Kouton s have to learn both the art and science of retailing by closely following how the other parts

of the world are organizing, managing, and coping up with new challenges in an ever-changing marketplace. Kouton s must use innovative retail formats to enhance shopping experience and try to understand the regional variations in consumer attitudes to branded garments. Kouton s must put the efforts in the following aspect to improve its Brand Image !. "dvertising, promotions, and campaigns to attract customers have to be designed and executed to build loyalty by identifying regular shoppers and offering benefits to them. #. $fficient management of high-value customers is vital. %. &onitoring customer needs constantly must be done with long-term relationships in view. '. It must improve its brand image from discounted good (. Kouton s must reform its marketing strategies

)he above are some of the aspects which Kouton s need to focus upon on a more proactive basis.

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CHAPTER 1

31

*eneral Introduction
+etailing sector of India can be split into two segments. )hey are the informal and the formal retailing sector. )he informal retailing sector is comprised of small retailers. ,or this sector, it is very difficult to implement the tax laws. )here is widespread tax evasion. It is also cumbersome to regulate the labour laws in this sector. "s far as the formal retailing sector is concerned, it is comprised of large retailers. -tringent tax and labour laws are implemented in this sector. If the retail industry is divided on the basis of retail formats then it can be split into the modern format retailers and the traditional format retailers. )he m odern format retailers comprise of the supermarkets, .ypermarkets, /epartmental -tores, -pecialty 0hains and company owned and operated retail stores )he traditional format retailers comprise of Kiranas, Kiosks, -treet &arkets and the multiple brand outlets. )he retail industry can also be subdivided into the organized and the unorganized sector. )he organized retail sector occupies about %1 of the aggregate retail industry in India.

Size and contribution of the retail industry in India

In terms of value, the Indian +etail industry is worth 2%33 billion. India retail industry is the largest industry in India, with an employment of around 41. Its contribution to the *ross /omestic 5roduct is about !31, the highest compared to all other Indian Industries. )he retail sector has also contributed to 41 of the employment of the country. )he organized retail sector is expected to triple its size by #3!3. )he food and grocery retail sector is expected to multiply five tim es in the same time frame. )he ma6or reason behind the low participation in the Indian retail sector is the need for lumpy investments that cannot match up their break even points. )he government policies are being revised from time to time to attract investments in this sector.

31

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CHAPTER 2

31

Introduction to the problem

Introduction 7K89)8:- +$) I; I:/I ;I&I)$/< is gurgaon based apparels enterprise which with was established in !==% a seed capital of 6ust +- '33 thousand. 0ompany was established by /evinder pal singh kohli and present chairmen of the company. )he portly (! year old chairmen of the !3'>crore company ,who had once dreamed of making K89)8:- a !33 crores brand some day, has beaten his own expectation by becoming a serious competitor to the many established B+ :/- in the country. &ain theme of the company is 7value to money, but high on fashion<

Problem statement ?ith the existing brand image of a K89)8: has realised that it isn@t faring substantially well in the market due to its marketing strategies and internal factors. .ow to reposition its brand in the market .ow to restructure the present 7kouton store< as a complete 7family format store< ?hat actually the consumers are expecting from the brand

+esearch ob6ective )he main purpose of this research is to find out where the product brand image is affected and how to reposition as 7family format store< Intentions in repositioning 9nderstanding its position in market /irect competition 0urrent brand image /evelop strategies

31

CHAPTER 3

31

Importance/benefits of study ?ith the help of this research 7K+I;< can take a strategic decision to rebuild its Brand image. +esearch gives clear information what actually the customers are expecting from this B+":/. 9sing this information the company can undergo for a well repositioning in the market.

Objective of study )he main purpose this research is to find out where the product brand image is affected "nd how to reposition as 7family format store<. )he main ob6ective repositioning are as ,ollows 9nderstanding its position in market /irect competition 0urrent brand image /evelop strategies

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Limitation of study

Research design

+esearch uses hypothesis test to get more idea how the K89)8: is performing in the industry. .o 0ustomers are shifting from brand kouton to other brand .o Auality is really affecting the brand image of kouton Questionnaire design " well designed Auestionnaire is given to the customer and receives feedbacks from them. ,rom this company can get a clear idea what actually the customer are expecting from this brand !epth intervie"s )aking interviews from customer who are loyal to brand !ata analysis "fter receiving the Buestionnaires and depth interview, we form a structured information data. ?e use efficient research analyst for the analysis of the data. ?e use sophisticated data analysis tools like -5--.

