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Problem Solution: Kuiper Leda 2
Situation Analysis
Kupier Leda received an order for electronic control units (ECUs) and radio frequency
identification device from Midland Motors. The order place by Midland Motors unusually large
compared to Kupier Leda’s other client. Kupier Leda must decide how they will handle this order
and the orders of its other clients. Kupier Leda has several issues that provide the company with
the opportunity to develop itself. This section of the analysis will identify key issues within
Kupier Leda. The issues identified within the company include, determining a method that will
allow it to increase production in order to accommodate demand. The production plan must
allow Kupier Leda the opportunity to streamline its inventory system. Kupier Leda must develop
a distribution plans that will accommodate variable shipment orders. If the firm is successful
within the first phases of the initiatives, it must determine a method for implementing just-in-
time inventory.
Inventory Management
Currently Kupier Leda produces approximately 1250 ECUs and 250 RFIS Tags in one
day. The Midland Motors has requested 250, 000 ECUs and 35, 000 RFIS Tags - Kupier Leda
must decide whether it will produce the components within its facility of if it will outsource the
request to another firm. In making this decision, Kupier Leda must decide the affect an order of
that capacity will have on the firm in relation to its ability to accommodate its current clients and
produce quality work. This issue provides Kupier Leda with the opportunity to adjust it facility
Distribution Strategy
industry that surpasses its peer group. In order to maintain its image and continue to become a
driving force in the electronic components manufacturing industry it must keep pace with its
competitors. In comparison to its peers, Kupier Leda is small but it is known for producing
quality products. The electronic component manufacturing industry relies heavily on repeat
orders and supplier relations. Kupier Leda is deficient in relation to supplier and consumer base.
The anticipation for the electronic component manufacturing industry is that it will show
significant growth within the next two years. Kupier Leda has the opportunity to develop a
distribution strategy that will allow it to meet the demands of the industry.
Supplier Strategy
Kupier Leda uses several suppliers to ensure supplies are available to manufacture the
electronic components. Kupier Leda uses AutoMart, Markham Electronics, Axle Electronics,
Angleton Autoparts, and Schmidt and Steels as suppliers. A leaner supply base is key in using the
just in time approach. In order to efficiently manage a just in time supply plan it must streamline
its supply process. Because of Kupier Leda’s continued growth it must consider several factors
when develops a plan to streamline the supply process. Lead-time, cost, current operating
systems and inventory control are key drivers when deciding on a supply group. Kupier Leda has
the opportunity to evaluate its current needs and develop a supply group that will be
advantageous.
The issues within Kupier Leda are serious enough to affect the existence of the firm.
There are several groups affected by the outcome of the company. This section of the analysis
Problem Solution: Kuiper Leda 4
will identify the stakeholders and possible dilemmas. The stakeholders affected include Kupier
Leda’s management team, suppliers, customers, and the employees of all firms involved. The
management team has a stake to ensure the decisions made are in the best interest of the firm.
The management team must put their personal opinion aside and make decisions that will help
The initiatives at Kupier Leda require the firm to restructure many aspects of the
business. For example, the management team is considering releasing suppliers to implement the
just in time plan. The suppliers have an interest in the decisions made within the firm. Once the
plan is implemented not all the suppliers will remain within Kupier Leda’s supply chain. If
Kupier Leda decides to relieve some suppliers, it will affect those firms directly. The suppliers
have an interest to ensure it is able to secure orders to replace Kupier Leda’s orders. Additionally,
depending on the extent of the relationship, the employees of those firms focus is job security.
Problem Statement
End-State Vision
As a company, the end state vision is to develop a low cost distribution and production
method that will allow Kupier Leda to become a leader in the industry. Within this goal, Kupier
Leda hopes to develop a method to ensure it meets the demand of the Midland Motors order. In
order to fulfill the order Kupier Leda must increase production and develop a method to optimize
its resources. This goal can be measured but the rate and cycle of current and new orders. Kupier
Leda will also develop a distribution method that will enhance its ability to accommodate
fluctuating orders. This plan will also be measured by the extent at which Kupier Leda is
Problem Solution: Kuiper Leda 5
fulfilling and forecasting orders for its customers. Kupier Leda seeks to efficiently maximize its
resources – the target for this goal is efficient use of the just in time method.
