Professional Documents
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2014
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2 FEBRUARY 23, 2014 OUR LANCASTER COUNTY LANCASTER, PA
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OUR LANCASTER COUNTY LANCASTER, PA FEBRUARY 23, 2014 3
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4 FEBRUARY 23, 2014 OUR LANCASTER COUNTY LANCASTER, PA
OUR LANCASTER COUNTY LANCASTER, PA FEBRUARY 23, 2014 5
A simple show of hands can
be telling when it comes to
misconceptions about Lancaster
County.
Tom Baldrige, president of The
Lancaster Chamber of Commerce &
Industry, often asks audiences what
industry they believe to be most
important here. Depending on whos
defning important and what data
theyre using, the seemingly obvious
answer is probably wrong.
They put their hands up for
agriculture, tourism, health care or
retirement communities, explains
Baldrige. Theyll almost never
say manufacturing. It just isnt on
peoples radar screens.
In fact, the countys agrarian roots
long ago gave way to a healthy
manufacturing and services industry.
According to state fgures, the
number of industrial companies,
service-based businesses, retailers
and wholesalers all outrank the
number of agriculture frms in the
county.
To be fair, those numbers dont
include individual farmers. But even
with about two-thirds of the countys
630,000 acres in farmland, farm-
related business accounts for just
under one-third of the countys $21
billion in gross domestic product.
Farmings high visibility belies
the economic evolution thats
been taking place.
Driving through
much of the county,
its the sight of open
pastures and buggies
that locals tend to
identify with and
want to protect.
There is a
design, a landscape
to Lancaster
County, says
James Cowhey,
executive director
of the Lancaster
County Planning
Commission.
People value it
whether they know
why they value it or
not.
That puts added
pressure on policy
makers, who
Cowhey says must
help retain the
countys farm-
based culture and
make way for
businesses that will help support a
growing population.
Determining what will best fuel
the countys growth in the future is a
challenging task. Baldrige and others
warn that its not easy to classify
the countys economic drivers;
many cross boundaries between
sectors and dont ft easily into
offcial categories. Consider agri-
tourism or the strength of local food
manufacturers.
Developing better data and
identifying realistic economic trends
will allow offcials to map out the
countys long-term needs, whether
those include land use, better
transportation options or improved
utility services.
If we base our assumptions on
some stereotypes we have about our
economic drivers, says Baldrige,
were missing opportunities that
may have greater impact on our
future.
If manufacturing is the clear
economic leader in Lancaster
County, the fght might be over the
No. 2 and No. 3 spots.
Scott Sheely wears two hats
in local economic circles as the
executive director of both the
Lancaster County Workforce
Investment Board and the Lancaster
County Agriculture Council.
He ranks manufacturing the
countys clear leader in terms of
output, but believes agriculture still
follows closely in second. The Ag
Council is currently pursuing a study
to better calculate the value of local
agriculture, particularly its role in
supply and distribution chains, ways
to increase agricultural exports and
how to attach value to intangibles
like farmings tourism draw.
Were really breaking new
ground and trying to take the
research to a new level, Sheely
says.
Agriculture, manufacturing, tourism:
Whats Lancaster County really about?
continued on page 6
The Amish Farm & House, situated right next to Target in East Lampeter Township,
is one of Lancaster Countys popular tourist attractions.
Workers hook up the milking apparatus on the cow carousel at Kreiders Dairy.
6 FEBRUARY 23, 2014 OUR LANCASTER COUNTY LANCASTER, PA
The county has the largest non-
irrigated farm industry in the U.S.,
but its value goes far beyond the
feld. Sheely includes agricultural
manufacturing (for instance, companies
like Lititz-based Sauders Eggs that
package food products) in his annual
estimates. State fgures classify those
food manufacturers as manufacturing
frmsand so agriculture gets no credit
for them, even if county chickens are
doing the hard work.
Sheely also counts about $1 billion
in agricultural spin-off value, also
referred to as the multiplier effect. For
each agricultural dollar made, money is
spent with seed dealers, loans are taken
on new tractor equipment or local banks
invest in agricultural portfolios.
You have to think about the whole
infrastructure, Sheely says.
Kathleen Frankford is seeking
proof that her industry is No. 2 in the
county, but for now the director of the
Pennsylvania Dutch Convention and
Visitors Bureau relies on state estimates
that show tourism contributed $1.8
billion in direct sales to the county
economy in 2011.
Surveys indicate visitors to Lancaster
County are largely drawn by the Amish
experience; other crowds want to
experience shopping at the outlets or
in downtown boutiques; the third-most
likely destination is a dining experience.
Frankford says its hard to know where
one industry stops and the next begins:
if a visitor heads to a working farm for
a tour, should the money they spend
be classifed as agricultural or tourism
revenue? Are stops at the outlets retail
or tourism dollars?
The classifcation may be less
important than the impact. About
22,000 people in Lancaster County are
employed directly or indirectly in travel
or tourism; if tourism falters, it cuts
into the job pool as well as the local tax
base.
Even policy decisions that reduce
local tourism marketing can be
devastating. After having its state and
county funding cut substantially since
2009, the convention and visitors
bureau saw 27 of its 700 members go
out of business in 2013. Frankford
says thats the highest number in the
organizations history.
Why It Matters
While Sheely supports both
agriculture and industry, hes most
concerned with providing jobs that help
local residents sustain a high quality
of life.
Though farms are nice to look at,
preserving too many will make the
county less marketable to businesses
that would otherwise fnd the location
ideal. Lancaster, Baldrige notes, is
within 250 miles of more people than
any other city in the U.S. That makes it
a strategic location for national chains
and distributors, who depend on local
transportation routes to move their
supplies in and push their product out.
Jobs at those manufacturers have
long paid better wages than local retail,
service-industry or farming jobs. In
2008, the last year reported by the
Economic Development Company,
industrial wages averaged $52,486
annually, versus the countywide average
of $38,122.
Over the next decade, the Workforce
Investment Board expects agricultural
and food processing; metal and metal
fabricating; and chemical, rubber and
plastic manufacturing to continue
growing here more so than in other
areas. Logistics and transportation
will provide critical support to those
industries.
But just as
agriculture lost many
jobs to automation,
manufacturers have
slowed or changed
their hiring patterns,
says Sheely. Positions
being advertised
require more specifc
skills than in the
past, putting them
out of reach for many
Lancastrians.
How do we get
more people the
higher level of skills
that they need?
asks Sheely. Often
times, people are
short-sighted when it
comes to jobs and job
growth.
Its critical, he says, that business and
educators partner to create the right kind
of job training programs. Sheely says
its also important for county offcials
and residents to support development
that will have a ripple effect on the local
economy.
He points to a Perdue soybean
processing plant proposed for Marietta.
Though it will provide only 40 or so
direct jobs, he estimates that each of
those jobs will support another 14 to
deliver products or supply and service
equipment. Farmers also will beneft
because theyll have a local place to sell
crops and buy meal.
Cowhey says the county is prepared
for continued commercial and industrial
growth. The 2030 comprehensive plan
sets up growth zones that aim to retain
traditional, outlying agricultural areas
while making some close-in farmland
along major transportation corridors
available for development.
While the public generally showed
support for the plan, Cowhey says
individual communities often still resist
high-density residential development
and commercial projects in their own
neighborhoods.
But with a population expected to
grow by 70,000 in the next 25 years,
Cowhey says, its not practical to
simply support agricultural preservation
projects. The 2030 plan, titled
Balance, is driven by a need to retain
the countys culture while embracing its
economic future.
That was a fundamental concept
for us, Cowhey says. Creating
balance between agricultural lands, the
forested hillsand the built part of our
environment. That balance has existed
for centuries and has to continue.
Kimberly Marselas
Correspondent
continued from page 5
Tom Baldrige
President, Lancaster Chamber of
Commerce & Industry
QCCIs cabinetmaking plant is one of the many industrial sites in Lancaster County.
Kathleen Frankford
Director, Pennsylvania Dutch
Convention and Visitors Bureau
Scott Sheely
Director, Lancaster County Workforce
Investment Board and
Lancaster County Agriculture Council
To read about a local
company that blends
tourism, agriculture and
industry into a single
business model,
turn to page 14.