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CHAPTER 4

31

I#!$S%R& / 'O(P)#& PRO*IL+

?orld-over, the readymade garments industry is characterized by fragmentation. )he scene in India, too, is not any different. )hough concrete data on the size of the industry is hard to come by, the industry sources reckon the menCs readymade garments market at around +s (,333 croresD the womenCs ?estern- wear market at +s !(3-#33 croresD and that for children around +s '(3 crores. ;eading brands that 6ostle for consumer mind space include Ean .eusen, ;ouis 5hilippe, -an ,risco, 5eter $ngland, "llen -olly and Byford Fof &adura *arments, a division of Indian +ayonGD "rrow, ;ee, and so on Fof "rvindGD +aymond, with its offerings of 5ark "venue, 5arx and the recently acBuired 0olor 5lusD Indigo :ation and -cullers, owned by Indus ;eagueD ?ills ;ifestyle, promoted by I)0D HodiacD and a slew of other brands that have a presence either nationally or in a particular region. ?omenCs wear is an emerging market with the ma6ors focusing on ?estern wear. "mong the leading brands, -cullers and "llen -olly have offerings in this market. In the kids-wear category, the unorganized players have a fair share of the market. )he ma6or names in the organized segment of this market are ;ee Kids from the "rvind stable and ?eekender Kids of 5ersonality ;td, which also owns the ?eekender brand. Brands are also classified as premiumIsuper premium, mid-level and mass market, depending on the price point at which they are positioned. )ypically, ;ouis 5hilippe, Ean .eusen, Hodiac and "rrow would be part of the premiumIsuper premium segment in the formal-wear categoryD and 5eter $ngland, 5arx, Kouton s and -an ,risco would be a notch lower, as they compete at lower price points.

,rand "ith the best

0learly, within the organized segment, it is brands that ultimately hold sway over the customer. ?ith a plethora of choices available to the customer, companies are all the more keen to establish points of differentiation that would set their brands apart. "mong the lower level brands, it would not be incorrect to say that commoditization is gradually setting in. ?ith shirts available in simple, solid shades and not much of a difference in the Buality of the fabric these brands acBuire an air of sameness in the eyes of the consumer. .owever, as one scales up the price chain, differentiation kicks in in the form of the Buality of fabric used, the kind of fit the garment provides or the sheer emphasis on the design of the garment itself. "t price points in excess of +s !,(33, the Indian consumer has access to a garment that is truly international in styling, yet priced lower than its comparable international counterpart.

31

'onsolidation trends
?ith a surfeit of players staking a claim to a share of the consumerCs wallet, the industr y has also seen brands being taken over by companies intending to offer a comprehensive range of garments to the consumer, straddling multiple price points. Indian +ayon took over the brands of &adura 0oats in India a few years back, while +aymond stitched a deal with 0olor 5lus. ;ikewise, Bombay /yeing and 5roline entered into a strategic agreement. "s takeover provides the advantages of an established brand and an existing distribution network straightaway, companies looking at strengthening their position in the market would continue to look at takeovers to acBuire brands that have a complementary fit with their existing offerings and to drive top line growth.

Opportunities- challenges
)he biggest fillip to the industry would be provided by the growth of organized retailing. "s more shopping malls open, adding thereby a few lakh sBuare feet of retail space, garment manufacturers will have many more options to peddle their merchandise "s more consumers realize the convenience of readymade garments, it will only serve to hasten the transition from tailored clothing. 9nlike in the ?est, where tailoring is a more expensive alternative to readymade clothing and makes a fashion statement, it is more preferred in India, especially for those who look at it as a lower priced option vis--vis branded ready-to-wear. )he price differential between tailored clothing and ready-mades is partly because of the excise duty on the latter. )he industry would, naturally, like to see a reduction from the current level, as it would make ready-mades more affordable. "nother challenge confronting Indian garment manufacturers is the need to devise strategies once the Buota on garment exports is abolished in #33(. ?ith garments accounting for nearly (3 per cent of overall textile exports, the threat from lower-cost producing nations is real. )o counter the potential loss of revenue, Indian garment exporters are gearing up to launch ready-mades in the domestic market. 0onversely, there is also the likelihood of a wide variety of fabric coming into the country, providing the exporters opportunity to be creative with their design. ?omenCs western wear is another segment that is likely to see action. ?ith increasing urbanization, the demand for such clothing is likely to rise significantly. It would also pose a challenge to retailers in terms of how they rein their stores to appeal to the more demanding fairer sex. Both opportunities as well as challenges abound for players in the readymade garments business. -ubstantial investments made in brand building and in establishing customer niches will ensure that they further build on the gains they have made. "t the same time, brand strategists will have their plate full when it comes to entering territories such as womenCs or kids wear, or taking advantage of emerging retail opportunities. 0apitalizing on these opportunities will ensure that the garments industry is clothed in success.