Alternative Solutions
Kupier Leda has several alternatives available to achieve its goals. This section of the
analysis will explore alternatives available for Kupier Leda. In some situations, firms realize that
one solution is not going to help them meet their goals. Exploring several opportunities allows
the firm to see if a combination of solutions meets its needs – this is true for Kupier Leda.
themanufacturing needs,
management, management commitment and funds availability (Faisal, Banwet and Shankar,
2006). These issues pose a potential risk to Kuiper Leda’s bottom line. It is important for Kuiper
Leda to incorporate a new system that is linked with its suppliers’ system. The system will work
to and from each warehouse and production center. The system will accurately count on hand
stock and accurately forecast availability of the next shipment. Kuiper will also need to ensure
competitive force in any industry it is imperative to establish quality control standards and tools
to measure the effectiveness of the operations. This section of the analysis will describe quality
control tools that Kuiper Leda would need to put in place to ensure the effectiveness of the new
supply chain management. It will also describe performance standards that Kuiper Leda would
In a business enterprise quality control should be measured in every aspect – from the
people and environment to policies and procedures. Implementing a check and balance system
for the people of the organization will ensure an acceptable amount of quality. For the people of
the enterprise Kuiper Leda can conduct semiannual or annual employee reviews. The employee
reviews will inform all members of the enterprise of strength and opportunity areas within the
processes at every level. Kuiper Leda could also enlist the service of a quality control agency to
measure the quality of outsourced production. The quality control agency objective is ensure that
the companies used for Kuiper Leda’s outsourcing needs are producing quality products. This
would give management an outside perspective of the outsourced operations of its company.
Problem Solution: Kuiper Leda 7
The Product
There are several quality controls measures specific to the grocery industry. To rate a vast
majority of products in grocery stores most grocers use the quality standard set forth by the
USDA. In addition to these standards Kuiper Leda can implement other measures to ensure the
highest level of quality. For example Kuiper Leda can implement an aged produce policy. The
aged produce policy would prevent the sale of produce that has been on the shelf longer than a
predetermined number of days. This policy would also give individual store managers the
authority to refuse delivery of produce that does not pass an appearance, cost or freshness test.
The quality of the people and the product should generally measure the consumer’s
perception of the effectiveness of the operations at Kuiper Leda. To measure the consumers’
response Kuiper Leda can implement a frequent buyer program and consumer satisfaction
surveys. The customer satisfaction surveys could ask questions that speak directly to the
shopping experience, product quality and availability and the likelihood of a return visit.
Optimal Solution
Implementation Plan
Individual distribution warehouse managers are responsible for the operations in each
warehouse. Each department manager is encouraged to check with their counterparts in regards
to delivery, pricing and quality of products. The new supply chain process will require a more
distinct meeting of minds to coordinate delivery and forecast of products. This will ensure
Kuiper Leda minimizes scheduling and delivery costs for various products. All managers must
ensure they evaluate the change in production time and delivery affected by the change. For
example, in its current procedure the supplier ships the raw material to the producation center,
Problem Solution: Kuiper Leda 8
production centers then ship the products to the clients. In the interest of cost and availability
Kudler must incorporate the time delay or expansion in the new process to prevent possible
Evaluation of Results
Conclusion
References
A Journal Example:
Business, 6(2), 273-279. Retrieved January 29, 2005, from ProQuest database.
A Text Example:
McShane, S. L., & Von Glinow, M. (2004). Organizational behavior: Emerging realities for the
NOTE: List the references in alphabetical order by the author’s last name, NOT the type of
publication. The headings above are to assist you in formatting each type properly.
Please note: When citing University of Phoenix Library databases, you must use the
capitalization and spelling for these databases exactly as they appear in the Library.
