in May*.
* These dates refer to courses commencing in September. The scheme is also available to other intakes
EU Merit Scholarship Scheme

Merit scholarship scheme: 500, in rst year only towards tuition fees Available to all EU students applying for a full-time postgraduate programme at Coventry University, not distance learning or part-time programmes; Scholarships are allocated on the basis of academic merit (applicants must obtain a 1st class Honours degree or equivalent); If you are successful you will be notied in due course by the International Ofce; Applicants can submit supporting information by providing a personal prole stating the reasons why they deserve the award. This prole must be written by the applicant. Those who have already applied can submit their justication to europeanapplications.io@coventry.ac.uk (please include your student ID)
Other Funding available for UK/EU Students

Professional and Career Development Loan You may be able to apply for a professional and career development loan to help towards costs. Career Development Loans (CDLs), are run by the Learning and Skills Council (LSC) in partnership with certain high street banks. www.direct.gov.uk Charities and Trusts Some charities and trusts offer awards to postgraduates, though these are normally quite modest amounts. You can search for support from trust or charity organisations online. Part-time work or family support The majority of students fund further study through earnings from a part-time job or support from family and friends. The University provides support through the futureworks - our dedicated recruitment agency helping to identify suitable employment opportunities. Useful Links Search for funding opportunities according to your level, location and subject of study at www.scholarship-search.org.uk Search for funding by postgraduate course, subject or provider at www.postgraduatestudentships.co.uk Student Cash Point is a website designed to help students nd the funding you need to cover the costs of going to college and university. www.studentcashpoint.co.uk
fUNDiNG YOUR STUDieS

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UK Merit Scholarship Scheme

There is also a limited number of Merit scholarships of 1000 (towards tuition fees) available to full-time UK postgraduate students who are able to achieve a First Class Honours degree (or equivalent overseas qualication). All scholarships are subject to acceptance of our terms and conditions and at the absolute discretion of the University.
Fees can be found on the course pages of the website.
Coventry University has over 130 full-time and part-time postgraduate courses, and we are constantly reviewing and adding to our list of courses. If you would like to nd out about the full portfolio of courses we offer, please visit our website www.coventry.ac.uk
Courses by Subject Group

Coventry Business School MBA Programmes 21 Academic Writing
Academic Writing Theory and Practice MA 25 International Business MSc Management (by Work Based Learning) Pg/PgD/MA Sport Management MSc 66 67-69 70
COURSES BY SUbJecT gROUP

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Civil Engineering
Civil and Structural Engineering MSc Civil Engineering MSc Civil Engineering MSc (IEng route) 72 72 72
Accountancy and Finance

Accounting and Financial Management MSc Banking and Finance MSc Finance MBA Finance MSc Global Financial Services MBA (CULC) Global Financial Trading MSc (CULC) International Business Economics MSc Investment Management MSc 27 28 22 29 30 31 32 33
Computing, IT and Electrical and Electronic Engineering

Computer Science MSc Computing MSc Data Science and Computational Intelligence MSc Electrical and Electronic Engineering MSc Embedded Microelectronics and Wireless Systems MSc Forensic Computing MSc Information Technology MBA Information Technology MSc Management Information Systems MSc Management of Information Technology MSc Network Computing MSc Serious Games and Digital Content MSc Software Development MSc 74 75 76 77 78 79 80 81 82 83 84 85 86
Advertising and Marketing

Advertising and Marketing MA International Marketing MSc International Marketing MBA (CULC) Marketing MBA Marketing Management MA Sport Marketing MA Strategic Marketing Management MSc 35 36 37 22 38 39 40
Arts
Contemporary Arts Practice MA 42
Design
Automotive Design MA Design and Transport MSc Industrial Product Design MSc Vehicle Interiors MA 88 89 90 91
Aerospace, Automotive and Transport

Aerospace Manufacturing Engineering MSc Aerospace Manufacture MBA Air Transport Management MBA Air Transport Management MSc Applied Aircraft Technologies MSc Automotive Engineering MSc Automotive Manufacture MBA Automotive Manufacturing Engineering MSc Vehicle Performance and Dynamics MSc 44 45 46 47 48 49 50 51 52
Disaster Management
Disaster Management MSc Emergency Planning and Management MSc 93 94
Engineering
Control Engineering MSc Engineering and Management MSc Engineering Business Management MSc Engineering Management MBA Engineering Project Management MSc European Systems and Control MSc Lean Manufacturing and Engineering Management MSc Manufacturing Engineering MSc Mechanical Engineering MSc Systems and Control MSc 96 97 98 99 100 96 101 102 103 96
Biological and Molecular Science

Biotechnology MSc Biotechnology Management MBA 54 55
Building and Construction

Building Surveying MSc Construction Project and Cost Management MSc Low Impact Building Performance and Evaluation MSc Management for Construction MSc 57 58 59 60
English
English Language Teaching MA 105
Business and Management

Community Cohesion Management (by Work Based Learning) PgC/PgD/MA General Management MBA Global Business MBA (CULC) International Business MBA 62-64 22 65 22
Entrepreneurship
Global Entrepreneurship MA 107
Events, Hospitality and Tourism

Event Management MSc 109 International Hospitality and Tourism Management MSc (CULC) 110 International Tourism Management MA 111
Occupational Therapy
Neurological Occupational Therapy MSc Occupational Therapy MSc 157 158
Fashion
International Fashion Management MBA (CULC) International Fashion Marketing MSc (CULC) 113 114
Oil and Gas

Oil and Gas Management MSc Oil and Gas Management MBA (CULC) Petroleum and Environmental Technology MSc 160 161 162
Geography
Environmental Management MSc Food Security Management MSc 116 117
Physiotherapy
Advancing Physiotherapy Practice MSc Manual Therapy MSc Neurological Physiotherapy MSc Physiotherapy MSc 164 165 166 167
Graphic Design
Graphic Design MA Illustration and Animation MA 119 120
Politics and International Relations

Conict Resolution Skills PgC Diplomacy, Law and Global Change MA International Relations MA Maritime Security MA Peace and Reconciliations Studies MA Peacebuilding MA Terrorism, International Crime and Global Security MA 169 170 171 173 174 175 176
Health
Career Guidance MA Health Care Management MBA Health Studies MSc Pharmacology and Drug Discovery MSc Public Health Management MBA Social and Healthcare Management MA Social Work MA (STA) 122 123 124 125 126 127 128
Psychology
Applied Psychology MSc Business Psychology MSc Forensic Psychology MSc Health Psychology MSc Psychology MSc Psychology of Health MSc 178 179 180 181 182 183
Human Resources
Human Resource Management MA International Human Resource Management MBA (CULC) International Human Resource Management MSc 130 131 132
SUBjEcT AReAS
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Law
International Business Law LLM International Corporate Governance LLM International Law LLM Law LLM 134 135 136 137
Sports
Strength and Conditioning MSc (PLEASE NOTE: We also have Sport Marketing within the Advertising and Marketing section, page 39, and Sport Management within the Business and Management section, on page 70) 185
Logistics and Supply Chain

Global Distribution Management MSc Logistics MBA Logistics MSc Supply Chain Management MSc 139 140 141 142
Key
STA Subject To Approval CULC Coventry University London Campus
Media, Communication, Photography and Journalism

Applied Communication MA Automotive Journalism MA Communication, Culture and Media MA Digital Media and Culture MA Film and Visual Cultures MA Global Journalism MA Global Media and Communications MA Health Journalism MA Media Production MA Photography MA 144 145 146 147 148 149 150 151 152 153
To nd out more
Postgraduate UK students T 024 7765 4321 F 024 7688 8609 E postgraduate@coventry.ac.uk www.coventry.ac.uk/postgraduate Postgraduate Overseas and European students T +44 24 7615 2152 F +44 24 7615 2175 E enquiries.io@coventry.ac.uk www.coventry.ac.uk/international Coventry University London Campus www.coventry.ac.uk/londoncampus
Nursing
Nursing Studies MSc 155
January intakes are available All courses are offered as a September intake, with many also offering a January intake. The majority of our CULC courses offer multiple intakes, as stated on the individual course pages. Please contact the University for further information.
cOvENTRY BUSiNESS SchOOl MBA pROGRammEs
Coventry Business School MBA Courses
The MBA The Master of Business Administration (MBA) is the worlds premier business qualication. The MBA is recognised internationally as an desirable badge that graduate students must acquire in order to enhance their managerial careers in a world characterised by speed of change and its global nature. Learning to manage in this business context requires new and higher levels of knowledge, business and personal skills. Hence, companies will continue to seek graduate MBA students with a view to renewing and refreshing their organisations and who possess the skills needed to implement change, to turn threats into opportunities and to acquire or sustain their organisations competitive advantage. MBA Structure The Coventry Business School MBA is structured so that you are exposed to a common core of key management issues within the elds of Strategy, Marketing, Finance and Accountancy, Human Resource Management, Organisational Behaviour, Operations Management, Responsible Management and the Economic Environment of Business. Specialist subjects are provided in the 2nd semester reecting the chosen named MBA route. In addition, all students will study Research Methods across to underpin their 3rd semester option, the highly popular Company Internship or the more traditional MBA dissertation.
Choice of MBAs Coventry Business School offers a variety of MBA degrees reecting the research and teaching strengths of the Business School staff. These are outlined in more detail on the following pages. They range from the more general to the more industry or business specic. Each has been carefully designed to cater for the career aspirations and backgrounds of the graduate student. Provided the MBA applicant has a minimum of two years work experience following their undergraduate studies and meets our other entry criteria, you can choose an MBA from our portfolio of named MBA routes. In short, the MBA is a means of enhancing your career prospects as well as opening doors for future middle and senior managers our aim is that the Coventry Business School MBA will enable you to meet your career aspirations successfully and quickly. MBA Courses Course Length: 1 year full-time Entry Requirements: For an applicant to be considered for any of the MBA courses they must normally hold: A good 2nd class UK Honours degree (or overseas equivalent) in a related Business or Management discipline or any other discipline that is acceptable to the Business School. At least two years work experience after completing their undergraduate degree.
Exceptions will be considered on an individual basis. Applicants whose rst language is not English must have a minimum IELTS 6.5 or TOFEL IB 88 or equivalent. However, applicants whose undergraduate degree was both taught and assessed in English may be excused IELTS or TOFEL qualications on the condition that authenticated evidence of English as the medium of their teaching and assessment at undergraduate level can be provided. Students with less than 6.5 IELTS may be considered for all Masters degrees if they undertake a presessional English course. Pattern and Mode of MBA Attendance MBA degrees are semester based and can be studied in one of two main delivery patterns: September Start Semester 1 September to January Semester 2 February to June Semester 3 June to September OR January Start Semester 1 January to April Semester 2 May to September Semester 3 September to January
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Coventry Business School is currently a member of European Foundation of Management Development (EFMD) and the Association of UK Business Schools (ABS).
MBA International Business MBA International Business is for students who wish to work in the arena of international business with an emphasis upon the processes, practicalities and the impact of globalisation. The MBA International Business helps you to evaluate the complexity of international business within a global and regional context and provides appropriate theoretical frameworks with which to analyse, support and enhance business competitiveness and global presence. MBA General Management The MBA General Management is designed for graduate students interested in progressing their career in management but who wish to study a broad range of topics and not to be restricted to one specic functional area. In the 2nd semester MBA General Management students select subjects from a list of options. Throughout the MBA General Management there is an emphasis upon leadership and strategic change and implementation. MBA Finance MBA Finance is for students wishing to have their course tailored from a nancial and accounting perspective. All MBA students commence with a generic common core but in the 2nd semester MBA Finance students then specialise by studying relevant nancial,
accounting and investment issues from a managerial perspective. Successful MBA Finance students may also receive some exemptions should they choose to later study for professional ACCA examinations. MBA Marketing MBA Marketing is a further specialist MBA route for students who wish to customise their course from a marketing perspective. It combines generic MBA material in addition to specialist coverage of the marketing function and contemporary marketing issues. MBA Marketing topics also carry some exemptions for students wishing to study later for the professional Chartered Institute of Marketing examinations. MBA Global Development and Comparative Law The rst of its kind worldwide, this agship MBA Degree in Global Development & Comparative Law (GDCL) focuses on the practitioners inside view of globalisation and commercial diplomacy, good governance of human development issues, transcultural leadership and comparative legal traditions around world markets. Students committed to internships and career opportunities with multi-lateral organisations (e.g. the United Nations, the World Bank, the Asian Development Bank and the African Development Bank) will benet from
an exciting, knowledge-based, solution-oriented course of study that promotes thinking locally and acting globally. Working on the interface of Comparative Law in Globalised Relations and Academia, this course combines a practitioners view into the dynamics of the International Development process with a concise interdisciplinary academic analysis. MBA International Sport Management This course is designed for those individuals seeking a career or career advancement in the rapidly expanding sports industry. Due to the complex and global nature of this industry, MBA International Sport Management has a broad focus geographically, looking at the management of sport in North America, Europe and Asia. The course content is built upon managerial principles and applied research, explored in a variety of contexts and focussing on the commercialisation of the sport product at amateur and professional levels. MBA International Sport Management students will also benet from industry speakers, visiting lecturers, facility tours, e-learning and networking opportunities throughout the year. This prestigious course was recently ranked 14th in the world by Sport Business International (May 2012). Please turn over for information on indicative course content.
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Indicative Course Content These courses are regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. The following subject areas will be covered as part of the MBA Curriculum. Semester 1 Economics of the Business Environment Marketing Management Practice of Responsible Leadership & Management Human Resource Management & Organisational Behaviour Financial Analysis Operations Management Semester 2 Corporate Strategy Research Methods Plus 3 topics (some are mandatory and others are options, please check the website) linked to the specialist routes. These include: MBA International Business International Business and Global Strategy International Business Law International Marketing International Financial Markets
MBA General Management Managing Business Operations Entrepreneurship and Innovation Principles of Strategic Leadership MBA Finance Corporate Finance Institutional Investments Financial Risk Management International Macroeconomics for Business MBA Marketing Marketing Communications International Marketing E-Marketing Marketing Planning MBA Global Development and Comparative Law Comparative Law in a Global Development Context African Governance & Human Development International Business Law MBA International Sport Management Sport Legal Environment and Broadcasting Facilities and Events Operations Management Consumer Behaviour in Sport Sponsorship Endorsement and Naming Right Sport Organisation and Governing
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AcADEmic wRitinG
Academic Writing Theory and Practice MA Academic Writing Theory and Practice PgD Academic Writing Development PgC
Entry Requirements Applicants should hold a second class honours degree or above in any academic discipline in the Humanities, Social Sciences, or Sciences, and have an interest in teaching, supporting, and researching academic writing. Applicants who can demonstrate relevant experience at an appropriate professional level but do not have the formal academic entry qualications may be admitted subject to an application and assessment. Applicants who are not native speakers of English must have a minimum 6.5 IELTS test score, with a minimum score of 6 in writing. Equivalent English language prociency qualications may be accepted. Course Length 1 year full-time
Summary The MA/PG Dip: Academic Writing Theory and Practice and PG Cert: Academic Writing Development are exciting new qualications for graduates and professionals interested in studying, researching, and teaching writing. The focus of each course is on writing, rhetoric, and literacies research and on how this research informs the teaching of writing. The course programmes are based upon Coventry Universitys international reputation in the teaching and researching of academic writing at its Centre for Academic Writing. Course Benets Pioneering courses in Academic Writing in Europe Specialist teaching and support provided by lecturers at Coventry Universitys Centre for Academic Writing Opportunity to submit a portfolio of professional practice or a dissertation for your MA degree project As a student on the MA/PG Dip: Academic Writing Theory and Practice and PG Cert: Academic Writing Development, you will be able to: Learn about student and professional academic writing pedagogies and research Learn how to apply writing pedagogy and research to support both native and nonnative English-speaking writers Learn how to develop and manage a writing programme, writing tutoring programme, or writing centre
Learn how to support academics, postgraduates and professionals in writing for publication Develop your own research project on student and professional academic writing (MA) Indicative Course Content The MA: Academic Writing Theory and Practice comprises eight modules plus an MA dissertation/portfolio. Four modules are studied in Autumn term and four modules are studied in Winter term. The MA dissertation/portfolio is completed during Spring and Summer terms. The PGDip: Academic Writing Theory and Practice comprises eight modules. Four modules are studied in Autumn term and four modules are studied in Winter term. MA/PGDip: Eight mandatory modules (15 credits per module CATS points) Teaching Academic Writing Supporting Academics, Postgraduates and Professionals in Writing for Publication Forms and Practices of Disciplinary Writing Writing Programme Development and Management Researching Academic and Professional Writing: Text Focus Researching Academic and Professional Writing: Practices and Processes Academic Writing and the Transnationalisation of Knowledge Rhetorical Theory
MA: Final project (60 credits CATS points) MA Dissertation on Academic Writing Research/Pedagogy OR MA Portfolio of Professional Practice in Supporting Academic Writing The PGCert in Academic Writing Development comprises four modules. Two modules are studied in Autumn term and two modules are studied in Winter term. PG Cert: Four mandatory modules (15 credits per module CATS points) Teaching Academic Writing Supporting Academics, Postgraduates and Professionals in Writing for Publication Forms and Practices of Disciplinary Writing Writing Programme Development and Management Future Prospects The MA/PG Dip: Academic Writing Theory and Practice and PG Cert: Academic Writing Development can enhance your career prospects for working with students, academics, and other colleagues through supporting, teaching and carrying out research on academic writing. These qualications combine the theory and practice necessary for working in writing or consultancy centre and for providing writing support in disciplinary or workplace contexts, in the UK and internationally. The MA: Academic Writing Theory and Practice will also prepare you to undertake doctoral study in the eld of Academic Writing or Composition and Rhetoric.
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AccOUNTANcY and FinancE
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Accounting and Financial Management

MSc
Entry Requirements Applicants should hold a good honours degree 2.2 or above in a relevant academic discipline. Applications from candidates with relevant experience will be considered on an individual basis. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language. Course Length 1 year full-time
Summary The MSc Accounting and Financial Management course is aimed at graduate students wishing to advance their studies in Accounting and Financial Management to a higher level. With the rapid growth of global change in all organisations, economies and societies, the need for effective practitioners of the highest quality has never been higher. The main feature of this course is that it covers BOTH advanced Accounting and Financial Management topics. This gives a certain level of exibility to students who want to explore more before specialising in a particular area. The topics covered in the course have been carefully developed so that the following three main streams are covered: Internal Accounting and the Financial Management Environment External Financial Market Environment The link between the internal and external Accounting and Financial Management Environments Course Benets The course is intended to enhance your ability to critically evaluate accounting and nancial information through an in-depth study of key principles and concepts, for example nancial statement analysis and valuation; advanced management accounting; corporate nancial strategy.
In addition to training on functional accounting and nance topics, the course also develops your quantitative and research skills, through undertaking either a traditional dissertation or a company internship in your nal semester. Successful MSc Accounting and Financial Management students may also receive some exemptions should they later study for professional ACCA examinations. Indicative Course Content This course is regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. Semester 1 Institutional Investments Financial Statement Analysis and Valuation Corporate Finance Quantitative Methods Semester 2 Auditing and Assurance Research Methods Advanced Management Accounting Corporate Financial Strategy Financial Risk Management Semester 3 Dissertation or Company Internship
Future Prospects The MSc has therefore been specically designed to meet the growing demand from industry for rigorous and well-trained researchers and practitioners and can be a stepping stone for students interested in becoming: Professional Accountants; Financial Analysts; Financial Consultants; and Management Consultants. It also serves as preparation for further research in Accounting and Finance.
Xuan Gong MSc Accounting & Financial Management All the lecturers are professional and experienced. Most of them used to work or still work for blue chip companies, therefore using real cases to explain theories, thus making it easier for students to understand and know how these theories are used in the real world. The other fantastic thing Coventry University offers is a possible 3 month internship which provides more of an advantage to students after they leave university to look for jobs.
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Banking and Finance

MSc
Summary The Banking and Finance MSc was introduced in 2010 and further extends the portfolio of MSc courses offered by Coventry Business School in the nance area. The aims of the course are to further develop your academic training and managerial competencies in the area of nance, especially if you are considering embarking on a career in the banking and/or nancial sectors, be it in the developed or the emerging markets. The course will provide a deep understanding of recent banking and nancial developments from a corporate and global perspective. Recent events have critically highlighted the importance of the link between the banking sector and the real economy and have demonstrated how regulatory environments can create conditions for bubbles and crashes. The course also provides you with a thorough understanding of corporate nance and the nancial markets in general, but there is a specic focus on nancial sector development, regulatory practices and the changes in the strategies of the nancial institutions.
Course Benets The course will allow you to gain a deeper understanding of recent banking and nancial developments from a corporate and global perspective. It will also allow you to: Further develop your academic training and managerial skills Gain a thorough understanding of the changes in strategies of nancial institutions, nancial instruments, risk management and regulatory practices. Indicative Course Content This course is regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. Semester 1 The course will involve studying the following topics: Financial Statement Analysis and Valuation Institutional Investments Corporate Finance Quantitative Methods
Semester 2 International Banking International Financial Markets Islamic Banking Emerging Markets Finance Research Methods Semester 3 Dissertation or Company Internship Future Prospects This course will suit graduates who already have some academic knowledge of the business sector but wish to deepen their theoretical understanding of nance and nancial sector activities and ultimately pursue a career in the nancial sector. It would also suit a range of nancial practitioners who wish to upgrade their qualications in the banking and nance areas for career progression.
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Finance
MSc
Summary The MSc Finance is the most popular of the nance related MSc courses offered by the Business School. It aims to provide you with the specialist knowledge and skills of nance, particularly from a strategic and managerial perspective. The emphasis of the course will be on the practical application of nancial theories, concepts and principles and the course is designed to cover both traditional and modern nancial theories. You will cover a broad array of nance topics including the functions of stock markets, institutional investors and nancial statement analysis and will thus learn how to interpret, evaluate and communicate nancial information in real business situations. There is also a strong international element to the degree with topics on International Finance and Emerging Markets. Course Benets On successful completion of the MSc you will have gained a thorough understanding of the key issues in nance and will have studied them from a variety of perspectives. The course is delivered by staff that have plenty of experience both as academics and as practitioners and who are able to expertly link and apply the academic theories to the real world. The degree is also designed to develop your interpersonal skills and give you access to the Business Schools Global Leaders Programme which will further enhance your employability.
Indicative Course Content This course is regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. The MSc Finance is available as both a September and January start. Semester 1 The rst semester of the degree (worth 60 credits) will involve studying the following subjects: Financial Statement Analysis and Valuation Institutional Investments Corporate Finance Quantitative Methods Semester 2 The second semester (worth 75 credits) involves studying the following: Behavioural Finance International Financial Markets Emerging Markets Finance Corporate Financial Strategy Research Methods Semester 3 Dissertation or Company Internship
Future Prospects The course is designed to prepare students for a wide range of nance related careers, including nancial planners and controllers, treasurers, stock brokers, commodities traders, cash and fund managers, insurance adjusters and other positions in banking and nance. The course would thus be valuable to recent graduate students looking to pursue a career in the world of nance as well as those already working who wish to upgrade their qualications to help advance their careers.
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Global Financial Services

MBA
Entry Requirements Applicants should hold an honours degree of a 2.2 or above in a relevant academic discipline. Applications from candidates with relevant experience will be considered on an individual basis. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language, with a minimum of 5.5 in each component. No previous work experience is required for you to join this MBA course. Course Length 1 year course; delivered over four terms of 10 weeks each January, April or October intakes.
Summary The objectives of this programme are to provide students with a deep and wide ranging knowledge of international nancial markets and all other core knowledge relating to global nancial services. This includes an overview of the role that the nancial system plays in the economy, the main players in the system, the instruments they trade, how securities are traded and how their prices are determined, corporate nance, risk management, enterprise social responsibility and regulation. The programme emphasises business awareness, proactive and logical thinking, research and critical analysis to help managers make sound strategic nancial decisions on a global scale. A distinctive feature is its focus on combining nancial theories and learning by doing practice via an intensive use of trading oor to equip students with necessary skills. Course Benets This programme is delivered by a team of professional industry experienced staff. Through its use of a powerful simulation tool this programme also brings to life the world of a city trader and enables students to gain a critical understanding of the complexities that surround the nancial markets. This real world focus provides immediate value to students present or potential employers.
Indicative Course Content (All modules are compulsory) Term 1 (30 Credits) Academic and Professional Skills Sustainable Strategy - from Planning to Implementation Marketing in a Global Age Term 2 (45 Credits) Employability and Consulting Skills Leading in a Changing World Finance, Funding and Legislative Frameworks for Success Global Financial Markets Term 3 (60 Credits) Advanced Business Practice - Research Skills Financial Enterprise and Social Responsibility International Accounting Perspectives Banking Regulation and Risks Term 4 (45 Credits) Organisation Internship/Consulting Project/ Dissertation/Global Business Simulation Future Prospects Students undertaking this programme could have a future career in a wide range of nancial institutions. The potential career opportunities include: Securities Analyst, Financial Consultant, Securities Broker, Financial Sales Manager, CFO and Business Manager.
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Global Financial Trading

MSc
Entry Requirements Applicants should hold an honours degree of a 2:2 or above. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language, with a minimum of 5.5 in each component. No previous work experience is required for you to join this MSc course. Course Length 1 year course, delivered over four terms of 10 weeks each January and October intakes.
Summary The MSc in Global Financial Trading is aimed at graduates from a broad range of disciplines wishing to pursue a career in international nancial trading. The programme examines the principles of equity trading and evaluation, bond trading and nancial derivatives. Using our technology-rich fully simulated trading oor which replicates those seen in top investment banks, you can gain an unrivalled competitive advantage in the global nance employment market. You will also be exposed to the world of nance in London, visiting companies such as Bloomberg and the London Stock Exchange. Course Benets We offer start dates in January and October A unique experience delivered by an institution with strong foundations in educating business leaders Includes work-related activity and leading lectures from high-prole business gures No previous work experience required We offer essential training in key areas such as CV writing, presentation skills and interview techniques Our course offers new and developing perspectives, new patterns of thinking, and new insights into the business world
Learning and assessment reect an action learning approach focused upon team work, business simulations and real-world projects, all of which are underpinned by analysis and synthesis All core reading textbooks are provided in the package, adding to your ease of study Indicative Course Content MSc programmes are delivered over four terms and you can choose to begin your programme in January or October. All MSc students study nine modules throughout the programme. In the nal term, you have a choice of module option. MSc in Global Financial Trading modules include: Employability and Consulting Skills Trading Economics Understanding Financial Reporting Financial Enterprise and Social Responsibility Valuation of Securities and Equity Trading Global Financial Markets Banking, Regulation and Risk Advanced Valuation of Securities and Bond Trading Financial Derivatives Trading: Options, Future and Swaps CHOICE OF Internship/Consulting Project/ Dissertation/Simulation Projects
Future Prospects In todays competitive climate, MSc students with highly developed nancial and industry knowledge are highly sought after by a wide range of global organisations who recognise that operating in a more business-like way is the key to securing funds and delivering results. Companies we work with value our students as they get an accountant, economist, strategist and business planner all rolled into one. Our MSc in Global Financial Trading is designed to establish you with these key valuable traits, and make you a success in your future chosen career.
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International Business Economics

MSc
Summary The purpose of the MSc in International Business Economics at Coventry Business School is to provide you with the opportunity to investigate the complexities of and challenges facing todays world markets. The course enables you to examine, in depth, critical issues in international business economics at a time of continuing turbulence in the global economy. The course structure takes a holistic approach, exploring the synergies between economic theory and practice, nance and international business. The course will appeal equally to those of you with a general background in economics who wish to specialise further in international and nancial economics and those from a wide range of non-economics disciplines who wish to pursue a career in international business.
Course Benets On successful completion of the MSc in International Business Economics, you will be able to: Critically apply economic tools to the challenging management problems associated with international business decision making Examine and assess different aspects of the global business environment and provide insights into the operation of international organisations and nancial services Demonstrate competency in advanced skill sets in economics, nance and international business, essential to the career development of global business managers Indicative Course Content This course is regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. Semester 1 International Macroeconomics for Business Corporate Finance Quantitative Methods Economics of Strategic Management
Semester 2 Economics of Emerging Markets Business Economics and the European Union International Business and Global Strategy International Financial Markets Research Methods Semester 3 Dissertation or Company Internship Future Prospects Graduates from the MSc in International Business Economics should be well informed to face the challenges of managers working in international nancial and business markets in the twenty-rst century. In addition, upon successful completion of the MSc International Business Economics degree you will be well placed to embark on further graduate level study towards a PhD in the area of global economics.
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Investment Management
MSc
Summary This is a specialist course aimed at graduates who are wishing to pursue a career in the rapidly expanding nancial services sector. Financial markets are becoming ever more innovative, dynamic and global and this presents exciting (and often very well paid) career opportunities in areas such as: Investment Management,Securities Trading in Equities, Bonds and Derivatives, Stock Broking and Investment Banking. Course Benets The course focuses on providing the types of skills and tools used by nancial service professionals in the City of London and other leading nancial centres. For example, the techniques used in equity investment are taught through the use of the industry standard Reuters 3000 Eikon nancial database used in many trading rooms. You will also have the opportunity to undertake Reuters Eikon certication. In addition our students now get exemptions for 2 of the professional exams of the CISI (Introduction to Securities and Investment and Fund Management).
The students who take this course come from a wide variety of backgrounds. As well as students from the UK and the European Union there are usually a considerable number of international students from China, South East Asia and Africa. Indicative Course Content This course is regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. Semester 1 Investment Analysis using Reuters Institutional Investments Portfolio Management Quantitative Methods Semester 2 Bond Markets and Fixed Income Securities Financial Risk Management Behavioural Finance International Finance Markets Research Methods Semester 3 Dissertation or Company Internship
Future Prospects Some of our graduates nd jobs in the City of London whilst others nd jobs in the nancial services sectors of their home countries. Career opportunities include: Investment management for pension funds, institutional investors and private clients Securities trading in equities, bonds and derivatives Private client investment advice Stock Broking with its associated investment advice and management Investment banking, including the analysis of new share issues.
Accreditations shall be renewed in accordance with the accreditors standard review process and subject to the University maintaining the same high standards of course delivery.
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ADvERTiSiNG and MaRkEtinG
Advertising and Marketing

MA
Summary Marketing is a unique discipline that brings together creativity and business process and operations. It is also the key customer-facing function of the business. Organisations require and seek qualied employees who have relevant knowledge and skills to develop creative marketing solutions that will establish a strong link between the organisation and its customers. This degree is designed to introduce you to a contemporary perspective of marketing. It will enable you to both understand and implement a wide range of marketing techniques and activities. It provides opportunities to work on live projects so that you can gain further experience to assist you in the work place. Course Benets The course aims to provide you with: Analyse consumers and their behaviours in the marketplace Apply relevant persuasive techniques when developing creative advertising content Understand the role of various type of marketing communications channels and methods, such as TV, Public Relations, Social Media and others in the marketing communications process Adapt marketing communications strategy to changing patterns of media consumption Excel in teamwork and leadership
Indicative Course Content Courses are regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. Semester 1 All students study a suite of common core topics fundamental to understanding the application of marketing concepts and theories in a variety of business contexts: Mandatory Subjects Consumer Behaviour Principles of Marketing Marketing Communications Information Acquisition and Analysis Semester 2 All Marketing courses offer a subject option in the second semester which gives you the opportunity to select from a range of topics reecting your named award: Creative advertising development Digital Marketing Brand management and development Media consumption and selection Communications management Advertising psychology Understanding corporate PR Marketing is a discipline that requires hands on experience of conducting and managing a research project. This course offers you several opportunities to engage in this experience.
You will be able to conduct your own research project that will form the basis of your dissertation. Alternatively, you will also have the option of enrolling on a company internship that will provide you with the opportunity to undertake a workplace project on behalf of an organisation. Future Prospects The MA Advertising and Marketing is suited to graduates seeking career development and opportunities in marketing agencies or marketing positions in organisations which include creative advertising development responsibilities. Previous graduates have secured exciting and rewarding positions in a wide variety of marketing areas such as brand management and creative advertising, working with the leading organisations worldwide such as Jaguar Landrover, Zurich and many others. The suite of marketing courses are currently amongst a few marketing courses in the UK that are accredited by The Chartered Institute of Marketing (CIM) for a Dual Award. The Dual Award means that while you are studying for your postgraduate qualication you also have the opportunity to work towards achieving the CIM Professional Diploma in Marketing, enabling you to graduate with an enhanced qualication that is sought after by employers. With appropriate work experience you will be eligible for Member status from The Chartered Institute of Marketing and awarded designatory letters MCIM.
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International Marketing
MSc
Summary As competition and pace of change and innovation in the marketplaces intensify, the nature of business is becoming increasingly international. Small and large companies over the world, whether operating in private or public sectors, require qualied employees who understand the nature of marketing operations on a global scale and are able to apply their skills in several markets that may be signicantly different from each other in many aspects. This degree is designed to introduce you to a contemporary perspective of the international marketplace and develop the skills required for successful design and implementation of a range of marketing activities in an international context. The course covers areas of marketing science ranging from analysis and research of the international environment to development of marketing strategies relevant to a particular market. Course Benets The course will give you the knowledge and skills to be able to: Understand the current perspective on issues of internationalisation of markets and their impact on companies and consumers Analyse and interpret market data Make recommendations for strategic developments Adapt marketing activities to variances in market contexts Excel in teamwork and leadership.
Indicative Course Content These courses are regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. Semester 1 All postgraduate marketing students study a suite of common core topics fundamental to understanding the application of marketing concepts and theories in a variety of business contexts: Mandatory Subjects Consumer Behaviour Principles of Marketing Marketing Communications Information Acquisition and Analysis Semester 2 All Marketing courses offer a subject option in the second semester which gives you the opportunity to select from a range of topics reecting your named award: Key inuences on the global marketing management paradigm Information and research for international marketing Brands and branding strategies Online marketing in international markets International marketing strategy, planning and organisation Marketing is a discipline that requires hands on experience of conducting and managing a research project. This course offers you several
opportunities to engage in this experience. You will be able to conduct your own research project that will form the basis of your dissertation. Alternatively you will also have the option of applying for a company internship that will provide you with the opportunity to undertake a workplace project on behalf of an organisation. Future Prospects The course is suited to graduates seeking career development in multi-national corporations or looking to explore opportunities to secure employment overseas. Previous graduates have secured exciting positions in a wide variety of marketing areas such as brand management, creative advertising development, working with the leading organisations worldwide such as Valeo and McCann-Erickson. In addition, the suite of marketing courses are currently amongst a few marketing courses in the UK that are accredited by The Chartered Institute of Marketing (CIM) for a Dual Award. The Dual Award means that while you are studying for your postgraduate qualication, you also have the opportunity to work towards achieving the CIM Professional Diploma in Marketing as part of your degree, enabling you to graduate with an enhanced qualication that is sought after by employers.
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International Marketing
MBA
Entry Requirements Applicants should hold an honours degree of a 2:2 or above. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language, with a minimum of 5.5 in each component. No work experience required. Course Length 1 year course, delivered over four terms of 10 weeks each January, April or October intakes.
Summary The international business environment is currently undergoing a series of fundamental and far-reaching economic, social, technological and geo-political changes. These changes have led to the emergence of a new and different market reality that demands of managers new and different patterns of thinking and behaviour. Students will learn to appreciate the complexity of managing marketing, putting theory into practice and assessing the effectiveness of marketing. Course Benets The MBA in International Marketing has been designed to equip students for a career in international marketing by developing the critical knowledge and competencies in the identication, analysis and solution of problems encountered in international marketing and the development of international marketing strategies. Indicative Course Content (All modules are compulsory) Term 1 (30 Credits) Academic and Professional Skills Sustainable Strategy - from Planning to Implementation Marketing in a Global Age
Term 2 (45 Credits) Employability and Consulting Skills Leading in a Changing World Finance, Funding and Legislative Frameworks for Success Retail Marketing Management Term 3 (60 Credits) Advanced Business Practice - Research Skills Alternative Markets Buyer Behaviour Analysis: the Psychology of Buying Creativity Term 4 (45 Credits) Organisation Internship/Consulting Project/ Dissertation/Global Business Simulation Future Prospects The course is designed for students to emerge with well developed powers of analysis, clear perspectives on strategy and strategic thinking, and highly effective communication and research skills, all of which are demanded by employers in private, public, and third sector organisations around the world.
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Marketing Management
MA
Summary Marketing is a vital function for any business. Recognising the importance of marketing operations, organisations require and seek qualied employees who have the knowledge and skills to deliver creative marketing solutions to achieve key business aims and objectives. The MA Marketing Management degree is designed to introduce you to a broad range of contemporary issues in marketing and equip you with skills needed for development of exible approaches to marketing tasks. Course Benets This course will help you to: Understand the marketing management process and its contribution to the business activities of the rm Conduct a situational analysis and make recommendations for strategic developments Adapt marketing strategy to changing market conditions Excel in teamwork and leadership Indicative Course Content These courses are regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. Semester 1 All postgraduate marketing students study a suite of common core topics fundamental
to understanding the application of marketing concepts and theories in a variety of business contexts: Mandatory Subjects Consumer Behaviour Principles of Marketing Marketing Communications Information Acquisition and Analysis Semester 2 All Marketing courses offer a subject option in the second semester which gives you the opportunity to select from a range of topics reecting your named award: Strategic promotional planning New initiatives in Marketing for the 21st Century Brands and branding strategies New approaches to marketing theory Marketing issues in a changing commercial environment Digital and Social Media Marketing Services Marketing Marketing is a discipline that requires hands on experience of conducting and managing a research project. This course offers you several opportunities to engage in this experience. You will be able to conduct your own research project that will form the basis of your dissertation. Alternatively, you will also have the option of enrolling on a company internship that will provide you with the opportunity to undertake a workplace project on behalf of an organisation.
Future Prospects The MA Marketing Management course is suited to graduates seeking career development and opportunities in managerial marketing positions which include strategic and operational marketing responsibilities. Previous graduates have secured exciting and rewarding positions in a wide variety of marketing areas such as brand management, creative advertising development, working with the leading organisations worldwide such as Airbus, Millward Brown, Silverstone and many others. In addition, the suite of marketing courses are currently amongst a few marketing courses in the UK that are accredited by The Chartered Institute of Marketing (CIM) for a Dual Award. The Dual Award means that while you are studying for your postgraduate qualication you also have the opportunity to work towards achieving the CIM Professional Diploma in Marketing as part of your degree, enabling you to graduate with an enhanced qualication that is sought after by employers. With appropriate work experience you will be eligible for Member status from The Chartered Institute of Marketing and awarded designatory letters MCIM. With MCIM you are well on the way to Chartered Marketer status, the mark of an up to date, qualied and experienced marketing professional.
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Sport Marketing
MA
Summary The continuous growth and increased commercialisation and professionalisation of the sport sector (public, private and voluntary) lead to a growing demand from the industry for postgraduates in sport management and marketing. The strong specicities of the sport sector and its increased commercialisation have led to the development of a whole eld dedicated to sport marketing and sponsorship (consulting companies, sport marketing agencies, adhoc positions within marketing department of mainstream companies, marketing positions in sport organisations with a focus on revenue and/or participation etc.), which requires both in-depth general marketing knowledge but also a very strong understanding of sport specicities and their marketing implications. The MA Sport Marketing therefore aims to provide specialist training for sport marketers who are working in the sector or those who are seeking a professional career in the industry. It is also open to graduates in any discipline with no prior work experience and who are looking for the opportunity for employment in any of the many sectors that comprise the sport sector.
Course Benets Coventry Business School provides a specialist management course designed to suit the needs of the sports industry sector. The MA Sport Marketing provides the exibility to allow you to develop an in-depth expertise of marketing and sponsorship to support your professional aspirations. The MA Sport Marketing offers opportunities for work-based research and the opportunity to undertake a company internship to gain invaluable work experience in the industry. Indicative Course Content This course is regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. The course covers a range of subject areas such as: Sport Organisation and Governance Sport Marketing Sport Branding Sponsorship, Endorsement and Naming Rights Consumer Behaviour in Sport Advertising and PR Market research
You are also given the opportunity to follow optional topics such as: International Marketing E-marketing Strategic Management Entrepreneurship & Small Business Future Prospects Potential opportunities upon successful completion include: Marketing positions in sport clubs and governing bodies Sport marketing agencies Sport consultancies Companies with a strong link with the sport sector (sport retailers, sponsors etc) Sporting venues and events organisers
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Strategic Marketing Management