31

Kouton s was set up in the early !==3s, is a leading apparel maker, exporter and retailer. )he company has moved from being a garment manufacturer to a retailer by opening in #33# its own chain of brand outlets called Kouton s stores. Kohli says he managed to keep lenders at way to some extent when he and other promoters paid +s %3 crores in march to $delweiss 0apital ltd, one of the lenders ,and freed !41 of the pledged eBuity .Kouton s J debt has been pared down to +s 4= 0rores. 7)he money was arranged by the promoters in their personal capacity<, Kohli said. .e said pledging real estate to redeem the pledged shares will free up another #31 of the promoters stake. )his will bring down the pledged portion of the promoters stake to #%1.)he entire process will take around %3 days to be completed. Immediately after its initial public opening in #33K, Kouton s went on expansion drive, raising +s !!= crore in debt against pledged shares in #334 to fund the move.<?e picked up a (!1 stake in a processing unit as we anticipated more brands to come in the market and competition to increase. -o, to have a control on the back -end, ?e acBuired control of the processing units,<Kohil said. )he company also plans to dilute eBuity of around (->1 to fund the expansion, but at an appropriate time, Kohil said. ,irm s expansion was started at an inopportune time, chairmen Kohil says in hind sight,the expansion programme was initiated at an inopportune time. It borrowed about +s 4= crore in Luly-"ugust ?hen its shares were trading at +s K33 per share ."fter :ovember, its stock price almost halved, forcing promoters to top up their shares as surety, Kohil explained . Koutons owns 0lothing brands Kouton s and 0harlie outlaw for men, ;es ,emme for women and koutons 6unior targeted for children, and is positioned as aa maker of affordable clothing. But things could look up for Kouton s the industry expects retail stocks to rise further in anticipation in anticipation of a relaxation of rules governing foreign investment in the retail sector ?hen the budget is announced on Luly > th ,said Kunal ;akhan ," &umbai based analyst with K+ 0hoksey -hares "nd -ecurities 5vt ;td. Kouton s shares closed !.KK1 down at +s'34.'3 on &onday in Bombay stock $xchange .)he bench mark Index sensex closed 3.!'1 up at !',K4(.K' points. 7?ith the reduction of pledged amount, the company does not have to worry as much as they had to some time back because of the Buantum of shares pledged,<;akhani said.

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Kouton s has around !,'33 stores. In the last one year , it has added aaaaat least !4( family stores ."t last half of those stores were earlier smaller,!333 sB. ,t stores, but were expanded into family stores of ',333 sB. ,t each. )he company also shut down at least !4( unviable stores in the last fiscal. ,or the Buarter ended /ecember , Kouton announce a net profit of +s !% 0rores. It has yet to announce its results for the financial year ended &arch .

,rands under .outon/s

.outon/s men/s "ear
)he well known apparel house, Kouton s +etail India ;td. has unveiled their latest collection of menswear. )his collection offers a wide range of formal and informal clothing for men for the age group of !4 years and above. Known for their comfort and durability the brand has become synonymous with Cfashion and BualityC at affordable priceC. )he collection caters to men which includes the working professionals.

.outon/s Les *emme

Kouton s +etail India ;td. has unveiled its women wear collection named M;es ,emmeM. ;es ,emme collection offers a wide range of formal and casual wear for women. )he collection ;es femme caters to young women in the age group of !>-%' yrs of age and includes apparels like t-shirts, party wear, lycra, semi formal shirts, denims, 0apri s , tunics, car gos denims. )he collection makes a fashion statement with Knits )--hirt, shirts for formal and casual attire available in full, half and %I'th sleeves etc.