OUR LANCASTER COUNTY LANCASTER, PA BUSINESS & INDUSTRY FEBRUARY 23, 2014 7
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impact of our programs. As members of the Lancaster County Business Community we are proud to be of service and in contribution.
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Theres a
whole variety
of services and
supplies that are
available as part
of this community.
Its really a
wonderfully
integrated support
system.
John Cox
President, Turkey Hill
BUSINESS&INDUSTRY
s
Beers + Hoffman architects
may have designed the places
where you live, learn, work,
worship, heal and play.
The Lancaster/Lebanon
architectural frm, which
originated more than 30
years ago, has designed many
familiar buildings throughout
the county, including Calvary
Church, Bright Side Baptist
Church, an addition to Saint
Peters Evangelical Lutheran
Church in Manheim Township,
additions and renovations to
Millersville Universitys Myers
& Bassler Hall, the medical
pavilion at the Heart of Lancaster
Medical Center, Luther Acres
Townhomes, Garden Spot Village
and the Oaks Corporate Center
off Eden Road.
Bob Beers, founder of the frm
and now director of business
development, has turned over
the reins of daily operation to
partners Scott Shonk, Peter
Kerekgyarto and Tim Schwear.
Robert Hoffman continues to
head the frms Lebanon branch
offce. Throughout the frms
history and into the future, the
pillars of values, commitment
and teamwork will remain the
same.
We have a depth of
experience and can design for
any application, from traditional
to contemporary. Our design
starts fresh with each individual
client. All of the projects are
a refection of the client, not a
cookie-cutter design, Shonk
says. We transform their visions
into reality, Schwear adds.
C. Bruce Christman, Jr. who
joined the frms in-house team
of LEED (Leadership in Energy
and Environmental Design)
professionals in 2013, says, We
work with clients to help them
spend their dollars wisely and to
get as many of the items on their
wish list as possible.
Kerekgyarto says Beers +
Hoffman offers clients creative
solutions using an advanced
3-D/BIM design program.
This software allows the frm
to tailor a project to a clients
needs by allowing greater
collaboration between the client
and construction and design
teams. The 3-D capability allows
the frm to clearly convey design
concepts to the client so they
fully understand the layout and
appearance.
This technology allows
us to branch into other areas
such as 3-D renderings and
animations for promotional
needs and facilities management
collaboration, Kerekgyarto says.
One of the projects that
exemplifes Beers + Hoffmans
client-centered approach as well
as internal teamwork is Bright
Side Baptist Church in Lancaster.
The 57,000-square-foot facility
is not only home to a church, but
also to Bright Side Opportunities
Center a community outreach
center that includes a full
gymnasium and ftness room.
Shonk, who served as project
architect, explains that there were
two major challenges the
size of the site itself and the fact
that the structure needed to be
one interconnected building that
served two separate purposes.
The lot size meant that
we needed the building to be
vertical to accommodate both
the building and required onsite
parking. To determine the
facilities that would be needed
in the outreach center, we looked
at the needs of the community.
The end result is a church and
community outreach center that is
the cornerstone of the community
that it serves, he says.
Another project that the
partners feel demonstrates the
client-centered approach as well
as the focus on sustainability
is renovations and additions to
Lebanon High School, which
were completed in September
2013. Shonk explains that the
school district thought it would
have to demolish the building,
which was built in 1969, to
accommodate 21st-century
technology and standards,
but found that renovating the
building and still achieving all of
their goals was a win-win.
The $35 million school project
featured 220,009 square feet of
renovations and a 72,540-square-
foot addition. Beers + Hoffman
is targeting LEED Gold
certifcation for the project. Three
secure entrance vestibules were
created as well as a new welcome
center, new district and high
school offces, a renovated and
enlarged kitchen and expanded
cafeteria, new classrooms, a new
larger planetarium, larger choir
room, a larger reconfgured band
room, new orchestra room and
sound-isolated practice rooms.
Art rooms and the library were
relocated, and new fooring and
bleachers were installed in the
gymnasium.
Shonk says the high schools
original design had three drum-
like structures connected by a
central courtyard.
We did a survey of students
and found that they liked the
existing courtyard and did
not want to lose it. With that
information, we worked with
the school district to create a
project that maintains the space,
but instead of being an open
courtyard, its now an enclosed
day-lit atrium, he says.
This day-lit atrium, which
also serves as a learning
courtyard, improves student
circulation throughout the
building, improves security with
better locker confgurations and
provides a community center
with terraced seating.
The new high school really
fts well with 21st-century school
concepts. The classrooms are
designed to be fexible and
adaptable utilizing portable
furniture systems, Smart Board
technology, and hybrid learning.
Weve allowed for intra-
department coordination, Shonk
explains.
Sustainable design features
include reuse of over 95% of the
existing walls, foors and roof as
well as salvaging original stone
and reusing it on the columns
inside and outside the school.
High recycled-content
materials were used, including
cork fooring, and energy-
effcient lighting and controls
were installed, as well as energy-
effcient windows and new
roofng.
This project really showcases
how practical green solutions can
be incorporated into a project,
and how listening to our clients
really made a difference, Shonk
says.
Rochelle Shenk
Correspondent
8 FEBRUARY 23, 2014 BUSINESS & INDUSTRY OUR LANCASTER COUNTY LANCASTER, PA
Contact us to get involved!
717.397.3531
lancasterchamber.com
Helping Lancaster
County Do Business
for more than 140 Years
Get engaged and reap the benefts
Architectural frm designs with
client and community in mind
One of Beers + Hoffmans church projects
Bright Side Baptist Church and Opportunity Center
Willow Valley is more than a senior living community. Its a way
of life. Of course, its about beautiful homes, exceptional cuisine,
take-your-breath-away landscaping, and meticulously-maintained
campuses. But even more, its a mind-body-spirit approach to
wellness, the warmth and welcome of neighbors, making the most
of your days, and sharing your experiences with those you love.
And its also the enduring promise of Lifecare, a wise investment
that entitles you to long-term care, should you need it.
Visit us. Explore some of our 80+ diferent oorplans, from
cozy studios to 3,300 sq ft townhomes. Get to know interesting
people who have come from more than 37 states to make Willow
Valley home. Meet our team members who, for nearly 30 years,
have created one of the regions most innovative and nancially
strong senior living communities. Willow Valley is a place for you
to engage, to learn, to enjoy. Get to know the exceptional and
surprising value right in your own backyard.
When we entertain friends, the first thing
they mention is our townhomes 14 ft ceilings.
Youd never imagine that a senior living
community would have such beautiful homes.
Its a treasure.
717.464.6800 | Lancaster, Pennsylvania | WillowValleyCommunities.org
Life Lived Forward
Andy and Carol Aastad, Living at Willow Valley Since 2008
OUR LANCASTER COUNTY LANCASTER, PA BUSINESS & INDUSTRY FEBRUARY 23, 2014 9
10 FEBRUARY 23, 2014 BUSINESS & INDUSTRY OUR LANCASTER COUNTY LANCASTER, PA
A Lancaster couple recently launched a small
business selling micro-roast coffee.
An audiologist began her own practice 13
years ago and now oversees three thriving
Lancaster County locations.
A Lancaster nonproft that helps single
mothers care for their children and get an
education went from being in the red to being on
the road to sustainability.
What do these three scenarios have in
common?
All have been made possible by the Lancaster
chapter of SCORE, which provides small-
business mentoring and educational programs
for startups and existing businesses as well as
nonprofts.
These recipients of SCORE Lancasters
guidance are happy to sing the organizations
praises, particularly for the free mentoring
provided by its volunteers, mostly retirees with
business expertise.
But theres more than local voices in that
chorus SCORE Lancaster also has received
national recognition. This summer, the U.S.
Small Business Administration and national
SCORE honored SCORE Lancaster with the
Chapter of the Year award for 2013. Lancaster is
one of more than 340 chapters nationwide.
SCORE Lancaster is a banner chapter
because its leaders and mentors are always
fnding ways to push the envelope as it relates to
helping small businesses succeed, Ken Yancey,
national SCORE CEO, said in a news release.
