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Bicol University Polangui Campus Polangui, Albay

(ENTREPRENEURSHIP) TLE Ed.9


Submitted by: Ms. Ross Ann T. Sesno BSEd-3A

Submitted to: Mrs. Violeta S. Ronda Professor

A BUSINESS PLAN ON TOMATO CATSUP I. PROJECT SUMMARY A. Name of the Project: Anns Tomato Catsup B. Business Address: Betts St. Libon, Albay C. Project Background: Tomato catsup is a condiment usually made from fresh tomatoes. It started as a general term for sauce, typically made of mushrooms or fish brine with herbs and spices called Ke Tsiap. Tomato is classified as a vegetable. However, botanically speaking, tomato is a fruit of tomato vine. Hence, tomato is both a vegetable and a fruit. D. Brief Description of the Project: This project is a kind of condiment wherein the customers will be satisfied because it contains nutrients and vitamins to be added into the health of their body. E. Highlights of Major Assumptions 1. Total Funding Requirement: Php.100,000.00 2. Source of Fund: Salary F. Summary of Findings & Conclusions 1. Return of Investment: After 1 year the money that Ive invested to my business will be returned to me.

II. MARKET STUDY The Product Tomato Catsup contains sufficient amount of nutrients for customers satisfaction. Everybody can use it. It can be use for making sauces, it adds taste to foods and it also adds color to the foods. I am planning to distribute my product to all retailer stores in our locality. Demand Analysis My target customers are the retailer stores, eateries and some certain individual who usually uses tomato catsup as one of their ingredients to the food they are preparing. My target number of my customers in our locality is more or less 200 persons. Supply Analysis In our locality, I am the only one who will put up this kind of business. My competitors are the other manufacturers of other brand and they are just the suppliers of my target customers. As of now, I cannot estimate how many competitors I have. Demand & Supply Analysis The number of my unsatisfied customers in my distribution area is only 50%, those are customers which are dependent to processed foods and ready-made foods.

III. TECHNICAL & PRODUCTION STUDY Product Specification and Composition The project is easy to produce if the needed ingredients and materials are always available, with the presence of the cook and the helpers, my business will be implemented as soon as possible. The materials needed in the production of my product are bottles, sealers and the other raw materials. The approximate weight of my product is 250- 567g.

Production Process
Labor and Raw Materials

Finished Product (Tomato Catsup)

Other Consumers

Retailer Stores

Eateries

Payment (Owner)

Production Volume & Projected Sales Daily ------13 bottles with the total cost of Php. 234.00 Weakly ------91 bottles with the total cost of Php. 1,638.00 Monthly ------364 bottles with the total cost of Php. 6,552.00 Annually ------4,368 bottles with the total cost of Php. 78,624.00 Selling Price per bottle ------Php. 18.00 Sales for 1 year ------ Php. 78,624.00

Raw Materials Requirements ITEMS 4 liters tomato pulp (approximately 5 kls.) 4 cups sugar tsp. cinnamon powder tsp. pepper powder tsp. cloves powder tsp. paprika cup fresh onions 2 cups vinegar (4.5% acidity) 2 tsp. sodium benzoate 3 tbsp. cornstarch dissolved in 1 cup water TOTAL Direct Cost: Total for estimated bottles: 13 (330g.)/ day Cost per 1 (330 g.) bottle Php. 7.74 PRICE Php.

41.95 34.32 1.18 1.45 1.28 1.28 1.65 14.40 .39 2.70 100.60

Packaging Materials ITEM 330 ml. bottle Cap Sealer (100 pcs./P20) TOTAL: COST Php. 12.50 .20 Php. 12.70

Utility Requirements PARTICULARS LPG, 11 kls./2 months Water Electricity TOTAL Indirect Cost: COST Php. 750.00 150.00 300.00 Php. 1,200.00

IV. ORGANIZATIONAL/MANAGEMENT STUDY Organization Structure: Sole Proprietorship Personnel & their Functions Owner - Monitors the production Cook - 1 person only (Girl or Boy) - 25 years old and above - Has experience and knowledge in cooking/food processing - Has pleasing personality - Honest and trustworthy - Hardworking Helper - 1 person only (Girl or Boy) - 25 years old and above - Has pleasing personality - Honest and trustworthy - Patient - Hardworking
Compensation Scheme PERSONNEL COOK HELPER SALARY DAILY Php. 150.00 100.00 MONTHLY Php. 4,500.00 3,000.00

Benefits of the Laborers Cash gift during Christmas Holidays Clothing allowance With SSS Stay in and the foods are free to them

V. FINANCIAL STUDY Capital Requirements Operating Cost (Month) Raw Materials Salaries Utilities Expense Total Project Cost -Php. 3,399.00 7,500.00 1,200.00

Php.12,099.00

VI. Risk Analysis and Socio- Economic Impact Risk Analysis 1. What are the possible risks that your business may encounter during the operation? The possible risks I may encounter during the operation are: a. lack of availability of raw materials b. insufficient supply of LPGs c. health of laborers 2. What are your remedies to avoid or minimize risks? The remedies that I can employ to minimize the risks in the operation are: a. always secure the supply of the availability of raw materials. b. there should be some stacks of LPGs c. As the owner, I should know also how to make or produce my own product so that the operation and the production of goods are stable and continuous if the laborers are absent or out. Socio- Economic Impact 1. What are the benefits that the people and the community will get from your business? 2. What is the positive effect of your business to the economy or most specifically to the community where your business will be located? The benefits and positive effects of my business that the people and the community can get are: a. the taxes that I will pay, for the government b. sufficient supply of tomato catsup that has lycopene and sufficient nutrients in the locality c. gives popularity to the locality

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