.outons junior collection

"ll set to redefine the kids wear market in the country, Koutons +etail India ;td. has unveiled the Koutons Lunior collection exclusively meant for the fashion conscious kids of #!st century. )he collection offers a wide range of trendy and playful apparels for kids. Known for their comfort and durability, the brand has become synonymous with Cfashion and Buality at affordable pricesC. Koutons Lunior offers a wide range of apparels t-shirts, shirts, night wear, capris, cargos, denims, dangris to denim skir ts for boys and girls in the age group of #!(yrs 8ther brand

charile outlaw

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CHAPTER 5

31

+eview of ;iterature
.outons Retail India Ltd0

Koutons +etail India ;td. is the leading retailer of readymade and fashion wear brand in the country today. ?ith more than !'33 outlets across India, it has a wide range of apparel designs suited for all segments including corporate, formal and casual dressings. Koutons aptly creates the conducive environment for a family outing, making family shopping the best experience at an affordable price - all at one place. Koutons was born in !==! as 0harlie 0reations and are now Koutons +etail India ;td. Koutons started primarily as a denim brand but are today manufacturing and selling complete men, women and kids wardrobe under the brand name Koutons, ;es ,emme and Koutons Lunior respectively. "nother brand from the stable of Koutons is 0harlie 8utlaw, which caters to the teens of the country with apparels including 6eans, )- shirts, 6ackets etc. Koutons Brand is catering to the 9pper N 9pper &iddle 0lass of -ociety with a vast target age group between !4->3 years.

,rand repositioning

-o many brands and companies are constantly reinvigorating their businesses and positioning them for growth. )here is a constant need to innovate, reinvigorate, update, recalibrate, or 6ust simply fend off the competition in an effort to better explain Mwhy buy me.M )o move forward, companies and brands need to first take a look at their current brand positioning. But for a moment, even a brief moment, it would make sense to go back to the brand drawing board to answer the Buestion, 6ust what is brand positioning anywayO Brand positioning creates a specific place in the market for your brand and product offerings. It reaches a certain type of consumer or customer and delivers benefits that meet the needs of several key target groups and users.

Identifying reasons for pursuing a brand repositioning1

" four-phased brand repositioning approach will help guide you through the process and allow your company and brand group to best calibrate based on timing, budget, and resources to get the 6ob done.

Phase I0 !etermining the 'urrent Status of the ,rand

31

9nderstanding the brand includes reviewing the complete history of the company and brand, including its current brand positioning, the original positioning, how it has evolved, and most important what the company and brand stands for today. Key Buestions to ask and answer ?hat differentiates our company and brand from the competitionO ?hat are the eBuity drivers of the company and br andO ?ho is the current target customer baseO ?hat is hisIher profileO ?hat are the reasons for purchaseO ?hat are the buying patternsO ?hat are the user patternsO

Phase II0 2hat !oes the ,rand Stand for %oday1

8btaining a clear insight to the way consumers feel and relate to your company and brand will provide the starting point of the repositioning work. ,irst we need to gain parameters, including Identifying key growth areas for your brand, marketplace and industry opportunities ;ooking at your brand positioning in the competitive landscape &easuring the current eBuity of your brand /etermining opportunity areas of where to take the eBuity of your brand.

Phase III0 !eveloping the ,rand Positioning Platforms

)his process will develop and create several key brand positioning platforms to showcase how far your brand can move to retain existing customers and acBuire new ones. It will answer these Buestions ?ho do we want our brand to beO ?hat benefits will it deliver to the consumerO .ow will we promote the brand product purchase, collection, and user patternsO

Phase I30 Refining the ,rand Positioning and (anagement Presentation

31

:ow we have a great start, a new thinking, and Fmost importantG the beginnings of the new brand positioning for your company, business, and brand. )he purpose now is to review and refine the new brand positioning and communicate to all function departments in order to align efforts. )he main reason is that it is important that everyone on the brand team and all function areas understand, buy in, and support the new brand positioning. $ssentially, this will become the umbrella strategy for the brand group dictating marketing programs and tactics.

