Analyzlng SusLalnable 8uslness

SLraLegles ln Clobal Companles

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uuonL-SLraLegy
ln CcLober 2006, Lhey had broadened Lhelr vlslon of susLalnablllLy Lo lnclude brlnglng producLs Lo
markeL LhaL help Lhelr cusLomers be more susLalnable. uuonL lncluded markeL-faclng goals lnLo
Lhelr 2013 SusLalnablllLy Coals.
1urnlng
polnL
!"#$%$"&$ ( 1hrough CosL 8educuon and lnnovauon uuonL ls able Lo achleve boLh llnanclal performance and
Lhelr SusLalnablllLy Coals
ldenufy Lhe global challenges ln Lhe markeLs you serve - llke lood,
energy, safeLy, maLerlal, envlronmenL eLc.
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Achleve 1hls way!
1oyoLa-SLraLegy
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ShorLllsL new buslnesses you can enLer ln Lhe long Lerm.
Measure +5$ :"*"&-*; $"9-%/"<$"+*; -<=*&+.
locus on >?@ -" A%$$" =%/76&+. *"7 =%/&$..$.
uene pollcles for Creen Supply chaln, 8lodlverslLy eLc.
lmprove Lransparency
urlve Lo change cusLomer behavlor and Lhelr bad
pracuces LhaL can help your producLs.
uene and focus on CS8 acuvlues
uene CS8 as Lhe hearL of Lhe organlzauon
CreaLe lnluauves Lo achleve your CS8 goal LhaL lncludes
your growLh sLraLegy as well
Ceneral LlecLrlc - SLraLegy
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Ceographlc
expanslon of l8M's presence,
on selecLed lndusLrles of Lhe hlghesL
lmpacL and opporLunlLy
on counLrles' bulld-ouLs of
lnfrasLrucLure allgned wlLh Lhelr
nauonal agendas
on creaung markeLs, new buslness
models Lo serve Lhe dlerenL
requlremenLs LhaL exlsL ln Lhese
emerglng counLrles.
SmarLer Analyucs - end Lo end soluuons
for fasLer declslon maklng
,-.-/"( A Lechnology-enabled world LhaL ls more
lnsLrumenLed, lnLerconnecLed and lnLelllgenL Lhan
ever before, enabllng people and organlzauons Lo
Lackle slgnlcanL buslness and socleLal challenges
CS8 SLraLegy
CrowLh
SLraLegy