Lancaster is the only Pennsylvania chapter
to ever receive this honor, notes Bill Regitz, an
Intel Corp. retiree and the chapters president for
the 2013 fscal year, which ended Sept. 30.
Previously the Service Corps of Retired
Executives, the organization is now known
as SCORE (score.org). Many of its volunteer
mentors are not retired.
Lancaster Chapter 16, founded in 1965,
has 75 members, including 57 active mentors.
About a dozen are retirees of Armstrong World
Industries.
In 2012, total volunteer hours were 12,012.
Mentors want to give back to the community,
using their hard-earned business acumen.
Requests for mentoring from new clients rose
23 percent in fscal 2013.
The great reward for me is when I see
someone successful in business, says
Armstrong retiree Jerry Glenn, a Lancaster
mentor and chairman of the SCORE national
board of directors. That is a joy for me.
Lancaster SCORE helps launch small businesses
Displaying the coffee roasting setup at the Sambrick
home are, from left, Carol Aubitz, Tom Burgum and
Laura Sambrick.
continued on page 12
OUR LANCASTER COUNTY LANCASTER, PA BUSINESS & INDUSTRY FEBRUARY 23, 2014 11
Senior Living
in Lancaster:
Major Business
Sector Keeps
Growing
Lancaster County has many
distinctive characteristics. It is
bucolic beauty combined with
innovative culture. Those who
know Lancaster County know that
it is a thriving community steeped
in rich history, and partnered with
an unblinking eye toward the
future.
One of the lesser known
distinctions of Lancaster is as a
leader in senior living. Lancaster
County has one of the largest
concentrations of continuing care
retirement communities in the U.S.
According to LeadingAge PA, a
state association for senior living
and service providers, a continuing
care retirement community is a
type of senior living community
that offers independent living in
combination with the long-term
health care of personal care and/
or assisted living and nursing care.
Residents in these communities are
able to move from one setting to
another as needs change within the
same community. The Pennsylvania
Department of Insurance, which
licenses CCRCs, lists 23 such
communities in Lancaster County
Willow Valley Communities
is a nationally known, award-
winning organization, with four
CCRCs on two campuses on 210
acres, just over three miles from
downtown Lancaster. In June of
1984, Willow Valley Communities
welcomed its frst resident. In
the nearly 30 years that have
followed, Willow Valley has
earned a reputation for exceptional
environments and excellent service.
Innovation is a hallmark of our
communities, says Kim Daly
Nobbs, chief marketing offcer.
We continually strive to enhance
the breadth of what we have to
offer. This spirit of renewal
refects the same energy so present
in the Lancaster community as
a whole. A top real estate blog,
Movato, recently named Lancaster
one of the top 10 Exciting Small
Cities in America on the heels of
Lititz being named 2013s Coolest
Small Town in America by Budget
Travel magazine.
It is, in part, that energy that has
contributed to Lancasters ranking
as a top four-season retirement
destination. Willow Valley
Communities can attest to the
appeal of Lancaster, with residents
hailing from 37 states. The
combination of location with the
value of what Willow Valley has
to offer draws people who have no
previous connection to Lancaster.
Many of Lancasters senior
living communities are undergoing
some type of expansion, which
can only beneft Lancaster County.
The senior living and services
sector of Lancaster Countys
business community, as a whole,
has a signifcant economic impact,
especially when it comes to
employment. Together, the 23
CCRC organizations serve almost
12,000 people and employ nearly
9,000 team members.
Willow Valleys newest
expansion, Providence Park, is a
prime example of the organizations
innovative approach to senior
living, and its ability to engage the
elusive baby boomer generation.
The residential component of
Providence Park includes 42
villas, 12 townhomes and 50
apartments. At a time when the
median age for entry at many
communities is approaching 80
years old, Providence Parks frst
phase (the villas) has a median
age of 68. The design features of
the villas, the neighborhood feel
and the surrounding amenities all
have contributed to our ability to
attract a younger resident, Nobbs
explains.
Part of what makes this
neighborhood so vibrant is The
Clubhouse, an adjacent recreation
center which will feature bowling,
a vintage arcade, a gymnasium
with basketball, badminton and
pickleball courts, an outdoor pool
and tennis courts. Upstairs, The
Clubhouse will feature a restaurant
and bar.
The Providence Park expansion
also includes an open-air
amphitheater, with seating for 200,
for musical and theatrical events.
While many things have
grown and changed, the fnancial
foundation of life at Willow Valley
continues to be the Type A, all-
inclusive or lifecare contract,
which includes personal care and/
or assisted living and nursing care
without an increase in fees should
that care be needed. Willow Valley
is the only full lifecare community
in Lancaster County, though a
limited number of contracts are
offered by other communities.
The protection of lifecare, says
Nobbs, is a must-have priority
for many of those who come to see
Willow Valley.
Whatever a person might be
looking for in a senior living
community, they are sure to fnd
it in Lancaster, surrounded by the
countys beauty and infused with
the energy of growth and renewal.
Willow Valley is the largest of Lancaster Countys many retirement communities.
12 FEBRUARY 23, 2014 BUSINESS & INDUSTRY OUR LANCASTER COUNTY LANCASTER, PA
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STERMER BROTHERS
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1330 Harrisburg Pike, Lancaster
(717) 207-0901
www.StermerBrothers.com
ARCHITECTURE
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717.273.7774
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The organization also reports that it
helped to create an estimated 36 new
companies in Lancaster County that
year, leading to about 67 new jobs.
Our mission is to help create jobs.
Thats our mission, says Armstrong
retiree Tom Burgum. We do that by
helping companies get started, which
creates jobs, creates employment.
The chapter also was recognized
for its contributions to the national
organization. Those include helping to
develop the Simple Steps for Starting
a Business curriculum, now used
nationwide, and pioneering the concept
of business roundtables.
It also developed the Net Promoter
Score, a tool to evaluate the
effectiveness of SCORE chapters.
Armstrong retiree Lou Davenport is
SCORE Lancasters longest-serving
volunteer (17 years) with the most
clients (nearly 35). A past chapter and
district president, he serves on the
SCORE national advisory council.
Davenport credits Lancasters
success to long-term sustained
excellence and a succession of great
leaders year after year. This was not a
one-year fash in the pan, he says.
Jody and Laura Sambricks
relationship with SCORE Lancaster
goes back 13 years. Sambrick is a
United Methodist pastor, serving
Living Waters Church, and an assistant
tennis coach at Millersville University.
Mrs. Sambrick is the churchs part-time
director of administration. Theyve
always been interested in starting a side
business.
Sambrick frst attended a SCORE
workshop in 2000. The couple
connected with mentor David
Templeton and considered different
ventures, including an indoor tennis
facility and a couple of franchises. With
input from SCORE, they decided these
werent feasible.
That process brings up another
SCORE function.
A lot of what we do is to help
people understand that maybe starting
their own business is not the best thing
to do, says Burgum, who is part of the
Sambricks mentoring team.
The Sambricks fnally hit on a
promising enterprise that fts their
lifestyle and incorporates their love of
coffee.
Its their recently launched Red Rose
Coffee Roasters, which has placed
microroasted coffee in local inns, shops
and at all three Darrenkamps grocery
stores. A portion of profts goes to
charity.
For the Sambricks, mentoring has
made a big difference. You get to
bounce 10 ideas off of them that you
have and they help you focus on two
ideas that are really relevant to your
business now, says Sambrick.
Says Mrs. Sambrick, I feel like they
have ownership in what were doing.
They really want us to succeed. And
thats a good feeling. They make you
feel like youre not in it alone.
They help make peoples dreams
come true, she adds.
SCORE also helps existing
operations.
Kamal Elliot worked with SCORE
when she began a solo audiology
practice in 2000. Today, A&E
Audiology and Hearing Aid Center has
offces in Lititz, Lancaster and Willow
Street, with 18 employees, including
fve audiologists.
She contacted SCORE again last
year for help in better managing the
business and was connected with
Glenn.
