C M S College of Engineering, Namakkal 637 003 Department of Management Studies BA9210 Strategic Management Unit I 1. Define strategy. 2.

2. Define Strategic Management 3. What is corporate social responsibility? 4. What do you mean by corporate governance? 5. What is environmental scanning? 6. What is mission and vision? Give Examples 7. What is strategic planning? 8. Difference between intended and emergent strategies. 9. Differentiate between realized and unrealized strategy. 10. What are the levels of strategic management? 11. What are planned and reactive strategies? 12. What is a triggering event? 13. What is strategic decision making? 14. What is Economies of scale? 15. What are the different levels of strategy? 16. Define objectives and goals. 17. Who are Stakeholders in business? 18. Define ethics in business. Unit II 1. What is competitive advantage? 2. What is meant by differentiation strategy? 3. What are the components of five forces model of industry structure? 4. What are first movers and late movers? 5. What is meant by core competency? 6. Mention the importance of core competencies. 7. Define strategic business units. 8. What is strategic group? 9. What are complementors? 10. What do you mean by strategic myopia? 11. What is PEST analysis? 12. What is strategic fit? 13. Differentiate TOWS matrix and SWOT analysis? 14. What is meant by competitive positioning?

15. What is flanking maneur? 16. What is turnaround strategy and mention its uses. 17. What is value chain in strategic management? 18. What is intellectual property?

Unit III 1. What is balanced scorecard? 2. What is strategic alliance? 3. Differentiate between concentric and conglomerate diversification. 4. Differences between forward vertical integration and backward vertical integration. 5. What is related diversification? 6. Explain different functional level strategies 7. What do you mean by conglomerate diversification? Give examples. 8. Mention the 7s in Mckinsey Framework 9. Define joint ventures. 10. What is vertical integration? 11. Differentiate between TQM and Reengineering. 12. Differentiate between mergers and acquisitions. 13. Differences between vertical integration and horizontal integration. 14. Differentiate forward and backward integration. 15. Mention any two advantages of corporate strategy. 16. What is transnational strategy?

Unit IV 1. What is virtual organization? 2. What is strategic audit? 3. List any three most commonly adopted outsourcing options. 4. What is organizational life cycle? 5. What is meant by strategic control? Mention its types. 6. What is politics? 7. What is power and conflict? 8. What is organization structure? 9. What do you mean by strategy implementation? 10. Define organization culture. 11. What is strategic coherence? 12. What is meant by premise control? 13. What is job enrichment?

14. What are the primary measures of corporate performance? 15. What are adaptive cultures? Give examples. 16. What is strategy-culture compatibility? 17. What do you mean by cross culture management? 18. What is exit strategy? 19. Define restructuring. 20. What is strategic outsourcing? 21. What is meant by turnkey operations? 22. Define strategic choice.

Unit V 1. Write a note on technology life cycle? 2. Explain entrepreneurial venture? 3. What are NPOs? 4. What is Intrapreneurship? 5. Highlight any four strategic issues in NPO. 6. What is strategic piggybacking? 7. Define corporate entrepreneurship. 8. Give the salient features of NPO. 9. Mention the sources of innovation. 10. List out the strategies suitable for internet economy. 11. Does small business require strategic planning? 12. What are the issues in alliances with foreign companies? 13. What is brick and click strategy? 14. Give the characteristics of innovative entrepreneurial culture. 15. Mention the role of technology in strategy development. 16. What is technological competence? 17. Who are lead users? 18. Who is product champion?