MSc
Summary Marketing is a vital function for any business. Recognising the importance of marketing operations, organisations require and seek qualied employees who have the knowledge and skills to develop and implement competitive marketing strategies to achieve key business aims and objectives. The MSc Strategic Marketing Management degree is designed to develop a strategic marketing focus and link it to the strategy processes within an organisation. It concentrates on external issues but also links these to the internal rms capabilities and emphasises the importance of customer care as well as competitive advantage. Course Benets This course will help you to: Interpret market data Provide a situational analysis Make recommendations for strategic developments Adapt to changing market conditions Excel in teamwork and leadership Indicative Course Content These courses are regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation.
Semester 1 All postgraduate marketing students study a suite of common core topics fundamental to understanding the application of marketing concepts and theories in a variety of business contexts: Mandatory Subjects Consumer Behaviour Principles of Marketing Marketing Communications Information Acquisition and Analysis Semester 2 All Marketing courses offer a subject option in the second semester which gives you the opportunity to select from a range of topics reecting your named award: Positioning and perception in marketing, and an appreciation of the way brands are developed Value added partnerships and mega marketing Power and conict within relationships and wider marketing networks Expeditionary marketing and launching of new products New initiatives in marketing for the 21st century Marketing is a discipline that requires hands on experience of conducting and managing a research project. This course offers you several opportunities to engage in this experience. You will be able to conduct your own research project that will form basis of your dissertation.
Alternatively, you will have the option of applying for a company internship that will provide you with the opportunity to undertake a workplace project on behalf of an organisation. Future Prospects The MSc Strategic Marketing Management is suited to graduates seeking career development and opportunities at management level with strategic and operational responsibilities in marketing. Previous graduates have secured exciting and rewarding positions in a wide variety of marketing areas such as brand management, creative advertising development, working with the leading organisations worldwide such as Airbus, Millward Brown, Silverstone and many others. In addition, the suite of marketing courses are currently amongst a few marketing courses in the UK that are accredited by The Chartered Institute of Marketing (CIM) for a Dual Award. The Dual Award means that while you are studying for your postgraduate qualication you also have the opportunity to work towards achieving the CIM Professional Diploma in Marketing as part of your degree, enabling you to graduate with an enhanced qualication that is sought after by employers. With appropriate work experience you will be eligible for Member status from The Chartered Institute of Marketing and awarded designatory letters MCIM. With MCIM you are well on the way to Chartered Marketer status, the mark of an up to date, qualied and experienced marketing professional.
40
ARTS
Contemporary Arts Practice

MA
Entry Requirements You will normally have an honours degree in an art or design discipline. Applicants must submit a portfolio presentation of their work in any media and should also demonstrate some experience or knowledge the visual or new media arts. Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 1 year full-time
Summary The MA Contemporary Arts Practice course will simultaneously support and encourage you to develop your own practice in relation to your respective discipline and also in relation to a broader contemporary discourse. Once you have progressed from certicate level to diploma level, you will be encouraged to advance yourself as appropriate to your specialist area of study. Course Benets Postgraduate Art at Coventry School of Art and Design has a long and distinguished history. This programme is closely allied with the contemporary arts sector in the UK, Europe, Asia and USA. Students are supported by recognised practitioners whose research inuences their teaching. The skills developed can lead to careers as practitioners, creative industry professionals, curators, designers and teachers with a potential to progress to PhD study. We seek ambitious applicants committed to developing their practice.
Indicative Course Content This course encourages diverse modes of interdisciplinary work. An emphatically practice based course, it provides students with challenging and exciting opportunities through external collaborations. Drawing upon local, national and international contexts, the course considers the role of creative practice in all its manifestations, and how it can address social agendas, as well as personal development. It also considers the role of arts practice in the public domain, forging external links and exploring how art works relate to audience. The opportunity for hybrid and relational art practice reects contemporary debate. This approach recognises a wide range of disciplines and critical enquiries including questions of the conceptual, spatial, material, body, text and site. Students engage through live, phonic and lens based art: text, sound, painting, drawing, printmaking, sculpture moving image, photography, celluloid lm, digital video, expanded cinema and multi-screen installation. Modules include: Introduction to Contemporary Art Practice Contemporary Issues Contemporary Art Practice Consolidation Professional Contexts MA Major Project
Future Prospects The course aims for you, by the end of your studies, to be equipped for professions in curatorial practice, arts consultancy, education, digital entertainment, new media industries or as an exhibiting artist, with the potential to progress to PHD study.
42
AEROSpAcE, AUTOmOTivE and TRanspORt
Aerospace Manufacturing Engineering

MSc
Entry Requirements You should hold an undergraduate degree (minimum 2nd Class Honours) or equivalent, in a science or managementbased subject, although applications are welcomed from mature students with industrial experience. Students whose rst language is not English should have achieved a minimum English Language standard of IELTS level 6.5. Course Length 1 year full-time
Summary The global market place requires Aerospace manufacturing companies to compete on quality, cost and delivery. To achieve this, successful companies require manufacturing engineers who can evaluate and improve the manufacturing facilities through enhanced product design, materials, processes, new technology and better management systems. This course provides a focus on aerospace knowledge and aims to develop manufacturing engineers for the aerospace industry who will be able to apply both technical and operations management skills to: Appraise the impact of aerospace products, their innovation, and their introduction on manufacturing requirements Identify opportunities for the application of new manufacturing technology, processes, automation and materials relevant to the Aerospace sector. Design and develop competitive aerospace manufacturing facilities Appraise and be able to apply appropriate quality systems and tools. Assess manufacturing issues with regards to strategic implications
Course Benets Aerospace Sector focus Industrially experienced academics Good industrial links State of the art new faculty (opened September 2012) with excellent teaching facilities Technical and engineering management skills developed Enhances traditional manufacturing skills You will gain a high level of competency in engineering tools and techniques through the case study and project work that is used throughout the course Indicative Course Content You will study: Study Skills and Research Methods Aerospace Technologies & Product Introduction Manufacturing Quality and Metrology Advanced Materials & Manufacturing Processes Digital Engineering Project Management Engineering Strategy Manufacturing Systems Design Automation Systems In addition the student must satisfactorily complete an individual project or an industry based project.
Future Prospects On completion of this course you should have a deepening knowledge of engineering and manufacturing and a broadening of operations management knowledge with the prospect of working in manufacturing facilities in such roles as; engineering, planning, quality, systems, projects and operational management.
44
Aerospace Manufacture
MBA
Entry Requirements Candidates should normally have a minimum of a 2.1 or equivalent, and whilst there is no specic requirement for any previous industrial experience, some background in engineering management or equivalent would be an advantage. Exceptionally, candidates will be considered with a 2.2 when combined with appropriate experience in an engineering discipline. Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary The course aims to develop a rm understanding of the concepts, processes, and institutions in the production and marketing of goods and services in the context of the aerospace sector, and the nancing of business enterprise of other forms of organisation. Structured to enable you to understand and assess the impact of environmental forces such as legal systems, ethical, social, economic, technological change, and international events on organisations and their strategies. You should be able to respond to, and manage change, and be able to appraise the impact of aerospace products, their innovation, and their introduction on manufacturing requirements. In addition, the course aims to develop participants ability to communicate clearly in various media, and to argue rationally and draw conclusions based on a rigorous, analytical and critical approach to data. Aimed at graduates or experienced managers Designed for you to obtain a sound knowledge of business strategy and an understanding of business functions, in an aerospace context Designed for you to understand the role of engineering in strategic management Designed for you to understand the potential that the manufacturing function has to increase company competitiveness and long term protability in the aerospace sector Forums enable students to interact with one another and work together as virtual groups
Course Benets Very importantly, the lecturing team have current and in-depth knowledge of business, manufacturing and the aerospace sector This practical perspective supports the delivery of the course This perspective also enhances students capabilities and their value in the market place The course is focussed on the aerospace sector Strategy computer simulations, considerable case study analysis, and extensive tutorials further develop students ability to think strategically as well as operationally New product introduction is vital, and the course considers the impact of this on the manufacturing function The course emphasises the application of capability and knowledge such that students are better equipped to help deliver improved business performance in aerospace manufacturing organisations Indicative Course Content You will study: Study Skills and Research Methods Aerospace Technologies & Product Introduction Manufacturing System Design Financial Statements Analysis Marketing Principles Human Resource Management Engineering Strategic Management Management of Quality Automation Systems
In addition, the participant must satisfactorily complete a signicant, strategy-related, sector focussed project, or a strategy-related industry based project. Future Prospects This course is designed to prepare participants for careers in a Manufacturing organisation in the Aerospace sector. It helps ensure that they acquire a rm understanding of the major areas of business knowledge, together with a clear focus on the topic of Manufacturing in the sector. The MBA adds a broadening dimension and aims to equips students for more senior managerial roles in the manufacturing function and supporting departments to typically include production, sales, marketing, nance, purchasing, projects, planning etc.
45
Air Transport Management

MBA
Entry Requirements Applicants are expected to have one of the following qualications: A minimum of a second class honours degree in any subject A relevant professional qualication of an equivalent level A lower qualication plus appropriate and relevant working experience at a professional level Students whose rst language is not English are required to have IELTS 6.5 or equivalent. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary This course aims to develop managers who will be able to develop a skill set to make a signicant contribution at the appropriate level to aviation management in the 21st century. Indicative Course Content Emphasis will be placed on the specic roles and skills of managers in problem-based real life situations. The programme offers students the opportunity to study core business topics alongside specialist modules that deal with operations and strategy in the complex and fast changing aviation industry. The teaching on the programme is structured to enable parttime students to t their studies around their professional careers. You will study: Air Transport Planning, Design and Operations Air Transport Strategy and Marketing Principles of Marketing Financial Statements Analysis Human Resource Management Project Management Logistics Strategy Study Skills and Research Methods In addition the student must satisfactorily complete an individual and group aviation project.
A key feature of the course is very strong industry links developed through a programme of industry site visits (to airlines and airport both in the UK and potentially overseas) visiting industry guest lecturers and client-based group and individual project work. All students also receive a subscription to the online news service Flightglobal.com/pro www.ightglobal.com/pro throughout the course of their study. Future Prospects The programme is designed to develop strategic managerial skills necessary to meet the challenges currently facing the aviation
industry today. As such it is an ideal route for professionals already working in the aviation industry who wish to broaden their skills. It is also relevant to graduates of other disciplines who are keen to develop their understanding of business and management within a complex environment which will allow entry to careers within the aviation industry. The MBA is structured to add a broadening dimension and strategic focus, and aims to equip students for more senior managerial roles in the industry to typically include industry affairs and corporate strategy, business development, nance, planning and development, operations, procurement and project management.
46
Air Transport Management

MSc
Entry Requirements Applicants are expected to have one of the following qualications: A minimum of a second class honours degree in any subject A relevant professional qualication of an equivalent level A lower qualication plus appropriate and relevant working experience at a professional level Students whose rst language is not English are required to have IELTS 6.5 or equivalent. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary This course aims to develop managers who will be able to develop a skill set to make a signicant contribution at the appropriate level to aviation management in the 21st century. Indicative Course Content Emphasis will be placed on the specic roles and skills of managers in problem-based real life situations. The programme offers students the opportunity to study core business topics alongside specialist modules that deal with operations and strategy in the complex and fast changing aviation industry. The teaching on the programme is structured to enable parttime students to t their studies around their professional careers. You will study: Air Transport Planning, Design and Operations Air Transport Strategy and Marketing Business Simulation Financial Decision Making and Risk Analysis Human Resource Management Project Management Logistics Operations Study Skills and Research Methods In addition the student must satisfactorily complete an individual and group aviation project.
A key feature of the course is very strong industry links developed through a programme of industry site visits (to airlines and airport both in the UK and potentially overseas) visiting industry guest lecturers and client-based group and individual project work. All students also receive a subscription to the online news service Flightglobal.com/pro www.ightglobal.com/pro throughout the course of their study. Future Prospects The programme is designed to develop strategic managerial skills necessary to meet the challenges currently facing the aviation industry today. As such it may be an ideal route for professionals already working in the aviation industry who wish to broaden their skills. It is also relevant to graduates of other disciplines who are keen to develop their understanding of business and management within a complex environment which will allow entry to careers within the aviation industry.
47
Applied Aircraft Technologies

MSc
Entry Requirements The normal entry route to the course will be through an honours degree in aerospace/aeronautical engineering or a related subject area. Applicants offering equivalent professional qualications and experience will be considered on merit. Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary This Applied Aircraft Technologies MSc aims to further develop students knowledge of and expertise in specialist engineering subjects associated with the main application areas of aeronautical engineering. Particular prominence is given to: Sustainable Aviation Advanced Materials and Processes Experimental Methods and Techniques Computational Fluid Dynamics Structural Analysis and Simulation Flight Dynamics and Simulation Advanced Aircraft Systems, in particular Unmanned Aerial Vehicles An emphasis on applied technical work will strengthen the development engineering skills of students from an academic background. The Applied Aircraft Technologies MSc has been developed to improve upon the fundamental undergraduate knowledge of aerospace/ aeronautical students and help mechanical students learn more about the application of their subject to aircraft. The whole aerospace/ aviation industry is committed to a more sustainable and growing future. The techniques, methods and subjects covered in this degree explore the ever changing industrial environment in more detail. Course Benets The work carried out on this course is designed to provide the demonstrable expertise necessary to help secure professional level employment in related industries. The various specialist
subjects cover important theoretical concepts and are delivered with a focus on their application to solving practical engineering challenges encountered in aircraft design. In addition, students will have access to state-of-the-art facilities, which include: 2 HPC clusters, 2 ight simulators, a UAV simulation environment, a virtual ight control centre, a Harrier jet and an impressing open-jet wind tunnel facility. Indicative Course Content The MSc in Applied Aircraft Technologies curriculum consists of eight mandatory core topics and a substantial MSc individual project. Successful completion of all elements leads to the award of an MSc in Applied Aircraft Technologies. Completion of the taught topics without a project leads to the award of a Postgraduate Diploma. The mandatory study topics are as follows: Sustainable Aviation Unmanned Aerial Vehicle Systems (UAV) Experimental Methods and Techniques Computational Fluid Dynamics (CFD) Advanced Materials and Processes Engineering Analysis and Simulation (FEA) Flight Dynamics and Simulation Project Management Individual Project The substantial individual project gives students the opportunity to work on a detailed area of related technology alongside an experienced academic supervisor. Some projects are offered in conjunction with the work of the Facultys research centres or industry.
Typical project titles include: Integration of Advanced Materials into Aircraft Structures Computational Analysis of Fluid Flow for Aircraft Systems Design Sustainable Aircraft Development & Design Intelligent Power Generation UAV SWARM Systems Future Prospects The specialist topics studied on the programme are designed to prepare you for work in companies involved with aeronautical engineering. There are also many roles in related industries that rely on the technology. Possible destinations include: Design, Development, Operations and Management Projects/Systems/Structural/ Avionics Engineers Some previous student destinations include: BAE Systems Rolls-Royce Airbus Dassault Opportunities also exist to complete a PhD research degree upon completion of the masters course: Flight Simulation UAVS Control Theory and Applications Centre
48
Automotive Engineering
MSc
Entry Requirements You must have an undergraduate degree in a mechanical or automotive related subject. Those with equivalent professional background may also apply. Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary In the modern world of vehicle design and manufacture, automotive companies require engineers to be highly qualied and possess very specialised skills. Engineers working in the automotive industry may be employed by a major vehicle manufacturer, its supply chain or one of the many consulting rms providing design, analysis and testing services. Rapid advances in vehicle technology over recent years have been driven by a demanding worldwide marketplace. The main requirement, for a competitive manufacturer, has been to develop vehicles that are lightweight, economical, as well as providing high levels of renement and
performance. Developing vehicles to this standard requires extensive computer based engineering design and analysis, supported later in the vehicle development cycle by rigorous testing and measurement of performance. The course not only addresses the overall design of a vehicle, but also introduces participants to various specialised areas of automotive engineering. Indicative Course Content Aims: To prepare participants for productive careers as automotive engineering specialists in a wide range of engineering, manufacturing, and service organisations To develop skills and expertise in the technologies involved in automotive engineering To develop particular expertise in adopting an integrated multidisciplinary approach to engineering projects in the automotive engineering sphere of inuence To achieve a better understanding of system design methodologies required when working under an automotive engineering philosophy To provide the opportunity to practice skills in automotive engineering through the application to real engineering projects undertaken in conjunction with industry or research groups
Mandatory Topics: Advanced Manufacturing Processes and Materials Noise, Vibration & Harshness Ground Vehicle Aerodynamics Powertrain & Engine Dynamics Computer Aided Engineering Engineering Project Management Individual Masters Project Optional Topics (2 from 4): Intelligent Transport Systems Engineering Analysis & Simulation Alternative Propulsion Structures, Safety & Impact Future Prospects The automotive industry require well trained graduates with initiative and critical thinking in addition to knowledge and skills in design, design analysis, testing and development. Successful completion of the course will provide you with a better opportunity to be able to work in a broad range of roles within the global automotive industry.
Atul Gupta MSc Automotive Engineering What I like most about Coventry University is its international diversity. Students from 150 nations study here, and within my 1st week of coming here, I made friends from more than 20 countries!
49
Automotive Manufacture
MBA
Summary The course aims to develop a rm understanding of the concepts, processes, and institutions in the production and marketing of goods and services in the context of the automotive sector, and the nancing of business enterprise of other forms of organisation. You will understand and assess the impact of environmental forces such as legal systems, ethical, social, economic, technological change, and international events on organisations and their strategies. On successful completion of the course you should be able to respond to, and manage change, and be able to appraise the impact of automotive products, their innovation, and their introduction on manufacturing requirements. In addition, the course aims to develop participants ability to communicate clearly in various media, and to argue rationally and draw conclusions based on a rigorous, analytical and critical approach to data. Aimed at graduates or experienced managers Designed for you to obtain a sound knowledge of business strategy and an understanding of business functions, in an automotive context Designed for you to understand the role of engineering in strategic management
Designed for you to understand the potential that the manufacturing function has to increase company competitiveness and long term protability in the automotive sector Forums enable students to interact with one another and work together as virtual groups Course Benets Very importantly, the lecturing team have current and in-depth knowledge of business, manufacturing and the automotive sector This practical perspective supports the delivery of the course. This perspective also enhances students capabilities and their value in the market place The course is focused on the automotive sector Strategy computer simulations, considerable case study analysis, and extensive tutorials further develop students ability to think strategically as well as operationally New product introduction is vital, and the course considers the impact of this on the manufacturing function The course emphasises the application of capability and knowledge such that students should be better equipped to help deliver improved business performance in automotive manufacturing organisations Indicative Course Content You will study: Study Skills and Research Methods Automotive Technologies & Product Introduction Lean Systems Design
Financial Statement Analysis Marketing Principles Human Resource Management Engineering Strategic Management Management of Quality Automation Systems. In addition, the participant must satisfactorily complete a signicant, strategy-related, sector focussed project, or a strategy-related industry based project. Future Prospects This course is designed to prepare participants for careers in a senior management roles in a Manufacturing organisation in the Automotive sector. It helps ensure that they acquire a rm understanding of the major areas of business knowledge, together with a clear focus on the topic of Manufacturing in the Automotive sector. The MBA adds a broadening dimension designed to equip students for more senior managerial roles in the manufacturing function and supporting departments to typically include production, sales, marketing, nance, purchasing, projects, planning etc.
50
Automotive Manufacturing Engineering

MSc
Entry Requirements You should hold an undergraduate degree (minimum 2nd Class Honours) or equivalent, in a science or managementbased subject, although applications are welcomed from mature students with industrial experience. Students whose rst language is not English should have achieved a minimum English Language standard of IELTS level 6.5. Course Length 1 year full-time
Summary The global market place requires Automotive manufacturing companies to compete on quality, cost and delivery. To achieve this, successful companies require manufacturing engineers who can evaluate and improve the manufacturing facilities through enhanced product design, materials, processes, new technology and better management systems. This course provides focus for the automotive knowledge and aims to develop manufacturing engineers for the automotive industry who will be able to apply both technical and operations management skills to: Appraise the impact of automotive products, their innovation, and their introduction on manufacturing requirements Identify opportunities for the application of new manufacturing technology, processes, automation and materials relevant to the automotive sector. Design and develop competitive Lean automotive manufacturing facilities Appraise and be able to apply appropriate quality systems and tools. Assess manufacturing issues with regards to strategic implications To develop study skills needed to support the effective written, oral and group working aspects of assignments and individual projects
Course Benets Automotive sector focus Industrially experienced academics Good industrial links State of the art new faculty (opened September 2012) with excellent teaching facilities Technical and engineering management skills developed Enhances traditional manufacturing skills You will gain a high level of competency in engineering tools and techniques through the case study and project work that is used throughout the course Indicative Course Content You will study: Study Skills and Research Methods Automotive Technologies & Product Introduction Lean Operations Manufacturing Quality and Metrology Advanced Materials & Manufacturing Processes Digital Engineering Engineering Strategy Project Management Automation Systems In addition the student must satisfactorily complete an individual project or an industry based project.
Future Prospects On completion of this course you should have a deepening knowledge of engineering and manufacturing and a broadening of operations management knowledge with the prospect of working in manufacturing facilities in such roles as; engineering, planning, quality, systems, projects and operations management.
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Vehicle Performance and Dynamics

MSc
Summary Coventry University has a distinctive, hands on teaching style and a clear remit to research new and emerging ideas. This is a great time to be an engineer in the automotive industry. The connection of rigorous theoretical descriptions with real-world emotional responses of vehicle operators is an ambitious undertaking; it is the core goal of the MSc Vehicle Dynamics and Performance course at Coventry University. A central theme is the so-called Intelligent Engineering Process. The process is really all about working out what the question is; when that is known, the answers lay themselves out readily to practitioners with the required knowledge. First and foremost is the idea that we must know what success looks like; these are the product objectives what we want the thing to do and are quite different to what we want it to be. The intelligent engineering process is about using any and every means available to map the relationship between what the product is its critical characteristics and its performance. In a motorsport project, performance is quite readily dened as lap time or stage time. Such measures are not so readily available for road cars but this doesnt mean they dont exist. Even in elds traditionally described as a black art, such as vehicle dynamics, performance is entirely measurable in principle. The vehicle, operated by a human, has a small number of inputs and a small number of output states. The next generation of vehicle-level engineers need to be skilled in many disciplines mechanisms, structural and system dynamics plus real-time control engineering as well as having a genuine empathy for the behaviour
of ground vehicles during normal and critical (ie motorsport or emergency) use. Within ever-shorter timescales, both motorsport and passenger car manufacturers need to have condence in the behaviour of their products and are looking to the next generation of engineers to conceive novel processes and technologies to deliver it, error-free, to the intended user. A wide range of industry-standard computer software and advanced laboratory facilities provide opportunities for both team and individual activities. Close connections with industry provide the opportunity for hands on experience as well as classroom and lab-based learning. Indicative Course Content Course Aims To equip participants with the knowledge, skills and expertise to further their careers in the practice of vehicle-level engineering for performance and dynamics To bridge the gap between classical descriptions of vehicle & system dynamics and modern computer-based methods To provide an advanced coverage of the important subject-based engineering science involved in the theory of tyre-, aerodynamicand propulsive forcegeneration mechanisms, subsystem design, vehicle layout and realtime electronic control in the full vehicle To develop the practical skills required, utilising laboratory and proving ground facilities, to obtain objective and subjective assessments of vehicle behaviour and efciency To introduce students to industry-standard computer software and state-of-the-art modelling practices in vehicle performance
& dynamics. In particular, students will be exposed to the challenges involved in developing validated computer models that are efcient and t-for-purpose To equip graduates with the ability to design and develop vehicles with excellent performance and dynamic qualities while addressing the ever-present needs to consider sustainable personal transport To deliver graduates with high-level skills in project management, team working and leadership, which are necessary to progress to the positions of management in industry or other institutions Course Topics Project Management Computer-Aided Engineering Virtual Performance & Dynamics Engineering Propulsion Performance, Design & Data Systems Vehicle Stability, Safety and Control Ground Vehicle Aerodynamics Durability & Reliability Composite Materials & Manufacture In addition, participants must satisfactorily complete an individual project. Future Prospects The critical thinking and project management skills provided by the course, in conjunction with deep technical background in system and structural dynamics, aims to improve the employment prospects of graduates from this course are widely employable in the automotive and motorsport industries and also in a range of complementary industries, such as aerospace and marine.
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BiOlOGicAl and MOlEculaR SciEncE
Biotechnology
MSc
Entry Requirements An Honours degree in a Bioscience or Biological Chemistry based undergraduate course and students will normally have achieved a 2:2 or above, or an equivalent appropriate qualication. We would normally be looking for study of the following subjects in the nal year of an undergraduate degree programme: Molecular Biology, Biochemistry, Microbiology and Cell Biology. IELTS score of 6.5 or above, with no lower than 5.5 in any component or equivalent. Pre-sessional English is available if required. Course Length 1 year full-time
Summary Biotechnology uses living cells and materials produced by cells to create pharmaceutical, diagnostic, agricultural, environmental, and other products to benet society. The science of biotechnology is also used to alter genetic information in animals and plants to improve them in some way that benets people. Because biotechnology essentially uses the basic ingredients of life to make new products, it is both a cutting-edge technology and an applied science. Analysts have predicted that biotechnology will be one of the most important applied sciences of the 21st century. This course is intended for life science graduates who wish to develop their knowledge and skills in biosciences with an emphasis on biotechnology. The aim of the course is to produce scientists who will be able to contribute to a range of careers including academic, commercial, industrial and healthcare applications of biotechnology. This course is also an excellent foundation for those wishing to pursue research in biotechnology at PhD level.
Course Benets A multidisciplinary programme of study Excellent career opportunities within the biotechnology, chemical, pharmaceutical and allied industries Development of transferable and research skills to enable graduates to continue developing their knowledge and improving their employment potential Practical skills applicable in a range of biosciences laboratories Indicative Course Content Specic modules could include the following: Research methods and project, along with: Pharmaceutical Discoveries, Genomes and DNA Technology, Cell Culture and Antibody Technology, Biotechnology in the Diagnosis of Disease, Current topics in Biotechnology and Drug Discovery.
Future Prospects Within the life sciences, biotechnology is the most rapidly growing sector and it is predicted that the global expansion in biotechnology will be a key driver in the world economy. The MSc Biotechnology is designed to provide the training and development necessary to meet the needs of the growing number of employers within the biotechnology sector. The course should also equip graduates to pursue careers in research institutes or to progress to a research degree.
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Biotechnology Management
MBA
Entry Requirements An Honours degree in a Bioscience or Biological Chemistry based undergraduate course and students will normally have achieved a 2:1 or above, or an equivalent appropriate qualication. We would normally be looking for study of the following subjects in the nal year of an undergraduate degree programme: Molecular Biology, Biochemistry, Microbiology and Cell Biology. IELTS score of 6.5 or above, with no lower than 5.5 in any component or equivalent. Pre-sessional English is available if required. Course Length 1 year full-time
Summary Recent advances in life sciences have brought about a revolution and transformation of the biotechnology industry. From agricultural and environmental to pharmaceutical and healthcare products and services, these industrial sectors represent one of the largest and most steadily growing building blocks of the global economy. Their social impact is overwhelming, generating tremendous progress in quality of life, but also strong reactions that need responsible management based on solid ethical principles. The MBA Biotechnology Management course is designed for bioscience or biological chemistry graduates who wish to enhance their skills in the business world of biotechnology and develop the skills and techniques necessary to face these challenges and seek business opportunities. The course offers a generic management programme to introduce the theory and practise of management and management skills and includes modules in the areas of marketing, human resources, business strategy and nance. In addition, topical areas of modern biotechnology are covered and the course culminates in an MBA dissertation. The MBA Biotechnology Management is based in the Department of Biomolecular and Sport Sciences but represents a collaboration between several departments within the Faculty of Health
and Life Sciences and the Faculty of Business Environment and Society. It aims to improve management skills for graduates who wish to acquire a theoretical and practical understanding of business and management to prepare them for a successful managerial career in the biotechnology and life sciences sectors. Course Benets An innovative MBA course that blends the study of management to Biotechnology Produces management savvy graduates Emphasis on generic management theory, skills and the development of strategic thinking Career opportunities within the biotechnology, chemical, pharmaceutical and allied industries Indicative Course Content Specic modules could include the following: Principles of Marketing, Human Resource Management, Financial Analysis and Decision Making, Strategic Health Care Management, Pharmaceutical Discoveries, Genomes and DNA technology, Current Topics in Biotechnology and Drug Discovery, Research Methods and Research Dissertation.
Future Prospects The MBA Biotechnology Management course is designed to enable graduates to be management savvy professionals in the Biotechnology industry. Graduates should be able to deal with managerial and entrepreneurial aspects in the biotechnology, chemical, pharmaceutical and allied industries.
55
BUilDiNG and COnstRuctiOn
Building Surveying
MSc
Entry Requirements To enter the course you should have at least a second class honours degree in an appropriate discipline. Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary This MSc in Building Surveying is a vocational conversion programme for non cognate graduates (with rst degrees not accredited by the RICS) who wish to become chartered building surveyors. The course focuses on the core skills of building surveyors, and two of the topics are based on attendance at a programme of CPD sessions delivered as part of the RICS CPD foundation and these are prescribed by the module leader.
Indicative Course Content This course comprises nine topics in total, two of which are based on attending CPD events and the remaining are taught (each delivered in one week intensive block with the exception of the research project). Technology of Building Defects CPD Building Surveying Practice CPD Building Conservation and Sustainability Facilities and Asset Management Project Management Construction Contracts and Law Financial Management for Construction Strategic Management for Construction I ndividual Research Project
Future Prospects This course has been designed for graduates seeking careers as chartered building surveyors. The vocational nature of the programme provides a sound basis for enhancing a wide range of skills and career options.
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Construction Project and Cost Management

MBA
Entry Requirements To enter the course you should have an honours degree in any relevant area related to construction or the built environment, or equivalent. Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary This MSc in Construction Project and Cost Management has been developed in a response to a rapid cultural change in the global construction industry towards less adversarial approaches to project management and the demand for continuing professional development. This course provides a vocational conversion course for non cognate graduates joining the Construction Profession in particular Project Management, Cost Consultancy and Quantity Surveying. Also a route has been created for holders of a cognate award; this will appeal to a wider range of construction professionals engaged in construction/project management, civil and structural engineering, architectural technology, surveying and building services engineering. The course focuses on the core skills and competencies as set out by the Royal Institution of Chartered Surveyors (RICS) for construction project managers, construction cost managers and quantity surveyors. One of the topics is based on attendance at a programme of CPD sessions delivered as part of the RICS CPD foundation and these are prescribed by the programme manager. The course has been designed for full time or part time study by the use of one-week blocks of teaching.
Indicative Course Content This course comprises nine topics in total (listed below) one of which is based on attending CPD events and the remaining are taught (each delivered in one week intensive block with the exception of the research project). Construction Contract Management - CPD Pre Contract Management Practice Global Project Management Practice Construction Cost Management Financial Management for Construction Strategic Management for Construction Facilities and Asset Management Integrated Project or Integrating Design and Construction Project** Research Project
** The Integrating Design and Construction Project module has been designed for holders of a non cognate rst degrees i.e. degrees that are NOT construction related.
Future Prospects Construction Project and Cost Management is designed for graduates seeking careers Chartered (RICS) in Project Management Surveyors; Construction Cost Management and Quantity Surveying and therefore have wide appeal across the construction industry professions. The vocational nature of this programme aims to provide a sound basis for enhancing a wide range of skills and career opportunities in the construction industry.
58
Low Impact Building Performance and Evaluation

MSc
Entry Requirements To enter the course you should have an honours degree equivalent to a 2.2 or above in an appropriate discipline. Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5 Course Length 1 year full-time
Summary The construction industry is rapidly changing as a result of the increased emphasis being placed upon creating low impact buildings, often through adaptation of existing buildings. There are considerable challenges facing the construction industry in achieving Government targets, such as achieving substantive carbon emission reductions in accordance with the (Climate Change and Sustainable Energy Act 2006; Climate Change Act 2008). There is often a signicant difference between intended energy performance during design and that achieved in practice, this combined with the need to assess the performance of existing buildings, and the impact of retrotting new technology systems, has highlighted the lack of professionals who are adequately equipped with the required knowledge and skills in these areas. This Course has therefore been designed to provide the necessary skills required by construction professionals in order to reduce the gap between predicted and in-use performance of buildings. This course provides a vocational conversion course for non cognate graduates joining the Construction Profession in particular low carbon consultancies, architectural practice and building surveying. The course is also designed to appeal to holders of cognate degrees such as building services engineering, architectural technology, construction and project management and building surveying etc, making it appealing to a wide range of construction professionals.
The course will be delivered by academics with signicant input from construction industry practitioners as guest lecturers. The course will use state of the art building energy modelling & simulation tools and techniques required to predict the value of proposed intervention. Indicative Course Content This course comprises nine modules in total (listed below). The taught modules are each delivered in one week intensive block with the exception of the research project. M80CAB - Building Environmental Assessment M81CAB - Low Impact Building Philosophy M82CAB - Building Modelling and Simulation M83CAB - Passive Design and Building Services M32BE - Global Project Management Practice M13BE - Financial Management for construction M24BE - Facilities and Asset Management M07BE - Integrated Project M10BE - Research Project
Future Prospects MSc. Low Impact Building Performance and Evaluation is designed for graduates seeking careers as Building Services Engineers, Low Carbon Consultants, Building Surveying, and Facilities Managers, therefore having wide appeal across the construction industry professions. The vocational nature of this programme provides a sound basis for enhancing a wide range of skills and excellent career opportunities in the construction industry. Those completing the course may be able to enter the profession and develop to become senior practitioners with a focus on the eld of Building Services, Low Carbon Consultants, Facilities management and Building Surveying.
59
Management for Construction

MSc
Entry Requirements To enter the course you should have an honours degree in any relevant area related to construction or the built environment, or equivalent. Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary This MSc in Management for Construction is an industry-focused and topical course which aims to enhance the career options for those with an undergraduate degree in construction management or architectural technologists, engineers, or surveyors seeking career advancement. It can also be taken by holders of appropriate degrees which are not constructionrelated, such as Management Degree with a minimum of a lower second class classication. The programme of study is aimed at those seeking deeper and more specialist knowledge in a broad range of subjects for employment within the public and private sector, or students wishing to pursue an academic or research-orientated career. The course has been designed for fulltime, or part-time study by the use of one-week blocks of teaching. Management for Construction consists of taught topics, practical project work and a major research project. As an alternative to the MSc qualication the taught topics and the practical project work can be taken without the research project, leading to the award of Postgraduate Diploma (PgD) or alternatively the Postgraduate Certicate (PgC) by taking fewer topics.
Course Benets Courses taught by a variety of qualied professionals e.g. Chartered Surveyors, Chartered Builders, Chartered Engineers and Architects, to reect the multi-disciplinary nature of modern construction management Staff are actively involved in construction research across a wide range of issues bringing leading edge topics into the classroom Access to a full range of software including 2 and 3D design tools and analytical packages Blend of theoretical and practical approaches to teaching and learning Indicative Course Content Management for Construction has a common format for delivery and attendance for part-time or full-time study. Topics are taken sequentially, one at a time, in one-week intensive blocks, with a few weeks gap between blocks for coursework and study. Full-time students complete the PgD in one academic year (September to June), and the MSc in one calendar year (September to September). Part-time students can complete the PgD in 18 months and the MSc in a little over 2 years. Programme of 15 credit topics study for holders of construction-related rst degrees
Construction Contracts and Law Project Management Organisational Theory and Behaviour Integrated Project ** Financial Management and Control for Construction Strategic Management for Construction Contemporary Issues and Research for Construction Facilities and Asset Management Research Project (60 credits) **Integrating Design and Construction Project is taken by holders of rst degrees that are NOT construction-related. Future Prospects Management for Construction is designed to have wide appeal across construction industry professions. The course additionally offers an accredited route for holders of appropriate rst degrees that are not construction-related to gain Chartered Builder (CIOB) status. The course is also designed as preparation for careers in managing companies and human resources, motivation and leadership as well as strategic planning.
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BUSiNESS and ManaGEmEnt
Community Cohesion Management (by Work Based Learning)

PgC
Entry Requirements A Honours degree or equivalent (with appropriate experience, paid or voluntary in the eld of community cohesion); or An appropriate professional qualication (with appropriate experience, paid or voluntary in the eld of community cohesion); or Management experience, paid or voluntary in the eld of community cohesion that can demonstrate learning to an equivalent level.
Note: Applicants who do not necessarily have the requisite academic qualications but have managerial experience may gain direct entry to the Certicate year.
Course Length 1 year
The Certicate seeks to develop professional effectiveness and management practice on key issues relating to the theory and practice of community cohesion through experiential and reective learning. It covers three major modules. The participants complete a learning framework describing the topics they will address to complete the learning outcomes within these three modules. The participant negotiates the framework with their line manager and tutor. 1. Your personal development needs as a community cohesion practitioner. This module aims to help you develop your skills as a cohesion practitioner. This may involve a focus on a technical area or on a personal skill needed to undertake your existing job or one you aspire to. This will involve an evaluation of your skills and capabilities and you will be expected to involve others in this process. Once you have completed this analysis you will establish and implement a personal development plan. 2. The research and application of community cohesion theory and practice to your work area or local community. This double module sits at the heart of the Certicate programme and provides a thorough and up to date understanding of key issues and policy debates facing cohesion professionals today. Through a series of master classes
delivered by nationally recognised cohesion experts with access to extensive web based resources and interaction with fellow practitioners, you will complete a review of a major work or community based cohesion issue together with recommendations for practical action. 3. An appraisal of your organisations external world. Social, political, technological and economic change continues to have a major impact on the communities that our organisations serve and the ways in which services are provided to them. The area of international migration alone and its contribution to population churn raises huge issues for the provision of local services and the fostering of cohesive communities. This module asks participants to rstly conduct an environmental scan to identify the key factors impacting on your organisation and the communities you serve. Having decided what these are, the next steps are to explore options for meeting these challenges, select an appropriate action and propose a plan for change. In addition, throughout the programme, the participants also develop reective skills on their learning by attending an action learning set monthly and maintaining a reective journal.
62