0rucial aspect in successful repositioning are $nsure relevance to a customer s frame of reference -ecure the customer s 7 permission< for repositioning /eliver on the brand new promise

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CHAPTER 6

31

+$-$"+0. &$).8/8;8*P

.ere the descriptive and casual approach is used, as the segmentation and target group were clear to the companies, there is nothing to explore in these research and with the help of causal study we described the cause and effect relationship

Research methodology4
Primary data45descriptive study6 Observation-here we have observed customer about their taste preferences. ,ocus group-we have talked with 4-!3 customers and dealers about their pecception and observed Survey-in survey we have used Buestionnaire method,.,%3 Buestionnaire to the customers,., the data we have collected from them is given below in pro6ect Personal intervie"-we have also collected information on both the companies through personal interview, where we asked many Buestions regarding brands,perception,pricing,promotion and distribution Sampling4 -ampling unit- Fwho should we surveyOG o o In our research the sampling unit is the respondents between the age group of !4-%3 In the sample of %3 respondents FcustomersG!3 were females. -ample size used in the research is %3 -ample size-Fhow many people should we surveyOG

%ools for data collection4 Auestionnaire *roup interviews Secondary !ata Internal account records, reports of the company. Lournals, :ews papers, books, magazine etc.

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!)%) )#)L&SIS )#! I#%+RPR+%)%IO#

"s it has been mentioned that the data was collected by means of Buestionnaire which was distributed to a representative sample and also by personal interview was taken in order to ensure that the sample is representative and it homogeneously represent all parts of *ondia city. In this study we have tried to analyses the following factor enhancing the purchase of product. !. Income level #. 8ccupation %. "ge group '. Brand preference (. "dvertisement media >. /emographic character K. "dvertisement effectiveness 4. -econd preference =. 8pinion !3.:umber of family member and preference of brand.

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-ection "
70 &ou shop 8 .O$%O#S mainly for
5arty wear > # ! > %

+ank ! +ank # +ank % +ank ' +ank (

Kids ,ormal -uits ( % ! % > % ! K ' % # > > 3 '

+egular % ' ( ! (

;03ie" points
: !.Koutons cloth express my style #.Koutons is Buality brand %.5rice range is affordable '.Koutons product is easily available (.I always get what I want at Koutons >.Koutons provide good service K.Koutons offer attract me !4 !4 !4 !4 !4 !4 !4 &ean #.!K #.3> !.>K #.3> #.(> #.!K #.3> 0umulative percent >>.K 44.= !33.3 -.degree !K.4>K !#.=(( !'.(KK #3.3#% !%.4%% !'.4>> !#.3#%

90:o" long have you been using this .outon/s brand1

,reBuency Ealid 3-# year #-' year "bove ' year )otal !# ' # !4 Ealid percent >>.K ##.# !!.! !33.3

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S0 degree
statmt ! statmt # statmt % statmt ' statmt ( statmt > statmt K

<0 2hat is your opinion about .outon/s repositioning as family store1

,reBuency

5ercent !>.K K#.# !!.! !33.3

cumulative percent !>.K 44.= !33.3

+=cellent idea % !% O> # I have no idea %otal

!4

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?0 2hat do you feel about .O$%O#S product Quality1

$xcellent @uality #

good '

poor !(

very poor '

can be improved (

Quality
excellent good poor very poor can be improved

Section ,
A0 2hy are you not buying from .outon/s shop1
,reBuency 5ercent 0umulative percent

I don@t know where the store is Kouton@s Buality )otal does not maintain

( > !!

'(.( ('.( !33.3

'(.( !33.3

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B0 2hich is the other brand do you prefer basically for clothing1

Lohn player

;evis

-pyker

5eter $ngland

+ank ! +ank # +ank % +ank '

K # ! !

! # % (

3 % ' '

% ' % !

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Section c
C0 Occupation
,reBuency -alaried *ovt. service -elf employed Business -tudent )otal > # % % !( #= percent #3.K >.= !3.% !3.% (!.K !33.3 0umulative percent #3.K #K.> %K.= '4.% !33.3

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D0 2hat is your average income per month1

,reBuency

5ercent

0umulative percent '4.% =%.! !33.3

Below +s #3333 #3333 Q '3333 "bove '3333 )otal

!' !% # #=

'4.% ''.4 >.= !33.3

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CHAPTER 7

31

S$(()R& O* *I#!I#ES- S$EE+S%IO# F R+'O((+#!)%IO#S

Summary of findings
It was found that most of consumer prefers formal wear than casual wear RKoutons. 0onsumer feel Kouton s product express their style. It was found that most of dissatisfaction toward the Buality of the product. the consumer express their

0onsumer expressed their that Kouton s product are affordable. +epositioning of Koutons to family is accepted by most of the consumer who participated in the survey. In survey it was found that most of consumer feel the product asdiscounted good and inferior Buality product. It was found the place of stores are not in even.