Im really indebted to them for all
the support and advice Ive received,
says Elliot. I cant imagine a better
organization where you can fnd such
great talented and experienced people
that are so wonderful about helping
people like myself.
When Maryanne ONeill became
executive director of Moms House two
years ago, the organization was in the
red and drawing on a line of credit to
operate, she said.
She contacted SCORE for help with
developing a new business plan and
has worked with a team headed by
Davenport. She has been impressed
with the mentors expertise.
I can learn from them in an hour
what it would take me a whole semester
to learn in college, she states.
With more intentional practices in
place, particularly in securing donations
and other funding, ONeill reports that
Moms House is in the black, providing
school-bound single parents with free
child care and other services.
Says ONeill, It has been a
tremendous help for us, and were so
appreciative of everything theyve
done.
Diane Bitting
Correspondent
continued from page 10
OUR LANCASTER COUNTY LANCASTER, PA BUSINESS & INDUSTRY FEBRUARY 23, 2014 13
Meteor Towers stage set for Bon Jovis 2013 Because We Can tour.
Meteor Tower takes marketing to new heights
So what is it that the guys at Meteor Tower do to bring
rocker Bon Jovi to the 10th foor of the Griest Building?
Well, the media group doesnt exactly host the
legendary New Jersey music star in downtown Lancasters
most famous skyscraper. But from their high-rise offce
perch, producers Owen Byrne and Connor Patterson,
Senior Creative Director Ryan Mast, Technical Director
Andy Babin, Junior Creative Director Adam Taylor and
Doug Hallman, who is in charge of technical operations,
make the Red Rose City a pretty cool source of
multimedia business.
Take note of that word pretty. The motto at Meteor
Tower is Meteor Makes Pretty.
It sounds like an abstract concept. What does one to do
to make something pretty, and what does that encompass?
It was tough coming up with a mission statement,
because we do so many things, Byrne admits. Id
describe ourselves as an entertainment marketing
company.
The word marketing implies something dry and
corporate. Not so with Meteor Tower. After all, they did
get to help create a gigantic stage set for Bon Jovi for
the rock stars 2013 Because We Can tour. The set was
based on the grill of a 1959 Buick Electra.
The guys, working in conjunction with other creative
teams, crafted a stage piece that not only had to dazzle, but
also had to be adaptable to arena and stadium venues.
The results yielded a Buick like no other, built of LED
video screens and bedecked with oversize headlights. It
helped bring extra life to such Bon Jovi hits as Captain
Crash & the Beauty Queen from Mars.
If you are really into the technology behind all of this
and there is more to doing rock shows than just setting
up lights and speakers check out livedesignonline.com,
which features an interview with Mast and is linked to
Meteor Towers main Web site, meteortower.com.
By the way, as an extra feather in their cap, the
Because We Can tour was ranked by Billboard magazine
as the most-attended, highest-grossing tour of 2013.
Was Bon Jovi Meteor Towers most interesting project?
I dont know if there is one, says Patterson, noting
that the crew also was instrumental in conceptualizing
sets for the 2012 BET Soul Train Awards and helping
to transform New York Citys Rockefeller Center into a
football fans paradise for the 2012 NFL kickoff event.
The men of Meteor Tower dont always leave Lancaster
to do their thing. Among their local projects was an effort for Coldwell
Banker-Select Professionals We Believe in Central PA real estate
campaign, which spotlighted local Realtors reading lines in quick-cut
fashion about why home matters.
That sort of ties in with Meteor Towers base in Lancasters own iconic
tower in Penn Square. For Byrne, home is a stroll away. I walk to work,
says the city resident, who originally hails from the Trenton, N.J., area.
The offce suite of Meteor Tower is still a work in progress when it
comes to dcor. Expect some boxes on the foor if you visit. But the
location has an asset that underscores its name.
We have an awesome view, says Patterson, noting the downtown
city skyline and the rolling hills of southern Lancaster County in the
distance.
We get to watch the weather patterns! he adds with enthusiasm.
Whats in the future for a company that also does media buys for
television, cinema and the Web; graphic design and videos, not to mention
two- and three-dimensional animations?
Well, take a hint from meteors, which streak across the sky and inspire.
I want to do a full immersion mapping project, Patterson says of a
goal which, chances are, involves software and hiking across America like
explorers Lewis and Clark.
Byrne has set his heights on something even loftier.
I want to do something in space, he says with a grin. But thats 10
years down the road.
Stephen Kopfnger
Correspondent
Meteor Tower was instrumental in conceptualizing sets
for the 2012 BET Soul Train Awards
14 FEBRUARY 23, 2014 BUSINESS & INDUSTRY OUR LANCASTER COUNTY LANCASTER, PA
Its a dairy. Its a major manufacturer and retailer.
Its a tourist attraction complete with a giant cow
sign. Turkey Hill also is an example of the way some
Lancaster County companies have blurred the lines
between industries to continue growing in an ever-
evolving economy.
When new president John Cox came on as a
marketing employee 29 years ago, the company was
still home-delivering milk and sold its frozen goods
in just a few shopping markets. Since then, Turkey
Hill has capitalized on its location and its connections
to become a nationally competitive company with
annual revenues of about $300 million.
Though it was acquired by Kroger Co. in 1985,
Cox says it remains a quintessential Lancaster
County business. The milk supply still comes almost
exclusively from Lancaster. Cox says hes also
been able to retain more local employeeswho
he praises for their industriousnessas the county
has developed more attractive housing and cultural
opportunities.
Turkey Hill makes its ice cream inside its
300,000-square-foot Manor Township facility, with a
109,300-square-foot expansion on the way. When the
company wants to innovate or improve effciency in
its manufacturing process, offcials dont have to look
far for help.
If you can sort of imagine what has grown
up around the food industry in south central
Pennsylvania and Lancaster County, theres a critical
mass thats developed, says Cox. Theres a whole
variety of services and supplies that are available
as part of this community. Its really a wonderfully
integrated support system.
Turkey Hill has worked with an Allentown
engineering frm on dust collection and fuid bottling.
A manufacturer representative in Reading helps with
equipment specifcations, layout and installation
services for metal detectors and weighing machines.
In other cities, those kinds of services could be
1,000 miles away, Cox says.
But location is also critical because it allows
Turkey Hill to get its cold products to so many ice
cream and iced tea fans. Cox says about one-quarter
of the countrys population is within a days drive of
the plant and storage facilities, and even customers in
Bermuda, Chile and the Middle East get their Dutch
chocolate straight from Lancaster County.
Even with its many manufacturing successes,
Turkey Hill continues to diversify. Since its 2011
opening, the Turkey Hill Experience in Columbia has
attracted 262,000 visitors and captured a slice of the
countys tourism dollars.
Kathleen Frankford, president of the Pennsylvania
Dutch Convention and Visitors Bureau, says agri-
tourism doesnt fully capture what Lancaster
businesses have been able to do by stretching beyond
their original industry. They all stand to increase
sales and build lifelong customers. There are so many
things to do: wine tours, cooking classes, farm tours,
Frankford says. Were seeing a lot of creativity.
Kimberly Marselas, Correspondent
Turkey Hill blends several industries
to grow in evolving local economy
Clockwise from
top left:
Turkey Hill continues
to use milk
exclusively from
Lancaster County.
Filling ice cream
cartons the old-
fashioned way,
by hand.
Tin Roof Sundae
ready to be sealed
and delivered
as far away as the
Middle East.
The innovative
manufacturing
facility.
OUR LANCASTER COUNTY LANCASTER, PA EDUCATION FEBRUARY 23, 2014 15
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EDUCATION
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16 FEBRUARY 23, 2014 EDUCATION OUR LANCASTER COUNTY LANCASTER, PA
When she enrolled in Thaddeus
Stevens College of Technology
to learn computer-aided drafting,
Kate Coolidge never imagined
shed become a paid intern at a
foundry. She writes programs for the
Quarryville-based Buck Companys
robotic grinder. I had no idea that
this possibility existed in Lancaster
County, she says.
Coolidge graduated from
Franklin & Marshall College with
a bachelors degree in geology, but
discovered there were few openings
in her desired feld. Since she
needed a job, she decided to enroll
in Stevens College, which has a 95
percent job placement rate.