PgD
Entry Requirements For entry you will need a Postgraduate Certicate, or an honours degree in a related subject plus appropriate practical experience (paid or voluntary) in the eld of community cohesion, equalities or diversity. Consideration will be given to individuals who can demonstrate signicant relevant experience although do not hold the normal academic qualications required. Course Length 1 year
This is based on a three module programme involving: A major collaborative project designed to address a real local cohesion issue Further work undertaken in a negotiated area of personal interest Reection on personal development through action learning The terms of reference and learning outcomes for the collaborative project and the independent study are agreed in a learning framework document at the outset of the course. 1. The collaborative project The centrepiece module of the course is an integrated group project where the group members act as cohesion consultants working on a complex organisational or community based cohesion issue with the aim of recommending changes in service delivery, strategy or approach. This is a module of practice in which participants will work together in set groups to analyse a problem or challenging situation within an organisation or community and develop new ways forward. Groups will be expected to produce a professional proposal and present it to the host organisation. They then carry out the work as a team, utilising project management methodology and present their ndings in a written report and a presentation to the client.
As well as a group report, participants complete an individual reection on the process and their personal contribution. 2. Independent study The second module is an independent study assignment to suit the learners particular development needs. Participants will undertake an independent study assignment of their choice compatible with their personal development requirements. For instance, it might relate to the development of local measures for tension monitoring or community intelligence, or methods of developing a clearer understanding of the makeup of local communities and consideration of appropriate engagement strategies, in fact anything that has relevance to the participants practice and can lead to recommended actions. 3. Action learning This module aims to instil advanced skills of reective practice, with the focus on nding ways of maximising personal and team performance. Facilitated action learning sets meet monthly throughout the course. Again, participants are supported through the master class series of workshops, extensive web-based resources and discussion forums.
63

MA
Entry Requirements For entry you will need a Postgraduate Diploma in a management or community cohesion related subject. Consideration will be given to individuals who can demonstrate signicant professional experience although do not hold the normal academic qualications required. Course Length 1 year
Focused and pragmatic, the MA forms the apex of our suite of community cohesion programmes. At this level, middle to senior level cohesion practitioners are expected to develop the ability to reect on their professional practice. This enables them to learn to learn effectively and apply this skill repeatedly when confronting and researching complex cohesion issues within their own organisations and the communities they serve or represent. The course has four inter-related elements: The development of a 2000 word project proposal A 3000 word independent study assignment requiring the acquisition and demonstration of new knowledge, needed to support the project A 12,000 word dissertation project In addition, throughout the programme, the participants develop reective skills on their learning by attending an action learning set each month and writing reective accounts of their learning. The Dissertation Project The cornerstone of the one year MA is a 12,000 word dissertation project that addresses a key organisational or community-based cohesion issue. Prior to the dissertation project, the participants undertake a 3,000 word independent study, on an associated topic. This provides key elements of the underpinning
knowledge required for the dissertation project and demonstrates their ability to show mastery of a cohesion topic. The work-based research project involves: Understanding and clarifying the research question Dening objectives for the research Researching and analysing the issue Making recommendations for change The dissertation project is designed to develop the ability to investigate cohesion strategies and approaches, gather and analyse evidence, and make sound conclusions and recommendations. A key feature of the MA is the depth of support offered through group residential workshops and study days, Action Learning Sets and individual project supervisors. Research Methods Support for research methods will be provided as required through course residential workshops and study days, extensive web-based resources and personal project supervisors.
64
Global Business
MBA
Entry Requirements Applicants should hold an honours degree of a 2:2 or above. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language, with a minimum of 5.5 in each component. No previous work experience is required for you to join this MBA course. Course Length 1 year course, delivered over four terms of 10 weeks each January, April, July or October intakes.
Summary Business leaders are frequently faced with the challenge of growing their business in an environment of low economic growth and a slowing global economy. As businesses are forced into identifying new markets to achieve growth, the ability to critically evaluate market entry strategies has become a key ingredient of success. Course Benets This course aims to provide students with the opportunity to consider and develop some key management and leadership skills to support them in building their international business careers. The focus of modules is to help explore the role of managers and leaders in relation to business themes such as globalisation, strategy, innovation and human resource development.
Indicative Course Content Advanced Business Practice Finance, Funding and Legislative Frameworks for Success Leading in a Changing World Marketing in a Global Age Sustainable Strategy: from Planning to Implementation From Local to Global: Strategies for International Development Global Human Resource Strategies Managing International Trade Project Management Organisation Internship, Consulting Project Dissertation or Global Business Simulation Dual award with the Chartered Management Institute (CMI) Students who pass all the mapped CMI modules will be entitled to Strategic and leadership certicate level 7. This dual award with the CMI is available on an opt in basis. The Chartered Management Institute: More information on the CMI is available on the following link: www.managers.org.uk
Future Prospects Students will emerge from our MBA Global Business with well-developed powers of analysis, clear perspectives on strategy and strategic thinking, and highly effective communication and research skills. All of these skills are demanded by employers in private, public, and third sector organisations around the world.
65
International Business
MSc
Summary No company today can ignore the impact of globalisation. However, many rms are struggling to come to terms with the implications of this new reality. What was satisfactory only a few years ago is now out-dated and inappropriate. Management techniques and practices are changing quickly and require new approaches to strategy, organisation, marketing and new product opportunities, operations and nance. The MSc International Business is an exciting academic course of study if you wish to understand or work in an international environment. Undoubtedly the demand for such managers is increasing as the business world becomes more integrated.
This course has been designed as a specialist masters degree aimed at those who desire to raise their knowledge and understanding of business and management in an international context. MSc International Business provides you with the opportunity to develop a strategic business outlook and to enhance your business and personal skills. The course will prepare you to become international managers by developing your ability to think strategically, to communicate effectively and to implement complex business projects, ranging from new product development, managing global supply chain and logistical activities to mergers and acquisitions. Course Benets One distinguishing feature of this MSc is the use made of business simulations and software. By successfully completing the MSc, you will have enhanced your ability to apply key skills to problems and contemporary issues within the global business context. Indicative Course Content These courses are regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation.
Semester 1 Global Supply Chain and Logistics Principles of Marketing Management Accounting for Business Global Business in Emerging Regions Research Methods Semester 2 Strategic Management International Business and Global Strategy Managing International Trade Optional topic for Semester 2 (You will choose only one of the two following available options) Business Process Integration International Human Resource Management Semester 3 Dissertation or Company Internship Future Prospects Graduates from the masters course may be able to pursue a wide range of business and management careers in global corporations, government organisations management consultancies and management education and training.
Augustina Ogah MSc International Business The subjects on this course were great. The course tutor has a 21st Century mindset hence the subjects that we did were right for the current and future business environment. I am working on my dissertation and it is going smoothly.
66
Management (by Work Based Learning)

MA/PgC/PgD
These courses are designed to improve your effectiveness as a manager. All the assignments and projects address real life issues and involve action plans for helping the individual and the organisation to achieve their goals. They are designed for part-time participants with some management and leadership experience. The key features of the course are derived from the dual benets associated with work-based projects. The main features are: employers benet from completion of assignments linked to organisational performance students benet from overlap between work and study course attendance involves a minimum time away from the workplace a qualication can be awarded after each year of study (for instance, an MA can be completed in one year for certain applicants) There are no examinations; assessment is by coursework only.
Postgraduate Certicate in Management (Work Based Learning)

Entry Requirements An Honours degree or equivalent (with two years appropriate experience); or An appropriate professional qualication (with two years appropriate experience); or Management experience that can demonstrate learning to an equivalent level.
Note: Applicants who do not necessarily have the requisite academic qualications but have managerial experience may gain direct entry to the Certicate year.
peers, and direct reports. Having identied the major development needs, an action plan for addressing those is prepared and implemented. 2. The application of management theory to your organisation. Organisational behaviour covers areas such as managing change, leadership culture, performance management, structure, team working and partnership working. Participants are asked to identify an area where improvements are needed, to analyse the situation using management theory, and implement an improvement action plan. 3. The appraisal of your organisations external world. The organisations that are successful have a keen awareness of what is happening in the world around them. This module asks participants to rstly conduct an environmental scan to establish the major opportunities or threats that face the organisation. Having decided what these are, the next steps are to explore options for addressing one of these external pressures, choose an option, and propose a plan for change. 4. Understanding the importance of Reective Practice and benets of Action Learning In addition, throughout the programme, the
participants also develop reective skills on their learning by maintaining a reective journal, in which the following are addressed: Where am I at the start of the programme? What do I want to learn? Can I rationalise eventful episodes in terms of learning? How do I learn? What have I learnt from the programme? How have I developed? What are my future development needs? An independent written assignment is submitted for each of these modules.
Course Length 1 year The Certicate seeks to consolidate leadership and management practice. It covers four major modules. The participants complete a learning framework describing the topics they will address to complete the learning outcomes within these four modules. The participant negotiates the framework with their line manager and tutor. 1. Your personal development needs as a leader and manager. Good managers hone their personal effectiveness. This module asks participants to evaluate themselves against the competencies needed to do their job. The evaluation includes the views of others such as line manager,
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MA/PgC/PgD
Postgraduate Diploma in Management (Work Based Learning)

Entry Requirements A Postgraduate Certicate in a management related subject; or An Honours degree in a management subject (with three years appropriate experience); or An appropriate professional qualication (with three years appropriate experience); or Management experience that can demonstrate learning to an equivalent level.
Note: Applicants who do not necessarily have the requisite academic qualications but have substantial managerial experience may gain direct entry to the Diploma year.
This is a module of practice in which participants will work together in set groups to analyse a problem situation within an organisation and develop new ways forward. Groups will be expected to produce a professional consultancy proposal, and present it in an appropriate manner to the management involved. They then carry out the work, as a team of professional management consultants, and present their ndings in a written report and a presentation to the client. Previous consultancy topics include: Business plan for a voluntary organisation Small company turnaround strategy Feasibility plan for a sports complex Managing change in the public sector 2. Independent Study The second module is an independent study assignment to suit the learners development needs. Participants will undertake an independent study assignment of their choice compatible with their personal development requirements. For instance, it might involve identifying a number of ways in which resources can be used more effectively. An action plan could propose ways in which signicant cost savings can be made
without affecting quality, or alternatively ways in which quality and service can be enhanced with the same resources. 3. Action Learning Module This module aims to instil advanced skills of reective practice, with the focus on nding ways of maximising both personal and team performance using action learning sets and reective writing.
Course Length 1 year The Postgraduate Diploma This is based on a 3 module programme and primarily seeks to build on skills in: managing operations and quality internal and external consultancy organisational effectiveness The modules in detail: 1. The Consultancy Module The centrepiece module of the course is an integrated consultancy group project where the group members act as management consultants for a real life organisation to instigate change in operations and quality.
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MA/PgC/PgD
The MA in Management (Work Based Learning)

Entry Requirements A postgraduate diploma in management; or A postgraduate diploma-level qualication in business or management; or A professional qualication with appropriate experience; or Management experience that can demonstrate learning to an equivalent level.
Note: Applicants who do not necessarily have the requisite academic qualications but have extensive managerial experience may gain direct entry to the MA and thus complete their Masters degree in one year.
A 12,000 word dissertation project In addition, throughout the programme, the participants develop reective skills on their learning by attending an action learning set each month and writing reective accounts of their learning. The Dissertation Project The cornerstone of the one year MA is a 12000 word dissertation project that addresses a workplace issue. Prior to the dissertation project, the participants undertake a 3000 word independent study assignment on an associated topic. This provides the underpinning knowledge required for the dissertation project and demonstrates their ability to show mastery of a management topic. The work-based research project involves: Understanding and clarifying the research question Dening objectives for the research Researching and analysing the issue Making recommendations for change Examples of dissertation working titles include:
An appraisal of the use of evaluation in organisational change: a pilot study in the Kosovo Police service. The dynamics of collaborative commissioning for childrens mental health services in the youth justice system. The dissertation project is designed to develop the ability to investigate strategies, gather and analyse evidence, and make sound conclusions and recommendations. These are recognised to be some of the top skills required of managers today. A key feature of the MA is the depth of support offered through group residential workshops, Action Learning Sets and individual project supervisors. Research Methods Support for research methods will be provided as required through course residential workshops and study days, extensive web-based resources and personal project supervisors.
Course Length 1 year Focused and pragmatic, the MA forms the apex of our suite of management programmes. At this level, middle to senior managers are expected to develop the ability to reect on their management practice. This enables them to learn to learn effectively and apply this skill repeatedly when confronting and researching complex management issues. The ability to learn faster than the competition may become the sole weapon of competitive advantage. The course has four inter-related elements: The development of a 2000 word project proposal A 3000 word independent study assignment requiring the acquisition and demonstration of new knowledge, needed to support the project
A Critical Analysis of Performance Measurement and Management within a Water Authority. Market entry strategy for a street furniture supplier. Benchmarking in a Social Sciences Environment. Attracting Foreign Direct Investment to the Gulf Council Countries.
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Sport Management
MSc
Summary The continuous growth and increased commercialisation and professionalisation of the sport sector (public, private and voluntary) lead to a growing demand from the industry for postgraduates in sport management and marketing. The strong specicities of the sport industry (e.g. high media coverage and social resonance, ambiguity of objectives and conicting logics, multiplicity of stakeholders, uncertainty of outcome, necessary cooperation and coproduction between competitors, fans loyalty, volunteerism etc.) require managers with specic skills and expertise, and an in-depth knowledge of sport organisations. The MSc in Sport Management at Coventry Business School therefore aims to provide specialist training for sport business managers who are working in the sector or those who are seeking a professional career in the industry. It is also open to graduates in any discipline with no prior work experience and who are looking for the opportunity to enter this dynamic and growing industry. In this regard, the following objectives have been established: To introduce you to a range of concepts and theories that will enable you to critically analyse sports organisations contexts and functions both nationally and internationally. To explore current trends and key concepts in sport management.
To enable you to further develop analytical and decision-making skills and to encourage reective practice. To enable you to recognise, plan and develop appropriate management skills necessary to build contacts in the sport industry and/or gain employment in sport organisations. Course Benets The Business School provides a specialist management course designed to suit the needs of the sports industry sector. The MSc course provides the exibility to allow you to focus within the sports industry on particular sector(s) or skills which support your professional aspirations. The MSc course offers opportunities for work-based research and the opportunity to undertake a company internship to gain invaluable work experience in the industry. An internationally recognised course, ranked 14th in the world by Sport Business International (May 2012) Indicative Course Content This course is regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. The course covers a range of subject areas such as: Sport Organisation and Governance Sport Legal Environment and Broadcasting Sport Finance
Managing People in Sport organisations Sport Marketing and Sponsorship Facilities and Events Operations Management You are also given the opportunity to follow optional topics such as: Strategic Management Entrepreneurship & Small Business Developing Skills for Business Leadership Market research consultancies and management education and training Future Prospects Opportunities may include; Management positions in sport clubs and governing bodies Sport consultancies Companies with a strong link with the sport sector Sporting venues and events An internationally recognised course, ranked 14th in the world by Sport Business International (May 2012)
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Civil EnGinEERinG
Civil and Structural Engineering MSc Civil Engineering MSc Civil Engineering (Technical Route) MSc
Entry Requirements Normal entry requires a minimum 2:2 undergraduate honours degree in Civil Engineering. Other engineering degrees may be suitable with appropriate industry experience. Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary These are accredited Masters courses in Civil Engineering or Civil and Structural Engineering with taught topics covering a range of subjects from advanced structural analysis and design, to management and contractual issues. They are designed for both engineers in employment and students wishing to pursue further study at masters level. The courses have been developed and will be delivered in collaboration with civil engineering employers. The programmes of study maybe appropriate for those seeking deeper and more specialist knowledge in a broad range of subjects for employment within the public and private sector, or students wishing to pursue an academic or research-orientated career. Both courses have been designed for fulltime, or part-time study by the use of one week blocks of teaching. The courses consist of taught topics, practical project work and a major research project. As an alternative to the MSc qualication the taught topics and the practical project work can be taken without the research project, leading to the award of Postgraduate Diploma (PgD) or alternatively the Postgraduate Certicate (PgC) by taking fewer topics. In addition to providing a deeper level of study for post-graduates, both MSc courses provide the further learning required for chartered
status for holders of appropriate rst degrees. The MSc in Civil Engineering also provides a route to chartered status for holders of a rst degree accredited at Incorporate level. Indicative Course Content Both courses can be taken part-time or fulltime, and have a common format for delivery and attendance. Topics are taken sequentially, one at a time, in one-week intensive blocks, with a few weeks gap between blocks for coursework and study. For part-time students there is scope for the Project Work to be work-based or work-related. Full-time students complete the PgD in one academic year (September to June), and the MSc in one calendar year (September to September). Part-time students can complete the PgD in 18 months and the MSc in a little over 2 years. All topics are 15 credits, except for Research Project, which is 60 credits.
ECT053 Civil Engineering ECT075 Civil Engineering (Technical route) ECT054 Civil and Structural Engineering
ECT053 (ECT075)
ECT054
Finite element analysis of structures Soil-structure Interaction Project Management Experimental Methods for material/structural evaluation Advanced Design Concepts Research Project (60 credits)** Integrating Project Bridge engineering Structural Dynamics Advanced Structural Analysis concepts Construction Contracts and Law
3 3 3 3 3 3 3 3
3 3
3 3 3 3 3 3 3
**or Technical Research Project (60 credits) for holders of IEng accredited degrees on ECT075 only
72
COmpUTiNG, IT AND ElEcTRicAl and ElEctROnic EnGinEERinG
Computer Science
MSc
Entry Requirements An applicant for all programmes will normally be expected to possess at least one of the following: a minimum of a second class honours degree in computer sciences or relevant areas. a relevant professional qualication of an equivalent level e.g. BCS professional Graduate Diploma, CEng, CIM Diploma a lower qualication plus relevant experience at a professional level satisfactory independent evidence of working for several years in a position that would normally be occupied by an honours graduate, in a relevant area
Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary This course provides both generalist and specialist routes to suit varying backgrounds and potential career aspirations. This course has a track record of increasing the employability of graduates within commerce, industry and research. This is achieved through building on graduate-level skills as well as subject specic knowledge and skills. The course focuses on developing and applying a cognate set of skills and knowledge in specic areas of Computer Science that are both current and relevant to employers. In addition to a sound understanding of essential hardware and software systems, formats, protocols and standards, there is coverage of essential legislation relating to all aspects of computer based systems and information. The course has a set of options that allows the individual to customize their programme of study according to their preferences, strengths and future plans. Course aims for students to develop a sound capability to carry out research, either in a commercial organization or as part of an academic career. The MSc project serves to integrate and apply the subjects studied. The project could be industry-based or undertaken in collaboration with one of the University research groups, within the cognate area of this MSc.
Course Benets The course in Computer Science builds upon core technical competencies in the diversity of disciplines such as computer hardware, software development and current advanced technologies. Students are exposed to innovative teaching and learning styles, work individually and in groups acquiring skills of critical analysis and employability. The course is taught in a dedicated laboratories equipped with workstations and dedicated servers.
Please note we reserve the right to amend the programme of study in the interest of improving the quality of the education.
Optional Topics (Choose 30 credits): Real-time and Embedded Systems (15 credits) Open Systems Application Development (15 credits) Usability (15 credits) Advanced database systems (15 credits) Future Prospects Computer Science presents opportunities in a variety of different career paths. From hardware design, implementation and maintenance to software development and project management. The skills acquired can enable employment in research, commercial and industrial organisations
Indicative Course Content The topics on the courses will normally operate as follows: Mandatory Topics: Computer Architectures and Principles (30 credits) Internet Systems Development (15 credits) Advanced Computing Technologies (15 credits) Advanced Software Design and Development (30 credits) Project (60 credits)
74
Computing
MSc
Entry Requirements An applicant for all programmes will normally be expected to possess at least one of the following: a minimum of a second class honours degree a relevant professional qualication of an equivalent level e.g. BCS professional Graduate Diploma, CEng, CIM Diploma a lower qualication plus relevant experience at a professional level satisfactory independent evidence of working for several years in a position that would normally be occupied by an honours graduate, in a relevant area Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary This course provides both generalist and specialist routes to suit varying backgrounds and potential career aspirations. This course has a track record of increasing the employability of graduates within commerce, industry and research. This is achieved through building on graduate-level skills as well as subject specic knowledge and skills. The course focuses on developing and applying a cognate set of skills and knowledge in specic areas of computing that are both current and relevant to employers such as Internet Systems Development and Security. In addition to a sound understanding of essential hardware and software systems, Internet Systems, formats, protocols and standards, there is coverage of employability skills to all aspects of computer based systems and information. The course has a set of options that allows the individual to customize the programme of study according to preferences, strengths and future plans. The MSc project serves to integrate and apply the subjects studied. The project could be industry-based or undertaken in collaboration with one of the University research groups, within the cognate area of this MSc.
Course Benets The Computing course is taught in a dedicated laboratories equipped with workstations and dedicated servers. The Lab is licensed to host commercial software packages. Industry speakers and case studies, make this strongly relevant for future employability and professional development.
Future Prospects There are a number of potential roles for those with expertise in computing including hardware and software development, Internet Systems Development and Security. Successful completion of the course can provide extensive career opportunities in Commercial, Government and Research organisations.
Indicative Course Content The topics on the course will normally operate as follows: Mandatory Topics: Internet Systems Development (15 credits) Internet and Information Security (30 credits) Software Engineering (15 credits) Open Systems Application Development (15 credits) Usability (15 credits) Project (60 credits) Optional Topics (Choose 30 credits): Computer Architectures and Principles (30 credits) Advanced database systems (15 credits) Real-time and Embedded Systems (15 credits) Advanced Computing Technologies (15 credits)
75
Data Science and Computational Intelligence

MSc
Entry Requirements Applicants for this programme will normally be expected to possess a minimum of upper second class honours degree in Computer science, Mathematics or other relevant area. Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively, students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary The MSc Data Science and Computational Intelligence has been designed to provide an industry relevant programme that meets the needs of individuals wishing to pursue a research and development career in data science and computational intelligence. Students will acquire knowledge, skills and expertise required for the analysis, interpretation and visualisation of complex, high-volume, high-dimensional and structured/unstructured data from varying sources. The programme will be delivered through activity-led and problembased learning in the context of current research or industrial consultancy projects conducted by the academics teaching on the course. Students will explore cutting edge research topics and technologies in order to maximise their professional career prospects. The course has a carefully designed set of options that allows the individual to customise their programme of study according to their preferences, strengths and future plans. The MSc project serves to integrate and apply the subjects studied. The project could be industrybased or undertaken in collaboration with one of the University research groups, within the cognate area of this MSc. Course Benets If you choose this course you will benet from: Specialist computing labs with highperformance hardware and industry-standard software Strong links with employers, enabling us to offer visits, guest lectures and joint projects with local companies
An excellent social experience with events, trips, and funded computing clubs Committed and enthusiastic teaching staff, active in research and educational development which informs their teaching Opportunity to get involved in projects pursued by our research groups in: Computational Intelligence; Intelligent Information Modelling and Retrieval; Distributed Systems and Modelling; Interactive Worlds; Digital Security & Forensics and Biomedical Computing and Engineering Technologies Opportunity to participate in our yearly Computing Showcase, giving students the chance to demonstrate work to potential employers Collaborate in an international environment, which reects the globalised nature of the computing industries Please note we reserve the right to amend the programme of study in the interest of improving the quality of the education. Indicative Course Content The topics on the courses will normally operate as follows: Mandatory Topics: Articial Neural Networks (15 credits) Machine Learning and Data Mining (15 credits) Fuzzy Logic and Evolutionary Computing (15 credits) Intelligent Information Retrieval (15 credits) Business Intelligence and Big Data Processing (15 credits)
Cloud Computing and Distributed Technologies (15 credits) Project dissertation (60 credits) Optional Topics (Choose 30 credits): IT Project Management (15 credits) Internet Systems Development (15 credits) Open Systems Application Development (15 credits) Future Prospects MSc Data Science and Computational Intelligence presents existing opportunities in pursuing careers as data scientists, data professionals and data analysts in variety of sectors including nancial services, retail, marketing, customer and business intelligence. Graduates should be equipped with sought after specialist knowledge and skills by industries which deal with very large volumes of data. A shortage of specialists with deep analytical skills is predicted in the Big data: The next frontier for innovation, competition, and productivity report by McKinsey Global (http:// www.mckinsey.com/insights/mgi/research/ technology_and_innovation/big_data_the_next_ frontier_for_innovation) and Harvard Business Review (http://hbr.org/2012/10/data-scientistthe-sexiest-job-of-the-21st-century).
76
Electrical and Electronic Engineering

MSc
Entry Requirements The normal entry route to the course will be through an honours degree in electrical and/or electronic engineering or a related subject area. Applicants offering equivalent professional qualications and experience will be considered on merit. Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary This MSc aims to further develop students knowledge of and expertise in specialist engineering subjects associated with the main application areas of electrical and electronic engineering with particular prominence given to electrical power systems and machines; robotics and sensors; digital systems incorporating VHDL and signal processing. An emphasis on applied technical work aims to strengthen the engineering development skills of students from an academic background. The topic areas also provide opportunities for interaction with the departments Applied Research Centre who will source some of the individual projects for the programme. Course Benets The material undertaken on this course is designed to provide the practical skills required to assist in securing a place in employment or further study. The numerous specialist modules teach important theoretical concepts, backed-up with hands-on experience with an aim of enabling their application to the analysis and solution of problems in various aspects of Electrical Engineering. In addition, through a combination of individual and group work, students should improve their technical and managerial skills, communication and interpersonal skills, and learn about professional conduct. Indicative Course Content The MSc in Electrical and Electronic Engineering curriculum consists of six mandatory core topics, two options from a list of up to six, and a
substantial MSc project. Successful completion of all elements leads to the award of MSc in Electrical and Electronic Engineering. Completion of the taught topics without a project leads to the award of a Post Graduate Diploma. The mandatory study topics are as follows: VHDL for Digital System Design Electrical Machines and Drives Power Systems Digital Signal Processing Technology Robotics Kinematics, Dynamics and Applications Sensor and Measurement Technology The remainder of the taught programme is made up of two optional topics. The options available may vary from year to year but currently include: Mathematics and Computing for Control Linear Control Engineering Digital Computer Control Systems Wireless Intelligent Systems Microprocessor Applications Project Management The substantial individual project gives students the opportunity to work on a detailed area of related technology alongside an experienced academic supervisor. Some projects are offered in conjunction with the work of the Facultys research centres or industry. Typical project titles include: Embedded network interface development for measurement instruments Wireless sensors for industrial thermocouple temperature monitoring Power system network simulation Wind turbine generator simulation
Future Prospects Electrical and electronic technology is now indispensible for modern life. We rely on electricity for the reliable supply of essential energy to our homes and businesses. Electronics is at the heart of products enabling our transport and communication systems. The specialist topics studied on the programme will help to prepare you for work in specialist companies involved with electrical and electronic engineering. There are also many roles in related industries that rely on the technology. Possible destinations include: Electrical power supply generation and distribution including renewables Transport and industrial equipment manufacturers employing electrical drives. Electrical vehicles are anticipated to create an increased demand in this area. Industrial measurement and monitoring systems Robotics for automated assembly and autonomous systems Microelectronic applications Opportunities also exist to complete a PhD research degree upon completion of the masters course: Cogent Computing Control Theory and Applications Centre Distributed Systems and Model
77
Embedded Microelectronics and Wireless Systems

MSc
Entry Requirements Entry to this course is possible from a wide range of backgrounds, i.e. an honours degree in a science or technology subject, a relevant professional qualication, an unclassied degree in science or technology plus relevant professional experience. Course Length 1 year full-time
Summary This MSc has been designed to capture the essence of the rapidly developing elds of Embedded Microelectronics and Wireless Systems. It is suitable for a graduate of science or technology who wishes to specialise in the high-speed technology of embedded microelectronics and wireless systems including mobile communications. As a leading university we are committed to the advancement of embedded microelectronic systems. Research in the university is carried out in several centres such as CTAC and Cogent Computing, where advances in elds associated with embedded microelectronics and wireless systems include: designing real-time wireless networks, the application of systems modelling, statistical and articial intelligence techniques. Course Benets Programme delivered by a specialist team of academics Electrical & Electronic research carried out in the Faculty is recognised as 5% world-leading, 45 % Internationally Excellent (RAE 2008) Access to state of the art studio and laboratory and computing facilities with proprietary development systems (Gumstix, PIC) Personal tutor support throughout the postgraduate study
Indicative Course Content The MSc in Embedded Microelectronics and Wireless Systems curriculum consists of core taught topics and a substantial individual project. Successful completion of both parts leads to an award of MSc in Embedded Microelectronics and Wireless Systems. Completion of the taught topics without a project leads to an award of a Postgraduate Diploma. The mandatory study topics are as follows: Digital Communications Systems Digital Signal Processing Technology Microprocessor Applications Embedded Operating Systems Embedded System Programming Wireless Intelligent Systems The remainder of the programme is bespoke made up of a 30 academic credits worth of selected options for example; Real-time and Embedded Systems. The Individual Project The MSc of Embedded Microelectronics and Wireless Systems course includes the completion an individual project. Guided by an expert tutor, the MSc project serves to provide an opportunity of applying previous learning whilst further developing the skills necessary to carry out research and facilitate the acquisition of valuable professional experience integral to that of microelectronics and wireless systems.
Future Prospects Embedded Microelectronics and Wireless Systems are now ever-present in all aspects of technological life for example automotive, biotechnology, communications xed and mobile networks, information technology, industrial electronics process control, security, and computer technology, so much so that there is a demand for top graduates in the elds of embedded microelectronics and wireless systems to work either in their development or in the vast number of industries that employ these technologies. Opportunities also exist to complete a PhD research degree upon completion of the masters course.
78
Forensic Computing
MSc
Entry Requirements An applicant for all programmes within will normally be expected to possess at least one of the following: a minimum of a second class honours degree a relevant professional qualication of an equivalent level e.g. BCS professional Graduate Diploma, CEng, CIM Diploma a lower qualication plus relevant experience at a professional level satisfactory independent evidence of working for several years in a position that would normally be occupied by an honours graduate, in a relevant area. Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary To pursue a stimulating and challenging career in digital forensics and/or data recovery/retrieval, you will be required to acquire specialist knowledge and skills that can be gained on our MSc in Forensic Computing. The course covers a range of skills that are essential for the retrieval of digital device-based information for criminal and corporate investigations. Course Benets The Forensic Computing course is taught in a dedicated Ethical Hacking/Digital Forensics Laboratory equipped with 42 workstations and dedicated servers. The Laboratory is an Academic Partner for and is licensed to host AccessData Forensic ToolKit 4.1 & Guidance Software EnCase v6.5 giving students access to the current go to commercial software packages. Industry speakers and the opportunity to pursue relevant industry recognised certication* in forensic examination, make this relevant for future employability and professional development. The focus is upon investigation and is aimed to equip students for a wide range of related roles.
*There is a further opportunity offered to gain Industry recognised ACE status (Accredited Certied Examiner) as an additional intensive 5 day course.
and techniques investigating different types of computer-based information sources. Students have a number of taught Modules which relate to the broad spectrum of digital devices in an investigative context. The Forensic Computing Methods is taught with an emphasis on hands on Lab based material, supported by lectures and mini-teach sessions. Forensic Computing Methods Network Planning and Management Internet and Information Security Ethical Hacking Legal Aspects of Computing Research Methods.
In addition to a sound understanding of essential hardware and software systems, formats, protocols and standards, there is coverage of essential legislation relating to all aspects of digital-based information. The combination of allied disciplines of Ethical Hacking and Information Security offer a further insight into the evolving world of cloud forensics which the core content seeks to address. Future Prospects In an increasingly digital data dominated World of eCrime and eCommerce there are considerable opportunities to use this qualication to establish a career involving data recovery, investigation and analysis.
Indicative Course Content The central focus of the programme will be an in-depth coverage of the available tools
79
Information Technology
MBA
Summary The MBA Information Technology (IT) programme consists of a suite of topics which can equip the student with core knowledge and understanding of Information Systems (IS)/IT management principles and an awareness of the need for cost-effectiveness and integration within a managerial setting. The MBA IT recognises the need for graduates with a sound knowledge in business strategy and business functions so that they can relate their marketing knowledge to these areas to provide a well-rounded business professional. A limited options list provides the opportunity to focus on management issues in different areas of IT. It allows for students with different interests and backgrounds. Course Benets Very importantly, the lecturing team have current and in-depth knowledge of business and information technology This practical perspective supports the delivery of the course. This perspective also enhances students capabilities and their value in the market place Considerable case study analysis and extensive tutorials further develop students ability to think strategically as well as operationally within an IT context The course emphasises the application of strategic and IT capability and knowledge such that students are better equipped to help deliver improved business performance in organisations trading in a globally competitive world
Indicative Course Content The core of the programme is shared with all Coventry University MBAs - strategy, marketing, nance and human resource management. In addition, the role of the IS/IT function is evaluated from a strategic viewpoint. The role that IT plays in the development of the organisation as a whole and the management strategies that are necessary for the delivery of IS/IT are examined. The emerging role of e-commerce and the new demands this places on IS/IT will be explored. The topics studied are: Study Skills and Research Methods IT Strategy Enterprise Systems Change Management Decision Support Systems Principles of Marketing Financial Statement Analysis Human Resource Management Plus one of the following (subject to the module running): E-Commerce Applications Business Simulation In addition, the participant must satisfactorily complete a signicant IS/IT strategy-related project, or an IS/IT strategy-related industry based project.
Future Prospects This course is designed to prepare participants for managerial roles in an organisation, by ensuring that they acquire a rm understanding of the major areas of knowledge which underpin general management, whilst stressing the integration of the different strands of management within a broad strategic overview with a particular focus on the IS/IT environment.
80
Information Technology
MSc
Entry Requirements Entry Requirements An applicant for all programmes will normally be expected to possess at least one of the following: a minimum of a second class honours degree a relevant professional qualication of an equivalent level e.g. BCS professional Graduate Diploma, CEng, CIM Diploma a lower qualication plus relevant experience at a professional level satisfactory independent evidence of working for several years in a position that would normally be occupied by an honours graduate, in a relevant area
Summary The course consists of a number of modules exploring various aspects of Information technology. Specialised software is used to model business processes in organisations in order to improve effectiveness and efciency deploying the appropriate IT applications. Project management techniques and software develop the ability to manage IT projects. Software development tools and techniques are studied along with databases, their design, development and implementation. The technologies, business models and strategies using E-Commerce technologies to support global businesses are extensively researched and a global business is constructed. Furthermore opportunities to investigate internet security, technologies, drivers and critical success factors along with factors affecting the design human computer interfaces are also presented to students. Course Benets This course is designed to equip graduates of any discipline with the knowledge and skills needed for a career in the rapidly expanding eld of information technology.
Students will gain a comprehensive understanding of information systems and database systems, the technology available to support management decision-making, the role of the Internet and communications technology, and the issues facing IT managers in small, medium and large organisations.
Future Prospects On successful completion of the MSc IT students can progress on to several career pathways including: Business Analyst Systems Analyst Information Technology Manager Data Ofcer Information Systems Consultant and Information Manager
Indicative Course Content The topics on the courses will normally operate as follows: Mandatory Business Simulation (15 credits) IT Project management (15 credits) Software Engineering (15 credits) Advanced Database (15 credits) Global Business and E-Commerce (15 credits) Project dissertation (60 credits) Advanced Computing technologies (15 credits) Optional - Choose 30 credits Internet security (30 credits) Usability (15 credits) Internet Systems Development (15 credits)
81
Management Information Systems

MSc
Entry Requirements To enter this course you should have a rst or second class honours degree in appropriate discipline. However entry qualications are exible and applications are welcomed for mature candidates and those with industrial experience. Students whose rst language is not English should have achieved a minimum English language standard of IELTS 6.5. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week pre-sessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary Emphasis on the MSc in Management Information Systems is placed on developing the knowledge and skills for the management of information systems and IT resources in business organisations: Students are provided with lecture notes, exercises, case studies and information about helpful websites through our virtual learning environment Forums enable students to interact with one another and work together as virtual groups Indicative Course Content The topics studied are: Study Skills and Research Methods Usability Internet and Information Security (double module) Software Development Database Systems Enterprise Systems Project Management Decision Support Systems In addition the student must satisfactorily complete an individual project or an industry based project.
Future Prospects It is designed to equip the student for a career in modern business, which may include: Managing small company IT systems Corporate database management Hybrid management of IT Management in marketing and personnel Account management in large organisations Project management
82
Management of Information Technology

MSc
Entry Requirements To enter the course you need to have one of the following: A minimum of a second class honours or an equivalent qualication A relevant professional qualication of equivalent standard eg, BCS Professional Graduate Diploma, CEng, CIM Diploma Students whose rst language is not English are required to have IELTS 6.5 or equivalent. Alternatively students may be admitted with IELTS 6.0 subject to successfully completing a compulsory ve week presessional English course, operated by Coventry University, before joining their masters programme. Course Length 1 year full-time
Summary Information Technology forms an integral part of almost every modern business regardless of its geographical location. As the potential for a global customer-base grows and Small to Medium Enterprises pursue international trading, the need for in-depth understanding of the role of Information Technology becomes a business imperative. The programme of study covers all essential elements associated with modern business practice; allowing participants the opportunity to pursue a career in business to the very highest level. The theories and practices encountered as part of the schedule equip participants with the requisite skills required by any modern business whose focus is one of sustainable competitive advantage. Course Benets Programme delivered by a specialist team of academics and practitioners capable of teaching underlying principles whilst providing real-world examples and problem-solving Exceptionally high standard of course materials provided through an interactive learning environment available 24/7 Programme delivered through combination of lectures, seminars and tutorials which take advantage of the universities international reputation for Activity-Led-Learning Exploitation of new faculty building which reects a modern business working environment Increased ability to analyse business trends and scenarios for competitive gain
Indicative Course Content The following modules provide a comprehensive programme of study; covering every key element of a modern business infrastructure which equips each and every student with the requisite knowledge-base for success within any 21st Century business environment. IT Strategy Enterprise Systems Business Simulation Human Resource Management Project Management Knowledge Management IS/IT Procurement Decision Support Systems Study Skills and Research Methods Masters Dissertation
Future Prospects Potential opportunities exist in any management role within modern organisations who rely upon Information Technology to provide data, information, knowledge, and wisdom as a way of sustaining competitive advantage in a national and international marketplace. Management within any organisation who prizes the ability to react quickly to market variables through the use of timely management information. In addition, more technical roles may be gained, such as: Business Analyst Systems Analyst Information Technology Manager Director of Information Technology Entrepreneurial start-up opportunities.
Lynn Emery MSc Management of Information Technology Not only have I enhanced my career opportunities at Coventry, I have also captured both academic and social experiences which shall last a life time.
83
Network Computing
MSc
Summary This course provides both generalist and specialist routes to suit varying backgrounds and potential career aspirations in network management and administration. This course has a track record of increasing the employability of graduates within commerce, industry and research. This is achieved through building on graduate-level skills as well as subject specic knowledge and skills. The course focuses on developing and applying a set of development skills and knowledge in specic areas of network computing that are both current and relevant to employers. In addition to a sound understanding of essential network platforms, formats, and management. There is coverage of essential legislation relating to all aspects of computer based systems and information. The course has a set of options that allows the individual to customize their programme of study according to their preferences, strengths and future plans. Course aims for students to develop a sound capability to carry out research, either in a commercial organization or as part of an academic career.
The MSc project serves to integrate and apply the subjects studied. The project could be industry-based or undertaken in collaboration with one of the University research groups, within the cognate area of this MSc. Course Benets The course develops both operational and strategic computer networking management skills. By providing a thorough understanding in all aspects of networking the course aims to equip students with state of the art knowledge and skills.
Optional Topics (Choose 2 from 4): Real-time and Embedded Systems Software Engineering Advanced computing technologies Open Systems Application Development Future Prospects Designed to install a set of highly specialised skills the course aims to enable students to pursue a variety of career paths within Network Computing. From network design, implementation, to management and administration in commercial, industrial or academic organisations.
Indicative Course Content The topics on the course will normally operate as follows: Mandatory Topics: Internet and Information Security (30 credits) Computer Architectures and Principles (30 credits) Network Planning and Management (30 credits) Masters Project (60 credits)
84
Serious Games and Digital Content

