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INFOSYS.110 BUSINESS SYSTEMS: DELIVERABLE 2: BUSINESS SECTION SUMMER 2014 Name NetID Group Number: Website Link: Tutorial Details Time Spent on Assignment: Hyun soo Jang Hjan530 30 http:// infosys1102014ssgroup30.blogspot.com Tutor: Day: Time: Yvonne Hong Tuesday/Friday 12pm 22 hours Word Count: 1623

ONLINE RECEITPS
INTRODUCTION

How many times do you say no thanks to the cashier, who offered to give you the receipt for the goods that you have purchas ed? Whether it is because you cannot be bothered getting it or you just do not want one, well, if you say it frequently, not only you are keeping yourself away from the possible cancer causing material and you might wanting for a change of how we get our receipts. This report will analyze the current online receipts industry and also thoroughly explain how the business will be set up to meet the needs of the potential customers and the suppliers and also to make strategic decisions to grow the business.
3. BUSINESS SECTION 3.1 Vision

To provide solutions that will make ease of present and future transactions and also to conserve our environment through the use of best technologies that are available to us.
3.2 Industry Analysis: Online receipts industry

Industry: Online receipts industry.

Force:

High/Low:

Justification:

Buyer power:

Low

The buyer power of the online receipts industry is

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low at the moment, as there are not that many online receipts providers out there. Also most of them are not fully capable of handling all sorts of transactions.

Supplier power:

Low

The buyer power of the online receipts industry is low as at the moment, there are not that many online receipts providers out there. Also most of them are not fully capable of handling all sorts of transactions. The threats of new entrant is high as more and more businesses will look towards getting their receipts given out online, hence more companies will try to come up with an online receipt products.

Threat of new entrants:

High

Threat of substitutes:

Low

Threat of substitutes are low as currently there is no other ways of customers getting their proof of
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purchase other than through receipts.

Rivalry among existing High competitors:

Rivalry among existing competitors would be high as there is not many companies that offer online receipts yet, companies that do offer them would want businesses to use their products.

Overall attractiveness of the industry: - I would say that the online receipts industry is attractive at the moement because there are not that many companies that do offer it, so if we were to go into the industry, we would have the first mover advantage. Also more and more information is transformed digitally rather than the traditional way of paperworks. So we would be adapting early to whats to come in the near future

3.3 Customers and Their Needs

There are two types of customers that our business will focus on, the two being personal and commercial. For personal customers, we will provide a solution that will make shopping a breeze for them by avoiding the steps of having to collect receipts and letting them have their receipt online. Also their need of security of their information will a lso be taken seriously as If consumers dont understand how technology will help them, they often assume it will be used against them. (Muse, 2012) Commercial customers will be our main focus as the scale of the spending will be far more than those of personal customers. For commercial customers, their needs are to cut down the cost and to be to interactive with their customers.
3.4 The Product and Service

There are two different products that we will offer to each of the personal and commercial customers. For personal customers, we will offer a product that is called Ez -receipts. This solution will be integrating the NFC system allowing the customer to just install an app on their mobile devices and when they buy something, all they have to do is scan their device on the scanner and their receipts get sent to their cloud server. Also we will construct a collaboration system with the banks so that they can pay for the goods with this app too. This app will provide the customer with convenience and shorten their time of paying for the goods. For commercial customers, we will be providing a product that is called Ez-management where this product will be overseeing the Ezreceipts and also will have to features to manage each client separately. This system is built to support Ez -receipts at the businesses end. Through this product, the businesses can send promotional offers or loyalty offers out to there customers, building a interactive relationship between the customer and the business itself.
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3.5 Suppliers and Partners

Our suppliers are those companies who make the scanners for our business. They are a crucial supplier to us as we need to rely on them to distribute those scanners out to the commercial customers. Another supplier is the online security company that provides us with programs to keep our customers information safe. Our company will have a partnership with the bank, to enable the customers to purchase any items with just their mobile devices. This partnership will consist of our product directly billing th e customers bank without the need of having separate transactions. Another partnership could be with the environmental agencies to promote a better environment, as one of our visions is to save the environment.
3.6 Strategy: Differentiation

Our product is offered to the broad market, both consumers and to the businesses. Anyone can use our product and all they have to do is to download the app on their mobile device and they have our products on their device.