Although she knew nothing about
robotic grinders when she attended
a Stevens College career fair, a
Buck Company representative said,
Why dont you give the internship
a try? She is glad she did, since her
summer internship has continued this
winter.
The metal casting company
makes everything from parts for
elevators in world-class skyscrapers
to snow guards for metal roofs.
Its really interesting, Coolidge
says. It defnitely keeps my brain
engaged. But thats just one of the
perks of being a female in the male-
dominated world of manufacturing.
Manufacturing today is less about
brawn and more about brains. Dark,
dirty, physically demanding factory
toil is being replaced by bright,
clean, computer-automated processes
that require smart, skilled operators
often working in climate-controlled
conditions and taking home
handsome paychecks.
A high school diploma is no longer
enough to get such good-paying
jobs. Area companies seek trained
workers for entry-level jobs; yet they
continually struggle to fnd enough
skilled employees, particularly as
the baby boom generation retires
and as technological advances
require a more skilled workforce.
Having profcient math and science
knowledge is important.
Matthew Sullivan, president of
Buck Company, says, We need to
bolster the understanding of our
workers and fnd ways to develop
new apprentices for the new
technologies in metal casting and
pattern making.
A bottleneck in Lancaster is
holding back area production
companies and inhibiting young
dreams. On the one side are myriad
industries crying for skilled workers,
and on the other side a generation
of young adults unaware of area
opportunities who wander into four-
year college programs that may offer
few direct pipelines to jobs.
Enter the two-year associates
degree in technical felds, such
as machine tool and computer-
aided manufacturing, mechanical
engineering technology, electrical
technology, or metal fabrication and
welding technology. When Lancaster
attorney and US Congressman
Thaddeus Stevens left $50,000 in
his will to establish a school in
Lancaster that would teach orphaned,
homeless boys a trade at no cost to
them, he knew such an education
was the ticket out of poverty. The
same is true today. Although the
mission of Stevens College on East
King Street now includes women as
well as tuition-paying students, the
college is still dedicated to enrolling
low-income students, which make up
55 percent of its approximately 900
students.
Knowing that more students
need to be trained for todays high-
demand, high-skill technical careers,
Stevens College has ambitious plans
to double its capacity by 2020,
adding new programs of study and
doubling existing ones.
To begin to alleviate these
problems, Stevens College recently
renovated the old Lancaster
Community Hospital several blocks
from its main campus on East King
Street and moved seven programs
into that facility, along with added
dormitory space. This freed space on
the main campus to begin increasing
enrollment of some programs.
In addition, Stevens College has
negotiated the purchase of a 4-
acre tract of land that includes three
buildings and a parking lot area
along Chesapeake Street in Lancaster
city, two blocks south of the
colleges main campus. Previously a
National Guard Amory, it is currently
owned by the City of Lancaster and
is being used for maintenance of
city vehicles, the offces of the citys
Parks and Recreation Department,
and to house the SPCA.
On that site, Stevens College is
planning a multi-phase effort to
create and equip a new regional
manufacturing hub for technical
education and community support
for preparing and maintaining a
globally prepared manufacturing
workforce. The site will be named
the Greiner Technical Center, thanks
to Mr. and Mrs. Franklin Greiner
Jr. of Greiner Industries, who have
pledged to match donations for the
site up to $1 million.
The college is working with area
industries in creating new programs
of study. The Buck Company and
other area metal casting companies
are advising college offcials about
the skills they seek in entry-level
workers. The Lancaster Workforce
Investment Board and other
consultants are also involved in
other curriculum development,
including the emerging feld of
electro-mechanical technology,
sometimes called mechatronics
or industrial automation. A recent
three-year, $2.5 million grant from
the US Department of Labor will
help the college develop several
programs and purchase and install
some necessary student training
equipment.
New programs enrolling
now for fall include water
management technology and
electro-mechanical technology
associate degree programs, and a
metal casting certifcate program
that can be completed in less
than one year. Financial aid is
available for qualifed candidates.
See stevenscollege.edu and
MyFutureCareer.us.
Deb Strubel
Correspondent
Two-year technical
degrees lead to jobs
using new technologies
Stevens College student Liesha Wilt analyzes a water sample.
OUR LANCASTER COUNTY LANCASTER, PA BUSINESS & INDUSTRY FEBRUARY 23, 2014 17
Comprehesive Christian Education Grades PreK-12
717.509.4459, ext. 721 lancastermennonite.org
I found caring teachers, friends & opportunities . . .
CComp mp mppprre re re rehe he i sive CChhriis i tian EEdducatiion GGr d ades PPreK- K 112
I belong at Lancaster Mennonite School.
Once upon a time in February
of 1961 a group of Lancaster
County citizens had a wonderful
idea, which would have a positive
impact on three generations of
county students.
The group pledged to start a
fnancial aid fund for local students.
To supplement their personal seed
money, the fund-raisers set up
booths at downtown banks and at
Watt and Shand, Hagers, Piersols,
J.C. Penneys, and Garvins. In
three months, supporters of Citizens
Scholarship Foundation of Lancaster
County had raised enough money to
award 15 interest-free loans totaling
$5,400.
Among the 1961 recipients was
Dr. Carol Ann Dussinger Kauffman,
now a professor at the University
of Michigan Medical School, chief
of the infectious diseases section
at the Veterans Affairs Ann Arbor
Healthcare System and a generous
donor to the organization that had
been the source of the frst fnancial
aid she received. Years later, she
remembers that it was enormously
helpful. I should add that those
were times when young women
were discouraged, at many levels,
from pursuing a career in medicine.
Receiving this award helped bolster
my confdence that I could do this.
Another interest-free loan recipient
from the early 1960s was Yvonne
Kauffman, who later became a
national award-winning basketball
coach at Elizabethtown College, a
CSF board member, and also a donor
to the organization that helped her
start on the road to success. From the
time she was a girl, she had wanted
to be a physical education teacher.
We had no money, says
Kauffman, whose father died when
she was fve. Helped by CSF, she
enrolled at Virginias Bridgewater
College. Without that $400 a year,
I wouldnt have been able to go to
college, she says.
CSFs fnancial resources grew
slowly but steadily, thanks to local
donors and service clubs. Newspaper
articles and editorials boosted
community awareness. Local
college leaders supported the cause.
By the end of year seven, the fund
had reached $100,000.
In the 1970s college expenses
were climbing and state and
federal governments had entered
the loan business. But CSF loans
were unique they were interest-
free. In 1971, CSF was one of 25
area organizations nominated for
Community Betterment citations.
Newspaper articles pointed out that
students repaid their loans to fund
new loans for a new generation.
A 1984 Ephrata High School
graduate, David Fassnacht, received
interest-free loans from CSF for
four years at the University of
Pennsylvanias Wharton School of
Business. Senior vice president,
partner and equity portfolio manager
at Wellington Management Company
LLC, he remembers the assistance
he received and is now a generous
donor.
I have been blessed by the
opportunities provided to me and I
strongly believe that it is incumbent
upon me to give back generously
so that as many students as possible
have an opportunity to reach for and
attain their own lofty goals, he says.
From the start, many contributions
were modest, but added up to a
signifcant impact. In 1986, its 25th
year, 103 loans were
awarded. To raise
funds in 1990, board
members wore
academic robes
on Penn Square to
distribute Dollars
for Scholars
magnets to donors.
Eric Wier, a
2005 graduate of
Manheim Central
High School and
his identical triplet
brothers Adam and
Gregory received
interest-free loans
during their four
years majoring in
biochemistry at
Lebanon Valley
College. Eric
is now a PhD
candidate at
Johns Hopkins
Bloomberg School
of Public Health.
He is currently
in his fourth year
researching gene
regulation and its role in colon
cancer. Of his fnancial assistance
from DFS he says: It was a fantastic
way to get some money for college
without having to worry about
exorbitant interest rates.