MSc
Entry Requirements The normal entry requirement for a Postgraduate Certicate or Diploma (PgC/ PgD) programme is a degree or other qualication at equivalent level in the relevant discipline. A lower level qualication together with appropriate experience or, exceptionally, substantial related experience alone, may be acceptable. International students will need a TOEFL score of 600, an IELTS score of 6.0, GCSE English Language grade B, or a Cambridge Certicate of Prociency in English. Course Length 1 year full-time
Summary Designed both for practitioners currently working in this eld and for students who wish to specialise after completing undergraduate study and a period of work experience. The programme is cross-disciplinary and it is suitable for those either with a substantial element of computer science or scripting, business, or psychology in their rst degree and a keen interest in the development of Serious Games; or those with a substantial element of digital design experience and a keen interest in the design of Serious Games. Non- graduates with substantial experience in a relevant profession will also be considered. The programme is also aimed at both national and international students with the above qualications and/or expertise.
Course Benets The programme specically aims to develop the students core competencies of analysis, synthesis, decision making and the ability to cope with complex new opportunities, technologies, techniques and issues in the Serious Games environments, to provide the framework within which students can develop an analytical understanding of both the functional nature of business and the holistic nature of management. The course will allow the students to gain hands on work experience on real projects, by working with market leaders in the eld of Serious Games and Digital Content.
Indicative Course Content These courses are regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. Modules Digital Content and implementation Foundations of Serious Games Serious Games Design and Development Serious Games Programming Internship Management of Innovation and Change Research Methods
85
Software Development
MSc
Summary This course provides both generalist and specialist routes to suit varying backgrounds and potential career aspirations in software development and Internet Systems Development. This course has a track record of increasing the employability of graduates within commerce, industry and research. This is achieved through building on graduate-level skills as well as subject specic knowledge and skills. The course focuses on developing and applying a set of development skills and knowledge in specic areas of computing and software development that are both current and relevant to employers. In addition to a sound understanding of essential development platforms, formats, protocols and standards, there is coverage of employability skills relating to all aspects of computer based systems and information. The course has a set of options that allows the individual to customize their programme of study according to their preferences, strengths and future plans. Course aims for students to develop a sound capability to carry out research, development and consultancy either in a commercial organization or as part of an academic career.
The MSc project serves to integrate and apply the subjects studied. The project could be industry-based or undertaken in collaboration with one of the University research groups, within the area of this MSc. Course Benets The Computing course is taught in a dedicated Laboratories equipped with workstations and dedicated servers. The Lab is licensed to host commercial software development environments including Python, Java, C++ and standard software packages. Industry speakers and case studies, make this relevant for future employability and professional development.
Optional Topics (Choose 30 credits): Real-time and Embedded Systems (15 credits) Internet and Information Security (30 credits) Usability (15 credits) Advanced Computing Technologies (15 credits) Future Prospects There are a number of potential careers for those with expertise in software development. The ability to identify and specify a problem develop and implement code in a variety of state of the art environments can enable students in software development and Internet Systems Development to adopt roles in management and administration and enjoy extensive career opportunities in Commercial, Government and Research organisations .
Indicative Course Content The topics the course will normally operate as follows: Mandatory Topics: Advanced databases Systems (15 credits) Software Engineering (15 credits) Advanced Software Design and Development (30 credits) Internet Systems Development (15 credits) Open Systems Application Development (15 credits) Project (60 credits)
86
DESiGN
Automotive Design
MA
Entry Requirements Applicants should have a degree in industrial, product or transport design, or strong automotive design experience, together with a portfolio of work which should demonstrate very good analogue and digital 2D visualisation skills and knowledge of automotive design principles. Additionally, a personal statement of minimum ve hundred words should be included in support of your application. Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 15 months
Summary This Automotive Design MA builds on skills and knowledge gained at undergraduate or at a professional level to an advanced level. The underlying theory and practices of automotive design as required by global OEM design studios underpins the structure of the programme. The course aims to develop critical and creative thinking through focused projects, where the processes and demands of the industry are central to the learning and teaching. A strong tutor team, with a high level of professional and practising experience in the key areas of design, engineering, ergonomics and research, supports and informs the learning experience. The global and diverse background of the cohort adds to this, alongside the close relationships formed with other departments within the university. Course Benets Coventry School of Art and Design is home to the Centre of Excellence for Product and Automotive Design. This highly specialised course in automotive design has built upon Coventry Universitys established position as a global leader in automotive education. Students will also benet from an ongoing programme of visiting lectures delivered by senior gures in automotive design, automotive journalism and business.
Indicative Course Content The rst semester will be spent achieving a grounding and understanding of automotive design. Research methodology, automotive modelling and the business of the automotive industry are all covered in lectures, seminars and studio classes within the rst three months. The second semester will involve further skill developments in automotive packaging plus a design project run in conjunction with the automotive industry. Our recent collaborators include Nissan, Ricardo, SAIC, Mazda, PSA (Peugeot-Citroen), Ford and Renault. During this exciting project you will learn to work in teams to achieve a design output for demanding clients. In the third semester you will undertake your nal MA major project, with the aim to push automotive design boundaries with conceptual ideas through scenario and contextual building techniques. Modules include: Exterior Sketching Automotive 3D Modelling Visual Language in Automotive Design Automotive Industry in Context Automotive Packaging Professional Practice Research Proposals Automotive Design Final Major Project
Future Prospects Recent graduates have been recruited by manufacturers and consultants globally, keen to acquire their skills in and knowledge of the automotive design process. This course is designed to equip you for careers in automotive design, research and teaching and design management.
88
Design and Transport

MSc
Entry Requirements Applicants should normally have a rst degree in a design or an engineering discipline and an interest in a specic area of transportation design. Applicants with other backgrounds will also be given sympathetic consideration for admission. Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 1 year full-time
Summary The course deals with the broad range of transport themes, from passengers to freight and cargo and is not specically focused on automotive industry project themes. There are opportunities to explore and to critique the visual language, aesthetic form, and ergonomics of transport devices, as well as to consider the implications of transportation design issues at a system level. Central to all aspects of the course is the engagement of critical and creative thinking that enables students to see beyond the surface of a design problem and to arrive at transport design solutions that are innovative, inspirational and effective. Course Benets Based upon our world renowned undergraduate courses in automotive and transport design, this Design and Transport MSc offers graduates the opportunity to study the industrial design of transportation at postgraduate level. Issues of design concept generation and development, modelling of designs and systems, human factors, sustainability and collaborative group working will be addressed. Any area of transport design may be proposed for study including marine design, public transport design, rail design, motorbike design, and the design of human-powered vehicles (HPVs) and bicycles. Potentially, this can be applied through an industry live collaborative project that reects core design experience.
Indicative Course Content Students of the design and transport course will undertake a series of modules that have been specically designed to embrace graduates from wide variety of backgrounds, cultures and differing approaches to the subject. Students will benet from working with their peers and sharing knowledge, skills and creative ideas. Modules include: Creative Studies Modelling & Simulation Research Methods Transport Design Professional Practice Automotive Industry in Context CAD Modelling Automotive Packaging Final Design Project You will also undertake a nal major project which allows students the opportunity to engage and develop knowledge to explore complex self-dened problems and opportunities that are informed by in-depth research. A key aim of the project is to develop transport design proposals that are creative, innovative, socially and contextually relevant and intellectually challenging. Underpinned by a strong emphasis on research and critical and creative thinking skills, past individual student nal projects have included outline design concept proposals for high-speed rail, passenger rapid transit (PRT) systems and vehicles, autonomous vehicles for carrying freight, and underwater devices.
Future Prospects The course can lead to design management/ thinking functions within the transport industry, consultancy roles, work for publicly funded organisations, policy decision think-tanks, or to research. The course may also benet those within industry who are looking for an alternative pathway to career progression or change of direction.
89
Industrial Product Design

MSc
Entry Requirements Applicants should normally have an undergraduate degree in engineering or design and, as a requirement of entry, have an interest in developing the business of design. Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 1 year full-time
Summary The innovation of industrial products is now a global activity and the strategy for originating products, systems and services is an emerging area of study. This MSc Industrial Product Design course takes a user-centred, multidisciplinary approach to the social impact of design, design management, design innovation, design technology, and global design issues. Central to all aspects of the course is the engagement of critical and creative thinking that enables students to see beyond the surface of a design problem and to arrive at IPD solutions that are innovative, inspirational and effective. Course Benets In an increasingly complex world, designers are being asked to respond to new questions and to develop adaptive design approaches as part of an evolving trans-disciplinary design methodology. This course aims to address the changing role of the designer in the context of a user-centred approach and, more especially, in understanding the true nature of the underlying design problem. Central to the course is the engagement of design thinking that enables students to see beyond the surface of a design problem and to arrive at IPD solutions that are innovative, inspirational and effective. Sitting upstream of the traditional undergraduate IPD education, the course aims to equip its graduates to operate successfully as visionary design
strategists, design managers, consultants and interdisciplinary contributory thinkers who have the skills and imagination needed to effect real change through design. This can be applied through an industry live collaborative project that reects core design experience. You will benet through the development of research skills and thinking approaches to design enquiry You will benet from close collaboration with Coventry Universitys Centre of Excellence for Product and Automotive Design. Indicative Course Content Students of the Industrial Product Design course will undertake a series of modules that have been specically designed to embrace graduates from a wide variety of backgrounds, cultures and differing approaches to the subject. Students will benet from working with their peers and sharing knowledge, skills and creative ideas. Modules include: Research Methods Creative Studies Product Design IPD Project Professional Practice Ergonomics CAD Modelling
You will also undertake a nal major project which allows students the opportunity to engage and develop knowledge to explore complex self-dened problems and opportunities that are informed by in-depth research. A key aim of the project is to arrive at a design solution that is creative, innovative, socially and contextually relevant and intellectually challenging. Future Prospects The course can lead to design management/ thinking functions within industry, consultancy roles, work for publicly funded organisations, policy decision think-tanks, or to research.
90
Vehicle Interiors
MA
Entry Requirements Applicants should normally have a rst degree in industrial/product or transport design, textiles, fashion, engineering or strong automotive design experience plus an interest in the creative and business aspects of designing vehicle interiors. Candidates are required to submit a portfolio of work which should demonstrate very good analogue and digital 2D visualisation skills and knowledge of automotive design principles. Additionally, a personal statement of minimum ve hundred words should be included in support of your application. International students should submit an example of work with their application. Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 15 months
Summary Automotive interiors now command equal design attention to exterior styling within industry. This Vehicle Interiors MA degree is offered in direct response to industry requests for a programme of education in this area. The course will combine elements from our well-established Automotive Design MA and elements in interior design fashion, colour and material trends. The course aims to develop critical and creative thinking through focused projects, where the processes and demands of the industry are central to the learning and teaching. A strong tutor team, with a high level of professional and practising experience in the key areas of design, engineering, ergonomics, research, fashion, architecture, supports and informs the learning experience. The global and diverse background of the cohort adds to this, alongside the close relationships formed with other departments within the University. Course Benets Coventry School of Art and Design is home to the Centre of Excellence for Product and Automotive Design. This highly specialised course in Automotive Design has built upon Coventry Universitys established position as a global leader in automotive education. Students will also benet from an ongoing programme of visiting lectures delivered by senior gures in automotive design, automotive journalism and business.
Indicative Course Content This Vehicle Interiors MA builds on skills and knowledge gained at undergraduate or at a professional level to an advanced level. The underlying theory and practices of vehicle interior design as required by global OEM design studios underpins the structure of the programme. The rst semester will be spent achieving a grounding and understanding of interior design. Research methodology, automotive modelling, the business of the automotive industry, and colour, materials and fashion trends are all covered in lectures, seminars and studio classes within the rst three months. The second semester will involve further skill developments in automotive packaging plus a design project run in conjunction with the automotive industry. Our recent collaborators include Nissan, Ricardo, SAIC, Mazda, PSA (Peugeot-Citroen), Ford and Renault. During this exciting project you will learn to work in teams to achieve a design output for demanding clients. In the third semester you will undertake your nal MA major project, with the aim to push automotive interior design boundaries with conceptual ideas through scenario and contextual building techniques.
Modules include: Exterior Sketching Automotive 3D Modelling Visual Language in Automotive Design Colour, Materials and Fashion Trends Automotive Packaging Professional Practice Research Proposals Final Major Project Future Prospects Recent graduates have been recruited by manufacturers and consultants globally, keen to acquire their skills in and knowledge of the automotive design process. Tthe course is designed to equip you for careers in automotive design, research and teaching and design management.
91
DiSASTER ManaGEmEnt
Disaster Management
MSc
Entry Requirements A rst or second-class honours degree in a relevant discipline or an acceptable equivalent professional qualication. Special consideration is given to applicants with relevant experience. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language. Course Length 1 year full-time
Summary The course attracts students from the UK, the European Union and around the world. It provides you with an understanding of theory and practice and their application within local, national and international contexts. The course is designed to give you the knowledge and skills necessary for successful disaster intervention; again, in the UK, and elsewhere across the globe. It provides you with a sound knowledge of contemporary disaster management policy and practice and supports you in the development of your capacity to identify, analyse, interpret and manage risk and disaster management issues. An essential aspect of your study is the development of a strategic perspective, which draws on an analysis and understanding of various functions, including risk assessment, disaster planning, disaster management and capacity building, all of which are integrated into relevant policy and practice frameworks. Course Benets The course places an emphasis on academic content and on application of theory and principles. The course also uses case studies to ensure that applied and theoretical knowledge complement each other. The ability to: integrate theory, method, and practice; work with others; interpret, use and present data; and make use of IT, are all seen as essential to you achieving your full potential in the management of disasters. You are also encouraged to develop personal
skills and reective practice as a way of contributing to your learning and your ability to put knowledge and skills into practice. The course attracts a wide range of students from the UK, the EU and from overseas. Indicative Course Content The course provides opportunities to study a range of subjects, such as: Disaster Theory and Practice Development and Disaster Risk Reduction Risk, Safety and Governance Emergency and Disaster Planning Humanitarian Theory and Practice in Disasters The Management of Natural and Environmental Disasters Geographical Information Systems Research Design and Methods Dissertation or Consultancy Project Teaching for each topic normally takes the form of one week face-to-face contact at the University (including lectures, workshops, seminars and exercises) followed by directed and self-directed study over a number of weeks. A Postgraduate Certicate may be awarded following completion of four topics; a Postgraduate Diploma would require the successful completion of eight topics; and an MSc degree would require the successful completion of an additional dissertation or consultancy project. Assessment for all topics is
by 100% coursework. As well as satisfying the required standards for an academic research project, the dissertation allows you to focus your learning on your own particular professional development needs. Future Prospects The MSc in Disaster Management is designed to introduce you to the key concepts and practices of disaster management and disaster risk reduction. The goal of the course is to enhance graduates employability through giving you the knowledge and skills necessary to critically evaluate and apply elements of disaster mitigation, preparedness, response and recovery, including the ability to conduct assessments of hazards, risks, vulnerability and capacity. Also, through providing you with an understanding of approaches that may be used internationally to reduce and manage risk, the course aims to prepare you for employment in a wide range of careers focused on disaster intervention. The course is, for example, appropriate for professionals who wish to further their careers in the areas of Disaster Management, Risk Assessment, Community Development, Humanitarian Assistance and Capacity Building. It is, furthermore, intended to meet the needs, both of those in associated professions who are wishing to enhance their professional qualication and who are looking to gain an improved understanding of contemporary, international issues in disaster, and those who wish to enter the eld of disaster management.
93
Emergency Planning and Management

MSc
Summary Major emergencies in the UK have made clear the need for enhanced levels of resilience in the early part of the 21st century. Although the Civil Contingencies Act (2004) and its accompanying regulations and guidance are designed to provide for such resilience by improving the levels of preparedness and co-ordination between agencies, challenges posed by recent emergencies have demonstrated the need for ongoing vigilance and increased capabilities in respect of the levels of preparedness, response and recovery needed to deal with them. The implementation, to the required standards, of the Civil Contingencies Act (2004), the Control of Major Accident Hazards Regulations (1999) (as amended) and other civil contingencies legislation and regulations, all demand that practitioners acquire the knowledge, skills and competencies necessary to full the duties that fall upon named organisations. Increased levels of preparedness and more effective responses to realised risks and threats also require an understanding of the issues that underlie many of the day-to-day problems faced by practitioners in the eld of emergency planning and management. This understanding, including how such issues may be addressed in practice, is necessary in order to increase both the level of resilience of individual organisations, and the effectiveness of integrated emergency management of disruptive challenges to the UK economy, society, and the security of the UK populace.
Course Benets The MSc in Emergency Planning and Management is designed to provide you with an advanced level of understanding of concepts and evolving best practice in the eld of emergency planning and management. It will equip you with the knowledge and skills necessary for you to develop and implement strategies required by the Civil Contingencies Act (2004) and other UK civil contingencies legislation. You will examine disaster management in other countries, giving you an opportunity to consider UK policy and practice within a comparative international perspective. You will also evaluate issues in emergency planning and management, and their practical implications, with a view to improving current practice. Indicative Course Content The course provides opportunities to study a range of subjects, such as: Disaster Theory and Practice Risk, Safety and Governance Emergency and Disaster Planning Integrated Emergency Management: Practice and Issues Incident, Crisis & Continuity Management The Management of Natural and Environmental Disasters Geographical Information Systems Research Design and Methods Dissertation or Consultancy Project Teaching for each topic normally takes the form of one week face-to-face contact at the University (including lectures, workshops, seminars and exercises) followed by directed
and self-directed study over a number of weeks. A Postgraduate Certicate may be awarded following completion of four topics; a Postgraduate Diploma would require the successful completion of eight topics; and an MSc degree would require the successful completion of an additional dissertation or consultancy project. Assessment for all topics is by 100% coursework. As well as satisfying the required standards for an academic research project, the dissertation allows you to focus your learning on your own particular professional development needs. Future Prospects Current concerns with enhancing resilience to emergencies in the UK, together with specic organisational duties arising from UK legislation, have created a strong demand for qualied emergency planning and management professionals. Our graduates are much sought after by a range of organisations, including local and regional government, the uniformed services, health and other public sector agencies, and many private sector companies. The Emergency Planning and Management course is ideal if you are seeking career advancement within the public or private sectors, or if you are wishing to pursue an academic or research-oriented career. The course of study has been designed both for professionals currently working in the eld of emergency planning and management, and for individuals who wish to enter into this eld.
94
ENGiNEERiNG
Control Engineering MSc European Systems and Control MSc Systems and Control MSc
Entry Requirements To enter the courses you need to have either: a rst or second class Honours degree or an equivalent qualication in an engineering or science subject with substantial mathematical/computing content; or a relevant professional qualication of equivalent standard; or an unclassied degree plus at least two years further study or professional experience. If you have no formal qualications but have relevant professional industrial experience, we will consider your application on its merits. If English is not your rst language, you must also have English Language at IELTS 6.5, TOEFL 250, or equivalent. Course Length 1 year full-time
Summary Faculty of Engineering and Computing offers the following taught postgraduate courses in Control Systems Engineering: MSc Control Engineering MSc European Systems and Control MSc Systems and Control These programmes are designed to meet the needs of specialist graduates in appropriate disciplines of engineering and science, with a signicant content of mathematics and computing. The courses may appeal to those who wish to embark on exciting careers in the various specialist areas of systems and control engineering. They also serve to update and refocus the skills of practising engineers in the eld who wish to become aware of the recent advances and developments in this important growth area in engineering. Our Masters Degrees in Control Engineering and Systems and Control can open up career prospects across a wide, range of application areas from positions in the automotive, aerospace, process and chemical industries, manufacturing, robotics and automation, nance and banking. There are also opportunities in research and development across a wide variety of these industrial/commercial sectors. Some of our graduates are now employed as project engineers, systems and control engineers and systems integrators. The course also provides opportunities for individuals to develop careers in academia and/or to continue to pursue research degrees at MPhil/PhD level. It is possible to take individual modules on a continuing professional development (CPD) basis initially and then to register for a programme leading to a postgraduate certicate or postgraduate diploma.
Indicative Course Content This suite of courses in control systems engineering is unique to Coventry University. Very few other UK institutions have retained any courses in this specialist area. The initial course designs and the regular updates to the curricula are informed and inuenced by our industrial links to reect current industry practice and applications. The Control Theory and Applications Centre (CTAC), based in the Faculty, provides a focus for innovation and collaboration with industry for research into systems and control engineering. The CTAC researchers and representatives consult regularly, for research and academics purposes, with companies that have an interest in recruiting good quality graduates in control systems engineering. High level skills in these specialist subjects are in short supply and is currently in high demand by employers. The link between the courses and the CTAC ensures that innovative changes or new practices are incorporated in the curriculum at the earliest opportunity. A series of guest lectures by industrialists is established each year for staff and students to attend. This provides a focus on current industrial developments, but also highlights the relevance of our Masters Degrees to our industrial contacts. Where possible appropriate industrial visits are arranged for students, to reinforce or supplement aspects of taught material, as well as to discuss ideas for projects. The project normally focuses on a practical problem for an industrial client. Alternatively it can involve a research-based study with a practical application. In either case there is often the opportunity for the project to be conducted as a company based placement.
Control Engineering and Systems and Control are accredited programmes of The Institute of Measurement and Control (InstMC) and The Institution of Engineering and Technology (IET), thus allowing students to apply for corporate membership and Chartered Engineer (CEng) status. MSc Control Engineering and MSc Systems and Control Depending on the course there are a certain number of mandatory topics. Systems and Control is more exible with three mandatory and ve core options and Control Engineering has ve mandatory and three core options. The module delivery pattern is given below. September to January Mathematics and Computing for Control Linear Control Engineering Simulation of Systems System Identication, Parameter Estimation and Filtering Articial Intelligence for Control February to May Nonlinear Control Engineering Digital Computer Control Systems Self-tuning and Adaptive Control Image and Signal Processing Data Acquisition and Embedded Control June to September Project: carries substantial weighting towards overall masters degree award and is designed to provide an opportunity to demonstrate an in-depth understanding.
96
Engineering and Management

MSc
Summary This course is offered to give exibility to students so that they can develop specialist skills in an industry with a wide range of career paths. It provides the ideal option for both individuals seeking future employment and those currently employed in the engineering industry, Topics may be selected to suit both the students and companys requirements making this an ideal MSc degree for those currently employed in the engineering industry and those in pursuit of a new career. You can choose from a series of topics which may be appropriate for you and your employer. Academic staff will assist you in choosing the best topics from a comprehensive list of options. The engineering and manufacturing industry has many areas of specialism which you can develop on this MSc course.
Indicative Course Content You will study: Study Skills and Research Methods Project Management Financial Decision Making and Risk Analysis Human Resource Management You will choose 5 topics from an approved optional modules list. Subject to availability, some of our sample areas include: Lean Operations Production Planning and Control Manufacturing and Management Simulation Advanced Materials and Manufacturing Processes Supply Chain Managament Management of Quality Logistics Purchasing Management Contract management Sustainability and Environmental Management Systems Engineering Strategy Entrepreneurship and Innovation for Engineers In addition the student must satisfactorily complete an individual project or an industry based project.
Future Prospects With such a large number of topics to choose from there are a wide variety of potential careers on successful completion of this course. In the past students have secured careers in: Human Resource Management Manufacturing Strategy Project Management Operations management Or for those currently employed, maybe wishing to seek career progression with the advanced skills and knowledge the course offers in the area of specialism you have chosen.
Mohammad Al-Radaideh MSc Engineering and Management I joined the MSc Engineering and Management course at the Engineering and Computing faculty. Thanks to the course I can now discuss systems integration, information management, and tools such as risk benet analysis.
97
Engineering Business Management

MSc
Entry Requirements You should ideally hold an honours degree but entry qualications are exible and applications are welcomed from mature candidates as well as those with industrial experience. We can talk to you about your experience and to look at how that may be credited against the academic requirements of certain programmes. Course Length 1 year full-time
Summary Global trade opportunities and the changing business environment make it essential that professionals from all backgrounds keep up to date and develop their capabilities in strategic management, supply chain, quality, nancial, environmental, project and human resource management. This course aims to prepare students for a career in a wide range of business, commercial, industrial and engineering management elds and enables specialisation in a preferred area of management via the individual project. It introduces students to the key areas of management theory, linking these to real life practice through the use of case studies, research, and applied work both individually and in teams. The course will enhance your ability to think critically and apply your technical knowledge to the solution of real-life management problems both individually and as a member of a team. Our unique activity led learning approach will equip you with a wide range of practical skills, analytical tools and research capabilities to enable you to manage effectively in different operational settings and rise to future challenges. In summary, the course provides students with a portfolio of management knowledge and skills that aims to develop intellectual, practical and personal capabilities for future managerial success in tomorrows global business environment.
Course Benets This course provides full-time students, both local and international, with a well recognised qualication which enables you to apply for jobs in a wide range of business, commercial, industrial and engineering management elds. Similarly, part-time delegates can seek promotion within their current employment and expand their future employability. A key feature of the course is the very strong industry links developed through a programme of visiting industry guest speakers and client-based individual project work. We invite you to take advantage of our high quality learning environment which stretches far beyond the classroom. This includes: our prize winning world class Lanchester library our advanced CU-online e-learning infrastructure our dedicated post graduate teaching and learning centre our large team of expert and experienced teaching staff By the time you graduate you will be very well equipped to meet the challenges of industry and commerce. We aim to equip you with the knowledge, technical expertise and condence necessary to become a highly competent and self sufcient management professional.
Indicative Course Content This course has been designed to meet the needs of both full-time and part-time industrial students by offering both day and evening study routes. The course consists of eight taught modules, study skills & research methods and an individual Masters Project You will study: Engineering Strategy Supply Chain Management Financial Decision Making and Risk Analysis Management of Quality Sustainability and environmental management systems Lean Operations Project Management Human Resource Management For the award of MSc you must successfully complete an individual Masters Project. Future Prospects Job satisfaction and remuneration prospects are excellent, with high employer demand in most parts of the world for graduates who have the right management underpinning knowledge, technical expertise and capabilities. Our close collaboration with industry will give you practical insights into key aspects of leadership and management and provide you with excellent internship and job opportunities both during and after the course.
98
Engineering Management
MBA
Summary The Course aims to develop a rm understanding of the concepts, processes, and institutions in the production and marketing of goods and services, and the nancing of business enterprise of other forms of organization. On successful completion you should be able to understand and assess the impact of environmental forces such as legal systems, ethical, social, economic, technological change, and international events on organizations and their strategies. You should be able to respond to, and manage change. This course is aimed at graduates or experienced managers Designed for you to obtain a sound knowledge of business strategy and an understanding of business functions Designed for you to understand the role of engineering in strategic management Designed for you to understand the potential that the manufacturing function has to increase company competitiveness and long term protability Forums enable students to interact with one another and work together as virtual groups Course Benets Very importantly, the lecturing team have current and in-depth knowledge of business and manufacturing industry. This practical perspective supports the delivery of the course. This perspective also enhances students capabilities and their value in the market place
Strategy computer simulations, considerable case study analysis, and extensive tutorials further develop students ability to think strategically as well as operationally The course emphasises the application of capability and knowledge such that students are better equipped to help deliver improved business performance in manufacturing organisations trading in a globally competitive world Indicative Course Content The course has the following topics: Engineering Strategic Management Financial Statement Analysis Marketing Principles Human Resource Management Entrepreneurship and Innovation for Engineers Supply Chain Management Sustainability and Environmental Management Systems Project Management Study Skills and Research Methods In addition, the participant must satisfactorily complete a signicant, strategy-related project, or a strategy-related industry based project. Future Prospects This course is designed to prepare participants for management roles in a Manufacturing or Engineering organisation, aiming to ensure that they acquire a rm understanding of the major areas of knowledge which underpin general management, whilst stressing the integration of the different strands of management within a broad strategic overview.
99
Engineering Project Management

MSc
Summary Engineering Project Management (EPM) MSc degree prepares you for managing organisational change through projects. Most organisations are now project-based and projects are becoming extensively and increasingly technically complex. This is projected to be the trend in years to come. The concept and content of professional project management remain the same, although the context might be different both locally and globally. It is, therefore, imperative that project managers involved in multi-faceted projects must possess skill-set that will enable them to operate seamlessly in both local and international industries. This programme will, therefore, help technical managers improve their project management skills and gain a broader functional and strategic perspective on general management. The techniques gained from this programme can also be adapted to manage what, up until recently, were considered operational procedures. The EPM programme also focuses on projects involving major changes, including those related to new products, new plant and equipment and new operating systems, which will affect the lives of people both within and without the organisation. It also considers international context of projects, their objectives and strategies. Students should learn to appreciate the human dynamic of project teams with respect to leadership, communication and teamwork. They should also appreciate planning sophisticated projects using commercial software packages.
It takes a high level, critical and evaluative view of the subject, emphasising managerial and strategic use of the tools and techniques of project management. To manage projects successfully, Project Managers not only need an understanding of planning, monitoring and controlling techniques, they also need to appreciate corporate strategy, nancial, risk, quality, human resource and contractual issues. This course is designed to full this need. Indicative Course Content The course has the following topics: Study Skills and Research Methods Financial Decision Making and Risk Analysis Human Resource Management Supply Chain Management Management of Quality Contract Management Project Management Advanced Project Management Engineering Strategy In addition the student must satisfactorily complete an individual project or an industrybased project. Future Prospects This course is designed to prepare you for project management in technical and operational procedures and maybe suitable for those currently working in technical management. On successful completion you should learn how to manage projects successfully, fullling the industrys requirements.
100
Lean Manufacturing and Engineering Management

MSc
Entry Requirements You should hold an undergraduate degree (minimum 2nd Class Honours) or equivalent, in a science or management-based subject, although applications are welcomed from mature students with industrial experience. Students whose rst language is not English should have achieved a minimum English Language standard of IELTS level 6.5. Course Length 1 year full-time
Summary This course aims to enhance the traditional manufacturing skills by focusing on the lean methodology and analysis techniques. It will give students the vision and capability to eliminate waste throughout the supply chain, from raw material suppliers to OEMs. It will also provide students with the management skills to compliment their technical ability, enabling the student to take a broader perspective on manufacturing industry as a whole. The educational experience enables the students to achieve an integrated understanding of the operation and strategy of management and to develop appropriate intellectual and personal skills. The course aims to develop engineers who will be able to: Apply engineering and business management skills to design and develop lean and competitive manufacturing facilities Apply appropriate quality systems and tools Evaluate appropriate production control systems to remain responsive and exible to customer demands Identify and implement the requirements of a successful supply chain Develop a skill set to identify and manage change effectively Assess manufacturing issues with respect to strategic implications
Course Benets Industrially experienced academics Good industrial links Enhances traditional manufacturing skills You will gain a high level of competency in the lean techniques through the case study and project work that is used throughout the course. Delivered in the newly opened (September 2012) state of the art Engineering and Computing faculty Employment opportunities in all manufacturing sectors Indicative Course Content Lean Operations Supply Chain Management Engineering Strategy Production Planning and Scheduling Manufacturing Quality and metrology (or Management of Quality) Financial Decision Making and Risk Analysis Automation Systems Project Management Study Skills and Research Methods In addition the student must satisfactorily complete an individual project or on industry based project
Future Prospects The course will provide you with the management skills to complement your technical ability, enabling you to take a broader perspective on the manufacturing industry as a whole. Typical careers may include lean engineer, continuous improvement engineer, manufacturing supervisor, production engineer, production control/scheduling manager, operations manager.
Happiness Joseph MSc Lean Manufacturing and Engineering Management At Coventry you get the whole package, I did not just receive an excellent Engineering Education but I have been well packaged and enhanced with all the necessary skills that will give me a competitive advantage over others in the global market.
101
Manufacturing Engineering
MSc
Entry Requirements You should hold an undergraduate degree (minimum 2nd Class Honours) or equivalent, in a science or management-based subject, although applications are welcomed from mature students with industrial experience. Students whose rst language is not English should have achieved a minimum English Language standard of IELTS level 6.5. Course Length 1 year full-time
Summary In an ever-demanding world market place the need to be competitive in manufacturing for companies is essential. Businesses are reorganising themselves in response to the challenges and demands of the twenty rst century and must be exible and responsive to the changing market requirements. Manufacturing companies must produce high quality, cost effective products in quick response time to customer demand. In order to do this, successful manufacturing companies must embrace the skill and expertise of engineering, business and management. This is then supported by the application of current technology in materials, processing techniques and information technology to attain a competitive advantage. This course aims to develop manufacturing engineers who will be able to apply technology, businesses and management skills to: Design and develop lean and competitive manufacturing facilities Apply continuous improvement techniques to identify waste Identify opportunities for the application of new materials and processes Evaluate appropriate production control systems Assess manufacturing issues with regards to strategic and nancial implications
Course Benets Industrially experienced academics Good industrial links Enhances traditional manufacturing skills You will gain a high level of competency engineering tools and techniques through the case study and project work that is used throughout the course. Delivered in the newly opened (September 2012) state of the art Engineering and Computing faculty Employment opportunities in all manufacturing sectors Indicative Course Content Advanced Manufacturing Processes and Materials Manufacturing and Management Simulation Automation Systems Lean Operations Production Planning and Scheduling Manufacturing Quality and Metrology (or Management of Quality ) Project Management Manufacturing Strategy Study Skills & Research Methods In addition the student must satisfactorily complete an individual project or on industry based project
Future Prospects on successful completion of this course you should have developed as a manufacturing engineer and increased your knowledge of the application of technology and developed your business and management skills. You may go on to pursue a successful career in the manufacturing industry such as a manufacturing engineer, manufacturing supervisor, technical expert, automation systems engineer, project engineer, operations management.
102
Mechanical Engineering
MSc
Summary This Mechanical Engineering MSc will enable you to develop your understanding and analytical skills in mechanical engineering. This qualication is internationally recognised and provides a wide range of career options. Our use of current and advancing computer aided techniques coupled with teaching informed through our collaborative links with industry, assures a course t for current and future industrial needs. The course includes guest speakers from industry to deliver state-of-the-art information Projects undertaken on the course will offer students the opportunity to interact with companies and live research projects The course explores both theoretical and practical elements of mechanical engineering Course Benets To equip participants with the knowledge, skills and expertise to further their careers as mechanical engineers, in a wide range of engineering, manufacturing and service organisations. To develop particular expertise in adopting an integrated multidisciplinary approach to mechanical engineering projects. To provide the opportunity to skills in mechanical engineering through the application to real engineering projects undertaken in conjunction with industry or research groups.
To develop graduates with high-level skills in project management, team working and leadership, which are necessary to progress to the positions of management in industry or other instutations. Indicative Course Content This course includes topics covering important related subject areas in mechanical engineering design, stress and dynamics, thermouid dynamics, manufacturing processes and materials, control and project management. The use of physical testing and computer aided engineering in the mechanical engineering design and development process is also covered. Mandatory Topics: Thermouid Systems Stress and Dynamics Computer Aided Engineering Control Engineering Advanced Manufacturing Processes and Materials Engineering Project Management Individual Masters Project Optional Topics (two from four): Design and Sustainability Engineering Analysis and Simulation Durability and Reliability Structures, Safety and Impact Analysis
Participants will also undertake a mechanical design group project as well as an individual project. Future Prospects A wide range of potential careers will be open to you on graduation including the opportunity to work as a mechanical engineer in automotive and aerospace industries. You will learn to manage the process of industrial development which is essential to ensure future commercial success of industry sector businesses. Mechanical engineers are employed in all sectors of industrial operation and, in addition, their analytical and management skills are keenly sought in a wider commercial context.
Inemie-ebi Ebu Niweigha MSc Mechanical Engineering They say knowledge is power and actually Coventry University has given me the skills and tools in achieving my chosen career. It is an institution with world class laboratory, workshops, library and above all professional lecturers and staff who have been in the industry.
103
ENGliSh
English Language Teaching