For example:
• EBSCOhost database
• ProQuest database
• EIU Viewswire
• InvestText Plus
Table 1
Begin by creating a list of the supply chain management concepts from your assigned text,
articles, or other sources. Think about how each concept could have an impact on the current
and future performance of Kuiper Leda. In the context of the scenario, determine how the
concept reflects an issue. Place the issue, and corresponding opportunity, in the table accordingly
in columns 1 and 2. In column 3, identify the concept underlying the issue. Finally, in column 4,
provide a specific citation referencing the concept. See Table 1 for an example from the USAuto
scenario.
Table 2
Stakeholder Perspectives
Stakeholder Perspectives
In this table, you will identify the key stakeholders in the Kuiper Leda scenario.
Conflicts can occur when one stakeholder or group of stakeholders has interests, rights,
or values that are at odds with another stakeholder, or group of stakeholders’ interests,
rights, or values. Most situations have at least the potential for conflict. It is important to
identify these potential conflicts, paying particular attention to ethical dilemmas.
Remember that ethical dilemmas come from competing values, both of which are fair
and reasonable. There are a number of values to consider that are at the heart of an
ethical dilemma in a business setting. Some of these are accountability, fairness,
respect, social responsibility, integrity, and honesty.
In column 1, Stakeholder Groups, list the stakeholders found in the Kuiper Leda scenario.
In column 2, The Interests, Rights, and Values of Each Group, identify to the reader the different
interests, rights, or values of each group.
Table 3
[Click twice on table to change, see instructions on next page. The alternatives and their ratings
as well as the goals and their weightings shown below are for illustrative purposes, you should
enter your own. Delete this paragraph when done.]
Alternative Solution Evaluation Matrix
GOALS
Goal A
Goal B
Etc…
Final
Relative Importance (Weight)==> 1 4 4 Rating
Primary Alternative Solutions
A) FirstAlternative 4 1 2 1. 78
ALTERNATIVE
B) Second Alternative 2. 78
SOLUTIONS
5 4 1
C) Etc… 1 5 4 4. 11
D) -
E) -
Secondary Alternative Solutions
-
-
-
5 = High
4 = Middle to High
SCALE==> 3 = Middle
2 = Low to Middle
1 = Low
Problem Solution: Kuiper Leda 13
When you summarize your alternative solutions in the table, you will be relating the
solutions to your end-state goals and will perform a weighted analysis for each alternative
solution. Paraphrase your alternative solutions and goals so that they easily fit into the
table.
Choose the best two or three alternative solutions for Kuiper Leda. Keep in mind you
should not have more than three secondary solutions.
By clicking twice on Table 3, you will be able to enter your goals, alternative solutions,
and the relative importance (weight) of each. You will only be entering data in the sections
with blue type. Begin by entering your goals and alternative solutions in the table.
To perform the analysis, first weight each goal using the scale of 1 (low) to 5 (high)
importance. The table will automatically calculate the relative weight for you. Then, rate
each alternative solution against each of the goals using the scale of 1 (low, or does not
meet the goal) to 5 (high, or meets the goal very well). In the Final Ratings section (yellow
tint with black font), the table will automatically calculate the final rating for each
alternative.
Table 4
• • •
• • •
• • •
• • •
• • •
• • •
In this table, list the two or three remaining alternatives in column 1. List the potential risks of
each alternative in column 2 followed by the probability of occurrence as rated by high, medium,
or low. In column 3, evaluate each alternative for the consequences if the risk occurs, and if the
risk were to occur, the expected severity to Kuiper Leda. Part of benchmarking is to mitigate
potential risks based on best practices used by real companies. Finally, in column 4 identify any
risk mitigation techniques that can be used to alleviate or neutralize the possible consequences
of the risk.
Table 5
In Table 5, you will consider the steps companies go through to implement a solution.
Table 6
Evaluation of Results
Think about the specific goals that will let you know that you have achieved the end-state vision.
These are your end-state goals. In this scenario, think about end-state goals relative to the
supply chain management concepts. From these goals, you will create both metrics
(measurements) and targets (specific levels to be achieved).
Identify a minimum of three end-state goals, metrics, and targets. Be sure to make your goals
SMART: Specific, Measurable, Attainable, Realistic, and Timely.