Dat Vuu is the son of Vietnamese
immigrants and a graduate of
McCaskey High School. He was
awarded a degree in fnance from
Temple Universitys Fox School
of Business in February 2013
and is now employed at Deloitte
Consulting. Regarding the DFS
loans awarded him during his
college career, he says: This is an
outstanding organization that is
dedicated to the success of Lancaster
Countys scholars. Thanks to its
interest-free loans, I was able to
focus on and stay committed to what
really mattered my education.
Everyone deserves the right to an
education; fnancial situation should
not be a limiting factor.
Through the years the number
of loans has increased thanks to
generous gifts and bequests as well
as a repayment rate thats close to
perfect. In 2011, its 50th anniversary
year, checks totaling $867,000 were
mailed to schools on behalf of 583
Lancaster County students.
Having begun in 1961 as Citizens
Scholarship Foundation, the
organization underwent a name
change in 2007 to better refect its
mission of awarding interest-free
loans rather than scholarships. It
operated as Dollars for Scholars
of Lancaster County until October
2013, when the name changed again.
For 53 years it had been a
chapter of the national Dollars for
Scholars organization, a program of
Scholarship America. The Lancaster
County groups Board of Directors
has always endeavored to be a good
steward for the resources entrusted
to it by its donors and in the past
several years had seen the value
diminish in its association with
Scholarship America. Therefore the
decision to become a stand-alone,
Lancaster County-based nonproft
led to a new brand.
After extensive research, the
Board of Directors chose Lancaster
Dollars for Higher Learning as its
new name, thus refecting all three
criteria of its on-going Mission:
the organizations connection
to Lancaster County, its lending
function and its targeted recipients
those in need of funds for higher
education.
New name, same mission:
Lancaster Dollars for Higher Learning
18 FEBRUARY 23, 2014 EDUCATION OUR LANCASTER COUNTY LANCASTER, PA
Penn State Harrisburg
777 West Harrisburg Pike
Middletown, PA 17057
hbg.psu.edu
717-948-6250 | 800-222-2056
hbgadmit@psu.edu
Penn State York
1031 Edgecomb Avenue
York, PA 17403
yk.psu.edu
717-771-4040 | 800-PSU-6227
ykadmission@psu.edu
Penn State, The Lancaster Center
1383 Arcadia Road
Lancaster, PA 17601
lancastercenter.psu.edu
717-299-7667 | 800-828-6233
lancaster@yk.psu.edu
Learn More.
Your local connection
to Penn State.
Lancaster Mennonite School welcomes and
values students from many different denominational
and racial/ethnic backgrounds, including more than
100 international students from about 19 countries,
who have found a place to belong in a local
faith-based educational community that transcends
geographical boundaries.
About the welcoming Lancaster Mennonite
School community, Superintendent J. Richard
Thomas claims, If you walk our halls you will
fnd that Lancaster Mennonite is a place of fun,
friendship and mutual respect. Exceptional teachers
are important role models through their teaching,
caring and commitment. Its a place to belong.
Thomas adds, My personal experience leads me
to affrm that love is central in a Christian school
education. It may seem different for an educator
to talk about love being the heart of a schools
mission. Perhaps that is because LMS emphasizes
a commitment to following the life and teachings
of Jesus, including creating a culture of life,
peacemaking, justice and service.
Along with a holistic, comprehensive educational
program with excellent academics, a host of
co-curricular activities enhance LMSs special
character-building community. LMS students thrive
in music, drama and art in addition to 13 sports in
the Lancaster-Lebanon League.
Lancaster Mennonite School is comprised of
four campuses: The Lancaster Campus on Route 30
East, home of Lancaster Mennonite High School
and Lancaster Mennonite Middle School; the
Kraybill Campus in Mount Joy for prekindergarten
through eighth grade; the Locust Grove Campus in
Smoketown, also offering grades PreK-8, and the
New Danville Campus for grades PreK-5.
The school is offering merit scholarships to new
students entering grades 6-12. This $500 merit
scholarship is available to good students in addition
to any need-based fnancial aid for which they may
qualify.
Applications for admission are now being
accepted in all grades for the 2014-15 school year.
For more information, visit LancasterMennonite.
org or call Christy Horst at 299-0436, ext. 312.
Lancaster
Mennonite
School is
a place
to belong
OUR LANCASTER COUNTY LANCASTER, PA HEALTHCARE FEBRUARY 23, 2014 19
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Some of the newest developments in eye care
and eye surgery are helping Lancaster County
residents preserve their precious vision.
We have had some very exciting new
advancements in age-related macular degeneration
and other conditions, says Thomas F. Krulewski,
M.D., of Eye Physicians of Lancaster.
Macular degeneration is an eye condition that
results from damage to the macula, a small spot
near the center of the retina and the part of the
eye needed for sharp central vision. Macular
degeneration begins with blurred vision and may
lead to a loss of vision in one or both eyes.
In the past, macular degeneration often led
to profound vision loss. Now we are able to
inject medicines into the eye that can stabilize
and prevent further damage to the eye, says
Krulewski.
In some cases medications can even undo
previous damage, he notes. That is important news
for people older than 50, who are most at risk.
The medicines are able to seal off blood vessels,
especially in cases of diabetes, which can be a risk
factor for macular degeneration.
There is also research on the use of vitamins to
deter the progression of macular degeneration. A
prescribed formulation of antioxidant vitamins and
minerals, such as vitamin C, vitamin E, vitamin A,
zinc and copper may be useful in reducing the risk
of vision loss in people with intermediate macular
degeneration. For those with advanced stage
macular degeneration in one eye, this combination
of vitamins may reduce the risk of developing
vision loss in the other eye.
Now we are able to inject
medicines into the eye that can
stabilize and prevent further
damage to the eye, says
Krulewski.
Krulewski also reports that treatment for torn
or detached retinas has become more effective
than ever. With advancements in diagnostics, eye
physicians are better able to detect retina problems
that can cause vision loss.
There have been tremendous improvements in
cataract surgery in recent years, adds Krulewski,
noting that cataract surgery now requires a stay of
only a few hours at an outpatient surgery center.
Mild sedation is required and patients often return
home without the need of an eye patch.
Another big change that has occurred recently
is the development of newer intraocular lenses.
These lenses are known not only for their excellent
optics with superb clarity, but for their ability to
reduce dependence on glasses.
Many patients tell me they have never seen
better in their lives, says Krulewski, adding
that the implants can correct a variety of
vision problems, such as nearsightedness and
astigmatism.
Eye Physicians of Lancaster, located on
Plaza Boulevard near Park City Center, is a
comprehensive ophthalmology practice, serving
Lancaster County since 1974. The facility is
equipped with an intraocular quality Zeiss
operating microscope and Statin 5000 autoclave.
Specialty equipment includes Sonomed Pacscan
300A, Sonogage Corneo-Gage Plus, Humphrey
Atlas 995 Eclipse, Topcon 50x retinal camera,
Heidelberg HRT2 retina and optic nerve analyzer,
Humphrey 750 visual feld analyzer with advanced
computing, Topcon KR-8800 autorefractor,
Bausch & Lomb Keratometer, Humphrey lens
analyzer, and a VISX wavefront wavescan.
The optical center is situated adjacent to the
reception area, with full optical services for
eyewear needs, including eyeglass and contact
lens prescription fulfllment. The Optical Center
offers the latest technology in lenses, contact
lenses and frame styles to meet a variety of
eyewear needs.
Krulewski is board certifed by the American
Board of Ophthalmology. He served as clinical
instructor with the Wilmer Eye Institute at John
Hopkins University and has been appointed Chief
of Ophthalmology at Lancaster General Hospital.
Laura Knowles
Correspondent
Eye Physicians of Lancaster: Keeping up with the
latest techniques and technology in vision care
OUR LANCASTER COUNTY LANCASTER, PA HEALTHCARE FEBRUARY 23, 2014 21
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a serious illness and facing a life
expectancy of weeks or months.
Not as commonly known is
that Hospice & Community Care
also provides palliative care for
individuals at any stage of a serious
illness, not just those with a limited
life expectancy. Palliative care
provides relief from pain, symptoms
and medical and family issues
associated with illness to improve
the quality of life during an illness or
treatment.
In recognizing that palliative
care can be different from hospice
care, Hospice & Community Cares
palliative care team coordinates care
with a patients family and his or her
physician. The palliative care team
provides assistance for patients in the
hospital, nursing home or at home.