MA
Entry Requirements Successful applicants must normally hold a rst or second class Honours Degree or equivalent. Candidates with degrees in subjects other than English/Linguistics may apply. Applicants who can demonstrate considerable experience at an appropriate professional level but who do not have the formal academic entry qualications may also be admitted, subject to an assessment of their application, and an interview. Applicants with recognised ELT qualications (e.g. DELTA) may qualify for some accreditation of prior learning (APL). The programme also welcomes new graduates and mature students with prior experience in other professions. Applicants who are not native speakers of English need to have a prociency level equivalent to IELTS 6.5 (with a minimum score of 6 in writing); or TOEFL 570-573 (PB); 230 (CB); 88-89 (IB); Cambridge Prociency Grade C or above; Certicate of Advanced English Grade A or B. Course Length 1 year full-time (October and January intakes). Either face to face (October start or January start) or distance learning (October start only)
Summary This programme provides professional development for English language teachers. It draws on innovative research carried out by members of the Department of English and Languages, and focuses on the theory and practice of teaching the English language in a variety of contexts. The programme team includes experts on Corpus Linguistics, Computer Assisted Language Learning, Teaching English as a Foreign Language, Discourse Analysis, Varieties of English (including Business English), English for Academic Purposes (EAP) and Second Language Acquisition. A distinctive feature of the programme is that you will have opportunities to observe English Language classes in higher education and undertake microteaching practice. You will also develop expertise with state-of-the-art e-learning tools and focus on specic English Language issues relating to your own educational contexts. Another distinctive feature is that students on this programme can apply for part-time paid teaching opportunities and work placements within Coventry University. A nal special feature consists in the extra-curricular activities offered to students, such as lectures and workshops with famous applied linguists and education experts. Students on the MA in ELT are in fact welcome to attend the lectures and workshop series organised by the two research groups within the Department of English and Languages: ELPHE (English and Languages in the Professions and
in Higher Education) led by Prof. Hilary Nesi and PILL (Pedagogical Innovation in Languages and Literature), led by Dr Orsini-Jones. Indicative Course Content The module titles are indicated below. The full-time, face-to-face, programme runs over three terms. Students who start in October normally take four 15-credit modules in term 1, four 15-credit modules and one 10-credit module (Research Methods) in term 2, and complete a Dissertation or a Professional Practice Portfolio in term 3. Students who start in January normally take four 15-credit modules and one 10-credit module in term 1. They then work on their Dissertation or Professional Practice Portfolio in term 2 and then take four 15 credit modules in term 3, while completing their Dissertation or Portfolio. Term 3 does not require attendance and students can elect to complete their Dissertation/Portfolio off-campus. If they do so, they will be supervised online in distance learning mode for this stage of their programme. There are a variety of assessment tasks on the programme, which include coursework (e.g. essays, reports, presentations and microteaching) and seen exams (for two modules). Assessment is normally completed at, or soon after the end of the ten weeks of teaching for all 15-credit modules. The Distance Learning Programme and the Part-Time Programme are normally tailored
to the needs of each applicant and must be discussed with the Programme Manager: Dr Marina Orsini-Jones (m.orsini@coventry.ac.uk). The subjects normally available are: Mandatory modules Theories and Methods of Language Learning and Teaching The English Language: Structure The Phonology and the Semantics of the English Language Analysing Written and Spoken Discourse Research Methods in Applied Linguistics Options Teaching English in Higher Education Teaching English for Business Corpus analysis for English in Professional Contexts Computer Assisted Language Learning: Past, Present and Future The Social Context: Culture in Interaction Designing Language Training Materials Future Prospects This MA programme can lead to a variety of career destinations in teaching or education management. Qualications of this kind are often seen as important for access to senior management posts in both private and state educational institutions around the world. In addition to classroom teaching you will be well equipped to perform roles such as materials developer, resource manager and examiner.
105
ENTREpRENEURShip
Global Entrepreneurship
MA
Entry Requirements Applicants should have a good honours degree (2:2 or above) or other qualication at equivalent level in the relevant discipline. A lower level qualication, plus appropriate experience or, exceptionally, substantial related experience alone, may be acceptable. International applicants should also hold a minimum of 6.5 score in the IELTS (or equivalent) in English Language. Course Length 1 year full-time
Summary Run by the Institute of Applied Entrepreneurship (IAE), this unique course aims to support dynamic and sustainable start-ups, which might have the potential to grow within a global environment. This MA is intended for self motivated students who can embed entrepreneurship principles into their own lives. It is open to recent graduates, potential entrepreneurs, and entrepreneurs already in business or employed by a larger organisation wishing to set-up a new entrepreneurial project. It has been specically designed to equip students with capability to start or grow a globally competitive business or project within a larger business. Indicative Course Content The aim of this course is to offer a route to postgraduate qualications for those who manage or are involved in the management of a business or social enterprise. The course aims to: develop students core competencies: analysis, synthesis, decision making and use these to cope with complex new opportunities provide students with a critical understanding of market development and management enable students to relate to the context in which they operate and apply new technologies and techniques to solve present and future problems develop the students ability to engage in the critical analysis and ethical evaluation develop the students effectiveness as active, accountable and self-directed practitioners, able to research, plan and manage enterprises
increase students critical awareness of information systems and their impact upon enterprise, management enhancement of the employability and career development through continuing professional development encourage sustainability in a competitive local, national and international environment Indicative Course Content The programmes strike an appropriate balance between academic theory, reection on practice, critical analysis and the production and evaluation of enterprise projects, and it has three stages. Stage 1: Postgraduate Certicate The Postgraduate Certicate level sets the foundation stone for the remainder of the programme. The modules ensure that you have a sound grasp of concepts and theories that underpin entrepreneurship, including opportunity recognition, and the techniques available to help you create and maintain an entrepreneurial climate within your business or social enterprise. The modules are: Personal Entrepreneurial Development Managing in an Entrepreneurial Way Opportunity recognition Managing diversity Stage 2: Postgraduate Diploma The Postgraduate Diploma level builds on the Certicate level and challenges you to create a viable strategy for growth. You will consider the enterprise in the wider socio-economic context and in doing so will apply your knowledge to a range of complex situations.
The modules are: Strategic Entrepreneurship Protability and Financial Performance Human Resource Development for Entrepreneurs Marketing for Entrepreneurs Stage 3: Masters Degree The Masters level requires you to produce a substantial piece of research, drawing upon you knowledge, experience and published research to investigate new or alternative approaches to practice in the eld of study identied. The modules are: Research Methodology Entrepreneurship Dissertation Future Prospects Graduates from our MA programme are given the opportunity to discover the world of selfemployment. Some students will continue to run their established business, start another company or take over a family business. Should the experience on the programme reveal that self-employment is not their preferred career path, students can move on to work within Small and Medium Enterprises or large organisations, both in private and public sector, applying their personal skills to particular problems and becoming entrepreneurs. Students may also choose to continue to further postgraduate study. Application For more information or to speak to a course tutor, please contact the Institute of Applied Entrepreneurship on 0 (+44) 24 7623 6001.
107
EvENTS, HOSpiTAliTY and TOuRism
Event Management
MSc
Entry Requirements Applicants should hold a good honours degree 2.2 or above. Applications from candidates with relevant experience will be considered on an individual basis. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language. Course Length 1 year full-time
Summary The Event Industry is one of the fastest growing service sectors in both the UK and internationally. This expansion has increased the requirement for event managers to be trained and qualied to a professional management level. The MSc in Event Management degree at Coventry aims to take enthusiastic and career driven graduates and educate them up to and beyond the industry level. This degree is designed for those who have prior experience in events, but is also suitable to those seeking to work in this dynamic and exciting industry. A major feature of this degree is the chance to experience, rsthand, how events are run. You will not only have the opportunity to work with experienced and reputable event managers and event venues, but also to be assessed in planning and running your own events. The MSc in Event Management provides a direct progression route for students studying undergraduate applied management courses in Leisure, Event and Tourism to study Event Management at a higher level. However, graduates of any discipline (e.g. Media, Music, Performing Arts but also General Management, Sociology, Engineering etc.) who wish to work in the Event industry also have the opportunity to gain a postgraduate degree that offers a global perspective of managing Events organisations.
Course Benets The Business School provides a specialist management course designed to suit the needs of the event industry sector The Degree provides you with the opportunity to attend eld trips to experience how events are run (both in the UK and abroad) You will have the chance to showcase and run live events as part of your assessment throughout the course The MSc course offer opportunities for work-based research and to undertake a company internship to gain invaluable work experience in the industry Indicative Course Content This course is regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. The course covers a range of subject areas such as: Event Planning and Project Management Event Sustainability and Risk Management International Event Perspectives Managing People in the event industry Events Marketing and Sponsorship Facilities and Events Operations Management You are also given the opportunity to follow optional topics such as Strategic Management Entrepreneurship & Small Business Advertising and PR E-Marketing
Future Prospects The course fully caters for the diverse range of management opportunities that are associated with events. These include: Conference and Convention Managers Faculty and Venue Managers Event Planners Music and Festival promoters Sport Event Managers
109
International Hospitality and Tourism Management

MSc
Entry Requirements Applicants should hold an honours degree of a 2:2 or above. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language, with a minimum of 5.5 in each component. No previous work experience is required for you to join this MSc course. Course Length 1 year course, delivered over four terms of 10 weeks each January or October intakes.
Summary This popular MSc provides opportunities for you to specialise not only in the world of travel and tourism management but also in hospitality management. The MSc will also expose you to the necessary areas of nance, strategy and key business ethics all key areas that you need to demonstrate as a future business leader. An emphasis is given to the application of knowledge through internship opportunities and engagement with real-world business projects from the private, public and third sectors. The learning and assessment of the MSc in International Hospitality and Tourism Management reects an action learning approach and is focused upon team work, group discussions and presentations, business simulations and real-world projects, all of which are underpinned by analysis and synthesis. Our Leadership Lecture series also brings the global business world to you. Senior business leaders, high prole industry gures and guest lecturers from across the world of hospitality and tourism deliver compelling, current and in-depth news and views, allowing you to benet from their wealth of knowledge, furthering your MSc experience. Course Benets This MSc offers a perfect blend of the key elements that are required to lead a successful business in todays globally-facing economy. This MSc in International Hospitality and
Tourism Management will prepare you for the fast-paced world of global commerce with a focus on the socio-economic, cultural, political and technological factors that affect worldwide hospitality and tourism operations. Some of the benets of studying this course include: We offer start dates in January and October A unique experience delivered by an institution with strong foundations in educating business leaders Includes work-related activity and leading lectures from high-prole business gures No previous work experience required We offer essential training in key areas such as CV writing, presentation skills and interview techniques Our course offers new and developing perspectives, new patterns of thinking, and new insights into the business world Learning and assessment reect an action learning approach focused upon team work, business simulations and real-world projects, all of which are underpinned by analysis and synthesis All core reading textbooks are provided in the package, adding to your ease of study Comprehensive immigration, visa advice and student support is available Indicative Course Content MSc programmes are delivered over four terms and you can choose to begin your programme in January or October each year.
Modules on the MSc in International Hospitality and Tourism Management include: Academic Professional Skills Sustainable Strategy: from Planning to Implementation Customer Experience Management in Hospitality & Tourism Understanding Financial Reporting International Hospitality and Tourism Marketing Project Management Global HRM Strategies Strategic Operations Management in Hospitality and Tourism International Events and Destination Management CHOICE OF Internship/Consulting Project/ Dissertation/Simulation Projects Future Prospects In todays competitive climate, postgraduate students are highly sought after by a wide range of global organisations who recognise that operating in a more business-like way is the key to securing funds and delivering results. Companies we work with value MSc students, as they get an accountant, economist, strategist, business planner and a marketer all rolled into one. Our MSc in International Hospitality and Tourism Management will establish you with these key valuable traits, and make you a success in your future chosen career.
110
International Tourism Management

MA
Entry Requirements You should hold a good honours degree in a relevant academic discipline. Applications from candidates with relevant experience will be considered on an individual basis. Course Length 1 year full-time
Summary International Tourism Management provides a comprehensive and advanced-level introduction into the key issues relating to the tourism sector both at the national and international level. It is designed to equip students with the core business competencies required for professionals pursuing and desiring a career in the tourism sector. In addition to the mandatory specialist tourism topics, the course offers you the option to choose subjects in Business, HRM, Finance, Marketing, Strategy and Disaster Management. You will therefore have the opportunity to choose specialist topics according to their strengths, interests and preferences. This advanced tourism course programme offers the advantage of specialist focus and training on the management requirements that underpin the travel and tourism sector. Graduates of the MSc in International Tourism Management will gain competencies in the application of management concepts, techniques and strategies for the solution of real life problems and issues in tourism management.
Indicative Course Content The course covers a range of subject areas, such as: Principles of Sustainable Tourism Events Management Tourism Marketing International Tourism Tourism, Economy and Culture Strategic Tourism Management Business Continuity Management Statistics for Management International Human Resource Management Management Accounting for Business Critical Issues in Global Business Advertising and Public Relations
Future Prospects The MA in International Tourism Management aims to provide specialist training for business and public sector managers who are working in tourism or those who are seeking a professional career in the industry. It is also open to graduates in any discipline with no prior work experience who are looking for the opportunity for employment in any of the many sectors that comprise the travel and tourism sector.
111
FAShiON
International Fashion Management

MBA
Entry Requirements Applicants should hold an honours degree of a 2:2 or above. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language, with a minimum of 5.5 in each component. No work experience required. Course Length 1 year course, delivered over four terms of 10 weeks each January, April or October intakes.
Summary With the fashion industry worth 21 billion annually to the UK economy, a new generation of business leaders with a strong foundation in cross-cultural communications and international business is needed to respond to the needs of a sophisticated consumer and competitive market. This course equips students to lead effectively in the management of fashion by means of live internal and external projects as well as trips to international industry trade shows and conferences giving a comprehensive overview of the industry that is fashion. As well as fashion specic modules there are core modules in which students are able to compare how fashion sits within the wider business context. The course addresses the intellectual, nancial and cultural demands of an ever changing society and their effects upon a global fashion audience. Course Benets The programme includes visits to national and international trade shows and conferences; a combination of live and theory based projects enabling students to see and participate in practical activities such as shop visits, design and product development as well as consumer analysis in store. Live projects are planned for the forthcoming year to build graduate CVs and develop their breadth of experience.
Indicative Course Content Academic Professional Skills Finance, Funding and Legislative Frameworks for Success Leading in a Changing World Marketing in a Global Age Sustainable Strategy: from Planning to Implementation Fashion Buying and Merchandise Management in a Changing Global Industry Fashion Design and Product Development Project Management Trend Prediction and Fashion Forecasting Organisation Internship Consulting Project Dissertation or Global Business Simulation
Future Prospects The course aims for students to emerge with clear perspectives to understand the fashion industry from identifying emerging macro trends to developing management strategies appropriate to market segments. Students will emerge from our MBA International Fashion Management with clear perspectives on strategy and strategic thinking, and highly effective business and communication skills either to enter the fashion industry in an area of their choice such as buying and merchandising or manufacturing. Alternatively they might enter companies with a wider remit which needs an understanding of fashion for particular projects.
113
International Fashion Marketing

MSc
Entry Requirements Applicants should hold an honours degree of a 2:2 or above. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language, with a minimum of 5.5 in each component. No work experience required. Course Length 1 year course, delivered over four terms of 10 weeks each January or October intakes.
Summary Developed in partnership with leading names in the fashion industry, this course addresses the needs of individuals wishing to pursue a career in fashion marketing. The course provides an understanding of all the main areas of international fashion marketing and retailing, from global markets analysis and product development to consumer behaviour, buying and merchandising, fashion retail logistic and fashion brand management. Designed to meet the increasing demand for a generation of managers with the skills to address the continually changing challenges in all areas of the fashion industry, this course aims to provides students with a strong foundation in cross-cultural communications highly valued by the sector internationally. The course is structured to allow students to develop the skills to respond to the needs of consumers and crucially, grasp the importance of reacting quickly and instinctively in the competitive eld of fashion marketing.
Course Benets With a focus on understanding the industry at all levels of the market, individuals are encouraged to identify which areas of fashion interest them most and can explore opportunities using trips to international trade shows and conferences as well as the varied retail environment of London. Live projects are planned for the forthcoming year to build graduate CVs and develop their breadth of experience. Indicative Course Content Academic Professional Skills Fashion Buying and Merchandise Management in a Changing Global Industry Marketing in a Global Age Sustainable Strategy; from Planning to Implementation Trend Prediction and Fashion Forecasting Buyer Behaviour Analysis Fashion and Brand Management Retail Marketing Management International Fashion Marketing Organisation Internship, Consulting Project Dissertation or Global Business Simulation
Future Prospects It is envisaged that graduates from this course will enter different diverse areas of the fashion industry from retailing to fashion communication and brand building. Present students have worked for the ethical fashion sector and researched the impact of social media, both key areas of rapid development in the industry.
114
GEOGRAphY
Environmental Management
MSc
Entry Requirements A rst or second-class honours degree in a science or engineering discipline or an acceptable equivalent professional qualication. Special consideration is given to applicants with relevant experience. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language. Course Length 1 year full-time
Summary This established MSc in Environmental Management at Coventry University has welcomed students since 1991. The course is designed to provide you with a wide range of skills, knowledge and expertise in the general eld of environmental management. Environmental management issues are now prominent features of national and international political agendas. Issues such as climate change, energy concerns, contaminated land, sustainable development, pollution control technology and corporate social responsibility have led to increasing global demand for highly skilled environmental managers. Course Benets This course is designed to equip you with the skills and knowledge needed to become an effective environmental manager. This is achieved by taking an applied approach to environmental issues and solutions. There are several opportunities for practical skills to be developed alongside a theoretical framework. Experienced staff with a range of interests will guide you through your journey to becoming an environmental manager.
Indicative Course Content A wide range of subjects are available allowing you to either broaden your experience of environmental management and its applications or to focus on more specic areas such as water pollution, environmental technologies or GIS applications. Many topics are based around case studies, industrial or eld visits and extensive laboratory facilities which allow practical work in the analysis of soils, plants, airs and waters for physical, chemical and biological properties. The course provides opportunities to study a range of subjects, such as: Environmental Management Systems Environmental Auditing Environmental Impact Assessment Renewable Energy Climate Change Contaminated Land Impacts of Oil Production Pollution Prevention and Control Environment Monitoring Laboratories Ecological Management & Assessment Regulation, Monitoring & Assessment of Water Pollution Water and Wastewater Treatment Environmental Law International Environmental Law Corporate Social Responsibility Geographical Information Systems Masters Research Project or Consultancy Project
Future Prospects Upon successful completion you should be equipped with a broad range of practical and applied environmental skills, your progression into relevant employment is strong. With the increasing demand for environmental managers in many aspects of society, graduates have made careers with: national & local governments, environmental consultancies, industrial companies, and conservation agencies.
116
Food Security Management

MSc
Summary Sustainable food security is currently of critical concern globally and the development of food systems that can provide food of adequate quantity and quality based on the science of ecology is now a research and policy priority. The MSc Food Security Management is designed to equip professionals and graduates with the necessary knowledge to critically analyse and assess the relationships between truly sustainable food production and management, agricultural systems, climate change and the environment, law and governance. Course Benets The course is hosted by the Centre for Agroecology and Food Security (CAFS) whose mission is to create resilient food systems worldwide. The course will provide you with the knowledge of the major agricultural production systems found in different parts of the world and the main theoretical approaches to understanding contemporary food systems. In addition you will study subjects related to the four research themes of the Centre, namely: Transition Technologies: Technologies that yield whilst ensuring food nutritional security and ecosystems health; Stabilisation Agriculture: Enhancing the ability of agriculture to withstand and respond to natural and man-made disasters; Fair Routes to Market: Enhancing livelihoods through innovative approaches to production, distribution and marketing; and Food and Communities: Exploring the cultural and political dimensions of food security and sovereignty.
The course is designed for a wide range of students from both the UK and overseas from a variety of different academic and professional backgrounds. Consequently, you will have the opportunity to learn not only from the academics who teach you but also from an international network of scholars who participate in seminars and eld visits. Indicative Course Content The course provides opportunities to study a range of subjects, such as: Project or Consultancy Project Food Security Agroecological Systems Transition farming Technologies Organic Agriculture Climate Change: from Science to Sustainability Management of Natural and Environmental Disasters Ecological Management and Assessment International Environmental Law African Governance and Human Development Future Prospects Upon successful completion you should be equipped with a detailed understanding of agroecological production approaches, food systems and a range of appropriate practical skills, your potential for employment will be strong. Opportunities present themselves in national and international government agencies, non governmental policy, research and development organisations, the private sector including food companies and the farming sector.
117
GRAphic DEsiGn
Graphic Design
MA
Entry Requirements Applicants are expected to be ambitious and motivated, with either a degree in a relevant subject or a substantial body of professional work a portfolio must be submitted which demonstrates a serious level of engagement in creative practice and a personal statement which outlines their interests and a potential area of in-depth study. This will assist in assessing their capacity for creative, critical thinking and reection in a challenging, problem-solving design environment. Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 1 year full-time
Summary Coventry University attracts designers capable of producing radical, original approaches to visual communication problems. The course is particularly suitable for those who have already undertaken a sustained period of creative practice in higher education or industry. As in the increasingly global creative industry, international students work on assignments with UK graduates to form a design community equipped for future practice. The themes undertaken in assignments include globalisation, ethics, sustainability and the environment what students bring to the course in terms of experience, skill sets, outlook and passion, is as important as what they get out of it. Course Benets The course is taught by tutors with wide experience in graphic design and advertising, supported by skills instructors who understand what is required to craft visual solutions in a wide variety of digital media. Visiting designers, photographers, typographers, artists and illustrators; visits to design studios, advertising agencies, museums and galleries etc., are linked to tutorials, lms, lectures and workshops to provide a broad experience of creative practice. Out-of-college eld trips, to London and Edinburgh for example, take place in Semesters 1 and 2. The MA year culminates in an impressive exhibition of work undertaken in the previous twelve months.
Indicative Course Content On the core graphic design modules students undertake practical, intensive, challenging creative briefs, underpinned by sound academic research, self-critical reection and contextually relevant practice. It is a strong, ideas-based course with practical outcomes combining visual and written language. On the two core graphic design modules, Lines of Communication and Future Perfect, students are introduced to a contemporary theme related to a visual communication problem. Students then investigate the possibilities involved in solving the problem creatively and take responsibility, with guidance from tutors, for the choice of media and strategy required to present the problem to a specic audience.
Modules include: Lines of Communication Contemporary Issues Future Perfect Professional Contexts MA Major Project Future Prospects The MA in Graphic Design at Coventry is particularly suitable for those who wish to further their careers as designers, art directors or educators by building an impressive portfolio of creative work. success on the MA can prepare graduates for national and international careers in areas such as print, editorial and publishing, advertising, moving image, lm, television and in 2 and 3D interactive media. Graduates may also wish to continue their studies at PhD level.
Paul Owen MA Graphic Design The MA in Graphic Design at Coventry is an amazing opportunity, I have no regrets choosing this course. Tutors are engaging and have a wealth of industrial experience, which is vital to understanding current graphic design practice, and in-depth academic knowledge to help you progress, challenge and develop understanding. For students like myself who have industry experience, the tutors offer intellectual analysis and methodologies. The course is varied with students from around the world, which adds to interesting debate a very rewarding experience.
119
Illustration and Animation

MA
Entry Requirements Applicants will need to be ambitious and highly motivated with a degree in a relevant subject, or have a body of professional work. Students should submit a portfolio of artwork with their application. Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 1 year full-time
Summary This course is designed for those who wish to enhance their existing professional portfolio together with their understanding of current and emerging practice. Success in this area depends on the creation of a unique visual signature, an understanding of the need to adapt to market needs, self motivation, independence and the ability to contextualise your practice within a developing eld. Course Benets We have an established and experienced course team who have a wide breadth of subject expertise Staff are also involved in the industry Course completion can lead to national and and international career prospects
Indicative Course Content The Masters level course is practice based and aims to provide a dened critical and creative focus for advanced level Illustration and Animation. Students are actively encouraged to exploit the potential of emergent media with a view to producing original informative visual artefacts. A particular aspect of this MA Illustration and Animation course is its engagement with support for STEM based applications in scientic, medical, engineering, manufacture and mathematical arenas. This can include external live project work and the opportunity to work across areas within the university as appropriate. Importantly, this is in addition to, and not excluding, cultural, historical and other narrative-based subject matters. Modules include: Time Based Narration Contemporary Issues Illustration and Animation Professional Contexts MA Major Project
Future Prospects Upon successful completion of the course national and international graduate prospects can be many and varied and include education, curation, lm and television, print and publishing, animation, lm, scientic and technical illustration, storyboarding and character generation in 2D and 3D for traditional and emergent media. Graduates may also wish to continue their studies at PhD level.
120
HEAlTh
Career Guidance
PgD/MA
QCG professional accreditation route Non QCG route (*subect to approval)
Entry Requirements We encourage non-traditional entrants to university, such as those with equivalent qualications or experience, alongside those with degrees. You should have a strong interest in career guidance, and be motivated to pursue a career in it. We interview all potential entrants so that we can explore your educational and employment background, as well as your interest in the course and your career aspirations. If
your rst language is not English, we usually require you to have IELTS 6.5 or TOEFL computer-based 250. The general requirements for admissions are in line with University policy as set out in our Academic Regulations. We also require a full, clean enhanced CRB check which we undertake for you. Course Length 1 year full-time Two years blended/exible learning
Summary Career guidance has never been more important. Rapid changes to jobs, careers and society more generally mean that high quality guidance and support is vital to helping people make effective choices about their lives. Whatever its educational, employment, or training setting, career guidance has the common aim of assisting people of any age and at any point in their lives to make effective choices. Changes in government policies have also reshaped the ways in career guidance is planned, delivered, evaluated and regulated. In response to these developments, we now offer a high quality and exible course aimed at developing the skills of existing guidance practitioners, those who want to enter the profession, or those who want to add guidance skills to their existing skill set. The course is accredited by the Institute of Career Guidance (ICG). We also offer a nonaccredited route for students who do not require the ICG/QCG accreditation (*subject to approval). Course Benets Flexible delivery that enables you to combine work and study Placements that develop your employability and career prospects A deep and extensive knowledge of theories of career choice A critical understanding of how theory can inform the variety of guidance interventions Specic practitioner skills, such as guidance interviews, group work skills and careers education
Strong foundations for ethical practice and a deep understanding of personal and professional values, as well as the ability to offer guidance to clients in line with antidiscriminatory practice A critical understanding of the history of career guidance and the ways in which contemporary policies in education, training and employment are shaping the provision of services A sound knowledge of research and its link to continuing professional development Indicative Course Content The content is shaped by the requirements of the professional body and the need to produce skilled and knowledgeable practitioners committed to reective practice. The elements are as follows: Professional Principles and Practice: including the aims of career guidance; ethics and values; codes of practice; power and oppression; anti-discriminatory practice; and equality of opportunity Theories and models of career guidance: including theories of career choice; interview and group work models; careers education; and the link between theory and practice Working with individuals and organisations: including contemporary policy and practice; theories of organisations; culture and stakeholders; change management; the impact of personal styles on professional practice Research methods: including the relationship between the practice of career guidance and research; research methods; designing projects and dissertations
Two work-based placements (or independent projects for non-QCG route) To gain the MA, you must complete a dissertation project of up to 15,000 words. The course is delivered through a combination of lecturers, seminars, and group discussions. We also make use of innovative learning technologies, e.g. on-line lectures to make the course as accessible as possible. In addition, the programme also features guest speakers and input from practitioners. Future Prospects Despite the rapid change in the profession, our graduates have an excellent track record of securing work with guidance providers. This demonstrates the effective way in which the course prepares graduates for career guidance roles in a variety of settings. In particular, graduates have secured roles with FE Colleges and universities, in schools as careers advisers, consultants, and progression and support ofcers, and with adult guidance providers. Some of the organisations include Nottingham Trent University, Coventry University, Careers Group at the University of London, Solihull FE College, the National Careers Service in England and in former Connexions Services.
To apply or for further information on Health and Social Care Unit courses please contact hscu.hls@coventry. ac.uk or +44 (0) 24 7679 5958
122
Health Care Management

MBA
Entry Requirements IELTS score of 6.5 or above, with no lower than 5.5 in any component or equivalent. Pre-sessional English is available if required. Course Length 1 year full-time
Summary Life in hospitals, clinics and other health related facilities is changing rapidly with government, public or private funding bodies and healthcare insurance companies demanding greater accountability and efciencies. Increasing complexity of the patients journey requires a sophisticated, changing and responsive staff prole. Commissioning and purchasing of health related services, logistics, continuous professional development, accounting, legal and professional regulation along with increasing public scrutiny of health care systems require expert high quality strategic management functions. Clinicians from within a recognised health discipline along with other management personnel have a key part to play at this level with colleagues from a range of patient orientated disciplines aspiring to achieving senior management positions of healthcare management. The course provides a sophisticated understanding of the principal business functions such as corporate strategy, nance, marketing and people management and allows candidates to explore, via a negotiated an indepth project, the setting of healthcare policy and how to manage change within the context of the constantly evolving healthcare sector. The MBA Health Care Management represents collaboration between several departments within the Faculty of Health and Life Sciences. This course prepares the next generation of healthcare managers, leaders and entrepreneurs.
Course Benets Excellent career prospects Potential as to facilitate progression to senior job prospects in medical institutionsEmphasis on generic management theory, skills and the development of strategic thinking Growing need within the Health Professions to focus on business elementsProvides key networking opportunities National and International recognition as a prestige qualication Indicative Course Content The programme can give you the nancial, leadership, communication and management skills required for the strategic level post qualifying employment opportunities and will consist of modules covering generic management themes including: Leadership in Health Care Resources management Finance Healthcare policy analysis Human resources and evaluation Service improvement Strategic planning Operational management
A wide variety of engaging teaching and learning scenarios are utilized in addition to lecture and online support including: Management case studies Individual and group supervision Action learning sets Seminars Future Prospects Graduates from this programme enter challenging and rewarding positions which come with great personal and nancial rewards. earning an MBA in healthcare management can be an excellent way to propel your management career to higher levels in the world of healthcare. The learning and development demanded by this qualication prepares its graduates well for the prospects of director level employment; be it related to a discrete service department or hospital unit, private or publically funded hospital or healthcare company. It enables students to develop the skill set for posts in local, regional, national or even international government policy making bodies (for example Professional Bodies, Ministries of Health - World Health Organization). Opportunities within health related industries (e.g. pharmaceutical industry) will also be relevant for some graduates.
123
Health Studies
MSc
Entry Requirements Applicants for the Masters in Health Studies will normally hold an honours degree or a high grade Diploma in a health-related discipline and an ability to study at masters level. IELTS score of 6.5 or above, with no lower than 5.5 in any component or equivalent. Pre-sessional English is available if required. Course Length 1 year full-time
Summary This course aims to enhance knowledge and understanding of theoretical and applied issues in healthcare; it emphasises the development of research skills required in an appraisal of evidence and promotes critical thinking skills necessary to improve practice and implement evidence based care. The inuence of the global public health agenda is considered in an examination of the complex social and political nature of health care systems and delivery to promote advanced understanding of the issues affecting health and health care in an International context. The course is an opportunity to extend your knowledge base which is transferable to support healthcare practice through sharing learning with healthcare practitioners from a range of countries. The course has been designed to offer a exible mode of study. Students may initially complete a postgraduate certicate in Health Studies, then a postgraduate diploma in Health Studies; successful completion of the research dissertation leads to the award of Master of Science in Health Studies. International students must study this course full time. Course Benets Intensive one year programme combined with valuable UK based international experience Provides an opportunity to examine the factors inuencing health and healthcare in contemporary social, political and international contexts Enables students to develop a comprehensive knowledge of research to support the evidence base for healthcare practice and service developments
Offers a valuable qualication to enhance career prospects in a wide range of healthrelated roles and offers scope to move into teaching or research Enhances the contribution made by Masters level graduates in developing individual professions and services Indicative Course Content This course recognises that there will be transitional needs for some international students to adjust to study in a UK higher education institution alongside UK based students undertaking Masters Degree level study. The Nursing and Health Studies department has considerable experience in meeting the needs of international students and offers support in relation to information retrieval skills and academic study practices. In recognition of the status of students undertaking this course there is a considerable element of studentcentred work allowing you to pursue specic professional interests. In addition the course will cover a wide range of topics; some of which are mandatory and undertaken by all students: Research Methodology, Design and Methods Data Analysis Contemporary Issues in Health Public Health and Health Development Practice Teaching and Learning Evidence Based Practice Leadership & Change for Service Improvement Public Health Policy and Practice Independent Study Masters Dissertation
A wide variety of engaging teaching and learning approaches will be utilised in addition to traditional lecture including: Online support for each module Tutorials with module leaders and course director Individual and group supervision Seminars and workshops Student led presentations The MSc Health Studies is constantly under review to ensure that all modules meet the needs of students working in a range of countries and in a variety of health-related disciplines. This ensures the emphasis is up to date with a focus on public health or global health issues. Future Prospects Students will emerge from this programme with higher level skills and ability to play a key role in leading developments to enhance health and health care within their own eld of practice. We aim to equip students to embrace the challenges of the rapidly changing health and health care environment and to manage changes to improve health and health services.
124
Pharmacology and Drug Discovery

MSc
Entry Requirements An honours degree in a life sciences or clinical sciences based undergraduate course and students will normally have achieved a 2:2 or above, or an equivalent appropriate qualication. We would normally be looking for study of the following subjects in the nal year of an undergraduate degree programme: Physiology, Molecular Biology, Biochemistry, Cell Biology, Pharmacology. IELTS score of 6.5 or above, with no lower than 5.5 in any component or equivalent. Pre-sessional English is available if required. Course Length 1 year full-time
Summary There is demand for a whole new range of suitably trained professionals to speed up the critical task of translating basic laboratory medical research into commercially-ready medical biotechnology and drugs that can be used to diagnose and treat patients. Pharmacology and Drug Discovery also encompasses an emerging area of science known as Translational Medicine and needs a new breed of Pharmacologist who can apply basic science knowledge and skills to experimental study design, management and data analysis, and who understands the legislation and other regulatory procedures surrounding disease treatment. The course will also cover relevant biotechnical innovations associated with Pharmacology and Drug discovery as well as both classical clinical trial design and health-outcomes research. Our course is designed to provide such specialists by applying basic and clinical science to topics including diagnosis, understanding and treatment of disease, supported by our excellent staff, research expertise and laboratory facilities.
Indicative Course Content Specic modules could include the following. Research methods and project, along with: Pharmaceutical Discoveries, Advanced Pharmacology and Drug Discovery and Development, Genomes and DNA Technology, Biotechnology in the Diagnosis of Disease, Current topics in Biotechnology and Drug Discovery. Future Prospects The MSc Pharmacology and Drug Discovery programme is specically designed to allow you develop the skills and knowledge required for a career within the Pharmacology and drug development arena and there are many opportunities, both the UK and internationally. A large number of Pharmacologists are employed by companies in the pharmaceutical industry, where they are involved in discovering and developing drugs and carrying out clinical trials. Pharmacologists may also work for contract research organisations (CROs) or academic departments within universities on research projects. There are also opportunities within government laboratories (including environmental agencies), charity-funded research organisations, such as the Medical Research Council (MRC), and with other research institutes. The scientic knowledge and skills students will acquire
during the course can also be a useful basis for a career in teaching; technical and scientic writing (such as medical writing or writing for the media); clinical trials; drug registration, patenting or monitoring; medical publishing or other information services, regulatory affairs or sales and marketing. Upon successful completion a wide range of job opportunities may exist, including: Clinical Research Manager Clinical Scientist Human Resources Manager Patent Attorney Pharmacologist Project Manager/Director Public Relations Ofcer Regulatory Affairs Associate Research Scientist Sales Representative Medical Writer Reasons to choose MSc Pharmacology and Drug Discovery Strong links with the Pharmaceutical industry Emphasis on vocational skills development Excellent preparation for wide range of careers in extensive and varied health industry Hands-on experience of a wide range of research methods in well equipped laboratories Innovative curriculum combining basic and clinical sciences High levels of employability on graduation
125
Public Health Management

MBA
Entry Requirements IELTS score of 6.5 or above, with no lower than 5.5 in any component or equivalent. Pre-sessional English is available if required, First degree BSc/BA honours classication 2:1 or equivalent in relevant subject. Course Length 1 year full-time
Human resource management Information management and systems Investigative methods Legal and ethical issues Media and public relations Motivation and psychological aspects of organisational management Operationalisation of public health and health development practice Presentation skills Public health policy analysis Quality monitoring and improvements Service improvements Strategic planning IT mediated public health initiatives A wide variety of engaging teaching and learning scenarios are utilized in addition to lecture and online support including: Management simulations Role-play Institutional raids Individual and group supervision Action learning sets Seminars Future Prospects Graduates from this programme can enter challenging and rewarding positions which come with great rewards. Earning an MBA in Public Health can provide an excellent opportunity to propel your management career to higher levels in the world of healthcare related industries. The learning and development demanded by this qualication is designed to prepare its graduates for the prospects of director level employment, be it related to a discrete service department or unit, private or publicly funded organisations, or healthcare company, or charity. It enables students to develop the skill set for posts in local, regional, national or even international government policy making bodies (for example Professional Bodies, Ministries of Health - World Health Organization).
Summary Public health is everybodys business. Global health issues impact on all, at national level, and therefore require robust public health response by governments. Growing recognition of persisting health dilemmas such as smoking, alcohol and drugs misuse, increase in obesity, antibiotics resistance, sexually transmitted infections, poor sanitation, health inequalities; trends in globalization; patterns of travel and migration; the growing proportion of the population living with chronic illnesses; epidemics of infectious diseases; all make public health an important concern across the world. The range and scale of conict situations, terrorist threats, environmental pressures, natural and human-made disasters contribute to growing demands on public health infrastructures. Agencies of Governments; NGOs (non-government ordganisations), Charities, regional, local and community based organisations, all require focussed strategic management functions to increase their effectiveness. In line with other health related functions, public or private funding bodies are demanding greater accountability and efciencies. Increasing complexity of Public Health issues requires competent, coherent and responsive co-ordination. Commissioning and purchasing of public health related services, logistics, the need for staff development, accounting, legal and professional regulation along with increasing public scrutiny of health care systems in general require expert high quality strategic management functions. Practitioners with a background in recognised health disciplines along with other personnel have a key part to play in tackling the public health agenda. The course provides a comprehensive understanding of principal business functions such as corporate strategy, nance, marketing and people
management and allows candidates to explore indepth, via a negotiated project, the setting of Public Health policy and how to manage change within the context of this constantly evolving sector. The MBA Public Health Management course represents collaboration between various departments within the University to prepare the next generation of leaders and entrepreneurs in Public Health, business management and administration. Course Benets Can provide a route to fast tracking management opportunities Forms a basis for advancing your career prospects Value based employment opportunities Potential as a passport to the higher echelons of NGOs Emphasis on skills in the application of management theory, and the development of strategic thinking Growing need within Public Health to focus on business elements Provides key networking opportunities National and International recognition as a prestige qualication Indicative Course Content The programme can give you the accounting, leadership, communication and training techniques required for the strategic level post qualifying employment opportunities and will consist of modules covering generic management themes including: Financial analysis Principles of marketing Evidence base for public health and business functions Budgeting, training, and evaluation Career mentoring
126
Social and Health Care Management