Suggestions
Kouton s product Buality must be improved Kouton s must reform its marketing strategies Kouton may go for reposition its brand image In research we found that all the costumer are accepting the repositioning of kouton to family store Kouton must increase its kouton should range of put effort in creating brand image stopping the offer like buy ! andby get ' products kouton must change its image from discounted good to superior goods

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CHAPTER 8

31

'O#'L$SIO#

,rom above analysis and research we found those customers are accepting the Kouton s repositioning into family store. 0ustomer expecting Buality products from Kouton s brand and value addition.

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CHAPTER 9

31

,I,LIOER)P:&

&arketing management Q 5hilip kotler &arketing management analysis and planning Q Lohn ". howard &arketing planning and strategy Q -ubhash 0. Lain www.*oogle.com www.Koutonspariwar.com www.K+I;.com www.wikipedia.com

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Questionnaire
Study on .O$%O#S repositioning
/ear customers, I, the students of /&)+,:.&./.0ollege *ondia conducting a survey on 7+epositioning of Brand K89)8:- <. Pour personal information will be kept confidential and data is used only for my academic pro6ect .

S+'%IO#4) A.! /o you buy K89)8:- productO Pes

:o
If G#oHthen refer to Section4,

A.# Pou shop R K89)8:- mainly for ". Kids wear B. ,ormal wear 0. -uits /. 5arty wear $. +egular

F*ive your choice of preferenceG

A.% .ow long have you been using this brandO ". 3-! years B. !-# years 0. #-' years /. above ' years A.' .ow long have you been using this brandO ". 3-# years B. #-' years 0. above ' years

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A.( Pour view point

-tatement Koutons cloth express my style Koutons is Buality brand Koutons price range is affordable Koutons product is easily available I always get what I want at Koutons Koutons provide good service /o Koutons offer attract me A.> ?hat do you feel about K89)8:- product AualityO ". $xcellent B. *ood 0. 5oor /. Eery poor $. 0an be improved A.K ?hat is your opinion about K89)8:- repositioning its outlets to family storesO ". $xcellent idea B. 8k 0. :ot at all, a good idea /. I have no idea A.4 /o you ,eel K89)8:- should continue with offer sale through out the tearO Pes :o ?hat do you suggest to improve K89)8:-O "ns .................................................................................................................................................................. .................................................................................................................................................................. .................................................................................................................................................................. .................................................................................................................................................................. ......... 5lease mention your complaints about K89)8:- products "ns ....................................................................................................................................... ...................................................................................................................................... -trongly agree "gree /isagree -trongly disagree

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.....................................................................................................................................

S+'%IO#4,
A.= ?hich is the other brand do you prefer basically for clothingO F*ive your choice of preferenceG ". Lohn player B. ;evis 0. -pyker /. 5eter $ngland $. 8thers If others please specify ....................................................................... A.!3 Pou do not shop RK89)8:- because ". I have never heard B. I don@t know where the s tore is situated 0. I think it is bit costly /. K89)8:- does not maintain Buality A.!! ?hat is the price range, you shop in other brandsO ". Bellow !333 B. !333 to #333 0. #333 to '333 /. "bove '333 A.!# ?hat you prefer R other brands ". ,ormals B. 5arty wears 0. 0asuals A.!% .ow often do you change the brand preferenceO ". Eery often B. 8ccasionally 0. +arely /. :ever F*ive your c hoice of preferenceG

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A.!' ?ould you prefer to shop R K89)8:- in futureO ". /efinitely B. I will think about it 0. &ay be /. 0annot say

S+'%IO# ' #ame 4 IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII )dress 4 Eender 4 &ale ,emale

Occupation 1 ". -alaried B. *ovt. service 0. -elf employed /. Business $. -tudent In which age group do you belongO ". Below #3 B. #3-%3 0. %3-'3 . /. above '3 ?hat is your average income per monthO

". Below #3333 B. #3333 Q '3333 0. "bove '3333

?e appreciate your patience and cooperation for providing your opinion about K89)8:- products.

%han> you

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