Members of the palliative care team
include Hospice & Community Care
physicians, nurses and social workers,
who work to relieve symptoms such
as pain, anxiety or loss of appetite
for people who are coping with and
being treated for cancer, cardiac or
respiratory disease, dementia and
other serious illnesses.
The pain, symptoms and stress
of dealing with serious illness, as
well as treatments, can be extremely
challenging for patients and their
families, and the palliative care
team can provide dedicated time and
support.
Over the years, Hospice &
Community Care physicians
have been increasingly asked by
hospitals to see patients regarding
pain management and to assist in
determining the support needed to
help patients during treatment of
serious illnesses.
Hospice & Community Care
recognized that not only did a
different form of care need to be
provided, but this medical care needed
to be recognized as separate from
end-of-life hospice care. Palliative
care medicine was added to hospice
services to meet this growing need,
and serves as a valuable service for
members of the community who may
not be ready for hospice.
We can care for those who
wouldnt normally work with
hospice, says Joan Harrold, M.D.,
Vice President of Medical Services
at Hospice & Community Care, as
some see hospice as giving up. So
we are helping those that normally
wouldnt come see us.
In addition to addressing the
medical and symptom issues of
serious illness, another palliative care
service available through Hospice &
Community Care focuses on dementia
care.
Sara Wright, a Hospice &
Community Care geriatric nurse
practitioner, has been providing
geriatric care for more than 20 years.
As part of the palliative care team,
she assists patients
and families in
managing care
issues that may
arise in people
with moderate
to advanced
dementia. In
addition to
providing medical
support, Wright
focuses on
simplifying care
routines and the
environment, and
provides crucial
caregiver support
for families
coping with this
challenging illness.
Wright says,
Caring for a
person with
dementia demands
we look at
common, everyday
tasks and situations
from a different
viewpoint that
of someone who
has diffculty
understanding what
is being asked of
them.
We are not
taking over care of
the patient we
are invited into the
care serving
as a link between
patient and doctor,
says Dr. Harrold.
In addition, the
palliative care team
can dedicate more
time to patients
and families,
as they are not
functioning under
the same time restrictions as hospital
physicians.
As with the hospice services
Hospice & Community Care provides,
no patient is ever denied palliative
care due to an inability to pay.
Palliative care is such an
important service for so many in
the community, says Steve Knaub,
Hospice & Community Care President
and CEO. We look forward to being
able to increase this area of care and
respond to the growing needs of
patients and families, and the medical
community.
Hospice isnt just about end-of-life issues
Palliative care is for patients at any stage of a serious illness
22 FEBRUARY 23, 2014 HEALTHCARE OUR LANCASTER COUNTY LANCASTER, PA
Ephrata Area Rehab Services ofers
skills, training and more
Ephrata Area Rehab Services was developed
in 1970 to serve a need in the community.
Karen Hummel, director of marketing &
development, says the organization was founded
by a group at Bethany UCC, an Ephrata
area church, who wanted to start a sheltered
workshop for people with developmental
disabilities.
What makes EARS different is that we offer
a continuum of services to meet the changing
needs of individuals with intellectual and/
or emotional disabilities. There are some
individuals who have been with us for 40 years,
she explains.
Services range from competitive employment
preparation to adult day care. EARS has grown
to include seven different programs to meet
the individualized needs of those served. All
of the programs are licensed through the state
Department of Public Welfare and its Offce
of Long-Term Living. Hummel stresses that
people must be referred to EARS by county or
state agencies.
We are proud to give people the
opportunity for achievement. We
encourage independence in all areas
of life and provide dignity for all
accomplishments, Hummel said.
EARS started with two staff
members and 20 individuals with
intellectual and/or emotional
disabilities. The organization has
grown to 63 staff members working
with 260 individuals from Lancaster,
Lebanon and Berks counties. There
are two locations in Ephrata and one
in Lebanon.
Hummel says Ephratas Fulton
Street location is the largest one,
and its focus is work. Individuals
are encouraged to develop skills to
participate in mobile work crews, job
sites in industry and, for those who
are capable, placement in competitive
employment. On average, 80 to
85 people work in the vocational
training program performing packing,
assembly and mailing jobs for 35
local companies.
Hummel points out that one of the
companies EARS has worked with for
several years has ties to our areas rich
heritage months before Christmas,
EARS workers can be found hand-
assembling Moravian stars for a
Harrisburg company.
Individuals who have the skills to
work on a semi-independent basis
may work as part of a mobile crew.
Mobile crews perform a variety of
jobs outside of the EARS facility
including lawn care services,
janitorial/cleaning services, light
maintenance and production services
such as mailing, assembly and
packaging. Transportation is provided
EARS workers hand-assemble
Moravian stars, above, for a
Harrisburg company each year
before Christmas. At left, an EARS
staffer shares a smile with one of
the individuals with whom
she works.
OUR LANCASTER COUNTY LANCASTER, PA HEALTHCARE FEBRUARY 23, 2014 23
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EARS also offers an
employment placement
program. Staff members
work with individuals to
create a resume, develop
interview skills and
develop job search skills.
We also provide support
to employers once the
individual is on the job.
Our individuals are very
dependable and enthusiastic
about their job, and we
can assist an employer in a
variety of areas including
job training, task analysis,
job coaching and resolving
transportation issues. Its
a win-win for both the
employee and employer,
Hummel explains.
She says that although
EARSs main focus is
adults, sometimes the
organization will assess
students with intellectual
and/or emotional disabilities
who are close to graduating
from school to help the
family with the students
transition from school to
work.
EARS also promotes
awareness of recreation
and community activities.
Last year, EARS launched a
garden project. Individuals
at Ephratas Fulton Street
location germinated seeds,
transplanted them into two
garden plots and watched
as beets, lettuce, zucchini,
onions, peppers, tomatoes,
chives, cilantro, basil,
cucumbers and fowers
began to grow. Flowers
were cut and arranged
in small vases to adorn
the tables in the facilitys
cafeteria, and produce was
used in cooking classes.
This was a great project
that offered a variety of
educational opportunities.
Were researching how we
can expand it in the future,
Hummel says.
Rochelle Shenk
Correspondent
WE DELIVER.
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Call 291-8611
24 FEBRUARY 23, 2014 HEALTHCARE OUR LANCASTER COUNTY LANCASTER, PA
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Exercising isnt always fun. Working out on a treadmill
or stationary bicycle can be a little less than inspiring.
Enter Zumba, a form of exercise that is intended to take
the monotony out of working out.
In fact, Zumbas slogan is Ditch the workout, join the
party. From local community centers to ftness centers to
Zumba studios, people mostly women are focking
to an exercise with lively Latin rhythms that feels more
like a night out dancing than a strenuous workout.
It seems like so much fun, but you realize you are
getting a great workout at the same time, says Mai
Orama, owner of Superfy Fitness in Lancaster. Its the
only exercise that has really worked for me.
Orama was so impressed with the benefts of Zumba
that she opened her own studio. With a name like
Superfy, her mission was to make working out lots of
fun and very cool.
A jewelry designer by trade, Orama spent much of her
time sitting at her workbench creating innovative jewelry.
At her jewelry shop, MIO Studios, Orama often lost track
of time, realizing she hadnt moved for hours. With a
OUR LANCASTER COUNTY LANCASTER, PA HEALTHCARE FEBRUARY 23, 2014 25
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Shoulder, Knee, or Hip pain?
family history of diabetes and being overweight,
Orama was putting on the pounds with her
sedentary lifestyle and love of delicious food.
She decided to try Zumba and discovered
the answer she had been seeking. Not only did
Zumba get her up and active, but she loved the
Latin music. She had fnally found an exercise
that inspired her.
I ended up losing 80 pounds, says Orama,
who now weighs in at a healthy 131 pounds.
Through a combination of eating smaller
portions of her favorite foods small plates
she calls it and getting up and moving to
Zumba, Orama cant say enough good things
about the dance-ftness party exercise. In fact,
thats what led her to open SuperFly, so she
could offer Zumba and other exercises that made
ftness fun. She still has her MIO Studio jewelry
design shop, but she makes sure to mix it up
with lots of breaks for moving around.