MA
Entry Requirements A professional qualication in social work, health care profession or social care or equivalent. Plus an equivalent demonstration of relevant practice knowledge and ability to study at postgraduate level. Course Length 1 year full-time
Summary The eld of social and health care is a complex and evolving sector. As the structure, composition and governance of organisations adapt within an entrepreneurial market, service delivery and funding as well as professional roles change, leaders and managers need enhanced skills to manage within this environment. This course seeks to help meet those challenges. The ability to deliver transparent, accountable services to vulnerable people, managing risks and providing quality services through the use of innovative and dynamic teams is a requirement for all managers across the public, private and voluntary sectors. This course aims to develop and consolidate skills in a dynamic and fast changing management system. The MA incorporates a postgraduate certicate and a postgraduate diploma in social and health care management, offering students the opportunity to achieve one of three awards. The programme is delivered through blended or fully online learning (fulltime and part-time) offering students maximal exibility to study and work at the same time. Work is underway to also ensure that it meets professional requirements such as the Social Work Professional Capabilities Framework (PCF).
Course Benets Enhanced career prospects Continuing professional development Increased understanding of leadership and management, organisations, governance and the care business Transferable management knowledge across different care sectors Providing challenge, development of critical leadership and management skills, political, policy and people management all within a supportive and exible study environment Indicative Course Content Service design, delivery and improvement Project management Social entrepreneurship Change and people management Critical issues in international social and health care management Managing change and performance Governance and accountability
Future Prospects For practitioners this programme provides a stepping stone into leadership and management roles by providing the underpinning theoretical knowledge and skills development to make these transitions into all levels of supervision and management. For managers it is an opportunity to reect and build on their experience; broaden their sphere of management knowledge and prepare for the next career progression and challenge.
127
Social Work*
MA
*This course is subject to approval, please check with the Health and Social Care Unit for further information.
Entry Requirements The minimum entry requirement is an upper second class (2.1), GCSEs English and Mathematics at grade C or above or specied equivalents. Applicants must demonstrate an understanding of social work and learning from social care work and or life experience. English as a Foreign Language: IELTS 7.0 Course Length 2 years full-time
NHS Bursary The Department of Health is currently reviewing the student bursary and travel costs and we are currently awaiting conrmation from NHSBSA. Students are advised to go to www.nhsbsa.nhs.uk/Students.aspx The student fee will cover the costs of Criminal Record Bureau Disclosure (CRB), 1,000 A4 sides of black and white laser prints (or equivalent) printing credits per year, core textbooks and where appropriate course readers. Summary This MA course enables those with a rst degree to obtain a professional qualication in Social Work which is also a Masters degree. It offers a stimulating and challenging programme designed to develop your capacity for critical thinking and research-mindedness alongside developing skills and methods in practical placement settings. Key considerations on the programme will be values and ethics, Law, as well as looking at the role of Social Policy, Psychology and Sociology in Social Work. The course situates the context of inter-professional, local, national and international perspectives in relation to issues such as structural inequality, social justice and the contemporary professional identity of Social Workers. Practice modules are designed to consolidate learning through critical reection and application. Central to the course are opportunities to examine difcult professional judgments, ethical dilemmas, the statutory function unique to the profession and the role Social Workers play in making a difference to those they serve.
Course Benets If you choose this course you will benet from: A course of study that meet the requirements for Social Work training as set by the regulatory body, the Health Care Professions Council (HCPC) and the accrediting body, the College of Social Work Established links with Warwickshire County Council, Coventry City Council and Solihull Metropolitan Borough Council and voluntary and independent sector agencies who provide placements High quality practice placement experiences in a range of social care settings with opportunities to learn alongside experienced practitioners Strong community links with service users and carers, who are integrated into the organisation of the course A course teaching team made up of staff with international social work experience, teaching and social work qualications, who have also published and researched extensively in areas such as Social Work ethics, Health and gender inequalities, Personalisation, Prevention of hate crimes, Childrens Rights, Social Work career frameworks, Social Work and Globalisation, Educational attainment and Service User engagement. Indicative Course Content The course is grounded in practice, drawing on a range of relevant academic disciplines and providing inter-professional and international perspectives. The core course themes are the legal framework, social justice and social policy, applied research, assessment, planning and intervention, psychology of human growth, values and ethics, theory and critical reection.
In year one you will study these core themes and also undertake practical skills in readiness for 70 days placement. In year two you will undertake 100 days placement and an individual piece of research in an area of your interest. The format of teaching and learning is varied, using lectures, workshops, seminars, group work, student presentations, skills and Service User workshops. You will be assigned a personal academic tutor, a project supervisor and practice educator Future Prospects Career prospects in Social Work continue to be good and, as a post-graduate, you should expect to nd employment locally, regionally and nationally in local authorities, voluntary agencies, Primary Care Trusts, housing, education and also charities and private and voluntary organisations. Fields of practice are broad and include children and families, youth offending, mental health, learning disabilities and older adults. Recent graduates have gained employment with organisations such as Solihull Care Trust, Age Concern, Coventry Aquarius, Alcohol Action, Warwickshire County Council, Coventry City Council, Coventry NSPCC, Birmingham Sweet Project, Solihull Metropolitan Borough Council, Birmingham City Council, and Sunbeam Fostering Agency.
128
HUmAN REsOuRcEs
Human Resource Management

MA
Summary The MA in Human Resource Management (HRM) has been accredited by the most recognised professional HRM organisation in the world, namely the Chartered Institute of Personnel and Development (CIPD). A dual qualication, associate membership of the CIPD will be automatically achieved upon the successful completion of the MA HRM course. All MA HRM students will be required to become student members of CIPD at the start of the course. Course Benets The degree has been designed to meet and reect the CIPDs professional standards and expectations. It is aimed at individuals wishing to pursue or develop their professional careers within an HRM context .The course will provide you with the essential requirements needed to work within the broad context of people management and development. Indicative Course Content This course is regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation.
Mandatory Subjects HRM in Context Leading, Managing & Developing People Developing Skills for Business Leadership Organisational Design and Organisational Development Preparing for Work in People Management Dissertation/Research Methods Optional Subjects Reward Management Employee Engagement International Human Resource Management Employment Law
Future Prospects This MA offers you the unique opportunity of gaining CIPD (Chartered Institute of Personnel and Development) associate status in just one year, in addition to a Higher Degree in HRM. Associate status of the CIPD is considered to be desirable, if not an essential requirement of the majority of HRM work opportunities advertised within the UK and is increasingly sought after worldwide. Past students of this course have found employment positions within generalist HR, general management, specialist pay and reward, people development and employee relations roles.
Approved Centre The Chartered Institute of Personnel and Development (CIPD) Approvals shall be renewed in accordance with the accreditors standard review process and subject to the University maintaining the same high standards of course delivery.
130
International Human Resource Management

MBA
Entry Requirements Applicants should hold an honours degree of a 2.2 or above. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language, with a minimum of 5.5 in each component. No work experience is required. Course Length 1 year course, delivered over four terms of 10 weeks each. January, April or October intakes.
Summary The International Human Resource Management MBA has been designed to prepare students for successful careers in the strategic management and development of people in the complex and fast-changing environment of the contemporary workplace. Course Benets We offer start dates in January, April, July and October A unique experience delivered by an institution with strong foundations in educating business leaders Includes work-related activity and leading lectures from high-prole business gures No previous work experience required We offer essential training in key areas such as CV writing, presentation skills and interview techniques Our course offers new and developing perspectives, new patterns of thinking, and new insights into the business world Learning and assessment reect an action learning approach focused upon team work, business simulations and real-world projects, all of which are underpinned by analysis and synthesis All core reading textbooks are provided in the package, adding to your ease of study Comprehensive immigration, visa advice and student support is available
Indicative Course Content MBA programmes are delivered over four terms and you can choose to begin your programme in January, April, July or October 2013. All MBA students study core management modules, in addition to mandatory modules and a nal module where a choice can be made. International Human Resource Management modules include: Academic Professional Skills Sustainable Strategy from Planning to Implementation Leading in a Changing World Finance, Funding and Legislative Frameworks for Success Marketing in a Global Age International Organisational Design and Development New Technology at Work Global HRM Strategies Developing People CHOICE OF Internship/Consulting Project/ Dissertation/Simulation Projects Future Prospects Students will emerge from our MBA in International Human Resource Management with well-developed powers of analysis, clear perspectives on strategy and strategic thinking, and highly effective communication and research skills - all of which are demanded by employers in private, public, and third sector organisations around the world.
In todays competitive climate, MBAs are highly sought after by a wide range of global organisations who recognise that operating in a more business-like way is the key to securing funds and delivering results. Companies we work with value MBAs, as they get an accountant, economist, strategist, business planner and a marketer all rolled into one. Our MBA in International Human Resource Management is designed to establish you with these key valuable traits, and make you a success in your future chosen career. But dont take our word for it, read an example of one of our students below.
Taranjit Kaur MBA in International Human Resource Management My MBA in International Human Resource Management at Coventry University London Campus has really helped me develop key skills needed in the Global HR industry. From the latest cutting edge thinking, to the strategic stages of people planning, the MBA course has seen me able to strongly contribute to a global recruiting organisation, looking closely at employee engagement and motivation strategies.
131
International Human Resource Management

MSc
Entry Requirements Applicants should hold an honours degree of a 2:2 or above. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language, with a minimum of 5.5 in each component. No work experience required. Course Length 1 year course, delivered over four terms of 10 weeks each January, April, July or October intakes.
Summary The MSc in International Human Resource Management (HRM) is designed to develop a strategic people management and development focus within an international organisational context. The course places special emphasis on global employment issues, including national cultures, legislation and strategies. Through the analysis of models, theoretical frameworks, past and current HRM practices, you will be encouraged to develop the skills and strategies with which to support organisations achieve their goals and add value through effective HR management and development practices. The course is aimed at individuals wishing to pursue or develop their professional careers within an international HRM context. This course will provide you with the essential requirements needed to work within the broad context of international people management and development. Course Benets The MSc provides you with the essential requirements needed to work within the broad context of international people management and development. Your studies will include the analysis of models, theoretical frameworks and past and current HRM practices
Special emphasis is placed on global employment issues, including national cultures, legislation and strategies. Indicative Course Content This course is regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. Mandatory Subjects Human Resource Management in Context Leading, Managing and Developing People Developing Skills for Business Leadership Organisational Design and Organisational Development International Human Resource Management Dissertation/Research Methods International Business Law Corporate Financial Strategy Optional Subjects Multi-Cultural Mindset in International Business Reward Management Future Prospects This new MSc offers you the opportunity to analyse and evaluate a variety of HRM strategies and practices within a range of international contexts and cultures. It can serve as an excellent preparation for those hoping to move into, or progress in people management roles within an international environment.
132
LAw
International Business Law

LLM
Entry Requirements A good undergraduate degree. This course is aimed primarily at law graduates, legal practitioners (solicitors and barristers) from the UK and other jurisdictions, and business graduates with some knowledge of law. Course Length 1 year full-time
Summary International Business Law embraces the legal framework and environment in which transnational business is conducted. Given the increasing internationalisation of business, International Business Law continues to be of global relevance and importance to both businesses and their legal advisers. This course offers you the opportunity to enhance your future career prospects and professional development by providing specialist knowledge of an important area of legal knowledge. Course Benets Gain an in-depth understanding and analysis of international business law through the study of a range of contemporary modules Extensive guidance on study and writing skills and research design and methods, in preparation for writing assessments and your dissertation Choice of a range of contemporary international law modules Practical Legal Experience may form part of your studies Opportunity to study with home and international students
Indicative Course Content Mandatory Modules Research Skills Research Design Dissertation International Business Law International Trade Law International Corporate Governance Optional modules, choose two from: International Tax Law International Environmental Law International Competition Law and Practice Practical Legal Experience Future Prospects The LLM in International Business Law can provide you with excellent career opportunities in the world of international business. Some students will specialise as international business lawyers both at home and abroad, whilst others have gone on to work for international organisations affecting the world of international business such as the fIMF, World Bank, WIPO as well as the international trade departments of the United Nations. Given the focus on economic development in less developed countries, the LLM in International Business Law also opens the way for careers in development related work. This course is also an excellent preparation for further degrees and academic careers.
Terry Peterson Law Graduate Coventry University is surrounded by symbols of Peace, Justice and Reconciliation. I have always believed that education should prepare one for both individual and collective social responsibility.
134
International Corporate Governance

LLM
Entry Requirements A good undergraduate degree. This course is aimed primarily at law graduates, legal practitioners (solicitors and barristers) from the UK and other jurisdictions, and business graduates with some knowledge of law. Course Length 1 year full-time
Summary The existence of International Corporate businesses, some of which may have a turnover in excess of the economic wealth of some developing countries, inevitably begs the question: for whose benet should business corporations be run? Should they be regulated, if so how? This programme will provide an opportunity for students to study and discuss such assumptions and underlying concepts and will also enable students to debate the fundamental issues surrounding executive remuneration. The accountability of multi-national corporations is now of both deep and continuing concern to many who seek an appropriate response. Key features of the LLM International Corporate Governance Course In-depth understanding and analysis of international corporate governance through the study of a range of contemporary modules Extensive guidance on study and writing skills and research design and methods, in preparation for writing assessments and your dissertation Choice of a range of contemporary international law modules Practical Legal Experience may form part of your studies Opportunity to study with home and international students
Indicative Course Content Mandatory Modules Research Skills Research Design Dissertation International Business Law International Corporate Governance International Competition Law and Policy Optional modules, choose two from: International Trade Law International Law in the Contemporary World Arena International Tax Law International Environmental Law Practical Legal Experience
Future Prospects The LLM in International Corporate Governance will provide you with excellent career opportunities in the world of International and national corporate governance. Some students will specialise in multi-national companies as lawyers both at home and abroad, whilst others have gone on to work for international organisations affecting the world of international business and international corporate governance such as the IMF, World Bank, OECD, ILO as well as the international trade departments of the United Nations.
135
International Law
LLM
Entry Requirements A good undergraduate degree. This course is aimed primarily at law graduates, legal practitioners (solicitors and barristers) from the UK and other jurisdictions, business and politics graduates with some knowledge of law. Course Length 1 year full-time
Summary International Law examines those rules and principles which govern the relations and dealings between nation-states, and this course will allow you to explore the primary sources of International Law, including Customary Law and Conventional Law as well as treaties. You will begin to understand the relationship between nation states as well as the duties imposed on nations with respect to individuals. Such duties include the right to respect international human rights and the general right of an individual to receive justice to an international standard. The jurisprudence of the International Court of Justice will be examined along with the role of the United Nations. Given the recent events in the contemporary world arena, for example the use of force in Afghanistan and Iraq and the balance to be struck between state immunity and prosecutions for violations of international law, this course may appeal to those wishing to pursue a career with an international organisation such as the United Nations as well as those involved in the legal and diplomatic relations between nation states.
Course Benets Gain an in-depth understanding and analysis of international law through the study of a range of contemporary international law modules Extensive guidance on study and writing skills and research design and methods, in preparation for writing assessments and your dissertation Practical Legal Experience may form part of your studies Excellent tutor support Opportunity to study with home and international students Indicative Course Content Mandatory Modules Research Skills Research Design Dissertation International Corporate Governance International Human Rights International Law in the Contemporary World Arena Optional modules, choose two from: Law of Diplomatic Relations Gender and International Human Rights International Criminal Law International Environmental Law International Business Law Practical Legal Experience
Future Prospects The LLM in International Law can provide an excellent opportunity for students to pursue careers in the various organisations which deal with legal issues affecting the contemporary international community, for example, from global security, international human rights and state responsibility to matters relating to international environmental law and responsibility. Some students may go on to pursue careers with international organisations such as the United Nations, whilst others could pursue careers with NGOs dealing with international legal issues such as humanitarian ones. This course also provides an excellent preparation for further degrees and academic careers.
136
Law
LLM
Entry Requirements A good undergraduate degree. This course is aimed primarily at law graduates, legal practitioners (solicitors and barristers) from the UK and other jurisdictions, and politics and business graduates with some knowledge of law. Course Length 1 year full-time
Summary This course builds on knowledge and expertise within the Law School and complements the existing range of Masters courses offered in Law. This course allows you to study a number of law modules available on our special routes and thus offers an opportunity to study areas of International Law and International Business. Course Benets Extensive guidance on study and writing skills and research design and methods, in preparation for writing assessments and your dissertation Choice of a range of innovative and contemporary law modules Practical Legal Experience may form part of your studies Excellent tutor support Opportunity to study with home and international students
Indicative Course Content Mandatory Modules Research Skills Research Design Dissertation International Business Law International Human Rights International Law in the Contemporary World Arena Optional modules, choose two from: International Trade Law Gender and International Human Rights International Criminal Law International Environmental Law International Corporate Governance Practical Legal Experience
Future Prospects This course aims to provide you with a valuable knowledge base in, and appreciation of, international law relations for those working at home and overseas. Upon successful completion you should gain in-depth legal knowledge, and a postgraduate qualication that will be relevant to both those starting their legal careers and those wishing to progress within their current rms. This course also provides an excellent preparation for further degrees, such as a PhD, and academic careers.
Teresa Carroll Law Graduate The campus is in the middle of the city centre, and when you walk round and you see the cathedral looming, thats a really nice place to be.
137
LOGiSTicS and supply chain
Global Distribution Management

MSc
Summary The current business environment is now truly global. Distribution and supply chains now stretch across the globe. Global distribution is now a major value adding activity that has grown in importance, so much so that it is now seen as a means of attaining and sustaining competitive advantage and improved customer satisfaction by major global trading nations such as China and India. Furthermore, this is an area where the jobs market is growing globally. The MSc Global Distribution Management is a unique and exciting academic course for those wishing to work in areas such as distribution, freight forwarding, supply chain management, procurement, strategic sourcing, logistics and operations management environments, either in public or private sectors. Course Benets A particular innovative and unique selling point of the MSc Global Distribution Management is the Chartered Institute of Purchasing and Supply (CIPS) accreditation that Coventry University has gained. CIPS is a world renowned professional body. Another innovative criterion of the course is the Business Process Integration topic which utilises ERP Software from SAP who are world renowned leaders in ERP software solutions.
Indicative Course Content These courses are regularly reviewed and updated to reect new developments and the requirements of the profession, needs of industry and government legislation. Semester 1 Research Methods Global Supply Chain and Logistics Lean Management Business Process Integration Strategic Sourcing and Procurement Semester 2 Strategic Management Management of Quality International Business and Global Strategy Optional topic for Semester 2 (You will choose only one of the two following available options) Managing International Trade Management Accounting for Business Semester 3 Dissertation or Company Internship
Future Prospects The course is aimed for students that are looking to engage in employment roles such as distribution, purchasing, supply chain management, logistics, operations management and freight forwarding. The 2013 programme is accredited and we will seek re-accreditation in 2014.
139
Logistics
MBA
Entry Requirements Candidates should normally have a minimum of a 2.1 or equivalent, and whilst there is no specic requirement for any previous industrial experience, some background in engineering management or equivalent would be an advantage. Exceptionally, candidates will be considered with a 2.2 when combined with appropriate experience in an engineering discipline.
Summary The MBA (Logistics) is structured to equip students with knowledge and skills relevant to business operations and strategy in todays competitive environment. Whilst offering the broad business background that is essential, it focuses on logistics. Logistics is concerned with the physical movement of materials, goods, and labor, the supply chain, and electronic commerce. This may be related to military, retail, passenger or freight applications, and may involve any form of transport, including airplane, ship, train, and road haulage. The viability of a rm may be threatened if the right products are not delivered to the right people, at the right place, and at the right time, and this course helps provide capability to deliver success in this environment. The optional topics allow a small amount of scope for tailoring the programme to meet individual interests. This course is aimed at graduates or experienced managers Designed for you to obtain a sound knowledge of business strategy and an understanding of business functions Designed for you to understand the role of logistics in strategic management Designed for you to understand the potential of logistics to increase company competitiveness and long term protability Forums enable students to interact with one another and work together as virtual groups
Course Benets Very importantly, the lecturing team have current and in-depth knowledge of business and logistics This practical perspective supports the delivery of the course. This perspective also enhances students capabilities and their value in the market place Considerable case study analysis and extensive tutorials further develop students ability to think strategically as well as operationally The course emphasises the application of capability and knowledge such that students are better equipped to help deliver improved business performance in companies operating in national and global supply chains within a highly competitive environment Indicative Course Content On this MBA in Logistics the topics studied are: Study Skills and Research Methods Business Simulation Logistics Operations Strategic Logistics Management Lean Management Principles of Marketing Financial Statement Analysis Human Resource Management
Plus one more of the following (subject to availability): E-Commerce Applications Supply Chain Management In addition, the participant must satisfactorily complete a signicant IS/IT strategy-related project, or an IS/IT strategy-related industry based project. Future Prospects This course is aimed at graduates or experienced middle managers who wish to understand the role of logistics in strategic management. Successful completion of this course will better enable the student to take advantage of attractive career opportunities in logistics and management roles in supply chains across all sectors, with the potential to achieve senior positions within these companies.
140
Logistics
MSc
Summary The globalisation of trade and rapid advances in communication and transport infrastructure make it essential that logistics professionals keep up to date and broaden their capabilities in areas such as strategic management, transportation, distribution, logistics operations, supply chain management and knowledge management. This course aims to meet the needs of such graduates and professionals, whether they are employed or studying in preparation for employment. It introduces students to all the key aspects of the logistics business environment and develops a deep understanding of the subject applicable to a wide range of industries both locally and globally. The course aims to provide students with a strong business foundation and explores the core disciplines of logistics management within a strategic and operational context. It develops knowledge of how to plan and execute alternative logistics strategies and manage operational logistics systems. Case studies will be used to demonstrate the signicance of logistics to different industries and to explore different logistics management options e.g. in retailing, transportation, warehousing and distribution. In summary, the course aims to provide students with a portfolio of logistics management skills and knowledge that aims to develop intellectual, practical and personal capabilities for future managerial success in tomorrows global business environment. Course Benets This course provides full-time students, both local and international, with a well recognised qualication
which can enable you to apply for a wide range of jobs in logistics, distribution, transport, warehousing, freight management, consultancy and other related areas. Similarly, part-time delegates can seek promotion within their current employment and expand their overall future potential and employability within the discipline area. the course is designed to enhance your ability to think critically and apply your technical knowledge to the solution of real-life logistical problems both individually and as a member of a team. Our unique activity led learning approach should equip you with a wide range of practical skills, analytical tools and research capabilities to enable you to manage in different operational settings and rise to future challenges. Importantly, our Global Leadership Programme (GLP) will offer you numerous opportunities to network with, question and learn from highly respected senior managers and leaders. This will help you to learn from successful role models and seize opportunities to maximise your own potential and career development in the future. We invite you to take advantage of our high quality learning environment which stretches far beyond the classroom. This includes: our prize winning world class Lanchester library our advanced CU-online e-learning infrastructure our dedicated post graduate teaching and learning centre our large team of expert and experienced teaching staff By the time you graduate you will be very well equipped to meet the challenges of industry
and commerce. We aim to equip you with the knowledge, technical expertise and condence necessary to become a highly competent and self sufcient logistics professional. Indicative Course Content This course has been designed to meet the needs of both full-time and part-time industrial students by offering both day and evening study routes. The course consists of eight taught modules, study skills & research methods and an individual Masters Project. The course has the following eight taught modules: Strategic Logistics Management Logistics Operations Supply Chain Management Project Management Knowledge Management Financial Decision Making and Risk Analysis Lean Management Sustainability and Environmental Management
For the award of MSc you must successfully complete an individual Masters Project. Future Prospects Job satisfaction and remuneration prospects are excellent, with high employer demand in most parts of the world for logistics graduates who have the right underpinning knowledge, technical expertise and capabilities. Our close collaboration with industry will give you practical insights into key aspects of the profession and provide you with excellent internship and job opportunities both during and after the course.
141
Supply Chain Management

MSc
Summary Competition and the globalisation of supply and commodity markets make it essential that supply professionals keep up to date and broaden their capabilities in key areas such as strategic management, sourcing, purchasing, supply chain, logistics, contracts, forecasting/ demand and environmental management. This course aims to meet the needs of such professionals, whether they are employed or studying in preparation for employment. It introduces students to all the key aspects of supply chain management and provides a framework within which to develop an in-depth knowledge of the subject. The course explores different ways that supply chain management can signicantly contribute to wealth creation, competitiveness, and to the advancement of society. Using a foundation of business and management knowledge, the course develops a deep understanding of the SCM subject area applicable to a wide range of industries both locally and globally. Case studies are used to demonstrate the signicance of SCM theory and its real-life practice in companies, demonstrating the high strategic importance of SCM to gaining competitive advantage in pursuit of protable business opportunities and good nancial returns on investment. In summary, the course provides students with a portfolio of supply chain management knowledge and skills that aims to develop intellectual, practical and personal capabilities for future managerial success in tomorrows global business environment. Course Benets This course provides full-time students, both local and international, with a well recognised qualication which enables them to apply for jobs
in a wide range of supply chain management, purchasing, contracts, forecasting, demand management and related elds. Similarly, parttime delegates can expand their overall future potential and employability within the discipline area. A key feature of the course is the very strong industry links developed through a programme of visiting industry guest lecturers and client-based individual project work. The course will enhance your ability to think critically and apply your technical knowledge to the solution of real-life supply chain management challenges both individually and as a member of a team. Our unique activity led learning approach will equip you with a wide range of practical skills, analytical tools and research capabilities to enable you to manage effectively in different operational settings and rise to future challenges. Importantly, our Global Leadership Programme (GLP) will offer you numerous opportunities to network with, question and learn from highly respected senior managers and leaders. This will help you to learn from successful role models and seize opportunities to maximise your own potential and career development in the future. We invite you to take advantage of our high quality learning environment which stretches far beyond the classroom. This includes: our prize winning world class Lanchester library our advanced CU-online e-learning infrastructure our dedicated post graduate teaching and learning centre our large team of expert, experienced teaching staff
Upon successful completion of the course you should be well equipped to meet the challenges of industry and commerce. We aim to equip you with the knowledge, condence and skills necessary to become a highly competent and self sufcient supply chain professional. Indicative Course Content This course has been designed to meet the needs of both full-time and part-time industrial students by offering both day and evening study routes. The course consists of eight taught modules, study skills & research methods and an individual Masters Project. You will study: Supply Chain Management Purchasing Management Contract Management Logistics Operations Management of Quality Lean Operations Project Management Sustainability and Environmental Management For the award of MSc you must successfully complete an individual Masters Project. Future Prospects Job satisfaction and remuneration prospects are excellent, with high employer demand for graduates with a supply chain management background outstripping the supply of suitably qualied applicants in most parts of the world. Our close collaboration with industry will give you practical insights into key aspects of the profession and provide you with excellent internship and job opportunities during and after the course.
142
MEDiA, COmmUNicATiON, PhOtOGRaphy and JOuRnalism
Applied Communication
MA
Entry Requirements Applicants should normally have a good undergraduate degree in a related subject and/or equivalent professional experience. Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 1 year full-time
Summary Communication remains one of the most common and widely used buzzwords. However, the term and its associated academic discipline of (media and) communication studies often hides a great variety of questions and conceptual approaches. The MA in Applied Communication takes this variety of positions as its starting point and focuses predominantly on the use of communication, communicative practices and communication policies. Course Benets The course is taught by a team of enthusiastic specialists in the eld of communication studies. Staff will provide an introduction to theoretical perspectives and debates in a friendly and stimulating setting. You will be encouraged to make practical, critical and creative use of digital media (e.g. blogging, video, imaging etc.) as part of your assignments. Indicative Course Content The MA in Applied Communication looks in particular at practices and policies in PR, journalism, public, corporate and political communication and new media technologies. By choosing specialist modules and undertaking a research project, you should develop a critical, theoretical and historically informed understanding of these questions and contexts. You will engage with cutting-edge ideas, rigorous methods and established and new theoretical frameworks.
Through this approach an expertise is developed in the analysis of a variety of media texts and artefacts and their communication practices and policies. There are opportunities to explore contested issues in depth through seminars, to participate in open forum discussions, and to explore particular interests leading to guided research and a substantial, supervised MA research project. Modules studied include: Research in Communication, Culture and Media Media and Cultural Theory Applied Communication MA Research Project Four option modules to be selected from: Social and Open Media Media Audiences Communication, Culture and Media Industries Film Theory and Global Context Identity and Cultural Difference Journalism Themes and Issues Advertising Material Cultures Public Relations
Future Prospects This MA will be attractive to those seeking, or wishing to enhance careers in the elds of: Professional communication Public relations Corporate and political communication It will also be of interest to those with an interest in the theory, practice and analysis of professional communication and those with a professional or career interest in these elds.
144
Automotive Journalism
MA
Entry Requirements Normal entry requires a good honours degree in any subject and/or a recognised equivalent professional experience (usually at least three years). Specic requirements include evidence of engagement with, or demonstrable interest in, journalism. Holders of an honours degree in a subject relevant to the specialist route of Automotive Journalism, such as Automotive Design or Automotive Engineering, may nd the course particularly benecial. Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 1 year full-time
Summary Every petrolhead envies the job of an automotive journalist driving the latest cars, reporting on the industry that made them, and interviewing the biggest names in car design, engineering and motor sport for specialist magazines, websites, TV and other media. This course draws on staff and university expertise in selected specialist areas of Automotive Journalism and our established industry links in print, broadcast and web journalism. Course Benets A specialist module on the Automotive Industry in Context which you study alongside students on the world-leading Automotive Design course. Strong links with the global motor industry that have been established over many years through Coventrys renowned postgraduate courses in automotive design. A proven route into the competitive world of automotive journalism, given the course was designed with input from the automotive publishing industry. Endorsement of the course by the Guild of Motoring Writers in the UK. Opportunity to gain experience and contacts in an automotive print, web or broadcast media workplace, giving a real world context for the skills and techniques acquired. Opportunities to access visiting speakers with vast experience and industry knowledge through the Industrial Design visiting speaker series.
Practising journalists who teach on the course including an award-winning freelance motoring writer and former car magazine editor help you to develop the knowledge and skills required to become a successful automotive journalist. Indicative Course Content You will learn essential journalism theory, law and ethics, and the practical techniques of research, interviewing, writing, page layoutdesign and audio/video aspects. You will also develop a deeper appreciation of the history and organisation of the global automotive industry together with an understanding of the issues facing the motor industry and current technological developments. Key features include a specialist publication project and relevant work experience, providing a real-world context. Teaching takes the form of a mixture of lectures, seminars, discussions and workshops. You will conceive, plan, write and design your own automotive magazine and, increasingly, generate parallel web-based content in written, audio and video formats. In the nal stage of your course you will be able to explore issues in automotive journalism in depth through an extensive personal research project, with support and guidance from specialist tutors.
Modules include: Automotive Industry in Context Law, Ethics and Public Administration Multiplatform Journalism Practice Specialist Professional Practice Journalism Themes and Issues Postgraduate Journal MA Journalism Research Project Note: Italicised modules give specic focus to your specialist area motoring. Future Prospects Previous graduates have secured positions with consumer car magazines, automotive research organisations and motoring websites, and become successful freelance motoring writers working for UK and international publications. Beyond the multitude of specialist magazines devoted to new cars, classic cars, modied cars and motorsport, successful graduates should be well prepared for positions with automotive trade and industry publications, as specialist researchers and reporters for newspapers, broadcast and online media, and in automotive public relations.
145
Communication, Culture and Media

MA
Summary The MA in Communication, Culture and Media offers candidates the opportunity to study, at an advanced level, some of the most important aspects of contemporary media society. The course combines the elds of communications and media technologies, media and cultural practices and contemporary culture and helps you to develop methods and analyses derived from media and cultural studies. The course allows students to develop an in-depth, critical and theoretically informed understanding of issues, practices and technicalities at the heart of communications, media and cultural industries and their contexts. Course Benets The course draws on the research and publication of the course team and their engagement with key institutions in the eld. Appropriately qualied students may apply to be assessed by practice for some assignments, producing, for example, photographic, video or audio pieces. Researchers in Coventry School of Art and Design publish, broadcast, perform and exhibit widely and many are leaders in their eld. Indicative Course Content This course enables you to study the exciting area of interaction between the media and culture. You will explore vital current issues such as cultural identity, the signicance of cultural practices, cultural policy and politics; as well as post-modernity, digital media and culture, lm and global media.
Modules studied include: Research in Communication, Culture and Media Media and Cultural Theory MA Research Project One core option module to be selected from: Digital Media and Culture Applied Communication Global Media Film and Visual Cultures Four option modules to be selected from: Social and Open Media Media Audiences Communication, Culture and Media Industries Film Theory and Global Context Identity and Cultural Difference Journalism Themes and Issues Advertising Material Cultures Public Relations Future Prospects This MA will be attractive to those seeking, or wishing to enhance careers in: Media research Creative media practice and education The cultural and creative industries It will also be of interest to those with ambitions for further academic research and intellectual inquiry within the media and communications eld.
146
Digital Media and Culture

MA
Summary What is so different about digital media and to what extent has digitalisation changed contemporary culture? This course allows you to measure the technological and cultural impact of digital media. In particular, questions of individual and collective identity, the practices and policies of digital media and cultural institutions, the interrelationship between digital media, culture and technological change, and the rise of consumer and prosumer cultures are addressed. Course Benets The course is taught by a team of enthusiastic specialists in the eld of digital media and culture. Staff will provide an introduction to theoretical perspectives and debates in a friendly and stimulating setting. You will be encouraged to make practical, critical and creative use of digital media (e.g. blogging, video, imaging etc.) as part of your assignments Indicative Course Content On this Digital Media and Culture MA degree you will measure modern developments and place them in their historical and contemporary cultural context. Digital media and culture will be analysed through a variety of popular, commercial and media forms. A special focus will be the political, ethical and cultural implications of ongoing and accelerated digitalisation within the context of a global information society. The course provides you with a possibility to critically engage with the theoretical approaches, concepts and terminologies
that are indispensable for (digital) media and cultural analysis. It is designed to further develop your ability to undertake criticism and interpretation of a whole range of cultural artefacts, texts, (digital) media forms, policies, practices and institutions. The course raises questions like: what role do state and market relations play in the arts and culture? What is the relationship between the cultural industries, new media and cultural consumption? How do analog and digital media deal with issues of race, identity and difference, or censorship? What is the connection between information technology, social media, biotechnology, military technology, human bodies and cultural identities in the 21st Century? Modules studied include: Research in Communication, Culture and Media Media and Cultural Theory Digital Media and Culture MA Research Project Four option modules to be selected from: Social and Open Media Media Audiences Communication, Culture and Media Industries Film Theory and Global Context Identity and Cultural Difference Journalism Themes and Issues Advertising Material Cultures Public Relations
There are opportunities to explore contested issues in depth through seminars, to participate in open forum discussions, and to explore particular interests leading to guided research and a substantial supervised MA research project. Future Prospects This MA will be attractive to those seeking, or wishing to enhance careers in: Media research Creative media practice and education The cultural and creative industries It will also be of interest to those with ambitions for further academic research and intellectual inquiry within the media and communications.
147
Film and Visual Cultures

MA
Summary Contemporary society is dominated by visual media lm, photography, television, internet. This Film and Visual Cultures MA allows you to investigate the technological, social and cultural changes that have led to this development. It also addresses the practical and political implications of this change for contemporary visual media production and analyses the specicity of visual media forms. Course Benets The course is taught by a team of enthusiastic specialists in the eld of visual media and culture. Staff will provide an introduction to theoretical perspectives and debates in a friendly and stimulating setting. You will be encouraged to make practical, critical and creative use of digital media (e.g. blogging, video, imaging etc.) as part of your assignments.
Indicative Course Content In order to critically and creatively operate in a visual media dominated world it is vital to develop the conceptual tools that are necessary for analysing visual representations the codes, meanings, visual languages and genres framing our visually dominated media culture. Through specialist modules and a substantial supervised research project, you will engage with cuttingedge ideas, rigorous methods and theoretical frameworks. Through this approach, the course aims to develop your expertise in the texts and artefacts of diverse lm traditions, television, advertising, photography and digital visual media and cultures. Modules studied include: Research in Communication, Culture and Media Media and Cultural Theory Film and Visual Cultures MA Research Project Four option modules to be selected from: Social and Open Media Media Audiences Communication, Culture and Media Industries Film Theory and Global Context Identity and Cultural Difference Journalism Themes and Issues Advertising Material Cultures Public Relations
Future Prospects This MA will be attractive to those seeking, or wishing to enhance careers in: Media research Creative media practice and education The cultural and creative industries It will also be of interest to those wishing to pursue an academic career and with ambitions for further research and intellectual inquiry in the lm and visual cultures eld.
148
Global Journalism
MA
Entry Requirements Normal entry requires a good honours degree in any subject or a recognised equivalent professional experience (usually at least three years). Specic requirements include evidence of engagement with, or demonstrable interest in, journalism. Holders of an honours degree in a subject relevant to the specialist route of Global Journalism, such as Politics and/or International Relations, may nd the course particularly benecial. Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 1 year full-time
Summary Media and communication is a signicant part of an increasingly complex and globalised world, and is continuing to be at the centre of recent global economic difculties and unrest resulting in violence around the world. The MA Global Journalism course draws on Coventry Universitys established links within the elds of print and broadcast journalism, as well as current research within the department in international media and communication. The course also draws on the city of Coventrys reputation for peace and reconciliation and the Universitys growing international links to delve into global societal and media contexts. MA Global Journalism students share a module with students on the MA Global Media and Communication course, studying the functions and activities of international governmental and non-governmental organisations, as well as historical and developing global issues, events and theories. Alongside other students on the Specialist Journalism Postgraduate programme, they learn practical skills of journalism such as interviewing, page layout, audio and video production, and the use of emerging newsgathering and publishing platforms such as Twitter. Course Benets A specialist module on Global Media and Communication which you study alongside students on MA Global Media and Communication. Opportunity to gain experience and contacts in a relevant print, web or broadcast media workplace, giving a real world context for the skills and techniques you have acquired.
Opportunities to access visiting speakers with vast experience and industry knowledge. Opportunities to develop and establish far-reaching networks within the diverse University community, and outside the University through visits to relevant events and conferences. Practising journalists who teach on the course including an award-winning global journalist help you to develop the knowledge and skills required to become a successful global journalist. Our lead global journalism tutor has both practical experience as a journalist working in Africa and Europe, and an extensive body of academic research into global communications practice. Indicative Course Content The course tackles all the essential areas of journalism, from the legal issues to interviewing, practical writing and broadcast and web skills. You will develop a core of journalistic skills and knowledge which are generic requirements of the profession together with a specic eld of expertise: the global media context. You will also study the context of international media organisations and global/international issues facing and addressed by all media. Teaching takes the form of a mixture of lectures, seminars, discussions and workshops. You will be expected to read widely, contribute actively to discussions, and devise your own study topics in negotiation with tutors.
Modules include: Global Media and Communication Law, Ethics and Public Administration Multiplatform Journalism Practice Specialist Professional Practice Journalism Themes and Issues Postgraduate Journal MA Journalism Research Project Note: Italicised modules give specic focus to your specialist area a global approach. Future Prospects Career prospects on successful completion of the Global Journalism degree may include positions within established media/broadcasting organisations in a range of national and global contexts, and positions in newspapers, specialist and trade publications and specialist reporting positions which have a global focus. Opportunities may also exist in emerging broadcast contexts, such as web-based text journalism, web-TV and Internet radio.
149
Global Media and Communications