Our product will be high in cost because of the fact that we need to develop our technologies to keep up with the customers requirements. But when looking at long term, the high cost at start will be negated, when the business does not have to keep on buying the receipts rolls. The overall strategy is therefore : Differentiation
3.7 Value Chain Activity: Service after sale
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The most important value chain activity for this business is Service after sale. The value chain activity, which our business thinks most important, is service after sale. This is because our business with customers does not simply end when they pay for the goods and we give our product to them. The major focus of our business is to, collect customer identification, keep record of their transaction and to store the transactions safely in order for them to view their transactions. This goes along with out VCA activity that, our product is high cost because the cost of us having to maintain our product and to handle will cost us lots.
3.8 Business Processes
3.8.1. CUSTOMER PURCHASE DATA HANDLING SYSTEM - This

process is important to the business as this process takes care of the actual reading

and recognizes the customers purchase. This is the process where it sorts out which customer has bought which products and s orts them out accordingly. Without this process, the business would not be able to sort out each customers purchase and it might cause chaos in trying to find out which customers bought which product.

3.8.2. PURCHASE DATA UPDATING PROCESS -

This process is important to the business as the products we provide will be of no use if there is

not a process that updates the frequent purchases of the customers. Also this process is responsible for updating the customer purchase details so that the customers can view their purchase history through their devices. This process is the key to seeing if the customers are satisfied with our products.

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3.9 Functionalities
3.9.1. CUSTOMER PURCHASE DA TA HANDLING PROCESS

Recording the purchases that customers make Saving the customers information

3.9.2. PURCHASE DATA UPDATING SYSTEM

3.10 Systems

Synchronizing the purchase and the central databases Displaying customers purchase history online.

3.10.1. CUSTOMER IDENTIFICATION SYSTEM -

This system supports the functionality of identifying the individual customers when they scan

their devices on the scanners. We need this system to be maintained well and running smoothly all the time, as it is vital that we get the right customers information when customers make their purchase each time. Maintaining this system well will ensure that there will not be a mistake in identifying each customers and this will lead to customers having accurate and up-to-date purchase history and receipts ready for them to view anytime.
3.10.2. DATABASE MANAGEMENT SYSTEM -

This system supports the functionalities of recording the customers purchases and synchronizing

the purchase to the central database. If we manage this system well, the customers are able to view their transactions as they happen.

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3.10.3. POINT OF SALE SYSTEM -

This system supports recording the customers purchases and displaying relevant transaction for the

customers to see. This system will ensure that transactions are recorded when they happen. Also this system will make sure that information is stored to the right databases to avoid any mistakes that could happen.
3.11. SUMMARY TABLE: VALUE CHAIN TO SYSTEMS

Value Chain Activity

Processes 1. Customer purchase data handling system 2. Purchase data updating system

Functionalities 1. Recording the purchases that customers make 2. Saving the customers information 1. Synchronizing the purchase and the central databases 2. Displaying customers purchase history online

Service After Sale

Specific Information System(s) Customer identification system Database management system POS system

Broad Information System(s) Transaction Processing System Enterprise Resource Planning system Enterprise Resource Planning system Enterprise Resource Planning system

Database management system

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CONCLUSION

So in conclusion our business will aim to reduce the use of existing receipts rolls by using the online receipts, with this we can reduce the amount of trees that are being cut and save the environment and make a world better place at the same time. Through the use of the online receipts, consumers can enjoy a convinient way of shopping and for the businesses, they have more ways to interact with their customers.

REFERENCES

1 -Dahukey, S (2012). Receipts- Another step into the digital age. Retrieved from http://gapintelligence.com/blog/2012/11/09/receipts--another-step-into-the-digitalage/ 2- Hunter, A. (2010, July 28). Bpa receipts bombshell: Paper slips contains high levels of Bisphenol A. CBS News. Retrieved from http://www.cbsnews.com/news/bpa-receiptsbombshell-paper-slips-contain-high-levels-of-bisphenol-a/ 3- Liao, C., & Kanna, K. (2011). Widespread occurrence of bisphenol A in paper and paper products: Implications for human exposure. Environmental Science and Technology. 45(21), 9372-9379. Retrieved from http://pubs.acs.org.ezproxy.auckland.ac.nz/doi/full/10.1021/es202507f. 4- Muse, A (2012). E-receipts have to do more than save paper. Retrieved from http://www.museonretail.com/e-receipts-have-to-do-more-than-save-paper/ 5- Wenzel, E. (2008, May 9).Your receipt in in the e-mail. CNET. Retrieved from http://news.cnet.com/8301-11128_3-9937567-54.html

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