With a staff of certifed Zumba instructors,
SuperFly Fitness offers a variety of classes for
all ages and abilities. They follow the guidelines
of Zumba, which is one of the best known
branded ftness programs in the world.
Zumba originated with Colombian ftness
trainer Alberto Beto Perez. The story goes
that one day in the mid-90s, Beto forgot to
bring his regular aerobics-style music tape to the
group exercise class he was leading. He quickly
replaced his usual music with some of the Latin
dance music tapes he had in his car. The lively
beats of merengue and rhumba were mixed in
with his fondness for dancing at salsa clubs, and
his new exercise was born.
In time, Beto rebranded his ftness program
and named it Zumba.
There also are many different variant forms
of Zumba. Some of these include Zumba Step,
Zumba Toning, Aqua Zumba, Zumba Gold,
Zumba Kids and Zumbini. All instructors must
be certifed in order to offcially teach Zumba.
Nowadays, there are an estimated 12 million
people at 110,000 sites, in 125 countries around
the world, getting ft with Zumba.
I think people like Zumba because it doesnt
feel like exercise. Its really fun and has a very
social aspect, says Penny Sorensen, owner of
PonyTails Dance and Fitness Center in Ephrata.
Sorensen believes that Zumba has aerobic
benefts and helps to shape and tone. People who
take Zumba classes at her ftness center enjoy it
so much that it becomes almost addictive in
a good way. It is suitable for all ages, she adds,
noting that PonyTails will be offering Zumba
Kids classes in 2014.
Too many kids are sitting at their computers,
TVs and smartphones. They need to get up and
move, so they will be healthier adults, says
Sorensen. And this is a fun way to do it.
To fnd a Zumba program near you, check the
website, zumba.com.
Laura Knowles
Correspondent
Fitness trend half exercise program, half
dance party catches on in Lancaster County
26 FEBRUARY 23, 2014 HEALTHCARE OUR LANCASTER COUNTY LANCASTER, PA
Hospice
let me focus
on my love
not my worry.
We spent our whole
lives together.
Hospice helped the last
weeks be about our love.
685 Good Drive
P.O. Box 4125
Lancaster, PA 17604-4125
(717) 391-2421
The difference in
end-of-life care
www.hospicecommunity.org
Serving Lancaster, York, Adams,
Berks, Chester and Lebanon
counties and the Hershey area
According to the Centers for Disease Control, the
#1 health risk in the U.S. is heart disease.
Every year, about 715,000 Americans have a heart
attack. About 600,000 people die from heart disease
in the United States each year, which amounts to one
out of every four deaths. And the fgures for heart
disease apply to both men and women.
Here in Lancaster County, the risks are much the
same as if not a little worse than the rest of
the country. With a local diet that is high in sugars,
fats and carbohydrates, obesity is always a risk. And
that, in turn, increases the risks for diabetes and
heart disease.
The American Heart Association and its local
chapter have named February American Heart
Month, because February is the month of Valentines
Day. Not only does the heart symbolize Valentines
Day, but it is also a reminder for loved ones to do
the best they can to protect the heart health of family
members.
One of the most important things for people to
know is how to recognize the signs of a heart attack.
The local chapter of the American Heart Association
reports that these include the following: pain or
discomfort in the jaw, neck, or back; feeling weak,
light-headed, or faint; chest pain or discomfort; pain
or discomfort in the arms or shoulder; and shortness
of breath. If you have any of these symptoms, it is
important to call 911 immediately.
There are also less common heart attack
symptoms that are more likely to occur in women,
such an uncomfortable pressure, squeezing, fullness
or pain in the center of the chest; breaking out in a
cold sweat; nausea and vomiting; and back or jaw
pain. I thought I had the fu, says Mariel Lewis of
Lancaster. I was having a heart attack.
Other patients have confused heart pain with
everything from heartburn and indigestion to neck
and shoulder pain. A heart attack can be brought
on by stress, as in a Lititz area man who was trying
to put out a brush fre on his property. When the
fre company arrived, they saved his life by using
a defbrillator to revive him. A heart attack can
lead to other risks, as in an Ephrata man who was
seriously injured in a car accident when he became
lightheaded as a result of a heart attack while
driving.
In Lancaster County, there are many options for
heart-related conditions including cardiovascular
disease, coronary heart disease, heart failure,
arrhythmia, heart valve problems, cardiac arrest,
stroke, diabetes, high blood pressure, peripheral
artery disease, congenital heart defects and
cardiomyopathy.
There are many cardio programs that can help
patients at risk for heart disease, as well as cardiac
rehab programs for those who have already suffered
a heart attack. The aim of cardiac rehab is to
improve lifestyle with changes related to better diet
and nutrition, weight control, excercise, quitting
smoking, controlling blood pressure and stress
management and medications.
In Lancaster County, the frst open-heart surgery
was performed at Lancaster General Hospital in
1983. Since then, Lancaster Heart & Vascular
Institute at Lancaster General Health has established
a program of heart care that has been nationally
recognized by US News & World Report as a top 50
hospital for cardiology and heart surgery.
The Lancaster Heart & Vascular Institute offers
Lancaster County boasts top-notch
programs for heart health
OUR LANCASTER COUNTY LANCASTER, PA HEALTHCARE FEBRUARY 23, 2014 27
1671 Crooked Oak Drive, Lancaster 717.569.5331 | 1510 Cornwall Road, Lebanon 717.454.0061
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LANCASTER NEUROSCIENCE & SPINE ASSOCIATES
Central Pennsylvanias Premier Brain & Spine Team
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Bill Monacci, MD
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Physiatrists
Elliot Sterenfeld, MD
Tony Ton-That, MD
Robert Roberts, MD
Advanced Practitioners
Kristin OBrien, PA-C
Lisa Fedora, CRNP
Matthew Miller, PA-C
Brandan Lykens, PA-C
Amela Shankar, PA-C
Jessica Roscosky, PA-C
Physical Therapists
Robert N. Gieringer, DPT
Harry K. Hobbs, DPT
Andrew P. Snyder, MSPT
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prothweiler@prudentialhomesale.com
Homesale Services Group
150 North Pointe Blvd., Lancaster, PA 17601
Offce 717-560-9100
Cell 717-587-8283
Fax 717-569-7943
www.PhyllisRothweiler.com
120 N. Pointe Blvd., Suite 200
Lancaster, PA 17601
Offce: (717) 560-5500 x517 Direct: (717) 735-3517
Cell: (215) 817-1134 Fax: (717) 560-5374
Email: john@gatewayrealtyinc.com
Website:www.gatewayrealtyinc.com
John Kinney
REALTOR
An independently owned and operated member of BRER Affliates LLC. Not affliated with Prudential.
Prudential marks used under license.
www.lancasterhomesalesbybecky.com
Marilyn R. Berger, GRI
Associate Broker
Homesale Services Group
215 S. Centerville Rd., Lancaster, PA 17603
Bus 717-291-1228
Cell 717-940-1444
Offce 717-393-0100
www.lancasterberger.com
www.lancastercountyberger.com
An independently owned and operated broker member of BRER Affliates LLC.
Marilyn Berger-Shank
REALTOR
Associate
500 Delp Road
Lancaster, PA 17601
Cell: 717-951-0004
Main Offce: 717-569-2222
Email: sandy@sandylafferty.com
Each Offce Independently Owned and Operated. EQUAL HOUSING OPPORTUNI TY
Associates of Lancaster
Open Hearts. Open Doors. Welcome Home.
Partner in your journey of change
Naomi Fredlund, CRB, SRES, Broker/Owner
(c) 717.951.2413 | (o) 717.366.4056 | naomi@lifechangesrealty.org
www.lifechangesrealty.org
Darrell Coyle,
REALTOR
Ofce: 717-299-2100
Cell: 717-203-3888
dcoyle@chare.comcastbiz.net
www.charles-associates.com
241 A Roherstown Rd. Lancaster, PA 17603
Anne M. Lusk
Fine Homes Specialist
REALTOR