MA
Summary What does it actually mean to say we live in a global or globalised media and communication environment? What kind of technological, social and cultural changes are implied, produced or hidden by this phrase? This Global Media and Communications MA degree is designed to help you develop the necessary theoretical frameworks and conceptual tools to analyse and to critically evaluate the implications of these developments. Course Benets The course is taught by a team of enthusiastic specialists in the eld of global media and communications Staff will provide an introduction to current theoretical perspectives and debates in a friendly and stimulating setting. You will be encouraged to make practical, critical and creative use of digital media (e.g. blogging, video, imaging etc.) as part of your assignments. Indicative Course Content The course explores, through current research and scholarship, the globalisation of the communication and media industries, media ownership and concentration, international agencies, the new communication order, and ethical/rights issues in global media. Through specialist modules and a substantial supervised research project, you will investigate the role of the worlds dominant media organisations and the oppositional voices countering them. There are opportunities to explore contested issues in
depth through seminars, to participate in open forum discussions, and to explore particular interests leading to guided research. Modules studied include: Research in Communication, Culture and Media Media and Cultural Theory Global Media and Communication MA Research Project Four option modules to be selected from: Social and Open Media Media Audiences Communication, Culture and Media Industries Film Theory and Global Context Identity and Cultural Difference Journalism Themes and Issues Advertising Material Cultures Public Relations Future Prospects This MA will be attractive to those seeking, or wishing to enhance careers in: Transnational media and communications industries NGOs Campaign and advocacy groups It will also be of interest to those wishing to pursue an academic career and with ambitions for further research and intellectual inquiry in the lm and visual cultures eld.
150
Health Journalism
MA
Entry Requirements Normal entry requires a good honours degree in any subject or a recognised equivalent professional experience (usually at least three years). Specic requirements include evidence of engagement with, or demonstrable interest in, journalism. Holders of an honours degree in a subject relevant to the specialist route of Health Journalism, such as Health Science/s, may nd the course benecial. Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 1 year full-time
Summary Health care is the worlds single largest industry, with a global turnover of more than $5 trillion, a global workforce of 60 million, and an impact on every man, woman and child on the planet. It is therefore a natural focus for journalists. In almost every country health and health care are staple issues for media reporting, whether this be human interest articles, reports of new cures or investigations, controversy over health care systems and reforms (such as those in the USA), or political arguments over resources (as in the UK, Ireland and many other countries in the current economic climate). Yet very few journalists covering health and health care have any specialist training in what is a potentially a complex and wide-ranging area. This MA aims to ll part of that gap in knowledge. The course draws on our established links with the elds of print and broadcast journalism, including staff research, publication and journalism on health policies at national and international level, and health campaigning. It also draws on the Universitys established expertise in the eld of Health, through the Faculty of Health and Life Sciences and this helps candidates to understand the complex and wide-ranging issues in health and health care. Course Benets
Opportunity to gain relevant experience in a print, web or broadcast media workplace, giving a real world context for the skills and techniques acquired. Opportunities to access visiting speakers with vast experience and industry knowledge. Practising journalists who teach on the course including a leading award-winning health policy expert help you to develop the knowledge and skills required to become a successful health journalist. One of our Health Journalism tutors has been actively engaged in communication and campaigning on health policies at regional, national and global levels. Indicative Course Content The course examines the health industry in context and helps you develop a specic eld of expertise in this area, exposing you to the context of health-focused media outlets and specialist health reporting. The course incorporates the Contemporary Issues in Health module in which you join with health professionals on Faculty of Health and Life Sciences MSc courses to study the social, economic, political and organisational context of health and health care. This module and the course as a whole offer you the opportunity to produce work relating to your interests in health, health care or health policy while also developing a core of generic journalistic skills and knowledge required by the profession. You study the essentials of journalism, ranging from legal issues to practical writing, broadcast and web skills.
Mid way through your course you will have the opportunity to gain relevant experience in a print, web or broadcast media workplace, giving a real world context for the skills and techniques you have acquired. Modules include: Contemporary Issues in Health Law, Ethics and Public Administration Multiplatform Journalism Practice Specialist Professional Practice Journalism Themes and Issues Postgraduate Journal MA Journalism Research Project Note: Italicised modules give specic focus to your specialist area health. Future Prospects Successful completion of the course can lead to career prospects which include positions on the many specialist health trade publications, as well as health reporting and feature writing for general publications at local, regional and national level, in addition to public relations for many health-related commercial and non-prot organisations.
A specialist health module on Contemporary Issues in Health which you study alongside
students on Faculty of Health and Life Sciences MSc courses.
151
Media Production
MA
Entry Requirements A good honours degree or equivalent in a relevant discipline, or relevant experience. A portfolio showing examples of work Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 1 year full-time
Summary With its emphasis on media futures and media business, this MA is ideal for graduates continuing from their BA in Media Production or practicitioners working in the industry who want time and space in a supportive and critically creative atmosphere to reevaluate their practice and open up new possibilities for their careers. The MA in Media Production aims to provide the ground for producing innovative forms of practice in media production that are socially, politically, economically and ethically engaged with everyday life. Joining a participatory and engaged community of practice is what makes the course a special and stimulating experience. Course Benets The staff team is committed to opening up media education and practice to current debates and the massive changes occurring within the media landscape You will be involved in practical hands-on projects throughout the course using our extensive media resources Projects are based on a structured approach to research, writing, presentation and production Develop a critical reective portfolio of engaged practice. Prepare for industry recognised exams in media production (Apple Certication). Network and make links with a diverse range of international media practitioners.
Indicative Course Content You are taken seriously as media producers. The course offers a creative space in which experimental and innovative ways of working can be accommodated. It is based in critical practice and invites you to respond to the problems of media production now and how it has been shaped by key historical practitioners. By making you as much aware of the historical contingencies as you are of the latest practical, technological and theoretical developments within the profession, the MA in Media Production seeks to equip you with the means to construct new forms of material imagination. This imagination is, by denition, a form of shared social and political engagement with the world. Modules: Contextualising Media Researching for Production Emergent Media (experimental project) Research in Communication, Culture and Media Project Development and Realisation MA Research Project Two option modules to be selected from: Film Theory and Global Context Identity and Cultural Difference Social and Open Media Culture and Media Industries
Future Prospects This MA is designed to equip you with the knowledge, critical skills and experience likely to advance your career prospects or enable further study. For successful students there are opportunities across many sectors and related industries, including: production for online content, mobile platforms new media toolsets, social media, data visualisation moving image and social engagement. training and education archive and community engagement reportage and documentation.
152
Photography
MA
Entry Requirements You will need a good honours degree in a cognate subject and/or a portfolio of professional work. Students whose rst language is not English must demonstrate prociency in the English language equivalent to IELTS 6.5. Course Length 1 year full-time
Summary The course provides a live mentored environment from which you can draw on the expertise and guidance of an international roster of specialists and collaborators. Our innovative approaches to teaching and learning take full advantage of all the benets of an extensive and globally distributed community which place you at its centre. A rolling programme of entry points and multiple versions enable you to tailor a bespoke approach to learning and development suiting individual needs, both onsite in Coventry and/ or online. Course Benets Learn from people who are shaking up photographic education (WIRED.com, 2011) Work with innovators: breaking new ground for photographers (EU Parliament TV, Andreas Dietl 2010) Be part of our networked and distributed approaches: amazing, opens up the whole process of how you teach photography at a university (P2PU Exec. Dir. Philipp Schmidt, May 2012)
Indicative Course Content You will be taken seriously as motivated and committed media-producers and peers. We have built a creative environment in which experimental and innovative ways of working are encouraged and supported. Youll be a part of an approach to teaching and learning that values collaboration and live practical engagement over broadcast instruction and rote-learning. Our explicit aim is to foster innovative and sustainable responses to the seismic shifts currently redening the post-digital photographic landscape. Modules: The Photographic Artefact: Print, File and Ephemera - Engendering informed and empowered artisans, able to realise the medium as artefact thereby appreciating its unique and inherent value The Post-Photographer: Storytelling, Curation and Collaboration - Transiting from traditional photographic supplier into an informed post-photographic storyteller The Photo-publisher: Platforms, Hubs and the Pamphleteers - Developing the knowledge and skills to transit from the traditional role of content supplier, to one of post-photographic publisher
Hyper-photography: The Medium, the Media and the Mediated - Informed ownership of your practice, foregrounding the knowledge and skills necessary to realise a photographic concept - from previsualisation to publication-ready artefact Masters Photographic Practice - A selfdirected major project and opportunity develop a body of work with a distinct authorial identity, underpinned by intellectual engagement at Masters level Future Prospects Our world renowned contributors and mentors are a key component of the course and represent exclusive access to professional networks spanning genres and continents. You are at the heart of this network and so ideally placed to develop and grow your existing practice or foster and establish a new one.
153
NURSiNG
Nursing Studies
MSc
Entry Requirements Applicants for the Masters in Nursing Studies will have completed a course leading to nurse registration and should normally hold an honours degree in nursing studies and an ability to study at masters level. IELTS score of 6.5 or above, with no lower than 5.5 in any component or equivalent. Pre-sessional English is available if required. Course Length 1 year full-time
Summary This course aims to enhance a critical understanding of the issues affecting health and health care in an International context. The inuence of the global public health agenda on the role of the nurse is considered in an examination of the complex social and political nature of nursing, health and social care, using an integrated approach that draws on theoretical frameworks from a range of disciplines. The course is an opportunity to extend your knowledge base which is transferable to support nursing practice through sharing learning with nurses and healthcare practitioners from a range of countries. The course has been designed to offer a exible mode of study. The course requires students to initially complete a postgraduate certicate in Nursing Studies, then a postgraduate diploma in Nursing Studies; successful completion of the research dissertation leads to the award of Master of Science Nursing Studies. International students must study this course full time. Nursing is developing worldwide and increasingly the demands and various national registration bodies require nurses to exercise high levels of autonomy commensurate with a minimum of graduate level knowledge and skills. Nurses holding a Masters degree in Nursing will be ideally placed to take a leading role in clinical developments within their own elds of practice.
This course offers a Masters degree for qualied nurses. It does not require Nursing and Midwifery Council registration since it has no clinical practice element. It provides the necessary academic foundation for professional nurses to make a leading valuable contribution to health care at individual and community levels alongside medical and allied health professionals forming a key part of the healthcare team. Course Benets Intensive one year programme combined with valuable UK based international experience Provides an opportunity to develop advanced understanding of the theoretical aspects of professional nursing and engages with important contemporary issues in Nursing from an international perspective Enables students to develop a comprehensive knowledge of research to support the evidence base for practice and nursing developments Offers a valuable qualication to enhance career prospects in clinical nursing and offers scope to move into teaching, management or research Enhances the contribution made by Masters level graduates in developing the profession Indicative Course Content This course recognises that there will be transitional needs for some international nurses to adjust to study in a UK higher education
institution alongside UK based practicing nurses undertaking Masters Degree level study. In view of this there will be considerable support provided in relation to information retrieval skills and academic study practices. In recognition of the status of students undertaking this course there is a considerable element of student centred work allowing you to pursue specic professional interests. In addition the course will cover a wide range of topics which may include: Research Methodology, Design and Methods Contemporary Issues in Nursing Public Health and Health Development Managing Individuals with Long-term Conditions Public Health Policy and Practice Independent Study Masters Dissertation Leadership and change for Service Improvement Ethics, Law and Professional Practice Evidence Based Practice Learning for Health and Social Care Future Prospects Nurse graduates may emerge from this programme to play a key role in leading clinical developments in practice within their eld. Masters level graduates may be tomorrows policy makers, teachers and researchers. They may be the leaders and specialist nurse practitioners who ll and develop new posts as the nursing profession develops.
155
OccUpATiONAl thERapy
Neurological Occupational Therapy

MSc
Entry Requirements Applicants must hold a BSc (Hons) degree or a diploma in Occupational Therapy from a World Federation of Occupational Therapists (WFOT) approved programme. If English is your second language you must gain an IELTS score of 6.5 or above, with no lower than 5.5 in any component or equivalent. Pre-sessional English is available if required. Course Length 1 year full-time
Summary The MSc Neurological Occupational Therapy is the ideal programme through which occupational therapists working in a range of services can develop specialist knowledge and skills, meet the increasing demands placed upon them and enhance their career in health or social care. Not only does it enable students to develop their skills in clinical reasoning, reection and research but provides valuable opportunities for critical discussion and debate, networking with other occupational therapists, collaborating with health and social care professionals, particularly physiotherapists specialising in neurology from across the Faculty of Health and Life Sciences. The course provides a perfect opportunity for students to demonstrate their Continuing Professional Development, a requirement for maintaining their registration with the Health and Care Professions Council. In addition it enhances their management, leadership and communication skills, preparing the next generation for roles within management, education and research, such as clinical specialists and consultant therapists. Course Benets The course will facilitate the development of advanced reective, reasoning skills and skills of critical evaluation to enable students to respond effectively to the challenges of the current climate in health and social care Can prepare students for advanced posts such as clinical specialists, consultant therapists, research and educational posts This course will also be of benet for those wishing to work as an occupational therapist overseas
The MSc Neurological Occupational Therapy degree is a specialist MSc occupational therapy award which will enable students to demonstrate a depth of understanding of the complex eld of neurological practice The course offers opportunities to advance practice through work-based learning which will develop the skills of the student and develop services within the workplace Indicative Course Content Early in the programme students study a subject-specic mandatory module alongside other occupational therapists focussing on critically evaluating the professions philosophical and evidence base. Students also study two specialist modules in neurology alongside their physiotherapist colleagues. Two further mandatory modules are studied alongside other students from across the Faculty, enabling them to enhance their knowledge and skills in research methods and data analysis in preparation for the Research Dissertation. The programme comprises six mandatory modules, plus the research dissertation. The mandatory modules for this programme are: Occupational Therapy: Evolving Practice and Theory Principles of Neuro-rehabilitation The Neural Control of Human Behaviour in Health and Disease Research Methodology, Design and Methods Data Analysis Professional Practice Placement (Full time students) OR Work-based Learning (Part-time students) The Research Dissertation can be an empirical research study or systematic review of the evidence.
Future Prospects The MSc Neurological Occupational Therapy award can enhance future career prospects. Graduates from this course will have evidence of skills which have been developed at an advanced level and support the work within the specialist eld of neurology and neurological rehabilitation. This course can also support career development for those wishing to move forward into research, managerial or educational careers related to neurology. Through this course students should become equipped with skills to be leaders in their professional eld. The MSc award is mandatory in other countries, this specialist MSc degree will be an advantage for those wishing to practice in countries such as America Through the completion of the dissertation, students career prospects as researchers will be enhanced. Writing skills, developed through the course will support dissemination at national and international conferences and written publications in professional journals. The course could also be a spring board for further higher level study and result in learning at doctoral level.
157
Occupational Therapy
MSc
Entry Requirements Applicants must hold a BSc (Hons) degree or a diploma in Occupational Therapy from a World Federation of Occupational Therapists (WFOT) approved programme. If English is your second language you must gain an IELTS score of 6.5 or above, with no lower than 5.5 in any component or equivalent. Pre-sessional English is available if required. Course Length 1 year full-time
Summary The MSc Occupational Therapy programme is the perfect vehicle through which occupational therapists can develop their knowledge and skills to meet the increasing demands placed upon them and enhance their career in health or social care. Not only does it enable students to develop their skills in critical reasoning, reection and research but provides valuable opportunities for critical discussion and debate, networking with other occupational therapists and collaborating with health and social care professionals from a number of departments across the Faculty of Health and Life Sciences. The course provides an ideal opportunity for students to demonstrate their Continuing Professional Development, a requirement for maintaining their registration with the UK Health and Care Professions Council. It enables students to develop their management, leadership and communication skills, preparing the next generation of occupational therapists for roles within management, education and research, such as clinical specialists and consultant therapists. Course Benets Studying on the MSc Occupational Therapy programme will: Facilitate the development of advanced reective, reasoning and critical evaluation skills to enable students to respond effectively to the challenges faced by those working in health and social care Provide opportunities for networking and critical discussion and debate with occupational therapists and other health and social care professionals Prepare students for working in advanced roles such as clinical specialists, consultant therapists, research posts, education and management
Afford students, through its exible structure, the opportunity to select three option modules which are specic to their own interests and learning needs Benet those students wishing to work as an occupational therapist overseas Provide opportunities for students to demonstrate their Continuing Professional Development, a requirement for maintaining their registration with the Health and Care Professions Council Indicative Course Content Early in the programme students study a subjectspecic mandatory module alongside other occupational therapists focussing on critically evaluating the professions philosophical and evidence base. Students also study two other mandatory modules alongside other students from across the Faculty, enabling them to enhance their knowledge and skills in research methods and data analysis in preparation for their Research Dissertation. In addition the exible course structure allows students to select three option modules from across the Faculty which are specic to their own interests and learning needs. The programme comprises three mandatory modules and three option modules, plus the research dissertation. The mandatory modules for this programme are: Occupational Therapy: Evolving Practice and Theory Research Methodology, Design and Methods Data Analysis The three option modules can be chosen from a range available from across the Faculty of Health & Life Sciences and include:
Advancing Practice: Professional Perspectives Principles of Neuro-rehabilitation Ethics and Law for Professional Practice Evidence-based Practice The Neural Control of Human Behaviour in Health and Disease Leadership Change for Service Improvement The Research Dissertation will focus on the students particular professional interest and can be undertaken either as an empirical research study or systematic review of the evidence. Future Prospects Graduates of the MSc Occupational Therapy will have developed advanced level skills in critical reasoning, reection and research which should enhance their future career prospects, working in clinical specialist roles and consultant therapist posts or roles in education and management within a health or social care setting. Furthermore, increased personal and professional condence could open many doors and extend the range of career options available. Graduates should be equipped with the skills to potentially become leaders in their professional eld. Graduates will gain knowledge of research methodologies and skills, through completion of the dissertation enhancing their career opportunities as researchers. This knowledge could be the launch pad for further higher level study and result in learning at doctoral level The MSc award is mandatory in other countries, this specialist MSc degree will be an advantage for those wishing to practice in countries such as the United States of America
158
Oil and Gas
Oil and Gas Management

MSc
Entry Requirements A rst or upper second-class honours degree in a relevant discipline or an acceptable equivalent professional qualication. Special consideration is given to applicants holding a lower second-class honours degree or HND with at least ve years working experience in the energy sector. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language. Course Length 1 year full-time
Summary This course is ideal for a person who is interested in starting or progressing their career in the energy and hydrocarbon industry. It will benet students from a range of technical, nontechnical and commercial backgrounds. The course will provide an understanding of the processes, drivers, threats and opportunities related to the management of the oil and gas sector in the 21st century. The course is built around a core set of modules on the current and future management of hydrocarbon resources, petroleum economics, impact assessment and risk management, and your operational skills will be enhanced by an opportunity to complete an IOSH accredited health and safety certicate as part of the MSc. Course Benets As well as the core subjects you will follow a pathway through the course to develop expertise in Technology Management, QHSE, Law & Policy or Finance & Investment. You are then able to customise the course to your personal needs by developing management skills in areas such as project management, environmental management, renewable energy, strategic and human resource management.
Indicative Course Content The course provides opportunities to study a range of subjects, such as: Introduction to Oil & Gas Industry The Future of Oil and Gas HSE Management in the Oil & Gas Industry Petroleum Contracts & Economics Oil & Gas Trading International Finance Markets Stock Market Investments International Environmental Law International Corporate Governance Law Project and Quality Management in the Energy Industry Impacts of Petroleum Exploration, Extraction and Transport Renewable Energy Environmental & Energy Management Contaminated Land Water & Wastewater Treatment Investment Analysis and Decision Making in the Petroleum Industry Risk, Safety and Governance Crisis & Continuity Management Emergency Management Practices and issues Strategic Management Human Resource Management Corporate Social Responsibility Masters Research Project or Consultancy Project
Future Prospects Graduates should be equipped with the expertise required for leadership and management in the Worlds fastest growing and dynamic sector. The course should provide you with potential opportunities in a number of career pathways in national and multinational energy companies, consultancies, energy ministries, investment banks and international energy agencies.
160
Oil and Gas Management

MBA
Entry Requirements Applicants should hold an honours degree of a 2:2 or above. International applicants should also hold a minimum of 6.5 score in the IELTS test for English language, with a minimum of 5.5 in each component. No work experience required. Course Length 1 year course, delivered over four terms of 10 weeks each January, April, July or October intakes.
Summary The course is designed to equip students with deep theoretical knowledge of current business and management issues and best practices within the oil and gas industry alongside a range of skills-based activities. Students should learn to relate their study to practical experiences through discussion with top business professionals and practitioners, sharing the real-life business challenges which energy rms face. Course Benets In addition to training on the petroleum industry from upstream to downstream, the course also develops your quantitative and research skills, through undertaking either a traditional dissertation, a company internship/consulting opportunity or oil and gas management simulation in your nal term. Graduates can therefore be equipped with the appropriate management and leadership skills and knowledge to work in the energy sector, one of the worlds fastest growing and most dynamic sectors. This will enable them to position themselves condently as well-equipped professionals, and secure employability in diverse organisational settings.
Indicative Course Content The course content is regularly reviewed and updated to reect new developments and requirements of the industry and government legislation. Term1 Academic and Professional Skills Finance, Funding and Legislative Frameworks for Success Leading in a Changing World Term 2 Employability and Consulting Skills Marketing in a Global Age Sustainable Strategy: from Planning to Implementation International Environmental Law Term 3 Business and Management Research Methods Impacts of Oil Production in the Developing World Integrated Emergency Management; Practice and Issues Project Management Term 4 Organisation Internship, Consulting Project, Dissertation or Oil and Gas Management Simulation
Future Prospects Employment in the energy sector is growing rapidly worldwide, offering exciting career opportunities for managers that understand its diverse issues, demands and challenges. This course is ideal for those already working in, or associated with the energy sector. Although no work experience is required for this course, it has been designed to equip you with the appropriate management skills and knowledge to undertake a leadership role in the oil and gas industry, one of the worlds fastest growing and most dynamic sectors.
161
Petroleum and Environmental Technology

MSc
Entry Requirements A good UK honours degree or an international equivalent, preferably at upper 2nd class level or above. Candidates holding the equivalent of a good 2nd class lower degree or HND holders with at least ve years working experience in the energy sector may also be considered. Course Length 1 year full-time
Summary This course provides specialist education tailored to the requirements of an integrated upstream petroleum and environmental technology industry. This sector is faced with the challenges of meeting environmental standards within the context of increasingly stringent environmental requirements across the globe. This programme will broaden your expertise in the key areas of process, treatment, production and production optimisation methods employed within the petroleum industry and upon successful completion you should be recognised as an oil and gas specialist with a strong environmental bias.
Indicative Course Content As well as studying aspects of production and processing technologies and reservoir technology and simulation, you will develop skills in environmental monitoring and have the opportunity to complete an IOSH accredited health and safety certicate. Students then choose from an array of options that allows them to specialise in areas of environmental management, petroleum economics and project management. To complete the MSc you will undertake a research project on a subject of your choice or a Company Internship with a relevant organisation in the UK or overseas.
Future Prospects The MSc Petroleum and Environmental Technology is designed to equip graduates with the expertise required to confront the technological and environmental challenges confronting the oil and gas industry in the 21st century. Previous graduates have been employed in areas within the chemical, environmental, renewable energy, oil and gas sectors.
162
phYSiOThERApY
Advancing Physiotherapy Practice

MSc
Entry Requirements This course is open to professionally qualied physiotherapists. Applicants should hold an honours degree or a diploma in physiotherapy. Students whose rst language is not English will normally be asked to meet the standard requirements for University entrance at this level, which are: IELTS 6.5 or equivalent. Admission will be by interview, in addition to the written University application form supported by two references. Telephone interviews can be offered for overseas applications. Course Length 1 year full-time
Summary This clinically focussed course is offered to qualied physiotherapists who wish to develop their practice to a higher level. The course aims to develop students knowledge and skills in the assessment, clinical reasoning and treatment in the three core areas of physiotherapy practice: cardiorespiratory, musculoskeletal and neurological physiotherapy. The course will contribute to students professional development. It aims to enhance students employability by advancing clinical and communication skills, so that successful graduates can inuence practice and service delivery, working in line with government initiatives. All modules are mandatory and the programme is structured so that whether a student chooses to take the part-time or full-time route, the rst stage of the course will enhance their knowledge and understanding of research and evidence based practice. Students should become equipped to develop a more critical approach to clinical practice, through the core skills modules. Course Benets Reasons to choose MSc Advancing Physiotherapy Practice Gain in-depth knowledge of the theory underpinning evidence based physiotherapy
Reect and apply theoretical knowledge to physiotherapy practice Gain the skills, concepts and knowledge related to advanced physiotherapy practice to strengthen a career in physiotherapy Critically analyse relevant literature Evaluate clinical practice Gain the appropriate intellectual skills, in order to meet the demands of a more advanced professional role Understand the importance of research and the evaluation of clinical outcomes in the development of professional knowledge and practice Contribute to the continued professional development of clinical colleagues Indicative Course content The programme comprises 6 mandatory modules and the dissertation: Developing Expertise in Physiotherapy Research, Methodology, Design and Methods Evidence Based Practice Advancing Neurological Physiotherapy Practice Advancing Cardiorespiratory Physiotherapy Practice Advancing Musculoskeletal Physiotherapy Practice
Future Prospects This course will provide students with opportunities to develop advanced clinical physiotherapy skills which can allow them to move into higher positions within the eld of physiotherapy.
164
Manual Therapy
MSc
Entry Requirements Recent experience within musculoskeletal physiotherapy eld. Students whose rst language is not English will be asked to meet the standard requirements for University Entrance at this level which are: ILETS 7 HCPC registration CSP registration Course Length 1 year full-time
Summary The course will prepare students for advanced and specialist roles within neuromusculoskeletal physiotherapy such as extended scope practitioner, clinical specialist and consultant physiotherapy posts and will therefore enhance students career opportunities. In addition, students who successfully complete the postgraduate diploma are eligible to join the Musculoskeletal Association of Chartered Physiotherapists (MACP). The course is underpinned throughout by evidence based practice and clinical reasoning to ensure the development of a sound, reasoned and effective approach to practice. There is a strong emphasis on manual skills and mentored clinical practice allowing the student to develop condence and expertise in the management of musculoskeletal disorders. The course embraces and integrates the many diverse approaches currently employed in the assessment and treatment of musculoskeletal patients and in this way encourages innovation of thought and practice within the student.
Course Benets The course will enhance and develop students theoretical knowledge, clinical reasoning, EBP and clinical expertise in the areas of musculoskeletal Physiotherapy. Particular strengths of this course are: Equal emphasis on both theoretical and practical elements of manual therapy High level of mentored clinical practice allowing skills and knowledge gained in the university setting to be applied to the clinical setting. Highly exible study mode allowing students to tailor their route through the course to support current roles, career progression and workplace demands. Teaching excellence achieved through the combination of university lecturers and external lecturers, all of whom are specialists and experts in their eld Enriched student learning experience through the varied teaching and assessment approaches adopted, the involvement of nationally renowned specialists in delivery of the curriculum, peer learning, integration of the latest technology and the use of a virtual learning environment to support studies.
Indicative Course Content Students will undertake 6 modules: 1 Developing Expertise in Physiotherapy 2 Neuro- musculoskeletal I Upper Quadrant 3 Neuro-musculoskeletal II- Lower Quadrant 4 Research Methodology, Methods and Design 5 Clinical placement in Manual Therapy 6 Choice of one Option module from a range of modules, for example Injection Therapy Extended Scope Practitioner Acupuncture Evidence Based Practice and many more. Future Prospects Recent research has shown that our graduates progress within their chosen career into roles such as extended scope practitioners, clinical specialists, consultants, research specialists and lecturers. (Perry, Green, Harrison 2011)
165
Neurological Physiotherapy
MSc
Entry Requirements The course is open to professionally qualied physiotherapists. Applicants should normally hold a degree or a diploma in physiotherapy as recognised in the country of study/origin and be registered with the Health Care Professions Council and Chartered Society of Physiotherapy. Students must have one years experience in neurological physiotherapy practice in addition to evidence of continuing professional development. Students whose rst language is not English are required to have at least IELTS 7 (or equivalent). Course Length 1 year full-time
Summary This course is open to HCPC registered physiotherapists who wish to develop and extend their knowledge base and professional expertise in the eld of neurological physiotherapy. The course builds upon students current knowledge and experience to facilitate an in-depth exploration of neurological physiotherapy. It is underpinned throughout by evidence based practice and clinical reasoning to ensure the development of a sound, effective and reasoned approach to practice. Course Benets The MSc Neurological Physiotherapy programme is well established at Coventry and has been developed and regularly updated to respond to the challenges of a changing healthcare climate. The course has been designed to meet the needs of physiotherapists through a exible modular structure, with students choosing a pattern of study to suit their own professional needs. Some of the modules are shared between physiotherapists, occupational therapists, and nurses, thus reecting the interprofessional nature of the practice of neurological rehabilitation. All tutors delivering on the modules are experts in their own elds and are research active.
In acknowledgement of the differing needs of students the clinical component of the course is offered either as a clinical placement or a work based learning module. The clinical component of the course offers students the opportunity to apply, test and expand their University based learning in the clinical setting, allowing the student to develop condence and expertise in the management of neurological disorders. Indicative Course Content The MSc Neurological Physiotherapy programme requires students to complete six modules prior prior to the dissertation. There are three mandatory modules attached to the programme: Developing Expertise in Physiotherapy Research Methodology, Methods and Design Clinical Placement or Work Based Learning Students must then choose at least two of the following neurological focused modules: The Neural Control of Human Behaviour The Principles or Neuro-rehabilitation Injection Therapy Plus one further option module related to the students own area of interest.
Future Prospects The course aims to prepare students for specialist roles within neurological physiotherapy such as extended scope practitioner, clinical specialist and consultant therapy posts and should therefore enhance students career opportunities.
166
Physiotherapy
MSc
Entry Requirements The course is open to professionally qualied physiotherapists. Applicants should normally hold a degree or a diploma in physiotherapy as recognised in the country of study/origin. Students should have one years experience in physiotherapy practice in addition to evidence of continuing professional development. Students whose rst language is not English are required to have at least IELTS 6.5 (or equivalent). Course Length 1 year full-time
Summary This course is offered to professionally qualied physiotherapists who wish to gain a higher degree and to extend their knowledge and professional expertise in physiotherapy. The course builds upon students own current knowledge and experience to facilitate an exploration of physiotherapy in its many forms. It allows students to choose their own programme of study which enables them to advance their knowledge and skills in their own particular area of interest, be it clinical, managerial, educational or research based. It provides an opportunity for personal and professional development and aims to prepare students for more advanced roles within the profession.
Course Benets The MSc Physiotherapy programme has been well established at Coventry since 1992 and has been developed and regularly updated to respond to the challenges of a changing healthcare climate. The course has been designed to meet the needs of physiotherapists through a exible modular structure. It enables students to advance their knowledge and skills in their own particular area of interest in addition to allowing them to choose a pattern of enrolment and timescale of study to suit their personal and professional needs. Many modules are shared across the professions, reecting the inter-professional nature of physiotherapy and providing valuable opportunity for discussion and debate. All tutors delivering on the modules are experts in their own elds and are research active.
Indicative Course Content The MSc Physiotherapy programme requires students to complete six modules prior to the dissertation. Two modules are mandatory across the programmes: Developing Expertise in Physiotherapy Research Methodology, Methods and Design The exible nature of the programme enables students to choose four option modules related to their own area of interest from an extensive list of modules from across the Faculty. Future Prospects The course provides an opportunity for personal and professional development. It aims to enhance knowledge and understanding and prepare students for more advanced roles in the clinical, educational or research environments.
167
pOliTicS AND intERnatiOnal RElatiOns
Conict Resolution Skills

PgC
Entry Requirements Applicants should hold an undergraduate degree of a reasonable standard or equivalent. Applications from students without the normal academic qualications but with relevant professional expertise and/ or life experience will also be considered. Course Length 6 months full-time
Summary The Postgraduate Certicate in Conict Resolution Skills aims to provide participants with a clear understanding of the dynamics of conict, violence and peace and to enable students to acquire a range of practical and analytical skills related to handling conict at the interpersonal, inter-communal and international levels. The course is offered as a blend of online and classroom-based learning. At the heart of the programme is a two-week residential summer school based at Coventry University, which attracts people from around the world and is highly interactive, with an emphasis on putting knowledge and skills into practice. After the residential course, students will be required to complete written assignments with tutorial support provided through distance learning. Students who successfully complete the Postgraduate Certicate in Conict Resolution Skills can then transfer on to the MA in Peace and Reconciliation Studies and complete it by distance learning.
Why study the Conict Resolution Skills Postgraduate Certicate You will attend an intensive 14-day residential course at Coventry University Delivered by staff from the Centre for Peace and Reconciliation Studies research unit Supports people who are interested in making a practical contribution to their society A mix of new graduates who want to become involved in working in conict resolutions within Britain, and overseas and existing practitioners seeking to refresh and refocus their thinking and their activities in the eld Aimed at those who want to be more effectively involved in handling conicts at the inter-personal, community, national or international levels You should develop the ability to work with others to sustain a long-term approach to changing the relationships which give rise to destructive conict and learn how to evaluate and assess the impacts of such interventions Students will work in learning sets that take advantage of their range of experience in different political, social, cultural and organisational contexts. The richness and variety of experience and backgrounds of the participants will help illustrate the generic features of conict - with regard to its casual factors and the techniques and strategies that can be used to alleviate its destructive consequence.
The curriculum will introduce a range of practical skills and analytical tools which, through a programme of relevant exercises, will enhance understanding of conict and capacities for handling it constructively. The curriculum is intended to encourage reective learning, and to enable students to apply the skills they have learned to an organisational or situational context. A range of conict situations will be analysed as case studies based on participants own experiences and interests. The teaching method will be highly participative, with space for extensive student contributions and presentations alongside the more formal input of the tutors. The course will include an intensive 14-day residential course at Coventry University. Following the residential course, students will be required to complete written assignments with tutorial support provided through distance learning as part of the assessments for the award of the Postgraduate Certicate in Conict Resolution Skills. Future Prospects Successful graduates should be able to work in a region of conict and practitioners already working in the eld will benet from a renewed focus on the dynamics of conict and the opportunity to reect in a disciplined manner upon the approaches that can be employed to deal with them.
169
Diplomacy, Law & Global Change

MA
Entry Requirements Successful applicants must normally hold a second class honours degree in a relevant discipline. Applicants who can demonstrate considerable experience at an appropriate professional level but who do not have the formal academic entry qualications may also be admitted, subject to an application and assessment. Course Length 1 year full-time
Summary This course is designed for students who are interested in the nature of the world in which we live and the problems it confronts. World politics are experiencing rapid and far reaching changes: the forces of globalisation challenge familiar concepts such as national sovereignty. New issues, such as those presented by the environment, demand innovative solutions. Moreover, the distinction between domestic and international politics is now being eroded whilst nationalism and inter-cultural conict are growing. Against this background, the course focuses on two sets of inter-related issues which are central to an understanding of this changing environment: The role and nature of diplomacy as a key mode of communication between states and other actors on the international stage. The development and adaptation of the norms and rules of international law which have traditionally constituted the main sources of order in the international system. This course aims to provide a rm understanding of the development and contemporary practice of diplomacy and the rules of international law at postgraduate level, and prepares students for a career in diplomatic services, international organisations, non-governmental organisations or international business.
The taught component of the course is delivered through workshops and lectures, which are supplemented by other activities such as simulations on negotiation. For the Postgraduate Diploma you have to complete successfully four taught topics, and research methods and design training units. For the MA, in addition, you have to complete successfully a 15,000-word dissertation on a subject of your own choice within the subject areas of the course. Course Benets A distinctive and original course that attract students from overseas, the UK and the EU. It offers you both an academically challenging experience and one that will be of practical use in your future career. It is of particular interest to those interested in a career with a strong international dimension. Indicative Course Content You will normally study this distinctive and original course full-time over one year, but it is also possible to study on a part-time basis. It explores the emerging global order of the twenty-rst century from the perspectives of diplomacy and international law. The multidisciplinary nature of the course is reected in the two mandatory subjects:
Diplomacy and the International System focuses on the changing nature of the international system, the character of diplomacy and its role in contemporary world politics. International Law in the Contemporary World Arena examines the role of international law and institutions, with particular emphasis on the United Nations. In addition you will study two further subjects. Optional topics currently available include: Law of Diplomatic Relations Threats to Global Security International Environmental Law International Human Rights Law Governance for Security in the Developing World Gender and Human Rights Foreign and Security Policy Formulation (Field Trip) Future Prospects Many of our graduates are now members of national diplomatic services (some have been seconded to us from their home diplomatic services), international organisations, non-governmental organisations or international business.
170
International Relations
MA
Entry Requirements Successful applicants must normally hold a second class honours degree in a relevant discipline. Applicants who can demonstrate considerable experience at an appropriate professional level but who do not have the formal academic entry qualications may also be admitted, subject to an application and assessment. Course Length 1 year full-time
Summary The core mode of delivery for the course is the extended workshop facilitated by respective subject leaders with specic subject expertise. Methods of investigation include break-out groups, presentations, debates and simulations. More than ever, peoples lives and futures are globally interconnected and interdependent. Drawing on theories and practice from, amongst other elds, political science, history, sociology, economics and cultural studies, IR remains distinct with its own theoretical skeleton and terms of reference. Themes as varied as the evolution of the discipline, globalisation, international law, diplomacy, war and peace are investigated as part of the course. Content and structure are designed to enable newcomers to engage readily with the discipline, whilst offering those who already have a background in IR an opportunity to deepen their exploration of its scope and complexities. The University and the city of Coventry are international in their outlook and the diversity of the student and diaspora populations enriches the learning environment. The course equally benets from world class researchers in the Department of International Studies and Social Sciences, whilst also borrowing expertise from sister departments within the faculty. Of particular value are the reciprocal links between those delivering the course and distinguished scholars at universities around the world as well as relationships with IR practitioners in government, non-governmental organisations, international organisations and prominent think-tanks. The application of theory to practice is fundamental to the course. It is with this practicality in mind that the MA is divided into
four applied routes: Diplomacy; International Law; Oil & Gas; and African Governance and Security. The course also allows you to personally experience applied IR, offering a eld trip topic that exposes you to the realities of formulating foreign policy and translating ideas into practice. Likewise, there is the opportunity to gain rst-hand experience through a short volunteering topic and longer, subsidised postaward internships and placements. Indicative Course Content The MA International Relations is divided into four routes with each grounded by an exploration theoretical bases of IR. There are two further compulsory short topics that ensure that you develop the methodological capacities required for academic study and research at postgraduate level. You will also take two other mandatory subjects explicitly related to your chosen route and two other elective topics from a choice of six options. Finally, to attain the award of Master of Arts, you must complete an extended dissertation examining in depth an area of the course that particularly interests you based on research undertaken with the support of a dedicated supervisor. Diplomacy Route Those choosing this pathway will have an interest in the nature of the world in which we live, the problems it confronts and nding solutions to those problems without recourse to the use of force. World politics is experiencing rapid and far reaching changes and transnational challenges, such as those presented by climate change for example, demand innovative diplomatic solutions.
The route comprises the following mandatory topics: Theories in International Relations Diplomacy and the International System International Law in the Contemporary World Arena In addition you will study two further subjects. Optional topics typically include: International Relations of Apartheid Law of Diplomatic Relations Governance for Security in the Developing World Post-colonial African Politics Foreign and Security Policy Formulation (Field Trip) Community Action (Work Experience) Many of our diplomacy graduates are now members of national diplomatic services (some have been seconded to us from their home diplomatic services), international organisations and non-governmental organisations. However, the route provides many transferable skills valued by employers in management and administration in both the public and private sectors. African Governance and Security Route This route offers the chance to engage with a continent of rising strategic importance in the international system. This pathway critically explores the two key challenges facing Africa today: governance and security. Whilst not shirking Africas problems: the route equally emphasises the opportunities opening on a continent currently the target of a new scramble by investors not only from America
171
International Relations
MA
and the former colonial powers, but increasingly from emerging powers such as China and India. The subjects offered draw upon the wide-ranging expertise of Coventry Universitys respected African Studies Centre, as well as the insight and knowledge of visiting senior African practitioners from the political, security and business sectors. You will have the opportunity to undertake a study trip to Africa and to compete for post-award placements and internships. The route comprises the following mandatory topics: Theories in International Relations Governance for Security in the Developing World Post-colonial African Politics In addition you will study two further subjects. Optional topics typically include: International Relations of Apartheid African Governance & Human Development Human Trafcking Diplomacy in the International System Foreign and Security Policy Formulation (Field Trip) Community Action (Work Experience) The African Governance & Security route opens career prospects in the international and domestic spheres in public administration within government or in diplomacy, notably working for inter-governmental and nongovernmental organisations with a role to play in Africas political and economic development. Likewise, the route provides a solid basis for a career in the growing business and commercial sectors. Oil and Gas Route Access to secure sources of energy is a vital requirement for governments and ensuring that access is a key goal for policy formulators. How governments secure access to oil and gas using both the diplomacy of soft power and the coercion of hard power is a core issue in contemporary IR. At the same time, the size and transnational reach of the major companies involved in oil and gas exploitation poses questions about the relevance of the state in the
(continued)
current international system. The route examines the theoretical concerns of IR in the context of the practical realities of the oil and gas sector in the areas of geo-political competition, environmental impact and the future of the industry. The route comprises the following mandatory topics: Theories in International Relations Impacts of Oil in the Developing World The Future of Oil & Gas In addition you will study two further subjects. Optional topics typically include: Governance for Security in the Developing World Post-Colonial African Politics International Terrorism Diplomacy in the International System Foreign & Security Policy Formulation (Field Trip) Community Action (Work Experience) The Oil & Gas route provides an explicit and detailed understanding of a crucial component of the current international system marrying analysis of the issues and debates within the sector to the strategies and mechanism employed to address these questions. The route will equip you for employment in the public and private sphere, working for national and multi-national energy companies, energy ministries and intergovernmental and nongovernmental organisations. International Law Route The relationship between theorising and formulating rules and regulations to order conduct within the international system and interpreting and ensuring compliance with these laws is often problematic. The route critically examines the viability, vitality and validity of international law in regulating the international system, investigating why states usually concur with the stipulations of international and scrutinising the role of legal restraint in the protection of human rights. With a foundation in IR theory and practice, the route draws on expertise from the Coventry Law School to explore the relationship between IR
and International Law, considering in detail the complexities of nding concrete remedies to transnational threats such as climate change and human trafcking in a cautious climate marked by national self-interest. The route is of particular value to those who want to study law at postgraduate level but who do not have a rst degree in the subject, as well as those with an interest in the theoretical and practical aspects of making International Law work in the contemporary international system. The route comprises the following mandatory topics: Theories in International Relations Diplomacy & the International System International Law in the Contemporary World Arena In addition you will study two further subjects. Optional topics typically include: Environmental Law Law of Diplomatic Relations Gender & Human Rights Human Trafcking Foreign & Security Policy Formulation (Field Trip) Community Action (Work Experience) The International Law route can open career opportunities working in national governments and inter-governmental and non-governmental organisations specialising in, amongst other areas, criminal justice, aid and development, environmental protection, gender issues and human rights. As with the other routes comprising the course, it provides many transferable skills valued by employers in management and administration in both the public and private sectors.
172
Maritime Security
MA (Distance Learning for experienced Maritime Security Professionals)
Entry Requirements To integrate previous experiences into the study programme, all applicants are assessed individually by the accreditation of prior experiential learning (APEL). This involves submitting a portfolio, detailing professional achievements which demonstrate practical experience. All applicants must be interviewed by the course tutor. Relevant academic qualications are desirable but not essential. Students who are non-native English speakers are required to provide evidence of English language skills to the level of IELTS 6.5 or equivalent. Course Length 1 year full-time
Summary The online MA in Maritime Security is designed to enable middle and senior managers in a wide range of elds related to maritime security such as shipping, the security sector, law, insurance, development, international relations and diplomacy, to acquire an MA qualication in 1 year, designed to start annually in January. Using off-campus online educational methods, the degree provides candidates with an excellent opportunity to develop in-depth knowledge of maritime security and attendant practical skills to apply to their work. Participants benet from online access to a dedicated team of tutors, discussions with other course participants, and electronic information resources. In addition, two intensive residential workshops will be delivered, typically in January and June in Coventry and Istanbul/London. Maritime Security is one of the most dynamic and expanding sectors in the security industry, with impacts on insurance, international law, and of course worldwide shipping. It is certainly a key strategic security challenge, encompassing not only the headline issue of piracy, but also dumping of toxic waste, trafcking, port security, illegal shing and other dimensions. A deeper understanding of maritime security can help students to better understand global security. Activities at sea can, for example, give us a glimpse in to wider power politics and serve as an additional case study through which wider security threats such as terrorism and organised crime can be examined. Beyond this, a nexus between land and sea means that a deeper knowledge of maritime security provides new insights for those interested in maintaining security ashore.
Course Benets Many individuals in the eld have a wealth of experience but are unable to progress professionally and undertake a postgraduate degree because of work and personal commitments. By providing an opportunity to study online, our participants will be able to use their previous experiences for the accreditation process and reect on them by combining theory and practice. Due to the innovative nature of the course, extensive induction is carried out with students prior to enrolment and at the face to face residential sessions. The learning process is explained to students and training is given in the requisite IT skills where required. Great care is taken to explain the learning process and to state what is expected of you and what you can in turn expect from the course team. You will expect the following support: Student handbook and module guide Two residential workshops: Induction Workshop (January), Dissertation Workshop (June) Course website which facilitates students communication with tutors and fellow students and provides course materials The use of action learning sets (face to face, online) facilitated by a tutor The allocation of a dissertation supervisor A course tutor to manage the course and provide a point of contact Support from the BES Postgraduate Support Ofce
Extensive online formative feedback and tutorial support from the course team Library support for students, with access to the digital library Indicative Course Content The course content is focused on the Theory and Practice of Maritime Security. Topics include the Maritime/Human Security Nexus, International Law of the Sea, the privatisation of security, Modern Piracy and Port Security. Future Prospects The online MA in Maritime Security focuses on enhancing analytical skills and enabling students to apply contemporary theories and concepts to their existing knowledge and experiences, at the same time as formally evaluating and awarding credits for their work experience. In particular the MA aims to develop: Integrated critical awareness and understanding of contemporary maritime security challenges and related skills required for effective performance at a strategic level. Specialist knowledge of the theory and practice of maritime security and related subject areas including human security, privatisation of security and naval diplomacy. Research skills which can be applied in the work place to enhance management performance. The ability to integrate theory and practice in complex situations, both systematically and creatively, to improve organisational performance and personal effectiveness. Lifelong learning skills for career enhancement.
173
Peace and Reconciliation Studies

MA
Entry Requirements Applicants should hold a good honours degree in a relevant academic discipline. Applications from candidates with relevant experiences will be considered on an individual basis. Applicants whose rst language is not English are required to provide evidence of an ability to follow instruction in English this is normally 6.5 IELTS or equivalent. Course Length 1 year full-time
Summary The aim of our postgraduate course is to enable you to: Develop the knowledge and skill base necessary to understand the linkages between the different levels of destructive conict in the world. Understand the theory and practice of peace-making and peace-building at the various levels. Evaluate alternative modes of action and intervention in the attempt to transform violent and destructive conict along nonviolent and constructive channels. In this regard, it should be noted that the focus of the course is far wider than war. Indicative Course Content You are required to take ve double subjects and two single research design topics. Four of the double subjects are mandatory, dealing with the central concerns of the course. On successful completion of these subjects you will proceed to the preparation and submission of a 12-15,000 word dissertation. Postgraduate Certicate in Conict Resolution Skills is offered by a blend of distance learning and an intensive two-week summer school.
The course aims to provide participants with a clear conceptual understanding of the dynamics of conict, violence and peace and to enable you to acquire a range of practical skills related to the handling of conict situations. It carries 60 postgraduate credits, and successful students can proceed to the second stage of the MA course. The MA in Peace and Reconciliation Studies comprises of taught subjects, research training and a dissertation. Mandatory topics typically include: Key Issues in Peace & Reconciliation Studies Theory & Practice of Conict Transformation Comparative Peace Processes Research Methods & Design Project Management Option topics typically include: Religion, Peace & Conict Gender & Human Rights Study comprises of taught subjects, research training and a dissertation.
Postgraduate Certicate in Conict Resolution Skills The two week summer school for the Postgraduate Certicate Course in Conict Resolution Skills is highly interactive and focuses on developing skills in conict analysis and methods of dealing with conict constructively at all levels, including mediation and deeper processes of structural change and long-term peace-building. A research methods component is included in the course. The summer school is followed by ve months of online engagement with tutors and the completion of two essays and an annotated bibliography. Future Prospects Career prospects for successful graduates can be varied, and often challenging. Many graduates have gone on to work for development or human rights agencies in different countries working with issues directly related to conict and post-conict situations. Others move on to PhD courses. A postgraduate qualication in peace studies is increasingly recognised as a useful asset by employers in elds like politics, journalism, aid and development.
174
Peacebuilding
MA
Entry Requirements The Online MA in Peacebuilding is designed for mid and senior level professionals working in various peacebuilding areas including humanitarian action, post-conict reconstruction, education, security, social development, law, and governance. To integrate such previous experiences into the study programme, all applicants are assessed individually by the accreditation of prior experiential learning (APEL). This involves submitting a portfolio, detailing professional achievements which demonstrate practical experience of working in humanitarianism, peacebuilding and post-conict reconstruction. Relevant academic qualications are desirable but not essential. Non-native English speakers are required to provide evidence of English language skills to the level of IELTS 6.5 or equivalent. All applicants will be interviewed by the course tutors. Course Length 1 year distance learning
Summary The Online MA in Peacebuilding is designed to enable mid and senior level professionals working in various peacebuilding areas to acquire an MA qualication in one year. The programme evaluates participants professional and training experience and mapping it against the rst 120M credits of a Masters programme by the Accreditation of Prior Experiential Learning (APEL); and allowing them to then complete an MA through a subject specialist assignment and a dissertation. By employing off-campus online educational methods, the degree provides professionals with an excellent opportunity to have comprehensive in-depth knowledge of peacebuilding and practical skills to apply to their work. The participants will benet from online access to a dedicated team of tutors, discussions with other course participants, and electronic information resources. In addition, two 3-day intensive residential workshops will provide good opportunities for the course participants to engage in face-to-fact interaction with course tutors and other fellow participants. The MA in Peacebuilding focuses on enhancing analytical skills and enabling students to apply theories and concepts to their existing knowledge and experiences by delivering: Specialist knowledge of the theory and practice of peacebuilding and related subject areas including conict transformation and human security
Research skills which can be applied in the work place to enhance management performance The ability to integrate theory and practice in complex situations, both systematically and creatively, to improve organisational performance and personal effectiveness Lifelong learning skills for career enhancement Course Benets Through our consultancy and applied research work, we came across many individuals in the eld who have a wealth of experience but are unable to progress professionally and undertake a postgraduate degree because of work and personal commitments. By providing an opportunity to study online, our participants will be able to use their previous experiences for the accreditation and reect on them by combining theory and practice. The course is designed to start annually in January. The blended learning process involves a mixture of face to face contact with tutors (equivalent to six days), and online support. The six days face to face with tutors will be delivered in two three-day blocks, typically in January and July in Coventry and Istanbul. Due to the innovative nature of the course, extensive induction is carried out with students prior to enrolment and at the face to face residential sessions. The learning process is explained to students and training is given in the requisite IT skills where required. Great care
is taken to explain the learning process and to state what is expected of you and what they can in turn expect from the course team. You will expect the following support: Pre-enrolment induction materials Student handbook and module guide Two residential workshops: Induction Workshop (January), Dissertation Workshop (June) Course website which facilitates students communication with tutors and fellow students and provides course materials The use of action learning sets (face to face, online) facilitated by a tutor The allocation of a dissertation supervisor A course tutor to manage the course and provide a point of contact Support from the BES Postgraduate Support Ofce Extensive online formative feedback and tutorial support from the course team Library support for students, with the access to the digital library Indicative Course Content This course of study consists of ve components: Induction Workshop (January, Coventry UK) Online Module - Theory and Practice of Peacebuilding Dissertation Workshop (June, Istanbul Turkey) Online Dissertation Supervision Online personal tutorials
175
Terrorism, International Crime and Global Security

MA
Entry Requirements Applicants should hold a good honours degree in a relevant academic discipline. Applications from candidates with relevant experiences will be considered on an individual basis. Applicants whose rst language is not English are required to provide evidence of an ability to follow instruction in English this is normally 6.5 IELTS or equivalent. Course Length 1 year full-time
Summary Since the Al-Qaeda attacks on the United States in September 2001, there has been a dramatic shift in the nature, study and practices of global politics. Against a background of intensifying economic, political, cultural and military globalisation, there is now a heightened awareness of terrorism and international crime as threats to global security. Consequently, academics and organisations at an international, national and local level have been forced to reassess their views and activities. The course of study identies the features of the respective threats and explores the challenges to national and global governance, human rights and ethics, criminality and regionalism. This Masters degree examines the character of these contemporary global threats, considers specic case studies, and contributes to the debate over how to respond intellectually and in practical policy to these major threats to global security in the post9/11 world. This dynamic and innovative course is aimed at both UK and international students and offers the opportunity to be studied on a fulltime and part-time basis. Field trips are an integral part of the course, which will include visits to EU agencies and international NGOs. This course is among the rst of its kind to offer an integrated approach to studying terrorism, international crime and global security. UK and International Competitive internships will be offered to the most motivated students. Course Benets Provides you with an integrated security perspective. Combines traditional militarised security concerns with contemporary threats of terrorism, international crime and nontraditional security.
Opportunity to develop the necessary analytical tools to critically explore the global security environment of the new century. Indicative Course Content The course comprises three mandatory topics designed to establish the core agenda of the course in terrorism, international crime and global security; six core-option subjects from which you must study at least two. The topics comprising the course are delivered as interactive and multimedia workshops. They blend case studies, practical illustrations and theoretical analysis. Each session is designed to encourage interaction and debate. This concept is equally applicable to the numerous extra-curricular activities organised to complement the subjects. Within all sessions, we draw on our own research experience and this ensures some lively debates and reassurance that there is no right way of undertaking research. The course team ensures that you have extensive tutorial access to discuss your relationship with the courses subject matter and their own intellectual development and to provide structure to their studies. However, besides pastoral care, and in the light of the multi-cultural character of the students, the course is enriched with an intercultural approach. The key themes of this Masters degree are addressed in the courses three core subjects: International organised crime International Terrorism Threats to global security You then have the opportunity to supplement these compulsory subjects with optional units,
broadening your understanding of the concept of global security. Typical choices include: Counter Crime and Terrorism (Study Trip) Governance for Security in the Developing World Post-colonial African Politics Gender & International Human Rights Case Study: Analysing Primary Sources Trafcking in Human Beings In parallel to studying the above subjects, students also design, research and write a 15,000 word Masters dissertation addressing a topic of their own choice. Future Prospects In parallel to studying the above subjects, students also design, research and write a 15,000 word Masters dissertation addressing a topic of their own choice. This course is designed for those people seeking to put current security debates into some sort of academic context. In terms of career advancement, the course offers generic skills and professional development that have seen past graduates go on to jobs within international NGOs, the civil service, private sector management, and journalism. In this sense, the degree is not designed to promote any one specic vocation. However, the issues studied would be of particular interest to those wishing to start, or advance, a career in the armed forces, the police force, and international agencies such as the United Nations, the European Union and other international nongovernmental organisations.
176
pSYchOlOGY
Applied Psychology
MSc
Entry Requirements Applicants must have at least a 2:1 degree in either psychology or a relevant discipline, with at least 120 credits of psychology. The equivalent of a grade C in Maths at GCSE Level is also required Applicants for whom English is not their rst language must have IELTS 6.5 or above. Course Length 1 year full-time
Summary This programme is for students who have previously studied psychology and want to further their knowledge and understanding of an applied area of psychology. Students will study general psychology at an advanced level and specialise in their choice of, educational and child psychology, counselling and clinical psychology or forensic psychology. Get the skills you need to work in an applied or research setting Specialise in a particular eld of psychology Learn advanced psychological practices Course Benets Excellent career prospects Get the skills you need to work in an applied or research setting Advanced knowledge in a particular eld of psychology The opportunity to apply to work with staff on research projects
Indicative Course Content Throughout the course there is an emphasis on developing transferable skills, such as IT, groupwork, communication, report-writing, numeracy and presentation skills. These skills enable our graduates to secure employment in areas other than psychology. Throughout the course, you are encouraged to develop your own approach to study and to take responsibility for planning and developing your own your own learning. The course will improve your knowledge of Psychology and give your career a greater focus on psychology. The course is academically challenging and provides a comprehensive foundation of psychological theory and research, offering insights into behaviour from a variety of perspectives. During the course you will build the knowledge and skills necessary to fully appreciate the depth and breadth essential to the study of psychology. There are many opportunities for you to practise and apply these skills with an emphasis on increasing your condence and competence.
On this course you will study all of the main theoretical areas of psychology including: Research Methods in Psychology Ethics in Psychology Contemporary Issues in psychology Issues in professional practice Students will also take specialist modules in one of the following areas: Educational and child psychology Clinical and counselling psychology Forensic psychology You will also conduct an extensive piece of independent research on a topic of your choice. Future Prospects On completion of this programme, you should be equipped with skills and knowledge relating to how psychology can be applied. Such a qualication will be of benet to those wishing to work in applied or research settings in psychology-related disciplines.
178
Business Psychology
MSc
Entry Requirements All students on the MSc Business Psychology must normally have; An honours degree in a relevant subject (e.g. Psychology, Business, Social Science or Science) and An upper second or rst class award Applicants who do not meet one or both of the two criteria above but have relevant experience will also be considered for entry on an individual basis. Applicants for whom English is not their rst language must also be able to demonstrate IELTS 6.5. at the start of the course. Course Length 1 year full-time
Summary The course provides a sophisticated understanding of applying psychology in business settings, including understanding consumer behaviours, employee engagement and the impact of globalisation on organisational behaviours. Organisations are continually seeking to increase the productivity and performance of their business operations. Engaging fully with both their employees and customers has become increasing important to maximise cost efciencies and at the same time become necessary to balance this with considerations of employee health and well-being. Recruiting the right people, recognising and retaining talented employees, alongside developing and caring for the psychological health of the work force is now imperative. Further, understanding and analysing the consumer related psychological behaviours are becoming vital to an organisations success and particularly in a globalised market. The course will offer a combination of theoretical and applied approaches to teaching. For example, the course will involve students gaining understanding into the key theoretical approaches related to business psychology whilst going through a consultancy cycle based on a business case study. They will also complete a business recognised occupational psychometric test qualication.
Course Benets Excellent career prospects, applicable to all business contexts. Potential to facilitate to senior roles within an organisation and to support human resources management roles. Meets a growing need to understand both consumer behaviours and to increase individual productivity through engagement. National and international recognition as a prestigious qualication. Indicative Course Content The programme will give you both a theoretical and applied understanding of psychology in the business environment. You will be able to critically apply knowledge through the systematic investigation of complex issues to produce creative business solutions. Students will also undertake training in occupational psychometric testing during the recruitment and selection module. The modules will cover the following topics areas: Employee Engagement and Well-Being Recruitment and Selection Training and Development of Individuals at work Project Planning and Personal Career Development Consumer Psychology including marketing, advertising and sales Strategic Management and Leadership Global Business Psychology in Practice A Business Psychology Literature Review
Future Prospects Successful graduates from this programme can have the opportunity to enter challenging and rewarding positions within organisations that offer great nancial rewards. The learning and development undertaken in this course is designed to prepare graduates to take on senior roles within organisations. The skills gained from this course should prepare graduates for management roles and in human resources and other occupational roles including advertising and marketing. The course is also designed to aid independent learning and develop entrepreneurial skills, so that graduates may also consider self employment as an option.
179
Forensic Psychology
MSc
Entry Requirements Applicants will normally possess an honours degree in psychology at rst class or 2:1 level and must be eligible for the Graduate Basis for Chartered Membership with the British Psychological Society (normally achieved by the completion of an appropriately accredited UK undergraduate degree in Psychology). Preference will be given to candidates who can demonstrate relevant work experience (e.g. voluntary or paid) and/or relevant academic research (e.g. a dissertation in the area of forensic psychology) or equivalent. Applicants with an honours degree in psychology at a 2:2 level (and GBC) will be considered if they are able to demonstrate signicant work experience. Applicants for whom English is not their rst language must also be able to demonstrate IETLS 6.5. Course Length 1 year full-time
Summary The Forensic Psychology MSc at Coventry University provides students with a thorough grounding in the theory, themes, issues and practical skills that are central to the practice and application of psychological research into behaviours relevant to crime and forensic settings. The programme is accredited by the British Psychological Society (BPS) as fullling the Stage 1 requirements towards becoming a Chartered Psychologist and obtaining Full Membership of the Division of Forensic Psychology with the British Psychological Society. Graduates of the programme who go on to successfully complete Stage 2 of the Qualication in Forensic Psychology will be eligible to apply for registration with the UK Health and Care Professions Council (HCPC) as a Forensic Psychologist. Course Benets An interactive and participative teaching approach which incorporates the use of Coventry Universitys extensive on-line learning resources. A range of assessment methods, including essays, practical reports, literature reviews, practice-based reports, oral presentations, and examinations. Development of important transferable skills for forensic practice, for example in considering ethical dilemmas, a risk assessment case study and writing papers in formats suitable for publication in peer-reviewed journals. Indicative Course Content Psychology and Criminal Behaviour What is criminal behaviour? Measurement of crime Theories of crime
Psychology in the Criminal Justice System Eyewitness testimony Children and vulnerable witnesses/suspects Confessions and identication Punishment and Rehabilitation Criminal and civil justice responses to crime What works when rehabilitating offenders? Responses to juvenile and female offenders Contemporary Developments in Forensic Psychology Hostage and crisis negotiation Crime analysis and offender proling Psychological autopsy Sexual and Violent Crime Child sexual abuse and rape Intimate Partner violence and Stalking Homicide Assessment and Treatment of Offenders Assessment and risk factors Psychopathy and personality disorders Treatment theory and effectiveness of treatment programmes The English Legal Process Introduction to the criminal justice system Introduction to civil justice systems Expert testimony and legal issues Practice and Application in Forensic Psychology Report writing and presentation skills Other practitioner skills Consultancy and project management Ethical codes of conduct
Advanced Research Methods in Psychology Quantitative and Qualitative Research Methods ANOVA, MANOVA, Multiple Regression, SEM and Path Analysis Grounded theory, Thematic analysis and IPA Dissertation Empirical work on a forensic psychology topic Production of literature review and empirical research papers in a format suitable for journal article publication. Future Prospects Successful completion of the MSc Forensic Psychology can provide career opportunities in a variety of forensic settings, such as the prison, probation and police services, local government and other agencies. Expected jobs are varied but may include Assistant Forensic Psychologist, Crime Scene Analyst, Prison Psychologist, Lecturer in Forensic Psychology, Researcher, Police Analyst, Police Ofcer and Probation Ofcer. Course alumni have gone on to work in a wide range of settings and roles such as psychological assistants and trainees in a range of settings (including in prisons and mental health settings), probation ofcers and psychologists within probation, drug support workers, youth offending team staff, police analysts, university lecturers, PhD students, academic researchers and at least one alumnus has set up a new forensic related company.
180
Health Psychology
MSc
Entry Requirements You should have at least a 2:1 degree which provides the Graduate Basis of Chartered Membership (GBC) with the British Psychological Society (BPS) Students who have GBC but not a 2.1 may be eligible under the following conditions: Evidence of practical experience in a relevant area An additional qualication which is relevant to health psychology Evidence of particular achievements at undergraduate level which indicate strengths in health psychology You should include with your application evidence that you have GBC or are currently studying on a course accredited to provide GBC. Evidence of your GBC status may be either 1) a copy of a the letter from the British Psychological Society granting GBC; or 2) a statement by your Course Leader conrming that your current programme of study, if completed, will lead to GBC. Unfortunately we cannot process your application until we have evidence that you have or are likely to obtain GBC by the start date of the course. If your current degree does not provide you with GBC and you wish to study health psychology at masters level without gaining stage 1 chartered health psychologist trainee status, you should consider taking MSc Psychology of Health HLST091. Alternatively, you may gain GBC via our Psychology MSc degree HLST092, before proceeding to the accredited MSc Health Psychology. Course Length 1 year full-time
Summary Health psychology looks at the relationship between behaviour, social context and health, for example how mothers make decisions about infant breastfeeding peer and other inuences on young peoples sexual behaviour what inuences our eating habits how to increase levels of physical activity. Health psychology has been used in primary prevention and health promotion - to keep the population healthy and prevent illnesses related to behavioural factors, such as obesity, smoking, alcohol and drug use. Health psychology is also applied to understanding what it is like to be ill, and how people with long term conditions can be supported to self manage more effectively. Health psychology can also help improve the design and delivery of healthcare, making it more patient-centred, increasing patient satisfaction, and reducing the risk of human errors that harm patients and their families. Health psychologists work in diverse elds including, for example, public health, smoking cessation, addiction services, cardiac rehabilitation, and childrens cancer care. They may design therapeutic interventions, or deliver them in one to one or group settings. Some health psychologists work in research, training
or consultancy, some in the NHS and others in private practice. Many health psychologists combine these roles. Course Benets The MSc Health Psychology provides a thorough grounding in the theories, practice and application of health psychology. Focuses on teaching health psychology as a discipline with real world application Guest speakers illustrate the variety of career paths open to health psychologists Uses a broad range of assessment methods Benets from strong links with the Applied Research Centre in Health and Lifestyle Interventions Students collaborate with researchers in the Centre in Health and Lifestyle Interventions on their dissertations and some have even gone on to work there as researchers after graduation Provides a route into Stage Two training via independent production of a portfolio and British Psychological Society examination Health Psychology at Coventry University has a high prole nationally. Indicative Course Content A distinctive feature of the course at Coventry University is the focus on the practical application of health psychology. Our
Professional Practice module is mainly taught by practitioners who currently work in applied health psychology settings. Our guest speakers help to illustrate the variety of career paths open to health psychologists and as some are graduates of our course. This also highlights the success of our graduates who have gone on to work in careers relating to health psychology. Modules include: Health Promotion and Behaviour Change, Interactions and Outcomes in Healthcare Practice, Biopsychosocial Aspects of Stress, Health and Illness, Management of Long-Term Conditions and Disability, Advanced Research Methods in Psychology, Professional Practice, Dissertation. Future Prospects Graduates from our course often go on to further related study e.g. Post Graduate Certicate in Practitioner Health Psychology, Stage Two Chartered Health Psychology Training, Practitioner Doctorate in Health Psychology, PhD by research or D.Clin. Psych. Some go straight into employment and many combine practitioner work with further study or training. Some take up places on the Health & Care Professions Council Register and/ or become Chartered Health Psychologists. Employment options chosen by past graduates include jobs directly related to health psychology such as health promotion, research in health psychology or work within a health care setting.
181
Psychology
MSc
Entry Requirements Applicants must have at least a 2:1 degree in a relevant discipline and grade C or equivalent in Maths at GCSE Level Applicants for whom English is not their rst language must have IELTS 6.5 or above. Applicants with lower qualications but relevant work experience will be considered on an individual basis. Course Length 1 year full-time
Summary The MSc Psychology is a one year conversion course aimed at graduate students whose rst degree was in a (relevant) subject other than Psychology. The MSc Psychology provides knowledge and understanding of the core areas in psychology and Confers eligibility for the Graduate Basis for Chartered Membership (GBC) with the British Psychological Society. Confers eligibility for the Graduate Basis for Chartered Membership Gain entry to our BPS accredited Masters programmes Study all of the main theoretical areas of psychology Course Benets Excellent career prospects Confers eligibility for the Graduate Basis for Chartered Membership with the British Psychological Society, which is the rst step towards becoming a Chartered Psychologist Provides appropriate academic evidence for further study on our British Psychological Society accredited Masters degree programmes The opportunity to apply to work with staff on research projects Indicative Course Content Throughout the course there is an emphasis on developing transferable skills, such as IT, groupwork, communication, report-writing,
numeracy and presentation skills. These skills enable our graduates to secure employment in areas other than psychology. Throughout the course, you are encouraged to develop your own approach to study and to take responsibility for planning and developing your own your own learning. The course will improve your knowledge of Psychology and put you in a position where you can go on to further psychological study or give your career a greater focus on psychology. The course is academically challenging and provides a comprehensive foundation of psychological theory and research, offering insights into behaviour from a variety of perspectives. During the course you will build the knowledge and skills necessary to fully appreciate the depth and breadth essential to the study of psychology. There are many opportunities for you to practise and apply these skills with an emphasis on increasing your condence and competence. On this course you will study all of the main theoretical areas of psychology including: Biological Psychology which explores the relationship between the brain, the body and behaviour. Social Psychology considers how an individuals behaviour is affected by the presence of others. Cognitive Psychology looks at how people perceive, remember, think and solve problems. Developmental Psychology is the study of how peoples thinking and social behaviour changes with age.
I ndividual Differences looks at how people differ from one another, for example in terms of their intelligence and personality. You will also study contemporary issues and debates in psychology, ethics in psychology and applied areas of psychology including counselling, clinical, forensic, educational, sport, work and health psychology. Research Methods outlines the research methods and statistical analyses that are used in psychological research. You will both learn about these and put these into practice. You will also conduct an extensive piece of independent research on a topic of your choice. Future Prospects Aimed at students seeking to enter employment as professional psychologists, the programme is a rst step towards chartered status as a professional psychologist (GBC). Successful graduates with GBC will have appropriate academic evidence for further study on our BPS accredited Masters degree programmes in Forensic Psychology, Forensic Psychology, and Crime, Occupational Psychology or Health Psychology, each of which are important stages in career development within these elds.
182
Psychology of Health
MSc
Entry Requirements You should have at least a 2:1 degree which has a substantial component of psychology within it. This should be equivalent to at least 50% of the topic content within your BSc. You should have studied social psychology, developmental psychology, cognitive psychology, individual differences and research methods to at least stage 2 of your undergraduate programme. Students who have studied sufcient psychology but do not have a 2.1 may be eligible under the following conditions: Evidence of practical experience in a relevant area An additional qualication which is relevant to health psychology Evidence of particular achievements at undergraduate level which indicate strengths in health psychology You should include with your application evidence that you have studied sufcient psychology within your rst degree. Unfortunately we cannot process your application until we have evidence that you have studied sufcient psychology by the start date of the course.
Course Length 1 year full-time
Summary Health psychology looks at the relationship between behaviour, social context and health, for example how mothers make decisions about infant breastfeeding peer and other inuences on young peoples sexual behaviour what inuences our eating habits how to increase levels of physical activity Health psychology has been used in primary prevention and health promotion - to keep the population healthy and prevent illnesses related to behavioural factors, such as obesity, smoking, alcohol and drug use. Health psychology is also applied to understanding what it is like to be ill, and how people with long term conditions can be supported to self manage more effectively. Health psychology can also help improve the design and delivery of healthcare, making it more patient-centred, increasing patient satisfaction, and reducing the risk of human errors that harm patients and their families. Health psychology is used in diverse elds including, for example, public health, smoking cessation, addiction services, cardiac rehabilitation, and childrens cancer care. Health psychology may be used to design therapeutic interventions, or to deliver them in one to one or group settings. Health psychology can be applied in research, training or consultancy. People with a knowledge of health psychology may combine these roles.
Course Benets The MSc Psychology of Health provides a thorough grounding in the theories, practice and application of health psychology. Focuses on teaching health psychology as a discipline with real world application Guest speakers illustrate the variety of career paths open in health psychology Uses a broad range of assessment methods Benets from strong links with the Applied Research Centre in Health and Lifestyle Interventions Students collaborate with researchers in the Centre in Health and Lifestyle Interventions on their dissertations and some have even gone on to work there as researchers after graduation Health Psychology at Coventry University has a high prole nationally. Indicative Course Content A distinctive feature of the course at Coventry University is the focus on the practical application of health psychology. Our Professional Practice module is mainly taught by practitioners who currently work in applied health psychology settings. Our guest speakers help to illustrate the variety of career paths open to health psychologists and as some are graduates of our course. This also highlights the success of our graduates who have gone on to work in careers relating to health psychology. The course is divided into four theory modules covering the key areas of the British
Psychological Society Knowledge Base for Health Psychology, a module on Advanced Research Methods in Psychology a module on Professional Practice and a dissertation. Modules include: Health Promotion and Behaviour Change, Interactions and Outcomes in Healthcare Practice, Biopsychosocial Aspects of Stress, Health and Illness, Management of Long-Term Conditions and Disability, Advanced Research Methods in Psychology, Professional Practice, Dissertation. Future Prospects Graduates from our course often go on to further related study e.g. PhD by research or DClinPsych. Some go straight into employment and many combine practitioner work with further study or training. Employment options chosen by past graduates include jobs directly related to health psychology such as health promotion, research in health psychology or work within a health care setting.
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SpORTS
Strength and Conditioning

MSc
Entry Requirements An honours degree in Sport and Exercise Science or similar Modules of study must include exercise physiology and/or biomechanics in Year 3. Students should have achieved a 2:2 or above. IELTS score of 6.5 or above, with no lower than 5.5 in any component or equivalent. Pre-sessional English is available if required. Course Length 1 year full-time
Summary The study of sport and exercise is a rapidly expanding eld with both academic and professional relevance. Over the past 5 years there has been a diversication of the employment opportunities undertaken by Sport and Exercise Science Graduates leading to a need to ll the current skills gap in Strength and Conditioning provision nationally and internationally. The Masters in Strength and Conditioning offers suitably qualied graduates the opportunity to develop their academic knowledge, skills and qualications through evidence based critical debate and reective professional practice and facilitates their personal career development in the areas of strength and conditioning. The course involves practical ability in weightlifting technique, effective planning of strength and conditioning programmes, theoretical basis of the physiology and biomechanics of sports, and completion of an in-depth research study in the area of strength and conditioning. Course Benets The course provides a balance of high practical and theoretical components, providing graduates with excellent ability to work in the strength and conditioning domain using a reective and evidence based approach. The course is taught by individuals who are actively involved in support work to athletic populations, providing students with the most up to date practical and theoretical experiences.
Indicative Course Content There is growing recognition that appropriate strength and conditioning is essential for optimum performance and recovery in sport. An increasing number of athletes at all levels require appropriate support from appropriately trained professionals within the eld of strength and conditioning. The Strength and Conditioning MSc will enable you to develop the skills needed to deliver this support. The course is delivered via blended learning. The course is structured around one day a week involving face to face lectures, tutorials and laboratory practicals. During these you will also develop the practical competencies needed to demonstrate key Olympic lifts and plan periodised strength and conditioning programmes. Modules include: Biomechanics Performance Physiology Recovery and regeneration strategies Aetiology of sports injuries and corrective exercise Strength and Conditioning Practice Research Skills Research Project Future Prospects On successful completion of this course you should be well placed to nd a position working with groups or individuals to improve
human performance. Strength and conditioning professionals are in demand in many organisations including professional sports teams/clubs, government sports providers (e.g., the English Institute of Sport), local authorities, health and tness clubs and further and higher education institutions. On completion of the course you will be ideally placed to undertake the assessment day to obtain UKSCA accredited status. You will also develop a number of transferable skills on the course that will allow you to excel in many different careers. This course equips students with knowledge and professionalism for a variety of health and tness related careers such as: Strength and Conditioning Coach Fitness Manager for professional sports teams Regional Leads in Strength and Conditioning with the English institute of Sport Performance Manager Exercise/physical activity referral ofcer Health and tness industry Health Promotion A range of other related careers will also be possible such as: Sport and Exercise Scientist PhD Study Physiologist Biomechanist
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Discover more about our World Leading Research

Coventry University combines a broad base of academic excellence and expertise with a focus on applied research - innovation, knowledge transfer and service provision. This established research culture underpins teaching and a range of exciting opportunities for students taking higher degrees. It also enhances external community interaction and our status as a successful, business-facing university. We offer an extensive range of research opportunities for graduates to further their educational experience and professional training through research degrees offered on a full and part-time basis. 63% of the research at Coventry University was rated international, internationally excellent or world-leading in the last Reseach Assessment Exercise. In fact, Coventry University received the highest rating of world-leading in seven different units*. Studentships may be available check the website for up-to-date information. Coventry University offers the following postgraduate research degrees: Masters by Research (MA or MSc) 12-18 months full-time/24-36 months part-time Doctorate (PhD) 24-60 months full time/36-72 months part-time
RESEARch
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Contact Telephone: +44 24 7765 4321 Email: research-apps.pg@coventry.ac.uk Website: www.coventry.ac.uk/researchnet
Being a research student at Coventry University is one of the best decisions Ive ever made. With inspirational staff to guide the process and support in plentiful supply, its the perfect choice for any aspiring researcher.
Simon Hill,
PhD student in Engineering Management
*Outcome of 2008 Research Assessment Exercise (RAE)
Part-time Courses
Coventry University also offers the majority of the full-time courses featured in this brochure as parttime routes with exible study options including evening, day release and evening timetabling. Please visit our website for further details. www.coventry.ac.uk/part-time Tel: 024 7765 4321
PART-TimE cOURSES & CPD

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Continual Professional Development (CPD)

You can choose from a range of courses offered at both Coventry and London campuses, online or in the workplace. The courses vary in length and level of training, providing opportunities for you whatever your background. A number of professional development courses have won awards from the CBI and the National Training Awards, and many courses are developed and delivered in partnership with professional bodies. www.coventry.ac.uk/cpd
Contacting us and Applications

Postgraduate UK students T 024 7765 4321 F 024 7688 8609 E postgraduate@coventry.ac.uk www.coventry.ac.uk/postgraduate Postgraduate Overseas and European students T +44 24 7615 2152 F +44 24 7615 2175 www.coventry.ac.uk/international www.facebook.com/coventryuniversityinternational Coventry University London Campus T +44 20 7247 3666 www.coventry.ac.uk/londoncampus You have two ways to apply (but you must only choose one method). Directly to Coventry University using the appropriate online application form or a downloadable application form from one of the website links stated above.
CONTAcT US, OpEN DAYS & chAT EVeNTS

188
Open Days and Chat Events

We hold open days and chat events regularly throughout the year. Please visit our website for more information. www.coventry.ac.uk/postgraduate Saturday 16th March 2013 10am to 2pm Saturday 8th June 2013 10am to 3pm Saturday 7th September 2013 - 10am to 2pm Saturday 16th November 2013 - 10am to 2pm www.coventry.ac.uk/pgopendays
UK Map
Glasgow
M74
Edinburgh
A1
Rail travel times to Coventry City Frequency

London Birmingham Cambridge Oxford Bristol Manchester Leeds Every 40 mins Every 10 mins Every 20 mins Every hour Every 30 mins 3 trains per hour Every hour
UK MAP
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Duration
est 1 hour est 20 mins est 2.5 hours 46 mins est 2hours est 2 hours 2hrs 39mins
M6
Leeds
Manchester
M6 M1
Birmingham
M42 M5
M6
Coventry
M40 M1
Cambridge
Oxford
Bristol
London
This document is available in other formats on request. Please contact Marketing and Communications on 024 7765 8860
Keep in touch
www.facebook.com/coventryuniversity @covcampus
Please read carefully The information contained in this prospectus has been prepared solely for the purpose of providing information about Coventry University and Coventry University London Campus Limited and should be used as a guide only. The prospectus does not constitute a legally binding agreement between the University and/or Coventry University London Campus Limited and any other person. No warranty is made about the accuracy of the information contained in this prospectus in particular whether it is complete, accurate or up to date. In certain circumstances it may be necessary for the University and/or Coventry University London Campus Limited, at short notice, to withdraw certain courses or make variations to the courses offered. Variations may be necessary as a result of lack of demand, lack of key personnel, timetable considerations and change in Government policy, this list is not exhaustive. Where this is necessary neither the University and/or Coventry University London Campus Limited does not accept liability for any loss of whatever nature caused as a result of such withdrawal and/or variation. Whilst the University and Coventry University London Campus Limited makes every effort to check the factual content at the time of publication, some changes will inevitably occur post publication. Prospective applicants should therefore not rely solely on the information contained in this prospectus and should check the website on www.coventry.ac.uk for more up-to-date information concerning course content and accreditation, course fees, scholarships, discounts and entry requirements for the relevant academic year. To the extent permitted by law neither the University or Coventry University London Campus Limited accept any liability for any loss or damage of whatever nature which may be suffered by other parties as a direct or indirect result of the information contained in this prospectus.

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